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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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The Cluetrain Manifesto - Thryft

The Cluetrain Manifesto

RM29.00 MYR RM15.00 MYR 48% off

RM29.00 MYR RM15.00 MYR 48% off

87% off est. retail
This book is a must-read for anyone in business who wants to understand the power of the internet and how it has transformed the way we communicate and do business. It's a wake-up call that challenges traditional corporate assumptions and emphasizes the importance of listening to customers and engaging in conversations. With powerful firsthand experiences and thought-provoking theses, The Cluetrain Manifesto will open your eyes to the new realities of the digital age and help you navigate the changing landscape of business. Get ready to be inspired and motivated to transform your organization into one that is clued-in and ready to seize the opportunities of the digital marketplace.
Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies
Philipp Klaus | Palgrave Macmillan

Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies

RM128.00 MYR

Goodreads rating: 3.67

RM128.00 MYR

45% off est. retail
If you're intrigued by the ever-evolving realm of customer service and the direct impact it has on a company's success, then this book is a goldmine. P. Klaus delivers an insightful and pragmatic approach to enhancing your customer experience game. It's steeped in scientific methodology and brimming with actionable strategies, making it essential for anyone serious about outperforming the competition through top-notch customer service.
The Faq Book on Public Speaking
Eric Feng | Candid Creation Publishing Llp

The Faq Book on Public Speaking

RM37.00 MYR

Goodreads rating: 4.5

RM37.00 MYR

If the thought of public speaking sends shivers down your spine and you're short on preparation time, "The FAQ Book on Public Speaking" might be just the life-saver you're looking for. Authored by a celebrated Toastmaster, this book distills years of experience into digestible, practical advice. Skipping the fluff, it provides straight-to-the-point answers that are perfect for quick learning and immediate application. Whether you're prepping for a pitch, a conference, or a wedding toast, it's like having an expert whispering tips in your ear.
Sign Gallery International - Thryft
Signs of the Times Magazine | St Media Group International Inc.

Sign Gallery International

RM26.00 MYR RM15.00 MYR 42% off

Goodreads rating: 0.0

RM26.00 MYR RM15.00 MYR 42% off

88% off est. retail
This book showcases over 400 color photos of award-winning signs from a prestigious design competition, and includes a diverse range of sign types. It's a great resource for anyone in the sign-making industry or those who appreciate design and creativity. The bilingual captions also make it an accessible read for Spanish and Portuguese speakers.
No B.S. Marketing to the Affluent: The Ultimate, No Holds Barred, Take No Prisoners Guide to Getting Really Rich
Just Arrived
Dan S. Kennedy, Nick Nanton  | Entrepreneur Press

No B.S. Marketing to the Affluent: The Ultimate, No Holds Barred, Take No Prisoners Guide to Getting Really Rich

RM124.00 MYR

Goodreads rating: 4.11

RM124.00 MYR

As an entrepreneur or a small business owner, you know that navigating the affluent market can be tricky. Dan S. Kennedy's direct approach in "No B.S. Marketing to the Affluent" cuts through the usual jargon, offering you actionable strategies to target the wealthier clientele effectively. If you're looking for ways to upscale your business and attract customers for whom price isn't the main concern, this book is tailored to your ambitions. Plus, the focus on leveraging referrals and direct mailing will transform your approach to high-net-worth marketing.
Powerful Conversations: How High Impact Leaders Communicate
Philip J. Harkins, Warren Bennis  | Mcgraw Hill

Powerful Conversations: How High Impact Leaders Communicate

RM37.00 MYR RM29.00 MYR 22% off

Goodreads rating: 3.67

RM37.00 MYR RM29.00 MYR 22% off

74% off est. retail
If you're aiming to cultivate a more dynamic presence in your professional sphere, "Powerful Conversations" might just be the key. Phil Harkins gives a master class in transforming everyday interactions into opportunities for impact and leadership growth. The strategies within are not only actionable but have been proven to work for industry leaders. Whether you're looking to strengthen your organization or enhance your personal communication prowess, this book is your coach.
Images of Organization - Thryft
Gareth Morgan | Sage Publications Inc

