Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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How to Win Friends and Influence People
Dale Carnegie | Arrow (random)

How to Win Friends and Influence People

RM34.00 MYR

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Goodreads rating: 4.22

RM34.00 MYR

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Whether you're looking to enhance your social skills or seeking to grow professionally, "How to Win Friends and Influence People" by Dale Carnegie is an outstanding guide. It wraps time-honored wisdom in an exuberant style that's as engaging today as it was when first published. If making meaningful connections and inspiring others is high on your list, this book might just be the trusty companion you didn't know you needed.
Rebel Ideas: The Power of Diverse Thinking
Matthew Syed | John Murray

Rebel Ideas: The Power of Diverse Thinking

RM41.00 MYR

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Goodreads rating: 4.26

RM41.00 MYR

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If you're feeling stuck in an echo chamber or if you're seeking fresh, unconventional approaches to challenges at your workplace or in your personal life, "Rebel Ideas" might be just what you need. Matthew Syed illustrates the power of cognitive diversity with compelling case studies, which may inspire you to embrace differing perspectives and create a space where the best ideas can flourish. This book isn't just for teams; it's for anyone looking to revamp their thinking and problem-solving toolkit.
The Elements of Style
E.B. White, William Strunk Jr.  | Pearson Longman

The Elements of Style

RM37.00 MYR

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Goodreads rating: 4.18

RM37.00 MYR

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If you're looking to refine your writing skills, "The Elements of Style" is a timeless companion. It's the little book with big insights into crafting sentences that are not only correct but also compelling. Think of it as your pocket-sized mentor for communication that impresses.
Give and Take: The Revolutionary Worldview That Drives Success
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RM37.00 MYR

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62% off est. retail
If you've ever questioned whether nice guys finish last, "Give and Take" could offer you a refreshing and evidence-backed response. Adam Grant deftly challenges the cutthroat 'me-first' mentality, offering a compelling case that generosity and collaboration fuel success. Packed with real-world examples, this book might just flip your perspective on success and how to achieve it while lifting others alongside you.
We-Think
Charles Leadbeater | Profile Books

We-Think

RM63.00 MYR

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Goodreads rating: 3.65

RM63.00 MYR

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If you're fascinated by how collective intelligence is transforming our world, "We-Think" will feel like a map to the new frontier. Leadbeater deftly illustrates how platforms like Wikipedia and YouTube signify a shift from passive consumption to active, creative participation. It's thought-provoking and illuminates how this collective mindset is changing everything from work to politics.
The Trusted Advisor
David H. Maister, Charles H. Green, Robert M. Galford  | Free Press

The Trusted Advisor

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Goodreads rating: 3.8

Regular price RM34.00 MYR RM26.00 MYR 24% off

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If you're looking to deepen your relationships with clients, "The Trusted Advisor" offers a goldmine of actionable advice. The authors don't just preach the importance of trust; they walk you through how to build and maintain it. With real-life stories and a hands-on approach, this book could transform your consultancy practice into a thriving, trust-based partnership.
How to Win Friends and Influence People - Thryft
Dale Carnegie | Pocket Books

How to Win Friends and Influence People

RM30.00 MYR

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Goodreads rating: 4.22

RM30.00 MYR

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You can go after the job you want—and get it! You can take the job you have—and improve it! You can take any situation—and make it work for you! Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. One of the most groundbreaking and timeless bestsellers of all time, How to Win Friends & Influence People will teach you: -Six ways to make people like you -Twelve ways to win people to your way of thinking -Nine ways to change people without arousing resentment And much more! Achieve your maximum potential—a must-read for the twenty-first century with more than 15 million copies sold!
Talk Like TED: The 9 Public Speaking Secrets of the World's Top Minds
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RM41.00 MYR

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49% off est. retail
If you're looking to captivate your audience in the same way as TED speakers do, "Talk Like TED" could be a transformative read for you. Through digesting Gallo's insights, drawn from analyzing the most impactful TED talks, you'll uncover practical strategies to enhance your own public speaking. Imagine approaching the podium with newfound confidence, ready to convey your ideas with the same clarity and passion that define TED's influential presentations.
A Game Design Vocabulary: Exploring the Foundational Principles Behind Good Game Design
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RM34.00 MYR

