Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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The Art of Deception: Controlling the Human Element of Security
Just Arrived
William L. Simon, Kevin D. Mitnick, Steve Wozniak | Wiley

The Art of Deception: Controlling the Human Element of Security

In one line

Hacker true stories exposing security's human weak spot

Goodreads 3.76

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In one line

Hacker true stories exposing security's human weak spot

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This is a gripping pick if you like cybersecurity that feels immediate and real rather than overly technical. Mitnick makes social engineering unforgettable by showing how people, not just machines, get manipulated, and the case-study style reads with the tension of true crime. You come away entertained, slightly alarmed, and much sharper about how trust can be exploited.

Supply Chain Science - Thryft
Wallace J. Hopp | Waveland Pr Inc

Supply Chain Science

In one line

Practical guide to manufacturing and supply chain dynamics

Goodreads 3.93

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Goodreads rating: 3.93

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In one line

Practical guide to manufacturing and supply chain dynamics

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If navigating the complexities of supply chains seems daunting, "Supply Chain Science" can be your compass. Wallace J. Hopp makes the intricate world of supply chain management accessible with a blend of scientific approach and practical examples. You'll find it particularly helpful if you're a manager aiming to understand operational systems without getting bogged down by heavy math. Perfect for enhancing your strategic planning with grounded insights.

Writing for the Mass Media : International Edition - Thryft
James Glen Stovall | Pearson Educacion

Writing for the Mass Media : International Edition

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Goodreads rating: 3.61

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Team Genius: The New Science of High-Performing Organizations
Just Arrived
Rich Karlgaard, Michael S. Malone | Harper Business

Team Genius: The New Science of High-Performing Organizations

In one line

Smarter teams, designed not left to chance

Goodreads 3.41

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In one line

Smarter teams, designed not left to chance

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This is a strong pick if you like business books that turn fuzzy workplace problems into something practical and actionable. It looks at why some teams click while others quietly fail, using research and real-world examples that make the ideas feel immediate. Readers who manage people or work closely in groups will likely appreciate how it challenges the myth that great teams just happen.

Strategic Writing : Multimedia Writing for Public Relations, Advertising, and More - Thryft
Charles Marsh, David W. Guth, Bonnie Poovey Short | Routledge

Strategic Writing : Multimedia Writing for Public Relations, Advertising, and More

In one line

Goal-oriented, multiform writing for PR/advertising success.

Goodreads 3.62

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In one line

Goal-oriented, multiform writing for PR/advertising success.

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Strategic Writing provides a comprehensive guide to various types of written communication, making it ideal for students and professionals looking to improve their skills. The "recipe" approach and numerous examples are especially helpful, and the spiral binding makes it easy to use. This book is highly recommended for anyone looking to improve their writing abilities and achieve success in PR, advertising, or business communication.

The Open Brand: When Push Comes to Pull in a Web-Made World
Kelly Mooney, Nita Rollins | New Riders

The Open Brand: When Push Comes to Pull in a Web-Made World

In one line

Smart marketing for the age of icitizens

Goodreads 3.55

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Goodreads rating: 3.55

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In one line

Smart marketing for the age of icitizens

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This is a sharp, timely read for anyone curious about how brands stay relevant when audiences have more power than ever. It breaks old marketing habits apart in a way that feels practical rather than academic, then rebuilds them around a more human, connected web world. If you like business books that help you see a major shift clearly, this one will feel both insightful and useful.

Presenting for TV and Video
Joanne Zorian-Lynn | A&c Black

Presenting for TV and Video

In one line

Master on-camera presence, conquer presenting fears.

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In one line

Master on-camera presence, conquer presenting fears.

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If the thought of speaking on camera fills you with dread, or if you simply want to polish your video presentation skills, this book is a treasure trove of practical advice. Joanne Zorian-Lynn’s expertise could just be the confidence boost you need to shine on screen and nail your next video project or TV appearance.

Images of Organization - Thryft
Gareth Morgan | Sage Publications Inc

Images of Organization

In one line

Metaphors: A Powerful Tool for Understanding Organizations.

Goodreads 3.92

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In one line

Metaphors: A Powerful Tool for Understanding Organizations.

