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Personal Development Books

Our Personal Development section offers a world of insight and self-discovery. From transforming one’s mindset to building habits and routines for success, these books help unlock our potential. Whether you’re seeking guidance on productivity, emotional intelligence or mindfulness, find invaluable resources here.

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The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly - Thryft
David Meerman Scott | Wiley

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.85

RM37.00 MYR RM15.00 MYR 59% off

88% off est. retail
If you're wondering how to elevate your company's online presence, this book is a treasure trove of modern strategies. David Meerman Scott provides a forward-thinking approach, embracing the latest in social media and digital communication. Businesses, nonprofits, and marketing professionals can find value in his practical advice for reaching buyers more directly and cost-effectively. It's a playbook for the digital age, where traditional marketing tactics are transformed into innovative, buyer-focused strategies.
Six Pixels of Separation: Everyone Is Connected - Connect Your Business to Everyone
Mitch Joel | Business Plus

Six Pixels of Separation: Everyone Is Connected - Connect Your Business to Everyone

RM41.00 MYR RM22.00 MYR 46% off

Goodreads rating: 3.83

RM41.00 MYR RM22.00 MYR 46% off

84% off est. retail
If you're keen on making waves in the digital marketing ocean, "Six Pixels Of Separation" is your navigation chart. Mitch Joel dives into how connectivity shapes marketing today, offering insights that could transform your business approach and widen your reach. It's a treasure map for entrepreneurs aiming to harness the power of the Internet's boundless audiences.
Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations
Garr Reynolds | New Riders Pub

Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations

RM70.00 MYR RM41.00 MYR 41% off

Goodreads rating: 4.19

RM70.00 MYR RM41.00 MYR 41% off

Imagine feeling confident as you step up to deliver a presentation. With Garr Reynolds' guidance in "Presentation Zen Design", that's entirely possible. The book breaks down design concepts into simple, actionable steps that will transform your slides from dull to dynamic. It's not just about looking good; it's about creating presentations that resonate and stick with your audience long after you've concluded. Whether you're in business, education, or any field requiring persuasive communication, this book could be your secret weapon.
Let the Story Do the Work: The Art of Storytelling for Business Success
Esther K. Choy | Amacom

Let the Story Do the Work: The Art of Storytelling for Business Success

RM52.00 MYR RM30.00 MYR 42% off

Goodreads rating: 3.73

RM52.00 MYR RM30.00 MYR 42% off

If you're looking to captivate your audience, whether it's in a meeting or on a sales call, this book is your go-to resource. Esther K. Choy does a fantastic job of breaking down the art of storytelling into digestible parts, so you can tell stories that not only stick, but also serve your professional ambitions. Plus, you'll find her approach practical, with insights to make narratives work for you in business settings.
The 3rd Alternative: Solving Life's Most Difficult Problems
Stephen R. Covey | Simon & Schuster

The 3rd Alternative: Solving Life's Most Difficult Problems

RM33.00 MYR RM22.00 MYR 33% off

Goodreads rating: 4.08

RM33.00 MYR RM22.00 MYR 33% off

If you find yourself at a crossroads, often caught between opposing viewpoints, "The 3rd Alternative" offers a refreshing path forward. It's not just about compromise; Stephen R. Covey presents a method for harnessing diverse thoughts and perspectives to reach groundbreaking solutions that everyone can agree on. This is perfect if you're seeking innovative ways to navigate through life's complex challenges and looking for outcomes where everyone wins.
The Subversive Copy Editor: Advice from Chicago (Or, How to Negotiate Good Relationships with Your Writers, Your Colleagues, and Yourself)
Carol Fisher Saller | University Of Chicago Press

The Subversive Copy Editor: Advice from Chicago (Or, How to Negotiate Good Relationships with Your Writers, Your Colleagues, and Yourself)

RM44.00 MYR

Goodreads rating: 4.2

RM44.00 MYR

If you're feeling the tension between the 'rights' and 'wrongs' of grammar and style in your author-editor relationships, "The Subversive Copy Editor" might be just the remedy you need. Carol Fisher Saller understands the battleground of prose styling all too well and invites you to approach editing with care, flexibility, and, most importantly, a peace-making spirit. You'll appreciate how her real-life misadventures turn into practical advice for fostering cooperative partnerships and serving your ultimate boss—the reader.
Persuasion: The Art of Influencing People
James Borg | Pearson Prentice Hall

