Economics
Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Robert G. Hagstrom
|
Wiley
The Warren Buffett Way : Investment Strategies of the World's Greatest Investor
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Goodreads rating: 4.17
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This book is a must-read for anyone interested in understanding the investment strategies of Warren Buffett, the world's greatest investor. Through in-depth analysis, it provides valuable insights into his methods and the key decisions that have contributed to his remarkable success. The book not only offers practical advice but also presents Buffett's wisdom and philosophy in an engaging and relatable manner. Whether you are an experienced investor or a beginner, this book will inspire you to think differently and potentially improve your own investment approach.
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Alan S. Farley, Thomas K. Carr |
Mcgraw-hill
Trend Trading for a Living: Learn the Skills and Gain the Confidence to Trade for a Living
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Goodreads rating: 3.61
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Trade the trend and you can trade for a living If you're going to play the stock market, play to win by using a fundamental strategy of most hedge fund managers-trend trading. In Trend Trading for a Living , the trading coach and hedge fund manager known on Wall Street as “Dr. Stoxx” shares his personal strategies for analyzing markets, picking stocks, and knowing when to buy and sell. This step-by-step book offers a practical road map to get yourself familiarized with the stock market and into the driver's seat of your financial future. In five progressive parts, Trend Trading for a Living helps
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Kenneth C. Laudon, Carol Traver |
Person
E-Commerce - Business, Technology, Society
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Goodreads rating: 3.79
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This book is perfect for anyone looking to delve deeper into the world of e-commerce. It provides a unique perspective by emphasizing the importance of not only technological advancements but also business development and social issues. The authors cover all the essential aspects of e-commerce, making it a great resource for both beginners and experts in the field.
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Leonard Koren
|
Chronicle
Books
Llc
Success Stories : How Eleven of Japan's Most Interesting Businesses Came to be
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Goodreads rating: 1.33
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Recommendation: This book is a great read for anyone who is interested in entrepreneurship, business or Japanese culture. The book tells the stories of eleven different companies from various industries, such as real estate, food, cosmetics, and tea, and how they became successful. The book serves as a great source of inspiration for aspiring entrepreneurs.
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Bruce C. Greenwald, Jonathan A. Knee, Ava Seave |
Portfolio
Hardcover
The Curse Of The Mogul : What's Wrong wit the World's Leading Media Companies
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Goodreads rating: 3.92
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The Curse of the Mogul takes a critical look at the performance of leading media companies, exposing the disparity between their glamorous façade and their poor financial results, which have left shareholders burdened. The authors' detailed analysis provides a stark contrast between CEO egotism and consistent profitability, offering a compelling explanation of why media companies' stocks underperform, regardless of the speedy revenue growth. Anyone interested in media, from casual observers to potential investors, should read this book.
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Justin Yifu Lin, Célestin Monga |
Princeton
University
Press
Beating the Odds : Jump-Starting Developing Countries
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Goodreads rating: 4.25
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How poor countries can ignite economic growth without waiting for global action or the creation of ideal local conditionsContrary to conventional wisdom, countries that ignite a process of rapid economic growth almost always do so while lacking what experts say are the essential preconditions for development, such as good infrastructure and institutions. In Beating the Odds , two of the world's leading development economists begin with this paradox to explain what is wrong with mainstream development thinking―and to offer a practical blueprint for moving poor countries out of the low-income trap regardless of their circumstances.Justin Yifu Lin, the former chief economist of the World Bank, and Célestin Monga, the chief economist of the African Development Bank, propose a development strategy that encourages poor countries to leap directly into the global economy by building industrial parks and export-processing zones linked to global markets. Countries can leverage these zones to attract light manufacturing from more advanced economies, as East Asian countries did in the 1960s and China did in the 1980s. By attracting foreign investment and firms, poor countries can improve their trade logistics, increase the knowledge and skills of local entrepreneurs, gain the confidence of international buyers, and gradually make local firms competitive. This strategy is already being used with great success in Vietnam, Cambodia, Bangladesh, Mauritius, Ethiopia, Rwanda, and other countries. And the strategy need not be limited to traditional manufacturing but can also include agriculture, the service sector, and other activities.Beating the Odds shows how poor countries can ignite growth without waiting for global action or the creation of ideal local conditions.
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Yeo Keong Hee
|
Adam
Khoo
Learning
Technologies
Group
Secrets Of Forex Millionaires
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Goodreads rating: 3.98
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Secrets of Forex Millionaires teaches practical techniques to identify profitable trades, minimize risks and maximize returns. It also focuses on the winning psychology of successful traders. This book is recommended for individuals who are interested in generating wealth through Forex trading, and want to learn from the experience of a successful Forex trader like Yeo Keong Hee.
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Michael E. Gerber
|
Harper
Collins
The E-Myth Revisited : Why Most Small Businesses Don't Work and What to Do About It
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Goodreads rating: 4.06
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Small business coaching.
