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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Predatory Marketing : What Everyone in Business Needs to Know to Win Today's Consumer - Thryft
Robert L. Shook, C. Britt Beemer  | Crown Business

Predatory Marketing : What Everyone in Business Needs to Know to Win Today's Consumer

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 3.1

RM33.00 MYR RM15.00 MYR 55% off

84% off est. retail
This book could be a good read for you if you want to understand the psychology behind consumer behavior and learn effective marketing strategies. The author provides eye-opening research and statistics on American consumers that will help you improve your advertising, public relations, customer service, and strategic planning. With its revolutionary prescriptions, this book will equip you with the knowledge to win in today's competitive consumer market. So, dive into the world of predatory marketing and gain valuable insights to stay ahead in the business world!
Seven Imperatives: For Fair, Legal and Productive Interviewing - Thryft
Beam Morrin Drake | Dbm Publishing

Seven Imperatives: For Fair, Legal and Productive Interviewing

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 0.0

RM37.00 MYR RM15.00 MYR 59% off

This book is a must-read for anyone involved in the hiring process. It provides practical and actionable techniques to conduct fair, legal, and productive interviews. With the seven imperatives, you will learn how to ask effective questions, evaluate candidates fairly, and make informed decisions. This book is a game-changer that will revolutionize your interviewing skills and lead to successful hiring outcomes.
Intercultural Business Communication - Thryft
Jeanette S. Martin, Lillian H. Chaney  | Pearson College Div

Intercultural Business Communication

RM51.00 MYR RM15.00 MYR 71% off

Goodreads rating: 3.74

RM51.00 MYR RM15.00 MYR 71% off

96% off est. retail
This book is an essential guide for individuals seeking to develop intercultural competencies. The author draws on Delphi panels of experts to provide insights from different cultures, preparation for culturally diverse work teams, and tips for fostering and maintaining respectful and effective communication in a globalized business world.
Readymade Job Search Letters: All the Letters You Need for a Successful Job Hunt - Thryft
Lynn Williams | Kogan Page

Readymade Job Search Letters: All the Letters You Need for a Successful Job Hunt

RM47.00 MYR RM15.00 MYR 68% off

Goodreads rating: 3.0

RM47.00 MYR RM15.00 MYR 68% off

If you've been stumbling over your words while trying to land that interview, this book could be your hidden ace. It's like having a career coach in your pocket, guiding every keystroke to help you articulate your strengths effectively. Just imagine having a templates galore that you can tweak to reflect your professional story, turning job search woes into wins.
Consumer Behaviour
Hayden Noel | Ava Publishing

Consumer Behaviour

RM200.00 MYR

Goodreads rating: 3.27

RM200.00 MYR

If you're interested in what makes consumers tick, 'Consumer Behaviour - Basics Marketing' is a fascinating guide. Hayden Noel breaks down the psychological, social, and cultural factors that influence purchasing decisions. You'll get insights into the mind of the consumer that are not only thought-provoking but also incredibly useful if you're involved in marketing, sales, or business development. It's a deep dive into the 'why' behind buying behaviors.
Successful Assertive Management
Ken Lawson | Barrons Educational Series

Successful Assertive Management

RM40.00 MYR RM29.00 MYR 28% off

Goodreads rating: 3.67

RM40.00 MYR RM29.00 MYR 28% off

55% off est. retail
If you're looking to enhance your management prowess without wading through dense theory, "Successful Assertive Management" is your kind of read. It's a toolbox in book form, providing actionable advice with straightforward checklists and tips that help you apply the concepts immediately. Perfect for those moments when you need quick guidance on matching tasks to talent or clear communication techniques while motivating your team.
Signature Experience: Art and Science of Customer Engagement for Fashion & Luxury Companies
Stefania Saviolo | Bocconi University Press

Signature Experience: Art and Science of Customer Engagement for Fashion & Luxury Companies