Persuasion: The Art of Influencing People

RM33.00 MYR RM22.00 MYR 33% off

Goodreads rating: 3.4

RM33.00 MYR RM22.00 MYR 33% off

87% off est. retail
If you've ever felt like you're just not getting through to people, then "Persuasion" could be a game-changer for you. James Borg doesn't just wax philosophical about influence; he offers a pragmatic guide rooted in real-world tactics. This isn't just about winning arguments; it's about understanding the nuanced dance of communication and connection that can help you at work and in your personal life. It's perfect for anyone who wants to hone their persuasive powers – from managers looking to motivate their teams, to individuals aiming to elevate their conversational skills.
Smart Trust: Creating Prosperity, Energy, and Joy in a Low-Trust World
Stephen M.R. Covey | Simon Schuster

Smart Trust: Creating Prosperity, Energy, and Joy in a Low-Trust World

RM52.00 MYR

Goodreads rating: 3.9

RM52.00 MYR

If the idea of fostering genuine trust in your personal and professional life resonates with you, "Smart Trust" could be a compelling read. The authors, building on Covey's legacy, delve into the practicality of trust as a fundamental element for prosperity and joy. They provide actionable insights, grounded in real-world examples, on how to strike a balance between being cautious and being trusting—something that's incredibly relevant in today's often skeptical society.
The Leader in You
Stuart R. Levine | Simon & Schuster

The Leader in You

RM44.00 MYR

Goodreads rating: 4.1

RM44.00 MYR

If you're navigating today's complex professional landscape, "The Leader in You" could be your compass. Adapting timeless Dale Carnegie principles to the challenges of the '90s and beyond, it's a read that feels both classic and prescient. It addresses real-world concerns like downsizing and fierce competition, offering strategies to boost your own and your team's confidence and motivation. This book could be the career ally you didn't know you needed.
Lovemarks The Future Beyond Brands - Thryft
Kevin Roberts | Power House Books

Lovemarks The Future Beyond Brands

RM70.00 MYR RM15.00 MYR 79% off

Goodreads rating: 3.85

RM70.00 MYR RM15.00 MYR 79% off

If you're involved in marketing or branding, "Lovemarks" by Kevin Roberts might just change the way you approach your business. Roberts proposes that the era of traditional branding is over, and that for a company to truly resonate with customers it must create 'Lovemarks' – brands that cultivate loyalty beyond reason. This book could reframe your understanding of consumer relationships, focusing on the emotional connections that genuinely engage customers for the long haul.
Say It Right the First Time
Loretta Malandro | Mcgraw Hill

Say It Right the First Time

RM59.00 MYR

Goodreads rating: 3.68

RM59.00 MYR

Imagine being able to articulate your ideas at work so clearly that misunderstandings are a thing of the past. "Say It Right the First Time" is the key to unlocking this ability within you, educating you on not just what to say, but how to say it. It’s for anyone eager to improve their leadership and communication skills, steering conversations and outcomes to your favor with the finesse of a skilled manager.
The Art and Craft of PR: Creating the Mindset and Skills to Succeed in Public Relations Today
Sandra Stahl | Lid Publishing

The Art and Craft of PR: Creating the Mindset and Skills to Succeed in Public Relations Today

RM37.00 MYR

Goodreads rating: 3.75

RM37.00 MYR

35% off est. retail
Considering you're potentially looking to excel in public relations, "The Art & Craft of PR" is an insightful guide that can help elevate your approach. Sandra Stahl offers modern strategies and a comprehensive look at PR that respects its timeless aspects while acknowledging the ever-evolving media landscape. It's a forward-thinking resource that could be your mentor in book form.
How to Become a Rainmaker: The People Who Get and Keep Customers
Jeffrey J. Fox | Hachette Books

