Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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Thank You for Being Late: An Optimist's Guide to Thriving in the Age of Accelerations

RM74.00 MYR

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36% off est. retail

In stock: Like New

If you feel overwhelmed by how quickly the world is changing, this book is a much-needed pause button. Friedman skillfully breaks down the dizzying pace of technological, environmental, and economic changes, providing a clear vision for how to adapt and thrive. It's an engaging, thoughtful analysis for anyone looking to understand the forces shaping our world and how to maintain their footing amidst them.
Big Data
Kenneth Cukier, Viktor Mayer-Schönberger  | John Murray

Big Data

Regular price RM34.00 MYR RM30.00 MYR 12% off

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Goodreads rating: 3.69

Regular price RM34.00 MYR RM30.00 MYR 12% off

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55% off est. retail

In stock: Well Read

If you're looking to demystify the buzz around big data, this book digs into its practical applications and potential perils with real-world examples. You'll appreciate the book's balance, not only celebrating big data's achievements but also addressing its "dark side" with a critical eye. For anyone curious about how big data reshapes economies, societies, and personal lives, this insightful read might just spark your next big idea.
Science Business: The Promise, the Reality, and the Future of Biotech
Gary P. Pisano | Harvard Business School Press

Science Business: The Promise, the Reality, and the Future of Biotech

Regular price RM71.00 MYR RM34.00 MYR 52% off

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Goodreads rating: 3.71

Regular price RM71.00 MYR RM34.00 MYR 52% off

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78% off est. retail

In stock: Very Good

If you're intrigued by the intersecting paths of science and commerce, "Science Business" offers a compelling examination. Gary P. Pisano delves into why biotech hasn't lived up to its hype, making it a thought-provoking read for anyone interested in the future of this high-stakes sector. It's an insightful critique with constructive solutions that should interest professionals and enthusiasts keen on understanding the industry's dynamics.
Billion Dollar Loser: The Epic Rise and Fall of WeWork
Reeves Wiedeman | Hodder & Stoughton

Billion Dollar Loser: The Epic Rise and Fall of WeWork

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Goodreads rating: 4.09

Regular price RM41.00 MYR RM30.00 MYR 27% off

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67% off est. retail

In stock: Well Read

If you're intrigued by the high-stakes drama of startup culture, "Billion Dollar Loser" offers a front-row seat to the spectacle. You'll get an intimate look at the intoxicating mix of ambition and hubris within WeWork, making it essential reading for anyone fascinated by the intersection of tech, business, and the mythology of the visionary founder. It's a cautionary tale wrapped in the allure of a modern-day Icarus story that might just make you question the very nature of 'unicorns' in the business world.
More From Less - How We Finally Stopped Using Up The World - And What Happens Next - Thryft
Andrew McAfee | Simon & Schuster Uk

More From Less - How We Finally Stopped Using Up The World - And What Happens Next

Regular price RM19.00 MYR RM15.00 MYR 21% off

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Goodreads rating: 3.91

Regular price RM19.00 MYR RM15.00 MYR 21% off

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85% off est. retail

In stock: Very Good

Recommendation: - More From Less is a game-changing book that challenges the pessimistic view of our environmental future. Andrew McAfee presents a compelling case for optimism as he explores how advancements in technology and capitalism have led to a shift towards using fewer resources while maintaining a comfortable life. This book will empower you with knowledge and inspire you to take action towards a more sustainable and prosperous future.
The Everything Store: Jeff Bezos and the Age of Amazon
Stone Brad | Random House Uk

The Everything Store: Jeff Bezos and the Age of Amazon

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Goodreads rating: 4.14

Regular price RM37.00 MYR RM30.00 MYR 19% off

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61% off est. retail

In stock: Well Read

If you've ever wondered how a simple online bookstore transformed into an e-commerce titan, "The Everything Store" is for you. Brad Stone meticulously charts Jeff Bezos' relentless drive and Amazon's meteoric rise. You'll get a rare peek into Amazon's innovative and secretive corporate culture—insightful for aspiring entrepreneurs or anyone fascinated by the inner workings of a tech giant.
Rework
David Heinemeier Hansson, Jason Fried  | Crown Currency