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77% off est. retail
If you've ever felt stuck in a rut playing games that seem all too familiar or you're a budding game designer looking to hone your craft, "A Game Design Vocabulary" by Anna Anthropy could be a game-changer for you. This book promises a deep dive into the language of game design, helping you craft experiences that resonate on every level. It's a roadmap for innovation in a field hungry for fresh perspectives. Think of this as your lexicon for breaking free from the clichés that might be holding back the transformative potential of games.
Hey, Whipple, Squeeze This: A Guide to Creating Great Ads
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RM175.00 MYR

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"Hey, Whipple, Squeeze This" isn't just a walkthrough of the advertisement world; it's like cracking open the mind of a master advertiser, Luke Sullivan. As you immerse yourself into the history and evolution of ads—embracing the memorable and the cringeworthy—you'll gain insights distilled from a career's worth of experience. This book is a vibrant mentorship in paperback, ideal for those aspiring to bend creativity towards effective product storytelling.
The Truth About Getting Your Point Across — And Nothing But The Truth
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RM34.00 MYR

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58% off est. retail
If you're aiming to be a more effective communicator, both in your career and personal life, "The Truth About Getting Your Point Across" is an invaluable resource. Lonnie Pacelli lays out 59 principles that cut through the noise, offering guidance that is as accessible as it is actionable. This book is like having a mentor at your fingertips, one who speaks from experience and understands the power of clear, influential communication. Whether you're giving a presentation, working in a team, or navigating a multicultural workplace, these truths can help you speak with confidence and purpose.
Where Good Ideas Come From: The Natural History of Innovation
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RM34.00 MYR

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74% off est. retail
If you're curious about how the world's most pivotal inventions came to be, Steven Johnson's "Where Good Ideas Come From" could be a treasure trove for you. He doesn't just list inventions; he delves into the environments and patterns that breed the spark of genius. For anyone interested in the creative process, entrepreneurship, or the history of technology, this book offers insightful connections that could inspire your own innovative thinking.
Questions Are the Answer: A Breakthrough Approach to Your Most Vexing Problems at Work and in Life

RM49.00 MYR

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49% off est. retail
If you've ever felt stuck, whether professionally or personally, "Questions Are the Answer" could be a game-changer for you. Hal Gregersen doesn't just tell you to think outside the box; he shows you how to craft the questions that will tear the box down. This book isn't just theory; it draws from interviews with renowned thinkers to demonstrate the real-world application of asking better and more profound questions. Consider this read a tool to ignite your creativity and problem-solving skills.
One Step Ahead: Mastering the Art and Science of Negotiation

RM49.00 MYR

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If you're often finding yourself at the negotiating table, "One Step Ahead" may just be your new secret weapon. Sally delves into the interconnectedness of social psychology and game theory to arm you with the innovative techniques needed for modern-day deal-making. Picture yourself outmaneuvering adversaries with the finesse of history's sharpest minds – this book is your path to getting there.
Way of the Wolf: Straight Line Selling: Master the Art of Persuasion, Influence, and Success

RM37.00 MYR

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If you ever fancied becoming a master at persuasion and sales, "Way of the Wolf" might just be your next great read. Jordan Belfort has taken the very strategies that soared him to infamy and packaged them into an accessible guide. Whether you're rebounding from a setback or aiming to amplify your wealth, Belfort's candid and energetic narrative will arm you with the tools for success.
How to Write Reports and Proposals: Create Attention-Grabbing Documents That Achieve Your Goals
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RM45.00 MYR

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If you're keen to advance your career through effective communication, "How to Write Reports and Proposals" can be your go-to guide. Patrick Forsyth equips you with practical tools, like checklists and exercises, complemented by real-world examples. It's a hands-on approach to mastering the art of crafting documents that not only capture attention but also achieve your professional goals.
How to Think Like a CEO and Act Like a Leader: Practical Insights for Performance and Results!
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RM52.00 MYR

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If you're aiming to sharpen your leadership skills and want insights that can be applied in real-world scenarios, then this book could well be your go-to guide. Michael Andrew doesn't just theorize; he breaks down the traits and actions of successful leaders into digestible, actionable advice. It's a manual crafted for anyone looking to lead more effectively, make strategic decisions, and ultimately achieve standout results. Whether you're already leading a team or aspiring to reach the C-suite, this book promises to boost your performance through practical wisdom.
Presence: Bringing Your Boldest Self to Your Biggest Challenges