How to Become a Rainmaker: The People Who Get and Keep Customers

RM33.00 MYR RM22.00 MYR 33% off

Goodreads rating: 3.88

RM33.00 MYR RM22.00 MYR 33% off

77% off est. retail
This book is perfect for anyone interested in sales. It provides counterintuitive advice and practical tips to win over customers. It teaches readers how to stand out in their field and rise above the competition. It is a must-read for CEOs and anyone eager to succeed in sales.
The Wikipedia Revolution How a Bunch of Nobodies Created the World's Greatest Encyclopedia - Thryft
Jimmy Wales, Andrew Lih  | Hyperion

The Wikipedia Revolution How a Bunch of Nobodies Created the World's Greatest Encyclopedia

RM48.00 MYR RM15.00 MYR 69% off

Goodreads rating: 3.79

RM48.00 MYR RM15.00 MYR 69% off

88% off est. retail
If you're fascinated by the power of collective intelligence and open-source platforms, "The Wikipedia Revolution" is a must-read. It dives into the origins and evolution of a site you likely use every day, offering an insider's perspective on how a group of volunteers built the world's most extensive encyclopedia. The stories behind the site's creation and growth will inspire you about the potential of collaboration and the Internet's democratizing power.
The Stay Interview: A Manager's Guide to Keeping the Best and Brightest - Thryft
Richard P. Finnegan | Amacom

The Stay Interview: A Manager's Guide to Keeping the Best and Brightest

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.85

RM37.00 MYR RM15.00 MYR 59% off

77% off est. retail
You know that sinking feeling when a star member of your team hands in their notice. 'The Stay Interview' is the managerial life preserver you’ve been looking for. With Finnegan's expert insights, you’ll learn to conduct meaningful conversations that not only gauge employee satisfaction but actively engage your team in crafting their own stay plans. It’s a hands-on approach to retention that can change the way you lead for the better.
Foundations of Marketing - Thryft

Foundations of Marketing

RM104.00 MYR RM37.00 MYR 64% off

Goodreads rating: 3.7

RM104.00 MYR RM37.00 MYR 64% off

88% off est. retail
"Foundations of Marketing" is an essential read for those seeking an easy-to-understand introduction to marketing. With its focus on real-world examples, students will learn how marketing can add value to customers and organizations. The dedicated chapter on digital marketing is particularly useful for navigating the ever-changing landscape of social media. The book also features case studies on successful companies in the service sector, as well as effective viral campaigns used by charitable organizations. Overall, "Foundations of Marketing" provides a comprehensive framework for understanding the key concepts and strategies involved in modern marketing.
The Advantage: The 7 Soft Skills You Need to Stay One Step Ahead
Emma-Sue Prince | Ft Pr

The Advantage: The 7 Soft Skills You Need to Stay One Step Ahead

RM37.00 MYR

Goodreads rating: 3.59

RM37.00 MYR

The Advantage is a must-read for individuals looking to enhance their soft skills and stay ahead in their career. The book emphasizes the importance of soft skills like Adaptability, Resilience, and Empathy in the workplace and provides practical exercises and case studies to help readers develop and utilize these skills. With a focus on scientific research and no-nonsense advice, The Advantage is perfect for anyone looking to stand out and excel in their career.
The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns - Thryft
Kim Dushinski | Cyberage Books

The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns

RM37.00 MYR RM19.00 MYR 49% off

Goodreads rating: 3.71

RM37.00 MYR RM19.00 MYR 49% off

87% off est. retail
This book is a must-read for anyone looking to understand the intricacies of mobile marketing. With step-by-step guidelines and tips based on real-world experiences, it offers invaluable insights into the world of mobile advertising. Whether you're a small business or a large corporation, this book will equip you with the knowledge and tools to effectively engage with your audience and build stronger consumer relationships. Don't miss out on the opportunity to put your message in the palms of your customers' hands!
HBR's 10 Must Reads on Teams
Just Arrived
Alex Pentland, Jon R. Katzenbach, Douglas K. Smith  | Harvard Business Review Press

