Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Haldane's Best Answers to Tough Interview Questions
Bernard Haldane | Impact Publications

Haldane's Best Answers to Tough Interview Questions

In one line

Navigate tough interviews with confidence and poise.

Goodreads 3.0

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In one line

Navigate tough interviews with confidence and poise.

You might enjoy this if…

If interviews make you nervous, Haldane's book might offer the guidance you need. It's filled with strategic answers that can help you present your best self to potential employers. This book doesn't just tell you what to say; it helps you understand the ‘why’ behind the answers, making you more authentic and convincing.

Authenticity: Brands, Fakes, Spin and the Lust for Real Life

Authenticity: Brands, Fakes, Spin and the Lust for Real Life

In one line

Exposing modern life's search for the genuine.

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77% off est. retail
In one line

Exposing modern life's search for the genuine.

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If you're feeling overwhelmed by the constant barrage of tailored ads, filtered selfies, and sensational news, "Authenticity" might just resonate with you. David Boyle takes you on a journey through our culture's obsession with realness, unraveling the threads that lead us to yearn for authenticity. It's an eye-opening read that could change the way you consume and value the world around you.

The Art and Etiquette of Gift Giving - Thryft
Dawn Bryan | Bantam

The Art and Etiquette of Gift Giving

In one line

Master the art of thoughtful gift giving.

Goodreads 3.5

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84% off est. retail
In one line

Master the art of thoughtful gift giving.

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This book could be a good read for someone who is interested in improving their gift-giving skills and wants to make a lasting impression on their loved ones, friends, or colleagues. The author provides valuable tips and insights into the dos and don'ts of gift-giving, including cultural customs and appropriate business gifts. Readers will appreciate the practical advice and thoughtful suggestions for choosing the perfect gift for any occasion.

The Human Touch Performance Appraisal (American Media One Series)
Just Arrived
Charles Cadwell | Amer Media Inc

The Human Touch Performance Appraisal (American Media One Series)

In one line

People-first appraisals that actually build trust

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In one line

People-first appraisals that actually build trust

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This feels made for managers who want performance reviews to be more useful than intimidating. Instead of treating appraisal like paperwork, it pushes you to understand employee goals, expectations, and strengths in a way that feels practical and humane. If you like workplace books that help you lead better without sounding cold or corporate, this one should land well.

Making Conflict Resolution Happen: A Simple and Effective Guide to Dealing With Conflict at Work - Thryft
Laurie Dicker | Business & Professional Pub

Making Conflict Resolution Happen: A Simple and Effective Guide to Dealing With Conflict at Work

In one line

Navigate workplace conflicts with practical tools.

Goodreads 0.0

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In one line

Navigate workplace conflicts with practical tools.

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If you're dealing with office tension or leadership challenges, Laurie Dicker's book could be a valuable asset. It’s filled with straightforward strategies that are easy to put into action, empowering you to transform workplace conflicts into opportunities for growth and collaboration. Anyone eager to foster respect and resolve disputes fairly would find this book remarkably useful.

Long Dict International Trade (Eng/Chin) - Thryft

Long Dict International Trade (Eng/Chin)

In one line

Bilingual guide to international trade terminology.

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In one line

Bilingual guide to international trade terminology.

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If you're delving into the world of international trade, this dictionary could be your silent partner. With its English-Chinese presentation, it eases communication barriers and serves as a reliable resource for understanding complex trade jargon. A trusted companion for students, professionals, and bi-lingual business endeavors.

The End of Marketing as We Know It
Sergio Zyman | Harper Business

The End of Marketing as We Know It

In one line

Revolutionary insights from Coca-Cola's marketing guru.

Goodreads 3.72

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In one line

Revolutionary insights from Coca-Cola's marketing guru.

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If marketing's mystical allure has always intrigued you but its effectiveness seemed nebulous, Sergio Zyman's experiences at Coca-Cola will change that perception. He demystifies marketing with a blend of bold candor and ingenuity, providing a clear vista into what it takes to invigorate a brand in modern times. Reading this could be equivalent to having a private session with one of the industry's most successful figures.

