Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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Strategic Management : Text and Cases - Thryft
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Dess | Mcgraw Hill Higher Education

Strategic Management : Text and Cases

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Goodreads rating: 3.55

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"Strategic Management: Text and Cases, 4th Edition", by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneurship, knowledge management, and intellectual assets. The text is rounded off by rich, relevant, and teachable cases. This text's accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students. The new case selections emphasize variety, currency, and familiar company names. The cases are up-to-date in terms of both financial data and strategic issues. This group of cases gives both instructors and students unparalleled quality and variety. Based on consistent reviewer feedback, these selections combine comprehensive and shorter length cases about well known companies.
International Business - Challenges In A Changing World - Thryft
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This book is ideal for business students interested in global business and its challenges in the changing world. It features case studies that cover large and small businesses from various countries, and highlights contemporary issues such as corporate social responsibility, ethics, governance, and global warming. The book encourages critical thinking and provides an international perspective on running a successful business.
Made In Japan - Akio Morita And Sony - Thryft
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This book is a must-read for anyone interested in the story behind the founding of one of the world's largest companies, Sony. Akio Morita's leadership and vision for innovation is captured brilliantly in this book, making it a great recommendation for entrepreneurs looking for inspiration. The book offers insights into the world economy and the relationship between Japan and the US.
Maverick : The Success Story Behind the World's Most Unusual Workplace - Thryft
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Ricardo Semler | Grand Central Pub

Maverick : The Success Story Behind the World's Most Unusual Workplace

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Goodreads rating: 4.1

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It can if you think like Ricard Semler, the maverick CEO who turned his own company into a model for the 90's and beyond. In MAVERICK, Semler will tell you how he changed his company and how you can change yours...if you dare! The extraordinary true story of 34-year-old CEO Ricardo Semler and of the rebirth of his family owned Brazilian manufacturing company, Semco. MAVERICK is a chronicle of corporate change--a change so vast and successful that Semco has been visited by over 400 corporate representatives from around the world who want to see it in action. In 1980, 21-year-old Ricardo Semler took over the reins of the company his father founded and built. Ricardo proceeded to break every rule of doing business, firing an entire echelon of upper level managers. Once he opened the floodgates to change, Semler never--even when he was tempted to--closed them again. Semler's management system allows employees to work at home, study and discuss the company's financial statements, make corporate decisions, take over the cafeteria kitchen, start their own business with company assets, and redesign the products Semco builds and how they are built. The in 10 years of constant experimentation--a time period in which Brazil's economy faltered--Semco has achieved a growth rate of 600%! In chronicling Semco's inner revolution, Semler shows how his radical ideas and strategies, as well as his nuts and bolts specifics, can be applied to any company anywhere.
Unlocking The World's Largest E-Market - A Guide To Selling On Chinese Social Media - Thryft
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Ashley Dudarenok | Alarice International

Unlocking The World's Largest E-Market - A Guide To Selling On Chinese Social Media

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Goodreads rating: 4.15

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The book provides practical advice for marketers looking to expand their presence in China, especially on Chinese social media platforms such as WeChat and Weibo. It offers insights into Chinese consumers and the latest digital trends in China, while warning against simply transplanting Western marketing strategies. The book is written by a marketing expert with first-hand experience in China.
Innovation Killers - How Financial Tools Destroy Your Capacity To Do New Things - Thryft
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Innovation Killers would be a good read for managers or entrepreneurs who want to understand and avoid common innovation mistakes. This book provides insights into common innovation mistakes made by companies and offers a way forward for management teams who want to avoid these obstacles and get innovation right. This book stands out for its credible authors and practical tips.
How to Write a Business Plan - Thryft
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Brian Finch | Kogan Page

How to Write a Business Plan

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Goodreads rating: 3.49

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Starting with the premise that there's only one chance to make a good impression, How to Write a Business Plan covers all the issues involved in producing a business plan – from profiling competitors and forecasting market development, to the importance of providing clear and concise financial information.  It also includes a full glossary, case histories and a detailed section on the related issue of how a company can best use internal business plans.
Leading the Revolution : How to Thrive in Turbulent Times by Making Innovation a Way of Life - Thryft
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This book, "Leading the Revolution," is a game-changer for anyone looking to transform their company or industry. It provides a step-by-step action plan to become an industry revolutionary, with real-life examples from companies like Charles Schwab and Cisco. With its stunning illustrations and practical insights, this book will show you how to unleash your creativity, harness the power of every employee, and create a culture of continual reinvention. Get ready to ignite your industry with radical innovation!
Using the Law for Competitive Advantage - Thryft
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George J. Siedel | Jossey-bass

