Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Shoe Dog: A Memoir by the Creator of Nike
Phil Knight | Scribner

Shoe Dog: A Memoir by the Creator of Nike

RM39.00 MYR

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Goodreads rating: 4.46

RM39.00 MYR

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59% off est. retail
If you're intrigued by how global empires are built from the ground up, "Shoe Dog" is a must-read for you. Phil Knight's candid recollections offer a deeply personal dive into the chaotic world of entrepreneurship, and his storytelling reveals the passion, perseverance, and partnerships that shaped Nike. It's a narrative full of struggle and success that could inspire any aspiring entrepreneur or anyone wanting a glimpse into a corporate titan's mind.
Power Failure: The Rise and Fall of General Electric

RM60.00 MYR

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If you're fascinated by the dramatic narratives of corporate America, "Power Failure" could provide you with an insightful read. With William D. Cohan's investigative prowess, you'll be plunged into the inner workings of General Electric, experiencing the highs and the precipitous lows of this emblematic company. It's a deep dive into business history that reads almost like a thriller, revealing both the glory and the shadows of American industry.
My Life in Full: Work, Family, and Our Future
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Indra Nooyi | Piatkus

My Life in Full: Work, Family, and Our Future

RM41.00 MYR

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Goodreads rating: 4.24

RM41.00 MYR

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Indra Nooyi's story is more than inspiring; it's a candid look at the complexities of juggling a high-powered career and personal life. If you're curious about the real-life challenges and rewards of leadership at a Fortune 500 company, Nooyi's experiences at PepsiCo, alongside her insights into gender and work dynamics, offer a valuable perspective. Her visionary stance on the future of work, especially considering the post-pandemic world, makes this a compelling read for current and aspiring leaders, as well as those interested in corporate innovation and social responsibility.
The Tipping Point: How Little Things Can Make a Big Difference

RM34.00 MYR

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64% off est. retail
If you're intrigued by the phenomena of social epidemics and want insight into how minor changes can ignite major trends, "The Tipping Point" is a captivating read. Malcolm Gladwell's exploration is not only intellectually stimulating but also practically insightful, revealing the levers that can steer collective behavior. Ideal for anyone interested in the forces shaping our cultural landscape.
Rebel Ideas: The Power of Diverse Thinking
Matthew Syed | John Murray

Rebel Ideas: The Power of Diverse Thinking

RM41.00 MYR

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Goodreads rating: 4.26

RM41.00 MYR

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If you're feeling stuck in an echo chamber or if you're seeking fresh, unconventional approaches to challenges at your workplace or in your personal life, "Rebel Ideas" might be just what you need. Matthew Syed illustrates the power of cognitive diversity with compelling case studies, which may inspire you to embrace differing perspectives and create a space where the best ideas can flourish. This book isn't just for teams; it's for anyone looking to revamp their thinking and problem-solving toolkit.
Lean In: Women, Work, and the Will to Lead
Sheryl Sandberg | Knopf

Lean In: Women, Work, and the Will to Lead

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Goodreads rating: 3.95

Regular price RM34.00 MYR RM31.00 MYR 9% off

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This book is a must-read for any woman looking to excel in her career and overcome the obstacles that hold her back. Sheryl Sandberg's personal anecdotes and research-backed insights shed light on the societal biases and challenges women face in the workplace. With practical advice on negotiation, mentorship, and finding work-life balance, "Lean In" serves as a guidebook for women striving to reach their full potential. Sandberg's words will inspire you to embrace leadership roles and advocate for gender equality in the workplace.
David and Goliath: Underdogs, Misfits, and the Art of Battling Giants
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RM34.00 MYR

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If you've ever felt like the underdog, "David and Goliath" by Malcolm Gladwell could resonate deeply with you. Gladwell's expertise in weaving psychology with real-life examples turns the age-old tale of David and Goliath into a manual for overcoming seemingly insurmountable obstacles. It's inspiring, thought-provoking, and could change how you confront your own giants.
Mindset: How You Can Fulfil Your Potential
Carol S. Dweck | Robinson