Signature Experience: Art and Science of Customer Engagement for Fashion & Luxury Companies
Stefania Saviolo | Bocconi University Press

Signature Experience: Art and Science of Customer Engagement for Fashion & Luxury Companies

In one line

Elevating fashion brands through immersive customer experiences.

Goodreads 2.0

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In one line

Elevating fashion brands through immersive customer experiences.

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If you're in the fashion or luxury brand industry, "Signature Experience" could be instrumental in revolutionizing your approach to customer engagement. Stefania Saviolo pinpoints the pivotal balance between creativity and execution, proposing a seamless integration of departments to enhance the consumer journey. Reading this may just be the catalyst to transform your brand into a customer-centric powerhouse, leveraging data, teamwork, and innovative processes.

Ask the Right Questions, Hire the Best People
Ron Fry | Career Pr Inc

Ask the Right Questions, Hire the Best People

In one line

Essential guide to effective hiring practices.

Goodreads 3.69

Condition: Very Good

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Goodreads rating: 3.69

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62% off est. retail
In one line

Essential guide to effective hiring practices.

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The art of hiring can really make or break your team's success, and Ronald W. Fry's book feels like a secret weapon in that process. It's a treasure trove of insight that can help transform the way you evaluate candidates, ensuring you get the most fitting people on board. If you're involved in hiring, this book could be your go-to for strategies that streamline the interview process while uncovering the true potential in prospects.

Integrated Marketing Communications 2003-2004: The Official CIM Coursebook
Chris Fill | Butterworth-heinemann

Integrated Marketing Communications 2003-2004: The Official CIM Coursebook

In one line

Academic guide to crafting marketing communications strategies.

Goodreads 3.5

Condition: Well Read

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Goodreads rating: 3.5

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In one line

Academic guide to crafting marketing communications strategies.

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If you're diving into the world of marketing communications, this book is a treasure trove of insights. Chris Fill, a senior examiner for CIM, leads you through the curriculum with clarity and detail. The interactive MARKETINGONLINE access is a standout feature, allowing for a customizable learning experience that's both practical for students and valuable for marketing professionals sharpening their skills.

Get a Grip on Network Cabling - Thryft
Frank J. Derfler | Ziff Davis Pr

Get a Grip on Network Cabling

In one line

Mastering cabling essentials for network longevity.

Goodreads 2.0

Condition: Well Read

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Goodreads rating: 2.0

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87% off est. retail
In one line

Mastering cabling essentials for network longevity.

You might enjoy this if…

If you're looking to delve into the technicalities of network infrastructure, "Get a Grip on Network Cabling" could be your go-to guide. Despite its 1993 publication date, the foundational principles explained by Derfler and Freed remain relevant, especially if vintage networking is your thing or if you need to understand the evolution of cabling. It’s perfect for getting a solid grasp on how to make smart cabling investments for your network's future.

The Next Conversation: Argue Less, Talk More

The Next Conversation: Argue Less, Talk More

In one line

Practical calm for hard conversations and boundaries

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In one line

Practical calm for hard conversations and boundaries

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If you ever walk away from conversations wishing you’d handled them better, this feels immediately useful rather than abstract. Jefferson Fisher’s style is simple, steady, and grounded in real moments, so the advice sounds like something you’d actually say. It’s the kind of book people reach for when they want less conflict, more clarity, and a stronger voice without becoming harsh.

Leader as Coach: Strategies for Coaching & Developing Others
Just Arrived
Mary Dee Hicks, David B. Peterson | Korn Ferry Leadership Consulting Co

Leader as Coach: Strategies for Coaching & Developing Others

In one line

Practical coaching for leaders growing high-potential teams

Goodreads 3.45

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Goodreads rating: 3.45

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In one line

Practical coaching for leaders growing high-potential teams

You might enjoy this if…

If you lead people and want to get better at developing them, this feels immediately useful rather than overly theoretical. It gives you concrete coaching strategies, feedback approaches, and ways to handle resistance that can make everyday management more effective. Readers who like actionable business books will probably appreciate how directly it helps turn good intentions into better leadership habits.

