Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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Contemporary Issues in Marketing and Consumer Behaviour - Thryft
Pauline Maclaran, Elizabeth Parsons  | Routledge

Contemporary Issues in Marketing and Consumer Behaviour

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Goodreads rating: 4.29

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If you’re curious about the true pulse of today’s marketing world, this could be your treasure map. 'Contemporary Issues in Marketing and Consumer Behaviour' offers deep dives into current hot topics like sustainability and global consumerism while bridging critical theories with real-world practices. It’s for thinkers like you, who are ready to connect academic insights with the dynamism of the marketing sector.
Planet India: How the Fastest Growing Democracy Is Transforming America and the World - Thryft
Mira Kamdar | Scribner

Planet India: How the Fastest Growing Democracy Is Transforming America and the World

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Goodreads rating: 3.29

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If you're intrigued by international relations and global economies, "Planet India" offers an insightful glance into how a burgeoning democracy can reshape global dynamics. Mira Kamdar presents a convincing narrative about India's rapid advances in technology and its democratic spirit, which might just change the way you perceive global power shifts. As the country navigates environmental and political challenges, this book will broaden your understanding of the delicate interplays shaping our world.
Mastering Derivatives Markets - A Step-By-Step Guide to the Products, Applications and Risks
Francesca Taylor | Ft Pr

Mastering Derivatives Markets - A Step-By-Step Guide to the Products, Applications and Risks

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Goodreads rating: 3.85

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If you're aiming to get a solid understanding of derivatives, Francesca Taylor's step-by-step guide demystifies a topic that often intimidates. It's an invaluable resource, rich with practical insights, that serves both as a starting point for beginners and a reference for those with some experience. Unlocking derivatives markets has never felt more approachable.
Social Media Analytics: Effective Tools for Building, Interpreting, and Using Metrics
Marshall Sponder | Mcgraw-hill

Social Media Analytics: Effective Tools for Building, Interpreting, and Using Metrics

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Goodreads rating: 3.24

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Imagine mastering the ever-changing landscape of social media analytics. With 'Social Media Analytics' as your guide, you'll be equipped to make sense of the overwhelming data, transforming it into strategic actions that can powerfully impact your business or brand. Marshall Sponder marries detailed case studies with practical tools, making this read invaluable for marketers who want to stay ahead of the curve and harness the full potential of social media insights.
Electronic Commerce: A Managerial Perspective - Thryft
Jae Kyu Lee, Efraim Turban, Jae Kuy Lee  | Prentice Hall

Electronic Commerce: A Managerial Perspective

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Goodreads rating: 3.88

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Recommended for users who want to understand the ins and outs of managing businesses online. This book provides a comprehensive and authoritative perspective on the opportunities, challenges, and strategies in global e-commerce. With the authors' rich experience and expertise, it serves as a valuable guide for anyone interested in thriving in the digital marketplace.
Understanding Silicon Valley: The Anatomy of an Entrepreneurial Region

RM34.00 MYR

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If you're fascinated by innovation hubs and wonder how they tick, this is your must-read. It takes you through Silicon Valley's history, exploring the symbiosis of technology, investment, and academia that's spurred countless startups into global giants. It sheds light on the intricate web of social and business norms that give rise to an entrepreneurial mecca, making a complex ecosystem understandable and intriguing. Whether you're an entrepreneur, an investor, or someone who's simply interested in the mechanics of success, Kenney's insights offer valuable lessons.
International Marketing
Philip R. Cateora | Irwin Professional Publishing

International Marketing

RM37.00 MYR

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Goodreads rating: 3.6

RM37.00 MYR

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If marketing across borders piques your interest, "International Marketing" by Cateora and Graham could be a fantastic resource for you. Its depth and breadth regarding how to navigate the myriad of international market factors are unparalleled. You'll find that the combination of historical context, cultural nuance, and economic insight offered makes this text a go-to for understanding the complexities of global business practices.
The Complete Guide to Convertible Securities Worldwide - Thryft
Laura Zubulake | Wiley

