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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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The Marketing Plan: A Practitioner's Guide
John Westwood | Kogan Page

The Marketing Plan: A Practitioner's Guide

RM37.00 MYR

Goodreads rating: 3.0

RM37.00 MYR

If you're looking to boost your company's performance, John Westwood's "The Marketing Plan" is like a compass guiding you through the challenging terrain of marketing strategy. Since it simplifies the process into clear steps, you'll find it an indispensable resource whether you're a seasoned marketer or new to the game. This book could be the key to unlocking your business's potential.
Mavericks at Work - Thryft
Mavericks at Work - Thryft

Mavericks at Work

RM56.00 MYR RM19.00 MYR 66% off

RM56.00 MYR RM19.00 MYR 66% off

86% off est. retail
If you're feeling stuck in the traditional business playbook and need a breath of fresh air, "Mavericks at Work" might just be the gust you need. It's like having a conversation with the most unorthodox CEOs who've thrown the rulebook out and still soared to success. It's not just about rebelling for the sake of it; it's about smart, strategic innovation that's as engaging as it is edifying. This could be the navigation chart to steer your business into uncharted, prosperous waters.
Raising Achievement Pocketbook - Thryft
Caroline Bentley-Davies, efex Ltd.  | Teachers' Pocketbooks

Raising Achievement Pocketbook

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 4.4

RM22.00 MYR RM15.00 MYR 32% off

77% off est. retail
This book is a must-read for educators who are passionate about helping their students succeed. With its practical advice and strategies, it provides a step-by-step guide to improving academic performance. Whether you're a teacher, tutor, or parent, this book will equip you with the tools and knowledge to make a real difference in students' lives.
The 17 Essential Qualities of a Team Player
Just Arrived

The 17 Essential Qualities of a Team Player

RM45.00 MYR

RM45.00 MYR

This is the kind of book people pick up when they want to be more useful, trusted, and easy to work with in any group. Maxwell keeps it simple and direct, so the lessons feel immediately usable at work, at home, or anywhere teamwork matters. If you like leadership books that are encouraging rather than abstract, this one feels like a clear nudge toward becoming the teammate everyone values.
Business Vocabulary In Use Elementary - Thryft
Bill Mascull | Cambridge University Press

Business Vocabulary In Use Elementary

RM30.00 MYR RM15.00 MYR 50% off

Goodreads rating: 4.1

RM30.00 MYR RM15.00 MYR 50% off

This book is a must-have for anyone learning English for business purposes. It provides a comprehensive collection of essential business vocabulary, presented in a clear and easy-to-understand manner. With its practical approach, it allows users to immediately apply their newfound knowledge in real-life business situations. The unique feature of this book is its combination of vocabulary presentation and practice exercises, making it an effective tool for building business communication skills. Whether you're a student, a professional, or someone looking to improve their English in a business context, this book is a valuable resource that will help you succeed in your language learning journey.
The Diagrams Book: 50 Ways to Solve Any Problem Visually
Kevin Duncan | Lid Publishing

The Diagrams Book: 50 Ways to Solve Any Problem Visually

RM34.00 MYR RM31.00 MYR 9% off

Goodreads rating: 2.93

RM34.00 MYR RM31.00 MYR 9% off

59% off est. retail
If the psychology behind your shopping cart intrigues you, 'The Art Of Shopping' is a must-read. Siemon Scamell-Katz delves deep into the minds of consumers, blending 20 years of research with real-world examples that make the concepts he describes vivid and relatable. It's a book that reveals the often-unseen forces shaping our purchases and will leave you with a fresh perspective every time you enter a store or click 'add to cart.'
The Complete Book of Perfect Phrases for High-Performing Sales Professionals
Bacal, William Brooks  | Mcgraw Hill

The Complete Book of Perfect Phrases for High-Performing Sales Professionals

RM82.00 MYR

Goodreads rating: 4.0

RM82.00 MYR

57% off est. retail
If you're aiming to refine your sales pitch, enhance customer interactions, or elevate your selling skills to a high-performing level, this book is like having a coach in your corner. It’s brimming with practical, polished phrases that can help you navigate through complex sales scenarios with confidence and effectiveness. It's designed to be your go-to guide for communication excellence in sales.
The Fundamentals of Creative Photography
David Präkel | Ava Publishing

