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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Wave 4 - Network Marketing In The 21St Century - Thryft
Richard Poe | Three Rivers Press

Wave 4 - Network Marketing In The 21St Century

RM21.82 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 4.16

RM21.82 MYR from RM14.43 MYR Save up to 51%

In stock: Well Read

This book could be a good read for someone who wants to stay ahead in the network marketing industry and leverage the power of technology. Richard Poe's "Wave 4" takes you on a journey through the transformation of network marketing in the 21st century. With insightful examples and strategies, this book empowers you to reach new heights and seize the unlimited potential that technology brings to the industry. Get ready to revolutionize your network marketing business and thrive in the wired world of opportunities.
Dental Assistant - Thryft
Rosemary Wallner | Capstone Pr Inc

Dental Assistant

RM21.82 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 0.0

RM21.82 MYR from RM14.43 MYR Save up to 51%

In stock: Like New

This book is a comprehensive guide for those who want to pursue a career as a dental assistant. It covers everything from educational requirements to job responsibilities, providing valuable insights into the profession. Readers can expect to gain a clear understanding of what it takes to succeed in this field, as well as the potential for career growth.
Emerging Growth Pole - The Asia-Pacific Economy - Thryft
Dilip K. Das | Prentice Hall

Emerging Growth Pole - The Asia-Pacific Economy

RM21.82 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 0.0

RM21.82 MYR from RM14.43 MYR Save up to 51%

In stock: Very Good

If you're interested in understanding the rapid rise of the Asia-Pacific region in the global economy, "Emerging Growth Pole - The Asia-Pacific Economy" is a must-read. The book discusses the region's emergence as a significant trading area with intra-regional trade, foreign direct investment, and interdependence between Japan, China, Taiwan, Korea, and Thailand. It also analyses the role of APEC and ASEAN in the region. The book is recommended for anyone who wants to stay up-to-date with the Asia-Pacific economies and their impact on the world economy in the 21st century.
Competing on Internet Time: Lessons from Netscape and Its Battle with Microsoft
New
David B. Yoffie, Michael A. Cusumano  | Free Press

Competing on Internet Time: Lessons from Netscape and Its Battle with Microsoft

from RM32.92 MYR

Goodreads rating: 3.52

from RM32.92 MYR

In stock: Well Read

If you're fascinated by the rapid-fire nature of tech business battles, this book is a treasure trove. Through the story of Netscape, "Competing On Internet Time" will show you how agility and smart strategy can turn the industry tide—even against giants like Microsoft. Its lessons are timeless for anyone interested in the strategies necessary for thriving in dynamic markets.
The Cluetrain Manifesto - Thryft

The Cluetrain Manifesto

RM21.82 MYR from RM14.43 MYR Save up to 51%

RM21.82 MYR from RM14.43 MYR Save up to 51%

In stock: Very Good

This book is a must-read for anyone in business who wants to understand the power of the internet and how it has transformed the way we communicate and do business. It's a wake-up call that challenges traditional corporate assumptions and emphasizes the importance of listening to customers and engaging in conversations. With powerful firsthand experiences and thought-provoking theses, The Cluetrain Manifesto will open your eyes to the new realities of the digital age and help you navigate the changing landscape of business. Get ready to be inspired and motivated to transform your organization into one that is clued-in and ready to seize the opportunities of the digital marketplace.
Consumer Behavior: Buying, Having, and Being - Thryft
Michael R. Solomon | Pearson College Div

Consumer Behavior: Buying, Having, and Being

RM117.99 MYR from RM66.21 MYR Save up to 46%

Goodreads rating: 3.87

RM117.99 MYR from RM66.21 MYR Save up to 46%

In stock: Very Good

If you've ever wondered why we buy what we buy, "Consumer Behavior" sheds light on the mysteries of shopping habits. Michael R. Solomon's engaging text will take you on a journey through the very heart of marketing, revealing how our decisions are influenced by a variety of factors. This book is perfect for anyone curious about the intersection of psychology and commerce or students looking to dive into marketing principles.
Safety, Health And Environmental Protection - Thryft
Charles A. Wentz | Mcgraw-hill Education (ise Editions)