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"Images of Organization" by Gareth Morgan could be a good read for someone interested in understanding different ways of perceiving and managing organizations. Morgan utilizes metaphors to explain his ideas and offers new practical approaches for managing organizations. Users would appreciate how Morgan's unique and comprehensive use of language makes the book easily digestible, leading to the improvement of their understanding of organizations.

The Overnight Job Change Letter - Thryft
Donald Asher | Ten Speed Press

The Overnight Job Change Letter

In one line

Crafting words for your dream career.

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In one line

Crafting words for your dream career.

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This book could be a valuable resource for anyone looking to switch careers or jobs. The author gives practical advice on how to write effective letters to stand out to potential employers. Readers may appreciate the helpful templates and examples provided throughout the book.

Roger Horberry | Pearson Business

Brilliant Copywriting: How to Craft the Most Interesting and Effective Copy Imaginable

In one line

Master persuasive writing with industry insider secrets.

Goodreads 3.8

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Goodreads rating: 3.8

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In one line

Master persuasive writing with industry insider secrets.

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If you're looking to elevate your writing to capture your audience's attention effectively, "Brilliant Copywriting" might just become your go-to guide. Roger Horberry shares his professional insights with a coach-like approach, demystifying the art of persuasive copywriting in a way that is accessible for beginners and enriching for more experienced writers. It's like having a mentor in your pocket, helping you craft compelling narratives that stand out.

The Financial Times Essential Guide to Making Business Presentations: How to Deliver a Winning Message
Philip Khan-Panni | Financial Times/ Prentice Hall

The Financial Times Essential Guide to Making Business Presentations: How to Deliver a Winning Message

In one line

Master engaging business presentations effectively.

Goodreads 3.8

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Goodreads rating: 3.8

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In one line

Master engaging business presentations effectively.

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If you've been struggling with your business presentations or just need that extra polish to feel truly confident, this Financial Times guide could be your secret weapon. It slices through the fluff and dives into what makes a presentation successful, offering actionable insights that you can apply right away. Whether it's a boardroom meeting or a crucial pitch, you'll find the strategies in this book to be solid allies in delivering your message with impact.

Understanding NLP: Strategies for Better Workplace Communication Without the Jargon
Frances Kay, Nelson Kite, Neilson Kite | Kogan Page

Understanding NLP: Strategies for Better Workplace Communication Without the Jargon

In one line

Decoding communication for workplace success, sans jargon.

Goodreads 2.73

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In one line

Decoding communication for workplace success, sans jargon.

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If you've ever felt like you're speaking a different language than your coworkers, "Understanding NLP" could help bridge that gap. This book strips away the complex lingo often associated with Neuro-Linguistic Programming and offers practical applications for the office. It's ideal for anyone looking to improve teamwork, leadership, and personal career growth through more effective communication.

The IMS					IP Multimedia Concepts and Services in the Mobile Domain - Thryft
Miikka Poikselkä, Hisham Khartabil, Georg Mayer | Wiley

The IMS IP Multimedia Concepts and Services in the Mobile Domain

In one line

Unveiling IMS: multimedia communication's future.

Goodreads 3.33

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RM78.00 MYR

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Goodreads rating: 3.33

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In one line

Unveiling IMS: multimedia communication's future.

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As our phones become smarter, our communication demands evolve. Dive into 'The IMS' to discover how this global standard is reshaping mobile connectivity for a multimedia-rich future. Whether you're in development, engineering, or simply fascinated by telecommunication advances, this book decodes complex systems into digestible insights, making it a must-read for staying ahead in the mobile domain.

The Fundamentals of Creative Photography
David Präkel | Ava Publishing

The Fundamentals of Creative Photography

In one line

Creative photography principles and professional application.

Goodreads 3.62

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Goodreads rating: 3.62

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90% off est. retail
In one line

Creative photography principles and professional application.

You might enjoy this if…

If you're interested in photography beyond casual shots, "The Fundamentals of Creative Photography" could be an enlightening read. It's not just about snapping pictures; it's a deep dive into creating images that serve a purpose and satisfy a client's vision. David Prakel's experience translates into practical advice, from skill development to navigating the business side of photography. This book could be your stepping stone to approaching photography with a professional lens.

A Straightforward Guide to Speech Writing and Presentation - Thryft
R. Watson | Straightforward Publishing

A Straightforward Guide to Speech Writing and Presentation

In one line

Master the art of speech-writing and presenting.