HBR's 10 Must Reads on Teams

RM30.00 MYR

Goodreads rating: 3.83

RM30.00 MYR

63% off est. retail
If you're overseeing a team, consider this a must-read. It pulls together a curated selection of articles from the Harvard Business Review that delve deep into team dynamics and performance. Think of it as a playbook, packed with insights from leading experts, to transform your team from just a group of individuals to a cohesive unit achieving outstanding results. The expertise distilled into these pages could very well be the turning point for your leadership and team success.
Social Networking For Career Success - Using Online Tools To Create A Personal Brand - Thryft
Miriam Salpeter | Learningexpress

Social Networking For Career Success - Using Online Tools To Create A Personal Brand

RM30.00 MYR RM15.00 MYR 50% off

Goodreads rating: 3.54

RM30.00 MYR RM15.00 MYR 50% off

84% off est. retail
This book would be a good read for anyone looking to leverage social media and online tools to advance their career. It provides practical advice on how to build a personal brand and make meaningful connections in the digital age. With a mix of suspense, humor, and heartfelt moments, the story of James Harold Baxter will keep you engaged while teaching you the importance of making the right choices in your professional journey. So, if you're ready to take control of your career and create opportunities, this book is a must-read.
Chambers Desktop Guides: Writing for the Web - Thryft
Susannah Ross, Chambers  | Chambers Harrap Pub Ltd

Chambers Desktop Guides: Writing for the Web

RM19.00 MYR RM15.00 MYR 21% off

Goodreads rating: 3.57

RM19.00 MYR RM15.00 MYR 21% off

85% off est. retail
This book is a must-read for anyone looking to improve their web content writing, offering practical advice on language and content organization. The book is full of helpful tips and illustrations, providing clear explanations and examples that make it easy to apply the concepts to your own writing. Overall, readers will find this book to be an invaluable resource for creating user-friendly web content that both engages and informs visitors.
Movie Marketing: Opening the Picture and Giving It Legs
Tiiu Lukk | Silman-james Press

Movie Marketing: Opening the Picture and Giving It Legs

RM41.00 MYR RM15.00 MYR 63% off

Goodreads rating: 3.42

RM41.00 MYR RM15.00 MYR 63% off

85% off est. retail
If you're intrigued by the inner workings of film promotion or considering a dive into the industry yourself, this read is invaluable. The book pulls back the curtain on the marketing magic behind both blockbusters and indie favorites. It's a treasure trove of case studies that will arm you with knowledge from real-world campaigns and give you a nuanced understanding of what it takes to make a film shine in the marketplace.
FYI: For Your Improvement, A Guide for Development and Coaching
Michael M. Lombardo, Robert W. Eichinger  | Lominger Ltd Inc

FYI: For Your Improvement, A Guide for Development and Coaching

RM70.00 MYR RM44.00 MYR 37% off

Goodreads rating: 4.27

RM70.00 MYR RM44.00 MYR 37% off

This book is ideal for leaders looking to enhance their skills in specific areas such as conflict management and strategic thinking. The chapters are easy to follow and provide practical tips that can be immediately implemented. Users will appreciate the detail-oriented approach to leadership development provided in this book.
The Performance Management Pocketbook
Pam Jones | Management Pocketbooks

The Performance Management Pocketbook

RM37.00 MYR

Goodreads rating: 3.69

RM37.00 MYR

If you’re passionate about developing your team's potential and fostering a collaborative work environment, Pam Jones’ insights from her experience at Ashridge Management College could be instrumental. Her book is a compact treasure trove of techniques that could help you not only drive but also measure performance, ensuring you achieve success through your people.
Networking for Career Success: 24 Lessons for Getting to Know the Right People - Thryft
Diane Darling | Mcgraw Hill

Networking for Career Success: 24 Lessons for Getting to Know the Right People

RM40.00 MYR RM15.00 MYR 63% off

Goodreads rating: 3.25

RM40.00 MYR RM15.00 MYR 63% off

81% off est. retail
If you're looking to climb the career ladder or open new professional doors, this book is your ally. 'Networking for Career Success' is a practical guide, offering a treasure trove of tips to build and leverage relationships in the business world. It's concise, direct, and full of actionable advice – perfect if you're serious about making meaningful connections.
The Big Sister's Guide to the World of Work: The Inside Rules Every Working Girl Must Know
Jocelyn Greenky Herz, Marcelle Langan DiFalco  | Touchstone