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John P. Kotter
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Harvard
Business
Review
Press
Accelerate : Building Strategic Agility for a Faster-Moving World
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Goodreads rating: 3.57
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Based on the award-winning article in Harvard Business Review , from global leadership expert John Kotter.It’s a familiar scene in organizations today: a new competitive threat or a big opportunity emerges. You quickly create a strategic initiative in response and appoint your best people to make change happen. And it does—but not fast enough. Or effectively enough. Real value gets lost and, ultimately, things drift back to the default status.Why is this scenario so frequently repeated in industries and organizations across the world? In the groundbreaking new book Accelerate (XLR8), leadership and change management expert, and best-selling author, John Kotter provides a fascinating answer—and a powerful new framework for competing and winning in a world of constant turbulence and disruption.Kotter explains how traditional organizational hierarchies evolved to meet the daily demands of running an enterprise. For most companies, the hierarchy is the singular operating system at the heart of the firm. But the reality is, this system simply is not built for an environment where change has become the norm. Kotter advocates a new system—a second, more agile, network-like structure that operates in concert with the hierarchy to create what he calls a “dual operating system”—one that allows companies to capitalize on rapid-fire strategic challenges and still make their numbers.Accelerate (XLR8) vividly illustrates the five core principles underlying the new network system, the eight Accelerators that drive it, and how leaders must create urgency in others through role modeling. And perhaps most crucial, the book reveals how the best companies focus and align their people’s energy and urgency around what Kotter calls the big opportunity .If you’re a pioneer, a leader who knows that bold change is necessary to survive and thrive in an ever-changing world, this book will help you accelerate into a better, more profitable future.
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Gary S. Lynn, Richard R Reilly |
Harper
Business
Blockbusters: The Five Keys to Developing GREAT New Products
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Goodreads rating: 3.91
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Great products are the lifeblood of great companies, yet approximately 60 percent of new products fail in the marketplace, after major investments and huge risks. Why? Gary Lynn and Richard Reilly now offer advice that will radically change the way new products are developed and a plan for companies to survive -- and thrive -- in today's competitive and turbulent times. Blockbusters shares the results of a ten-year research study of more than 700 teams illustrated by the inside stories of nearly fifty of the most successful products ever launched -- true "blockbusters," familiar to consumers everywhere. These include Colgate's Total toothpaste (now the market leader after Crest dominated for thirty years!), the Iomega Zip Drive, the Handspring Visor, the PowerShot staple gun, the Polycom SoundStation conference phone, the Apple IIe computer, and many others. Lynn and Reilly reveal and explain in detail the five keys to blockbuster success that companies ignore at their the responsibilities of senior management, a compelling vision of the product, the role of prototyping, the collaboration of people under pressure, and the process of information exchange. In this book, the authors prove that without these crucial elements a blockbuster new product is virtually impossible! Blockbusters uses both winning and losing case studies to explode established myths and to chart a course for implementing the surprising strategies of history-making development teams. A must for senior managers, entrepreneurs, and team leaders alike -- and for any reader curious about how great products are created -- this heavily researched and groundbreaking book promises to become a classic in the fields of product development and organizational renewal.
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Jane W. Lu, Andrew Delios, Paul W. Beamish |
Pearson
Education
International Business: An Asia Pacific Perspective
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Goodreads rating: 3.5
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International An Asia Pacific Perspective (Second Edition) provides a unique exploration of the topic of international business. It examines decisions relevant to managers in internationalizing and multinational firms operating in the Asia Pacific. Its uniqueness stems from the cutting-edge conceptual material that underlies the decision-making frameworks in the text and in the numerous Asian company examples and illustrations. Users of this text examine such essential topics as the measurement and analysis of the cultural, political and economic dimensions of the international environment; the formation of internationalization strategies, including entry mode choice and strategic alliances; the analysis of the competitive implications of multinational firms and business groups; multinational, subsidiary and expatriate management; and the management of ethical issues.FeaturesThe material in each chapter is first strongly rooted in international business theory before it moves to the discussion of related managerial topics. The analytical issues embedded in the theory provide the foundation for exploring the managerial decision issues that are typical to the theme of the chapter.The chapters on the cultural and political dimensions draw on the latest research and analytical methods for diagnosing the influence of these environments on a multinational firm s strategy.The chapters on strategic alliances and international acquisitions outline the key decisions and analyses that can facilitate the successful implementation of these challenging modes of growth.The chapters on multinational firms and business groups illustrate the competitive pressures exerted by these firms for domestic and international companies in the Asia Pacific.The chapter on subsidiary management outlines the competitive and strategic issues that fall into the domain of a manager of a foreign subsidiary situated in an Asia Pacific country.In-text examples and text-boxes provided in depth looks at companies such as Haier, Tata Consulting Services, Mitsubishi Motors and the Formosa Plastics Group. More than 100 company illustrations drawn from companies situated in Australasia, South Asia, South East Asia and East Asia provide a realistic view of the competitive challenges encountered when operating in the Asia Pacific.International management skills can be developed and reinforced using the 15 cases included in this book. The cases help to tie together and augment the managerial issues that underlie the analytical and conceptual issues presented in the text. SECTION 1: THE INTERNATIONAL BUSINESS ENVIRONMENTSECTION 2: MANAGING INTERNATIONAL GROWTHSECTION 3: MULTINATIONAL MANAGEMENTSECTION 4: CASES
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Jayati Bhattacharya
|
Institute
Of
Southeast
Asian
Studies
Beyond the Myth : Indian Business Communities in Singapore
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Goodreads rating: 3.33
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This book is a macro-study of Indian business communities in Singapore through different phases of their growth since colonial times. It goes beyond the conventional labour-history approach to study Indian immigrants to Southeast Asia, both in terms of themselves and their connections with the peoples' movements. It looks at how Indian business communities negotiated with others in the environments in which they found themselves and adapted to them in novel ways. It especially brings into focus the patterns and integration of the Indian networks in the large-scale transnational flows of capital, one of the least-studied aspects of the diaspora history in this part of the world.