Rework

Regular price RM41.00 MYR RM22.00 MYR 46% off

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Goodreads rating: 3.97

Regular price RM41.00 MYR RM22.00 MYR 46% off

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84% off est. retail

In stock: Well Read

You might find "Rework" refreshing because it challenges established business norms and presents a minimalist approach to entrepreneurship. It's the book for you if you're feeling bogged down by traditional business strategies and are seeking a more straightforward, no-nonsense path to building your own venture. This could be a game-changer in the way you think about work and productivity.
The Signals Are Talking : Why Today's Fringe Is Tomorrow's Mainstream - Thryft

The Signals Are Talking : Why Today's Fringe Is Tomorrow's Mainstream

Regular price RM34.00 MYR RM15.00 MYR 56% off

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Goodreads rating: 3.73

Regular price RM34.00 MYR RM15.00 MYR 56% off

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90% off est. retail

In stock: Well Read

If you've ever felt overwhelmed by the pace of change in technology and society, Amy Webb’s book offers a structured approach to separate enduring trends from fleeting fads. It's a guide to become more proactive about the future rather than being a passive bystander. By learning her methodology, you could better anticipate changes, whether you're looking to adapt personally, professionally, or just want to satisfy that intellectual curiosity about where the world is heading.
Wonderland: How Play Made the Modern World
Steven Johnson | Macmillan

Wonderland: How Play Made the Modern World

Regular price RM41.00 MYR RM34.00 MYR 17% off

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Goodreads rating: 3.84

Regular price RM41.00 MYR RM34.00 MYR 17% off

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In stock: Well Read

If you're fascinated by how seemingly trivial pursuits can revolutionize societies, "Wonderland" is a treasure chest for you. Steven Johnson masterfully bridges the gap between pastime pleasures and pivotal innovations, illustrating how our leisure activities catalyze profound technological advancements. Prepare for an entertaining journey through history, where joy is the unexpected hero of progress.
Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead
New

RM59.00 MYR

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61% off est. retail

In stock: Very Good

If you're grappling with how to steer your organization into the digital future, this book could be your compass. Tony Saldanha shares a practical roadmap, distilling his hands-on experience into actionable insights. It's not about the tech, it's about the process and the clear goals—essential reading if you aim to thrive in the fast-evolving digital landscape.
The New Digital Age : Reshaping the Future of People, Nations and Business - Thryft
Eric Schmidt | John Murray Publishers

The New Digital Age : Reshaping the Future of People, Nations and Business

Regular price RM41.00 MYR RM15.00 MYR 63% off

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Goodreads rating: 3.33

Regular price RM41.00 MYR RM15.00 MYR 63% off

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85% off est. retail

In stock: Very Good

The New Digital Age is more than just speculative fiction; it's a roadmap informed by insiders with an impressive track record. Schmidt and Cohen provide a thoughtful analysis that blends their technology expertise with socioeconomic and political insights. If you're intrigued by the implications of the digital revolution on the global stage, this collaboration offers a compelling exploration of tomorrow's opportunities and challenges in an ever-connected world.
Big Data Demystified: How to Use Big Data, Data Science and AI to Make Better Business Decisions and Gain Competitive Advantage
New

RM59.00 MYR

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42% off est. retail

In stock: Very Good

If you're navigating the sea of data and feel like you're drowning rather than sailing, "Big Data Demystified" could be your lifeboat. David Stephenson casts a net wide enough to capture real-world applications that resonate across various industries, making the abstract tangible. Whether you're looking to enhance your KPIs, make savvier decisions, or just get a firm grip on what big data truly means for your business, this book breaks down complex ideas into actionable insights. It's a guiding star for any business leader aiming to harness the power of data to steer their company to new heights.
Zone to Win: Organizing to Compete in an Age of Disruption
Geoffrey A. Moore | Diversion Books