Organization Development & Change - Thryft
Christopher G. Worley, Thomas G. Cummings | Cengage Learning

Organization Development & Change

In one line

Theoretical, practical guide for organizational transformation.

Goodreads 3.93

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RM160.00 MYR

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Goodreads rating: 3.93

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88% off est. retail
In one line

Theoretical, practical guide for organizational transformation.

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As you navigate the ever-evolving landscape of organizational structures and strategies, "Organization Development & Change" could offer you solid theoretical underpinnings paired with practical applications. Whether you're a student or a seasoned professional, the combination of insight and actionable knowledge within this book can prove to be an invaluable resource for effecting change within any organization.

The Perfect Presentation - Thryft
Joan Minninger | Main Street Books

The Perfect Presentation

In one line

Expert guide to confident presentations.

Goodreads 4.0

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Goodreads rating: 4.0

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73% off est. retail
In one line

Expert guide to confident presentations.

You might enjoy this if…

This book is a must-read for anyone who wants to overcome their fear of public speaking and deliver confident presentations. It offers practical tips on improving memory, dealing with stage fright, and preparing a speech that captivates the audience. Joan Minninger's expertise in the subject shines through and makes this book an essential tool for anyone who wants to succeed in business.

Business Vocabulary In Use Advanced - Thryft
Bill Mascull | Cambridge University Press

Business Vocabulary In Use Advanced

In one line

Boosting Your Business Vocabulary

Goodreads 4.21

Condition: Very Good

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Goodreads rating: 4.21

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In one line

Boosting Your Business Vocabulary

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Business Vocabulary In Use Advanced could be a good read for you if you're an advanced English learner looking to improve your language skills specifically for business and professional purposes. This book is unique because it offers carefully researched vocabulary that represents how native speakers actually communicate. With its clear presentation and practice exercises, it covers a wide range of up-to-date business topics and concepts, giving you the tools to enhance your communication skills in a professional setting.

Writing Winning Business Proposals: Your Guide to Landing the Client, Making the Sale, Persuading the Boss
Richard C. Freed, Shervin Freed, Joseph D. Romano | Mcgraw-hill

Writing Winning Business Proposals: Your Guide to Landing the Client, Making the Sale, Persuading the Boss

In one line

Transform proposals into winning deals and sales.

Goodreads 3.56

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RM34.00 MYR

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Goodreads rating: 3.56

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77% off est. retail
In one line

Transform proposals into winning deals and sales.

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If you're aiming to impress a client or persuade your boss, "Writing Winning Business Proposals" can be a game-changer for you. This book not only dissects the psychological journey you need to guide your reader through but also provides practical worksheets to help organize your thoughts. Imagine stepping into your next proposal with a formula tested by top consultants – that's the edge this guide offers.

Argument and Audience: Presenting Debates in Public Settings
William Driscoll, Ken Broda-Bahm;Daniela Kempf;William Driscoll | International Debate Education Association

Argument and Audience: Presenting Debates in Public Settings

In one line

Essential guide for mastering public debates.

Goodreads 3.67

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Goodreads rating: 3.67

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In one line

Essential guide for mastering public debates.

You might enjoy this if…

If you're looking to sharpen your skills in public debating, this is the book you need. It's a treasure trove of strategies, not just for debaters, but also for coaches and organizers. Think of it as a comprehensive manual – your go-to resource for crafting persuasive arguments and engaging audiences effectively. Whether you're stepping onto the debate stage or behind the scenes, you'll find this guide indispensable.

Marketing Excellence
John Zealy Hugh Burkitt | Winsome Book India

Marketing Excellence

In one line

In-depth analysis of exceptional marketing strategies.

Goodreads 3.5

Condition: Well Read

Regular price RM19.00 MYR RM15.00 MYR 21% off

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Goodreads rating: 3.5

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In one line

In-depth analysis of exceptional marketing strategies.

You might enjoy this if…

If you're interested in elevating your marketing knowledge to match the industry's best, "Marketing Excellence" spotlights strategies from leading brands. With an in-depth analysis of successful marketing campaigns, Hugh Burkitt offers you valuable insights into creating impactful, innovative marketing in your own field. It's like having a roundtable with the top marketers, right at your fingertips.