The Big Sister's Guide to the World of Work: The Inside Rules Every Working Girl Must Know

RM48.00 MYR RM33.00 MYR 31% off

Goodreads rating: 4.13

RM48.00 MYR RM33.00 MYR 31% off

66% off est. retail
If you're stepping into the professional world or are looking to navigate your current career with a sharper edge, "The Big Sister's Guide to the World of Work" could be your playbook. The authors, Marcelle DiFalco and Jocelyn Greenky Herz, offer a blend of mentorship, real-world scenarios, and wisdom that feels like getting advice from a wise, experienced sister. It's great for grounding yourself in office culture and politics, giving you that behind-the-scenes whisper before you make your next move.
Enablement Mastery: Grow Your Business Faster by Aligning Your People, Processes, and Priorities
Elay Cohen | Greenleaf Book Group Press

Enablement Mastery: Grow Your Business Faster by Aligning Your People, Processes, and Priorities

RM52.00 MYR

Goodreads rating: 4.22

RM52.00 MYR

This is a strong pick if you like business books that feel practical instead of vague. Elay Cohen makes sales enablement feel bigger than training alone, showing how leadership, communication, and process can actually move revenue together. Readers who want a clear framework for scaling teams and building a stronger go-to-market culture will likely find it especially useful.
How to Connect in Business in 90 Seconds or Less
Nicholas Boothman | Workman Publishing Company

How to Connect in Business in 90 Seconds or Less

RM37.00 MYR RM22.00 MYR 41% off

Goodreads rating: 3.74

RM37.00 MYR RM22.00 MYR 41% off

If you're someone who's ever felt awkward or struggled with networking at work, Nicholas Boothman's insights could be a game changer. His book isn't just about making quick connections; it's about creating relationships that are genuine and last beyond the initial handshake. Whether you're new to the business world or looking to refresh your networking skills, this book offers practical strategies that are easy to apply in any professional scenario.
The Cultural Intelligence Difference: Master the One Skill You Can't Do Without in Today's Global Economy
David Livermore | Amacom

The Cultural Intelligence Difference: Master the One Skill You Can't Do Without in Today's Global Economy

RM44.00 MYR

Goodreads rating: 3.8

RM44.00 MYR

With our world shrinking into a global village, understanding how to interact in diverse environments is more important than ever. "The Cultural Intelligence Difference" is perfect for learning to bridge this gap. Whether you're leading a multicultural team or expanding your business internationally, this book can be your go-to guide for cultivating the cultural awareness and intelligence you need to succeed. The author, David Livermore, takes you through practical strategies and real-world examples to turn cultural sensitivity into a powerful business tool.
Selling the Invisible: A Field Guide to Modern Marketing
Harry Beckwith | Business Plus

Selling the Invisible: A Field Guide to Modern Marketing

RM37.00 MYR

Goodreads rating: 3.94

RM37.00 MYR

Selling the Invisible is an essential read for anyone looking to market a service-based business. The book's unique and distinctive feature is its collection of quick and practical strategies that can be easily implemented by businesses of any size. The author's focus on the critical role of emotion and vividness in marketing is particularly noteworthy. Readers have praised the book for its fresh perspective and actionable tips, making it a must-read for any service-oriented business looking to stand out in a crowded market.
The One Minute Apology
et.a Ken Blanchard | Harpercollins Entertainment

The One Minute Apology

RM33.00 MYR RM19.00 MYR 42% off

Goodreads rating: 3.86

RM33.00 MYR RM19.00 MYR 42% off

64% off est. retail
If you've felt the sting of lingering guilt after a workplace blunder, Ken Blanchard's "The One Minute Apology" can be a soothing balm. It's a quick read that packs a punch, teaching you how to own up to your mistakes effectively, thereby fostering a more positive work environment. Not only can it help you maintain your professional integrity, but it can also turn potentially career-damaging incidents into moments of growth.
Education for Judgment: The Artistry of Discussion Leadership
Roland Christensen, C. Roland Christensen, David A. Garvin  | Harvard Business Review Press