Zone to Win: Organizing to Compete in an Age of Disruption

Regular price RM71.00 MYR RM34.00 MYR 52% off

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Goodreads rating: 3.86

Regular price RM71.00 MYR RM34.00 MYR 52% off

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79% off est. retail

In stock: Very Good

If you're immersed in the high-tech industry or lead a company facing the whirlwinds of technological change, "Zone to Win" is tailored for you. Moore draws from a rich history of advising tech giants, delivering a blueprint to not just survive but excel amidst marketplace disruption. It's like having a seasoned mentor explain how to pivot and capitalize on innovation—indispensable for today's corporate strategists.
The Brains and Brawn Company: How Leading Organizations Blend the Best of Digital and Physical
Robert Siegel | Mcgraw Hill

The Brains and Brawn Company: How Leading Organizations Blend the Best of Digital and Physical

Regular price RM41.00 MYR RM30.00 MYR 27% off

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Goodreads rating: 4.05

Regular price RM41.00 MYR RM30.00 MYR 27% off

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81% off est. retail

In stock: Very Good

If you're navigating the tightrope of digital transformation without losing the strengths of traditional business, "The Brains and Brawn Company" could offer you a balanced perspective. Robert Siegel cuts through the hype around digital disruption, giving tangible examples of how real-world companies, from fresh disruptors to established giants, strike a smart balance. Engage with this read to discover how blending innovation with time-tested practices can underpin sustainable success in a rapidly evolving commercial landscape.
The Quest: Energy, Security, and the Remaking of the Modern World

RM56.00 MYR

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56% off est. retail

In stock: Very Good

If you've ever wondered about the driving force behind world politics and economics, "The Quest" unpacks this complex narrative with Yergin's expertise. It's both a historical tapestry and a forward-looking exploration into what powers our planet and our lives – from oil to renewables. Given today's conversations on energy and climate change, Yergin's insights could not be more relevant, making this book a powerful lens through which to view current events and future prospects.
Big Data: A Revolution That Will Transform How We Live, Work, and Think

RM34.00 MYR

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In stock: Well Read

If you're someone who's fascinated by the intersection of technology, economy, and society, then "Big Data" could be a thrilling read for you. It's not just about bits and bytes; it's a deep dive into how the gathering and analysis of vast data sets is reshaping the world we live in. You'll come away from this book with a new understanding of the emerging data-driven landscape, and it might even spark some ideas about how you can harness this revolution in your own life or career. Plus, it addresses the critical ethical considerations, framing the conversation for a responsible future with data.
The Medici Effect
Frans Johansson | Harvard Business Review Press

The Medici Effect

RM45.00 MYR

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Goodreads rating: 3.92

RM45.00 MYR

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In stock: Like New

If curiosity tugs at you, "The Medici Effect" could be just what you're looking for. It is a celebration of ideas colliding to foster innovation, offering insights for anyone interested in how disparate concepts can birth something truly novel. Imagine harnessing the potential of diversity in thoughts, much like the Medici family did—supporting the Renaissance's explosion of culture and knowledge. This book isn't just for the creative mind, but for anyone who aspires to think differently and create change.
No Ordinary Disruption: The Four Global Forces Breaking All the Trends

Regular price RM37.00 MYR RM19.00 MYR 49% off

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87% off est. retail

In stock: Well Read

Imagine feeling equipped to navigate tomorrow's economic landscape. "No Ordinary Disruption" breaks down four transformative global forces that are reshaping our world, from rapid technological advancements to demographic shifts. It's not just a book; it's a compass for anyone poised to lead or make decisions in the fast-evolving global marketplace. The authors' authoritative analysis coupled with their clear and engaging narrative translates complex economic trends into actionable insights. This read is a deep dive into understanding the forces sculpting our economic future.
The Long Tail: Why the Future of Business Is Selling Less of More
Chris Anderson | Hachette Books