Communicate With Confidence, Revised And Expanded Edition: How To Say It Right The First Time And Every Time
Dianna Booher | Mcgraw Hill

Communicate With Confidence, Revised And Expanded Edition: How To Say It Right The First Time And Every Time

In one line

Expert Guide to Persuasive and Authentic Communication.

Goodreads 3.83

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Goodreads rating: 3.83

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87% off est. retail
In one line

Expert Guide to Persuasive and Authentic Communication.

You might enjoy this if…

This book is an essential guide for anyone looking to improve their communication skills, whether in a professional or personal setting. With practical tips and techniques, it teaches you how to communicate clearly, tactfully, and confidently in any situation, be it running meetings, negotiating, resolving conflicts, or networking. Reading this book will not only help you become a better communicator but also empower you to stand out in every conversation. Don't miss out on this comprehensive resource for effective communication.

Sell the Feeling: The 6-Step System That Drives People to Do Business With You
Larry Pinci, Phil Glosserman | Morgan James Publishing

Sell the Feeling: The 6-Step System That Drives People to Do Business With You

In one line

Evoke essential feelings to sell successfully.

Goodreads 4.21

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RM34.00 MYR

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Goodreads rating: 4.21

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59% off est. retail
In one line

Evoke essential feelings to sell successfully.

You might enjoy this if…

Sell the Feeling can be a valuable read for anyone who wants to improve their selling skills. It provides a unique perspective on the role of emotions in the buying and selling process, and offers a practical six-step process for influencing clients and customers. The book's entertaining and inspiring story format, coupled with off-the-wall cartoons, makes it easy to understand and retain. Its distinctive feature is that it teaches readers not only how to master their buyers' psychology but also their own "inner game" of selling. Overall, readers are likely to find this book a valuable addition to their selling toolkit.

Am I Making Myself Clear? Secrets of the World's Greatest Communicators
Terry Felber, John Bolin | Thomas Nelson Inc

Am I Making Myself Clear? Secrets of the World's Greatest Communicators

In one line

Hone communication skills, elevate personal and business relationships.

Goodreads 4.16

Condition: Very Good

Regular price RM63.00 MYR RM37.00 MYR 41% off

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Goodreads rating: 4.16

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In one line

Hone communication skills, elevate personal and business relationships.

You might enjoy this if…

If you've ever felt like your words don't quite land the way you intend, "Am I Making Myself Clear?" might be the game-changer you need. It breaks down the essence of powerful communication into ten key skills, blending practical advice with relatable anecdotes. This isn't just about talking; it's about connecting effectively with others in every aspect of your life.

Up Your Service - Thryft
Ron Kaufman | Ron Kaufman Pte Ltd

Up Your Service!

In one line

Elevating service to exceptional customer loyalty heights.

Goodreads 4.17

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Goodreads rating: 4.17

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81% off est. retail
In one line

Elevating service to exceptional customer loyalty heights.

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If you're running a business or managing a team, "Up Your Service" could give you a new perspective on customer satisfaction. It's not just another manual; it digs into the philosophy of service that could shape your company culture. Full of actionable tips, it's like having a coach guiding you to create experiences that turn customers into advocates. It's inspiring, practical, and may just be the blueprint to differentiate your service from the rest.

The Complete Q&A Job Interview Book
Jeffrey G. Allen | Wiley

The Complete Q&A Job Interview Book

In one line

Ace interviews with foolproof question-answer strategy.

Goodreads 3.38

Condition: Well Read

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Goodreads rating: 3.38

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75% off est. retail
In one line

Ace interviews with foolproof question-answer strategy.

You might enjoy this if…

If you're gearing up for an upcoming interview, Allen's "The Complete Q&A Job Interview Book" could be an invaluable resource. It offers a strategic playbook for handling a wide array of interview questions. Tailoring your approach with this guide could very well give you the competitive edge needed to land the job you're aiming for, transforming daunting interviews into opportunities for you to shine.