Images of Organization

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 3.92

RM33.00 MYR RM15.00 MYR 55% off

94% off est. retail
"Images of Organization" by Gareth Morgan could be a good read for someone interested in understanding different ways of perceiving and managing organizations. Morgan utilizes metaphors to explain his ideas and offers new practical approaches for managing organizations. Users would appreciate how Morgan's unique and comprehensive use of language makes the book easily digestible, leading to the improvement of their understanding of organizations.
Managing Successful Teams - Creating Success
Pat Wellington | Kogan Page

Managing Successful Teams - Creating Success

RM51.00 MYR

Goodreads rating: 4.0

RM51.00 MYR

46% off est. retail
If you've recently stepped into a leadership role or you're looking to sharpen your team management skills, this is the book for you. It's packed with insights on driving team performance and fostering a collaborative culture. Think of it as your personal coach for mastering the art of team leadership.
Hostage at the Table: How Leaders Can Overcome Conflict, Influence Others, and Raise Performance
Joe W. Forehand, George Kohlrieser  | Jossey-bass

Hostage at the Table: How Leaders Can Overcome Conflict, Influence Others, and Raise Performance

RM22.00 MYR RM18.00 MYR 18% off

Goodreads rating: 4.07

RM22.00 MYR RM18.00 MYR 18% off

88% off est. retail
If you're feeling wedged in conflicts or stagnation within your team or organization, "Hostage at the Table" could bring that paradigm shift you're after. George Kohlrieser doesn't just give textbook advice; he injects the intensity and pragmatism of real-life hostage negotiation into the corporate world. For leaders seeking innovative ways to influence and elevate their team's performance, this book could be the ace up your sleeve.
Writing for the Mass Media : International Edition - Thryft
James Glen Stovall | Pearson Educacion

Writing for the Mass Media : International Edition

RM90.00 MYR

Goodreads rating: 3.61

RM90.00 MYR

Writing for the Mass Media remains one of the clearest and most effective introductions to media writing available. This book offers clear writing, simple organization, abundant exercises, and precise examples that give you information about media writing and opportunities to develop your skills as a professional writer. With a focus on a converged style of media writing, and converting that style into real work, this eighth edition maintains its classic and effective text-workbook format while staying ahead of the curve and preparing professionals for their future careers.
Secrets of Influential People: 50 Techniques to Persuade People
Diana Mather, Steven Pearce  | Teach Yourself

Secrets of Influential People: 50 Techniques to Persuade People

RM44.00 MYR RM29.00 MYR 34% off

Goodreads rating: 3.65

RM44.00 MYR RM29.00 MYR 34% off

57% off est. retail
If you're eyeing a more impactful presence in your professional life, "Secrets of Influential People" might just lay down the blueprint you need. It's like having a mentor guide you through the thickets of company politics and networking. The book will resonate with you if you're striving to make your voice heard and to connect with the movers and shakers in your field.
Designing Brand Experiences
Robin Landa | Cengage Learning

Designing Brand Experiences

RM139.00 MYR

Goodreads rating: 3.86

RM139.00 MYR

If you're intrigued by the fusion of creativity with strategic thinking in building memorable brands, Robin Landa's "Designing Brand Experiences" is a must-read. The book's colorful, visual-heavy approach takes you through the phases of branding in a manner that's both educational and inspiring. It's engaging for both newcomers and seasoned professionals in the field of design and advertising, offering a fresh perspective on crafting brand identities that stick.
Social Media 101: Tactics and Tips to Develop Your Business Online
Chris Brogan | Wiley

Social Media 101: Tactics and Tips to Develop Your Business Online

RM40.00 MYR

Goodreads rating: 3.67

RM40.00 MYR

56% off est. retail
Recommendation: Whether you are a small business owner or a marketing professional, "Social Media 101" is the ultimate guide to help you thrive online. With practical tips and tricks, Chris Brogan provides insights and resources to expand your social media presence, cultivate valuable relationships, and establish your brand's authority. Reviewed as a must-read for those looking to excel in the online marketplace, this book is a valuable resource for anyone aiming to leverage the power of social media.
Media Relations
Richard Stanton | Oxford University Press