Using the Law for Competitive Advantage

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Goodreads rating: 3.83

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The law has become an enabler that allows firms to expand globally, develop entrepreneurial ventures, establish a customer-focused company, and create corporate values. Using the Law for Competitive Advantage reveals the link between business objectives and legal objectives and explains how the law can help create competitive advantage for a company. Drawing on the latest research and numerous examples from business, the author shows how to manage legal resources to gain an edge in the marketplace in a cost-effective manner. He tells how to reframe legal problems as business problems. And he explains how to use legal frameworks to create both value and values for the company. In addition, the book includes practical, hands-on tools that managers can use to deal with a variety of stakeholders and legal concerns.
The Mom & Pop Store : True Stories from the Heart of America - Thryft
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Robert Spector | Walker & Company

The Mom & Pop Store : True Stories from the Heart of America

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Goodreads rating: 3.32

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"The Mom & Pop Store" is a heartwarming collection of stories from small business owners across America. It highlights their experiences in adapting to changing times, offering good customer service, and fostering a sense of community. As readers delve into each chapter, they will appreciate the importance of supporting small businesses and the unique character they bring to their communities. The book serves as a love letter to the businesses that define America.
The One Minute Millionaire - Thryft
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Robert Allen | Ebury Press

The One Minute Millionaire

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Goodreads rating: 4.04

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The One Minute Millionaire is an inspiring read that presents a practical approach to achieving financial success. The book offers a unique approach of combining a fable with the rules for achieving financial success that provides actionable advice for overcoming fear, doubts, and other roadblocks that limit one's potential. With this book, readers can unlock their inner winner and create true wealth in a minute.
The Wide Lens : What Successful Innovators See That Others Miss - Thryft
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Ron Adner | Portfolio

The Wide Lens : What Successful Innovators See That Others Miss

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Goodreads rating: 4.13

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How can great companies do everything right—identify real customer needs, deliver excellent innovations, beat their competitors to market—and still fail? The truth is that many companies fail because they focus too intensely on their own innovations, while neglecting the ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners—some visible, some hidden—deliver on their promises, too. Ron Adner draws on over a decade of research and field testing to reveal the hidden structure of success, from Michelin’s failed run-flat tires to Apple’s path to market dominance. The Wide Lens offers a powerful new set of frameworks and tools that will multiply your odds of innovation success.
Data Crush: How the Information Tidal Wave Is Driving New Business Opportunities - Thryft
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Data Crush could be a good read for business owners and entrepreneurs who are trying to keep up with today's technology-driven landscape. The book elaborates on the importance of collecting and analyzing customer data to understand preferences and predict future behavior. The book provides real-world examples of companies like Amazon, Home Depot and Ford, as well as newer players like Groupon and scores of niche-market winners, who have succeeded by leveraging big data. Readers will gain an understanding of the key drivers of data proliferation, including cloud computing and digital commerce, and will be provided with insights on how to make sense of this constantly updated universe of valuable information.
Building Brandwidth : Closing the Sale Online - Thryft
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Scott Miller, Sergio Zyman  | Harpercollins S Inc