Mindset: How You Can Fulfil Your Potential

RM45.00 MYR

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Goodreads rating: 4.09

RM45.00 MYR

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Imagine a book that's not just about self-improvement but about reprogramming the very way you think about skills and accomplishments. That's what 'Mindset' is all about. It's a game changer that takes you beyond the cliché of "just try harder" into understanding that the way you perceive your abilities fundamentally affects your success across all aspects of life. With Carol S. Dweck's research-backed insights, you are handed the tools to reshape your thinking and, as a result, your life.
Shaping the Future of the Fourth Industrial Revolution: A Guide to Building a Better World

RM34.00 MYR

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59% off est. retail
If you're at all curious or concerned about how fast technology is changing our lives, this book is like a compass in a digital storm. Klaus Schwab comprehensively discusses the societal shifts imminent with the Fourth Industrial Revolution, offering insight into how we can actively participate in shaping these changes rather than being passive bystanders. It's a guide that empowers you to think critically and act on the intersection of technology, economy, and humanity.
Everyday Greatness: Inspiration for a Meaningful Life

RM34.00 MYR

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If you're feeling adrift or seeking a dose of inspiration, "Everyday Greatness" could be the beacon you need. Stephen R. Covey, known for his insightful guidance, presents real stories of people facing true adversity. It's not just a feel-good book; it's a collection of life lessons that offers perspective on living meaningfully and turning challenges into stepping stones towards personal greatness.
Awaken the Giant Within: How to Take Immediate Control of Your Mental, Emotional, Physical and Financial Destiny

RM19.00 MYR

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70% off est. retail
This book could be a good read for anyone feeling stuck in life and looking to regain control. With Tony Robbins as your guide, you'll learn how to tap into your inner potential and take charge of your destiny. Awaken The Giant Within is a powerful and inspiring read that will ignite your motivation, help you overcome obstacles, and unleash the true power within you. Get ready to embrace personal growth and seize control of your life like never before.
The Power of Habit : Why We Do What We Do, and How to Change - Thryft

RM27.00 MYR

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60% off est. retail
Recommendation: - This book will give you a deep understanding of why we do what we do and how to change our habits. It presents fascinating research and real-life examples that will open your eyes to the power of habits and their impact on our lives. Whether you want to improve your personal habits, transform your business, or create positive change in your community, The Power of Habit is a game-changer. Prepare to be amazed and empowered as you unlock the hidden potential of your habits.
The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company

RM56.00 MYR

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38% off est. retail
If you've ever been curious about the person steering the ship of one of the most iconic companies in the world, "The Ride of a Lifetime" could satisfy that curiosity. It's a rare opportunity to peek into the mind of Disney's CEO, Robert Iger, and grasp how he tackled immense challenges with optimism and creativity. Through his stories, you might find inspiration for your own career or appreciate a new perspective on leadership and innovation.
Theory U: Leading from the Future as It Emerges: The Social Technology of Presencing
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RM41.00 MYR

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80% off est. retail
If you've ever felt that traditional approaches to leadership fall short, especially when it comes to tackling systemic issues in our society and environment, "Theory U" might resonate with you. Otto Scharmer doesn't just talk at you; he guides you through a process of self-exploration to unlock a more effective, empathetic, and sustainable form of leadership. The book's combination of personal development with actionable strategies for organizational change could be a powerful catalyst for anyone ready to lead with vision and authenticity.
The Theory of the Growth of the Firm
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RM82.00 MYR

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If you're fascinated by what powers businesses to grow and evolve, this book is like stepping into a masterclass. Edith T. Penrose cuts through abstract theory with keen observations that make sense of real-world corporate behavior. It's a seminal work that, despite its age, resonates with current discussions on how businesses develop their unique capabilities. Plus, with a new introduction by Penrose herself, you'll get a retrospective look at how her ideas have influenced and fit within modern thought.
One Step Ahead: Mastering the Art and Science of Negotiation

RM48.00 MYR

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If you're often finding yourself at the negotiating table, "One Step Ahead" may just be your new secret weapon. Sally delves into the interconnectedness of social psychology and game theory to arm you with the innovative techniques needed for modern-day deal-making. Picture yourself outmaneuvering adversaries with the finesse of history's sharpest minds – this book is your path to getting there.
The Everything Store: Jeff Bezos and the Age of Amazon

