Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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If you're delving into the financial sector or you're a professional keen on understanding risk management, Chorafas' book could be a pivotal resource. It steers clear of just paraphrasing regulations, diving deep into practical measures for compliance and sustainable risk management. Plus, it gives a forward-looking approach that's still relevant, helping you stay current in an evolving industry.
Marketing Strategy: A Decision-Focused Approach - Thryft
Jr. Walker Orville C. | Mcgraw-hill Higher Education

Marketing Strategy: A Decision-Focused Approach

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Goodreads rating: 3.69

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If you're delving into the realm of marketing strategy, this book distills complex theories into digestible insights. It's not just theory-based; it emphasizes on the strategic decision-making process and considers the cross-functional nature of marketing. This text could guide you in integrating analytical tools with the foundational 4P's (Product, Price, Place, Promotion) to craft a cohesive competitive strategy. Plus, it's up-to-date with current trends, making it relevant for today's dynamic market.
Financial Accounting - Information For Decisions - Thryft

RM174.00 MYR

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88% off est. retail
This book on Financial Accounting provides a clear, concise and directional learning path for all students. With its innovative approach, students who choose accounting careers will be able to drive excellence in their own careers. Its coverage of ethical dilemmas is especially noteworthy in the present times. Therefore, this book could be a great choice for anyone who wants to learn the language of business and explore the ethical challenges in Accounting.
Auditing
Alvin A. Arens | Prentice Hall Direct

Auditing

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Goodreads rating: 4.04

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If you're looking to understand the intricacies of auditing or are a student needing to ace that looming exam, this book proves to be an invaluable resource. With its clear explanations and practical approach, it breaks down complex concepts into digestible content that guides you towards a thorough grasp of auditing practices.
Asian Business Wisdom: From Deals to Dot.Coms - A Collection of Timeless Success Stories from Leading CEOs

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If you're aiming to grasp the dynamic nature of business success in Asia, "Asian Business Wisdom" could serve as your window into the minds of the region's business giants. It's not just a recounting of strategies; it's a vibrant anthology of personal philosophies and adaptive insights that resonate well beyond the Asian context. Whether you're a fresh graduate or a veteran in the corporate world, you'll find the stories within this book both enlightening and inspiring as they align principles with the practicalities of navigating through both calm and turbulent economic waters.
Consumer Behavior : United States Edition - Thryft
Leon G. Schiffman | Pearson Education

Consumer Behavior : United States Edition

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Goodreads rating: 4.0

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"Consumer Behavior" by Leon Schiffman would be a good read for undergraduate or first year MBA students who are interested in learning about how to analyze consumer behaviors in order to develop more effective marketing strategies. The book utilizes a market segmentation approach that has been widely recognized as the standard for consumer behavior studies. Readers can expect to gain insights about the different types of consumers and their preferences, which can help them develop targeted marketing campaigns and effectively measure their impact.
The Supply Chain Imperative
Dale Neef | Amacom Books

The Supply Chain Imperative

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Goodreads rating: 4.0

RM37.00 MYR

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If maintaining your company's integrity through every step of its operation matters to you, "The Supply Chain Imperative" by Dale Neef can be a guiding light. As supply chains grow complex and global, staying on top of ethical, environmental, and social issues is crucial not just for compliance, but for building trust with customers and stakeholders. This book isn't just about avoiding legal pitfalls; it's a blueprint for proactive responsibility in the corporate world.
Financial Institutions Management: A Risk Management Approach

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If you're fascinated by the intricacies of financial institutions and eager to understand the intersection of risk management and modern banking, this comprehensive guide will be a compelling read. Anthony Saunders provides a deep dive into how different financial entities manage risk similarly, making complex concepts approachable. Whether you're a finance professional or a student of the discipline, this book's blend of theory and practical application is sure to enrich your understanding of the financial sector's evolving dynamics.
Unique Value: The Secret of All Great Business Strategies
Andrea Dunham, Mark Stevens  | Macmillan Pub Co