Working with Difficult People - Thryft
Solomon | Prentice Hall Press

Working with Difficult People

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Goodreads rating: 3.52

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Public Relations From Theory to Practice
Tricia Hansen-Horn | Pearson

Public Relations From Theory to Practice

In one line

Bridging PR theory with real-world practice.

Goodreads 3.5

Condition: Well Read

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Goodreads rating: 3.5

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In one line

Bridging PR theory with real-world practice.

You might enjoy this if…

For anyone venturing into the dynamic world of public relations, "Public Relations: From Theory to Practice" can be an invaluable resource. With its unique focus on connecting theoretical frameworks to actual case studies, this book offers practical insights that you can envision applying in the field. The reflective questions are a bonus—they stimulate deeper understanding and encourage you to consider how these theories play out in real-world scenarios. It's an intellectually stimulating read for both aspiring PR professionals and seasoned practitioners seeking to ground their work in solid theory.

An Introduction to Illustration
Brian Lewis | Apple Press

An Introduction to Illustration

In one line

Vintage guide to art fundamentals and techniques.

Goodreads 4.0

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Goodreads rating: 4.0

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In one line

Vintage guide to art fundamentals and techniques.

You might enjoy this if…

As someone with an artistic flair or a budding illustrator, you might find 'An Introduction to Illustration' by Brian Lewis to be particularly insightful. Since it comes from 1987, you'll be treated to a comprehensive look at illustration before the digital age dominated the scene. This could offer you a unique perspective on the foundational skills that remain relevant in the industry.

Just Ask Leadership: Why Great Managers Always Ask the Right Questions
Gary B. Cohen | Mcgraw-hill Education

Just Ask Leadership: Why Great Managers Always Ask the Right Questions

In one line

Leadership through powerful, insightful questioning.

Goodreads 3.6

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Goodreads rating: 3.6

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86% off est. retail
In one line

Leadership through powerful, insightful questioning.

You might enjoy this if…

If you're looking to transform the way you lead, "Just Ask Leadership" could be a game-changer for you. Gary B. Cohen showcases how impactful leadership stems from asking the right questions rather than issuing commands. This book might just flip your perspective on authority and influence, encouraging a more inclusive, interactive approach to guiding teams and organizations. It's perfect for those who want to foster a culture of shared responsibility and innovation.

All I Really Need to Know in Business I Learned at Microsoft: Insider Strategies to Help You Succeed
Julie Bick | Atria

All I Really Need to Know in Business I Learned at Microsoft: Insider Strategies to Help You Succeed

In one line

Microsoft insider reveals keys to business success.

Goodreads 3.73

Condition: Very Good

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Goodreads rating: 3.73

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81% off est. retail
In one line

Microsoft insider reveals keys to business success.

You might enjoy this if…

This book is like having a mentor in your hand. Julie Bick offers a treasure trove of insights from her experiences at Microsoft that could help you navigate the corporate ladder with ease. Think of it as a condensed MBA with relatable, real-world applications that could transform how you approach your career and business strategies.

Confident Conversations - Thryft

Confident Conversations

In one line

Unleash your conversational prowess, find confidence within.

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In one line

Unleash your conversational prowess, find confidence within.

You might enjoy this if…

This book would be a great read for anyone who struggles with communicating their business idea effectively. With its innovative approach of using tough questions as conversation starters, Confident Conversations helps you overcome hesitation and stumble to become a more confident and persuasive communicator. Discover how to converse authentically and effortlessly about your business, leaving a lasting impression on your audience.

Youtility: Why Smart Marketing Is About Help Not Hype
Jay Baer | Portfolio

Youtility: Why Smart Marketing Is About Help Not Hype

In one line

Transformative marketing: Helpfulness over salesmanship.

Goodreads 3.99

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Goodreads rating: 3.99

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67% off est. retail
In one line

Transformative marketing: Helpfulness over salesmanship.

You might enjoy this if…

Imagine a shift where you're not just selling, but actually improving your customers' lives. "Youtility" champions this innovative approach. It's a game-changer for anyone in business, guiding you towards creating lasting relationships rather than just one-off sales. If you're invested in future-proofing your business and fostering genuine connections with your audience, Baer’s perspective is an incredibly valuable read. The underlying principles will resonate well if you’re eager to stand out in today's attention economy.