Safety, Health And Environmental Protection

RM21.82 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 3.0

RM21.82 MYR from RM14.43 MYR Save up to 51%

In stock: Well Read

Recommendation: - This book provides a comprehensive overview of safety, health, and environmental protection measures. It is an excellent resource for professionals and students in the field, as well as anyone interested in sustainability. The author's clear writing style and practical examples make complex topics accessible.
Introductory Management Science - Thryft

Introductory Management Science

RM25.52 MYR from RM14.43 MYR Save up to 56%

RM25.52 MYR from RM14.43 MYR Save up to 56%

In stock: Very Good

This book is recommended for business students and professionals who want to learn about management science techniques and their role in decision-making. It emphasizes the importance of utilizing management judgement in utilizing the information provided by models. The book also offers detailed examples and case studies of how techniques are utilized in practice, and thoroughly integrates computer applications including popular software packages such as Lotus 1-2-3, @RISK, LINDO and QSB+.
Cue and Cut : A Practical Approach to Working in Multi-Camera Studios - Thryft
Roger Singleton-Turner | Manchester University Press

Cue and Cut : A Practical Approach to Working in Multi-Camera Studios

RM22.26 MYR from RM14.43 MYR Save up to 48%

Goodreads rating: 3.33

RM22.26 MYR from RM14.43 MYR Save up to 48%

In stock: Like New

"Cue and Cut" is an excellent guide for individuals interested in working in television studios or pursuing a career in multi-camera content creation. The book offers practical advice, from understanding the equipment required to producing a polished result. The book is based on the first-hand experience of the author, who has worked with the top production crews in the BBC and ITV. With extensive coverage of multi-camera aspects, "Cue and Cut" is recommended for undergraduate, HND, B.Tech, post-graduate students, and anyone interested in mastering the multi-camera studio, regardless of their experience level.
Logistics Engineering & Management : International Edition - Thryft
Benjamin S. Blanchard | Pearson

Logistics Engineering & Management : International Edition

RM129.09 MYR from RM51.41 MYR Save up to 62%

Goodreads rating: 3.96

RM129.09 MYR from RM51.41 MYR Save up to 62%

In stock: Well Read

This book covers logistics management as part of the overall life cycle of a system, from initial identification through design, development, production, and disposal. It emphasizes the importance of considering logistics early in the design process and offers guidance on sustaining maintenance and support of systems. It is an authoritative resource for industrial engineering courses that focus on logistics engineering and management.
Industrial Organization: Theory and Applications
Oz Shy | The Mit Press

Industrial Organization: Theory and Applications

RM81.00 MYR from RM66.21 MYR Save up to 22%

Goodreads rating: 4.27

RM81.00 MYR from RM66.21 MYR Save up to 22%

In stock: Well Read

If you're delving into the relationship between market structures and legal frameworks, "Industrial Organization: Theory and Applications" could be the mental gym you need. It simplifies complex concepts, making them accessible without losing their vital rigor. Perfect for those who want a substantial, yet approachable entry into the intricacies of how industries operate under various market conditions. Whether you’re an undergraduate looking to grasp foundational theories or a master's student in need of a concise guide, this text will meet you where you are in your academic journey.
Mastering the Tools of QC - Thryft
Prof. Hajime Karatsu | Php International (s) Pte. Ltd.

Mastering the Tools of QC

RM21.82 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 0.0

RM21.82 MYR from RM14.43 MYR Save up to 51%

In stock: Very Good

This book is an excellent resource for individuals who are involved in quality control at the workplace, as it provides comprehensive diagrams and illustrations to help readers understand the subject matter. The most unique feature of this book is its practicality, which is evident in the author's clear and concise writing style that is easy to follow. Overall, this book would be highly recommended by users who want to master the tools of quality control and make significant improvements in their workplace.
Pocket World in Figures 2009 - Thryft
The Economist | The Economist

Pocket World in Figures 2009

RM18.12 MYR from RM14.43 MYR Save up to 45%

Goodreads rating: 4.29

RM18.12 MYR from RM14.43 MYR Save up to 45%

In stock: Well Read

Recommendation: - This book is for the curious minds who love to dive into a world of facts and figures. It provides rankings and data on a wide range of topics, from geography and population to finance and culture. With information on more than 200 subjects and profiles of major economies, it is an invaluable resource for anyone seeking to understand the world we live in. Get ready to be amazed by the fascinating insights within these pages.
Cisco Unauthorized
New
Jeffrey S. Young | Prima Lifestyles