The Long Tail: Why the Future of Business Is Selling Less of More

Regular price RM41.00 MYR RM34.00 MYR 17% off

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Goodreads rating: 3.82

Regular price RM41.00 MYR RM34.00 MYR 17% off

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In stock: Very Good

If you're intrigued by how the digital age is reshaping the economy, "The Long Tail" is a must-read. It taps into the heart of modern consumerism, revealing how tastes are fragmenting and how businesses are leveraging this for success. Anderson clarifies why giant online catalogs from companies like Netflix and iTunes are not anomalies but signposts to a future where variety trumps volume. This book could be a game-changer if you're looking to understand or capitalize on the evolving market dynamics.
Flash Boys: A Wall Street Revolt
New
Michael Lewis | W. W. Norton & Company

Flash Boys: A Wall Street Revolt

RM56.00 MYR

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Goodreads rating: 4.14

RM56.00 MYR

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63% off est. retail

In stock: Like New

If you're drawn to the mechanics of financial markets and enjoy a good investigation, "Flash Boys" feels like a front-row ticket to a seismic shift in trading practices. Michael Lewis has a knack for making complex financial tales not only digestible but gripping. Let it unravel the intricacies of high-frequency trading for you, through a narrative that's as enlightening as it is compelling to those intrigued by the forces shaping our economy.
Startup Asia - Top Strategies for Cashing in on Asia's Innovation Boom
Kai-Fu Lee, Rebecca A. Fannin  | Wiley

Startup Asia - Top Strategies for Cashing in on Asia's Innovation Boom

Regular price RM45.00 MYR RM30.00 MYR 33% off

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Goodreads rating: 3.13

Regular price RM45.00 MYR RM30.00 MYR 33% off

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77% off est. retail

In stock: Like New

If you're eyeing the vibrant tech landscapes of China and India, "Startup Asia" could be your compass. It's not just a collection of success stories but a detailed guide infused with strategies from the trailblazers themselves. This book is for you if you want to understand the distinct local models that are shaping Asia's innovation wave. It will inspire you with a fresh perspective on starting up in environments vastly different from the West.
The Industries of the Future
Alec J. Ross | Simon & Schuster

The Industries of the Future

Regular price RM41.00 MYR RM22.00 MYR 46% off

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Goodreads rating: 3.97

Regular price RM41.00 MYR RM22.00 MYR 46% off

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58% off est. retail

In stock: Very Good

This book is a must-read for anyone curious about what lies ahead in the world of technology and innovation. With firsthand experiences and in-depth analysis, Alec Ross provides a vivid and informed perspective on the forces that are shaping our economic future. From robotics to cybercrime, he explores the industries that will have the greatest impact and offers valuable insights on how we can adapt to thrive in the changing landscape. Get ready for an enlightening journey into the industries of the future.
The Metaverse and How It Will Revolutionize Everything
Matthew L. Ball | Liveright

The Metaverse and How It Will Revolutionize Everything

Regular price RM67.00 MYR RM52.00 MYR 22% off

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Goodreads rating: 3.81

Regular price RM67.00 MYR RM52.00 MYR 22% off

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63% off est. retail

In stock: Very Good

Imagine a future where your digital and physical realities blend seamlessly. That's the premise of Matthew Ball's "The Metaverse," which isn't just a tour of what's to come but a map to navigate the converging worlds. As someone keen on tech's next frontier, you'll find Ball's insights a beacon, casting a light on how tomorrow's online experiences will redefine living, working, and connecting.
Pivot to the Future: Discovering Value and Creating Growth in a Disrupted World

Regular price RM56.00 MYR RM45.00 MYR 20% off

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In stock: Well Read

This book could be a good read for those who are looking for practical strategies to navigate the challenges of the digital age. It provides a methodical approach to harnessing disruption, releasing trapped value, and reinventing businesses. The authors draw on their own experiences, client work, and a comprehensive study of various industries to offer actionable insights for leaders who are committed to perpetual reinvention. With a focus on the value of continuous pivoting, this book is a valuable resource for those seeking long-term growth and adaptability.
Start-Up Nation: The Story of Israel's Economic Miracle
Dan Senor, Saul Singer  | Twelve