The Fundamentals of Creative Photography

RM19.00 MYR

Goodreads rating: 3.62

RM19.00 MYR

90% off est. retail
If you're interested in photography beyond casual shots, "The Fundamentals of Creative Photography" could be an enlightening read. It's not just about snapping pictures; it's a deep dive into creating images that serve a purpose and satisfy a client's vision. David Prakel's experience translates into practical advice, from skill development to navigating the business side of photography. This book could be your stepping stone to approaching photography with a professional lens.
We, Me, Them & It: How to Write Powerfully for Business
John Simmons | Marshall Cavendish International (asia) Pte Ltd

We, Me, Them & It: How to Write Powerfully for Business

RM41.00 MYR RM26.00 MYR 37% off

Goodreads rating: 3.9

RM41.00 MYR RM26.00 MYR 37% off

If you're someone who sees language not just as a means of communication but as a living, breathing part of business, 'We, Me, Them & It' could be a treasure trove for you. Through John Simmons' experienced lens, you'll understand how to infuse life into brand language and turn words into tangible assets. It's an eye-opener for anyone looking to elevate their business communication and branding strategies.
Readymade Job Search Letters: All the Letters You Need for a Successful Job Hunt - Thryft
Lynn Williams | Kogan Page

Readymade Job Search Letters: All the Letters You Need for a Successful Job Hunt

RM48.00 MYR RM15.00 MYR 69% off

Goodreads rating: 3.0

RM48.00 MYR RM15.00 MYR 69% off

If you've been stumbling over your words while trying to land that interview, this book could be your hidden ace. It's like having a career coach in your pocket, guiding every keystroke to help you articulate your strengths effectively. Just imagine having a templates galore that you can tweak to reflect your professional story, turning job search woes into wins.
The Business Writer's Handbook
Gerald J. Alred, Walter E. Oliu, Charles T. Brusaw  | St. Martin's Press

The Business Writer's Handbook

RM45.00 MYR

Goodreads rating: 3.67

RM45.00 MYR

69% off est. retail
If you're aiming to sharpen your business writing skills, "The Business Writer's Handbook" is an invaluable resource. Whether it's resumes, reports, or emails, this book gives clear, practical advice, wrapped in a convenient A-Z format. It's like having an expert at your side, helping you navigate the nuances of professional writing in the modern, tech-infused workplace.
How to Use Power Phrases to Say What You Mean, Mean What You Say, and Get What You Want
Meryl Runion | Mcgraw Hill

How to Use Power Phrases to Say What You Mean, Mean What You Say, and Get What You Want

RM45.00 MYR RM30.00 MYR 33% off

Goodreads rating: 3.74

RM45.00 MYR RM30.00 MYR 33% off

72% off est. retail
If you've ever struggled to articulate your thoughts in a powerful and straightforward manner, Meryl Runion's guide can be a game-changer. It teaches how to use language effectively to express yourself clearly and get positive results. It's particularly handy if you want to improve your conversational skills for both personal and professional growth. The book gives you the tools to be assertive without being offensive, making it perfect for anyone looking to boost their communication confidence.
Marketing - Thryft
Hartley Kerin, Steven W. Hartley, William Rudelius  | Mcgraw-hill

Marketing

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 3.19

RM22.00 MYR RM15.00 MYR 32% off

Reasons to read: 1. This book offers strategic techniques to create and execute successful marketing campaigns. 2. It provides valuable insights into consumer behavior and market trends. 3. With its focus on practical application, it equips readers with the skills to effectively promote products and services. 4. Whether you're a marketing professional or a business owner, this book will help you navigate the complex world of marketing and achieve measurable results.
Virtual Teams : Reaching Across Space, Time and Organizations with Technology - Thryft
Jeffrey Stamps, Jessica Lipnack  | Wiley