Goodreads 0.0

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In one line

Master the art of speech-writing and presenting.

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This book is a must-read for individuals who struggle with public speaking and need a step-by-step guide to prepare, write and present effective speeches for various occasions. It offers practical tips on how to overcome stage fright, grab the audience's attention, structure a speech and deliver it with confidence. With clear and concise language, this revised edition is an excellent choice for beginners and professionals alike.

Chambers Desktop Guides: Writing for the Web - Thryft
Susannah Ross, Chambers | Chambers Harrap Pub Ltd

Chambers Desktop Guides: Writing for the Web

In one line

Concise guidelines for writing user-friendly web content.

Goodreads 3.57

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Goodreads rating: 3.57

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85% off est. retail
In one line

Concise guidelines for writing user-friendly web content.

You might enjoy this if…

This book is a must-read for anyone looking to improve their web content writing, offering practical advice on language and content organization. The book is full of helpful tips and illustrations, providing clear explanations and examples that make it easy to apply the concepts to your own writing. Overall, readers will find this book to be an invaluable resource for creating user-friendly web content that both engages and informs visitors.

How to Sell Yourself
Ray Grose | Kogan Page

How to Sell Yourself

In one line

Maximizing Your Professional Impact in 8 Steps.

Goodreads 3.34

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Goodreads rating: 3.34

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In one line

Maximizing Your Professional Impact in 8 Steps.

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How to Sell Yourself is perfect for anyone who wants to learn how to promote themselves in a professional context. It provides practical advice on how to cultivate your personal "image" and how to adapt it based on the organizational culture. By following the steps in this book, readers will be able to develop a positive reputation and enhance their overall professional impact.

Business Letters for Busy People
Jim Dugger | Career Pr Inc

Business Letters for Busy People

In one line

Time-saving templates for effective professional communication.

Goodreads 3.7

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Goodreads rating: 3.7

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In one line

Time-saving templates for effective professional communication.

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Whether you're just entering the workforce or are a seasoned professional, crafting effective business letters can be time-consuming. This book gives you a head start with ready-to-use templates that will make your correspondence quicker and more effective. You'll not only save time but also convey your messages with greater clarity and professionalism.

Principles and Practice of Marketing - Thryft
David Jobber | Mcgraw-hill Inc., Us

Principles and Practice of Marketing

In one line

Comprehensive guide to modern marketing principles.

Goodreads 4.08

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Goodreads rating: 4.08

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88% off est. retail
In one line

Comprehensive guide to modern marketing principles.

You might enjoy this if…

If you're keen on grasping the dynamics of current marketing trends, this book by Jobber and Ellis-Chadwick could be your go-to resource. It doesn't just cover the core principles but also connects you with the digital aspects of marketing like mobile and email strategies, which are crucial in today's digital-driven world. Plus, its focus on ethics adds depth, aligning with modern expectations of corporate responsibility.

Measuring and Managing Performance in Organizations
Robert D. Austin | Dorset House

Measuring and Managing Performance in Organizations

In one line

For managers measuring people without losing humanity

Goodreads 3.91

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Goodreads rating: 3.91

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77% off est. retail
In one line

For managers measuring people without losing humanity

You might enjoy this if…

This is a smart pick if you want management thinking that goes beyond neat metrics and spreadsheets. Austin gets at the tricky part most books skip: how people actually behave once they know they’re being measured. It feels grounded, practical, and refreshingly honest about failure, which makes it especially useful for anyone leading teams or designing performance systems.

Marketing Research (Int'l Ed) - Thryft
Robert P Bush, Joseph F Hair, David J. Ortinau | Mcgraw Hill Higher Education

Marketing Research (Int'l Ed)

In one line

Solve business problems through Marketing Research.

Goodreads 4.19

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Goodreads rating: 4.19

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In one line

Solve business problems through Marketing Research.

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Marketing Research (Int'l Ed) is a great read for business students and professionals who want to enhance their skills in solving business problems using marketing research. This book extensively covers qualitative methods and provides practical tools for students to apply to their research projects. The engaging writing style and real-life case studies make learning easy and effective. Highly recommended for anyone who wants to master marketing research.