Building Brandwidth : Closing the Sale Online

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Goodreads rating: 2.8

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Now the world's most famous marketer, Sergio Zyman, has teamed up with Scott Miller to present a brilliant and irascible take on e-marketing as it really is and how it's supposed to be.just as Zyman's best-selling The End of Marketing as We Know It signaled the end of traditional marketing-marketing as corporate ornamentation, somehow existing apart from the serious business practice of selling more people more stuff more often-Building Brandwidth takes on the myth that this cool, hip new technology needs cool, hip new marketing to make the sale. Marketing is marketing-building a brand online takes discipline and sweat, just as it does offline.Too many Internet start-ups are betting on irreverent advertising and in-jokes to do magic-to create instant brand awareness, build traffic, develop commerce, create buzz, and enable the brand to rise to the top. But "irreverent" too often means "irrelevant." Meanwhile, sales stagnate-or nosedive. Ever since the Internet bubble burst, Web companies live by the law-of-the-jungle rules of all companies.In this illuminating book you'll learn why:• Building brandwidth isn't about being trendy. It's about closing the sale online and using some of the back-to-the principles of e-merchanting to do that.• Everything you knew about mass marketing is over. Today, customization rules, and that means customer-ization rules.• Customers don't care if your Web site has the coolest technology-they want to know how it can do something for them that they need or want and how it can do it differently than any other site.• Creativity isn't about being obscure. Creativity means doing the hard work of communicating what your business can do that the competition can't.• What applies to e-companies now applies to all companies. The new and old economies have fused into one hypercompetitive transformed economy.Building Brandwidth is the user's manual for anyone doing business on the Internet. This indispensable guide to making money and coming out on top will help you close the sale online in these fast-moving, make-or-break times when every e-commerce venture is desperately fighting to stay afloat.
Fast Cycle Time : How to Align Purpose, Strategy and Structure for Speed - Thryft
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This book is perfect for business leaders who want to increase their company's productivity and efficiency. Meyer provides a step-by-step process to help businesses reduce non-value-added activities and empower their workforce to learn faster. The book's unique approach to productivity sets it apart from other business books and makes it a must-read for any company looking to stay competitive in the rapidly changing market.
Jobshift : How To Prosper In A Workplace Without Jobs - Thryft
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Jobshift : How To Prosper In A Workplace Without Jobs

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Recommendation: This book is a must-read for anyone feeling uncertain about their future in the job market. With its insightful and forward-thinking approach, Job Shift will help you understand the evolving nature of work and guide you in finding new opportunities in the ever-changing landscape. Don't miss out on the valuable advice that will empower you to thrive in a workplace without traditional jobs.
Platform Strategy : How to Unlock the Power of Communities and Networks to Grow Your Business - Thryft
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During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy , Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully. Using their own "rocket model" and original case studies (including Google, Apple, Amazon), they explain how designing, igniting and scaling a platform business requires learning a whole new set of management rules. Platform Strategy also offers many fascinating insights into the future of platforms, their regulation and governance, as well as how they can be combined with other business models. Benoit Reillier and Laure Claire Reillier are co-founders of Launchworks, a leading advisory firm focused on helping organizations develop and scale innovative business models.
The McKinsey Way - Thryft
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Ethan M. Rasiel | Mcgraw-hill

The McKinsey Way

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Goodreads rating: 3.61

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THE MCKINSEY WAY can be a great read for anyone who wants to get an in-depth understanding of how one of the world's best consulting firm works. The book provides a fascinating behind-the-scenes look at McKinsey & Company's approach to problem-solving, team-building, and management. In addition, Ethan Rasiel's writing style is engaging and witty, making it a fun read. The book serves as a toolkit of problem-solving techniques without peer, and it empowers every business decision-maker to become a better strategic player in any organization.
Marketing High Technology - Thryft
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William H. Davidow

Marketing High Technology

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Goodreads rating: 3.99

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Marketing is civilized warfare. And as high-tech products become increasingly standardized -- practically identical, from the customer's point of view -- it is marketing that spells life or death for new devices or entire firms. In a book that is as fascinating as it is pragmatic, William H. Davidow, a legend in Silicon Valley, where he was described as "the driving force behind the micro processor explosion," tells how to fight the marketing battle in the intensely competitive world of high-tech companies -- and win. Blunt, pithy, and knowledgeable, Davidow draws on his successful marketing experience at Intel Corporation to create a complete program for marketing victory. He drives home the basics, such as how to go head-on against the competition; how to "plan products, not devices"; how to give products a "soul"; and how to engineer promotions, market internationally, motivate salespeople, and rally distributors. Above all, he demonstrates the critical importance of servicing and supporting customers. Total customer satisfaction, Davidow makes clear, must be every high-tech marketer's ultimate goal. The only comprehensive marketing strategy book by an insider, Marketing High Technology looks behind the scenes at industry-shaking clashes involving Apple and IBM, Visicorp and Lotus, Texas Instruments and National Semiconductor. He recounts his own involvement in Crush, Intel's innovative marketing offensive against Motorola, to demonstrate, step-by-step, how it became an industry prototype for a winning high-tech campaign. Davidow clearly spells out 16 principles which increase the effectiveness of marketing programs. From examples as diverse as a Rolling Stones concert and a microprocessor chip, he defines a true "product." He analyzes and explains in new ways the strategic importance of distribution as it relates to market sector, pricing, and the pitfalls it entails. He challenges some traditional marketing theory and provides unique and important insights developed from over 20 years in the high-tech field. From an all-encompassing philosophy that great marketing is a crusade requiring total commitment, to a careful study of the cost of attacking a competitor, this book is an essential tool for survival in today's high-risk, fast- changing, and very lucrative high-tech arena.
Joining Forces - Thryft
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Mitchell Lee Marks, Philip Mirvis  | John Wiley & Sons