Virtual Teams : Reaching Across Space, Time and Organizations with Technology

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.83

RM37.00 MYR RM15.00 MYR 59% off

90% off est. retail
This book could be a good read for individuals interested in efficiently working in teams while collaborating virtually, across various locations and organizations. It provides an understanding of the challenges and opportunities that arise with virtual teams, along with real-life case studies from companies like AT&T, Hewlett-Packard, NCR, and Bank of Boston. The book also offers insights on using technology effectively for distributed work.
Improve Your Global Business English
Sudakshina Bhattacharjee, Fiona Talbot  | Kogan Page

Improve Your Global Business English

RM37.00 MYR RM26.00 MYR 30% off

Goodreads rating: 3.81

RM37.00 MYR RM26.00 MYR 30% off

If you're navigating the intricacies of international business, this book is an invaluable ally. The tailored approach to improving your Business English is not just about grammar; it’s about understanding cultural nuances and refining your communication to resonate globally. With practical exercises and insightful examples, you'll learn how to effectively convey your message across different cultures, enabling you to broaden your professional reach and effectiveness.
Inspirit: How Asian CEOs Inspire Action From The Stage - Thryft
Benjamin Loh | Candid Creation Publishing

Inspirit: How Asian CEOs Inspire Action from the Stage

RM387.00 MYR RM253.00 MYR 35% off

Goodreads rating: 4.2

RM387.00 MYR RM253.00 MYR 35% off

If you aim to captivate and move an audience, this book is a treasure trove of wisdom from leading Asian CEOs. The author, Benjamin Loh, weaves together years of experience coaching top executives with practical strategies that can elevate anyone's public speaking skills. By providing actionable tips and profound insights into the art of persuasive communication, "Inspirit" is an invitation to voice your ideas with confidence and enact the change you envision. It's more than just a guide; it's an inspirational journey into becoming a more influential and inspiring speaker.
Make a Fortune Promoting Other People's Stuff Online - Thryft
Rosalind Gardner | Mcgraw Hill

Make a Fortune Promoting Other People's Stuff Online

RM48.00 MYR RM19.00 MYR 60% off

Goodreads rating: 2.96

RM48.00 MYR RM19.00 MYR 60% off

85% off est. retail
If you've been curious about affiliate marketing and are looking for a comprehensible entry point, this book could be a valuable resource. Rosalind Gardner's step-by-step approach demystifies the process, offering practical advice from her own experience to help you avoid common pitfalls and get started on a promising path. For a change, it’s a guide that speaks from a place of tested success and industry know-how.
Doing Business Internationally: The Guide To Cross-Cultural Success - Thryft
Thomas Walker, Danielle Medina Walker  | Mcgraw Hill

Doing Business Internationally: The Guide To Cross-Cultural Success

RM41.00 MYR RM22.00 MYR 46% off

Goodreads rating: 3.64

RM41.00 MYR RM22.00 MYR 46% off

88% off est. retail
As our world becomes increasingly interconnected, understanding the nuances of cross-cultural interactions is key. "Doing Business Internationally" is more than a guide; it's a deep dive into the complexities of multicultural negotiations and management. Whether you’re an entrepreneur, a business student, or a seasoned executive, this book will equip you with the insights and tools to thrive in a global marketplace, including the celebrated Cultural Orientations Inventory for personal development.
Interview - Thryft
Heather Salter | Harpercollins Publishers

Interview

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 3.45

RM22.00 MYR RM15.00 MYR 32% off

67% off est. retail
This book is a concise guide for job seekers to effectively navigate through interviews. It provides practical tips on researching the employer, highlighting one's strengths, using body language, handling tough questions, and negotiating the best package. Recommended for those looking to polish their interview skills and secure their desired job.
Public Relations Writing: A Rhetorical Approach
Michael L. Kent | Pearson