RM164.00 MYR

Goodreads rating: 2.0

RM164.00 MYR

If you're in the fashion or luxury brand industry, "Signature Experience" could be instrumental in revolutionizing your approach to customer engagement. Stefania Saviolo pinpoints the pivotal balance between creativity and execution, proposing a seamless integration of departments to enhance the consumer journey. Reading this may just be the catalyst to transform your brand into a customer-centric powerhouse, leveraging data, teamwork, and innovative processes.
Net, Blogs And Rock 'N' Roll - How Digital Discovery Works And What It Means For Consumers, Creators And Culture - Thryft
David Jennings | Nicholas Brealey Publishing

Net, Blogs And Rock 'N' Roll - How Digital Discovery Works And What It Means For Consumers, Creators And Culture

RM29.00 MYR RM15.00 MYR 48% off

Goodreads rating: 3.64

RM29.00 MYR RM15.00 MYR 48% off

88% off est. retail
"Net, Blogs And Rock 'N' Roll is a great read for anyone interested in understanding how digital discovery has changed the way we consume media. The author breaks down the three strands of digital discovery: Trying Out, Links, and Community, and explains how they work together in the fan economy. Readers will also gain insights into the latest technologies and techniques available for creators and intermediaries to connect with communities of fans and consumers."
Admiral: Kit Man
Bert Patrick | Matador

Admiral: Kit Man

RM47.00 MYR

Goodreads rating: 4.0

RM47.00 MYR

If you're intrigued by tales of the sea and the mettle of those who've mastered it, "Admiral" by Kit Man could be just the book to hoist your spirits. It's a deep dive into the challenges of leadership and survival amidst the immense and unpredictable ocean, perfect for anyone fascinated with maritime adventure and naval hierarchy. The journey of an admiral's grit and command will navigate you through turbulent waters and compelling narratives.
Ask the Right Questions, Hire the Best People
Ron Fry | Career Pr Inc

Ask the Right Questions, Hire the Best People

RM47.00 MYR

Goodreads rating: 3.69

RM47.00 MYR

38% off est. retail
The art of hiring can really make or break your team's success, and Ronald W. Fry's book feels like a secret weapon in that process. It's a treasure trove of insight that can help transform the way you evaluate candidates, ensuring you get the most fitting people on board. If you're involved in hiring, this book could be your go-to for strategies that streamline the interview process while uncovering the true potential in prospects.
Supervisory Leadership Focus on Instruction
Don M. Beach, Judy Reinhartz  | Allyn & Bacon

Supervisory Leadership Focus on Instruction

RM87.00 MYR

Goodreads rating: 4.0

RM87.00 MYR

If you're pursuing a leadership position in education, or are just curious about what effective supervisory leadership looks like, this book could be your guide. It moves beyond traditional "top-down" approaches and favors a more cooperative, mentoring style that's increasingly relevant. The authors blend historical perspectives with contemporary practices, making it a thought-provoking read that might well resonate with your own experiences or aspirations in the educational field.
Sell the Feeling: The 6-Step System That Drives People to Do Business With You
Larry Pinci, Phil Glosserman  | Morgan James Publishing

Sell the Feeling: The 6-Step System That Drives People to Do Business With You

RM33.00 MYR

Goodreads rating: 4.21

RM33.00 MYR

59% off est. retail
Sell the Feeling can be a valuable read for anyone who wants to improve their selling skills. It provides a unique perspective on the role of emotions in the buying and selling process, and offers a practical six-step process for influencing clients and customers. The book's entertaining and inspiring story format, coupled with off-the-wall cartoons, makes it easy to understand and retain. Its distinctive feature is that it teaches readers not only how to master their buyers' psychology but also their own "inner game" of selling. Overall, readers are likely to find this book a valuable addition to their selling toolkit.
Business Communications - Thryft
William C. Himstreet | Kent Pub. Co

