Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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What Got You Here Won't Get You There: How Successful People Become Even More Successful

RM37.00 MYR

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54% off est. retail
As someone who appreciates smart career advancement strategies, you might find "What Got You Here Won't Get You There" particularly engaging. Marshall Goldsmith, with his immense experience in executive coaching, offers practical wisdom to penetrate the plateau of professional success. This book's clear perspective on change and development might just be the catalyst for your next big leap in leadership.
Trading Up: Why Consumers Want New Luxury Goods—and How Companies Create Them
"Trading Up" isn't just about items; it's about the experiences and emotions tied to owning something considered 'luxury.' It’s insightful for anyone curious about the psychological and social factors that compel us to choose higher-end goods over more utilitarian options, even in categories like cars, homes, and everyday items. If you're fascinated by consumer behavior or involved in marketing, it could offer you a new lens to understand and tap into the aspirations driving today's market.
Thinking of launching a start-up or shaking up your industry? "Platform Revolution" could be your playbook. It dives deep into the logic of why companies like Airbnb and Uber have rewritten the rules of success. If you want insights on harnessing network effects and building a thriving, platform-based business amidst today's digital whirlwind, this book offers that knowledge. Whether you're an entrepreneur or a seasoned business professional, it will help you understand and navigate the new platform economy.
Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web

RM41.00 MYR

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79% off est. retail
If you're looking to elevate your brand's presence on social media, "Engage" is an indispensable resource that could really resonate with you. Brian Solis delves deep into the practicalities of connecting with customers in the digital age, offering you hands-on strategies backed by examples that could transform the way you approach social media marketing. And with the focus on measurable results, you'll know exactly how to track your successes and optimize for the future.
The Ambiguities of Experience: The Messenger Lectures

RM59.00 MYR

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50% off est. retail
This book is a must-read for anyone who is interested in understanding the intricate relationship between intelligence and experience. It challenges the conventional wisdom that experience is the best teacher and delves into the limitations and pitfalls of relying solely on experience for learning and adaptation. With thought-provoking insights, March explores the nuances of human interpretation, offering a fresh perspective on the role of experience in creating true intelligence. Get ready to question your assumptions and gain a deeper understanding of how we learn and grow.
The State of Innovation at Firm Level in Singapore

RM52.00 MYR

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73% off est. retail
This is a smart pick if you like business books grounded in real economic questions rather than vague innovation buzzwords. It gives you a clear look at how firms and policymakers think about staying competitive when the world is catching up. Readers who enjoy practical strategy, national competitiveness, and case-based analysis will find it especially useful and surprisingly relevant.
Harvard Business Review on What Makes a Leader

RM45.00 MYR

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This is a strong pick if you want practical leadership thinking without wading through a single long theory book. It brings together respected Harvard Business Review voices, with Daniel Goleman’s emotional intelligence perspective adding real depth. If you are a manager, aspiring leader, or simply curious about what makes people worth following, it feels like a compact, credible guide you can actually use.
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
If you're intrigued by the business acumen of industry giants, "The Profit Zone" is an insightful read that could deepen your understanding of profit strategy. It offers a rare glimpse into the minds of renowned leaders like Gates and Grove, making their approaches tangible for your own business endeavors. This book might just be the key to unlocking innovative strategies that could steer you towards the profits of tomorrow.
Dynamic Governance: Embedding Culture, Capabilities and Change in Singapore

RM111.00 MYR

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88% off est. retail
If you're intrigued by the principles and practices that underpin successful governments, "Dynamic Governance" offers thoughtful insights into Singapore's ability to adapt and thrive amidst global challenges. It's not just a political textbook; it's an inspiration for organizations and leaders aiming to infuse their structures with agility and responsiveness. This book might just change your perspective on governance and organizational transformation.
How to Win Friends and Influence Profits: The Art of Winning More Business From Your Clients

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If growing your service business is a priority, this book could be invaluable to you. It's like an owner's manual, providing a practical roadmap to not just win over clients, but to expand your business with them. In a competitive market where your rivals might be one step ahead, insights from "How to Win Friends and Influence Profits" could give you that necessary edge.
Renovate Before You Innovate - Why Doing the New Thing Might Not Be the Right Thing