Public Relations Writing: A Rhetorical Approach

RM134.00 MYR RM82.00 MYR 39% off

Goodreads rating: 2.5

RM134.00 MYR RM82.00 MYR 39% off

Public Relations Writing: A Rhetorical Approach is a must-read for aspiring public relations professionals. The book provides a comprehensive understanding of effective communication principles that are essential for creating successful public relations strategies. It offers practical knowledge of various writing contexts, including blogs, brochures, and speeches. The book also highlights the importance of critical thinking, rhetorical, and communication skills, which are crucial for adapting to the constantly changing and diverse environments in the field of public relations. Overall, this book is a valuable resource for anyone looking to succeed in the dynamic and complex world of public relations.
Using the Internet - Thryft
Jerry Honeycutt Jr. | Que Pub

Using the Internet

RM45.00 MYR RM15.00 MYR 67% off

Goodreads rating: 3.0

RM45.00 MYR RM15.00 MYR 67% off

88% off est. retail
Given the publication date, "Using the Internet" offers a nostalgic glimpse into the digital world of 1996, showcasing how users first learned to navigate what was then a burgeoning online frontier. If you're fascinated by the evolution of the Internet and enjoy comparing past predictions with the present reality, you might find this read both educational and entertaining—a true digital time capsule.
The Nature of Marketing : Marketing to the Swarm as well as the Herd - Thryft
Chuck Brymer | Palgrave Macmillan

The Nature of Marketing : Marketing to the Swarm as well as the Herd

RM37.00 MYR

Goodreads rating: 3.0

RM37.00 MYR

83% off est. retail
The Nature of Marketing would be a great read for anyone interested in learning how to better engage with consumers in the digital age. Brymer's book offers insights into how brands can tap into the power of social networks to build sustainable desire and create demand. Its most distinctive feature is its focus on the importance of community-building in modern marketing. Readers may appreciate Brymer's clear writing style and practical advice.
Effective Training - Systems, Strategies, And Practices - Thryft
James W. Thacker | Prentice Hall

Effective Training - Systems, Strategies, And Practices

RM41.00 MYR

Goodreads rating: 0.0

RM41.00 MYR

88% off est. retail
This book is a great resource for organizations to understand how to create and implement effective training programs that achieve their goals. The contingency approach provides practical insights for tailoring the training process to individual objectives and constraints. The inclusion of case examples and a step-by-step process guide make it a valuable tool for trainers across industries.
10 Minute Guide To Negotiating - Thryft
Neil Shister | Macmillan General Reference

10 Minute Guide To Negotiating

RM30.00 MYR RM15.00 MYR 50% off

Goodreads rating: 1.0

RM30.00 MYR RM15.00 MYR 50% off

73% off est. retail
This book can be an excellent read for anyone looking to improve their negotiation skills. With its easy-to-follow tips and techniques, it helps readers establish goals, understand their options, and create a win-win environment for all parties involved. The book's most unique feature is its ability to provide practical and actionable advice in a concise manner, making it a must-read for busy professionals looking to brush up on their negotiation skills.
The Perfect Cover Letter - Thryft
Richard H. Beatty | Wiley

The Perfect Cover Letter

RM15.00 MYR

Goodreads rating: 3.12

RM15.00 MYR

73% off est. retail
Recommendation: This book provides a step-by-step guide on crafting a highly effective cover letter, with various examples to guide you through the process. It also includes tips on follow-up letters and thank you letters, along with guidelines on the proper formatting. This practical how-to manual is an essential read for anyone looking to create a well-crafted cover letter that will land them their desired job interview.
Strategic Marketing - Thryft
David W. Cravens | Richard D Irwin

Strategic Marketing

RM123.00 MYR RM63.00 MYR 49% off

Goodreads rating: 4.0

RM123.00 MYR RM63.00 MYR 49% off

88% off est. retail
For someone with an interest in the mechanics of marketing success, "Strategic Marketing" can offer a profound understanding of what it takes to gain a competitive edge through strategic planning. It'll resonate with you especially if you're engaged in forming strategies that consider customer satisfaction and recognize the complexities of global competitiveness. This book could be the compass you need in navigating the ever-evolving business landscape.
Strategic Staffing: Pearson New International Edition - Thryft
Jean M. Phillips | Pearson