Joining Forces

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Goodreads rating: 4.07

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Recommendation: Joining Forces provides crucial insights into the world of mergers and acquisitions, helping businesses plan and align both people and processes, ensuring that they create a sustainable competitive advantage. With clear and concise advice from pre-merger planning to post-merger alignment, it is an ideal read for professionals in this space who are looking to create value from their M&A transactions.
The New Market Wizards : Conversations with America's Top Traders - Thryft
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Taps into the minds of today’s trading superstars to reveal the secrets of their astonishing success In these absorbing interviews with star performers in the financial markets, Schwager humanizes the mechanics and psychology behind the trading world in such sophisticated instruments as currencies, stock options, commodity futures, and mutual-fund accounts by individuals, investment firms and group-trading computerized "money machines." One trader focuses on market response to news events, another calculates mathematical probabilities--one even cocks an ear to the noise level on the exchange floor. All rank assiduous research, self-confidence, a specific plan and the courage to cut losses among essentials to success. Few consider their work gambling, but Schwager entertainingly argues that a successful trader needs many of the qualities of a good poker player. Though the subject matter is esoteric, there is much here to attract the general reader, and Schwager appends a "primer" of technical basics.  You may not know their names, but they are the trading elite―a select group of super-money makers whose trading prowess has become the stuff of legend. They are speculators in everything from stocks and bonds to options and commodity futures who make millions―often in a matter of hours―and leave their peers in the dust. In this enthralling sequel to his international bestseller, Market Wizards, Jack Schwager interviews these stars, asking the questions that everyone with an interest in the financial markets would love know the answers to and receiving the kind of frank, occasionally bewildering answers that make this book as much a page-turner as its predecessor.
The E-Myth Revisited : Why Most Small Businesses Don't Work and What to Do About It - Thryft
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Small business coaching.
The Momentum Effect - How To Ignite Exceptional Growth - Thryft
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J.C. Larreche | Ft Press

