Economics Books
Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Ravi Ramamurti, Jitendra Singh |
Cambridge
University
Press
Emerging Multinationals in Emerging Markets
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Goodreads rating: 4.33
RM77.00 MYR
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Why have so many firms in emerging economies internationalized quite aggressively in the last decade? What competitive advantages do these firms enjoy and what are the origins of those advantages? Through what strategies have they built their global presence? How is their internationalization affecting Western rivals? And, finally, what does all this mean for mainstream international business theory? In Emerging Multinationals in Emerging Markets, a distinguished group of international business scholars tackle these questions based on a shared research design. The heart of the book contains detailed studies of emerging-market multinationals (EMNEs) from the BRIC economies, plus Israel, Mexico, South Africa, and Thailand. The studies show that EMNEs come in many shapes and sizes, depending on the home-country context. Furthermore, EMNEs leverage distinctive competitive advantages and pursue distinctive internationalization paths. This timely analysis of EMNEs promises to enrich mainstream models of how firms internationalize in today's global economy.
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David Ketchum
|
Wiley
Big M, Little M Marketing : New Strategies for a New Asia
RM49.00 MYR
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Goodreads rating: 3.33
RM49.00 MYR
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David Ketchum brings a rare insight to marketing in Asia. His observation and recommendations are based on relationships with a broad range of marketers - packaged goods and consumer durables as well as business-to-business products and services. The added bonus is that David Ketchum is a facile and gifted writer who holds the readerâ??s attention from start to finish. A must read for anyone interested in doing business in Asia! - Harold Burson, Founding Chairman, Burson-Marsteller David Ketchumâ??s insight in Big M, little m is your map and GPS receiver to help navigate the Asian Brand and marketing frontier. I recommend this book for anyone interested in learning about the unique challenges and adept solutions of marketing in Asia during this time of extreme change. Big M little m is the closest thing to having your own Asian marketing consultant in a box - Frank Yu, Regional Business Manager, XBOX and Home Entertainment Division, Microsoft CorporationAsia's economics, despite ups and down, remain the most vibrant and fastest growing in the World. Yet, as David Ketchum explains, the number of global brand names made in Asia is disproportionately low. This is now changing as the forces of globalization and bottom-up restructuring within the region are coming together. For anyone involved in running an Asian-based business these are both exciting and daunting times that call for a fresh look at the marketing challenge. David Ketchum draws on a wealth of personal experience to help us out. Big M little m Marketing is a remarkable fusion of marketing theory and practice, big picture and detail, explanation and seasoned advice that is helpful and fun to read - Geoffrey Barker, Chief Economist, HSBC Asia-Pacific
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Blake Mycoskie
|
Spiegel
&
Grau
Start Something That Matters
RM26.00 MYR
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Goodreads rating: 4.02
RM26.00 MYR
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In 2006, while travelling in Argentina, young entrepreneur Blake Mycoskie encountered children too poor to afford shoes, who developed injuries on their feet that often led to serious health problems. Blake knew he wanted to help, but rather than start a charity, he went against conventional wisdom and created a for profit business to help the children who he met. With the help of a local shoemaker, Blake struck out to merge activism and fashion in the form of a local canvas shoe worn by farmers and gauchos alike, called the alpargata. Blake called his creation TOMS Shoes (which stands for "Tomorrow's Shoes") and promised to give a pair of new shoes to a child in need for every pair that he sold. Starting with only two hundred pairs of handmade shoes, optimism, and entrepreneurial charisma, Blake successfully launched TOMS into the high fashion world. They can now be seen adorning the feet of celebrities such as Keira Knightley, Scarlett Johansson, and Tobey Maguire.Blake's mission is to prove that you can achieve financial success and make the world a better place at the same time. In this book, he shares the six counterintuitive principles that have guided the growth of TOMS for the past threeMake business personalBe resourceful without resourcesReverse retirementKeep it simpleStay humbleGive more, advertise lessThe result is an inspiring account of a young man whose entrepreneurial spirit was able to affect change in the world, and a call to others to be inspired to do the same.As part of the One for One initiative, Random House will provide a new book to a child in need with every copy of Start Something That Matters purchased.