The Complete Guide to Convertible Securities Worldwide

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Goodreads rating: 3.0

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If you're looking to deepen your understanding of finance beyond your domestic market, this comprehensive guide dissects the intricacies of convertible securities on an international scale. It provides practical insights into dealing with currency variation and exposes you to the specific methodologies of various significant markets, equipping you with the knowledge to make more informed investment decisions regarding convertibles worldwide.
Project Management - Operations 06.06
Deeprose, Donna Deeprose  | Capstone

Project Management - Operations 06.06

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Goodreads rating: 4.0

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Imagine having a concise roadmap to effective operations management; this is what "Project Management - Operations 06.06" offers. It distills complex ideas into actionable insights, ideal for quick learning and application. The book's blend of expert thinking and real-world examples could be your stepping stone to mastering business operations.
Production Management Systems

RM41.00 MYR

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If you're fascinated by the evolution of production and operations management, this book offers a compelling dive into the methodologies that shaped industries of the past. It presents a comprehensive view of production management systems that were groundbreaking for its time, and understanding these can provide a foundational perspective for anyone studying business efficiency or industrial engineering.
Free: The Future of a Radical Price

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This book is a must-read for anyone curious about the future of technology and its impact on our economy. Chris Anderson explores the fascinating concept of "free" and how it is redefining traditional economic models. Through engaging examples and insightful analysis, he reveals how new technologies, like the internet, have revolutionized the production and distribution of goods. With thought-provoking ideas, Anderson forces us to question our perception of value, as he uncovers the surprising winners and losers in this new era of abundance. Whether you're an entrepreneur, economist, or simply interested in the forces shaping our world, "Free" will leave you rethinking the way you understand the economy and the power of reputation and time in our society.
Big Dragon: The Future of China: What It Means for Business, the Economy, and the Global Order

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If you're navigating the business world, "Big Dragon" offers a crucial periscope into the future where China's influence is undeniable. With seasoned perspectives from authors like Burstein and de Keijzer, the book avoids the hype and fear often associated with China's rise. Instead, it provides a well-rounded, realistic view that can guide your strategic planning, especially as the global order shifts. It's a read that feels as relevant today as it was at the time of its publication, considering how China continues to shape the world's economic and political landscape.
Web Rules: How the Internet Is Changing the Way Consumers Make Choices

RM41.00 MYR

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'Web Rules' is perfect for anyone interested in the early 2000s internet landscape and how it began shaping consumer decisions. It's a fascinating look back at how digital trends were anticipated to evolve at the turn of the century, offering historical context that can deepen your understanding of today's online marketplace. If you're in business, marketing, or just curious about the digital revolution's infancy, this book could serve as an eye-opener and a thoughtful comparison to current trends.
The Essence of Information Systems
John Ward, Chris Edwards  | Prentice Hall

The Essence of Information Systems

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Goodreads rating: 3.5

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If you're an MBA student or an aspiring manager looking to deepen your understanding of information systems, this book makes for an indispensable asset. It condenses the subject into its most critical elements, offering a concise yet comprehensive overview suitable both as a course companion and a handy reference for your professional bookshelf. Its streamlined content is also perfect for undergraduates and postgraduates seeking clarity and mastery in the field.
China's Century: The Awakening of the Next Economic Powerhouse
Laurence J. Brahm | Wiley

China's Century: The Awakening of the Next Economic Powerhouse

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Goodreads rating: 2.5

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If you're intrigued by the global economic dynamics and power shifts, "China's Century" is calling you. Laurence Brahm offers an enlightening view of China's potential as the next economic superpower, with diverse perspectives that deepen the discourse. Whether you're a business enthusiast or a student of international relations, this narrative can provide valuable insights and foster understanding of the East-West interplay in modern times.
Managing New Product and Process Development Text and Cases
New

RM82.00 MYR

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If you're intrigued by the art of innovation and competitiveness, this book is right up your alley. Clark and Wheelwright offer practical insights into accelerating product and process development, a skill that's vital in today's fast-paced market. The focus on tangible principles makes it particularly valuable for professionals looking to refine their development strategies and maintain an edge in their industries.
Make Your Website Work for You: How to Convert Online Content Into Profits - Thryft
Jeff Cannon | Mcgraw-hill Professional