Strategic Staffing: Pearson New International Edition

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.67

RM37.00 MYR RM15.00 MYR 59% off

If you envision yourself leading teams or an organization, "Strategic Staffing" is the kind of book you want on your shelf. With its blend of research-based insights and practical, real-world examples, it's a guide that won't just sit there collecting dust. This book's modern take on talent acquisition and retention will offer you frameworks that are instantly applicable, especially as it dives into using social media like Twitter and Facebook for recruitment—skills that are increasingly essential in our connected world.
Ask the Right Questions, Hire the Best People
Ron Fry | Career Pr Inc

Ask the Right Questions, Hire the Best People

RM48.00 MYR RM30.00 MYR 38% off

Goodreads rating: 3.69

RM48.00 MYR RM30.00 MYR 38% off

62% off est. retail
The art of hiring can really make or break your team's success, and Ronald W. Fry's book feels like a secret weapon in that process. It's a treasure trove of insight that can help transform the way you evaluate candidates, ensuring you get the most fitting people on board. If you're involved in hiring, this book could be your go-to for strategies that streamline the interview process while uncovering the true potential in prospects.
The Event Marketing Handbook : Beyond Logistics and Planning - Thryft
Allison Saget, Peter Vessenes  | Kaplan Publishing

The Event Marketing Handbook : Beyond Logistics and Planning

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 3.58

RM22.00 MYR RM15.00 MYR 32% off

87% off est. retail
The Event Marketing Handbook is an A-to-Z guide to help marketers drive results through integrated marketing activities, packed with case studies, planning templates, and sample time frames. This book offers an end-to-end process, from planning through measurement, and highlights the importance of a great BLT (Brand recognition, Lead generation, and Thought leadership) in achieving business objectives and sales goals. It also provides cautionary advice to avoid pitfalls and problems, and valuable tricks of the trade from industry insiders. Recommended for marketers who want to think strategically, remember the fundamentals, plan carefully and achieve results.
The Physician's Job-search Rx : Marketing Yourself for the Position You Want - Thryft
Javad H. Kashani, Wesley D. Allan  | Wiley

The Physician's Job-search Rx : Marketing Yourself for the Position You Want

RM30.00 MYR

Goodreads rating: 0.0

RM30.00 MYR

65% off est. retail
This book is a must-read for physicians looking to gain an advantage in the competitive job market. With practical tips on self-marketing and job-hunting skills, this guide helps physicians at every level attain the positions they seek. Recommended for those seeking positions ranging from intern/residency, attending physician, or group practice to teaching and directorship positions.
Create, Convince, Connect
Jörg Dietzel | Marshall Cavendish Trade

Create, Convince, Connect

RM52.00 MYR RM34.00 MYR 35% off

Goodreads rating: 3.5

RM52.00 MYR RM34.00 MYR 35% off

If you've ever been curious about the narratives behind some of the world's most recognizable ad campaigns, "Create, Convince, Connect" is like a backstage pass into that realm. Whether you're a student of marketing, working within the industry, or seeking to understand the dynamics between client and agency, Jörg Dietzel's vast experience and the contributions from top advertising practitioners offer practical wisdom that could be that turning point in your career or business strategy.
Applied Strategic Planning: How to Develop a Plan That Reallapplied Strategic Planning - Thryft
Leonard D. Goodstein, Timothy Nolan, J. William Pfeiffer  | Mcgraw Hill

Applied Strategic Planning: How to Develop a Plan That Reallapplied Strategic Planning

RM30.00 MYR RM26.00 MYR 13% off

Goodreads rating: 3.74

RM30.00 MYR RM26.00 MYR 13% off

87% off est. retail
This book is a must-read for any organization looking to develop and implement effective strategic plans. It provides a pragmatic and comprehensive approach, covering essential elements such as business integration, performance audits, cultural impact, and contingency planning. The use of humor, anecdotes, and practical examples make it engaging and easy to apply. Don't miss out on this invaluable resource to navigate the unpredictable business climate and secure future success.
Opt-In Marketing: Increase Sales Exponentially With Consensual Marketing
Ernan Roman | Mcgraw-hill