Media Relations

RM48.00 MYR

Goodreads rating: 3.0

RM48.00 MYR

88% off est. retail
If you’re looking to bridge the gap between media theories and real-world applications, "Media Relations" by Richard Stanton is tailor-made for you. The book dives into the intricacies of crafting messages that resonate and navigating the complex media landscape effectively. It’s a treasure trove for any communications professional aiming to finesse their media strategy and understand the nuances of message delivery and reception.
Public Relations Metrics : Research and Evaluation - Thryft
Betteke van Ruler, Dejan Verčič, Ana Tkalac Verčič  | Routledge

Public Relations Metrics : Research and Evaluation

RM106.00 MYR RM29.00 MYR 73% off

Goodreads rating: 4.0

RM106.00 MYR RM29.00 MYR 73% off

90% off est. retail
This book is a valuable resource for PR professionals and academics alike. It offers comprehensive coverage of various methods for measuring and evaluating the effectiveness of public relations campaigns. The book is written by experts from around the world, making it a truly global resource. It provides a practical guide to implementing measurement and evaluation programs, and offers insights that will be useful for anyone interested in evaluating the impact of their PR efforts.
The Business Writer's Handbook
Gerald J. Alred, Walter E. Oliu, Charles T. Brusaw  | St. Martin's Press

The Business Writer's Handbook

RM44.00 MYR

Goodreads rating: 3.67

RM44.00 MYR

69% off est. retail
If you're aiming to sharpen your business writing skills, "The Business Writer's Handbook" is an invaluable resource. Whether it's resumes, reports, or emails, this book gives clear, practical advice, wrapped in a convenient A-Z format. It's like having an expert at your side, helping you navigate the nuances of professional writing in the modern, tech-infused workplace.
How to Close Every Sale
Robert L. Shook, Joe Girard, Robert Casemore  | Business Plus

How to Close Every Sale

RM33.00 MYR

Goodreads rating: 3.79

RM33.00 MYR

61% off est. retail
If you're in sales or even just interested in the art of negotiation, "How to Close Every Sale" could be the mentor you never had. Joe Girard, with his world-renowned sales record, distills complex strategies into actionable steps. This book isn't just about techniques; it's about changing your approach to communication and persuasion. You'll likely find it an indispensable addition to your professional toolkit.
Brain Sell
Tony Buzan, Richard Israel  | Gower Pub Co

Brain Sell

RM33.00 MYR

Goodreads rating: 3.6

RM33.00 MYR

If you're keen on elevating your sales game, 'Brain Sell' is a trove of strategies waiting for you. It merges cutting-edge brain science with the art of selling, offering an innovative approach that might just redefine your sales technique and give you that competitive edge you've been looking for.
Communicating in Groups and Teams : Sharing Leadership - Thryft
Gay Lumsden, Donald Lumsden  | Wadsworth Publishing

Communicating in Groups and Teams : Sharing Leadership

RM58.00 MYR RM15.00 MYR 74% off

Goodreads rating: 2.82

RM58.00 MYR RM15.00 MYR 74% off

94% off est. retail
This book is a great read for college students studying management as it explains the different aspects of team management such as setting goals, critical and creative thinking, problem-solving, and decision-making. It provides helpful insights and practical approaches to enhance team dynamics and communication. Overall, this book is highly recommended for anyone who wants to understand the fundamentals of team management for successful projects.
Marketing: An Introduction

Marketing: An Introduction

RM73.00 MYR

RM73.00 MYR

If marketing feels daunting, this book simplifies it beautifully. Kotler and Armstrong have a knack for making the complex world of marketing approachable and relatable. Whether you're new to the field or looking to refresh your knowledge, this book balances theory, practical application, and educational pedagogy in a way that's both engaging and helpful. It's like having a mentor guide you through the maze of marketing concepts with real-world insights and clear explanations.
Effective Leadership - Thryft
Chris Roebuck | Amacom Books