Regular price RM63.00 MYR RM19.00 MYR 70% off

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80% off est. retail
This book is invaluable if you're finding yourself seduced by the siren call of innovation when your business might just need a bit of sprucing up. Zyman digs deep into the pitfalls of chasing the 'new' at the expense of what's 'true'—to your brand, that is. Remember, a fresh coat of paint can often save the structure beneath, which is precisely what you'll learn to do for your business with these insights.
The Case Writer’s Toolkit
June Gwee | Palgrave Macmillan

The Case Writer’s Toolkit

RM45.00 MYR

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Goodreads rating: 0.0

RM45.00 MYR

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If you're trying to write case studies that actually teach well, this feels like a steady, useful companion rather than a dry manual. It breaks the process into manageable parts, with visuals and examples that make tricky ideas easier to grasp. Readers who like hands-on guidance will probably appreciate how clearly it moves from concept to real application.
No Ordinary Disruption: The Four Global Forces Breaking All the Trends

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84% off est. retail
If you're fascinated by the ever-evolving global economy, "No Ordinary Disruption" could be a treasure trove for you. The authors, all directors at the McKinsey Global Institute, offer a deep dive into the seismic changes shaping our world. They don't just give you facts; they equip you with a new lens to view the ripples in our global markets, making it an indispensable read for forward-thinking leaders and curious minds keen on understanding the future of business and economics.
Total Global Strategy
George S. Yip | Pearson/education

Total Global Strategy

RM45.00 MYR

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Goodreads rating: 3.5

RM45.00 MYR

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This is a strong pick if you want business strategy that feels practical rather than abstract. It makes the messy challenge of globalization much clearer, especially for understanding how multinational companies balance local needs with global scale. Readers often like it because it blends academic credibility with real-world examples, so it feels useful for both study and actual strategic thinking.
Welcome to the Creative Age: Bananas, Business and the Death of Marketing

RM67.00 MYR

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If you're feeling that the traditional marketing playbook no longer resonates with today's rapidly changing business environment, "Welcome to the Creative Age" could open your eyes to a new paradigm. Earls offers a compelling view on why embracing creativity is essential and how innovative ideas can reformulate success. Ideal for forward-thinkers and those looking to understand the shift in consumer psychology and business strategies.
Managing People
Robert Heller | Gardners Books

Managing People

RM48.00 MYR

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Goodreads rating: 3.17

RM48.00 MYR

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If you're aiming to step up your leadership game or perhaps fine-tuning your management techniques, "Managing People" by Robert Heller can be quite the ally. It digs into the complexities of leading teams in a straightforward, pragmatic way. Readers often appreciate its no-nonsense advice and wealth of actionable strategies that can be immediately applied to improve workplace dynamics and productivity.
Persuasion Profiling: How the Internet Knows What Makes You Tick
Maurits Kaptein | Business Contact; 6 Edition

Persuasion Profiling: How the Internet Knows What Makes You Tick

Regular price RM71.00 MYR RM56.00 MYR 21% off

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Goodreads rating: 3.92

Regular price RM71.00 MYR RM56.00 MYR 21% off

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If you're intrigued by the algorithms that seem to predict your every desire on the internet, "Persuasion Profiling" is an eye-opener. It unveils the increasingly sophisticated tactics used to influence online behavior. For anyone concerned about privacy or interested in the digital marketing world, this book breaks down how personalization online shapes decisions and preferences, prompting some serious thought about the web's intimate role in our lives.
Harvard Business Review on Culture and Change

RM45.00 MYR

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This is a smart pick if you are trying to understand why culture change so often stalls, even when everyone says they want it. It gets into the human and organizational resistance beneath the surface, which makes it feel practical rather than abstract. Readers who like clear business thinking will appreciate how it connects culture problems directly to performance and everyday leadership decisions.
Strategic Retail Management: Text and International Cases

RM52.00 MYR

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This feels especially useful if you want retail theory to make sense in practice, because it keeps grounding big ideas in recognizable companies like IKEA, Tesco, and Best Buy. Rather than reading like a dry academic text, it gives you a broad, up-to-date view of how retailers actually think about strategy, channels, and competition. A good pick for students or professionals who want international perspective with concrete business examples.
Making Sustainability Work: Best Practices in Managing and Measuring Corporate Social, Environmental, and Economic Impacts