Business Communications

RM31.00 MYR RM15.00 MYR 52% off

Goodreads rating: 4.0

RM31.00 MYR RM15.00 MYR 52% off

92% off est. retail
This textbook is an essential guide for anyone looking to improve their communication skills in a business setting. From writing effective emails to giving presentations, this book covers it all. The revised edition includes updated examples and exercises, making it relevant for today's workplace. Users can expect to learn practical tips and techniques for effective communication that can help them advance in their careers.
Screen Future Paperback - Thryft
Brian David Johnson | Intel Press

Screen Future Paperback

RM29.00 MYR RM15.00 MYR 48% off

Goodreads rating: 3.6

RM29.00 MYR RM15.00 MYR 48% off

89% off est. retail
Screen Future Paperback could be a good read for media enthusiasts and professionals who are interested in the intersection between technology and entertainment. This book offers a well-researched and visionary analysis of the future of media, providing insights into the people, technology, and economics that are shaping the entertainment industry. One of the most distinctive features of the book is its blending of social and computer sciences, media history, and engaging conversations with industry experts, making it an illuminating, informative, and interesting read for anyone interested in this field.
eMarketing Strategies for the Complex Sale
Ardath Albee | Mcgraw Hill

eMarketing Strategies for the Complex Sale

RM76.00 MYR RM58.00 MYR 24% off

Goodreads rating: 3.92

RM76.00 MYR RM58.00 MYR 24% off

If you're navigating the intricate world of complex sales, Albee's book could be your trusty compass. It doesn't just offer run-of-the-mill marketing strategies; it dives into value-based, customer-centric approaches that are necessary in today's dynamic digital marketplace. With this book, you'll learn how to not only reach your customers but also how to resonate with them at every stage of the sales process.
Managing Successful Teams - Creating Success
Pat Wellington | Kogan Page

Managing Successful Teams - Creating Success

RM51.00 MYR

Goodreads rating: 4.0

RM51.00 MYR

46% off est. retail
If you've recently stepped into a leadership role or you're looking to sharpen your team management skills, this is the book for you. It's packed with insights on driving team performance and fostering a collaborative culture. Think of it as your personal coach for mastering the art of team leadership.
Secrets of Great Rainmakers: The Keys to Success and Wealth
Jeffrey J. Fox | Hachette Books

Secrets of Great Rainmakers: The Keys to Success and Wealth

RM51.00 MYR RM42.00 MYR 18% off

Goodreads rating: 3.69

RM51.00 MYR RM42.00 MYR 18% off

71% off est. retail
If you're looking to sharpen your competitive edge and truly stand out, "Secrets of Great Rainmakers" is an essential guide. The author, Jeffrey J. Fox, has a knack for distilling insights from the best in the business. You'll find a treasure trove of strategies here that are not just effective, but also bring a fresh perspective to success and wealth, making it a compelling read for budding entrepreneurs and established professionals alike.
Public Relations Techniques - Thryft
Frank Jefkins | Rbhp Trade Group

Public Relations Techniques

RM51.00 MYR RM15.00 MYR 71% off

Goodreads rating: 4.17

RM51.00 MYR RM15.00 MYR 71% off

94% off est. retail
This book is a must-read for anyone interested in learning the ins and outs of public relations. It provides a comprehensive overview of the industry, including practical techniques for managing communications in both commercial and non-commercial organizations. Jefkins' expertise is evident throughout the book, making it an invaluable resource for PR professionals and students alike.
Organisational Behaviour: Concepts, Controversies and Applications
Stephen Robbins | Prentice Hall Australia (a Pearson Education Australia Company)

Organisational Behaviour: Concepts, Controversies and Applications

RM33.00 MYR RM18.00 MYR 45% off

Goodreads rating: 0.0

RM33.00 MYR RM18.00 MYR 45% off

Delving into this book is like having a front-row seat to the inner workings of various workplace cultures—it's a classic primer for understanding employee motivation and organizational practices. Whether you're a manager looking to inspire or an employee aiming to climb the corporate ladder, Robbins and Waters-Marsh provide both the theories and real-world applications to navigate the complexities of organizational behavior effectively.
1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line - Thryft
Seth Godin, Donna Greiner, Theodore B. Kinni  | Crown Business