The Momentum Effect - How To Ignite Exceptional Growth

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Goodreads rating: 3.69

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A few rare companies have discovered the secret to sustained high momentum. They’ve learned how to create the conditions that lead to exceptional organic growth―which feeds on itself, continually accelerating the business forward. In The Momentum Effect , J.C. Larreche introduces a complete framework for gaining momentum, keeping it, and harnessing its power. Drawing on new research and powerful case studies, Larreche demonstrates the stunning role of momentum in value creation. He sets out the process for developing the “power offers” that lie at the heart of this powerful force. This book offers a systematic process for creating momentum that will work in any business, in any industry, and under any market conditions. You’ll learn how to create new value through a momentum strategy and build the leadership competencies to deliver highly profitable growth over the next six months…five years…even decades. •Pioneer or drive momentum and harness its stunning powerHow momentum-powered firms create 80% more shareholder value •Understand the drivers of momentum strategyCraft power offers, mobilize for growth, and more •Master the Momentum design and executionEight specific steps to implement a long-term winning momentum strategy •Climb the five-step Momentum Leadership LadderHow leaders can systematically generate and direct momentum "This book shows you how to build momentum for growth and leave your competitors trailing far in your wake!" –Sir Richard Branson "J.C. Larreche’s book, The Momentum Effect , is a must-read. It highlights why more marketing spend and further value extraction are not the key determinants for future growth. To create powerful momentum for exceptional growth, it is essential to offer innovative value to the marketplace. The Momentum Effect outlines just how to achieve this. The results are illuminating. ―W. Chan Kim & Renée Mauborgne, Authors of Blue Ocean Strategy "How can companies achieve exceptional and sustained growth? The Momentum Effect explores this challenge and reveals successful strategies for originating new sources of growth and value from customers with the power to unlock great potential.” ―Dr. Daniel Vasella, Chairman & CEO, Novartis AG, Basel/Switzerland
Madison & Vine: Why the Entertainment and Advertising Industries Must Converge to Survive - Thryft
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The inside scoop on innovations and relationships that are revolutionizing the industry . . From the sharp decline in CD sales to the fragmentation of network TV audiences, the business models of the entertainment and advertising industries are showing severe cracks. Advertising Age editor Scott Donaton explains why these industries must converge to survive, overcoming hurdles and creating business models that attract today's consumer. . . PRAISE FOR MADISON And VINE . . "A superb analysis of the intersection of Madison and Vine. This convergence is the future financial model of the entertainment and advertising industries."--Mark Burnett, Creator/Executive Producer of The Apprentice and Survivor . . "Scott Donaton [has] written the definitive book about the mutual benefit that happens when filmmakers and marketers collaborate."--Harvey Weinstein, President, Miramax Films Corp. . . "Scott Donaton does more than lay out a road map of the future. A word to those who want some action in this crazily converging technocentric read this book or be left behind."--Stanley Bing, bestselling author of What Would Machiavelli Do and Fortune magazine columnist . . "Unique and insightful, Scott provides an insider's look into the evolving business models of entertainment and advertising."--Donny Deutsch, Chairman and CEO, Deutsch Inc. .
The Halo Effect... and the Eight Other Business Delusions That Deceive Managers - Thryft
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Philip M. Rosenzweig | Free Press

The Halo Effect... and the Eight Other Business Delusions That Deceive Managers

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Goodreads rating: 3.89

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The Halo Effect is a thought-provoking book that challenges the often-gullible reader who believes everything they might hear or see advertised. Rosenzweig presents an unconventional and humorous insight that will spur the reader on to think more critically and deeply about business success. This book is perfect for businesspeople looking to expand their knowledge and insights, and for students looking to develop their critical thinking skills.
Success Stories : How Eleven of Japan's Most Interesting Businesses Came to be - Thryft
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Recommendation: This book is a great read for anyone who is interested in entrepreneurship, business or Japanese culture. The book tells the stories of eleven different companies from various industries, such as real estate, food, cosmetics, and tea, and how they became successful. The book serves as a great source of inspiration for aspiring entrepreneurs.
Disrupting Class: How Disruptive Innovation Will Change The Way The World Learns - Thryft
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Selected as one of the "Best Books on Innovation, 2008" by BusinessWeek magazine Named the "Best Human-Capital Book of 2008" by Strategy + Business magazine A crash course in the business of learning-from the bestselling author of The Innovator's Dilemma and The Innovator's Solution … "Provocatively titled, Disrupting Class is just what America's K-12 education system needs--a well thought-through proposal for using technology to better serve students and bring our schools into the 21st Century. Unlike so many education 'reforms,' this is not small-bore stuff. For that reason alone, it's likely to be resisted by defenders of the status quo, even though it's necessary and right for our kids.We owe it to them to make sure this book isn't merely a terrific read; it must become a blueprint for educational transformation."--Joel Klein, Chancellor of the New York City Department of Education “A brilliant teacher, Christensen brings clarity to a muddled and chaotic world of education.”--Jim Collins, bestselling author of Good to Great According to recent studies in neuroscience, the way we learn doesn't always match up with the way we are taught. If we hope to stay competitive-academically, economically, and technologically-we need to rethink our understanding of intelligence, reevaluate our educational system, and reinvigorate our commitment to learning. In other words, we need “disruptive innovation.” Now, in his long-awaited new book, Clayton M. Christensen and coauthors Michael B. Horn and Curtis W. Johnson take one of the most important issues of our time-education-and apply Christensen's now-famous theories of “disruptive” change using a wide range of real-life examples. Whether you're a school administrator, government official, business leader, parent, teacher, or entrepreneur, you'll discover surprising new ideas, outside-the-box strategies, and straight-A success stories. You'll learn how
E-Commerce - Business, Technology, Society - Thryft
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Kenneth C. Laudon, Carol Traver  | Person