Regular price RM174.00 MYR RM141.00 MYR 19% off

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33% off est. retail
As someone looking to navigate the complexities of embedding sustainability into a business's DNA, "Making Sustainability Work" would be an insightful read. Marc Epstein's experience shines through, providing actionable guidance on implementation and measurement that could be transformative for your role in corporate responsibility. The practicality of this book could help you achieve the triple bottom line success your company aims for.
Harvard Business Review on Finding & Keeping the Best People

RM45.00 MYR

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65% off est. retail
This is a practical, idea-dense read for anyone trying to build a stronger team without relying on vague management advice. It brings together sharp Harvard Business Review thinking on why great people join, stay, and leave, so it feels especially useful if you're navigating real workplace challenges. Readers who like business books that get straight to the point will probably appreciate how applicable and credible it feels.
Leadership in the Eye of the Storm: Putting Your People First in a Crisis

RM52.00 MYR

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This feels especially valuable if you want leadership advice that stays grounded in real people, not just corporate theory. Drawing from crises like 9/11, Katrina, and SARS, it shows how strong leaders put employees and families first without losing sight of the organization. Readers who like practical wisdom with a compassionate core will likely find it both reassuring and genuinely useful.
Winning in Asia: Strategies for Competing in the New Millennium
Peter J. Williamson | Harvard Business Review Press

Winning in Asia: Strategies for Competing in the New Millennium

Regular price RM67.00 MYR RM31.00 MYR 54% off

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Goodreads rating: 4.17

Regular price RM67.00 MYR RM31.00 MYR 54% off

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As Asia's economic terrain shifts, understanding how to adapt is crucial for any business-minded individual or company aiming to thrive. "Winning in Asia" distills the complex changes into actionable strategies, with Peter J. Williamson's expertise offering a roadmap for not just surviving but excelling in this dynamic market. Whether you're part of an Asian company or an international player, this book could be your guide to redefining success in the Asian century.
Asian Brand Strategy: How Asia Builds Strong Brands
Martin Roll | Palgrave Macmillan

Asian Brand Strategy: How Asia Builds Strong Brands

Regular price RM74.00 MYR RM30.00 MYR 59% off

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Goodreads rating: 3.63

Regular price RM74.00 MYR RM30.00 MYR 59% off

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88% off est. retail
If you're intrigued by the intersection of culture and commerce, "Asian Brand Strategy" is a compelling read that dives into the evolving landscape of Asia's market presence. This book offers a deep dive into how Asian companies have sculpted their brands to resonate on a global scale, using thoughtful strategies and innovative approaches. It's a must-read for anyone interested in the intricacies of branding within the dynamic and diverse context of Asian markets.
Advertising: More Fun in the Philippines - Thryft
Tony Harris | Anvil Publishing, Inc.

Advertising: More Fun in the Philippines

Regular price RM41.00 MYR RM15.00 MYR 63% off

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Goodreads rating: 4.38

Regular price RM41.00 MYR RM15.00 MYR 63% off

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This book offers a vibrant journey behind the scenes of a campaign that redefined how a country promotes itself. If you're intrigued by how catchy slogans can transform national perceptions and influence global travelers, you'll find Tony Harris' account enlightening. It's a captivating narrative showcasing marketing genius, innovation, and the power of a simple message resonating worldwide. A must-read for those fascinated by advertising's impact on culture and economy.
Bricks to Bridges: Make Your Strategy Come Alive

RM36.00 MYR

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If you've ever felt the frustration of seeing a brilliant business strategy crumble in the execution phase, 'Bricks to Bridges' could be your guide to change. Robin Speculand presents an insightful, structured approach to ensuring that the strategic goals you're excited about on paper translate into tangible results. It’s especially compelling if you crave not only the what but the how of strategy implementation.
Leveraging The Corporate Brand
James R. Gregory, Jack Wiechmann  | Mcgraw-hill