Cisco Unauthorized

from RM32.92 MYR

Goodreads rating: 3.77

from RM32.92 MYR

In stock: Like New

If you're fascinated by the high-stakes world of tech industry titans, 'Cisco Unauthorized' offers a front-row seat. It's not merely about the dry intricacies of networking technology, but rather, Jeffrey S. Young captures the pulsating drama of a corporation and its CEO at a crossroads. This book would take you into the thrilling, competitive sphere of Silicon Valley, revealing Cisco's battles and the constant threat from nimble upstarts. It's the struggle for the future of information, presented as a deeply human narrative.
Illustrated Dictionary of Cargo Handling - Thryft
Peter R. Brodie | Informa Pub

Illustrated Dictionary of Cargo Handling

RM36.62 MYR from RM21.82 MYR Save up to 46%

Goodreads rating: 4.33

RM36.62 MYR from RM21.82 MYR Save up to 46%

In stock: Well Read

If you're intrigued by the intricacies of maritime transport and keen to understand the physical aspects of cargo handling, this book will be your comprehensive visual guide. Beyond supplying shore-based personnel with a deeper insight into their industry, it's a tool that could greatly enhance the knowledge of anyone interested in the movement of goods across the seas. Its detailed illustrations and terminology will bridge the gap between theory and the tangible world of shipping.
High Performance Through Process Excellence - From Strategy to Operations
New
Mathias Kirchmer | Springer

High Performance Through Process Excellence - From Strategy to Operations

from RM32.92 MYR

Goodreads rating: 0.0

from RM32.92 MYR

In stock: Very Good

If process optimization intrigues you, Mathias Kirchmer's book is a treasure trove. It stitches together strategy and operations through Business Process Management (BPM), showing how vibrant organizations leverage these methods. Imagine gaining insights from various case studies that not only inspire but also provide a pragmatic blueprint for excellence. This read could be the catalyst for transforming your organization's processes into high-performance engines.
Using OLE 2.X In Application Development - Thryft
John Toohey | Que Pub

Using OLE 2.X In Application Development

RM21.82 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 0.0

RM21.82 MYR from RM14.43 MYR Save up to 51%

In stock: Well Read

This book could be a good read for developers who are looking to create sophisticated Windows applications. Readers can expect to learn about the OLE client/server model in a simple and clear manner through the use of sample applications that demonstrate the effects of each API routine. The book's most distinctive feature may be its in-depth guide to utilizing the Visual C++ development tools that make the OLE applications development process more efficient.
Big Blues : The Unmaking of IBM - Thryft
Paul B. Carroll | Three Rivers Press

Big Blues : The Unmaking of IBM

RM21.82 MYR from RM14.43 MYR Save up to 43%

Goodreads rating: 3.82

RM21.82 MYR from RM14.43 MYR Save up to 43%

In stock: Well Read

"If you are curious about the tumultuous inner workings of one of the world's biggest tech companies, this book is a must-read. Through in-depth reporting and analysis, Paul Carroll paints a clear picture of IBM's decline from the top of the industry. Readers will be left with a newfound appreciation for the challenges of corporate leadership and the importance of innovation."
Finale 2014 : A Trailblazer Guide - Thryft
Mark Johnson | Penelope Press

Finale 2014 : A Trailblazer Guide

RM21.82 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 4.33

RM21.82 MYR from RM14.43 MYR Save up to 51%

In stock: Well Read

This book is a must-read for music composers, educators, engravers, and students who desire to use Finale 2014 to its fullest potential. The author, Mark Johnson, has years of experience in working with music enthusiasts and provides expert guidance on using the software's latest features. It offers step-by-step methods to simplify music score creation and increase productivity by highlighting essential tools and shortcuts.
Project Management: Planning and Control Techniques - Thryft
Rory Burke | Wiley