Cleaning Up: The Story Behind the Biggest Legal Bonanza of Our Time
David Lebedoff | Free Press

Cleaning Up: The Story Behind the Biggest Legal Bonanza of Our Time

In one line

Exxon Valdez disaster's litigious aftermath explored.

Goodreads 3.33

Condition: Well Read

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Goodreads rating: 3.33

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In one line

Exxon Valdez disaster's litigious aftermath explored.

You might enjoy this if…

If you're intrigued by the intricate dance of environmental tragedy, legal battles, and human ambition, "Cleaning Up" will resonate with you. Lebedoff takes you behind the scenes of one of history's most staggering environmental lawsuits. The book's deep dive into the complexities of the legal system and its impact on those involved, might just change your perspective on litigation and corporate responsibility.

Online Public Relations : A Practical Guide to Developing an Online Strategy in the World of Social Media - Thryft
David Philips | Kogan Page Business Books

Online Public Relations : A Practical Guide to Developing an Online Strategy in the World of Social Media

In one line

Revolutionizing PR in the digital age.

Goodreads 3.36

Condition: Well Read

Regular price RM41.00 MYR RM22.00 MYR 46% off

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Goodreads rating: 3.36

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87% off est. retail
In one line

Revolutionizing PR in the digital age.

You might enjoy this if…

This book is a great read for PR professionals who are trying to keep up with the fast-paced digital world. David Phillips does an excellent job illustrating how the internet has transformed the practice of PR communication. The unique and distinctive feature of this book is the step-by-step approach it provides for developing an online strategy in the world of social media. This book has received great reviews as a practical guide that is easy to follow and implement.

Power Interviews: Job Winning Tactics from Fortune 500 Recruiters - Thryft
Neil Yeager, Lee Hough | Wiley

Power Interviews: Job Winning Tactics from Fortune 500 Recruiters

In one line

Mastering job interviews with Fortune 500 insight.

Goodreads 3.25

Condition: Well Read

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Goodreads rating: 3.25

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In one line

Mastering job interviews with Fortune 500 insight.

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Heading into an interview can be nerve-wracking, but "Power Interviews" is like having a coach in your corner who knows all the plays of the corporate giants. The book doesn't just prep you with potential questions; it helps you dive into the psychology of interviewing, giving you the tools to read the situation and react effectively. You'll feel prepared to handle the curveballs and close the deal with confidence, potentially turning that interview into a career-defining moment.

There's No Business That's Not Show Business: Marketing in an Experience Culture
David L. Rogers, Karen Vrotsos, Bernd H. Schmitt | Ft Pr

There's No Business That's Not Show Business: Marketing in an Experience Culture

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Marketing insights through the lens of showbiz.

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In one line

Marketing insights through the lens of showbiz.

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If you're interested in transforming traditional marketing into something more dynamic, 'There's No Business That's Not Show Business' could be a fascinating read. Schmitt and Rogers offer a fresh perspective on how entertainment and spectacle can be woven into marketing strategies to capture attention and create memorable customer experiences. It's a guide to differentiating products in today's crowded marketplace by using a touch of showmanship to forge lasting value.

Writing and Speaking at Work (2nd Edition) - Thryft
Edward P. Bailey | Prentice Hall

Writing and Speaking at Work (2nd Edition)

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Winning Investors Over: Surprising Truths About Honesty, Earnings Guidance, and Other Ways to Boost Your Stock Price
Baruch Lev | Harvard Business Review Press

Winning Investors Over: Surprising Truths About Honesty, Earnings Guidance, and Other Ways to Boost Your Stock Price

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Strategies for earning investor trust and loyalty.

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Strategies for earning investor trust and loyalty.

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"Winning Investors Over" is a must-read if you're navigating the complex waters of Wall Street and corporate finance. Baruch Lev leverages his expertise to give executives a playbook on being forthright with investors, which in turn can shape a company's financial standing positively. Think of it as a crash course in bolstering credibility and stock value; it's the strategic edge any forward-thinking business leader would want in their arsenal.