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Gary M. Armstrong, Philip Kotler |
Prentice
Hall
Instructor's Edition : International Edition
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Goodreads rating: 4.09
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'Principles of Marketing' is organized around an innovative customer-value and customer-relationship framework.
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Liang Neng, Harbir Singh, Michael Useem |
Publicaffairs
Fortune Makers : The Leaders Creating China's Great Global Companies
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Goodreads rating: 3.5
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Fortune Makers analyzes and brings to light the distinctive practices of business leaders who are the future of the Chinese economy. These leaders oversee not the old state-owned enterprises, but private companies that have had to invent their way forward out of the wreckage of an economy in tatters following the Cultural Revolution.Outside of brand names such as Alibaba and Lenovo, little is known, even by the Chinese themselves, about the people present at the creation of these innovative businesses. Fortune Makers provides sharp insights into their unique styles -- a distinctive blend of the entrepreneur, the street fighter, and practices developed by the Communist Party -- and their distinctive ways of leading and managing their organizations that are unlike anything the West is familiar with.When Peter Drucker published Concept of the Corporation in 1946, he revealed what made large American corporations tick. Similarly, when Japanese companies emerged as a global force in the 1980s, insightful analysts explained the practices that brought Japan's economy out of the ashes -- and what managers elsewhere could learn to compete with them. Now, based on unprecedented access, Fortune Makers allows business leaders in the United States and the rest of the West to understand the essential character and style of Chinese corporate life and its dominant players, whose businesses are the foundation of the domestic Chinese market and are now making their mark globally.
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Jayati Bhattacharya
|
Institute
Of
Southeast
Asian
Studies
Beyond the Myth : Indian Business Communities in Singapore
from RM37.00 MYR
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Goodreads rating: 3.33
from RM37.00 MYR
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Out of stock
This book is a macro-study of Indian business communities in Singapore through different phases of their growth since colonial times. It goes beyond the conventional labour-history approach to study Indian immigrants to Southeast Asia, both in terms of themselves and their connections with the peoples' movements. It looks at how Indian business communities negotiated with others in the environments in which they found themselves and adapted to them in novel ways. It especially brings into focus the patterns and integration of the Indian networks in the large-scale transnational flows of capital, one of the least-studied aspects of the diaspora history in this part of the world.
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Jagdish N. Sheth, Raj Sisodia |
Free
Press
The Rule of Three : Why Only Three Major Competitors Will Survive in Any Market
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Goodreads rating: 3.39
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Name any industry and more likely than not you will find that the three strongest, most efficient companies control 70 to 90 percent of the market. Here are just a few
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Edwin M. Reingold, Mitsuko Shimomura, Akio Morita |
Signet
Made in Japan : Akio Morita And Sony
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Goodreads rating: 4.08
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This book would be a good read for you if you are fascinated by the extraordinary journey of a global entrepreneur and the rise of one of the most influential tech companies in history. Through the lens of Akio Morita, the chairman of Sony Corporation, you will gain valuable insight into the challenges and triumphs of building a multinational corporation. Morita's perspectives on the United States, Japan, and the world economy provide a unique and profound understanding of global business dynamics. Get ready to be inspired by the innovativeness and audacity that fueled the success of Sony.
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Roy C. Smith
|
St.
Martin's
Griffin
The Wealth Creators : 5 Success Styles of the Multi-Millionaires
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The Wealth Creators is a must-read for anyone who wants to learn about the success styles of multi-millionaires. Roy C. Smith, with his vast experience in investment banking and entrepreneurship, provides valuable insights into the key factors that contribute to creating wealth. The most unique and distinctive feature of this book is how it dives into the core areas of opportunity and the career turning points of key individuals who have achieved massive success. Readers will appreciate the practical advice and real-life examples that make this book an inspiration and a guide to achieving financial success.
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Sharon L. Lechter, Robert T. Kiyosaki |
Warner
Books
Rich Dad's Retire Young Retire Rich
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Goodreads rating: 4.09
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This book is a great guide for those looking to retire early and achieve financial independence. The author, Sharon L. Lechter, provides practical advice and personal anecdotes that are easy to understand and apply. What sets this book apart is its emphasis on building assets and passive income streams over traditional savings. Reading this book could help users change their mindset towards money and investments, and set them on a path towards financial freedom.