Leveraging The Corporate Brand

RM45.00 MYR

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Goodreads rating: 4.0

RM45.00 MYR

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81% off est. retail
This is a smart pick if you enjoy business books that connect branding to hard results instead of vague theory. It shows how corporate advertising shapes reputation and why that reputation matters financially, which makes it especially useful for marketers, PR professionals, and leaders. Readers who like practical, credibility-building frameworks will find it grounded and surprisingly forward-looking.
The Four: The Hidden DNA of Amazon, Apple, Facebook and Google

RM82.00 MYR

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If you're intrigued by the titanic forces shaping the modern economy, "The Four" is a must-read. Galloway strips down the facade of these tech behemoths to reveal the primal drives they exploit. It's enlightening not just for competing businesses but for anyone who wonders how these companies have rewoven the fabric of society. Understanding their playbook could serve you in any tech-adjacent field or simply satisfy your curiosity about the digital landscape's architects.
Re-Imagine!
Tom Peters | Dorling Kindersley

Re-Imagine!

Regular price RM41.00 MYR RM26.00 MYR 37% off

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Goodreads rating: 4.12

Regular price RM41.00 MYR RM26.00 MYR 37% off

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If shaking up your business approach excites you, Tom Peters' "Re-Imagine!" could be the catalyst you need. It offers a fresh, provocative perspective on running companies in the 21st century, with an emphasis on the power of small firms and the allure of selling dreams. This read could very well redefine your vision for your career or business.
The Global Business Leader: Practical Advice for Success in a Transcultural Marketplace

RM36.00 MYR

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85% off est. retail
If you're an aspiring leader in today's globalized world, "The Global Business Leader" is tailored for you. The author, with a quarter-century of experience, shares actionable insights that resonate with current and future organizational challenges. It's like a mentor in your pocket, offering guidance on everything from networking to work-life harmony. Perfect for honing the skills needed for a borderless business environment.
978-0-07-126722-9
Mark Wiskup

978-0-07-126722-9

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Goodreads rating: 0.0

Regular price RM45.00 MYR RM37.00 MYR 18% off

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I'm sorry, but without a description of the book corresponding to the provided ISBN, I can't offer a specific recommendation or capture its appeal. If you could provide more details, I'd be happy to help.
Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth
Khosla and sawhney | Penguin Books

Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth

Regular price RM33.00 MYR RM15.00 MYR 55% off

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Goodreads rating: 3.83

Regular price RM33.00 MYR RM15.00 MYR 55% off

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88% off est. retail
This book is recommended for managers and business owners looking to achieve sustained growth with lower costs. The authors provide a seven-step program to help businesses make fewer but bigger bets, target resources against priorities, simplify operations and unleash the potential of their people. The book challenges conventional wisdom about growth and proves that going Fewer, Bigger, Bolder can transform businesses of any size. The real-life examples of how Sanjay Khosla oversaw revenue growth from $5 billion to $16 billion in six years across sixty countries and how Mohanbir Sawhney advised a portfolio of businesses from Fortune 500 giants to technology start-ups make this a must-read for every business leader.
Seizing the White Space: Business Model Innovation for Growth and Renewal

RM33.00 MYR

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77% off est. retail
If you're feeling stuck in your business approach, "Seizing the White Space" may be the breakthrough you need. Mark Johnson turns the sometimes nebulous idea of business model innovation into actionable steps. He keeps it practical with real-world success stories, offering you a roadmap to rethink your business direction and find opportunities for growth that you might be overlooking. This book could be the catalyst for the next big shift in your career or company.
Tom Ford Biography: The Unstoppable Journey of a Visionary Designer from Gucci Boy to a Luxury Brand
If you’re drawn to stories about creative drive and luxury branding, this looks like an appealing peek into Tom Ford’s rise from Gucci talent to global tastemaker. It promises the kind of glossy, ambitious journey that fashion fans often find inspiring. A good pick if you enjoy biographies centered on vision, image, and relentless personal reinvention.
Execution Is the Strategy: How Leaders Achieve Maximum Results in Minimum Time
Laura Stack | Berrett-koehler Publishers

Execution Is the Strategy: How Leaders Achieve Maximum Results in Minimum Time

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Goodreads rating: 3.72

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If you're aiming to steer your team towards peak performance in an ever-shifting business landscape, Laura Stack's insights could be golden. Her LEAD formula isn't just a blueprint; it's a catalyst for building a nimble, results-oriented culture. With practical tools for real-world application, you'll find this read a beacon for catalyzing rapid, strategic action and staying ahead in the game.
Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality
Scott Belsky | Viking

Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality

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Goodreads rating: 4.09

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You know that rush of excitement when a brilliant idea strikes, right? Scott Belsky gets it, and he's on a mission to ensure your bright ideas don't just fizzle out—they flourish. Imagine being able to navigate the murky waters between that initial "eureka" moment and the finish line. 'Making Ideas Happen' is your roadmap, packed with insights from those who've mastered the art of execution. Read this, and next time you're hit with inspiration, you'll be ready to run with it.
Emotional Intelligence: Why It Can Matter More Than IQ
Daniel Goleman | Bantam

Emotional Intelligence: Why It Can Matter More Than IQ

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Goodreads rating: 4.05

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If you've ever pondered about the interplay between our emotions and our rational thinking, "Emotional Intelligence" by Daniel Goleman is a compelling read. Goleman doesn't just break down the complex interaction of our brain's emotional and rational sides; he also illustrates how this knowledge can enhance your personal and professional relationships. You'll find yourself equipped with insights to navigate life's emotional intricacies and possibly gain an edge in understanding others and yourself.
Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends on It.
Mitch Joel | Business Plus

Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends on It.

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Goodreads rating: 3.92

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Ctrl Alt Delete isn't just about business strategy; it's a lifeline for adapting to the ever-changing digital landscape. Mitch Joel's perspective could radically shift your approach to work and personal branding in an age where being tech-savvy isn't optional—it's survival. If you're facing the challenge of modernizing your business or career, Joel's insights can offer you the tools to reinvent effectively.
Passion and Purpose: Stories from the Best and Brightest Young Business Leaders

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If you're eager to understand the zeitgeist of contemporary leadership, "Passion & Purpose" offers a raw glimpse into the minds of young visionaries tackling today's business complexities. It's a treasure trove of fresh perspectives that can inspire and guide your own career trajectory or entrepreneurial ventures.
The Long Tail: Why the Future of Business Is Selling Less of More
Chris Anderson | Hachette Books

The Long Tail: Why the Future of Business Is Selling Less of More

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Goodreads rating: 3.82

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If you're intrigued by how the digital age is reshaping the economy, "The Long Tail" is a must-read. It taps into the heart of modern consumerism, revealing how tastes are fragmenting and how businesses are leveraging this for success. Anderson clarifies why giant online catalogs from companies like Netflix and iTunes are not anomalies but signposts to a future where variety trumps volume. This book could be a game-changer if you're looking to understand or capitalize on the evolving market dynamics.
Burning the Ships: Intellectual Property and the Transformation of Microsoft
Marshall Phelps, David Kline  | John Wiley & Sons Inc

Burning the Ships: Intellectual Property and the Transformation of Microsoft

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Goodreads rating: 3.56

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If you're fascinated by big tech's inner workings and the transformative power of collaboration, you'll find "Burning the Ships" compelling. It's not just a recounting of Microsoft's pivot; it's a playbook for modern executives on leveraging intellectual property to foster innovation. Phelps’s narrative promises to reveal the friction and triumphs that redefine an industry giant, delivering insights that could reshape how you view business strategy in an open innovation era.
Legacy: 15 Lessons in Leadership - What the All Blacks Can Teach Us About the Business of Life
James Kerr | Constable & Robinson

Legacy: 15 Lessons in Leadership - What the All Blacks Can Teach Us About the Business of Life

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Goodreads rating: 4.11

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If you're looking to up your game in leadership or just crave a fresh perspective on success, 'Legacy' is your playbook. Kerr doesn't just recount the glory of the All Blacks; he distills their disciplined approaches and team ethics into actionable strategies. Whether you're leading a team on the field, in the boardroom, or at a startup, there's wisdom here to elevate your leadership style and leave a lasting mark.
Brands: The New Wealth Creators
Susannah Hart, John M. Murphy  | Palgrave Macmillan