The Global Brand CEO: Building the Ultimate Marketing Machine
Frank van den Driest, Marc de Swaan Arons | Airstream New York

The Global Brand CEO: Building the Ultimate Marketing Machine

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Guide to mastering global brand marketing strategy.

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In one line

Guide to mastering global brand marketing strategy.

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If you're in marketing and aiming to take your brand to a global stage, "The Global Brand CEO" might just be your next read. Marc de Swaan Arons and Frank van den Driest bring two decades of hands-on experience straight to your fingertips, offering a framework that's been proven by the best. With insights from top CMOs and a wealth of case studies, this book could be your blueprint for international marketing success.

Mobile Planet: Connecting the World
Guy Daniels, Ian Channing | Decisive Media Ltd

Mobile Planet: Connecting the World

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Unveiling the global impact of mobile connectivity.

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In one line

Unveiling the global impact of mobile connectivity.

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If you're intrigued by how our world has become so interconnected and the role mobile technology has played in it, "Mobile Planet" is a must-read. It provides insights into the revolutionizing effect of mobile devices on communication, which is something you witness daily. This book could change the way you view your smartphone and the invisible threads connecting us all.

Conversational Power - The Key To Success With People - Thryft

Conversational Power - The Key To Success With People

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Empowerment through effective communication mastery.

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In one line

Empowerment through effective communication mastery.

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This book could be a good read for you if you want to enhance your communication skills and gain an advantage in various situations. By harnessing the power of the spoken word, the author provides easy-to-learn techniques that can help you control the minds, emotions, and behavior of others. Whether it's in your personal life, business interactions, or social situations, Conversational Power empowers you to come out ahead and achieve success through effective communication.

Public Relations Writing In Australia - Thryft
James Mahoney | Oxford University Press

Public Relations Writing In Australia

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Clear guide for writing effective PR messages.

Goodreads 4.0

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In one line

Clear guide for writing effective PR messages.

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Public Relations Writing in Australia is an excellent resource for anyone who wants to write effective public relations messaging in Australia. With a focus on clear writing that conveys a message, this book is essential for those who wish to work in the field of Public Relations. It provides practical advice on writing for various public relations tactics and encourages readers to understand the context in which they work. This book is an excellent guide for anyone who is looking to advance their skills in writing and public relations.

How to Use Power Phrases to Say What You Mean, Mean What You Say, and Get What You Want
Meryl Runion | Mcgraw Hill

How to Use Power Phrases to Say What You Mean, Mean What You Say, and Get What You Want

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Master communication with concise, impactful phrases.

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In one line

Master communication with concise, impactful phrases.

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If you've ever struggled to articulate your thoughts in a powerful and straightforward manner, Meryl Runion's guide can be a game-changer. It teaches how to use language effectively to express yourself clearly and get positive results. It's particularly handy if you want to improve your conversational skills for both personal and professional growth. The book gives you the tools to be assertive without being offensive, making it perfect for anyone looking to boost their communication confidence.

The Divine Comity - Student and Academic Affairs Collaboration
James D. Cook | National Association Of Student Personnel Administrators

The Divine Comity - Student and Academic Affairs Collaboration

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Collaboration guide for academia success harmony.

Goodreads 2.0

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In one line

Collaboration guide for academia success harmony.

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For anyone navigating the complexities of academic administration, 'The Divine Comity' could be a worthwhile read. Combining insights from seasoned professionals, it offers practical strategies for fostering collaboration between student services and academic affairs. This could be particularly illuminating if you're looking to enhance your institution's cohesion and effectiveness.

Contemporary Advertising (Int'l Ed) - Thryft
William F. Arens | Mcgraw-hill Higher Education

Contemporary Advertising (Int'l Ed)

In one line

Advertise smarter with Contemporary Advertising

Goodreads 3.9

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In one line

Advertise smarter with Contemporary Advertising

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This book is a great resource for those interested in practical advertising strategies and real-world examples of advertising campaigns. The author's writing is clear and concise, making it easy to understand and apply the concepts in the book. The emphasis on Integrated Marketing Communications (IMC) is particularly relevant for those interested in creating comprehensive advertising strategies.