Make Your Website Work for You: How to Convert Online Content Into Profits

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Goodreads rating: 4.0

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If you're running or planning to run an online business, you'll find "Make Your Website Work for You" to be a treasure trove of ideas. Jeff Cannon laid out strategies back in 2000 that are foundational even today. From understanding how to leverage consumer information to utilizing e-mail and newsletters effectively, this book could give you a solid grounding in the digital marketplace.
The QS-9000 Book: The Fast Track to Compliance

RM41.00 MYR

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If quality standards in the auto sector fascinate you, 'The QS-9000 Book' is your inroad to understanding this intricate system. John T. Rabbitt and Peter A. Bergh lay out not just the "what" but also the "how" of achieving and benefiting from QS-9000 compliance. It's a clear roadmap, especially if you're aiming to boost efficiencies or work within this sector.
FutureShop: How the New Auction Culture Will Revolutionize the Way We Buy, Sell, and Get the Things We Really Want

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Have you ever considered the thrill of auction sites like eBay becoming a common way we shop? Daniel Nissanoff's "FutureShop" taps into the pulse of an evolving ecommerce world where online bidding could redefine our shopping habits and create exciting business opportunities. It's an insightful read for anyone intrigued by the dynamic future of retail and entrepreneurship.
IT and the East: How China and India Are Altering the Future of Technology and Innovation
If you've been keen on grasping how the technological epicenter is moving towards Asia, "IT and the East" is a pivotal read. The book doesn't just outline the emerging trends; it offers an in-depth analysis of India and China's growing influence in technology and innovation. Bridging the knowledge gap, it can provide you with strategic insights into the future landscape of global tech competition. Whether you're a business strategist or just tech-curious, understanding these dynamics could be crucial for staying ahead.
Mastering the Digital Marketplace: Practical Strategies for Competitiveness in the New Economy

RM37.00 MYR

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If you keep hearing how essential it is to adapt to the digital landscape but don't know where to begin, "Mastering the Digital Marketplace" could be your roadmap. Douglas Aldrich taps into his extensive knowledge to guide business leaders through the transformative steps necessary to thrive in an increasingly digital-centric world. The practical strategies provided could be particularly enlightening if you're looking to integrate cutting-edge technology into your business or simply want to understand the shifting dynamics between corporations, markets, and time value in the digital age.
Electronic Marketing and the Internet - Thryft
Stewart & Westberg Kate Adam | Prentice Hall

Electronic Marketing and the Internet

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This book could be a good read for you if you want to navigate the world of electronic marketing and understand its significance for marketers. With its practical approach and interactive format, it allows you to dive into the subject and engage with the material. By addressing common questions and providing hands-on activities, it ensures that you grasp the concepts and apply them in real-life situations. Master the digital landscape and stay ahead in the ever-evolving marketing industry with this comprehensive guide.
Fab - The Coming Revolution On Your Desktop--From Personal Computers To Personal Fabrication - Thryft
Neil Gershenfeld | Basic Books

Fab - The Coming Revolution On Your Desktop--From Personal Computers To Personal Fabrication

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Goodreads rating: 3.77

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Recommendation: With personal fabrication, users can create customized products with ease, making it a must-read for individuals interested in the convergence of technology and creativity. Gershenfeld offers a fascinating glimpse into the future of consumer technology, showcasing how personal fabrication will change the way we interact with the world around us.
The Stock Market
Edward S. Bradley, Richard J. Teweles  | Wiley

The Stock Market

RM67.00 MYR

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Goodreads rating: 3.33

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If you're looking to demystify the complex world of stocks, "The Stock Market" is a must-read. The authors distill their vast experience into clear, easily understood chapters, perfect for new investors and seasoned traders alike. This edition, updated with the latest market shifts, offers a rich blend of historical perspective, current trends, and practical strategies to confidently navigate the stock exchange.
International Tourism Futures: The Drivers and Impacts of Change
Dr Clare Lade | Goodfellow Publishers

International Tourism Futures: The Drivers and Impacts of Change

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If you're keen on understanding how the dynamic world will influence the future of travel and hospitality, "International Tourism Futures" could ignite your curiosity. Dr. Clare Lade expertly dissects the various forces shaping the industry, equipping you with insights to navigate or even innovate within this ever-evolving landscape. This could be the compass you need if you're plotting a course in the tourism sector.
The Money Hackers: How a Group of Misfits Took on Wall Street and Changed Finance Forever

RM63.00 MYR

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"The Money Hackers" might just change your view on the financial world. It's a tale of innovation and disruption, giving you a front-row seat to the revolution brought about by fintech's brightest. If you are fascinated by how bold ideas can transform stolid industries, this book offers a compelling narrative of change, struggle, and triumph in a sector that affects us all.
Strategic MRO Powered by DSC
Richard L. Macinnes, Stephen L. Pearce  | Net Results, Inc.