Project Management: Planning and Control Techniques

RM32.92 MYR from RM21.82 MYR Save up to 34%

Goodreads rating: 3.76

RM32.92 MYR from RM21.82 MYR Save up to 34%

In stock: Very Good

If you're seeking to refine your project management skills, Rory Burke's book is a treasure trove of modern methodologies and practical exercises. With each page designed to usher you into the digital age of communication and control, this definitive guide ensures you're well-equipped to tackle contemporary project management challenges. Plus, it's aligned with the latest standards from PMI and APM, making it an invaluable companion for professionals aiming to stay ahead in the field.
Technology and Communications - Thryft
Richard B. Platt | Silver Dolphin

Technology and Communications

from RM18.76 MYR

Goodreads rating: 0.0

from RM18.76 MYR

In stock: Well Read

This book is an excellent resource for those interested in the origins and progression of communication technology. The timeline guide is a unique feature that provides a clear overview of the historical milestones that have led to the current state of technology. The author's engaging writing style keeps the reader interested in the subject matter throughout the book. It's a must-read for history and tech enthusiasts alike.
Deconstructing Logo Design: 300+ International Logos Analysed and Explained - Thryft
Matthew Healey | Rotovision

Deconstructing Logo Design: 300+ International Logos Analysed and Explained

RM47.71 MYR from RM32.92 MYR Save up to 31%

Goodreads rating: 3.79

RM47.71 MYR from RM32.92 MYR Save up to 31%

In stock: Very Good

This book is a treasure trove for aspiring and professional designers alike, offering a behind-the-scenes look at what makes a logo not just good, but great. It’s like sitting down with a seasoned expert who walks you through the nuances of brand storytelling through logos. If you've ever wondered why a logo sticks in your mind or how it can so succinctly encapsulate a brand's essence, you'll find this book both enlightening and practical.
Dos Logos - Thryft
Nicolas Bourquin, Robert Klanten  | Die Gestalten Verlag

Dos Logos

RM62.51 MYR from RM25.52 MYR Save up to 60%

Goodreads rating: 3.96

RM62.51 MYR from RM25.52 MYR Save up to 60%

In stock: Like New

Dos Logos could be a rich resource for designers seeking inspiration from contemporary logo designs. With extensive examples across global industries and a well-structured search system, this book can help users identify new visual languages and styles. It also goes beyond traditional mediums by showcasing logos on building facades, clothing, and illuminated advertising, making it a valuable resource for those seeking to push the boundaries of logo design.
Infoworld : Understanding Personal Computer Networks - Thryft
Raphel Needleman | Brady

Infoworld : Understanding Personal Computer Networks

RM32.92 MYR from RM18.12 MYR Save up to 50%

Goodreads rating: 0.0

RM32.92 MYR from RM18.12 MYR Save up to 50%

In stock: Well Read

Book by Needleman Raphael
New Cutting Edge Advanced Teacher's Book and Test Master CD-Rom Pack - Thryft

New Cutting Edge Advanced Teacher's Book and Test Master CD-Rom Pack

RM69.91 MYR from RM32.92 MYR Save up to 55%

RM69.91 MYR from RM32.92 MYR Save up to 55%

In stock: Well Read

New Cutting Edge Advanced Teacher's Resource Book is an indispensable resource for ESL teachers working with advanced students. It provides comprehensive teacher's notes and tips, as well as a photocopiable resource bank with additional materials to reinforce spoken and written English. The inclusion of the Test-Master CD-ROM allows for easy customization of placement, module, mid-course, and end-of-level tests. Highly recommended for teachers looking to take their teaching to the next level.
Make Your Website Work for You: How to Convert Online Content Into Profits - Thryft
Jeff Cannon | Mcgraw-hill Professional

Make Your Website Work for You: How to Convert Online Content Into Profits

RM47.71 MYR from RM25.52 MYR Save up to 50%

Goodreads rating: 4.0

RM47.71 MYR from RM25.52 MYR Save up to 50%

In stock: Very Good

If you're running or planning to run an online business, you'll find "Make Your Website Work for You" to be a treasure trove of ideas. Jeff Cannon laid out strategies back in 2000 that are foundational even today. From understanding how to leverage consumer information to utilizing e-mail and newsletters effectively, this book could give you a solid grounding in the digital marketplace.
Wave Three: The New Era in Network Marketing
Scott Degarmo, Richard Poe  | Prima Lifestyles