Opt-In Marketing: Increase Sales Exponentially With Consensual Marketing

RM134.00 MYR RM101.00 MYR 25% off

Goodreads rating: 3.67

RM134.00 MYR RM101.00 MYR 25% off

38% off est. retail
If you're intrigued by the idea of boosting your sales while maintaining ethical practices, "Opt-in Marketing" is a resource you shouldn't miss. It offers innovative insights into forming sustainable, consensual relationships with customers, emphasizing long-term success. You'll find practical steps that flip the script on traditional, intrusive marketing—valuable for anyone looking to evolve in the digital marketing landscape.
One Show Interactive: No. 22 - Thryft
The One Club | Rotovision

One Show Interactive: No. 22

RM74.00 MYR RM34.00 MYR 54% off

Goodreads rating: 0.0

RM74.00 MYR RM34.00 MYR 54% off

88% off est. retail
If you're looking to be inspired by the creative trends in the digital advertising world, One Show Interactive offers you a goldmine of excellence. It's not just about showcasing the winners; it's about diving into their strategies, structures, and designs through insightful commentary. The included CD-ROM is your interactive gateway to these innovative campaigns, making it a tactile learning experience for anyone passionate about the evolution of advertising and design.
Search and Social: The Definitive Guide to Real-Time Content Marketing - Thryft
Rob Garner | Sybex

Search and Social: The Definitive Guide to Real-Time Content Marketing

RM97.00 MYR RM22.00 MYR 77% off

Goodreads rating: 3.92

RM97.00 MYR RM22.00 MYR 77% off

87% off est. retail
If you're looking to invigorate your brand's digital presence, "Search and Social" might be just the ticket. It’s a treasure trove crafted for those wanting to master the art of online visibility and customer engagement. Garner merges SEO with social media, providing a clear-cut guide for executing content that resonates with customers—day or night. It's especially useful if you’re keen to stay ahead in the constantly buzzing digital marketing landscape.
Business Etiquette: Essential Guide for Executives - Thryft

Business Etiquette: Essential Guide for Executives

RM15.00 MYR

Goodreads rating: 2.0

RM15.00 MYR

Recommendation: This book provides practical guidelines and tips for everything related to business etiquette, from professional dress codes to communication etiquette in the workplace. It is an essential guide for executives looking to improve their social skills in the business world. The unique feature of this book is its emphasis on international business etiquette, making it a valuable resource for professionals conducting business across different cultures. Users are likely to appreciate the practicality and relevance of this book, and it could be particularly useful for those who are new to the business world or looking to advance in their careers.
Research Methods for Media and Communication - Thryft
Niranjala Weerakkody | Oxford University Press

Research Methods for Media and Communication

RM48.00 MYR

Goodreads rating: 2.0

RM48.00 MYR

88% off est. retail
If you're diving into media and communication studies, this book will be your trusty companion. It breaks down complex research methods into digestible parts, providing a foundational grasp of qualitative and quantitative approaches. Whether you're focusing on journalism or public relations, you'll find this resource invaluable for navigating the intricacies of social sciences research in these fields.
The Complete Guide to American Film Schools and Cinema and Television Courses
Ernest Pintoff | Penguin Books

The Complete Guide to American Film Schools and Cinema and Television Courses

RM34.00 MYR

Goodreads rating: 4.0

RM34.00 MYR

Imagine you're passionate about filmmaking but overwhelmed by choices. This guide does more than list schools; it offers a deep dive into the film and television academic landscape, giving you a leg up in choosing the right institution. It's not just about the names; it's about understanding the particular strengths and philosophies of each program and hearing firsthand experiences that can help you shape your future in cinema or television. With this book, you can confidently map out your educational journey, armed with insider knowledge and expert advice.
Online Public Relations : A Practical Guide to Developing an Online Strategy in the World of Social Media - Thryft
David Philips | Kogan Page Business Books

Online Public Relations : A Practical Guide to Developing an Online Strategy in the World of Social Media