Start-Up Nation: The Story of Israel's Economic Miracle

Regular price RM74.00 MYR RM52.00 MYR 30% off

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Goodreads rating: 4.11

Regular price RM74.00 MYR RM52.00 MYR 30% off

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70% off est. retail

In stock: Like New

If you're intrigued by the idea of innovation flourishing under adversity, "Start-Up Nation" is a must-read. It's a deep dive into how a small, young, and resource-limited nation like Israel has become a powerhouse in the global start-up scene. The book doesn't just recount facts; it brings you face-to-face with a culture that encourages risk-taking and has an impressive way of turning challenges into entrepreneurial opportunities. This could be the spark you need to rekindle your own can-do spirit or innovate in your sector.
Reinventing Capitalism in the Age of Big Data
Viktor Mayer-Schönberger, Thomas Ramge  | Basic Books

Reinventing Capitalism in the Age of Big Data

Regular price RM52.00 MYR RM22.00 MYR 58% off

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Goodreads rating: 3.34

Regular price RM52.00 MYR RM22.00 MYR 58% off

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83% off est. retail

In stock: Well Read

If you're intrigued by how technology reshapes economies, "Reinventing Capitalism in the Age of Big Data" will feed your curiosity. It's a thought-provoking glimpse into a future where data supplants traditional currency and small players disrupt established markets. Dive into this roadmap of data-driven revolution to discover how it might herald a wave of innovation or unanticipated challenges.
Alibaba's World: How One Remarkable Chinese Company Is Changing the Face of Global Business
Porter Erisman | Pan

Alibaba's World: How One Remarkable Chinese Company Is Changing the Face of Global Business

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Goodreads rating: 3.9

Regular price RM41.00 MYR RM22.00 MYR 46% off

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61% off est. retail

In stock: Very Good

If you're fascinated by the blend of innovation, entrepreneurship, and the sheer magnitude of digital marketplace success, then "Alibaba's World" is your backstage pass to understand how a Chinese startup became a global powerhouse. Porter Erisman offers an insider perspective that isn't just about financial triumphs, but a story about cultural bridging and the tenacity of vision. It's a compelling read for anyone interested in the future of global business or for those who seek inspiration from a schoolteacher's leap into tech legend.
Rise of the Robots: Technology and the Threat of a Jobless Future
Martin Ford | Basic Books

Rise of the Robots: Technology and the Threat of a Jobless Future

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Goodreads rating: 3.97

Regular price RM63.00 MYR RM45.00 MYR 29% off

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73% off est. retail

In stock: Well Read

If you're fascinated by the evolving role of technology and concerned about economic inequality, Rise of the Robots is a crucial read. Martin R. Ford combines deep insights with a clear, approachable writing style to illuminate how AI and robotics could reshape our work and society. It's a thought-provoking look at the implications of automation, perfect for anyone interested in the intersection between tech and social issues.
Future Is Faster Than You Think
New

RM63.00 MYR

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38% off est. retail

In stock: Like New

If you're curious about where our society's heading, "The Future Is Faster Than You Think" might just give you that thrilling peek into what's coming. It's a book for those who want to understand the seismic shifts technology is going to cause in various fields. You'll find it especially engaging if you're fascinated by AI, robotics, or any cutting-edge tech shaping the future.
A World Without Email: Reimagining Work in an Age of Communication Overload

RM52.00 MYR

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45% off est. retail

In stock: Very Good

If you've ever felt overwhelmed by the constant buzzing of emails and notifications, Cal Newport's "A World Without Email" offers you a glimpse into a more focused, efficient work life. Newport, known for his deep work philosophy, delves into systems and strategies that can liberate teams from the inbox inefficiency. This read could be the breath of fresh air you need to rethink and reclaim your workday from the clutches of communication overload.
Marketing Management: A Strategic Approach With a Global Orientation - Thryft
Harper W. Boyd Jr., Orville C. Walker Jr.  | Chicago