RM89.00 MYR

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"Presence" might just be the unlock you've been looking for. If those moments before a big interview or personal confrontation leave you second-guessing yourself, Amy Cuddy's insights offer practical steps to harness your inner strength. It's not about a complete overhaul of your personality, but about simple adjustments that can dramatically shift how you feel about yourself—and how you're perceived by others. Perfect for anyone seeking that extra edge in high-stress situations.
Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth
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If you're looking for growth that's not just a fluke, this book aligns perfect strategy with real-world insights. It's like getting an insider's tour of how top brands make marketing a science, driving profitability and brand growth methodically. Consider it your not-so-secret weapon in creating a marketing culture that doesn't just aim high but scores high, consistently.
Advertising: More Fun in the Philippines - Thryft
Tony Harris | Anvil Publishing, Inc.

Advertising: More Fun in the Philippines

Regular price RM41.00 MYR RM15.00 MYR 63% off

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Goodreads rating: 4.38

Regular price RM41.00 MYR RM15.00 MYR 63% off

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This book offers a vibrant journey behind the scenes of a campaign that redefined how a country promotes itself. If you're intrigued by how catchy slogans can transform national perceptions and influence global travelers, you'll find Tony Harris' account enlightening. It's a captivating narrative showcasing marketing genius, innovation, and the power of a simple message resonating worldwide. A must-read for those fascinated by advertising's impact on culture and economy.
Power Cues: The Subtle Science of Leading Groups, Persuading Others, and Maximizing Your Personal Impact
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RM41.00 MYR

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52% off est. retail
Imagine having the upper hand in any conversation, not by what you say, but by how you say it. "Power Cues" is your personal coach in mastering the art of nonverbal cues. It peels back the curtain on the unconscious subtleties that dictate our interactions. This book isn't just a read; it's an investment in elevating your personal and professional presence.
Metadata - The MIT Press Essential Knowledge Series

RM34.00 MYR

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If you're intrigued by the skeletons of modern digital frameworks, "Metadata" is worth your attention. It lays bare the unseen yet critical structures that scaffold our information interactions, particularly as privacy concerns rise with agencies like the NSA in the spotlight. Jeffrey Pomerantz crafts an accessible gateway into understanding the complex yet vital world of metadata, making you appreciate the invisible labor that shapes our daily digital experience.
No Rules Logos - Radical Design Solutions That Break The Rules - Thryft
STONES JOHN | Rotovision

No Rules Logos - Radical Design Solutions That Break The Rules

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Goodreads rating: 4.44

Regular price RM45.00 MYR RM19.00 MYR 58% off

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90% off est. retail
No Rules Logos is an excellent read for designers who want to break away from conventional design. The book showcases examples of innovative logos that break design rules in striking ways, and provides analytics and insights into how they perform. Reading this book will inspire readers and give them the courage to experiment with their own designs.
Welcome to the Creative Age: Bananas, Business and the Death of Marketing
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RM67.00 MYR

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If you're feeling that the traditional marketing playbook no longer resonates with today's rapidly changing business environment, "Welcome to the Creative Age" could open your eyes to a new paradigm. Earls offers a compelling view on why embracing creativity is essential and how innovative ideas can reformulate success. Ideal for forward-thinkers and those looking to understand the shift in consumer psychology and business strategies.
How to Win Friends and Influence People
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Dale Carnegie | Vermillion

How to Win Friends and Influence People

Regular price RM30.00 MYR RM22.00 MYR 27% off

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Goodreads rating: 4.22

Regular price RM30.00 MYR RM22.00 MYR 27% off

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63% off est. retail
If you've ever found yourself struggling to connect with people or influence their decisions, "How to Win Friends and Influence People" could be the game-changer for you. This classic doesn't just offer tips; it delves into the psychology of human behavior, making it a timeless tool for anyone wanting to enhance their personal and professional relationships. Give it a read, and soon, you might be navigating social dynamics with a newfound finesse.
When Execution Isn't Enough: Decoding Inspirational Leadership
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RM63.00 MYR

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This book is a must-read for anyone who aspires to enhance their leadership skills. It delves into 20 distinct leadership traits and illustrates critical behaviors of inspirational leadership with real-life examples. The book also provides insights into the neuroscience of inspiration and how to tailor your approach to different leadership scenarios. It is a valuable resource that can help turn a good leader into a great one.
Thoughtful Interaction Design: A Design Perspective on Information Technology
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RM56.00 MYR