Effective Leadership

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 5.0

RM22.00 MYR RM15.00 MYR 32% off

77% off est. retail
This book could be a good read for you if you want to enhance your leadership skills and become an effective leader. Through practical exercises and insightful guidance, Effective Leadership demystifies the concept of leadership and empowers readers to develop their own leadership abilities. Whether you're a seasoned professional or just starting your career, this book will equip you with the tools and knowledge to inspire and motivate your team, leading to greater productivity and success. Discover your leadership potential and unlock a world of possibilities.
Winning Investors Over: Surprising Truths About Honesty, Earnings Guidance, and Other Ways to Boost Your Stock Price
Baruch Lev | Harvard Business Review Press

Winning Investors Over: Surprising Truths About Honesty, Earnings Guidance, and Other Ways to Boost Your Stock Price

RM69.00 MYR

Goodreads rating: 4.04

RM69.00 MYR

50% off est. retail
"Winning Investors Over" is a must-read if you're navigating the complex waters of Wall Street and corporate finance. Baruch Lev leverages his expertise to give executives a playbook on being forthright with investors, which in turn can shape a company's financial standing positively. Think of it as a crash course in bolstering credibility and stock value; it's the strategic edge any forward-thinking business leader would want in their arsenal.
Java Internationalization - The Java Series
Andrew Deitsch, Andy Deitsch  | O'reilly Media

Java Internationalization - The Java Series

RM88.00 MYR RM58.00 MYR 34% off

Goodreads rating: 2.2

RM88.00 MYR RM58.00 MYR 34% off

65% off est. retail
If you’re looking to expand your programming skills for a global audience, "Java Internationalization" could be just what you need. It dives deep into Java's Unicode capabilities, guiding you through crafting interfaces and formats that cross cultural boundaries. Ideal for web developers, it's a hands-on resource for making your Java applications universally accessible and user-friendly.
Ultimate Job Search - Thryft

Ultimate Job Search

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.2

RM37.00 MYR RM15.00 MYR 59% off

84% off est. retail
Ultimate Job Search is an excellent resource for anyone who feels lost or overwhelmed during the job hunting process. The book covers everything from creating a standout CV to handling job offers and rejections. One of the book's most unique features is its use of real-life comments from employers and recruitment professionals, providing invaluable insights into how hiring processes work. If you're looking to land your dream job, this book is definitely worth a read.
The One Minute Meeting: How to Speak Without Fear, Inspire any Audience, and Conduct Time-Effective Meetings - Thryft
Omar Periu | Omar Periu International, Inc.

The One Minute Meeting: How to Speak Without Fear, Inspire any Audience, and Conduct Time-Effective Meetings

RM29.00 MYR RM15.00 MYR 48% off

Goodreads rating: 3.0

RM29.00 MYR RM15.00 MYR 48% off

This book is perfect for those who struggle with public speaking and want to learn how to conduct meetings efficiently and effectively. The book provides practical tips and techniques to overcome fear and inspire any audience. The author’s one minute meeting technique is a unique and distinguishing feature that can help busy professionals save time and achieve better meeting outcomes.
Selling Yourself to Employers: The Essential Job-Hunting Guide
Tom O'Neil | New Holland Australia(au)

Selling Yourself to Employers: The Essential Job-Hunting Guide

RM44.00 MYR

Goodreads rating: 3.14

RM44.00 MYR

If you're on the job hunt, this book could be your companion. It covers not just the basics but provides insights on creating resumes and cover letters that stand out. From nailing interviews to negotiating your salary, it's designed to boost your confidence and help you present the best version of yourself to potential employers.
Marketing Research Essentials - Thryft
Carl D. McDaniel, Roger H. Gates  | Wiley

Marketing Research Essentials

RM131.00 MYR

Goodreads rating: 3.57

RM131.00 MYR

88% off est. retail
If you're looking to break into the marketing field or simply want to sharpen your market research skills, this book is a real asset. It hones in on practical applications and delivers current examples that bring complex concepts down to earth. Plus, the authors' firsthand industry experience translates into insights that can directly inform your business decisions. Reading this, you'll move beyond theory to grasp the full spectrum of market research practice.
The Hard Truth About Soft Skills: Workplace Lessons Smart People Wish They'd Learned Sooner
Peggy Klaus | Harper Business

The Hard Truth About Soft Skills: Workplace Lessons Smart People Wish They'd Learned Sooner