Education for Judgment: The Artistry of Discussion Leadership

RM30.00 MYR RM22.00 MYR 27% off

Goodreads rating: 3.82

RM30.00 MYR RM22.00 MYR 27% off

87% off est. retail
This book could be a good read for teachers, educators, or anyone interested in improving their facilitation skills. Education For Judgment provides practical advice on how to lead engaging and productive group discussions. It offers strategies on how to navigate group dynamics, encourage independent thinking, and evaluate student participation. Mastering the art of discussion leadership can transform an average class into an extraordinary one, and this book shows you how.
Organizational Behavior : Emerging Realities for the Workplace Revolution - Thryft
Steven L. McShane, Mary Ann Von Glinow  | Mcgraw-hill (tx)

Organizational Behavior : Emerging Realities for the Workplace Revolution

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 3.51

RM33.00 MYR RM15.00 MYR 55% off

If you're intrigued by how individual behavior shapes organizational success, McShane and Von Glinow's book could be your North Star. Picture yourself flipping through pages that breathe life into organizational behavior theories with vivid stories and real scenarios that span the globe. It's not just a ticket to understanding the nuts and bolts of OB; it's a window into applying these concepts to the ever-evolving workplace, whether you're at the helm or part of the crew.
Sentence Correction GMAT Strategy Guide
Manhattan GMAT | Manhattan Prep Publishing

Sentence Correction GMAT Strategy Guide

RM48.00 MYR

Goodreads rating: 4.19

RM48.00 MYR

67% off est. retail
If the GMAT is on your horizon and sentence correction is a thorn in your side, this is your lifesaver. Manhattan GMAT's guide stands apart with its laser-focus on grammatical principles and GMAT-specific idioms, giving you exactly what you need to ace the test without the fluff. It's like having a personal tutor for one of the most challenging aspects of the GMAT—enabling you to tackle the verbal section with confidence.
Roger Horberry | Pearson Business

Brilliant Copywriting: How to Craft the Most Interesting and Effective Copy Imaginable

RM33.00 MYR RM22.00 MYR 33% off

Goodreads rating: 3.8

RM33.00 MYR RM22.00 MYR 33% off

If you're looking to elevate your writing to capture your audience's attention effectively, "Brilliant Copywriting" might just become your go-to guide. Roger Horberry shares his professional insights with a coach-like approach, demystifying the art of persuasive copywriting in a way that is accessible for beginners and enriching for more experienced writers. It's like having a mentor in your pocket, helping you craft compelling narratives that stand out.
Up Your Service - Thryft
Ron Kaufman | Ron Kaufman Pte Ltd

Up Your Service!

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 4.17

RM22.00 MYR RM15.00 MYR 32% off

81% off est. retail
If you're running a business or managing a team, "Up Your Service" could give you a new perspective on customer satisfaction. It's not just another manual; it digs into the philosophy of service that could shape your company culture. Full of actionable tips, it's like having a coach guiding you to create experiences that turn customers into advocates. It's inspiring, practical, and may just be the blueprint to differentiate your service from the rest.
Writing at Work: Professional Writing Skills for People on the Job
Stephen Bernhardt, Edward L. Smith  | Mcgraw Hill

Writing at Work: Professional Writing Skills for People on the Job

RM67.00 MYR

Goodreads rating: 4.25

RM67.00 MYR

56% off est. retail
If you're looking to polish your writing skills for a more professional edge at work, this is a must-read. It not only covers the basics of grammar and style but also provides insight into crafting effective memos, emails, and reports that stand out. Get ready to communicate with clarity and confidence, no matter what your job throws at you.
Business Letters for Busy People - Thryft
Jim Dugger | Career Pr Inc

Business Letters for Busy People

RM41.00 MYR RM15.00 MYR 63% off

Goodreads rating: 3.7

RM41.00 MYR RM15.00 MYR 63% off

Whether you're just entering the workforce or are a seasoned professional, crafting effective business letters can be time-consuming. This book gives you a head start with ready-to-use templates that will make your correspondence quicker and more effective. You'll not only save time but also convey your messages with greater clarity and professionalism.
Advertising and Promotion: An Integrated Marketing Communications Perspective - Thryft
Michael A. Belch, George E. Belch  | Mcgraw-hill Education (ise Edi