Wave Three: The New Era in Network Marketing

from RM121.69 MYR

Goodreads rating: 3.87

from RM121.69 MYR

In stock: Very Good

If you're considering diving into the realm of network marketing, "Wave Three" could be your indispensable guide. Richard Poe breaks down the concept of multilevel marketing with enthusiasm and clarity. It's the kind of book that might resonate with entrepreneurial spirits looking to understand the intricacies of network marketing and how to thrive within this business model. This book isn't just about the 'what' of network marketing—it delves into the 'why' and 'how,' potentially empowering you for success.
Digital Advertising - Thryft

Digital Advertising

RM66.21 MYR from RM29.22 MYR Save up to 56%

Goodreads rating: 3.1

RM66.21 MYR from RM29.22 MYR Save up to 56%

In stock: Very Good

Recommendation: "Digital Advertising" provides a comprehensive exploration of digital advertising, from viral campaigns to audience profiling and ethical dilemmas. The book analyses key theories and trends in the field in an accessible way, making it an ideal read for students of media, communication, advertising, marketing, and business. It also includes industry perspectives and interviews with senior figures in the international advertising industry, making it a valuable resource for professionals looking to master digital advertising to reach global markets.
Testing Client/Server Systems - Thryft
Kelly C. Bourne | Computing Mcgraw-hill

Testing Client/Server Systems

RM44.02 MYR from RM21.82 MYR Save up to 54%

Goodreads rating: 3.33

RM44.02 MYR from RM21.82 MYR Save up to 54%

In stock: Very Good

If the tech side of software development is your jam, Bourne's book offers a deep dive into the intricacies of client/server systems. You won't just get acquainted with troubleshooting; you'll get an arsenal of tools to tackle GUI testing and compatibility challenges. Plus, it's a beacon for anyone navigating the transition from mainframes to the client/server paradigm. Keep in mind, though, the tech landscape has evolved since '97, so it doubles as a historical perspective on testing tools and methodologies.
Win With Advanced Business Analytics - Creating Business Value From Your Data - Thryft
Jesse Harriott, Jean-Paul Isson  | Wiley

Win With Advanced Business Analytics - Creating Business Value From Your Data

RM81.00 MYR from RM36.62 MYR Save up to 57%

Goodreads rating: 3.75

RM81.00 MYR from RM36.62 MYR Save up to 57%

In stock: Like New

This book could be a good read for someone who wants to understand how to leverage data analytics to gain a competitive edge in their business. With clear explanations and real-life case studies from different industries, the book helps you see the value of analytics and provides a comprehensive framework for implementing business analytics strategies. By reading this book, you will learn how to utilize various types of data intelligence, such as web analytics, customer feedback, and industry intelligence, to make informed decisions and outpace the competition.
ISE Operations Management
New
Gérard Cachon, Christian Terwiesch  | Mcgraw-hill Education

ISE Operations Management

from RM32.92 MYR

Goodreads rating: 0.0

from RM32.92 MYR

In stock: Like New

If you're looking to understand the intricacies of efficient business operations, "ISE Operations Management" could be the guide you need. It merges theory with practical application, offering a strategic perspective which is invaluable for students or professionals eager to optimize operational processes. The authors, Cachon and Terwiesch, are well-regarded experts, ensuring you're learning from the best in the field.
Dynamic Manufacturing - Creating the Learning Organization
New
Robert H. Hayes | Free Press

Dynamic Manufacturing - Creating the Learning Organization

from RM32.92 MYR

Goodreads rating: 4.13

from RM32.92 MYR

In stock: Well Read

If you're looking to transform your business into a lean, adaptive powerhouse, "Dynamic Manufacturing" is a must-read. The authors delve deep into how you can fundamentally reshape your company's DNA to foster a culture of continuous improvement and learning. It's particularly intriguing for those interested in leadership rules, strategic planning, and staying ahead in a competitive industry.
Close to the Machine: Technophilia and Its Discontents - Thryft
Ellen Ullman | City Lights Publishers

Close to the Machine: Technophilia and Its Discontents

RM21.82 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 3.83

RM21.82 MYR from RM14.43 MYR Save up to 51%

In stock: Very Good

This book could be a good read for anyone fascinated by the early days of the digital revolution and wants an insider's perspective. Ellen Ullman delves deep into the world of software engineering, revealing both the excitement and challenges of being at the forefront of technological advancements. Through her intimate and honest storytelling, she showcases the complexities of human life and the struggle to encapsulate it in efficient code. Close to the Machine is a captivating reflection on the profound impact of technology on society and the individuals who shape it.
IPhone Millionaire: How To Create And Sell Cutting-Edge Video - Thryft
Michael Rosenblum | Mcgraw Hill