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If you’re fascinated by the marriage of technology with design ethics and aesthetics, "Thoughtful Interaction Design" could be a treasure for you. It isn't a simple step-by-step guide; think of it more as a philosophical compass for navigating the complexities of interaction design. It will challenge you to consider your responsibilities beyond mere functionality, blending practical design with ethical considerations, all wrapped up in an engaging, thought-provoking read.
How to Speak Money: What the Money People Say—And What They Really Mean
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RM41.00 MYR

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If you've ever felt lost when finance topics pop up in conversation, "How to Speak Money" might just be your lifeline. John Lanchester offers a witty yet informative tour through the thicket of financial jargon. It’s like having a translator for a world that often feels exclusive and daunting. By the time you're through, you'll not only understand but also be able to confidently engage in discussions about the economic forces shaping our lives.
Just Work: How to Confront Bias, Prejudice and Bullying to Build a Culture of Inclusivity
Kim Malone Scott | Pan

Just Work: How to Confront Bias, Prejudice and Bullying to Build a Culture of Inclusivity

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Goodreads rating: 3.79

Regular price RM37.00 MYR RM26.00 MYR 30% off

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54% off est. retail
If you've ever felt that your workplace could benefit from a more inclusive and respectful environment, "Just Work" by Kim Malone Scott could be a valuable guide for you. Scott, known for her insightful approach to management in "Radical Candor," offers a practical framework to address bias, prejudice, and bullying. This isn't just about ethics; it's about making your team, and by extension your business, stronger through fairness and diversity. Exploring this could be a step towards creating the professional culture you believe in.
Dealing With Difficult People: Creating Success
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Roy Lilley | Kogan Page

Dealing With Difficult People: Creating Success

RM34.00 MYR

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Goodreads rating: 3.24

RM34.00 MYR

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81% off est. retail
If you're feeling drained by tough interactions at work or even outside, this book by Roy Lilley could be a breath of fresh air for you. It's not just about enduring difficult people, but actually using proven strategies to improve relationships and outcomes. Think of it as your personal toolkit for turning workplace tension into cooperative success.
Surrounded by Bad Bosses and Lazy Employees: Or, How to Deal with Idiots at Work
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Thomas Erikson | Vermilion

Surrounded by Bad Bosses and Lazy Employees: Or, How to Deal with Idiots at Work

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Goodreads rating: 3.57

Regular price RM41.00 MYR RM30.00 MYR 27% off

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63% off est. retail
If you're often frustrated at work, feeling trapped with less-than-ideal managers or disengaged coworkers, Thomas Erikson's insights could be a game-changer for you. Erikson goes beyond mere venting, providing practical advice to navigate and improve your workplace environment by understanding behavioral types—including your own. This isn't just a critique but a strategic guide to foster harmony and productivity.
Renovate Before You Innovate - Why Doing the New Thing Might Not Be the Right Thing
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57% off est. retail
This book is invaluable if you're finding yourself seduced by the siren call of innovation when your business might just need a bit of sprucing up. Zyman digs deep into the pitfalls of chasing the 'new' at the expense of what's 'true'—to your brand, that is. Remember, a fresh coat of paint can often save the structure beneath, which is precisely what you'll learn to do for your business with these insights.
A Guide to the Project Management Body of Knowledge
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RM19.00 MYR

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Recommended for professionals seeking PM certification. The PMBOK guide is the industry standard for project management knowledge. It covers various aspects of project management with practical advice and best practices. A great resource for those who want to formalize their project management skills.
Own It: The Power of Women at Work
Sallie Krawcheck | Crown Currency

Own It: The Power of Women at Work

Regular price RM60.00 MYR RM26.00 MYR 57% off

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Goodreads rating: 4.03

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81% off est. retail
Imagine you're at a crossroads in your career, feeling the traditional corporate ladder isn’t quite the right fit. "Own It" provides a refreshing beacon of guidance, distilling Sallie Krawcheck's wealth of experience into a manifesto for women to leverage their unique strengths. It's a resonant mix of a battle cry and a strategic playbook, inspiring not just adaptation but also a bold redefinition of success in the workplace. For anyone feeling the old rules don't apply, this book could be your catalyst for change.
The Speed of Trust: The One Thing That Changes Everything