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Philip M. Rosenzweig
|
Free
Press
The Halo Effect... and the Eight Other Business Delusions That Deceive Managers
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Goodreads rating: 3.89
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The Halo Effect is a thought-provoking book that challenges the often-gullible reader who believes everything they might hear or see advertised. Rosenzweig presents an unconventional and humorous insight that will spur the reader on to think more critically and deeply about business success. This book is perfect for businesspeople looking to expand their knowledge and insights, and for students looking to develop their critical thinking skills.
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David Rosenberg
|
Ft
Pr
Cloning Silicon Valley : the next generation high tech hotspots
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Goodreads rating: 4.44
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Explores the creation of successful concentrations of high-tech industry. Author describes the approaches to building a technology industry, and details the opinions and evaluations of entrepreneurs, venture capitalists, government officials and academics who have experienced the phenomenon in their home countries and in California.
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Arnoud De Meyer, Kwon Ping Ho |
World
Scientific
Publishing
Company
Art Of Leadership, The: Perspectives From Distinguished Thought Leaders
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Goodreads rating: 0.0
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The Art of Leadership: Perspectives from Distinguished Thought Leaders is a must-read for those looking to improve their leadership skills and expand their knowledge on global issues. The insights shared by internationally renowned academics, scholars, business, and political leaders will leave readers feeling inspired and motivated. This book offers a unique collection of perspectives on a variety of topics, such as economics, politics, entrepreneurship, and management, making it a valuable addition to any book collection.
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Michael E. Gerber
|
Harper
Collins
The E-Myth Revisited : Why Most Small Businesses Don't Work and What to Do About It
RM31.00 MYR
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Goodreads rating: 4.06
RM31.00 MYR
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Small business coaching.
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Kieran Levis
|
Atlantic
Books
Winners and Losers : Creators and Casualties of the Age of the Internet
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Goodreads rating: 3.84
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"Winners and Losers" tells the stories of the creators - and the casualties - of the age of the internet. It shows how a handful of businesses were born and rose to enormous heights and how others fell from them, in a new, networked, ferociously competitive economy. Kieran Levis reveals how a few innovative, far-sighted entrepreneurs and companies succeeded in creating entirely new markets and dominating them, while so many others failed. He shows how Amazon and Google rose from nothing to revenues of billions, whilst IBM, Kodak and AOL suddenly faced disaster; how Nokia and Sky bounced from near-bankruptcy to global leadership; and charts the incredible rise, fall and rise again of Apple. Levis explains why the digital revolution has involved so much creative destruction; how unfamiliar competitors, disruptive technologies and unique business models have brought down apparently unassailable market leaders; how some winners got such a grip on their customers that they took almost all; and how meteoric success has led to hubris, and often to nemesis. Told with clarity, wit and pace, these dramatic stories show what it was about a handful of winners that enabled them to hold onto their prizes, whilst the absence of these qualities crippled the losers.
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Matt Barney
|
Penguin
Random
House
India
Leadership @infosys
RM41.00 MYR
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Goodreads rating: 3.29
RM41.00 MYR
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Powered by intellect, driven by valuesInfosys has been at the forefront of a new India Inc. since 1981. Leadership @ Infosys is the first book to codify Infosyss unique history, values and leadership practices that account for the firms stellar rise from US$ 200 seed capital to a multibillion dollar global enterprise. As an extension of Infosyss tradition of growing leaders through a programme called Leaders Teach, the book captures the origins of Infosyss leadership approach and leverages advanced psychometrics to identify current leaders who are exceptionally effective in Infosyss leadership model. These leaders share approaches that they believe account for their successes, and are candid about where they stumbled in the past to help junior leaders avoid their mistakes. Chapters based on Infosyss Leadership Journey Series include discussions of strategic leadership, change leadership, operational leadership, talent leadership, relationship and networking leadership, content leadership and entrepreneurial leadership by thought leaders in each area, and feature a state-of-the-science review of leadership research along with practical examples that leaders can use to improve their performance and aptitude to take on increasing levels of responsibility.