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Michael E. Porter
|
Free
Press
Competitive Strategy : Techniques for Analyzing Industries and Competitors
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Goodreads rating: 4.16
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Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Electrifying in its simplicity -- like all great breakthroughs -- Porter's analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet his three generic strategies -- lowest cost, differentiation, and focus -- which bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and presents a whole new perspective on how profit is created and divided. In the almost two decades since publication, Porter's framework for predicting competitor behavior has transformed the way in which companies look at their rivals and has given rise to the new discipline of competitor assessment. More than a million managers in both large and small companies, investment analysts, consultants, students, and scholars throughout the world have internalized Porter's ideas and applied them to assess industries, understand competitors,, and choose competitive positions. The ideas in the book address the underlying fundamentals of competition in a way that is independent of the specifics of the ways companies go about competing. Competitive Strategy has filled a void in management thinking. It provides an enduring foundation and grounding point on which all subsequent work can be built. By bringing a disciplined structure to the question of how firms achieve superior profitability, Porter's rich frameworks and deep insights comprise a sophisticated view of competition unsurpassed in the last quarter-century.
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Warren Liu
|
Wiley
KFC in China: Secret Recipe for Success
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Goodreads rating: 3.73
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If you're fascinated by the world of business and want to understand how a fast food chain managed to conquer the Chinese market, "KFC in China: Secret Recipe for Success" is a must-read. This book uncovers the key factors that propelled KFC to become an industry leader in just two decades. It delves into the strategies and competitive advantages that set KFC China apart and provides valuable insights into their journey to becoming a dominant force in the world's fastest-growing economy. Prepare to be inspired and amazed by their unprecedented success story.
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Sherman So, J.Christopher Westland |
Marshall
Cavendish
Books
Ltd
Red Wired : China's Internet Revolution
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Goodreads rating: 3.6
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China now contains 250 million Internet users, the largest in the world, and growing. Fortunes have been made, but more importantly, society and business are being transformed along the unique lines of Chinese Internet development. This will substantially affect the business and political character of the fastest growing economic power in the world. Red Wired takes a fascinating inside look at how China has adopted the Internet at rapid pace. Through unique access to the key players in China's Internet revolution, the authors offer a new perspective on the growth of this superpower and the role that technology has played. Moreover, they offer business lessons from Internet companies which succeeded in this most complex and unique of markets.
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Ashley Dudarenok
|
Alarice
International
Unlocking The World's Largest E-Market - A Guide To Selling On Chinese Social Media
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Goodreads rating: 4.15
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The book provides practical advice for marketers looking to expand their presence in China, especially on Chinese social media platforms such as WeChat and Weibo. It offers insights into Chinese consumers and the latest digital trends in China, while warning against simply transplanting Western marketing strategies. The book is written by a marketing expert with first-hand experience in China.
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Leander Kahney
|
Portfolio
Hardcover
Inside Steve's Brain
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Goodreads rating: 3.95
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"Inside Steve's Brain" offers an insightful look into the mind of the late Steve Jobs, showcasing the very traits that lead Apple and Pixar to success. This book provides a unique perspective on his business philosophy and leadership style, making it a must-read for anyone interested in understanding how to build a culture of innovation.
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William H. Davidow
Marketing High Technology
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Goodreads rating: 3.99
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Marketing is civilized warfare. And as high-tech products become increasingly standardized -- practically identical, from the customer's point of view -- it is marketing that spells life or death for new devices or entire firms. In a book that is as fascinating as it is pragmatic, William H. Davidow, a legend in Silicon Valley, where he was described as "the driving force behind the micro processor explosion," tells how to fight the marketing battle in the intensely competitive world of high-tech companies -- and win. Blunt, pithy, and knowledgeable, Davidow draws on his successful marketing experience at Intel Corporation to create a complete program for marketing victory. He drives home the basics, such as how to go head-on against the competition; how to "plan products, not devices"; how to give products a "soul"; and how to engineer promotions, market internationally, motivate salespeople, and rally distributors. Above all, he demonstrates the critical importance of servicing and supporting customers. Total customer satisfaction, Davidow makes clear, must be every high-tech marketer's ultimate goal. The only comprehensive marketing strategy book by an insider, Marketing High Technology looks behind the scenes at industry-shaking clashes involving Apple and IBM, Visicorp and Lotus, Texas Instruments and National Semiconductor. He recounts his own involvement in Crush, Intel's innovative marketing offensive against Motorola, to demonstrate, step-by-step, how it became an industry prototype for a winning high-tech campaign. Davidow clearly spells out 16 principles which increase the effectiveness of marketing programs. From examples as diverse as a Rolling Stones concert and a microprocessor chip, he defines a true "product." He analyzes and explains in new ways the strategic importance of distribution as it relates to market sector, pricing, and the pitfalls it entails. He challenges some traditional marketing theory and provides unique and important insights developed from over 20 years in the high-tech field. From an all-encompassing philosophy that great marketing is a crusade requiring total commitment, to a careful study of the cost of attacking a competitor, this book is an essential tool for survival in today's high-risk, fast- changing, and very lucrative high-tech arena.