The New PR : An Insider's Guide to Changing the Face of Public Relations - Thryft

The New PR : An Insider's Guide to Changing the Face of Public Relations

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Revolutionize PR with strategic marketing.

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In one line

Revolutionize PR with strategic marketing.

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This book is a must-read for anyone looking to update their public relations strategies and stay relevant in today's fast-changing landscape. Phil Hall provides insights into the latest trends and best practices, including virtual and experiential marketing, that will help readers stay ahead of the curve. Users will appreciate the practical advice and real-world examples that are sure to enhance their understanding and implementation of effective PR strategies.

Management Contradictionary
Robert Spillane, Rodney Marks, Benjamin Marks | Michelle Anderson Publishing Pty Ltd

Management Contradictionary

In one line

Satirical dictionary revealing management jargon absurdities.

Goodreads 4.0

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In one line

Satirical dictionary revealing management jargon absurdities.

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If you've ever been trapped in a meeting wondering if the buzzwords being thrown around actually mean anything, the "Management Contradictionary" could be a breath of fresh air for you. It's not just a book, but a humorous escape that dissects and lampoons the often-ridiculous corporate speak we encounter daily. Perfect for anyone needing a laugh at the expense of business pomposity.

Marketing: The Core w/OLC and Premium Content - Thryft
Roger A. Kerin, Steven W. Hartley, William Rudelius | Mcgraw-hill Europe

Marketing: The Core w/OLC and Premium Content

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Condensed, essential marketing concepts for quick learning.

Goodreads 3.2

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In one line

Condensed, essential marketing concepts for quick learning.

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If you're pressed for time but need to absorb the fundamentals of marketing efficiently, "Marketing: The Core" could be your academic ally. It packs the punch of a full marketing course into a digestible format, offering a practical roadmap for mastering the essentials. You'll appreciate the straightforward writing and the up-to-date information designed to fit into a single semester. This book is aimed to give you what you need, without any fluff, ensuring that you're learning time is well spent.

Communication in Business : Strategies and Skills - Thryft
Judith Dwyer | Pearson Education Australia

Communication in Business : Strategies and Skills

In one line

Clear communication for successful business relationships.

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In one line

Clear communication for successful business relationships.

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This book is ideal for business professionals who want to improve their communication skills. It covers essential strategies for effective communication, as well as practical applications in the business world. Readers will appreciate the author's clear writing style and the book's comprehensive coverage of the topic. Overall, it's a must-read for anyone who wants to communicate more effectively in the workplace.

Mastering Web 2.0 : Transform Your Business Using Key Website and Social Media Tools - Thryft
Susan Rice Lincoln | Kogan Page

Mastering Web 2.0 : Transform Your Business Using Key Website and Social Media Tools

In one line

Maximize your online marketing strategy with ease.

Goodreads 2.0

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In one line

Maximize your online marketing strategy with ease.

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"Mastering Web 2.0" is the ideal book for anyone, from entrepreneurs to established businesses, who is struggling to make sense of the fragmented online world. Susan Rice Lincoln does an excellent job of dissecting the various marketing options available - from social media to email marketing - and presents them in an easy-to-understand format, making it simple to select the most suitable strategies for your business interests. By reading this book, you'll be able to fully appreciate the potential of the internet for your business, eradicating the confusion and hype surrounding online marketing.

Does Your Marketing Sell: The Secret of Effective Marketing Communications
Ian Moore | Unkno

Does Your Marketing Sell: The Secret of Effective Marketing Communications

In one line

Practical insights to enhance marketing effectiveness.

Goodreads 3.86

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In one line

Practical insights to enhance marketing effectiveness.

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If marketing mystifies you, "Does Your Marketing Sell?" will turn the light on. It's not just another esoteric marketing manual; Ian Moore translates real-world experiences and case study wisdom into actionable steps. By aligning Moore's marketing communication strategies with your enterprise, you could not only see where you've been going wrong but also learn how to create messages that truly resonate with your audience. It's a concise toolkit for anyone looking to amplify their marketing impact.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.

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