Strategic MRO Powered by DSC

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If you're keen on enhancing the efficiency and effectiveness of your company's MRO operations, this book is for you. It walks you through a novel approach using the Demand Supply Compression methodology, aiming to eliminate waste and supercharge your asset management. Engaging storytelling through a fictitious CEO's journey makes the complex themes accessible and gives a relatable narrative to a potentially transformative business strategy.
Innovation Management and New Product Development - Thryft
Paul Trott | Pearson

Innovation Management and New Product Development

RM89.00 MYR

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Goodreads rating: 3.77

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As you're diving into the complexities of innovation and product development, this book stands as a comprehensive guide that connects academic theories with the real-world challenges of managing innovation. With its clear and accessible style, it brings to light the multifaceted nature of innovation management, aligning it with technology and knowledge management, and weaving them into the fabric of new product development. If staying ahead of the curve and understanding the intricacies of how companies innovate excites you, this book is designed to equip you with the insights necessary to navigate and lead in a world where innovation is key to success.
Candlestick Charting Explained: Timeless Techniques for Trading Stocks and Futures

RM34.00 MYR

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If you've been looking to sharpen your trading strategies, "Candlestick Charting Explained" could be a valuable addition to your library. Greg Morris breaks down the complex world of candlestick charting into understandable segments. With his guidance, you can learn to spot the best trading opportunities and refine your analysis for more informed investment decisions. This is especially relevant if you appreciate visuals in learning and are keen on integrating Eastern and Western technical analysis techniques.
FutureShop : How the New Auction Culture Will Revolutionize the Way We Buy, Sell, and Get the Things We Really Want - Thryft

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FutureShop by Daniel Nissanoff could be a good read for those interested in the future of shopping. This book explains how the online auction culture is changing and how it will revolutionize the way we buy and sell things. It explores how easy it will be for consumers to purchase the brands they want by embracing a new norm of temporary ownership and regularly selling or exchanging what they no longer require. The book also provides insights into the challenges retailers and brand managers will face in this new market. The most unique feature of this book is the idea of "temporary ownership," which means consumers can buy what they really want and then sell it again guilt-free, to reach for the things that will thrill them over and over again.
Future Shock
Alvin Toffler | Bantam

Future Shock

RM22.00 MYR

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Goodreads rating: 3.81

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"Future Shock" feels like a time capsule from 1970 that still resonates today. It delves deep into how rapidly advancing technologies and societal shifts might leave us disoriented. If you're curious about how past generations envisioned the future—a future we're living in—it's a fascinating and thought-provoking read. It urges us to think critically about adaptability and resilience in the face of unrelenting change.
Race Against the Machine : How the Digital Revolution is Accelerating Innovation, Driving Productivity, and Irreversibly Transforming Employment and the Economy - Thryft

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If you're curious about the intersection of technology and economics, "Race Against the Machine" will offer you a compelling perspective. It’s especially relevant in our rapidly changing job market, where digital advancements are reshaping the landscape. Brynjolfsson and McAfee craft an urgent narrative that captures how innovation fuels both progress and inequality, making it a thought-provoking read for anyone interested in the future of work.
The Internet Bubble - Thryft
Anthony B. Perkins, Michael C. Perkins  | Harperbus

The Internet Bubble

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Goodreads rating: 3.32

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If you're interested in learning about the history of the dotcom boom and gain insight into the financial mania that gripped Silicon Valley in the late 90s, "The Internet Bubble" by Anthony B. Perkins and Michael C. Perkins is the perfect read for you. The book delves deep into how over-inflation of the Internet business and the massive investment euphoria led to the eventual bursting of the bubble, leaving many investors disillusioned. Through the authors' expert analysis and advice, readers can learn how to avoid similar financial pitfalls in the future.
The Economist Measurement Guide and Reckoner