Marketing Management: A Strategic Approach With a Global Orientation

Regular price RM37.00 MYR RM15.00 MYR 59% off

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Goodreads rating: 2.75

Regular price RM37.00 MYR RM15.00 MYR 59% off

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95% off est. retail

In stock: Very Good

This text in marketing management includes expanded coverage of global examples and the uses of technology including the Internet, secondary data sources and marketing services. An international case can be found at the end of the book and used with or without the free GAMAR3 software.
Business to Business Marketing Management : A Global Perspective - Thryft
Blythe, Jim Blythe  | T&f/routledge

Business to Business Marketing Management : A Global Perspective

Regular price RM82.00 MYR RM26.00 MYR 68% off

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Goodreads rating: 4.5

Regular price RM82.00 MYR RM26.00 MYR 68% off

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94% off est. retail

In stock: Very Good

This book is an excellent guide for anyone looking to understand B2B marketing on a global scale. It provides critical insights, with case studies and examples from across the world. The inclusion of ethics as an early discussion topic and an emphasis on global services marketing, trade shows, and market research adds to this book's appeal. In this new edition, the focus on social media marketing and intellectual property further broadens its scope for modern-day business professionals.
Microcosm: the Quantum Revolution : The Quantum Revolution in Economics and Technology - Thryft
George Gilder | Free Press

Microcosm: the Quantum Revolution : The Quantum Revolution in Economics and Technology

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Goodreads rating: 4.32

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84% off est. retail

In stock: Well Read

George Gilder's "Microcosm" intriguingly unpacks the enormity of how quantum leaps in technology are reshaping our economic landscape. If you're fascinated by the intersection of innovation and market forces, and enjoy narratives that include expert testimonies and forward-looking perspectives, this book is a treasure chest of insights. It's like peering through a high-definition telescope into the future of global power dynamics.
Internet Commerce - Thryft

Internet Commerce

Regular price RM41.00 MYR RM26.00 MYR 37% off

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88% off est. retail

In stock: Very Good

If you're intrigued by the digital evolution of business, "Internet Commerce" is your must-read. It not only dives into the changing workplace dynamics due to the online marketplace but also brings you tangible case studies to relate to. Plus, it's not just theoretical—it tackles practical issues like market research, security, and ethics to give you a comprehensive understanding of the Internet's impact on business.
Success in Statistics - Thryft
Fred Caswell | Trafalgar Square

Success in Statistics

Regular price RM22.00 MYR RM15.00 MYR 32% off

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Goodreads rating: 0.0

Regular price RM22.00 MYR RM15.00 MYR 32% off

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92% off est. retail

In stock: Well Read

"Success in Statistics" is an excellent book for individuals seeking to master statistical concepts and techniques. With its comprehensive coverage of topics and clear explanations, readers can easily absorb the content and apply their newfound knowledge to real-life situations. Caswell’s writing style is engaging and easy to follow, making it an excellent resource for anyone looking to improve their statistical skills.
The Complete Asian Report Writer - Thryft
Graham Colin-Jones | Times Editions,singapore

The Complete Asian Report Writer

Regular price RM397.00 MYR RM85.00 MYR 79% off

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Goodreads rating: 0.0

Regular price RM397.00 MYR RM85.00 MYR 79% off

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In stock: Well Read

If you're navigating the nuances of Asian business communication, 'The Complete Asian Report Writer' is a resourceful tool to own. Graham Colin-Jones tailors writing strategies specifically for Asian markets, making it an insightful companion for professionals looking to refine their report writing to cater to this audience. It's a thoughtfully structured handbook that will surely enhance your written communication in a business context.
Straight to the Bottom Line®: An Executive's Roadmap to World Class Supply Management - Thryft

Regular price RM41.00 MYR RM30.00 MYR 27% off

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89% off est. retail

In stock: Very Good

If you're in a position to influence your company's procurement and supply chain strategies, "Straight to the Bottom Line" is a treasure trove of executive insight. It doesn't just lay out the immense potential benefits in dry numbers—it provides a clear strategic framework and actionable advice. By focusing on achievable improvements, it could be the guide that helps transform your company's operational efficiency and financial performance.
Electronic Commerce And Business Communications - Thryft
Rukesh Kaura, Michael Chesher  | Springer