IPhone Millionaire: How To Create And Sell Cutting-Edge Video

RM32.92 MYR from RM18.12 MYR Save up to 45%

Goodreads rating: 3.72

RM32.92 MYR from RM18.12 MYR Save up to 45%

In stock: Very Good

If you're looking to turn your video-making hobby into a career, "iPhone Millionaire" might just be your roadmap to success. Michael Rosenblum offers practical insights on how to leverage the power of your smartphone to create compelling content that could potentially rake in revenue. It's especially engaging for creative minds ready to explore the fusion of technology and entrepreneurship.
Take One - Thryft
Laurence K. Withers | Pepin Pr

Take One

RM18.39 MYR from RM14.43 MYR Save up to 37%

Goodreads rating: 4.67

RM18.39 MYR from RM14.43 MYR Save up to 37%

In stock: Like New

Recommendation: If you're a graphic designer looking for inspiration on how to create interesting marketing materials, Take One is a handy guide with practical folding instructions and design templates for over 80 unique ideas. The accompanying CD also makes it easy to modify and customize the vector graphics provided. Users might appreciate the emphasis on functionality and ease of assembly in the designs.
The Halal Frontier: Muslim Consumers in a Globalized Market - Contemporary Anthropology of Religion
Johan Fischer | Palgrave Macmillan

The Halal Frontier: Muslim Consumers in a Globalized Market - Contemporary Anthropology of Religion

RM169.78 MYR from RM136.49 MYR Save up to 20%

Goodreads rating: 2.6

RM169.78 MYR from RM136.49 MYR Save up to 20%

In stock: Very Good

If you're curious about how faith intersects with daily choices in a global context, "The Halal Frontier" might fascinate you. Johan Fischer delves into the world of Malay Muslims in London, exploring halal not just as a dietary restriction but as a lifestyle adapting and thriving amid modern globalization. It's a thoughtful read for anyone interested in the dynamics of religious observance in contemporary society.
The Musicians Guide to Home Recording - Thryft
Larry Wichman, Peter McIan  | Music Sales America

The Musicians Guide to Home Recording

RM32.92 MYR from RM14.43 MYR Save up to 56%

Goodreads rating: 3.8

RM32.92 MYR from RM14.43 MYR Save up to 56%

In stock: Well Read

The Musicians Guide to Home Recording is a must-read for any musician looking to record their own music from home. This book offers expert advice on how to create great sounding demos, as well as tips on how to use different types of recording equipment. The book's most unique feature is its comprehensive buyer's guide which helps users navigate the vast selection of recording equipment available. With hints from studio musicians, this book is an excellent resource for anyone looking to improve their home recording skills.
Business Reengineering: The Survival Guide - Thryft
Dorine C. Andrews | Pearson

Business Reengineering: The Survival Guide

RM29.22 MYR from RM14.43 MYR Save up to 56%

Goodreads rating: 2.0

RM29.22 MYR from RM14.43 MYR Save up to 56%

In stock: Very Good

This book is a must-read for anyone tasked with leading business reengineering efforts. It offers practical and street-smart advice, guiding readers through the entire process of organizational change. With its tried-and-tested approach, it covers all aspects, from policies and technology to relationships and rewards. The 8-step methodology outlined in the book ensures effectiveness and efficiency. It also provides insights into common obstacles and how to overcome them. After reading this book, you'll be equipped to lead successful reengineering projects and transition into a continuous improvement mindset.
The Internet Challenge to Television - Thryft
Bruce M. Owen | Harvard University Press