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Gabriel Weinberg and Justin Mares
|
Penguin
Uk
Traction : How Any Startup Can Achieve Explosive Customer Growth
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In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth'Anyone trying to break through to new customers can use this smart, ambitious book'Eric Ries, author of The Lean StartupMost startups don't fail because they can't build a product. Most startups fail because they can't get traction.Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how consistently you can grow and acquire new customers.Traction will teach you the nineteen channels you can use to build a customer base, and offers a three-step framework to figure out which ones will work best for your business. No matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs.'Here is the inside scoop, the latest, most specific tactics from the red-hot centre of the Internet marketing universe. From someone who has done it. Twice'Seth Godin, author of Linchpin
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Ravi Ramamurti, Jitendra Singh |
Cambridge
University
Press
Emerging Multinationals in Emerging Markets
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Goodreads rating: 4.33
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This book provides a comprehensive insight into the world of Emerging Market Multinationals (EMNEs) and their unique paths to global success. It explores how these firms have leveraged their home-country context to achieve competitive advantages and what impact their internationalization has had on their Western rivals. Recommended for anyone interested in understanding the changing landscape of global business and the future of EMNEs.
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Clayton M. Christensen, Michael B. Horn, Curtis W. Johnson |
Mcgraw-hill
Disrupting Class: How Disruptive Innovation Will Change The Way The World Learns
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Selected as one of the "Best Books on Innovation, 2008" by BusinessWeek magazine Named the "Best Human-Capital Book of 2008" by Strategy + Business magazine A crash course in the business of learning-from the bestselling author of The Innovator's Dilemma and The Innovator's Solution … "Provocatively titled, Disrupting Class is just what America's K-12 education system needs--a well thought-through proposal for using technology to better serve students and bring our schools into the 21st Century. Unlike so many education 'reforms,' this is not small-bore stuff. For that reason alone, it's likely to be resisted by defenders of the status quo, even though it's necessary and right for our kids.We owe it to them to make sure this book isn't merely a terrific read; it must become a blueprint for educational transformation."--Joel Klein, Chancellor of the New York City Department of Education “A brilliant teacher, Christensen brings clarity to a muddled and chaotic world of education.”--Jim Collins, bestselling author of Good to Great According to recent studies in neuroscience, the way we learn doesn't always match up with the way we are taught. If we hope to stay competitive-academically, economically, and technologically-we need to rethink our understanding of intelligence, reevaluate our educational system, and reinvigorate our commitment to learning. In other words, we need “disruptive innovation.” Now, in his long-awaited new book, Clayton M. Christensen and coauthors Michael B. Horn and Curtis W. Johnson take one of the most important issues of our time-education-and apply Christensen's now-famous theories of “disruptive” change using a wide range of real-life examples. Whether you're a school administrator, government official, business leader, parent, teacher, or entrepreneur, you'll discover surprising new ideas, outside-the-box strategies, and straight-A success stories. You'll learn how
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Ron Adner
|
Portfolio
The Wide Lens : What Successful Innovators See That Others Miss
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Goodreads rating: 4.13
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How can great companies do everything right—identify real customer needs, deliver excellent innovations, beat their competitors to market—and still fail? The truth is that many companies fail because they focus too intensely on their own innovations, while neglecting the ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners—some visible, some hidden—deliver on their promises, too. Ron Adner draws on over a decade of research and field testing to reveal the hidden structure of success, from Michelin’s failed run-flat tires to Apple’s path to market dominance. The Wide Lens offers a powerful new set of frameworks and tools that will multiply your odds of innovation success.
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Robert Spector
|
Harper
Business
Amazon.com : Get Big Fast
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Goodreads rating: 3.64
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If you're interested in the story of one of the most recognized brand names on the internet and how it became that way, "Amazon.com: Get Big Fast" is the book for you. This unauthorized account of the company's creation, its rise, and its uncertain future provides a behind-the-scenes story of how Jeff Bezos built something the world had never seen. Robert Spector, the journalist and best-selling author, presents an up-to-date, fast-paced, and revealing account of Amazon.com.
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Lai Y. Poh, Chan Siew Leong |
Marshall
Cavendish
Intl
Small Businesses in Singapore : Case Studies in Entrepreneurship & Strategic Management
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Recommendation: This book offers valuable insights into how entrepreneurs in Singapore navigate the challenging business landscape, highlighting their strategies for success as well as lessons learned from their failures. It is a must-read for aspiring entrepreneurs and business owners looking to gain practical knowledge and inspiration from real-life stories.