RM33.00 MYR

Goodreads rating: 3.51

RM33.00 MYR

58% off est. retail
If you've ever felt like your career's plateaued despite being great at your job, "The Hard Truth About Soft Skills" might just be the breakthrough you're looking for. Peggy Klaus taps into the corporate world's often undervalued skill set—soft skills. She doesn't just offer insights; she provides actionable steps to refine your communication, leadership, and social dexterity. This could be the guide that takes you from career stagnation to stellar growth.
Communicating at Work: Principles and Practices for Business and the Professions
Ronald B. Adler, Jeanne Marquardt Elmhorst  | Mcgraw Hill Higher Education

Communicating at Work: Principles and Practices for Business and the Professions

RM66.00 MYR RM33.00 MYR 50% off

Goodreads rating: 3.52

RM66.00 MYR RM33.00 MYR 50% off

If you're looking to step up your professional game, "Communicating at Work" is an ace in the hole. It's not just a book; it's a toolkit that blends academic prowess with real-world expertise, catering to the ever-evolving business landscape. The authors' firsthand experience in coaching and their multicultural approach will give you the edge you need to communicate effectively in today's diverse work environments, be it through presentations, team collaborations, or handling new technologies.
It's Not My Department!: How America Can Return to Excellence--Giving an - Thryft
Peter Glen | Berkley Trade

It's Not My Department!: How America Can Return to Excellence--Giving an

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 4.25

RM22.00 MYR RM15.00 MYR 32% off

77% off est. retail
"It's Not My Department!" is a perfect book for business owners, managers, or individuals who want to learn the art of customer service excellence. Peter Glen outlines practical and effective strategies to meet and exceed customers' needs, making them want to return. The book provides a valuable insight into customer behavior and highlights the importance of exceptional service in achieving business success. Readers will be able to apply the principles to any industry and enhance their customer service skills.
Jane's Crisis Communications Handbook 2003 - Thryft

Jane's Crisis Communications Handbook 2003

RM51.00 MYR RM15.00 MYR 71% off

Goodreads rating: 3.0

RM51.00 MYR RM15.00 MYR 71% off

89% off est. retail
If you are a public relations professional or a business leader, Jane's Crisis Communications Handbook 2003 could be an excellent guide for you to handle communication during a crisis effectively. This book offers practical procedures for forming a team and handling natural disasters, human-caused hazards, and mechanical malfunctions. Additionally, it provides guidance on managing stakeholder relations, creating a Joint Information Center, building relationships with the media, and commemorating anniversaries. This book is a valuable resource for anyone responsible for managing communication during a crisis.
Essential Interviewing : A Programmed Approach to Effective Communication, International Edition - Thryft
D.R. Evans | Thomson Brooks/cole

Essential Interviewing : A Programmed Approach to Effective Communication, International Edition

RM99.00 MYR RM26.00 MYR 74% off

Goodreads rating: 4.67

RM99.00 MYR RM26.00 MYR 74% off

92% off est. retail
Essential Interviewing is a great read for individuals who want to master the art of interviewing. The book provides clear and specific instructions on interview skills, making it a great resource for professionals in various settings such as social work, counseling, nursing, personnel work, and human services. The book follows a programmed-learning model that has successfully trained members of helping professions for 30 years, making it a well-rounded guide for all professionals.
How to Win in Washington
ernest-wittenberg-elisabeth-wittenberg | Blackwell Publishers

How to Win in Washington

RM40.00 MYR

Goodreads rating: 3.0

RM40.00 MYR

82% off est. retail
Considering your interest in the mechanics of political advocacy, "How to Win in Washington" might just be the insight-filled guide you're looking for. It dives into the nitty-gritty of Congress and equips you with strategies for lobbying, using the media, and rallying grassroots support effectively. It's like having a seasoned political strategist whispering in your ear, offering you the keys to unlock the doors of power.
An Introduction to Illustration
Brian Lewis | Apple Press