Innovative Team Selling: How to Leverage Your Resources and Make Team Selling Work - Thryft
Eric R. Baron | Wiley

Innovative Team Selling: How to Leverage Your Resources and Make Team Selling Work

In one line

Elevate your team's collaborative sales dynamics.

Goodreads 2.67

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Goodreads rating: 2.67

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85% off est. retail
In one line

Elevate your team's collaborative sales dynamics.

You might enjoy this if…

If you're aiming to up your sales game and tap into the collective strength of your team, "Innovative Team Selling" is a valuable playbook. It's not just about personal skill enhancement; it's about nurturing a harmonious environment where team synergy amplifies individual efforts. Eric Baron unpacks the essence of successful team collaboration with actionable advice that can transform how you approach sales in a globally competitive market. This book can become the cornerstone of not just your sales strategy, but also your team's cohesion and growth.

Successful Interview Skills : How to Prepare, Answer Tough Questions and Get Your Ideal Job - Thryft
Rebecca Corfield | Kogan Page Business Books

Successful Interview Skills : How to Prepare, Answer Tough Questions and Get Your Ideal Job

In one line

Ace your interview with professional confidence.

Goodreads 3.26

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Goodreads rating: 3.26

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80% off est. retail
In one line

Ace your interview with professional confidence.

You might enjoy this if…

This book is a great resource for job seekers who want to prepare for an interview. It offers practical advice on how to answer tough questions, make a good impression, and present oneself professionally. The author breaks down the interview process into simple steps, making it easy to follow and understand. Users would appreciate the useful tips, examples, and insights that the book provides, helping them achieve their ideal job.

Blow the Doors Off Business as Usual! Seven Choices for Curing the "Dead People Working" Syndrome
Kevin Frieberg, Jackie Freiberg | Harpercollins Leadership

Blow the Doors Off Business as Usual! Seven Choices for Curing the "Dead People Working" Syndrome

In one line

Invigorate work life; escape workplace monotony.

Goodreads 3.77

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Goodreads rating: 3.77

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In one line

Invigorate work life; escape workplace monotony.

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Feeling stuck in your job? "Blow the Doors Off Business as Usual!" might just be the jolt you need. The Freibergs serve up practical advice with a touch of inspiration, perfect for anyone looking to rekindle their passion for their work and become truly indispensable in their role. A must-read for transforming the daily grind into meaningful engagement.

Bulls in the China Shop and Other Sino-American Business Encounters
Randall E. Stross | Pantheon

Bulls in the China Shop and Other Sino-American Business Encounters

In one line

Cultural clashes in American and Chinese trade.

Goodreads 4.25

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Goodreads rating: 4.25

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In one line

Cultural clashes in American and Chinese trade.

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Bulls in the China Shop would be a great read for anyone interested in business and international relations. The book offers an engaging account of cultural and political blunders made by American businesses venturing into China over the past two decades. If you are curious about the challenges posed by introducing capitalism into China's socialist society, or if you are simply interested in trade between the two nations, this book is for you.

Implementing 802.11, 802.16, and 802.20 Wireless Networks: Planning, Troubleshooting, and Operations
Ron Olexa | Newnes

Implementing 802.11, 802.16, and 802.20 Wireless Networks: Planning, Troubleshooting, and Operations

In one line

Guide to deploying diverse wireless network standards.

Goodreads 1.0

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Goodreads rating: 1.0

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In one line

Guide to deploying diverse wireless network standards.

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If you're fascinated by the technicalities of wireless communications and seeking to deepen your understanding in this swiftly evolving field, "Implementing 802.11, 802.16, and 802.20 Wireless Networks" is an indispensable treasure trove. Bruce A. Fette has meticulously compiled practical insights that not only shed light on the planning phase but also provide nuggets of wisdom for troubleshooting and managing wireless networks. Your go-to handbook awaits, whether you're a student, engineer, or IT professional.

Public Relations Writing: A Rhetorical Approach
Michael L. Kent | Pearson

Public Relations Writing: A Rhetorical Approach

In one line

Persuasive writing for successful public relations.

Goodreads 2.5

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In one line

Persuasive writing for successful public relations.