Electronic Commerce And Business Communications

Regular price RM30.00 MYR RM15.00 MYR 50% off

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Goodreads rating: 4.0

Regular price RM30.00 MYR RM15.00 MYR 50% off

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94% off est. retail

In stock: Very Good

Dive into the world of electronic commerce and learn how businesses can leverage new technologies and management practices to stay competitive in today's marketplace. Through insightful case studies and a focus on the role of standards, this book provides a comprehensive view of the state of electronic commerce over the internet. Discover how you can revolutionize your business with digital communication.
Reinventing the Product: How to Transform Your Business and Create Value in the Digital Age

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In stock: Like New

If you're fascinated by how digital technology can breathe new life into traditional products, "Reinventing the Product" is a must-read. Eric Schaeffer and David Sovie provide a compelling roadmap for harnessing AI and other digital tools to not just improve, but completely reinvent products for the digital age. Their insights from leading industry figures make it an invaluable source for those ready to drive innovation in their business.
Contemporary Issues in Marketing and Consumer Behaviour - Thryft
Pauline Maclaran, Elizabeth Parsons  | Routledge

Contemporary Issues in Marketing and Consumer Behaviour

Regular price RM45.00 MYR RM37.00 MYR 18% off

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Goodreads rating: 4.29

Regular price RM45.00 MYR RM37.00 MYR 18% off

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89% off est. retail

In stock: Like New

If you’re curious about the true pulse of today’s marketing world, this could be your treasure map. 'Contemporary Issues in Marketing and Consumer Behaviour' offers deep dives into current hot topics like sustainability and global consumerism while bridging critical theories with real-world practices. It’s for thinkers like you, who are ready to connect academic insights with the dynamism of the marketing sector.
The Company Of The Future - Meeting The Management Challenges Of The Communications Revolution - Thryft

The Company Of The Future - Meeting The Management Challenges Of The Communications Revolution

Regular price RM37.00 MYR RM15.00 MYR 59% off

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Goodreads rating: 3.55

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76% off est. retail

In stock: Very Good

The Company of the Future is an essential read for managers at all levels who want to stay ahead in our rapidly changing digital landscape. The book emphasizes the need to embrace and exploit the technology that is disrupting traditional business models, and to focus on building strong relationships among employees, customers, suppliers, and partners. Cairncross lays out ten critical capabilities for success in this new era, making this book a valuable roadmap for navigating the challenges and opportunities of the communications revolution.
Measuring Marketing: 103 Key Metrics Every Marketer Needs - Thryft
John A. Davis | Wiley

Measuring Marketing: 103 Key Metrics Every Marketer Needs

Regular price RM34.00 MYR RM15.00 MYR 56% off

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Goodreads rating: 3.4

Regular price RM34.00 MYR RM15.00 MYR 56% off

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In stock: Well Read

If you're knee-deep in marketing and feel the pressure to prove the value of your campaigns, "Measuring Marketing" is your ally. John A. Davis lays out a clear roadmap of 103 metrics that will help you translate marketing efforts into definitive financial terms. This book could change how you approach your marketing strategy and give you the tools to communicate your results effectively to stakeholders.
What's In A Name? - Advertising And The Concept Of Brands
John Philip Jones | Jossey-bass Inc Pub

What's In A Name? - Advertising And The Concept Of Brands

Regular price RM34.00 MYR RM19.00 MYR 44% off

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Goodreads rating: 3.8

Regular price RM34.00 MYR RM19.00 MYR 44% off

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87% off est. retail

In stock: Well Read

If the power of a name has ever intrigued you, this book is your gateway to understanding the psychology and effectiveness of branding in advertising. John Philip Jones presents compelling arguments, backed by research, that will challenge your perceptions of marketing success and consumer habits. It could change the way you think about every ad you see.
Beyond Great - Nine Strategies For Thriving In An Era Of Social Tension, Economic Nationalism, And Technological Revolution - Thryft