RM30.00 MYR

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If you've ever been curious about the force behind your smiley packages, "The Everything Store" could be your window into a transformative era of retail. Brad Stone's immersive narrative takes you on a journey through Amazon's audacious transformation, led by Jeff Bezos. The innovation and relentless drive of the company may inspire you, entertain you, and give you a fresh perspective on the clicks that bring the world to your doorstep.
Let My People Go Surfing: The Education of a Reluctant Businessman

RM56.00 MYR

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31% off est. retail
If you've ever wondered how to fuse passion with business without losing your moral compass, "Let My People Go Surfing" is a beacon. Yvon Chouinard's journey is a masterclass in building a company that exemplifies how success can coexist with sustainability. It's an inspiring story that could very well change the way you think about what it means to be a responsible entrepreneur in today’s world.
Smarter Faster Better: The Secrets of Being Productive in Life and Business

RM41.00 MYR

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If you're feeling stuck or aiming for peak efficiency, "Smarter Faster Better" could light the way. Charles Duhigg translates the complexities of neuroscience and psychology into approachable concepts that can redefine your workflow. It's like a toolkit for your brain, equipped with stories and research that could reshape how you chase your goals. Whether for personal growth or business savvy, this book might just be the nudge you need.
The Everything Store: Jeff Bezos and the Age of Amazon

RM37.00 MYR

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59% off est. retail
If you've ever wondered how a simple online bookstore transformed into a global retail juggernaut, "The Everything Store" is your backstage pass. Brad Stone takes you through the gripping evolution of Amazon, diving into the bold vision of Jeff Bezos. The narrative will resonate if you're curious about the strategic plays that redefine industries and admire leaders who relentlessly push boundaries. It's a candid exploration of innovation and ambition that could inspire your own endeavors.
Hit Refresh
Satya Nadella | William Collins

Hit Refresh

RM15.00 MYR

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Goodreads rating: 3.79

RM15.00 MYR

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If you're intrigued by the interplay between technology and humanity, "Hit Refresh" might resonate with you. Satya Nadella offers a rare glimpse into leading Microsoft through significant change while advocating for empathy as a crucial business tenet. His perspective could be enlightening not just for aspiring tech leaders but for anyone interested in the future of technology in society.
Start With Why
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Simon Sinek | Portfolio Penguin

Start With Why

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Goodreads rating: 4.1

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77% off est. retail
Recommendation: - This book is a game-changer that will transform your perspective on life and work. By exploring the concept of "why," Simon Sinek delves into the minds of successful individuals and reveals their secret to long-lasting success. It's a thought-provoking read that will inspire you to uncover your own purpose and lead a more purposeful and fulfilling life.
Cassidy: Choose Possibility
Sukhinder Singh Cassidy | October 11, 2022

Cassidy: Choose Possibility

Regular price RM41.00 MYR RM26.00 MYR 37% off

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Goodreads rating: 3.9

Regular price RM41.00 MYR RM26.00 MYR 37% off

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52% off est. retail
If you've ever felt paralyzed by career decisions or feared the repercussions of a wrong turn, "Cassidy: Choose Possibility" could be the beacon you need. Sukhinder Singh Cassidy shares her Silicon Valley experiences with candor to illustrate that success is really about embracing risk and learning from the missteps. Her insights could help you reframe your approach to professional choices, encouraging a more adventurous and resilient mindset in the face of uncertainty.
Surrounded by Bad Bosses and Lazy Employees: Or, How to Deal with Idiots at Work
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Thomas Erikson | Vermilion

Surrounded by Bad Bosses and Lazy Employees: Or, How to Deal with Idiots at Work

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Goodreads rating: 3.57

Regular price RM41.00 MYR RM30.00 MYR 27% off

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63% off est. retail
If you're often frustrated at work, feeling trapped with less-than-ideal managers or disengaged coworkers, Thomas Erikson's insights could be a game-changer for you. Erikson goes beyond mere venting, providing practical advice to navigate and improve your workplace environment by understanding behavioral types—including your own. This isn't just a critique but a strategic guide to foster harmony and productivity.
Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation

RM34.00 MYR

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67% off est. retail
If you're a leader or manager striving to elevate your team's engagement and performance, "Primed to Perform" is your playbook. The book's pragmatic blend of psychology and actionable insights offers a fresh perspective on fostering a thriving workplace. You can expect to find tools that not only diagnose the health of your work culture but also pave the way for sustained improvement and success.
The Org: The Underlying Logic of Office Life
Tim Sullivan, Ray Fisman  | Twelve

The Org: The Underlying Logic of Office Life

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Goodreads rating: 3.35

Regular price RM52.00 MYR RM45.00 MYR 13% off

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If you've ever felt bewildered by the intricacies of office culture or wondered why companies operate the way they do, "The Org" can offer you insights that are both enlightening and practical. It's like having a behind-the-scenes tour of the corporate world, shedding light on unwritten rules and the reasons behind them. This book could be your ally in navigating the often baffling world of organizational life.
When Execution Isn't Enough: Decoding Inspirational Leadership
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RM63.00 MYR

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This book is a must-read for anyone who aspires to enhance their leadership skills. It delves into 20 distinct leadership traits and illustrates critical behaviors of inspirational leadership with real-life examples. The book also provides insights into the neuroscience of inspiration and how to tailor your approach to different leadership scenarios. It is a valuable resource that can help turn a good leader into a great one.
Leadershift: The 11 Essential Changes Every Leader Must Embrace

RM34.00 MYR

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54% off est. retail
Considering the speed of today's world, 'Leadershift' feels almost like a necessity for anyone in a leadership role or aspiring to one. Maxwell conveys practical advice that's been honed through his own extensive experience. If leading effectively in the modern, fast-paced environment is your goal, this book promises to equip you with the mental shifts required to stay ahead and foster growth. It's an investment in yourself that could ripple positively through your entire organization.
Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers

RM78.00 MYR

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47% off est. retail
This book is a must-read for anyone in the business world who wants to stay ahead of the game. With its highly visual design and practical innovation techniques, Business Model Generation will guide you through the process of creating a game-changing business model. Whether you're an executive, consultant, entrepreneur, or leader, this book will help you understand, design, and implement a new strategy that will revolutionize your organization. Get ready to change the rules and join "the business model generation!"
The Monk and the Riddle: The Art of Creating a Life While Making a Living

RM41.00 MYR

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If you're questioning the conventional work-life balance and seeking something more fulfilling than a paycheck, "The Monk and the Riddle" is a book that will resonate with you. Randy Komisar combines a compelling narrative with personal insights, challenging you to rethink what success means. It's a reflective read that could be the catalyst for reshaping your career and personal life towards a more satisfying future.
The Inner Game of Work: Focus, Learning, Pleasure, and Mobility in the Workplace
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RM31.00 MYR

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63% off est. retail
The Inner Game of Work is an excellent read for anyone looking to improve their performance and satisfaction in the workplace. Gallwey's focus on overcoming inner obstacles, such as fear and doubt, provides readers with empowering insights and practical strategies. This book can benefit anyone from entry-level employees to high-level executives seeking to sharpen their skills, increase enjoyment, and achieve personal and professional goals.
The 21 Indispensable Qualities of a Leader
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RM34.00 MYR

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63% off est. retail
If you're seeking to become an inspiring leader or enhance your existing leadership skills, John C. Maxwell's "The 21 Indispensable Qualities of a Leader" could be a game-changer for you. It's structured to offer daily insights that are digestible yet profound, allowing you to reflect on and integrate essential leadership traits into your life and career progressively. This book stands out as a tool for personal growth and effective leadership development.
How to Think Like a CEO and Act Like a Leader: Practical Insights for Performance and Results!
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RM52.00 MYR

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If you're aiming to sharpen your leadership skills and want insights that can be applied in real-world scenarios, then this book could well be your go-to guide. Michael Andrew doesn't just theorize; he breaks down the traits and actions of successful leaders into digestible, actionable advice. It's a manual crafted for anyone looking to lead more effectively, make strategic decisions, and ultimately achieve standout results. Whether you're already leading a team or aspiring to reach the C-suite, this book promises to boost your performance through practical wisdom.
Linchpin: Are You Indispensable?
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Seth Godin | Portfolio

Linchpin: Are You Indispensable?