You might enjoy this if…

Public Relations Writing: A Rhetorical Approach is a must-read for aspiring public relations professionals. The book provides a comprehensive understanding of effective communication principles that are essential for creating successful public relations strategies. It offers practical knowledge of various writing contexts, including blogs, brochures, and speeches. The book also highlights the importance of critical thinking, rhetorical, and communication skills, which are crucial for adapting to the constantly changing and diverse environments in the field of public relations. Overall, this book is a valuable resource for anyone looking to succeed in the dynamic and complex world of public relations.

Guidelines for Online Success
Rob Ford, Julius Wiedemann | Taschen America Llc

Guidelines for Online Success

In one line

Expert insights on thriving in Web entrepreneurship.

Goodreads 3.41

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Goodreads rating: 3.41

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In one line

Expert insights on thriving in Web entrepreneurship.

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If you're venturing into the digital jungle of Web entrepreneurship, "Guidelines for Online Success" could be your compass. It's not just theory; this book is a curation of wisdom from seasoned pros across the globe. You'll get to see what success (and failure) looks like from their vantage point, which could be invaluable as you craft your own path online.

Public Relations Techniques - Thryft
Frank Jefkins | Rbhp Trade Group

Public Relations Techniques

In one line

Public Relations Techniques: Mastering the Art of Communication.

Goodreads 4.17

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Goodreads rating: 4.17

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In one line

Public Relations Techniques: Mastering the Art of Communication.

You might enjoy this if…

This book is a must-read for anyone interested in learning the ins and outs of public relations. It provides a comprehensive overview of the industry, including practical techniques for managing communications in both commercial and non-commercial organizations. Jefkins' expertise is evident throughout the book, making it an invaluable resource for PR professionals and students alike.

Create, Convince, Connect
Jörg Dietzel | Marshall Cavendish Trade

Create, Convince, Connect

In one line

Insights into the magic of effective advertising.

Goodreads 3.5

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Goodreads rating: 3.5

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In one line

Insights into the magic of effective advertising.

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If you've ever been curious about the narratives behind some of the world's most recognizable ad campaigns, "Create, Convince, Connect" is like a backstage pass into that realm. Whether you're a student of marketing, working within the industry, or seeking to understand the dynamics between client and agency, Jörg Dietzel's vast experience and the contributions from top advertising practitioners offer practical wisdom that could be that turning point in your career or business strategy.

Leading Across New Borders - How to Succeed as the Center Shifts
Ernest Gundling, Karen Cvitkovich, Christie Caldwell | Wiley

Leading Across New Borders - How to Succeed as the Center Shifts

In one line

Navigate complex leadership in a dynamic global environment.

Goodreads 4.0

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Goodreads rating: 4.0

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87% off est. retail
In one line

Navigate complex leadership in a dynamic global environment.

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Considering the shifting economic power dynamics, "Leading Across New Borders" could be the compass you need in today's global market. It doesn't just theorize but grounds you in practical wisdom, shared by those with boots on the ground in international leadership roles. It's essential for the leader who aims to transcend cultural and organizational boundaries, motivating and guiding diverse teams to success. This guide will equip you with strategies to not only adjust but to thrive amidst the intricate tapestry of global business.

The Cluetrain Manifesto - Thryft

The Cluetrain Manifesto

In one line

Wake-up call for businesses in a digital world

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87% off est. retail
In one line

Wake-up call for businesses in a digital world

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This book is a must-read for anyone in business who wants to understand the power of the internet and how it has transformed the way we communicate and do business. It's a wake-up call that challenges traditional corporate assumptions and emphasizes the importance of listening to customers and engaging in conversations. With powerful firsthand experiences and thought-provoking theses, The Cluetrain Manifesto will open your eyes to the new realities of the digital age and help you navigate the changing landscape of business. Get ready to be inspired and motivated to transform your organization into one that is clued-in and ready to seize the opportunities of the digital marketplace.

Asian Business Customs & Manners
Megan McGinnis, Mary Murray Bosrock | Meadowbrook

Asian Business Customs & Manners

In one line

Navigating Asian cultural nuances for business success.

Goodreads 3.9

Condition: Well Read

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Goodreads rating: 3.9

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In one line

Navigating Asian cultural nuances for business success.

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If you're planning to engage with Asian markets or build relationships with Asian partners, this book can serve as your cultural compass. It's not just about avoiding faux pas; it's about understanding the subtleties that facilitate trust and respect in a business context, from Japan to Indonesia. Think of it as an investment in cross-cultural fluency that could pay dividends in successful partnerships.