RM34.00 MYR

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40% off est. retail
Considering how essential trust is in all our interactions, "The Speed of Trust" could transform how you engage with colleagues and conduct business. Covey isn't just theorizing; he's providing a practical roadmap to make trust your most valuable asset. This is vital reading if you're looking to cut through red tape, foster collaboration, and catalyze efficiency in your personal or professional realm.
Strategy Builder: How to Create and Communicate More Effective Strategies
Duncan Angwin, Stephen Cummings  | Wiley

Strategy Builder: How to Create and Communicate More Effective Strategies

Regular price RM93.00 MYR RM78.00 MYR 16% off

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Goodreads rating: 3.68

Regular price RM93.00 MYR RM78.00 MYR 16% off

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"Strategy Builder" isn't just another strategy textbook—it's a canvas for your creativity. By blending key strategic frameworks with visual storytelling, it empowers you to lead engaging strategy discussions. Imagine replacing dry, dense documents with vivid, interactive drawings that actually get people excited about your organization's direction. The accompanying online resources further enhance your strategy-building skills, making this book a unique tool in your strategic arsenal.
Five Stars : The Communication Secrets to Get From Good to Great - Thryft

RM32.00 MYR

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Five Stars is an excellent read for those seeking to improve their persuasion skills and stand out in the modern world. Gallo shares insights from successful business leaders and breaks down Aristotle's formula of persuasion for contemporary audiences. The book emphasizes the importance of communication skills in the knowledge economy and offers practical tips to bridge the gap between mediocrity and exceptionality. Highly recommended for anyone looking to gain a competitive edge in business.
I Hope This Email Finds You Never: The Official Guide to Blissfully Surviving the Modern Workplace
If the daily grind at the office feels like a trek through a wild, unpredictable jungle, this book could be your witty survival guide. Ken Kupchik and Emily Ann Hill offer a satirical take that's both humorous and refreshingly honest, perfect for anyone looking to find some levity in the sometimes absurd world of modern work culture. It's like having a candid conversation with a friend who's seen it all and can help you laugh through the 9-5 chaos.
How to Draw and Sell Digital Cartoons
Leo Hartas | Ilex

How to Draw and Sell Digital Cartoons

RM49.00 MYR

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Goodreads rating: 3.42

RM49.00 MYR

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As someone who's intrigued by the blend of art and technology, you'll find "How to Draw and Sell Digital Cartoons" particularly enlightening. It's not just about honing your drawing skills; this guide bridges the gap between creation and commerce in the digital realm, offering a clear pathway to transform your passion into a viable career. Whether you're an aspiring cartoonist or a seasoned artist looking to digitize your work, this book will become an invaluable companion on your creative journey.
Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal

RM41.00 MYR

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This book is for anyone looking to take their pitching skills to the next level. Oren Klaff provides a fresh and science-backed approach to delivering winning pitches in any business situation. His STRONG method will help you captivate your audience, engage their brains, and secure the deals you desire. Klaff's real-life examples and practical strategies will transform the way you present your ideas, making you more persuasive and successful. Get ready to revolutionize your pitching game with Pitch Anything.
When Digital Becomes Human: The Transformation of Customer Relationships

RM52.00 MYR

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67% off est. retail
If you're grappling with customer engagement in a world where tweets can feel more personal than handshakes, "When Digital Becomes Human" could be your playbook. Imagine refining your digital strategy, but with a soulful twist that makes each customer interaction resonate deeply. This book might just be the key to blending efficiency with empathy, making your business not just a brand, but a community favorite.
Emotional Intelligence 2.0
Jean Greaves, Travis Bradberry  | Talentsmart

Emotional Intelligence 2.0

RM31.00 MYR

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Goodreads rating: 3.85

RM31.00 MYR

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68% off est. retail
Recommendation: This book is a must-read for anyone looking to enhance their emotional intelligence and improve their success in both personal and professional life. With a step-by-step program, it provides practical insights and strategies to develop self-awareness, self-management, social awareness, and relationship management. The compelling anecdotes and practical findings make it a fast and engaging read, offering tools that can drastically change the way you think about success. Give it a read, and see how it can benefit you in managing emotions and achieving your fullest potential.
Storytelling on Steroids : 10 stories that hijacked the pop culture conversation - Thryft
John Weich | Laurence King Publishing