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Rosabeth Moss Kanter, John J. Kao, Fred Wiersema |
Harper
Business
Innovation
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Goodreads rating: 3.25
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This book is an excellent read for entrepreneurs and business owners who want to take their businesses to the next level. The book provides insights from the CEOs and chief officers of innovation at successful companies like Pfizer, DuPont, Rubbermaid, 3M, General Electric, and others. It provides a step-by-step guide to creating and sustaining innovation and creativity within a company. The book is full of fascinating and entertaining anecdotes, such as DuPont's invention of the covered golf ball and 3M's invention of the Wet-or-Dry sandpaper. It is also introduced by Tom Peters, an undisputed leader on the subject of innovation.
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Scott Miller, Sergio Zyman |
Harpercollins
S
Inc
Building Brandwidth : Closing the Sale Online
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Now the world's most famous marketer, Sergio Zyman, has teamed up with Scott Miller to present a brilliant and irascible take on e-marketing as it really is and how it's supposed to be.just as Zyman's best-selling The End of Marketing as We Know It signaled the end of traditional marketing-marketing as corporate ornamentation, somehow existing apart from the serious business practice of selling more people more stuff more often-Building Brandwidth takes on the myth that this cool, hip new technology needs cool, hip new marketing to make the sale. Marketing is marketing-building a brand online takes discipline and sweat, just as it does offline.Too many Internet start-ups are betting on irreverent advertising and in-jokes to do magic-to create instant brand awareness, build traffic, develop commerce, create buzz, and enable the brand to rise to the top. But "irreverent" too often means "irrelevant." Meanwhile, sales stagnate-or nosedive. Ever since the Internet bubble burst, Web companies live by the law-of-the-jungle rules of all companies.In this illuminating book you'll learn why:• Building brandwidth isn't about being trendy. It's about closing the sale online and using some of the back-to-the principles of e-merchanting to do that.• Everything you knew about mass marketing is over. Today, customization rules, and that means customer-ization rules.• Customers don't care if your Web site has the coolest technology-they want to know how it can do something for them that they need or want and how it can do it differently than any other site.• Creativity isn't about being obscure. Creativity means doing the hard work of communicating what your business can do that the competition can't.• What applies to e-companies now applies to all companies. The new and old economies have fused into one hypercompetitive transformed economy.Building Brandwidth is the user's manual for anyone doing business on the Internet. This indispensable guide to making money and coming out on top will help you close the sale online in these fast-moving, make-or-break times when every e-commerce venture is desperately fighting to stay afloat.
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Michael Lewis
|
Norton
The New New Thing : A Silicon Valley Story
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Goodreads rating: 3.75
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The New New Thing is a great read for anyone interested in the rise of startups and technology in the 21st century. Michael Lewis provides readers with an inside look into the battle between Netscape and Microsoft, as well as the investment bankers' skepticism of Healtheon. The book's most unique feature is the story of Clark's complex sailboat, Hyperion, and his belief that he can control it via computer. It's an intriguing and entertaining read for those interested in the tech industry and stories of innovation.
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Murray Weidenbaum, Samuel Hughes |
Free
Press
The Bamboo Network : How Expatriate Chinese Entrepreneurs are Creating a New Economic Superpower in Asia
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Goodreads rating: 3.44
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Describes how expatriate Chinese entrepreneurs are building business empires in Southeast Asia
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Stan Davis
|
Touchstone
Monster Under The Bed
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Goodreads rating: 3.57
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Companies in the business of providing knowledge -- for profit -- will dominate the 21st-century global marketplace.Can your business compete?In today's fast-paced world, knowledge is doubling nearly every seven years, while the life cycle of a business grows increasingly shorter. The best way -- and perhaps the only way -- to succeed is to become a "knowledge-based" business. In The Monster Under the Bed, Stan Davis and Jim Botkin show * Every business can become a knowledge business* Every employee can become a knowledge worker* Every customer can become a lifelong learnerThe Monster Under the Bed explains why it's necessary for businesses to educate employees and consumers. Consider the fact that the vast majority of 60 million PC owners, for example, learned to use their computers not at school but at work or at home. Davis and Botkin explain how any high-tech, low-tech, or no-tech company can discover new markets and create new sources of income by building future business on a knowledge-for-profit basis -- and how, once it does, its competitors must follow or fail.Filled with examples of high-profile companies that are riding the crest of this powerful wave, The Monster Under the Bed is an insightful exploration of the many ways that the knowledge-for-profit revolution will profoundly affect our businesses, our educational processes, and our everyday lives.
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Norman M. Scarborough, Thomas W. Zimmerer |
Prentice
Hall
Essentials of Entrepreneurship and Small Business Management : United States Edition
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Goodreads rating: 3.89
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This book is perfect for anyone who wants to dive into the world of entrepreneurship. With its abundance of real-world examples and practical exercises, it provides a step-by-step guide to starting and managing a small business. The most unique feature of this book is its logical process, which makes it easy for readers to follow along and implement the strategies outlined in the book. Overall, if you're looking for a comprehensive guide to small business management, this book is a great choice.