Unique Value: The Secret of All Great Business Strategies

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Goodreads rating: 3.0

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If you've ever wondered why some businesses skyrocket while others plummet, "Unique Value: The Secret of All Great Business Strategies" offers a deep dive into the inner workings of successful companies. Andrea Dunham doesn't just describe what works; she lays out a practical blueprint for executives seeking to navigate their companies toward success, with engaging analyses supported by tables and graphs to drive her points home. This book is your thinking cap for strategic planning.
The New Individualists: The Generation After "The Organization Man" - Thryft
Bruce Tucker, Paul Leinberger  | Perennial

The New Individualists: The Generation After "The Organization Man"

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Goodreads rating: 3.4

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This book provides a unique insight into the lives of children born to "organization men," showcasing their evolution from authentic selves to artificial persons. It offers a comparison of their life experiences with those of their parents while exploring occupational rivalry, socioeconomic trends, and the widespread urge to be creative. The book concludes that these children are stout individualists, each in exactly the same way, who express themselves either as humanists or egoists. Recommended for those interested in understanding the impact of organizational culture on individualism and compassion.
Core Concepts of Accounting Information Systems - Thryft
Stephen A. Moscove, Nancy A. Bagranoff  | Wiley

Core Concepts of Accounting Information Systems

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Goodreads rating: 3.19

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This book would be a great read for students or professionals looking to gain a solid understanding of accounting information systems. With its emphasis on actual case studies and examples, it provides practical insights into how companies make use of AIS in their daily operations. The increased focus on controls also makes it a valuable resource to learn about the importance of internal controls in the rapidly evolving technological landscape. Overall, this book is an essential guide for anyone seeking to make effective decisions using accounting systems.
Statistics For Business - Decision Making And Analysis - Thryft
Robert Stine | Pearson

Statistics For Business - Decision Making And Analysis

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Goodreads rating: 3.91

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This book is perfect for business students and professionals who want to develop a deep understanding of how to use statistics in making strategic decisions. With its emphasis on real-world business scenarios, clear problem-solving framework, and practical software hints, this book equips readers with the necessary tools to analyze data, communicate results effectively, and make informed decisions. Whether you're a beginner or an experienced learner, this book will help you master statistical concepts and apply them to solve complex business problems.
Corporate Groupings in the KLSE - Thryft
Sally Cheong | Bukmas

Corporate Groupings in the KLSE

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Goodreads rating: 0.0

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If you're looking to understand the intricacies of corporate Malaysia in the early days of the Kuala Lumpur Stock Exchange, Sally Cheong's book is poignant. Delving into the corporate groupings, this book could equip you with historical perspectives, potentially enriching your analysis on current and future market trends in Malaysia. It's a deep dive into the past that could illuminate the present.
Retail Power Plays - From Trading to Brand Leadership
Michael Jary | Palgrave Macmillan

Retail Power Plays - From Trading to Brand Leadership

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Goodreads rating: 4.5

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If you're intrigued by the interplay of major retail brands and their strategies for market dominance, "Retail Power Plays" can provide you with a comprehensive analysis peppered with real-world case studies. Diving into this book could offer you the foresight into retail trends and strategic insights that are applicable even in today's rapidly evolving market landscape. It's perfect if you appreciate a blend of theory with practical, actionable business insights.
The Alchemy of Growth: Practical Insights for Building the Enduring Enterprise

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If you're seeking ways to invigorate your business with long-term, profitable expansion, "The Alchemy of Growth" might just be the catalyst you're looking for. Its unique approach to managing multiple business horizons simultaneously provides a robust framework to not just grow, but to thrive in an ever-changing landscape. Ideal for forward-thinking managers, this book will become your guide to strategic decision-making and investing in your company's future.
Investment Appraisal and Financial Decisions, Fifth Edition Teachers' Manual

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If you're venturing into financial management or corporate finance, this book could be your ally. It breaks down complex financial concepts in a way that's digestible for anyone, regardless of their math skills. Plus, it comes packed with practical examples and exercises that could cement your understanding, which is especially handy if you're tackling a related university course.
International Business
Ilkka A. Ronkainen, Michael R. Czinkota, Michael H. Moffett  | Cengage Learning