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Karen Lam
|
Ws
Professional
Power Talk: Insights From Asia's Leading Entrepreneurs
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Goodreads rating: 4.0
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"Karen’s interviewees were a veritable who’s who in Asia … Entrepreneurs who reflect the diversity of Asia, the different routes and paths to success, but who are bound together by common themes on life, family and values. This is what Power Talk has managed to capture, and in essence, what Channel NewsAsia was meant to do … I would recommend it to anyone who wants to understand entrepreneurship in Asia." Debra Soon Chief Customer Officer, Mediacorp Pte Ltd What drives success in Asia? How did the pioneers do what they did, how are they planning their succession? What are their views on life and family? After six seasons of Channel News Asia's Power List Asia, with 73 episodes high-powered guests, over 26,000 manhours of pre- and post-production and 130,000 airmiles, comes Power Talk. Distilling the very best and most memorable conversations with various head honchos, Karen Lam sits down (not on television this time) to compile the best business ideas, personal philosophies, attitudes and intriguing stories into common themes of leadership and entrepreneurship in Asia. Featuring more than 20 Powerlisters and a range of topics such as crisis management, brand building, expanding westward and succession planning, Power Talk is a must-read for any Asian entrepreneur on the cusp of that next league.
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John A. Tracy
|
Wiley
How To Read A Financial Report - Wringing Vital Signs Out Of The Numbers
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Goodreads rating: 3.91
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Lurking somewhere amidst all the figures in a financial report is vitally important information about where a company has been and where it is headed. But without a guide to isolate and interpret those numbers, the dizzying array of columns and rows doesn't add up to a hill of beans. That's why thousands of professionals and savvy individuals have referred to this bestselling resource that shows anyone how to make sense of all those numbers. Updated throughout, this edition features new information on tax reform, depreciation methods, spotting fraudulent reporting, and recent FASB rulings. Also, all exhibits have been made easier to follow. "If you would like to have a minimal understanding of the numbers that make up a balance sheet, income, and cash flow statement . . . then How to Read a Financial Report might be just what you are looking for. Mr. Tracy's book explains in plain English the meaning of the major terms used in financial statements."— The Wall Street Journal "What distinguishes Tracy's efforts from other manuals is an innovative structure that visually ties together elements of the balance sheet and income statement by tracing where and how a line item in one affects an entry in another."— Inc. magazine "An excellent job of showing how to separate the wheat from the chaff without choking in the process."— Miami Herald "A wonderful book-organized logically and written clearly. For a Fool to be an effective investor, she has to know her way around a financial statement. This book will help you develop that skill. It's the clearest presentation of many accounting concepts that this Fool has seen."—Selena Maranjian, The Motley Fool
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Dan Senor, Saul Singer |
Twelve
Start-Up Nation : The Story of Israel's Economic Miracle
RM42.00 MYR
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Goodreads rating: 4.11
RM42.00 MYR
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What the world can learn from Israel's meteoric economic success.Start-Up Nation addresses the trillion dollar question: How is it that Israel -- a country of 7.1 million, only 60 years old, surrounded by enemies, in a constant state of war since its founding, with no natural resources-- produces more start-up companies than large, peaceful, and stable nations like Japan, China, India, Korea, Canada and the UK?With the savvy of foreign policy insiders, Senor and Singer examine the lessons of the country's adversity-driven culture, which flattens hierarchy and elevates informality-- all backed up by government policies focused on innovation. In a world where economies as diverse as Ireland, Singapore and Dubai have tried to re-create the "Israel effect", there are entrepreneurial lessons well worth noting. As America reboots its own economy and can-do spirit, there's never been a better time to look at this remarkable and resilient nation for some impressive, surprising clues.
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RM25.00 MYR
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Companies in the business of providing knowledge -- for profit -- will dominate the 21st-century global marketplace.Can your business compete?In today's fast-paced world, knowledge is doubling nearly every seven years, while the life cycle of a business grows increasingly shorter. The best way -- and perhaps the only way -- to succeed is to become a "knowledge-based" business. In The Monster Under the Bed, Stan Davis and Jim Botkin show * Every business can become a knowledge business* Every employee can become a knowledge worker* Every customer can become a lifelong learnerThe Monster Under the Bed explains why it's necessary for businesses to educate employees and consumers. Consider the fact that the vast majority of 60 million PC owners, for example, learned to use their computers not at school but at work or at home. Davis and Botkin explain how any high-tech, low-tech, or no-tech company can discover new markets and create new sources of income by building future business on a knowledge-for-profit basis -- and how, once it does, its competitors must follow or fail.Filled with examples of high-profile companies that are riding the crest of this powerful wave, The Monster Under the Bed is an insightful exploration of the many ways that the knowledge-for-profit revolution will profoundly affect our businesses, our educational processes, and our everyday lives.