Storytelling on Steroids : 10 stories that hijacked the pop culture conversation

Regular price RM45.00 MYR RM15.00 MYR 67% off

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Goodreads rating: 3.7

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85% off est. retail
"Storytelling on Steroids" is a must-read for anyone interested in the evolution of pop culture through stories. Weich explores how stories can connect and engage on a massive scale, using examples like Batman and TED Talks to illustrate his points. He also notes how social media has elevated the importance of storytelling, making it more personal than ever. This book is perfect for marketers, creatives, and anyone curious about how stories impact our culture.
What on Earth Can Go Wrong? Tales from the Risk Business
Richard Fenning | Eye Books

What on Earth Can Go Wrong? Tales from the Risk Business

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Goodreads rating: 4.09

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59% off est. retail
If you find yourself intrigued by the intricate web of geopolitics and international security, Richard Fenning's "What on Earth Can Go Wrong?" could be the enlightening read you're looking for. With his wit and wealth of experience, Fenning invites you on a journey through the tumultuous landscapes of global crises, offering a blend of personal anecdotes and astute observations that's both educational and entertaining.
Neuro-Sell: How Neuroscience Can Power Your Sales Success

RM75.00 MYR

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43% off est. retail
Neuro-Sell dives into the intricacies of the brain influencing purchasing behavior, blending science and sales strategy. It's perfect for you if you're curious about the psychological underpinnings of the sales process and how to apply them practically. By demystifying complex ideas, the book offers insights that could make you rethink your approach to sales and marketing.
Help Them Grow or Watch Them Go: Career Conversations Employees Want

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67% off est. retail
If you're a busy manager, "Help Them Grow or Watch Them Go" understands your time constraints and offers a practical alternative to the traditional, time-consuming career development processes. Imagine having a toolkit that simplifies engaging with your employees, helping you foster their growth within the normal flow of work. This book is that toolkit, filled with actionable advice, conversation templates, and real-world questions that can transform the way you develop talent and boost your team’s productivity and satisfaction.
The Internet Case Study Book
Rob Ford, Julius Wiedemann  | Taschen America Llc

The Internet Case Study Book

Regular price RM134.00 MYR RM93.00 MYR 31% off

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Goodreads rating: 3.7

Regular price RM134.00 MYR RM93.00 MYR 31% off

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54% off est. retail
If you're keen on understanding what makes a successful web project, "The Internet Case Study Book" is a treasure trove. It's like a guided tour through the world of online success stories, complete with the nitty-gritty details of project development from conception to execution. It could be a great resource when you're gearing up to take on the digital world by storm.
Everybody Writes: Your Go-To Guide for Creating Ridiculously Good Content
Ann Handley | John Wiley & Sons Inc

Everybody Writes: Your Go-To Guide for Creating Ridiculously Good Content

Regular price RM37.00 MYR RM34.00 MYR 8% off

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Goodreads rating: 3.97

Regular price RM37.00 MYR RM34.00 MYR 8% off

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If words are the workhorses of your online presence, 'Everybody Writes' is your champion steed. Ann Handley dishes out wisdom with a side of wit, making essential content creation skills accessible for the digital age. By explaining the importance of clear, engaging writing in marketing, this book could be a cornerstone in transforming your content strategy, whether you're crafting the next viral tweet or carving out your niche with compelling blog posts.
What's Your Story? Using Stories to Ignite Performance and Be More Successful

RM52.00 MYR

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If you're someone who's looking to elevate your professional game, "What's Your Story?" might just be the tool you need. Craig Wortmann packs this book with practical advice on leveraging storytelling to connect with others and drive results. The unique focus on using narrative as a strategy in leadership, sales, and motivation could transform how you approach challenges and communicate with your team or clients. It's for the innovator in you who appreciates the power of a good story.
Public Relations Writing Worktext: A Practical Guide for the Profession

RM130.00 MYR

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68% off est. retail
Public Relations Writing Worktext is an outstanding textbook that prepares readers for professional public relations writing. The book's practical approach provides readers with fundamental knowledge of writing and a brief overview of public relations. This textbook helps professionals with writing formats and skills like advocacy writing, newsletters, crisis planning, and online communication. Further, it offers lots of examples and exercises for improving writing skills. This worktext is highly recommended for those seeking a career in public relations and for PR professionals looking to develop their writing abilities.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.