International Business

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Goodreads rating: 3.97

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If you're aiming to broaden your understanding of global markets, "International Business" might just be the companion you need. With its rich blend of theory and practical case studies, it paints a vivid picture of the intricacies of cross-border trade and investment. Think of it as a global business toolkit for the real world, offering insights that could sharpen your strategy in an ever-connected economy.
Marketing Management Global Edition - Thryft

Marketing Management Global Edition

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Marketing Management Global Edition could be a great read for students pursuing a course in marketing management, as it reflects the most recent advancements in marketing theories and practices. This textbook, with its latest edition, offers updated content, and an online tutorial and assessment platform that helps students check their understanding of the concepts covered in the text.
Future Proofing : Strategy 03.10 - Thryft
David W. Birchall, George Tovstiga  | Capstone

Future Proofing : Strategy 03.10

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Goodreads rating: 3.67

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"Future Proofing: Strategy 03.10" is a great read for anyone interested in learning how to manage future uncertainties and stay ahead of the game. With insightful examples and lessons from benchmark businesses, readers will gain a better understanding of how to identify alternative scenarios, track technology changes, and develop a blueprint for action. The glossary of key concepts and comprehensive resources guide also make it a valuable reference tool for any business person looking to future-proof their strategy.
Direct Marketing: Strategy, Planning, Execution
Edward L. Nash | Mcgraw Hill

Direct Marketing: Strategy, Planning, Execution

RM45.00 MYR

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Goodreads rating: 3.48

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If you're delving into direct marketing strategies, Nash's book could be an invaluable tool. It's been updated to embrace the digital frontier, integrating online marketing while also retaining rich insights about telemarketing and traditional media. Turn the pages and you might just find your marketing efforts shifting into a higher, more effective gear.
The Rise and Fall of Strategic Planning: Reconceiving Roles for Planning, Plans, Planners
Henry Mintzberg | Free Press

The Rise and Fall of Strategic Planning: Reconceiving Roles for Planning, Plans, Planners

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Goodreads rating: 3.83

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If you're puzzled by how strategic planning often misses the mark in practice, Mintzberg's critique is a refreshing deep dive. His book shifts the narrative from the rigid frameworks we're used to, revealing the unpredictable nature of strategy and the value of adaptability. It's a compelling read for anyone in management who's looking to foster a more dynamic approach to strategy within their organization.
The New Maximarketing - Thryft
Stan Rapp | Mcgraw-hill Education (ise Editions)

The New Maximarketing

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Goodreads rating: 3.23

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If you're intrigued by the blend of marketing and technology, "The New Maximarketing" is a great read. It's a fascinating dive into early database marketing techniques, which could give you a historical perspective on how personalized advertising took shape. Stan Rapp presents ideas that laid the groundwork for the modern, data-driven marketing we see today.
Surviving the New Millennium: Lessons from the Asian Crisis

RM74.00 MYR

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If you're into economics or business strategy, 'Surviving the New Millennium' might catch your interest. Swee Hoon Ang dives deep into the causes of the Asian financial crisis and seamlessly ties those lessons to future-proofing businesses. It's a blend of historical analysis and forward-looking advice, bridging past crises with anticipatory strategy—a valuable perspective for professionals seeking to comprehend and navigate economic turbulence.
Managing Financial Resources - Thryft
Mick Broadbent, John T. Cullen  | Butterworth-heinemann

Managing Financial Resources

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Goodreads rating: 1.0

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"Managing Financial Resources by Michael Broadbent provides practical knowledge on financial planning and budgeting for any management course. The book includes real-life examples and case studies that illustrate points in a practical context. The incorporation of external databases and capital budgeting in the new edition makes the book more relevant to present times. It's an ideal read for management students who intend to improve their financial planning skills."
Manager's Guide to Business Planning
Peter J. Capezio | Mcgraw Hill

Manager's Guide to Business Planning

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Goodreads rating: 3.4

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If you're aiming to steer your business to success, consider this guide your compass. With a pragmatic approach to setting and achieving goals, "Manager's Guide to Business Planning" distills complex concepts into actionable steps. Whether it's crafting a robust budget or engaging your team in the company's vision, this book can turn the daunting task of planning into a structured and, quite possibly, an enjoyable journey. It's ideal for anyone looking to bring method to the madness of managing a business.
Empirical Econometric Modelling Using PcGive - Thryft
David F. Hendry | Timberlake Consultants Press