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Ron Adner
|
Portfolio
The Wide Lens : What Successful Innovators See That Others Miss
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Goodreads rating: 4.13
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How can great companies do everything right—identify real customer needs, deliver excellent innovations, beat their competitors to market—and still fail? The truth is that many companies fail because they focus too intensely on their own innovations, while neglecting the ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners—some visible, some hidden—deliver on their promises, too. Ron Adner draws on over a decade of research and field testing to reveal the hidden structure of success, from Michelin’s failed run-flat tires to Apple’s path to market dominance. The Wide Lens offers a powerful new set of frameworks and tools that will multiply your odds of innovation success.
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Sharon L. Lechter, Robert T. Kiyosaki |
Warner
Books
Rich Dad, Poor Dad: What the Rich Teach Their Kids About Money -- That the Poor and Middle Class Do Not!
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Goodreads rating: 4.12
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Recommendation:
- This book is a game-changer for anyone seeking financial independence. By challenging conventional wisdom and providing practical advice, Robert T. Kiyosaki teaches readers how to think differently about money. Unveiling the secrets that the rich use to build wealth, he emphasizes the importance of financial education and offers a roadmap for achieving financial success. If you're ready to break free from the limitations of traditional thinking and unlock your true financial potential, this book is a must-read.
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Murray Weidenbaum, Samuel Hughes |
Free
Press
The Bamboo Network : How Expatriate Chinese Entrepreneurs are Creating a New Economic Superpower in Asia
RM36.00 MYR
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Goodreads rating: 3.44
RM36.00 MYR
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Describes how expatriate Chinese entrepreneurs are building business empires in Southeast Asia
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George J. Siedel
|
Jossey-bass
Using the Law for Competitive Advantage
RM49.00 MYR
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Goodreads rating: 3.83
RM49.00 MYR
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The law has become an enabler that allows firms to expand globally, develop entrepreneurial ventures, establish a customer-focused company, and create corporate values. Using the Law for Competitive Advantage reveals the link between business objectives and legal objectives and explains how the law can help create competitive advantage for a company. Drawing on the latest research and numerous examples from business, the author shows how to manage legal resources to gain an edge in the marketplace in a cost-effective manner. He tells how to reframe legal problems as business problems. And he explains how to use legal frameworks to create both value and values for the company. In addition, the book includes practical, hands-on tools that managers can use to deal with a variety of stakeholders and legal concerns.
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Rania Habiby Anderson
|
Way
Women
Work,
The
Undeterred : The Six Success Habits of Women in Emerging Economies
RM37.00 MYR
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Goodreads rating: 3.91
RM37.00 MYR
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If you’re an ambitious woman in Africa, Asia, Latin America, or the Middle East, there has never been a better time to be you. Markets are opening up. Businesses everywhere are expanding. Your career or business has unlimited potential. In UNDETERRED, you will find the keys to success, based on four years of research, deep expertise, and interviews with more than 250 relatable businesswomen around the world. These women will inspire you and Rania Anderson will guide you. Despite the obstacles successful women face, they remain undeterred. They persevere by developing the solutions and workarounds that makes sense within the contexts of their cultures. Do you want to be more successful? Do you want to be undeterred? Unlock your potential by cultivating the six success habits identified in this book. The world is waiting for the unique talents and skills you have to offer.