1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line

RM40.00 MYR RM15.00 MYR 63% off

Goodreads rating: 4.36

RM40.00 MYR RM15.00 MYR 63% off

84% off est. retail
Feeling like your business could use a customer loyalty boost? "1001 Ways to Keep Customers Coming Back" offers a treasure trove of tips straight from successful giants like Nordstrom and Southwest Airlines. It's practical, entertaining, and insightful for any business owner seeking to weave customer loyalty into the fabric of their company. The authors, Greiner and Kinni, have done the heavy lifting—giving you the playbook for lifelong customer relationships.
Technology and Communications - Thryft
Richard B. Platt | Silver Dolphin

Technology and Communications

RM19.00 MYR

Goodreads rating: 0.0

RM19.00 MYR

76% off est. retail
This book is an excellent resource for those interested in the origins and progression of communication technology. The timeline guide is a unique feature that provides a clear overview of the historical milestones that have led to the current state of technology. The author's engaging writing style keeps the reader interested in the subject matter throughout the book. It's a must-read for history and tech enthusiasts alike.
Making Conflict Resolution Happen: A Simple and Effective Guide to Dealing With Conflict at Work - Thryft
Laurie Dicker | Business & Professional Pub

Making Conflict Resolution Happen: A Simple and Effective Guide to Dealing With Conflict at Work

RM32.00 MYR RM15.00 MYR 53% off

Goodreads rating: 0.0

RM32.00 MYR RM15.00 MYR 53% off

If you're dealing with office tension or leadership challenges, Laurie Dicker's book could be a valuable asset. It’s filled with straightforward strategies that are easy to put into action, empowering you to transform workplace conflicts into opportunities for growth and collaboration. Anyone eager to foster respect and resolve disputes fairly would find this book remarkably useful.
Am I Making Myself Clear? Secrets of the World's Greatest Communicators
Terry Felber, John Bolin  | Thomas Nelson Inc

Am I Making Myself Clear? Secrets of the World's Greatest Communicators

RM58.00 MYR

Goodreads rating: 4.16

RM58.00 MYR

If you've ever felt like your words don't quite land the way you intend, "Am I Making Myself Clear?" might be the game-changer you need. It breaks down the essence of powerful communication into ten key skills, blending practical advice with relatable anecdotes. This isn't just about talking; it's about connecting effectively with others in every aspect of your life.
Conversations With the Greatest Networke
John Milton Fogg | The Greatest Networker Press

Conversations With the Greatest Networke

RM40.00 MYR RM15.00 MYR 63% off

Goodreads rating: 0.0

RM40.00 MYR RM15.00 MYR 63% off

If you're intrigued by the dynamics of network marketing, this could be the gem you've been searching for. John Milton Fogg delivers a series of earnest conversations, offering practical wisdom that transcends the usual 'how-to' of the industry. Whether you're a budding entrepreneur or a seasoned professional looking to reignite your passion, this book provides a fresh perspective on what it means to be successful in the network marketing world.
Does Your Marketing Sell: The Secret of Effective Marketing Communications
Ian Moore | Unkno

Does Your Marketing Sell: The Secret of Effective Marketing Communications

RM40.00 MYR RM22.00 MYR 45% off

Goodreads rating: 3.86

RM40.00 MYR RM22.00 MYR 45% off

82% off est. retail
If marketing mystifies you, "Does Your Marketing Sell?" will turn the light on. It's not just another esoteric marketing manual; Ian Moore translates real-world experiences and case study wisdom into actionable steps. By aligning Moore's marketing communication strategies with your enterprise, you could not only see where you've been going wrong but also learn how to create messages that truly resonate with your audience. It's a concise toolkit for anyone looking to amplify their marketing impact.
Cue and Cut : A Practical Approach to Working in Multi-Camera Studios - Thryft
Roger Singleton-Turner | Manchester University Press