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72% off est. retail

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This book is a must-read for individuals and businesses navigating the complexities of our rapidly changing world. Beyond Great provides nine essential strategies that will help you thrive in the face of economic nationalism, technological revolution, and social tension. Through real-life examples and practical insights, the authors present a comprehensive framework for building a high-performing, adaptable, and socially responsible global company. Get ready to become a shapeshifter and embrace the new rules of success in this era of constant transformation.
Operations Management - Thryft
Terry Hill | Palgrave Macmillan

Operations Management

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Goodreads rating: 4.11

Regular price RM71.00 MYR RM22.00 MYR 69% off

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94% off est. retail

In stock: Very Good

This book provides a comprehensive overview of operations management, covering topics such as service delivery, people management, operations strategy, and supply chain issues. With over 100 mini-cases and long case studies, readers can expect to gain critical analysis skills and real-world examples of how operations can deliver competitive advantage. The book also comes with a range of companion materials, making it a valuable resource for both lecturers and students.
Introduction to Management Science - Thryft
Bernard W. Taylor III | Pearons Prentice Hall

Introduction to Management Science

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Goodreads rating: 3.84

Regular price RM71.00 MYR RM22.00 MYR 69% off

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92% off est. retail

In stock: Very Good

This book is perfect for management students who struggle with math. It offers easy-to-understand techniques and practical solutions that can be easily applied to real life business scenarios. Users will appreciate the spreadsheets and computer-based examples, which make the subject more accessible and engaging. Overall, this book is a fantastic resource for anyone who wants to develop a logical approach to problem-solving in the business world.
Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond - Thryft

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88% off est. retail

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If you're intrigued by how top-tier companies have ingeniously harnessed the power of the internet to elevate their customer service and boost their profits, then Patricia Seybold's 'Customers.com' holds the key. It's a treasure trove of real-world examples, from Amazon to Hertz, illustrating the art of customer-centric online strategy. Whether you're a budding entrepreneur or a seasoned executive, this book could become your roadmap to mastering e-commerce and staying competitive in the digital age.
Token Economy: How Blockchains and Smart Contracts Revolutionize the Economy

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If you're intrigued by how technology is reshaping our economic landscape, "Token Economy" is a compelling dive into that world. Shermin Voshmgir breaks down complex blockchain and smart contract concepts into digestible pieces, bridging the gap between tech expertise and layperson curiosity. It's visually engaging, making it not just educational but also accessible if you're considering the crypto phenomenon beyond just investment. The book could be a game-changer for your understanding of digital currencies and their potential impact on society.
Electronic Commerce - Thryft
Gary P. Schneider | Course Technology

Electronic Commerce

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Goodreads rating: 3.6

Regular price RM22.00 MYR RM15.00 MYR 32% off

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This book would be a good read for anyone looking to understand the vast possibilities and challenges of electronic commerce. Through real-world case studies and examples, it offers a comprehensive exploration of the technical and business aspects of online business. It not only highlights successful implementations but also emphasizes the lessons learned from unsuccessful endeavors. "Electronic Commerce" will give you the knowledge and insights to unlock the potential of online business and navigate the ever-evolving world of e-commerce.
Retail Marketing Management - Thryft
Дэвид Гилберт, David Gilbert  | Financal Times Management

Retail Marketing Management

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Goodreads rating: 3.83

Regular price RM22.00 MYR RM15.00 MYR 32% off

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97% off est. retail

In stock: Well Read

This book would be a great read for undergraduate and postgraduate students studying retail marketing and marketing management. The author takes an integrated approach that combines retail marketing theory with newer retail concepts and international examples. It covers important issues such as location strategies, branding, application of IT, and ethics. What makes this book stand out is its unique perspective on the process of internationalization, demonstrated through its use of international examples. Overall, students would find this book both informative and relevant to preparing them for the global market.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.