Brands: The New Wealth Creators

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Goodreads rating: 0.0

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Branding can seem like an elusive concept, but "Brands: The New Wealth Creators" demystifies it beautifully. If you've ever wondered why some companies flourish and embed themselves in our lives while others flounder, this book dives deep into that 'why.' It's an essential read for those intrigued by the invisible force that turns businesses into household names and sustains them through ever-shifting markets.
Together Is Better: A Little Book of Inspiration

RM41.00 MYR

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If you've ever found yourself pondering what truly brings satisfaction in life and work, Simon Sinek's "Together is Better" might resonate with you. It's a blend of motivational insights wrapped in an illustrated story, emphasizing that shared endeavors and collaborative dreams lead to deeper fulfillment than solitary pursuits. Consider it a gentle nudge towards finding your tribe and crafting a purpose-driven life with others at your side.
The New Alpha: Join the Rising Movement of Influencers and Changemakers Who Are Redefining Leadership

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As you navigate the demands of contemporary leadership, 'The New Alpha' could be your compass. Danielle Harlan provides not just insights but also practical tools that will guide you in transforming not only your approach to leadership but also your life's pursuits. Infused with customizable assessments and strategic planning aids, this book is crafted for those ready to lead with influence and advance positive change in today's dynamic world. If you aspire to marry personal success with meaningful contributions to society, this read is your stepping stone.
Big Data Demystified: How to Use Big Data, Data Science and AI to Make Better Business Decisions and Gain Competitive Advantage

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If you're navigating the sea of data and feel like you're drowning rather than sailing, "Big Data Demystified" could be your lifeboat. David Stephenson casts a net wide enough to capture real-world applications that resonate across various industries, making the abstract tangible. Whether you're looking to enhance your KPIs, make savvier decisions, or just get a firm grip on what big data truly means for your business, this book breaks down complex ideas into actionable insights. It's a guiding star for any business leader aiming to harness the power of data to steer their company to new heights.
Strategy Builder: How to Create and Communicate More Effective Strategies
Duncan Angwin, Stephen Cummings  | Wiley

Strategy Builder: How to Create and Communicate More Effective Strategies

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Goodreads rating: 3.68

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"Strategy Builder" isn't just another strategy textbook—it's a canvas for your creativity. By blending key strategic frameworks with visual storytelling, it empowers you to lead engaging strategy discussions. Imagine replacing dry, dense documents with vivid, interactive drawings that actually get people excited about your organization's direction. The accompanying online resources further enhance your strategy-building skills, making this book a unique tool in your strategic arsenal.
Fast Strategy: How Strategic Agility Will Help You Stay Ahead of the Game
Yves Doz, Mikko Kosonen  | Ft Pr

Fast Strategy: How Strategic Agility Will Help You Stay Ahead of the Game

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Goodreads rating: 3.65

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If you're navigating the rapid waters of today's business environment, "Fast Strategy" could be your lifeline. It's not just about acknowledging change; it's about harnessing it to stay ahead. The authors, grounded in both academia and real-world experience, don't just theorize, they provide a practical roadmap. Their insights come from real companies that either soared or stumbled, offering you a chance to learn from the frontlines of business innovation. A must-read if you want to keep your company agile and at the forefront.
Challenging China - Smart Strategies to Encourage Its Liberalization
Sam Kaplan | Tuttle Publishing

Challenging China - Smart Strategies to Encourage Its Liberalization

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Goodreads rating: 3.65

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If you're feeling concerned or even just curious about the shifting dynamics of global power, "Challenging China" might be the enlightening read you're looking for. Author Sam Kaplan funnels three decades of experience into a book that's not only informative but also accessible, employing wit where you'd least expect it. It's a dive into complex international relations that manages to be as engaging as it is educational, potentially reshaping your understanding of global politics and America's role in it.
Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers
Raja Rajamannar | Harpercollins Leadership

Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers

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Goodreads rating: 3.73

Regular price RM71.00 MYR RM48.00 MYR 32% off

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If you're intrigued by the evolution of marketing and how it stands on the brink of a revolutionary shift, "Quantum Marketing" might just be the key to unlocking the future. This book is ripe for anyone looking to stay ahead in a world where traditional branding faces complete transformation. Rajamannar's insider perspective as Mastercard's CMO will offer you cutting-edge insights into adapting and thriving in the marketing revolution that awaits.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.