Empirical Econometric Modelling Using PcGive

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If you're diving into econometric analysis, Hendry and Doornik's volume is like a trusty compass. It not only introduces you to the complexities of empirical modelling but pairs it with practical application using the PcGive software. This book will help translate theory into practice, an essential step for both students and professionals in the field.
Essentials of Services Marketing - Thryft
Jochen Wirtz, Patricia Chew, Christopher Lovelock  | Pearson Education

Essentials of Services Marketing

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Goodreads rating: 3.93

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Essentials of Services Marketing is a must-read for anyone looking to explore the world of services marketing, offering a visually engaging learning experience alongside clear and concise language. With an emphasis on global perspectives, this book provides valuable insights and expertise on the topic. Highly recommended for undergraduate services marketing courses.
Entertainment Industry Economics: A Guide for Financial Analysis
Harold L. Vogel | Cambridge University Press

Entertainment Industry Economics: A Guide for Financial Analysis

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Goodreads rating: 4.1

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If you're delving into the business side of movies, music, or theatre, "Entertainment Industry Economics" can be your go-to guide. Harold L. Vogel unpacks complex economic concepts in a way that's accessible for financial analysts and industry enthusiasts alike, providing insights that could directly impact your strategies and investment decisions.
The Object Advantage - Business Process Reengineering With Object Technology - Thryft

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The Object Advantage is a must-read for managers and business owners who want to re-engineer their processes with object technology. This book provides practical steps to success by offering a blueprint for re-designing a business according to Business Process Reengineering (BPR) principles. It describes all the details of a business by viewing customers as users and business processes as cases of how they use the business. This book will be invaluable for re-engineering teams, employees within a re-engineered company who wish to understand their new environment, and systems analysts and designers expanding their applications of object technology into business modeling and re-engineering.
The Customer's Victory: From Corporation to Co-Operation
François Dupuy | Palgrave Macmillan

The Customer's Victory: From Corporation to Co-Operation

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If you're managing a team or an entire business, "The Customer's Victory" could be the perspective shift you need. Dupuy delves into understanding the human aspects of organizational behavior and offers practical ways to harness cooperation for success. It's a book that champions empathy in management, making it a potent tool for leaders seeking sustainable change in the competitive world of today.
Sustainability in Coffee Production: Creating Shared Value Chains in Colombia - Thryft
Andrea Biswas-Tortajada | Taylor And Francis

Sustainability in Coffee Production: Creating Shared Value Chains in Colombia

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If you're fascinated by the impact of sustainable efforts on global markets, and specifically love coffee, this might just stir your interest. The book delves into how ethical practices can transform an entire industry, securing better outcomes for local farmers and the environment, all while ensuring that your morning cup of joe is a responsible one. It's an enlightening examination of the journey coffee takes from the Colombian hills to your kitchen, made all the more enjoyable knowing it's done right.
Adding Value to Marketing - Thryft
David P. Doyle | Kogan Page

Adding Value to Marketing

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"Adding Value to Marketing" by David Doyle could be a good read for Marketing Managers, Executives, and Financial Controllers who are struggling to balance a tight marketing budget and achieve success. This book provides valuable insights on how to reduce costs and add value by recognizing the changing dynamics of the global marketplace, transforming the marketing department from a revenue to a profit center structure, and using techniques such as Activity Based Costing to budget for campaigns more effectively. Doyle also redefines the 4 Ps of business- Product, Price, Place, and Promotion- to examine whether they still make sense in terms of the customer profile, which could help readers create more segmented, targeted, and cost-effective marketing policies.
Corporate Finance 8e - Thryft
David G. Myers, Franklin Allen, Richard A. Brealey  | Mcgraw-hill

Corporate Finance 8e

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This book is best for students or professionals in finance who need a comprehensive guide to corporate finance. It covers various topics like capital budgeting, risk, and return that are fundamental to finance. The book stands out for its clear explanations and real-life examples, making it easy for readers to understand complex concepts.
The Marketing Plan: A Practitioner's Guide
John Westwood | Kogan Page