An Introduction to Illustration

RM40.00 MYR

Goodreads rating: 4.0

RM40.00 MYR

As someone with an artistic flair or a budding illustrator, you might find 'An Introduction to Illustration' by Brian Lewis to be particularly insightful. Since it comes from 1987, you'll be treated to a comprehensive look at illustration before the digital age dominated the scene. This could offer you a unique perspective on the foundational skills that remain relevant in the industry.
Strategic Staffing: Pearson New International Edition - Thryft
Jean M. Phillips | Pearson

Strategic Staffing: Pearson New International Edition

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.67

RM37.00 MYR RM15.00 MYR 59% off

If you envision yourself leading teams or an organization, "Strategic Staffing" is the kind of book you want on your shelf. With its blend of research-based insights and practical, real-world examples, it's a guide that won't just sit there collecting dust. This book's modern take on talent acquisition and retention will offer you frameworks that are instantly applicable, especially as it dives into using social media like Twitter and Facebook for recruitment—skills that are increasingly essential in our connected world.
Introducing Management in a Week
Martin Manser | Hodder & Stoughton

Introducing Management in a Week

RM33.00 MYR

Goodreads rating: 1.0

RM33.00 MYR

If you've got ambitions that stretch into management, but time isn't on your side, "Introducing Management in a Week" is a gem. It's ideal for the career-focused individual eager to gain quick, yet meaningful insights into managerial essentials. The convenient seven-day format combines simplicity and depth, making it an efficient roadmap for your career ascent.
Admiral: Kit Man
Bert Patrick | Matador

Admiral: Kit Man

RM48.00 MYR

Goodreads rating: 4.0

RM48.00 MYR

If you're intrigued by tales of the sea and the mettle of those who've mastered it, "Admiral" by Kit Man could be just the book to hoist your spirits. It's a deep dive into the challenges of leadership and survival amidst the immense and unpredictable ocean, perfect for anyone fascinated with maritime adventure and naval hierarchy. The journey of an admiral's grit and command will navigate you through turbulent waters and compelling narratives.
Last Minute Interview Tips
Brandon Toropov | Delmar Cengage Learning

Last Minute Interview Tips

RM128.00 MYR

Goodreads rating: 4.0

RM128.00 MYR

If you've just had an interview sprung on you and you're scrambling to prepare, "Last Minute Interview Tips" could be your lifesaver. Brandon Toropov offers practical and concise advice for turning a tight situation into a triumph. Dive into this guide to quickly prioritize your prep, tackle tough questions, and handle anything the interviewer throws at you with confidence.
How to Connect in Business in 90 Seconds or Less
Nicholas Boothman | Workman Publishing Company

How to Connect in Business in 90 Seconds or Less

RM37.00 MYR

Goodreads rating: 3.74

RM37.00 MYR

If you're someone who's ever felt awkward or struggled with networking at work, Nicholas Boothman's insights could be a game changer. His book isn't just about making quick connections; it's about creating relationships that are genuine and last beyond the initial handshake. Whether you're new to the business world or looking to refresh your networking skills, this book offers practical strategies that are easy to apply in any professional scenario.
Creating The Perfect Design Brief - How To Manage Design For Strategic Advantage - Thryft
Peter L. Phillips | Allworth

Creating The Perfect Design Brief - How To Manage Design For Strategic Advantage

RM44.00 MYR RM18.00 MYR 59% off

Goodreads rating: 3.78

RM44.00 MYR RM18.00 MYR 59% off

82% off est. retail
This book is recommended for any individual or business looking to take their design process to the next level. The book offers a step-by-step guide to assembling a team and implementing strategies to get a design brief approved. What makes this book unique is that it not only focuses on the design process, but also emphasizes the importance of changing the perception of the business and presenting a brief to move towards the desired goal. Overall, this book will greatly benefit those seeking to strategize their design process for successful outcomes.
For Women Only in the Workplace: What You Need to Know About How Men Think at Work
Shaunti Feldhahn | Multnomah

For Women Only in the Workplace: What You Need to Know About How Men Think at Work

RM37.00 MYR

Goodreads rating: 3.98

RM37.00 MYR

If you've ever felt puzzled by male colleagues' actions or decisions at work, this book might offer you some clarity. It delves into the male mindset in the workplace, providing a perspective that could help improve your professional interactions and understandings. A useful read if you want to navigate your work environment with more awareness of the gender dynamics at play.
Improve Your Writing for Work
Elizabeth Chesla | Learningexpress, Llc