RM52.00 MYR

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If you're looking to deepen your understanding of economic principles with a historical perspective, 'The Economist' Measurement Guide and Reckoner could be a fascinating choice. It's like a time capsule that offers a snapshot of the economic analysis and measurement methods from the mid-70s, surely enriching for anyone interested in the evolution of economic thought.
Basic Marketing Research Using Microsoft Excel Data Analysis

RM156.00 MYR

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If you're looking to grasp the essentials of market research with a hands-on approach, this book could be just what you need. It integrates practical exercises with Excel to give you not only a theoretical understanding of market research principles but also the technical skills to apply them. This blend of theory and practice could be a valuable asset for your future marketing endeavors.
Competing in a Flat World - Building Enterprises for a Borderless World
Victor K. Fung | Pearson P T R

Competing in a Flat World - Building Enterprises for a Borderless World

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Goodreads rating: 3.75

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Imagine you're rethinking the way you do business, recognizing that the landscape has changed dramatically. "Competing In A Flat World" is more than a playbook; it's a window into the real-life strategy of Li and Fung, a company that's thriving in this new environment. It could be the catalyst for your next big adaptation, teaching you how to orchestrate a network that's both vast and nimble. This book promises to offer a rare blend of academic insight and practical wisdom, drawing a blueprint for business agility that's hard to ignore.
Why Can’t Banks Be as Easy as Uber? BankMobile and the Real Future of Banking

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Ever felt frustrated by the cost and complexity of traditional banks? This book, penned by the founders of America's first fee-free bank, is for you. It offers not just a critique of the banking industry but practical solutions for a future where managing your finances could be as simple and transparent as hailing a ride. Banking can be a painless, even positive, aspect of your life. If you’re hungry for a financial revolution at your fingertips, this read might just be the inspiration you need.
Operations Management - Thryft
Terry Hill | Palgrave Macmillan

Operations Management

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Goodreads rating: 4.11

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This book provides a comprehensive overview of operations management, covering topics such as service delivery, people management, operations strategy, and supply chain issues. With over 100 mini-cases and long case studies, readers can expect to gain critical analysis skills and real-world examples of how operations can deliver competitive advantage. The book also comes with a range of companion materials, making it a valuable resource for both lecturers and students.
The World Is Flat: A Brief History of the Twenty-First Century

RM31.00 MYR

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The World Is Flat is a great read for anyone interested in understanding how globalization has transformed our world. Friedman explains complex economic and foreign policy issues in an easy-to-understand manner, making it accessible to all readers. His unique perspective on how the flattening of the world has affected countries, companies, communities, and individuals is truly enlightening. This book is a must-read for anyone who wants to make sense of our increasingly connected world.
The Science and Practice of Monetary Policy Today
Volker Wieland | Springer

The Science and Practice of Monetary Policy Today

RM261.00 MYR

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If you're keen on economic policy or studying finance, "The Science and Practice of Monetary Policy Today" could offer you an insightful dive into the practical application of monetary theories. It steps away from purely academic perspectives and takes a pragmatic look at how central bankers make pivotal decisions that shape economies. With this book, you get to understand the dynamic interplay between complex economic frameworks and real-world monetary policy formulation.
Competing for the Future
C.K. Prahalad, Gary Hamel  | Harvard Business Review Press

Competing for the Future

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Goodreads rating: 4.03

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If you're feeling the pressure to balance immediate success with long-term vision, "Competing for the Future" might strike a chord. Gary Hamel provides a tangible, thoughtful approach to staying ahead without losing sight of today's demands. It's a masterclass in strategy, tailored for leaders eager to carve a path to industry leadership.
PcGive 10: Modelling Dynamic Systems Using PcGive 10 - Thryft
Jurgen A. Doornik, David F. Hendry  | Timberlake Consultants Press

PcGive 10: Modelling Dynamic Systems Using PcGive 10

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Goodreads rating: 4.0

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If you're delving into the world of econometrics or want to learn more about system dynamics, "PcGive 10: Modelling Dynamic Systems Using PcGive 10" can be a robust resource. The book goes in-depth, offering both theoretical background and practical application with PcGive software. It's highly recommended for students and professionals who seek a comprehensive guide to enhance their modeling skills.
B2B Exchanges - Thryft
W. William A. Woods, Arthur B. Sculley  | Harper Paperbacks