Victory Through Organization: Why the War for Talent Is Failing Your Company and What You Can Do About It
Just Arrived
Ulrich, Wayne Brockbank, David Kryscynski | Mcgraw Hill

Victory Through Organization: Why the War for Talent Is Failing Your Company and What You Can Do About It

In one line

Revitalizing HR strategy for sustainable talent advantage.

Goodreads 3.71

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Goodreads rating: 3.71

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Revitalizing HR strategy for sustainable talent advantage.

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If you're feeling the talent crunch, "Victory Through Organization" could be your playbook for change. Dave Ulrich flips the script on the war for talent, emphasizing the power of collective expertise over individual prowess. You'll find it insightful if you're looking to revamp your organizational culture and systems for lasting success, rather than short-lived wins.

Getting It Right in Italy: A Manual for the 1990's
William Ward | Bloomsbury Pub Ltd

Getting It Right in Italy: A Manual for the 1990's

In one line

Navigate Italian culture, business, and social nuances.

Goodreads 3.25

Condition: Well Read

Regular price RM41.00 MYR RM19.00 MYR 54% off

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Goodreads rating: 3.25

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86% off est. retail
In one line

Navigate Italian culture, business, and social nuances.

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If you're planning a trip to Italy or looking to immerse yourself in Italian customs, "Getting it Right in Italy" could be your go-to resource. It's not just a travel guide; it dives into the idiosyncrasies of conducting business, socializing, and everyday life in Italy. The detailed tips provided—from art gallery hacks to social interactions—could make your experience seamless and authentic. Whether you're navigating a business dinner or trying to blend in at a local festa, this book promises to equip you with the cultural insights you need.

International Project Management - Thryft
Kathrin Koster | Sage Publications Ltd

International Project Management

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Bridging cultures in global project management.

Goodreads 4.15

Condition: Like New

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Goodreads rating: 4.15

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88% off est. retail
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Bridging cultures in global project management.

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If you find yourself juggling projects with teams that span continents and cultures, this book will be your guide. It lays out the complexity of managing projects outside of a single-country context and provides insights on how to synchronize methods, expectations, and practices in a clear, accessible way. Kathrin Köster offers both the theoretical underpinnings and the practical applications of international project management, equipping you with the skills to lead with confidence across borders.

Marketing Research Essentials - Thryft
Carl D. McDaniel, Roger H. Gates | Wiley

Marketing Research Essentials

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Practical guide to understanding market research essentials.

Goodreads 3.57

RM134.00 MYR

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Practical guide to understanding market research essentials.

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If you're looking to break into the marketing field or simply want to sharpen your market research skills, this book is a real asset. It hones in on practical applications and delivers current examples that bring complex concepts down to earth. Plus, the authors' firsthand industry experience translates into insights that can directly inform your business decisions. Reading this, you'll move beyond theory to grasp the full spectrum of market research practice.

The Complete Idiot's Guide to Terrific Business Writing
Marcia Layton Turner | Alpha

The Complete Idiot's Guide to Terrific Business Writing

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Enhance business writing; boost confidence and results.

Goodreads 4.0

Condition: Very Good

RM37.00 MYR

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In one line

Enhance business writing; boost confidence and results.

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Picture yourself acing that next report or proposal with renewed confidence. 'The Complete Idiot's Guide to Terrific Business Writing' isn't just for brushing up basics; it's a treasure trove of savvy advice and refreshing ideas to transform your written communications at work. Marcia Layton Turner's experience shines as she delivers practical tips, ensuring what you pen down not only conveys your message but also captivates your audience. Whether it's a sales letter or a press release, this book is your ally in elevating your business writing game.

Cover Letters That Knock 'Em Dead
Martin Yate | Adams Media

Cover Letters That Knock 'Em Dead

In one line

Land jobs with standout cover letter strategies.

Goodreads 3.79

Condition: Well Read

Regular price RM37.00 MYR RM22.00 MYR 41% off

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Goodreads rating: 3.79

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In one line

Land jobs with standout cover letter strategies.