Improve Your Writing for Work

RM33.00 MYR

Goodreads rating: 3.6

RM33.00 MYR

If you're aiming to elevate your professional correspondence, "Improve Your Writing for Work" is a pragmatic choice. Elizabeth Chesla approaches the subject with a clear, no-nonsense style, focusing on techniques that will refine your clarity and ensure your words leave the intended impact. This book could be the tool you need to give your workplace communication—be it emails, reports, or memos—a polished edge.
Interview - Thryft
Heather Salter | Harpercollins Publishers

Interview

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 3.45

RM22.00 MYR RM15.00 MYR 32% off

67% off est. retail
This book is a concise guide for job seekers to effectively navigate through interviews. It provides practical tips on researching the employer, highlighting one's strengths, using body language, handling tough questions, and negotiating the best package. Recommended for those looking to polish their interview skills and secure their desired job.
The Lifetime Career Manager: New Strategies for a New Era - Thryft

The Lifetime Career Manager: New Strategies for a New Era

RM44.00 MYR RM15.00 MYR 66% off

RM44.00 MYR RM15.00 MYR 66% off

57% off est. retail
This book could be a good read for you if you're looking for practical strategies to navigate your professional journey. James C. Cabrera offers valuable insights and advice on how to take control of your career. By providing concepts and tactics for career management, this book empowers you to make informed decisions and take charge of your path in the ever-changing professional landscape. An essential read for anyone seeking to proactively shape their career trajectory.
Digital Body Language - Thryft
Steven Woods | New Year Publishing

Digital Body Language

RM37.00 MYR RM18.00 MYR 51% off

Goodreads rating: 3.67

RM37.00 MYR RM18.00 MYR 51% off

88% off est. retail
Marketing is undergoing a major shift that has been brought on by the change in the way people find and consume information. Whether it is Google s ability to make the information resources of the Internet searchable or social media s ability to connect people with peers for credible opinions on products and services, the way in which we access information and search for products has fundamentally changed. As this transition happens, marketing and sales teams must react. With the shift to online from face to face, the ability to see body language and read the room has disappeared. Marketing must step in to read prospects Digital Body Language and use that knowledge to guide the prospects buying process. The new book Digital Body Language Deciphering Customer Intentions in an Online World , discusses the transitions that this is forcing in marketing departments everywhere, as they move to succeed in this new reality. In it, Steven Woods, industry expert and CTO of Eloqua discusses best practices for analyzing and understanding customer intent through analyzing their Digital Body Language. The book uses informative explanations and in-depth case studies of many of the leading marketers around the world to show approaches to profiling, leads scoring, lead nurturing, sales handoff, marketing analytics, and data management. Woods makes a compelling case that the transitions we are all experiencing in today's marketing environment are part of a fundamental shift in the way we think about marketing and the way we understand the buying process of our customers.
The Art of Lobbying the EU
Rinus van Schendelen | Amsterdam University Press

The Art of Lobbying the EU

RM26.00 MYR

Goodreads rating: 3.29

RM26.00 MYR

If you're navigating the intricate world of EU politics or simply fascinated by the dynamics of political influence, "The Art of Lobbying the EU" can be your compass. Prof. Dr. Rinus van Schendelen, leveraging his expertise and real-world experience, illuminates the path to effective advocacy within the EU's power structures. It's like having a seasoned mentor impart practical wisdom that could give you an edge in policy persuasion.
One Stop Marketing - Thryft
Jonathan Trivers | John Wiley & Sons

One Stop Marketing

RM33.00 MYR RM26.00 MYR 21% off

Goodreads rating: 3.0

RM33.00 MYR RM26.00 MYR 21% off

86% off est. retail
If you're a small business owner feeling lost in a sea of retail giants, "One Stop Marketing" could be your compass. Trivers zeroes in on the marketing know-how that can help your store stand out, delighting your core customers and pivoting as their habits evolve. The practical tips from real-world examples are like having a marketing mentor—informative and action-oriented.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.