The Marketing Plan: A Practitioner's Guide

RM37.00 MYR

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Goodreads rating: 3.0

RM37.00 MYR

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If you're looking to boost your company's performance, John Westwood's "The Marketing Plan" is like a compass guiding you through the challenging terrain of marketing strategy. Since it simplifies the process into clear steps, you'll find it an indispensable resource whether you're a seasoned marketer or new to the game. This book could be the key to unlocking your business's potential.
The Roaring 2000s: Building the Wealth and Lifestyle You Desire in the Greatest Boom in History

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If the future of work and lifestyle transformations intrigues you, Harry S. Dent Jr.'s predictions in 'The Roaring 2000s' could offer a captivating lens. It's a journey through trends and opportunities that seemed ripe at the cusp of the new millennium. While history didn't exactly follow Dent's roadmap, this book remains a thought-provoking glimpse into the optimism and forecasting around the year 2000. It's an engaging read for those curious about past predictions and the thought processes behind them, even as they reflect on the economic realities of our current era.
Quantitative Analysis for Management - Thryft

RM48.00 MYR

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This book is a great resource for students looking to learn about management science, quantitative analysis, and decision models. With comprehensive coverage and many examples and exercises, it is easy to use and accessible. The authors, Barry Render, Ralph Stair, and Michael Hanna, are all accomplished professors with years of experience in teaching quantitative methods.
Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond - Thryft

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If you're intrigued by how top-tier companies have ingeniously harnessed the power of the internet to elevate their customer service and boost their profits, then Patricia Seybold's 'Customers.com' holds the key. It's a treasure trove of real-world examples, from Amazon to Hertz, illustrating the art of customer-centric online strategy. Whether you're a budding entrepreneur or a seasoned executive, this book could become your roadmap to mastering e-commerce and staying competitive in the digital age.
The Responsible Company: What We've Learned From Patagonia's First 40 Years
Just Arrived

RM45.00 MYR

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This is a grounded, unusually candid look at how a beloved brand tried to do business without looking away from its impact. It’s especially good if you like big ideas backed by real mistakes, real trade-offs, and practical next steps. You come away feeling that responsible business isn’t just idealism here—it’s something messy, doable, and worth building toward.
Always Change a Winning Team: Why Reinvention and Change Are Prerequisites for Business Success

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As you enjoy the rewards of a thriving business, "Always Change a Winning Team" serves as a reminder that the real danger lies in resting on your laurels. Peter Robertson deftly explores the paradox of success, urging a proactive approach to business strategy that eschews complacency for constant innovation. If you're looking to sustain and grow your enterprise in a rapidly evolving marketplace, this book might just be the wake-up call you need.
Igniting Innovation: The Tata Way
Ravi Arora | Harper Business

Igniting Innovation: The Tata Way

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Goodreads rating: 3.2

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Are you fascinated by how big corporations stay on the cutting edge? "Igniting Innovation: The Tata Way" could be your window into the world of corporate innovation. With proven strategies woven into the fabric of a global giant, this book might just spark your own creativity and offer insights into fostering a culture of innovation in any organization. It's a glimpse into a program that has become a benchmark for business innovation.
Accounting an Asian Edition - Thryft
C.S. WARREN | January 1, 2009

Accounting an Asian Edition

RM59.00 MYR

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This book could be a good read for students and professionals alike who seek to understand accounting principles in an Asian context. It offers a comprehensive and collaborative approach in explaining the nuances of Asian accounting practices while providing thorough insights on financial reporting, auditing, and taxation. Its revised edition updated on 2009 provides fresh perspectives on the ever-changing economic landscape of Asia.
International Corporate Finance - Thryft

International Corporate Finance

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If understanding the complexities of international finance is what you're aiming for, Jeff Madura's book could be your north star. It does a stellar job of unraveling the impacts of financial reform on international finance, positioning you to not just understand but also to effectively manage within this ever-evolving playground of numbers and policies. The book stands out for its currency and real-world industry relevance, making it a pragmatic choice for finance professionals and students alike.
International Aspects of Marketing
Peter Doust | Croner.cch Group Ltd