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If you're in the throes of job hunting, this book is like having a secret weapon. It's packed with insights that go beyond the basics of cover letter writing. You'll find strategies to craft a compelling narrative that can set you apart in a crowded market. Whether you're a fresh grad or a seasoned professional, this guide could be the edge you need.

Jane's Crisis Communications Handbook 2003 - Thryft

Jane's Crisis Communications Handbook 2003

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Expert guide to handle crises communication.

Goodreads 3.0

Condition: Well Read

Regular price RM52.00 MYR RM19.00 MYR 63% off

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Goodreads rating: 3.0

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86% off est. retail
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Expert guide to handle crises communication.

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If you are a public relations professional or a business leader, Jane's Crisis Communications Handbook 2003 could be an excellent guide for you to handle communication during a crisis effectively. This book offers practical procedures for forming a team and handling natural disasters, human-caused hazards, and mechanical malfunctions. Additionally, it provides guidance on managing stakeholder relations, creating a Joint Information Center, building relationships with the media, and commemorating anniversaries. This book is a valuable resource for anyone responsible for managing communication during a crisis.

Filmmaking - Thryft
Jason Tomaric | Routledge

Filmmaking

In one line

Hollywood moviemaking secrets revealed, practical guide.

Goodreads 3.94

Condition: Very Good

Regular price RM144.00 MYR RM34.00 MYR 76% off

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Goodreads rating: 3.94

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87% off est. retail
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Hollywood moviemaking secrets revealed, practical guide.

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If you're itching to peel back the curtain on the film industry and dive into the world of movie magic, Jason Tomaric's "Filmmaking" is just what you need. With its comprehensive breakdown of the process and insider secrets, it's invaluable for aspiring directors or producers, regardless of budget. Tomaric doesn't just offer wisdom; he opens a door to an elusive industry, with actionable advice to get your story from script to screen.

Secrets of Great Rainmakers: The Keys to Success and Wealth
Jeffrey J. Fox | Hachette Books

Secrets of Great Rainmakers: The Keys to Success and Wealth

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Sell smartly; wisdom from top industry leaders.

Goodreads 3.69

Condition: Very Good

Regular price RM52.00 MYR RM43.00 MYR 17% off

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Goodreads rating: 3.69

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71% off est. retail
In one line

Sell smartly; wisdom from top industry leaders.

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If you're looking to sharpen your competitive edge and truly stand out, "Secrets of Great Rainmakers" is an essential guide. The author, Jeffrey J. Fox, has a knack for distilling insights from the best in the business. You'll find a treasure trove of strategies here that are not just effective, but also bring a fresh perspective to success and wealth, making it a compelling read for budding entrepreneurs and established professionals alike.

Inside Out: Microsoft-In Our Own Words - Thryft
Microsoft Corporation | Warner Business Books

Inside Out: Microsoft-In Our Own Words

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Microsoft's story, insiders' perspectives, and vibrant visuals.

Goodreads 3.71

Condition: Well Read

Regular price RM34.00 MYR RM30.00 MYR 12% off

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Goodreads rating: 3.71

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87% off est. retail
In one line

Microsoft's story, insiders' perspectives, and vibrant visuals.

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If you're fascinated by tech giants and pioneering minds like those of Bill Gates and Steve Ballmer, "Inside Out: Microsoft-In Our Own Words" could offer you an authentic peek behind Microsoft's curtain. Imagine walking through a gallery of stories and snapshots that encapsulate its cultural and managerial ethos, all while exploring the battles and alliances that have shaped the tech world. This book promises such a tour for anyone intrigued by industry-shaping corporate sagas.

Confessions of an American Media Man: What They Don't Tell You at Journalism School
Tom Plate | Marshall Cavendish Corp

Confessions of an American Media Man: What They Don't Tell You at Journalism School

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Insider's view of American media's chaotic reality.

Goodreads 3.94

Condition: Well Read

RM26.00 MYR

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Goodreads rating: 3.94

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RM26.00 MYR

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Insider's view of American media's chaotic reality.

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If you've ever wondered about the gears turning behind the journalistic scenes, Tom Plate's candid memoir might just quench your curiosity. His experience at "Time," "Los Angeles Times," and "New York" magazine, among others, gives a rare glimpse into the fast-paced, politically charged, and sometimes gratifying world of news media. It's a read that pulls back the curtain on the media landscape, making it a compelling pick for anyone intrigued by the press's power and its pitfalls.