The Internet Challenge to Television

RM22.02 MYR from RM14.43 MYR Save up to 48%

Goodreads rating: 4.33

RM22.02 MYR from RM14.43 MYR Save up to 48%

In stock: Like New

After a half-century of glacial creep, television technology has begun to change at the same dizzying pace as computer software. What this will mean--for television, for computers, and for the popular culture where these video media reign supreme--is the subject of this timely book. A noted communications economist, Bruce Owen supplies the essential a grasp of the economic history of the television industry and of the effects of technology and government regulation on its organization. He also explores recent developments associated with the growth of the Internet. With this history as a basis, his book allows readers to peer into the future--at the likely effects of television and the Internet on each other, for instance, and at the possibility of a convergence of the TV set, computer, and telephone. The digital world that Owen shows us is one in which communication titans jockey to survive what Joseph Schumpeter called the "gales of creative destruction." While the rest of us simply struggle to follow the new moves, believing that technology will settle the outcome, Owen warns us that this is a game in which Washington regulators and media hyperbole figure as broadly as innovation and investment. His book explains the game as one involving interactions among all the players, including consumers and advertisers, each with a particular goal. And he discusses the economic principles that govern this game and that can serve as powerful predictive tools.
Value-Driven Business Process Management: The Value-Switch For Lasting Competitive Advantage - Thryft
Mathias Kirchmer, Peter Franz  | Mcgraw Hill

Value-Driven Business Process Management: The Value-Switch For Lasting Competitive Advantage

RM47.71 MYR from RM18.12 MYR Save up to 62%

Goodreads rating: 3.81

RM47.71 MYR from RM18.12 MYR Save up to 62%

In stock: Like New

Recommendation: This book is a game-changer for anyone looking to improve business processes and achieve lasting success. It provides practical steps and real-life case studies to help you launch value-driven BPM efforts. With a focus on aligning processes with overall business strategy, this book empowers you to prioritize improvements and deliver maximum value. If you want to create a winning organization and stay ahead of the competition, this book is a must-read.
Essentials of Services Marketing - Thryft
Jochen Wirtz, Patricia Chew, Christopher Lovelock  | Pearson Education

Essentials of Services Marketing

RM92.10 MYR from RM32.92 MYR Save up to 64%

Goodreads rating: 3.93

RM92.10 MYR from RM32.92 MYR Save up to 64%

In stock: Well Read

Essentials of Services Marketing is a must-read for anyone looking to explore the world of services marketing, offering a visually engaging learning experience alongside clear and concise language. With an emphasis on global perspectives, this book provides valuable insights and expertise on the topic. Highly recommended for undergraduate services marketing courses.
Pinterest for Business: How to Pin Your Company to the Top of the Hottest Social Media Network - Thryft
Edward Swiderski, Jess Loren  | Que Publishing

Pinterest for Business: How to Pin Your Company to the Top of the Hottest Social Media Network

RM32.92 MYR from RM18.12 MYR Save up to 45%

Goodreads rating: 2.64

RM32.92 MYR from RM18.12 MYR Save up to 45%

In stock: Like New

If you've noticed how visuals can dramatically enhance engagement online, "Pinterest for Business" could be your playbook. It offers practical steps to not just participate but excel on Pinterest—an oft-underrated platform that can drive sales and brand recognition. With case studies to illustrate successes and detailed tips, this guide offers a hands-on approach to leveraging the power behind those pins. Transform how you market with a visual edge that this book equips you with.
Form: Book & Promotion - Thryft
Wang Shaoqiang | Page One Pub

Form: Book & Promotion

RM32.92 MYR from RM21.82 MYR Save up to 37%

Goodreads rating: 0.0

RM32.92 MYR from RM21.82 MYR Save up to 37%

In stock: Very Good

Imagine holding a piece that whispers creativity and innovation, where every page turn is an encounter with visual surprises. "Form: Book & Promotion" isn't merely about reading; it's an experience, elevating the tactile and aesthetic aspects of printed materials to art. It's perfect if you're passionate about design or looking for inspiration in your own creative ventures.
Game Embedded Strategy : Introducing Framework Tn=3 and GEMS for Business Strategy - Thryft
Patrick A. McNutt | Mcgraw-hill Education (asia)

Game Embedded Strategy : Introducing Framework Tn=3 and GEMS for Business Strategy

RM58.81 MYR from RM25.52 MYR Save up to 61%

Goodreads rating: 4.33

RM58.81 MYR from RM25.52 MYR Save up to 61%

In stock: Well Read

This book could be a good read for someone looking to understand the intricate connection between game theory and business strategy. Through the GEMS framework, the author beautifully captures how management type, technology, and time shape the dynamics of competition in the market-as-game. The real-time examples and case materials make it an engaging and practical read for anyone interested in gaining a deeper understanding of strategic decision-making.
The Observational Research Handbook - Thryft
American Marketing Association, Bill Abrams  | Mcgraw-hill