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Sharon L. Lechter, Robert T. Kiyosaki |
Warner
Books
(ny)
Rich Dad, Poor Dad : What the Rich Teach Their Kids About Money
RM33.00 MYR
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Goodreads rating: 4.12
RM33.00 MYR
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This book will:* Explode the myth that you need to earn a high income to become rich* Challenge the belief that your house is an assett* Show parents why they can't rely on the school system to teach their kids about money* Define once and for all an assett and a liability* Teach you what to teach your kids about money so they will benefit in ways you did not
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Paul J. Deitel, Harvey M. Deitel |
Prentice
Hall
e-Business & e-Commerce for Managers
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Goodreads rating: 4.0
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Finally, there's an authoritative, comprehensive manager's guide to every aspect of building and managing a successful e-Business! e-Business and e-Commerce for Managers starts by reviewing today's leading e-Business models, as well as several key industries where e-Businesses offer especially attractive opportunities, including entertainment, career development, e-Publishing, and online finance. Next, it helps managers address each key strategic and technical component of a successful e-Business. Coverage planning and building a robust Web site infrastructure; deploying effective Internet-based marketing and affiliate programs; using Customer Relationship Management to strengthen customer loyalty; managing online transactions; protecting the security of your site; and much more. The book includes a step-by-step guide to e-Business site building, as well as a full chapter on leveraging new e-Business opportunities associated with the wireless Internet. An appendix features development of a complete Web-based shopping cart application using HTML, JavaScript, VBScript, Active Server Pages, and an Access database. For all managers, business owners, and others who need a comprehensive overview of how to build and manage an e-Business.
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Bob Burg
|
Portfolio
Hardcover
The Go-Giver : A Little Story About a Powerful Business Idea
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Goodreads rating: 4.33
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This is the international bestseller with a radically simple message. "The Go-Giver" tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. One day, desperate to land a big deal at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by his devotees simply as the Chairman. Over the next week, Pindar introduces Joe to a series of 'go-givers': a restaurateur, a CEO, a financial adviser, a broker, and the 'Connector' who brought them all together. Pindar's friends share the Five Laws of Stratospheric Success and teach Joe how to open himself up to the power of giving. Joe learns that changing his focus from getting to giving - putting others' interests first and continually adding value to their lives - leads to unexpected returns. Imparted with wit and grace, "The Go-Giver" is a heartwarming and inspiring tale that brings new relevance to the old proverb 'Give and you shall receive'.
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Norman M. Scarborough
|
Norman
M
Scarborough
Essentials of Entrepreneurship and Small Business Management , Global Edition
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Goodreads rating: 3.89
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This text provides the knowledge and tools readers need to launch a business so that it has the greatest chance for success. The Foundations of Entrepreneurship; Inside the Entrepreneurial Mind: From Ideas to Reality; Designing a Competitive Business Model and Building a Solid Strategic Plan; Conducting a Feasibility Analysis and Crafting a Winning Business Plan; Forms of Business Ownership; Franchising and the Entrepreneur; Buying an Existing Business; Building a Powerful Marketing Plan; E-Commerce and the Entrepreneur; Pricing Strategies; Creating a Successful Financial Plan; Managing Cash Flow; Sources of Financing: Debt and Equity; Choosing the Right Location and Layout; Global Aspects of Entrepreneurship; Building a New Venture Team and Planning for the Next For any person interested in owning, operating, and managing a small business. This text is also a useful reference for entrepreneurs and managers of small businesses.
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George Berkowski
|
Piatkus
How to Build a Billion Dollar App : Discover the secrets of the most successful entrepreneurs of our time
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Goodreads rating: 4.14
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THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS'A must read for anyone who wants to start a mobile app business' Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga)'A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to build the next must-have app' Michael Acton Smith, Founder and CEO, Mind CandyApps have changed the way we communicate, shop, play, interact and travel and their phenomenal popularity has presented possibly the biggest business opportunity in history.In How to Build a Billion Dollar App , serial tech entrepreneur George Berkowski gives you exclusive access to the secrets behind the success of the select group of apps that have achieved billion-dollar success.Berkowski draws exclusively on the inside stories of the billion-dollar app club members, including Instagram, Whatsapp, Snapchat, Candy Crush and Uber to provide all the information you need to create your own spectacularly successful mobile business. He guides you through each step, from an idea scribbled on the back of an envelope, through to finding a cofounder, building a team, attracting (and keeping) millions of users, all the way through to juggling the pressures of being CEO of a billion-dollar company (and still staying ahead of the competition).If you've ever dreamed of quitting your nine to five job to launch your own company, you're a gifted developer, seasoned entrepreneur or just intrigued by mobile technology, How to Build a Billion Dollar App will show you what it really takes to create your own billion-dollar, mobile business.