Transparency: How Leaders Create a Culture of Candor
Daniel Goleman, James O'Toole, Warren Bennis | Jossey-bass

Transparency: How Leaders Create a Culture of Candor

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Guide to fostering openness in organizational leadership.

Goodreads 3.75

Condition: Very Good

Regular price RM41.00 MYR RM22.00 MYR 46% off

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Goodreads rating: 3.75

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81% off est. retail
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Guide to fostering openness in organizational leadership.

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If you're keen on transforming your organization with authenticity, "Transparency" is a book that can guide you through. Leadership experts Bennis, Goleman, and O'Toole dissect the complex battles against honest organizational cultures and offer strategies for cultivating transparency. It's a concise read that could change the way you lead and promote integrity in your professional environment.

Lifescripts for Managers
Mark Levine, Michael Caplan, Stephen M. Pollan | Wiley

Lifescripts for Managers

In one line

Navigate workplace dynamics with confidence, communication scripts.

Goodreads 3.71

Condition: Very Good

Regular price RM41.00 MYR RM15.00 MYR 63% off

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Goodreads rating: 3.71

Condition: Very Good

Regular price RM41.00 MYR RM15.00 MYR 63% off

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80% off est. retail
In one line

Navigate workplace dynamics with confidence, communication scripts.

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If you often find yourself searching for the right words during tough workplace conversations, "Lifescripts for Managers" could be your go-to guide. Those dialogue flowcharts are a game changer—they offer clear paths for you to follow during a variety of scenarios, whether it's discussing pay with your team or bringing up sensitive issues with higher-ups. It's like having a management coach in your pocket.

The Business of Writing The Victoria College Lectures

The Business of Writing The Victoria College Lectures

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Condition: Very Good

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The Art of Public Relations

The Art of Public Relations

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Mastering public relations with expert insights.

Condition: Well Read

RM34.00 MYR

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77% off est. retail
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Mastering public relations with expert insights.

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If you're looking to delve into the world of PR, "The Art of Public Relations" could be your guide. It's a resource that captures the nuances of building and maintaining public images, with insights from experts that might just give you an edge in your career or business endeavors. The collective experience of the authors translates into practical advice that you can apply, whether you're a student, professional, or entrepreneur.

Digital Strategies for Powerful Corporate Communications - Thryft
Paul A. Argenti, Courtney M. Barnes, Courtney Barnes | Mcgraw Hill

Digital Strategies for Powerful Corporate Communications

In one line

Digital Strategies for Global Corporate Communications: Master modern communication techniques.

Goodreads 3.54

Condition: Very Good

Regular price RM71.00 MYR RM26.00 MYR 63% off

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Goodreads rating: 3.54

Condition: Very Good

Regular price RM71.00 MYR RM26.00 MYR 63% off

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87% off est. retail
In one line

Digital Strategies for Global Corporate Communications: Master modern communication techniques.

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This book is an essential guide for businesses seeking to modernize their communication strategies and harness the power of the digital world to engage with stakeholders. Using case studies from major corporations, the authors provide a practical framework for building transparent, authentic engagement with employees, customers, and investors. The book outlines the steps to build a culture of engagement and transparency, manage internal communications, recruit and retain top talent, and develop effective messages that resonate with customers and investors. If you're looking to stay ahead of the curve in the digital age, this is a must-read.

Producing a First-class Newsletter - Thryft

Producing a First-class Newsletter

In one line

Expert guide to producing effective newsletters.

Goodreads 2.5

Condition: Well Read

Regular price RM26.00 MYR RM15.00 MYR 42% off

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Goodreads rating: 2.5

Condition: Well Read

Regular price RM26.00 MYR RM15.00 MYR 42% off

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80% off est. retail
In one line

Expert guide to producing effective newsletters.

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This book can be useful for anyone who wants to improve the quality of their newsletters, whether for personal or professional purposes. Barbara Fanson’s book offers practical tips for planning, budgeting, designing, and typesetting newsletters. It covers both traditional typesetting and desktop publishing. Readers can expect to learn important skills on editorial content, style, layout, and design, enabling them to produce newsletters that inform and engage their audience. One of the book’s most distinctive features is its emphasis on creating a first-class newsletter while staying within budget.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.

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