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Carl Shapiro, Hal R. Varian |
Harvard
Business
Review
Press
Information Rules - A Strategic Guide To The Network Economy
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Goodreads rating: 4.06
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Information Rules is an essential guide for managers aiming to thrive in the information economy. With its focus on the application of classic economics concepts to information technology, this book helps readers to understand the consequences of pricing, protecting and planning information products and services. Shapiro and Varian offer practical business strategies that will assist business leaders in making effective decisions and navigating the challenges of the information age with confidence. Highly recommended for anyone interested in the economics of information and networks.
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Gary Kotler Philip; Armstron, Gary M. Armstrong |
Pearson
Principles of Marketing : Global Edition
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Goodreads rating: 4.09
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The book 'Principles of Marketing: Global Edition' provides a comprehensive guide on creating customer value and building loyal customers. It is especially relevant to students outside the United States, as it offers insights for targeting the correct market. The book is an excellent resource for those who want to understand the changing nature of consumer expectations and gain knowledge about the importance of building communities for building brand loyalty.
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Janet Lowe
|
Wiley
Warren Buffett Speaks : Wit and Wisdom from the World's Greatest Investor
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Goodreads rating: 3.88
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Recommended for aspiring investors seeking expert advice. This book is a compilation of quotes and insights from Warren Buffet, a highly respected investor. His practical tips on investment, business, and life would be beneficial to anyone seeking to succeed in these areas.
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David Schneider, Grady E. Means |
John
Wiley
&
Sons
Metacapitalism : The E-business Revolution and the Design of 21st Century Companies and Markets
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This book is essential reading for business leaders looking to transform their companies into e-business models. Through case studies of major corporations and industries, the authors reveal how market leaders are leveraging global expansion, capital, and technology to accelerate growth and value creation. They introduce new concepts that will become a natural part of the business lexicon in the near future, such as "value-added communities" and "brand-owning" companies. If you want to stay ahead of the game, MetaCapitalism is the book for you.
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Robert G. Allen, Mark Victor Hansen |
Harmony
Books
One Minute Millioniare : The Enlightened Way to Wealth
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Would you like to know the secrets to making all the money you’ll ever want?Now, two mega-bestselling authors with decades of experience in teaching people how to achieve extraordinary wealth and success share their secrets. Mark Victor Hansen, cocreator of the phenomenal Chicken Soup for the Soul series, and Robert G. Allen, one of the world’s foremost financial experts, have helped thousands of people become millionaires. Now it’s your turn.Is it possible to make a million dollars in only one minute? The answer just might surprise you. The One Minute Millionaire is an entirely new approach, a life-changing “millionaire system” that will teach you how to:* Create wealth even when you have nothing to start with.* Overcome fears so you can take reasonable risks.* Use the power of leverage to build wealth rapidly.* Use “one minute” habits to build wealth over the long term.The One Minute Millionaire is a revolutionary approach to building wealth and a powerful program for self-discovery as well. Here are two books in one, fiction and nonfiction, designed to address two kinds of learning so that you can fully integrate these life-changing lessons. On the right-hand pages, you will find the fictional story of a woman who has to make a million dollars in ninety days or lose her two children forever. The left-hand pages give the practical, step-by-step nonfiction strategies and techniques that actually work in the real world. You’ll find more than one hundred nuts-and-bolts “Millionaire Minutes,” each one a concise and invaluable lesson with specific techniques for creating wealth. However, the lessons here are not just about becoming a millionaire—they are about becoming an enlightened millionaire and how to ethically make, keep, and share your wealth. Whether your goal is less than a million dollars or that amount many times over, there’s never been a better time to achieve abundance. Let The One Minute Millionaire show you the way.
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Christopher Surdak
|
Amacom
Data Crush: How the Information Tidal Wave Is Driving New Business Opportunities
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Goodreads rating: 3.65
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Data Crush could be a good read for business owners and entrepreneurs who are trying to keep up with today's technology-driven landscape. The book elaborates on the importance of collecting and analyzing customer data to understand preferences and predict future behavior. The book provides real-world examples of companies like Amazon, Home Depot and Ford, as well as newer players like Groupon and scores of niche-market winners, who have succeeded by leveraging big data. Readers will gain an understanding of the key drivers of data proliferation, including cloud computing and digital commerce, and will be provided with insights on how to make sense of this constantly updated universe of valuable information.
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Ethan M. Rasiel
|
Mcgraw-hill
The McKinsey Way
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Goodreads rating: 3.61
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THE MCKINSEY WAY can be a great read for anyone who wants to get an in-depth understanding of how one of the world's best consulting firm works. The book provides a fascinating behind-the-scenes look at McKinsey & Company's approach to problem-solving, team-building, and management. In addition, Ethan Rasiel's writing style is engaging and witty, making it a fun read. The book serves as a toolkit of problem-solving techniques without peer, and it empowers every business decision-maker to become a better strategic player in any organization.