RM34.00 MYR

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Goodreads rating: 3.83

RM34.00 MYR

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58% off est. retail
"Linchpin" isn't just a book, it's a call to action for anyone feeling stuck in their work life. Seth Godin doesn't just provide insight; he challenges you to rethink your value and how you can stand out. If you've ever sensed that you have more to offer but aren't sure how to harness it, this book might be the nudge you need to transform into the vital force in your workplace Godin knows you can be.
The Leader, The Teacher & You: Leadership Through the Third Generation
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RM89.00 MYR

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If you're keen on leadership, this book provides a rich perspective woven with Singapore's success story. Lim Siong Guan's experiences under legendary figures like Lee Kuan Yew offer a masterclass in leadership linked closely with personal growth and national development. Dive into this read for a blend of practical advice and inspiring anecdotes that could redefine your understanding of true leadership.
Presence: Bringing Your Boldest Self to Your Biggest Challenges

RM89.00 MYR

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"Presence" might just be the unlock you've been looking for. If those moments before a big interview or personal confrontation leave you second-guessing yourself, Amy Cuddy's insights offer practical steps to harness your inner strength. It's not about a complete overhaul of your personality, but about simple adjustments that can dramatically shift how you feel about yourself—and how you're perceived by others. Perfect for anyone seeking that extra edge in high-stress situations.
The Leadership Pipeline: How to Build the Leadership-Powered Company
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RM56.00 MYR

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69% off est. retail
If you're part of a company that's keen on cultivating leaders from within rather than fishing in the external market, "The Leadership Pipeline" could be invaluable for you. It's about understanding and applying a systematic approach to leadership development, maintaining a robust lineup of potential leaders at every organizational level. The authors bring a wealth of experience and provide insightful, actionable strategies to safeguard against leadership voids. This could change how you think about future-proofing your company's leadership needs.
The Vision-Driven Leader: 10 Questions to Focus Your Efforts, Energize Your Team, and Scale Your Business

RM67.00 MYR

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Imagine having a compass that not only sets your business's direction but also magnetizes your team toward success. Michael Hyatt's "The Vision-Driven Leader" can be that compass. It's not just about dreaming big; it's a practical guide filled with strategies and anecdotes to solidify your vision and align your team's efforts. For you, who wants to lead effectively and create a real impact, this book could be the catalyst in transforming your organizational aspirations into tangible results.
Winning on Purpose: The Unbeatable Strategy of Loving Customers
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If you're passionate about leadership and customer-centric business strategies, "Winning on Purpose" is a vital addition to your shelf. Fred Reichheld takes you beyond the basics of the Net Promoter System, introducing NPS 3.0 with inspiring and practical insights. It's not just theory; the book provides actionable steps to infuse genuine customer love into your business model, promising not just fleeting profits but lasting growth and loyalty. Perfect for visionaries eager to elevate their impact and profits through heartfelt service.
No Ordinary Disruption: The Four Global Forces Breaking All the Trends
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RM22.00 MYR

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If you're fascinated by the ever-evolving global economy, "No Ordinary Disruption" could be a treasure trove for you. The authors, all directors at the McKinsey Global Institute, offer a deep dive into the seismic changes shaping our world. They don't just give you facts; they equip you with a new lens to view the ripples in our global markets, making it an indispensable read for forward-thinking leaders and curious minds keen on understanding the future of business and economics.
Mondo Agnelli: Fiat, Chrysler, and the Power of a Dynasty
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RM39.00 MYR

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If the art of resilience amidst adversity and the thrill of boardroom strategies captivate you, "Mondo Agnelli" is a must-read. It's not just a corporate saga but a testament to the power of leadership and vision in transforming Fiat, against all odds. The Agnelli family story intertwines with global economic shifts, making it a compelling narrative for anyone fascinated by the intersection of family, fortune, and the automaking industry.
The Buddha and the Badass: Reengineering Work Culture to Unlock Happiness, Productivity, and Success

RM45.00 MYR

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46% off est. retail
If the grind of the 9-to-5 has you feeling stuck, "The Buddha and the Badass" might just be the lifeline you've been looking for. Vishen Lakhiani taps into an unconventional approach that's all about finding inner peace and power to revolutionize not just the way you work, but the way you live. It's for anyone craving a career that's not just successful but also fulfilling and aligned with their core essence.
The Facebook Effect: The Inside Story of the Company That Is Connecting the World
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RM48.00 MYR