Cue and Cut : A Practical Approach to Working in Multi-Camera Studios

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 3.33

RM22.00 MYR RM15.00 MYR 32% off

91% off est. retail
"Cue and Cut" is an excellent guide for individuals interested in working in television studios or pursuing a career in multi-camera content creation. The book offers practical advice, from understanding the equipment required to producing a polished result. The book is based on the first-hand experience of the author, who has worked with the top production crews in the BBC and ITV. With extensive coverage of multi-camera aspects, "Cue and Cut" is recommended for undergraduate, HND, B.Tech, post-graduate students, and anyone interested in mastering the multi-camera studio, regardless of their experience level.
How to Click With Everyone Every Time
David Rich | Mcgraw Hill

How to Click With Everyone Every Time

RM55.00 MYR

Goodreads rating: 3.23

RM55.00 MYR

45% off est. retail
If you've ever felt like you're missing a secret ingredient in connecting with people, "How to Click With Everyone Every Time" might just be the revelation you need. Dave Rich's approach isn't just about making a good first impression; it's about forging deep connections quickly, whether that's in a boardroom or at a coffee shop. Rich's practical techniques could help you become more influential and relatable in every aspect of life.
100+ Tactics for Office Politics
Casey Hawley M.A. | Barrons Educational Series

100+ Tactics for Office Politics

RM29.00 MYR RM15.00 MYR 48% off

Goodreads rating: 3.26

RM29.00 MYR RM15.00 MYR 48% off

66% off est. retail
Feeling stuck or overwhelmed by office dynamics? "100+ Tactics for Office Politics" offers a lifeline in corporate waters, presenting actionable strategies to help you understand, engage with, and eventually master the intricate dance of workplace relationships. Whether it's handling tough bosses or sidestepping career pitfalls, this book is for anyone looking to thrive in their professional environment.
Business Writing for Dummies
Sheryl Lindsell-Roberts | For Dummies

Business Writing for Dummies

RM37.00 MYR

Goodreads rating: 4.0

RM37.00 MYR

If you've ever struggled with finding the right tone in a business email or wondered how to structure a compelling proposal, "Business Writing for Dummies" can be your go-to reference. It breaks down the fundamentals of good business communication in a way that's easy to understand and apply. Whether you're just starting out in your career or you're looking to polish your existing skills, this book has practical tips that can make your writing more effective and professional.
Facebook Marketing: Leverage Social Media to Grow Your Business
Steven Holzner | Que Pub

Facebook Marketing: Leverage Social Media to Grow Your Business

RM44.00 MYR

Goodreads rating: 2.77

RM44.00 MYR

As a book-keeper, it seems you're interested in harnessing the potential of social media for business growth. "Facebook Marketing" could serve as a valuable resource. Steven Holzner's expertise and use of real case studies translate into actionable strategies rather than mere theories. If you're aiming to enhance your digital marketing skills, especially within the Facebook realm, this book could offer you new perspectives and methods proven to be effective in the ever-evolving online marketing landscape.
Race Against the Machine : How the Digital Revolution is Accelerating Innovation, Driving Productivity, and Irreversibly Transforming Employment and the Economy - Thryft
Erik Brynjolfsson, Andrew McAfee  | Digital Frontier Press

Race Against the Machine : How the Digital Revolution is Accelerating Innovation, Driving Productivity, and Irreversibly Transforming Employment and the Economy