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Jayati Bhattacharya
|
Institute
Of
Southeast
Asian
Studies
Beyond the Myth : Indian Business Communities in Singapore
RM38.00 MYR
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Goodreads rating: 3.33
RM38.00 MYR
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This book is a macro-study of Indian business communities in Singapore through different phases of their growth since colonial times. It goes beyond the conventional labour-history approach to study Indian immigrants to Southeast Asia, both in terms of themselves and their connections with the peoples' movements. It looks at how Indian business communities negotiated with others in the environments in which they found themselves and adapted to them in novel ways. It especially brings into focus the patterns and integration of the Indian networks in the large-scale transnational flows of capital, one of the least-studied aspects of the diaspora history in this part of the world.
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Michael Lewis
|
Hodder
&
Stoughton
The New New Thing : How Silicon Valley Defines the Ways We Think and Live as We Enter a New Century
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Goodreads rating: 3.75
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This book offers a fascinating insight into the life and ambitions of one of Silicon Valley's most important entrepreneurs, Jim Clark. The journey Lewis takes us on aboard Clark's yacht is a thrilling and entertaining ride through the landscape of the super-rich in the tech world. The book provides a unique perspective on the birth of free enterprise in the twenty-first century, making it a must-read for anyone looking to understand the world of Silicon Valley.
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Gary S. Lynn, Richard R Reilly |
Harper
Business
Blockbusters: The Five Keys to Developing GREAT New Products
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Goodreads rating: 3.91
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Great products are the lifeblood of great companies, yet approximately 60 percent of new products fail in the marketplace, after major investments and huge risks. Why? Gary Lynn and Richard Reilly now offer advice that will radically change the way new products are developed and a plan for companies to survive -- and thrive -- in today's competitive and turbulent times. Blockbusters shares the results of a ten-year research study of more than 700 teams illustrated by the inside stories of nearly fifty of the most successful products ever launched -- true "blockbusters," familiar to consumers everywhere. These include Colgate's Total toothpaste (now the market leader after Crest dominated for thirty years!), the Iomega Zip Drive, the Handspring Visor, the PowerShot staple gun, the Polycom SoundStation conference phone, the Apple IIe computer, and many others. Lynn and Reilly reveal and explain in detail the five keys to blockbuster success that companies ignore at their the responsibilities of senior management, a compelling vision of the product, the role of prototyping, the collaboration of people under pressure, and the process of information exchange. In this book, the authors prove that without these crucial elements a blockbuster new product is virtually impossible! Blockbusters uses both winning and losing case studies to explode established myths and to chart a course for implementing the surprising strategies of history-making development teams. A must for senior managers, entrepreneurs, and team leaders alike -- and for any reader curious about how great products are created -- this heavily researched and groundbreaking book promises to become a classic in the fields of product development and organizational renewal.
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Elliott H. Gue, Yiannis G. Mostrous, Ivan D. Martchev |
Ft
Pr
The Silk Road to Riches : How You Can Profit by Investing in Asia's Newfound Prosperity
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Goodreads rating: 3.0
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Asia is now the world's #1 growth story. Farsighted investors will realize enormous profits by investing in companies that benefit from Asia's historic transformation. In The Silk Road to Riches, a team of world-class financial analysts and newsletter editors point you to the right companies, the right sectors, and the right strategies.
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Michael E. Porter
|
Free
Press
Competitive Strategy : Techniques for Analyzing Industries and Competitors
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Goodreads rating: 4.16
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Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Electrifying in its simplicity -- like all great breakthroughs -- Porter's analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet his three generic strategies -- lowest cost, differentiation, and focus -- which bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and presents a whole new perspective on how profit is created and divided. In the almost two decades since publication, Porter's framework for predicting competitor behavior has transformed the way in which companies look at their rivals and has given rise to the new discipline of competitor assessment. More than a million managers in both large and small companies, investment analysts, consultants, students, and scholars throughout the world have internalized Porter's ideas and applied them to assess industries, understand competitors,, and choose competitive positions. The ideas in the book address the underlying fundamentals of competition in a way that is independent of the specifics of the ways companies go about competing. Competitive Strategy has filled a void in management thinking. It provides an enduring foundation and grounding point on which all subsequent work can be built. By bringing a disciplined structure to the question of how firms achieve superior profitability, Porter's rich frameworks and deep insights comprise a sophisticated view of competition unsurpassed in the last quarter-century.
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At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.
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