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Curtis Johnson, Michael Horn, Clayton M. Christensen |
Mcgraw
Hill
Disrupting Class, Expanded Edition: How Disruptive Innovation Will Change the Way the World Learns
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"Provocatively titled, Disrupting Class is just what America's K-12 education system needs--a well thought-through proposal for using technology to better serve students and bring our schools into the 21st Century. Unlike so many education 'reforms,' this is not small-bore stuff. For that reason alone, it's likely to be resisted by defenders of the status quo, even though it's necessary and right for our kids. We owe it to them to make sure this book isn't merely a terrific read; it must become a blueprint for educational transformation."―Joel Klein, Chancellor of the New York City Department of Education "A brilliant teacher, Christensen brings clarity to a muddled and chaotic world of education."―Jim Collins, bestselling author of Good to Great “Just as iTunes revolutionized the music industry, technology has the potential to transform education in America so that every one of the nation’s 50 million students receives a high quality education. Disrupting Class is a must-read, as it shows us how we can blaze that trail toward transformation.”―Jeb Bush, former Governor of Florida According to recent studies in neuroscience, the way we learn doesn't always match up with the way we are taught. If we hope to stay competitive-academically, economically, and technologically-we need to rethink our understanding of intelligence, reevaluate our educational system, and reinvigorate our commitment to learning. In other words, we need "disruptive innovation." Now, in his long-awaited new book, Clayton M. Christensen and coauthors Michael B. Horn and Curtis W. Johnson take one of the most important issues of our time-education-and apply Christensen's now-famous theories of "disruptive" change using a wide range of real-life examples. Whether you're a school administrator, government official, business leader, parent, teacher, or entrepreneur, you'll discover surprising new ideas, outside-the-box strategies, and straight-A success stories. You'll learn how:
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Muhammad Yunus
|
Public
Affairs
(perseus
Books
Group)
Creating A World Without Poverty
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Goodreads rating: 3.97
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This book would be a great read for individuals interested in innovative solutions to poverty. The author, Muhammad Yunus, is a Nobel Peace Prize winner who invented microfinance, and he details how social businesses can be used to fight global poverty. The most unique feature of the book is Yunus's focus on social businesses, which aim to address social problems rather than make profits. Readers will be impressed by his insights on how modern capitalism can be improved and how businesses can become a force for good.
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John A. Tracy
|
Wiley
How To Read A Financial Report - Wringing Vital Signs Out Of The Numbers
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Lurking somewhere amidst all the figures in a financial report is vitally important information about where a company has been and where it is headed. But without a guide to isolate and interpret those numbers, the dizzying array of columns and rows doesn't add up to a hill of beans. That's why thousands of professionals and savvy individuals have referred to this bestselling resource that shows anyone how to make sense of all those numbers. Updated throughout, this edition features new information on tax reform, depreciation methods, spotting fraudulent reporting, and recent FASB rulings. Also, all exhibits have been made easier to follow. "If you would like to have a minimal understanding of the numbers that make up a balance sheet, income, and cash flow statement . . . then How to Read a Financial Report might be just what you are looking for. Mr. Tracy's book explains in plain English the meaning of the major terms used in financial statements."— The Wall Street Journal "What distinguishes Tracy's efforts from other manuals is an innovative structure that visually ties together elements of the balance sheet and income statement by tracing where and how a line item in one affects an entry in another."— Inc. magazine "An excellent job of showing how to separate the wheat from the chaff without choking in the process."— Miami Herald "A wonderful book-organized logically and written clearly. For a Fool to be an effective investor, she has to know her way around a financial statement. This book will help you develop that skill. It's the clearest presentation of many accounting concepts that this Fool has seen."—Selena Maranjian, The Motley Fool
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R Sridharan Fcs, CISA ACA, Sabarish Muthukumar |
Independently
Published
All about Doing Business in Singapore PART-I : A Complete Entrepreneur's Guide to Singapore Compliance
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Millennial Entrepreneurs’ Guide on doing business in Singapore is the quintessential guide to learning and following the compliance and business guidelines in the Singapore business market. It is written for budding entrepreneurs, startups, small and medium businesses owners and professional practitioners to keep as quick reference, no matter their current location.It provides step-by-step instructions to meet all the requirements, immerse yourself in the Singapore business culture, and prepare for success.Discover why businesses large and small flock this region and learn what it takes to become part of this economic superpower. Learn the benefits of living and/or working in Singapore and how it can help you build your own business empire in this diverse, growing, business-friendly locale.If you’re ready to explore this lucrative market, now is the time to buy this guide and begin a new adventure!CA A Loganathan ACA, CISA, CFE, FIPA(Aus), FAIA(UK)
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Jonathan R. Woetzel
|
Wiley
Capitalist China : Strategies for a Revolutionized Economy
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Recommended for businesspeople & economics students; providing industry-specific analysis sector by sector, highlighting risks & opportunities in China's development into a major economic power and backed by decades of experience. Includes insights from leading multinational CEO's on doing business in China.
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Steven Silbiger
|
Piatkus
Books
The 10-day MBA : A Step-by-step Guide to Mastering the Skills Taught in Top Business Schools
from RM27.58 MYR
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Goodreads rating: 3.7
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Summarises the essentials of top American business school education.
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