RM40.00 MYR RM15.00 MYR 63% off

Goodreads rating: 3.91

RM40.00 MYR RM15.00 MYR 63% off

79% off est. retail
If you're curious about the intersection of technology and economics, "Race Against the Machine" will offer you a compelling perspective. It’s especially relevant in our rapidly changing job market, where digital advancements are reshaping the landscape. Brynjolfsson and McAfee craft an urgent narrative that captures how innovation fuels both progress and inequality, making it a thought-provoking read for anyone interested in the future of work.
Applied Strategic Planning: How to Develop a Plan That Reallapplied Strategic Planning - Thryft
Leonard D. Goodstein, Timothy Nolan, J. William Pfeiffer  | Mcgraw Hill

Applied Strategic Planning: How to Develop a Plan That Reallapplied Strategic Planning

RM29.00 MYR RM15.00 MYR 48% off

Goodreads rating: 3.74

RM29.00 MYR RM15.00 MYR 48% off

92% off est. retail
This book is a must-read for any organization looking to develop and implement effective strategic plans. It provides a pragmatic and comprehensive approach, covering essential elements such as business integration, performance audits, cultural impact, and contingency planning. The use of humor, anecdotes, and practical examples make it engaging and easy to apply. Don't miss out on this invaluable resource to navigate the unpredictable business climate and secure future success.
Managing Customer Relationships: A Strategic Framework
Don Peppers, Martha Rogers  | Wiley

Managing Customer Relationships: A Strategic Framework

RM44.00 MYR RM37.00 MYR 16% off

Goodreads rating: 3.61

RM44.00 MYR RM37.00 MYR 16% off

92% off est. retail
If you're looking to harness the true power of customer-centric marketing and relationship management, this book can be your guide. Peppers and Rogers are pioneers in the CRM field, and their experience translates into actionable frameworks that can elevate any business's strategy. By exploring practical case studies and integrating industry leaders' thoughts, this book serves as an essential playbook for anyone aiming to create lasting competitive advantages through customer relationships.
Building an Intranet For Dummies - Thryft
John W. Fronckowiak | John Wiley & Sons Inc

Building an Intranet For Dummies

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 0.0

RM33.00 MYR RM15.00 MYR 55% off

90% off est. retail
This guide is perfect for business owners or managers who want to streamline communication and increase efficiency within their company. With clear instructions and a focus on essential technologies, Building an Intranet For Dummies is an easy-to-follow resource for creating an effective intranet system. Users can expect to learn how to improve corporate communications and create a better workflow overall.
Digital Wedding Photography: Capturing Beautiful Memories
Just Arrived
Glen R Johnson | Wiley

Digital Wedding Photography: Capturing Beautiful Memories

RM80.00 MYR

Goodreads rating: 3.87

RM80.00 MYR

Glen Johnson's expertise shines in "Digital Wedding Photography," making it a valuable asset for anyone passionate about capturing weddings or pursuing photography as a business. The updated full-color edition offers actionable tips and new photographic illustrations to enhance your skills. Moreover, it's a smart pick for photographers looking to marry their creative eye with savvy marketing strategies to grow their own brand.
Principles of Service Marketing and Management: International Edition - Thryft

Principles of Service Marketing and Management: International Edition

RM84.00 MYR RM22.00 MYR 74% off

RM84.00 MYR RM22.00 MYR 74% off

If you're looking into sharpening your understanding of service-oriented businesses, this book is for you. It dives deep into the nuances of marketing and managing services, going beyond basic marketing principles. It’s an essential read for students or professionals seeking a rigorous, academically grounded perspective on how to effectively market various service categories.
HKDA Design Awards
Viction:ary | Gingko Press

HKDA Design Awards

RM80.00 MYR

Goodreads rating: 3.0

RM80.00 MYR

If you're passionate about design, the "HKDA Design Awards" book can be an exceptional source of inspiration. It's not just an accolade; it's a testimony to Asia's design evolution over the years, offering insights into the creative minds that are shaping the industry. For anyone involved in design or creative pursuits, this book is like a well-curated gallery, inviting you to absorb the trends, techniques, and ideas that set the bar for quality and innovation across the globe.
The Official Guide for GMAT Review 2017 with Online Question Bank and Exclusive Video - Thryft