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If you're intrigued by how a dorm-room idea evolved into a global phenomenon, "The Facebook Effect" is your must-read. It's not just any corporate story; it's a deep dive into how social media redefined our connections and culture. With unprecedented access to Zuckerberg and his team, this book might just be the most comprehensive account of the intense drive and pivotal moments that shaped the internet as we know it today. It's a compelling read for anyone interested in the intersection of technology, business, and society.
The Visual MBA: Two Years of Business School Packed Into One Priceless Book of Pure Awesomeness

RM45.00 MYR

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52% off est. retail
If you're considering an MBA but are pressed for time or funds, "The Visual MBA" might be just what you need. Jason Barron has distilled the intensive experience of business school into a digestible, visually stimulating format. Imagine grasping complex concepts through the simplicity and clarity of illustrations — this book promises precisely that, making it an unconventional yet impactful learning tool.
Things a Little Bird Told Me
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Biz Stone | Pan Macmillan

Things a Little Bird Told Me

RM45.00 MYR

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Goodreads rating: 3.93

RM45.00 MYR

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54% off est. retail
If you're endlessly curious about the minds behind our daily digital tools, this is your chance to dive into Biz Stone's brain. He co-founded Twitter, a platform that redefined global communication, and in this book, he's not just recounting the journey – he’s sharing the entrepreneurial wisdom gleaned along the way. It's a trove of insights for those looking to understand the ethos behind successful innovation in our connected world.
The Ambiguities of Experience: The Messenger Lectures
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50% off est. retail
This book is a must-read for anyone who is interested in understanding the intricate relationship between intelligence and experience. It challenges the conventional wisdom that experience is the best teacher and delves into the limitations and pitfalls of relying solely on experience for learning and adaptation. With thought-provoking insights, March explores the nuances of human interpretation, offering a fresh perspective on the role of experience in creating true intelligence. Get ready to question your assumptions and gain a deeper understanding of how we learn and grow.
How to Win Friends and Influence People
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Dale Carnegie | Vermillion

How to Win Friends and Influence People

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Goodreads rating: 4.22

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63% off est. retail
If you've ever found yourself struggling to connect with people or influence their decisions, "How to Win Friends and Influence People" could be the game-changer for you. This classic doesn't just offer tips; it delves into the psychology of human behavior, making it a timeless tool for anyone wanting to enhance their personal and professional relationships. Give it a read, and soon, you might be navigating social dynamics with a newfound finesse.
Winning Decisions: Getting It Right the First Time
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RM66.00 MYR

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If you're someone who finds themselves second-guessing or overwhelmed by business decisions, "Winning Decisions" could bring the clarity you've been seeking. Russo and Schoemaker don't just theorize; they equip you with a four-step process, cutting through the noise and emotion that can cloud judgment. Think of this book as a mentor guiding you to trust the logic over gut, especially when the pressure's on.
Purple Cow: Transform Your Business by Being Remarkable
Seth Godin | Portfolio

Purple Cow: Transform Your Business by Being Remarkable

Regular price RM45.00 MYR RM30.00 MYR 33% off

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Goodreads rating: 3.78

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If the idea of standing out in a crowded marketplace excites you, 'Purple Cow' is a must-read. Seth Godin's refreshing take on marketing strategies will guide you through the necessity of innovation and distinctiveness. It's for anyone eager to leave behind the safety of the ordinary and embrace the potential of being noteworthy in their field.
Finding My Virginity
Richard Branson | Virgin Books

Finding My Virginity

RM30.00 MYR

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Goodreads rating: 4.08

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If you're fascinated by the blend of business acumen and the spirit of adventure, "Finding My Virginity" will resonate with you. Sir Richard Branson, with his relatable yet aspirational storytelling, invites you on a journey through his continuous quest for innovation. The balance of personal life insights and professional challenges offers an authentic look into the evolution of a global brand and the man behind it. This autobiography isn't just a narrative; it's an inspiration to dare and dream, making it a compelling read for aspiring entrepreneurs and adventurers alike.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.