The Observational Research Handbook

RM47.71 MYR from RM18.12 MYR Save up to 62%

Goodreads rating: 3.5

RM47.71 MYR from RM18.12 MYR Save up to 62%

In stock: Very Good

The Observational Research Handbook would be a valuable read for marketing and advertising professionals, market researchers, and manufacturers of consumer products who want to gain insights into consumer behavior. The book provides a comprehensive guide on how to conduct an observational research study, including tips on setting study objectives, selecting the appropriate research method, defining the parameters of a study, creating interview scripts, and analyzing the results. The most unique and distinctive feature of the book is the in-depth case study included in the appendix, which provides readers with a real proposal and analysis of the results. Overall, The Observational Research Handbook is a must-read for anyone interested in conducting observational research.
Dynamic Governance: Embedding Culture, Capabilities and Change in Singapore
New
Michael E. Porter, Boon Siong Neo, Geraldine Chen  | World Scientific Publishing Company

Dynamic Governance: Embedding Culture, Capabilities and Change in Singapore

RM95.80 MYR from RM35.37 MYR Save up to 65%

Goodreads rating: 4.17

RM95.80 MYR from RM35.37 MYR Save up to 65%

In stock: Very Good

If you're intrigued by the principles and practices that underpin successful governments, "Dynamic Governance" offers thoughtful insights into Singapore's ability to adapt and thrive amidst global challenges. It's not just a political textbook; it's an inspiration for organizations and leaders aiming to infuse their structures with agility and responsiveness. This book might just change your perspective on governance and organizational transformation.
Direct Marketing: Strategy, Planning, Execution
New
Edward L. Nash | Mcgraw Hill

Direct Marketing: Strategy, Planning, Execution

from RM32.92 MYR

Goodreads rating: 3.48

from RM32.92 MYR

In stock: Very Good

If you're delving into direct marketing strategies, Nash's book could be an invaluable tool. It's been updated to embrace the digital frontier, integrating online marketing while also retaining rich insights about telemarketing and traditional media. Turn the pages and you might just find your marketing efforts shifting into a higher, more effective gear.
Restoring Our Competitive Edge: Competing Through Manufacturing
New
Steven C. Wheelwright, Robert H. Hayes  | Wiley

Restoring Our Competitive Edge: Competing Through Manufacturing

from RM95.80 MYR

Goodreads rating: 4.0

from RM95.80 MYR

In stock: Well Read

If you're in the manufacturing sector or interested in the transformative power of innovative strategies, this book is like a roadmap to revitalizing your operations. Hayes and Wheelwright don't just spell out the challenges; they provide insightful examples of how top-notch global manufacturers have conquered similar odds. It's a deep dive into industrial greatness that teems with actionable lessons.
Corporate Finance 8e - Thryft
David G. Myers, Franklin Allen, Richard A. Brealey  | Mcgraw-hill

Corporate Finance 8e

RM121.69 MYR from RM55.11 MYR Save up to 57%

Goodreads rating: 0.0

RM121.69 MYR from RM55.11 MYR Save up to 57%

In stock: Well Read

This book is best for students or professionals in finance who need a comprehensive guide to corporate finance. It covers various topics like capital budgeting, risk, and return that are fundamental to finance. The book stands out for its clear explanations and real-life examples, making it easy for readers to understand complex concepts.
Process Mapping And Management - Thryft
Sue A. Conger | Business Expert Press

Process Mapping And Management

RM66.21 MYR from RM29.22 MYR Save up to 56%

Goodreads rating: 4.5

RM66.21 MYR from RM29.22 MYR Save up to 56%

In stock: Like New

This book is a valuable resource for executives and graduate students looking to optimize their business processes. With practical techniques rooted in lean six sigma, readers can learn how to eliminate waste, improve efficiency, and evaluate automation methods. The inclusion of a call-center case study provides real-world examples that make the concepts easy to understand and apply. Whether you're seeking to simplify operations or drive organizational growth, Process Mapping & Management offers actionable strategies for success.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.