The Official Guide for GMAT Review 2017 with Online Question Bank and Exclusive Video

RM37.00 MYR RM15.00 MYR 59% off

RM37.00 MYR RM15.00 MYR 59% off

93% off est. retail
This book is essential for anyone looking to excel in the GMAT exam. With its personalized study plan, diagnostic test, and extensive practice questions, it allows you to focus on your areas of improvement. The detailed explanations and scoring information for example essays help you understand the test format and plan your approach. Don't waste time on what you already know – use this book to turn your weaknesses into strengths and boost your confidence for a high score.
Corporate Identity: Making Business Strategy Visible Through Design
OLINS WALLY | Thames Hudson

Corporate Identity: Making Business Strategy Visible Through Design

RM47.00 MYR

Goodreads rating: 4.0

RM47.00 MYR

If you're interested in the intersection of business and design, Wally Olins' "Corporate Identity" offers an insightful look at how strategic design shapes a company's public image. It's a classic read that delivers a deep understanding of branding's role in business strategy, making it especially relevant for entrepreneurs and marketers who want to elevate their brand in a competitive market.
Step-By-Step Wedding Photography - Techniques For Professional Photographers - Thryft
Damon Tucci | Amherst Media

Step-By-Step Wedding Photography - Techniques For Professional Photographers

RM29.00 MYR RM15.00 MYR 48% off

Goodreads rating: 3.54

RM29.00 MYR RM15.00 MYR 48% off

91% off est. retail
Recommendation: If you're a photographer looking to capture unforgettable moments on a wedding day, "Step-By-Step Wedding Photography" is the ultimate companion. With a no-nonsense approach, this book provides practical, step-by-step techniques that will help you create cutting-edge shots. Unlike other photography books, it doesn't get lost in theory but focuses on the specific steps you need to take to get the job done. From organizing the shots to mastering technical know-how, this blueprint will ensure you capture beautiful memories that will last a lifetime.
The Financial Professional's Guide to Persuading 1 or 1,000 - Thryft

The Financial Professional's Guide to Persuading 1 or 1,000

RM178.00 MYR RM37.00 MYR 79% off

RM178.00 MYR RM37.00 MYR 79% off

78% off est. retail
If you're in the financial services game, communication can make or break your career. This book holds the key to mastering public seminars and presentations, offering strategies that could transform the way you showcase your services. Think of it as your personal coach for becoming the advisor everyone trusts and listens to, whether you're speaking to an individual or an auditorium.
Media Relations Issues & Strategies

Media Relations Issues & Strategies

RM80.00 MYR

RM80.00 MYR

56% off est. retail
If you're looking to stay ahead in public relations, "Media Relations – Issues & Strategies" offers invaluable insights tailored for today's rapidly shifting media landscape. Jane Johnston's expertise shines through every page, bridging traditional media with the dynamic world of social platforms. With practical tips and case studies, it becomes a trusty guide for anyone keen on mastering the art of reaching audiences through various media channels effectively. Whether you're a student or a seasoned professional, this book will help sharpen your strategy for media engagement.
Selling for Dummies
Tom Hopkins | For Dummies

Selling for Dummies

RM66.00 MYR RM29.00 MYR 56% off

Goodreads rating: 3.57

RM66.00 MYR RM29.00 MYR 56% off

73% off est. retail
"Selling for Dummies" isn't just a manual; it's a communication toolkit. It's ideal for anyone who wishes to influence, persuade, or simply engage better with others. Whether you're aiming to climb the career ladder or enhance personal relationships, this book breaks down the process into manageable chunks, revealing the art of negotiation and the power of listening. It's like having a mentor guide you through the nuances of human interaction, which is invaluable in any walk of life.
Letter Writing - Collins Pocket Reference
Louise Bostock Lang | Harpercollins (uk)