RM41.00 MYR RM22.00 MYR 46% off

Goodreads rating: 3.36

RM41.00 MYR RM22.00 MYR 46% off

87% off est. retail
This book is a great read for PR professionals who are trying to keep up with the fast-paced digital world. David Phillips does an excellent job illustrating how the internet has transformed the practice of PR communication. The unique and distinctive feature of this book is the step-by-step approach it provides for developing an online strategy in the world of social media. This book has received great reviews as a practical guide that is easy to follow and implement.
Youtility: Why Smart Marketing Is About Help Not Hype
Jay Baer | Portfolio

Youtility: Why Smart Marketing Is About Help Not Hype

RM45.00 MYR RM41.00 MYR 9% off

Goodreads rating: 3.99

RM45.00 MYR RM41.00 MYR 9% off

67% off est. retail
Imagine a shift where you're not just selling, but actually improving your customers' lives. "Youtility" champions this innovative approach. It's a game-changer for anyone in business, guiding you towards creating lasting relationships rather than just one-off sales. If you're invested in future-proofing your business and fostering genuine connections with your audience, Baer’s perspective is an incredibly valuable read. The underlying principles will resonate well if you’re eager to stand out in today's attention economy.
Barcodes With iOS: Bringing Together the Digital and Physical Worlds
Oliver Drobnik | Manning

Barcodes With iOS: Bringing Together the Digital and Physical Worlds

RM108.00 MYR RM45.00 MYR 58% off

Goodreads rating: 4.5

RM108.00 MYR RM45.00 MYR 58% off

79% off est. retail
If you are an iOS developer eager to embed barcode functionality into your app, "Barcodes with iOS" could be a treasure trove for you. It's a comprehensive guide that not only teaches you about different barcode formats but also walks you through real-world coding scenarios. With it, you can harness native iOS features to bridge the gap between the digital app space and the physical products that barcodes adorn.
Understanding the Business Environment: Inside and Outside the Organisation - Thryft
Claire Capon | Financial Times

Understanding the Business Environment: Inside and Outside the Organisation

RM60.00 MYR

Goodreads rating: 3.58

RM60.00 MYR

88% off est. retail
If you're diving into the world of business studies, Capon's book could be your ideal starting block. It frames the complexities of organizational environments in a way that's accessible yet thorough, perfect for grounding your understanding in both theory and practice. Whether you're a student or an emerging professional, you'll find it packed with insights that will help you navigate the intricacies of the business world.
Integrated Marketing Communications 2003-2004: The Official CIM Coursebook
Chris Fill | Butterworth-heinemann

Integrated Marketing Communications 2003-2004: The Official CIM Coursebook

RM123.00 MYR RM74.00 MYR 40% off

Goodreads rating: 3.5

RM123.00 MYR RM74.00 MYR 40% off

If you're diving into the world of marketing communications, this book is a treasure trove of insights. Chris Fill, a senior examiner for CIM, leads you through the curriculum with clarity and detail. The interactive MARKETINGONLINE access is a standout feature, allowing for a customizable learning experience that's both practical for students and valuable for marketing professionals sharpening their skills.
The Man Test: Hundreds of Questions to Test Everything a Real Man Should Know
Robert Dodenhoff | Sourcebooks

The Man Test: Hundreds of Questions to Test Everything a Real Man Should Know

RM41.00 MYR RM19.00 MYR 54% off

Goodreads rating: 4.0

RM41.00 MYR RM19.00 MYR 54% off

68% off est. retail
'The Man Test' might be just the right touch of humor and challenge you're looking for. Imagine sitting around with friends, debating whether you've got what it takes to be considered a real man today. It's more than fun—it's a quirky tool that tests your know-how in practical life skills and survival, from negotiating a raise to escaping a sinking car. The unexpected scenarios mixed with real-life skills make for an engaging read and a self-test that could be as enlightening as it is entertaining.
Transparency: How Leaders Create a Culture of Candor
Daniel Goleman, James O'Toole, Warren Bennis  | Jossey-bass