International Aspects of Marketing

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"International Aspects of Marketing" is like a compass for anyone venturing into the dynamic waters of global commerce. It draws on Peter Doust's expertise, making complex concepts digestible for those looking to understand and capitalize on the international market landscape. Given its practical Q&A format, this book becomes an accessible reference for both students and professionals seeking succinct, actionable marketing strategies.
The Treasury Bond Basis: An In-Depth Analysis for Hedgers, Speculators, and Arbitrageurs

RM52.00 MYR

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If you're delving into trading Treasury bond futures, "The Treasury Bond Basis" could be an invaluable resource for you. This edition not only updates you on vital market changes, including the conversion factor shift, but also dives deeper into hedging strategies and option valuations. It’s tailored for traders aiming to sharpen their skills in a complex and evolving financial landscape.
The Business Environment - Thryft
Adrian Palmer, Bob Hartley  | Mcgraw-hill

The Business Environment

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Goodreads rating: 3.74

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This book could be a good read for business students and young professionals who are looking to understand the impact of social responsibility, ethics, and the natural environment on businesses. The author presents a comprehensive overview of various banking systems, money markets, and other key areas that impact the business environment. The case studies included in the book provide practical insights that are useful for young professionals looking to navigate the ever-changing business world.
The Complete Trading Course: Price Patterns, Strategies, Setups, and Execution Tactics

RM115.00 MYR

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As you delve into Corey Rosenbloom's comprehensive guide, you'll appreciate how he demystifies complex market behaviors and breaks down the essentials of profitable trading. With a clear focus on price patterns, setups, and execution tactics, this book isn't just informative; it's a roadmap on your journey to becoming an adept trader. It stands out for presenting multifaceted trading methodologies in a coherent, manageable format. Whether you're honing your technique or constructing a sturdy trading foundation, this could be the ally you need.
Operations Strategy: Competing in the 21st Century - Thryft
Sara L. Beckman, Donald Barry Rosenfield  | Mcgraw-hill

Operations Strategy: Competing in the 21st Century

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Goodreads rating: 5.0

Regular price RM41.00 MYR RM15.00 MYR 63% off

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If you're looking to sharpen your understanding of the operational decisions that drive successful businesses, this book does more than just break down concepts. It marries strategic oversight with practical analytical models, offering a dual lens to view the challenges and solutions found in real-world business management. Readers like you, eager to dive into the intricacies of operations with contemporary examples, will find its up-to-date research particularly valuable in crafting a modern operations strategy.
Innovation and Entrepreneurship: Practice and Principles
Butterworth-Heinemann Ltd | Butterworth-heinemann Ltd

Innovation and Entrepreneurship: Practice and Principles

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Goodreads rating: 4.07

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If you're contemplating diving into the entrepreneurial world, Drucker's book could be your guide. It's a classic staple for anyone looking to understand the real-world practices and principles of successful business innovation. Drucker's insights into identifying opportunities and risks, not to mention his strategies for overcoming challenges, make it a go-to for aspiring and seasoned entrepreneurs alike.
Set-Up-Time Reduction: Shorter Lead Time, Lower Inventories, On-Time Delivery, The Ability to Change Quickly - Thryft

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Set-Up-Time Reduction is a great read for companies looking to increase their agility in manufacturing and remain competitive in a global marketplace. The book offers practical ideas for reducing set-up times, adopting a team approach to brainstorm solutions, monitoring safety during implementation, and avoiding common program pitfalls. Readers will appreciate the authoritative and timely insights, which can help them streamline their manufacturing processes, achieve faster responses, and easier bottom-line success.
Enhancing ASEAN's Connectivity
Sanchita Basu Das | Iseas-yusof Ishak Institute

Enhancing ASEAN's Connectivity

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If you're interested in the complexities and potential of Southeast Asian economies, 'Enhancing ASEAN's Connectivity' is a smart pick. It not only dives deep into ambitious infrastructural plans but also the real-world roadblocks such as funding. Reading this, you'll grasp the delicate dance of policy, investment, and international cooperation needed to unify a region as diverse as ASEAN. A solid read for anyone in international relations or economic development.

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