Letter Writing - Collins Pocket Reference

RM51.00 MYR

Goodreads rating: 5.0

RM51.00 MYR

Whether you're struggling with thank-you notes or seeking to craft professional letters that won't get lost in a pile, "Letter Writing - Collins Pocket Reference" is a handy companion. It melds timeless etiquette with contemporary communication, which is ideal if you aim to leave a lasting impression in both personal and business realms.
Beyond Buzz: The Next Generation of Word-of-Mouth Marketing - Thryft
Lois Kelly | Amacom Books

Beyond Buzz: The Next Generation of Word-of-Mouth Marketing

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 3.6

RM33.00 MYR RM15.00 MYR 55% off

88% off est. retail
If you're intrigued by the power of modern marketing and crave a deeper understanding than just creating a buzz, 'Beyond Buzz' is for you. Lois Kelly dives into the art of message crafting that resonates deeply with customers. It's not just about the noise; it's about striking the right chord for effective, conversation-driven marketing. Read this if you're ready to elevate your word-of-mouth strategy from mere noise to a meaningful dialogue.
The New York Festivals: No. 6 International Advertising Awards
New York Festivals, Gerald M. Goldberg  | Harpercollins

The New York Festivals: No. 6 International Advertising Awards

RM62.00 MYR

Goodreads rating: 0.0

RM62.00 MYR

If you have an interest in advertising and design, this book offers a retrospective look into the most innovative and acclaimed international campaigns of 1996. It's like a time capsule for creative excellence; flipping through these pages will provide insight into the trends and strategies that dominated the industry during that time, proving to be an inspirational read for creative professionals and enthusiasts alike.
Words at Work
Susan Benjamin | Basic Books

Words at Work

RM55.00 MYR

Goodreads rating: 4.5

RM55.00 MYR

56% off est. retail
If you've been struggling to make your business communications stand out, "Words at Work" is a strong ally. Susan Benjamin has distilled a six-step process that could transform your writing from ordinary to memorable. It's not just about crafting clearer content, it's about doing it quickly and with confidence, freeing up your precious time for other tasks. Imagine writing with such skill that your memos and marketing material not only convey your message effectively but also leave a lasting impression. With this book, that can become your new reality.
Becoming a Public Relations Writer : A Writing Workbook for Emerging and Established Media - Thryft
Ronald D. Smith | Routledge

Becoming a Public Relations Writer : A Writing Workbook for Emerging and Established Media

RM58.00 MYR RM18.00 MYR 69% off

Goodreads rating: 3.47

RM58.00 MYR RM18.00 MYR 69% off

95% off est. retail
This book is a must-read for anyone looking to develop their public relations writing skills. It offers practical tips and exercises to enhance your writing, with a focus on ethical and legal issues. The comprehensive list of writing formats and styles, updated to reflect modern technology, makes it an indispensable resource for anyone seeking to enter or advance in the field. Readers will appreciate the straightforward language, realistic examples, and integrated communication approach that makes this book a standout in the field.
The Associated Press Guide to News Writing
Peterson's | Peterson's

The Associated Press Guide to News Writing

RM47.00 MYR

Goodreads rating: 4.26

RM47.00 MYR

41% off est. retail
If you're aiming to sharpen your news writing chops, "The Associated Press Guide to News Writing" is a brilliant companion. This isn't just theory—it's a hands-on manual that acts as a cornerstone for industry standards, with ample real-world examples. Ideal for reporters and students, it meticulously guides you through the craft of creating impactful, clear, and concise news pieces, just as the pros do.
Selling Yourself to Employers: The Essential Job-Hunting Guide
Tom O'Neil | New Holland Australia(au)

Selling Yourself to Employers: The Essential Job-Hunting Guide

RM44.00 MYR

Goodreads rating: 3.14

RM44.00 MYR

If you're on the job hunt, this book could be your companion. It covers not just the basics but provides insights on creating resumes and cover letters that stand out. From nailing interviews to negotiating your salary, it's designed to boost your confidence and help you present the best version of yourself to potential employers.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.