Transparency: How Leaders Create a Culture of Candor

RM41.00 MYR RM22.00 MYR 46% off

Goodreads rating: 3.75

RM41.00 MYR RM22.00 MYR 46% off

81% off est. retail
If you're keen on transforming your organization with authenticity, "Transparency" is a book that can guide you through. Leadership experts Bennis, Goleman, and O'Toole dissect the complex battles against honest organizational cultures and offer strategies for cultivating transparency. It's a concise read that could change the way you lead and promote integrity in your professional environment.
The Cultural Intelligence Difference: Master the One Skill You Can't Do Without in Today's Global Economy
David Livermore | Amacom

The Cultural Intelligence Difference: Master the One Skill You Can't Do Without in Today's Global Economy

RM45.00 MYR

Goodreads rating: 3.8

RM45.00 MYR

With our world shrinking into a global village, understanding how to interact in diverse environments is more important than ever. "The Cultural Intelligence Difference" is perfect for learning to bridge this gap. Whether you're leading a multicultural team or expanding your business internationally, this book can be your go-to guide for cultivating the cultural awareness and intelligence you need to succeed. The author, David Livermore, takes you through practical strategies and real-world examples to turn cultural sensitivity into a powerful business tool.
Find a Job Through Social Networking: Use LinkedIn, Twitter, Facebook, Blogs and More to Advance Your Career - Thryft
Ellen Sautter, Diane Crompton  | Jist Works

Find a Job Through Social Networking: Use LinkedIn, Twitter, Facebook, Blogs and More to Advance Your Career

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.22

RM37.00 MYR RM15.00 MYR 59% off

82% off est. retail
This book could be a good read for you if you are looking to leverage social media platforms to advance your career. It reveals the secrets of using LinkedIn, Twitter, Facebook, blogs, and more to find job opportunities and make valuable connections. With practical tips and strategies, it empowers you to navigate the world of social networking to maximize your job search and achieve career success.
Social Media for Baby Boomers - How to Translate Your Decades of Knowledge and Experience into Social Influence
Sandra D'Souza | Rethink Press Limited

Social Media for Baby Boomers - How to Translate Your Decades of Knowledge and Experience into Social Influence

RM34.00 MYR RM19.00 MYR 44% off

Goodreads rating: 0.0

RM34.00 MYR RM19.00 MYR 44% off

80% off est. retail
If the rapidly changing landscape of social media feels overwhelming, Sandra D'Souza offers a lifeline specifically tailored for your generation. Imagine flipping through pages that decode hashtags and online personas in a language that resonates with the wisdom of your years. This isn't just about joining the bandwagon; it's about amplifying the wealth of your life's experience across a new, digital frontier. Whether for business savvy or personal growth, "Social Media For Baby Boomers" is your companion in the social media sphere.
The Financial Times Essential Guide to Making Business Presentations: How to Deliver a Winning Message
Philip Khan-Panni | Financial Times/ Prentice Hall

The Financial Times Essential Guide to Making Business Presentations: How to Deliver a Winning Message

RM71.00 MYR

Goodreads rating: 3.8

RM71.00 MYR

32% off est. retail
If you've been struggling with your business presentations or just need that extra polish to feel truly confident, this Financial Times guide could be your secret weapon. It slices through the fluff and dives into what makes a presentation successful, offering actionable insights that you can apply right away. Whether it's a boardroom meeting or a crucial pitch, you'll find the strategies in this book to be solid allies in delivering your message with impact.
Proactive Selling: Control the Process-Win the Sale - Thryft
William "Skip" Miller | Amacom Books

Proactive Selling: Control the Process-Win the Sale

RM34.00 MYR RM15.00 MYR 56% off

Goodreads rating: 3.77

RM34.00 MYR RM15.00 MYR 56% off

83% off est. retail
If you're in sales and looking to enhance your approach, "Proactive Selling" could be the edge you need. It's not just about closing a deal; it's about understanding and focusing on the buyer throughout the process. This book offers tactics that help you keep the buyer’s needs and mindset at the forefront, which in turn can increase your success rate.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.