B2B Exchanges

RM15.00 MYR

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Goodreads rating: 3.5

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This book is highly recommended for entrepreneurs and business enthusiasts who are keen on understanding the revolutionizing way in which businesses deal with each other. Authored by experts Arthur Sculley and W. William Woods, this book provides practical examples of existing B2B sites and key features responsible for success in a B2B exchange. The book also discusses important issues in building a profitable B2B exchange, making it a valuable read for individuals looking to set up and run a successful B2B exchange.
Exotic Options: A Guide To Second Generation Options - Thryft
Peter G. Zhang | Wspc

Exotic Options: A Guide To Second Generation Options

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If you're actively involved in the financial markets, especially with a focus on trading, marketing, or risk management, "Exotic Options: A Guide To Second Generation Options" could be right up your alley. Peter G. Zhang offers valuable insights into the complex world of second-generation options, backed by thorough explanations and pricing strategies. It's a comprehensive resource that might help you stay ahead in a market that's always evolving.
Commodity Trader's Almanac 2008 - Thryft
Jeffrey A. Hirsch | Wiley

Commodity Trader's Almanac 2008

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Goodreads rating: 4.0

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The Commodity Trader's Almanac could be a good read for someone interested in understanding the commodities market and making informed trading decisions. This book provides valuable insights and data in an easy-to-access calendar format. With monthly almanac pages and historical statistics, it helps identify market tendencies and potential opportunities throughout the year. Whether you're trading or hedging, this almanac will help you stay informed and make better decisions in the commodities market.
Madurese Seafarers: Prahus, Timber and Illegality on the Margins of the Indonesian State

RM75.00 MYR

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If you’re drawn to tales of tenacity and the spirit of adventure, "Madurese Seafarers" will resonate with you. Stepping into the world of the Madurese, you'll navigate through their compelling journey of survival and entrepreneurship against the backdrop of state regulations. It’s a deep dive into how culture, ecology, and a penchant for risk can carve success in the most unlikely places. Your appreciation for maritime history and the intricacies of economic struggles on the fringes of society will be thoroughly enriched.
Global Metropolitan: Globalizing Cities in a Capitalist World - Questioning Cities

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If you're fascinated by the transformation of urban landscapes and how global economic currents mold them, John R. Short's exploration in "Global Metropolitan" could offer valuable insights. The book delves into the discourse of globalization as it intertwiles with city development, making it a compelling read for anyone interested in urban studies, economics, or social science. You'll get a panoramic view of how global forces are actively sculpting the very foundation of our cities.
Operational Research: Problems, Techniques and Exercises
Michael Stanley; Williamson Makower | Hodder & Stoughton Ltd

Operational Research: Problems, Techniques and Exercises

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Goodreads rating: 2.0

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If you're fascinated by optimizing complex systems, this vintage gem is for you. It's like a time capsule that offers a foundational understanding of Operational Research with hands-on practice, allowing you to grapple with problems just like the pioneers of the field. Plus, digging into methods of the past gives an appreciation for today's advances.
Dynamic Supply Chain Alignment - A New Business Model for Peak Performance in Enterprise Supply Chains Across All Geographies

RM108.00 MYR

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88% off est. retail
If you're keen to learn about the vitality of agile, flexible supply chains in today's global market, John Gattorna's book will be an invaluable resource. It provides strategic insights on aligning suppliers, partners, and customers for peak enterprise performance. Perfect for those who look to stay ahead in business by adapting quickly to changes, it's a thought leader's guide to mastering supply chain complexities.
Revenue Engine
Steven Woods | New Year Publishing

Revenue Engine

RM86.00 MYR

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Goodreads rating: 4.31

RM86.00 MYR

Unit price
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If you're keen on boosting your company's revenue, "Revenue Engine" could be your next must-read. With its focus on modern buyer behavior and actionable strategies across different platforms, from social media to direct sales, it offers insights into measuring and revving up your revenue growth. Plus, considering the evolution of buyer engagement, Woods and Shootman's expertise could give you that competitive edge you're looking for.

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At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.