Advertising and Promotion: An Integrated Marketing Communications Perspective

RM30.00 MYR

Goodreads rating: 3.82

RM30.00 MYR

88% off est. retail
Belch/Belch 8th edition continues its advertising focus with an emphasis on IMC. It includes comprehensive coverage of agency issues and creative work related to the IMC mix. The authors emphasize the importance of utilizing various tools such as advertising, public relations, direct marketing, interactive/Internet marketing, sales promotion, and personal selling to communicate with consumers effectively. The book reflects the shift towards implementing an integrated marketing communications strategy and highlights the significance of using all available promotional tools to convey a unified message to consumers. The integrated marketing communications perspective discussed in the text is crucial for understanding modern business practices.
Best Answers to the 201 Most Frequently Asked Interview Questions
Matthew J. DeLuca, Nanette F. DeLuca  | Mcgraw Hill

Best Answers to the 201 Most Frequently Asked Interview Questions

RM56.00 MYR RM19.00 MYR 66% off

Goodreads rating: 3.75

RM56.00 MYR RM19.00 MYR 66% off

80% off est. retail
Navigating job interviews can be daunting, but this book acts as your personal coach, giving you the inside scoop on what interviewers are really looking for. You'll find comfort in the practical advice and examples that cover a broad spectrum of scenarios, helping to boost your confidence and land that job!
Peak Performance: Business Lessons From the World's Top Sports Organizations - Thryft
Clive Gilson; Mike Pratt; Kevin Roberts; Ed Weymes | Harpercollins

Peak Performance: Business Lessons From the World's Top Sports Organizations

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 3.6

RM33.00 MYR RM15.00 MYR 55% off

If you're looking to boost your business's performance, "Peak Performance" could offer you that competitive edge. This book takes lessons from the pinnacle of sports organizations and distills them into actionable insights for the corporate world. It's like having a coach for your business strategy, helping to push you and your organization to the top of your game.
Understanding the Business Environment: Inside and Outside the Organisation - Thryft
Claire Capon | Financial Times

Understanding the Business Environment: Inside and Outside the Organisation

RM59.00 MYR

Goodreads rating: 3.58

RM59.00 MYR

88% off est. retail
If you're diving into the world of business studies, Capon's book could be your ideal starting block. It frames the complexities of organizational environments in a way that's accessible yet thorough, perfect for grounding your understanding in both theory and practice. Whether you're a student or an emerging professional, you'll find it packed with insights that will help you navigate the intricacies of the business world.
Interview - Thryft
Heather Salter | Harpercollins Publishers

Interview

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 3.45

RM22.00 MYR RM15.00 MYR 32% off

67% off est. retail
This book is a concise guide for job seekers to effectively navigate through interviews. It provides practical tips on researching the employer, highlighting one's strengths, using body language, handling tough questions, and negotiating the best package. Recommended for those looking to polish their interview skills and secure their desired job.
Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond - Thryft
Ronni T. Marshak, Patricia B. Seybold  | Crown Business

Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond

RM52.00 MYR RM19.00 MYR 63% off

Goodreads rating: 3.54

RM52.00 MYR RM19.00 MYR 63% off

87% off est. retail
If you're intrigued by how top-tier companies have ingeniously harnessed the power of the internet to elevate their customer service and boost their profits, then Patricia Seybold's 'Customers.com' holds the key. It's a treasure trove of real-world examples, from Amazon to Hertz, illustrating the art of customer-centric online strategy. Whether you're a budding entrepreneur or a seasoned executive, this book could become your roadmap to mastering e-commerce and staying competitive in the digital age.
Nice Girls Just Don't Get It
Lois P. Frankel | Hachette Australia

Nice Girls Just Don't Get It

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 3.61

RM33.00 MYR RM15.00 MYR 55% off

If you've felt pushed around or overlooked, this is a game-changer. Frankel and Frohlinger draw a line in the sand, encouraging you to step over the threshold from 'nice' to 'winning'. They're not just theorizing; they offer concrete strategies for everyday situations, reshaping the 'nice girl' narrative into one where your voice is heard and your needs are met. You'll finish this book feeling inspired to tackle life with a fresh, assertive outlook.
The Art of Public Speaking: With Student CDs 5.0, Audio CD set PowerWeb and Topic Finder - Thryft
Stephen E. Lucas | Mcgraw Hill Higher Education

The Art of Public Speaking: With Student CDs 5.0, Audio CD set PowerWeb and Topic Finder

RM26.00 MYR RM15.00 MYR 42% off

Goodreads rating: 3.49

RM26.00 MYR RM15.00 MYR 42% off

90% off est. retail
The Art of Public Speaking by Stephen E. Lucas could be a good read for anyone looking to improve their public speaking skills. The book covers everything from overcoming anxiety to engaging with your audience, and is filled with practical tips and advice. It also includes a CD set and topic finder to help you practice and prepare for your next speech. Users would appreciate the comprehensive nature of the book and the valuable resources included to help build confidence and skill in public speaking.
Just Ask Leadership: Why Great Managers Always Ask the Right Questions
Gary B. Cohen | Mcgraw-hill Education

Just Ask Leadership: Why Great Managers Always Ask the Right Questions

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 3.6

RM33.00 MYR RM15.00 MYR 55% off

86% off est. retail
If you're looking to transform the way you lead, "Just Ask Leadership" could be a game-changer for you. Gary B. Cohen showcases how impactful leadership stems from asking the right questions rather than issuing commands. This book might just flip your perspective on authority and influence, encouraging a more inclusive, interactive approach to guiding teams and organizations. It's perfect for those who want to foster a culture of shared responsibility and innovation.
Selling for Dummies
Tom Hopkins | For Dummies

Selling for Dummies

RM67.00 MYR RM30.00 MYR 55% off

Goodreads rating: 3.57

RM67.00 MYR RM30.00 MYR 55% off

73% off est. retail
"Selling for Dummies" isn't just a manual; it's a communication toolkit. It's ideal for anyone who wishes to influence, persuade, or simply engage better with others. Whether you're aiming to climb the career ladder or enhance personal relationships, this book breaks down the process into manageable chunks, revealing the art of negotiation and the power of listening. It's like having a mentor guide you through the nuances of human interaction, which is invaluable in any walk of life.
Shadows of the Neanderthal: Illuminating the Beliefs That Limit Our Organizations
Bobby Gombert, David Hutchens  | Pegasus Communications

Shadows of the Neanderthal: Illuminating the Beliefs That Limit Our Organizations

RM41.00 MYR RM34.00 MYR 17% off

Goodreads rating: 3.99

RM41.00 MYR RM34.00 MYR 17% off

"Shadows of the Neanderthal" might resonate with you if you're looking for a light-hearted yet insightful dive into organizational behavior and personal growth. Boogie's journey, wrapped in humor and metaphor, could be a relatable and engaging way to reflect on the unseen beliefs that hinder collaboration and innovation in your work environment.
Blow the Doors Off Business as Usual! Seven Choices for Curing the "Dead People Working" Syndrome
Kevin Frieberg, Jackie Freiberg  | Harpercollins Leadership

Blow the Doors Off Business as Usual! Seven Choices for Curing the "Dead People Working" Syndrome

RM41.00 MYR RM19.00 MYR 54% off

Goodreads rating: 3.77

RM41.00 MYR RM19.00 MYR 54% off

86% off est. retail
Feeling stuck in your job? "Blow the Doors Off Business as Usual!" might just be the jolt you need. The Freibergs serve up practical advice with a touch of inspiration, perfect for anyone looking to rekindle their passion for their work and become truly indispensable in their role. A must-read for transforming the daily grind into meaningful engagement.

Why Invest in Personal Development?

Personal development is after all an ongoing journey, and necessary for all of us! Here at Thryft, our collection spans relevant topics such as mindfulness, productivity and emotional intelligence. Learn from thought leaders, who can offer perspectives that empower you to achieve personal growth and fulfilment. Help yourself to our collection if you desire to improve yourself, one book at a time.