E-Commerce - Business, Technology, Society

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Goodreads rating: 3.79

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This book is perfect for anyone looking to delve deeper into the world of e-commerce. It provides a unique perspective by emphasizing the importance of not only technological advancements but also business development and social issues. The authors cover all the essential aspects of e-commerce, making it a great resource for both beginners and experts in the field.
McKinsey Mind - Thryft
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Ethan M. Rasiel, Paul N. Friga  | Mcgraw Hill

McKinsey Mind

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Goodreads rating: 3.66

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The groundbreaking follow-up to the international bestseller­­a hands-on guide to putting McKinsey techniques to work in your organization McKinsey & Company is the most respected and most secretive consulting firm in the world, and business readers just can't seem to get enough of all things McKinsey. Now, hot on the heels of his acclaimed international bestseller The McKinsey Way , Ethan Rasiel brings readers a powerful new guide to putting McKinsey concepts and skills into action­­ The McKinsey Mind . While the first book used case studies and anecdotes from former and current McKinseyites to describe how "the firm" solves the thorniest business problems of their A-list clients, The McKinsey Mind goes a giant step further. It explains, step-by-step, how to use McKinsey tools, techniques and strategies to solve an array of core business problems and to make any business venture more successful. Designed to work as a stand-alone guide or together with The McKinsey Way , The McKinsey Mind follows the same critically acclaimed style and format as its predecessor. In this book authors Rasiel and Friga expand upon the lessons found in The McKinsey Way with real-world examples, parables, and easy-to-do exercises designed to get readers up and running.
The Mango Story - Thryft
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Humberto Salerno, Andrea Gay Zaragoza  | Lid Publishing

The Mango Story

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Goodreads rating: 2.67

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"The Mango Story is a fascinating read for anyone interested in the fashion industry, especially for those intrigued by the rise of Spanish fashion brands. The book offers a comprehensive look into Mango's business model, advertising strategies, and brand development. It's a recommended read for entrepreneurs, fashion designers, and marketing professionals who want to learn from the success story of Mango in today's consumer world."
The Warren Buffett Way : Investment Strategies of the World's Greatest Investor - Thryft
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This book is a must-read for anyone interested in understanding the investment strategies of Warren Buffett, the world's greatest investor. Through in-depth analysis, it provides valuable insights into his methods and the key decisions that have contributed to his remarkable success. The book not only offers practical advice but also presents Buffett's wisdom and philosophy in an engaging and relatable manner. Whether you are an experienced investor or a beginner, this book will inspire you to think differently and potentially improve your own investment approach.
The Power Of Impact Investing - Putting Markets To Work For Profit And Global Good - Thryft
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Margot Brandenburg, Judith Rodin  | Wharton Digital Press

The Power Of Impact Investing - Putting Markets To Work For Profit And Global Good

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Goodreads rating: 3.57

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This book would be a good read for individuals who are interested in creating social impact through their investments while also earning a financial return. The book provides a comprehensive overview of impact investing, its comparison with traditional investments and philanthropy, and the opportunities available in this field worldwide. It is a great resource for those who wish to understand how they can contribute towards addressing some of the biggest challenges of our time with their investments.
Sizing Up a Start-Up - Thryft
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Matt Kursh, Daniel Rippy  | Basic Books

Sizing Up a Start-Up

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Goodreads rating: 3.0

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"Sizing Up a Start-Up" is an essential read for anyone interested in the modern technology sector. It provides valuable insights from experienced professionals and offers practical methods for making well-informed decisions about high-potential opportunities. This book is perfect for new economy careerists, entrepreneurs, and investors looking to appraise start-up opportunities. Its unique feature is that it provides insider information on compensation and business strategies in the technology sector. It will help readers navigate the intricacies of high-tech hires, and give readers the tools they need to succeed in this fast-paced industry.
Billion-dollar Lessons - Thryft
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Chunka Mui, Paul B. Carroll  | Portfolio

Billion-dollar Lessons

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Billion-dollar Lessons provides insights on why businesses fail by examining more than 750 flameouts. The book's unique selling point is that it helps readers learn from the costly mistakes of others so they can avoid them. This is an ideal read for anyone interested in entrepreneurship or anyone who wants to succeed in business.
Red Wired : China's Internet Revolution - Thryft
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China now contains 250 million Internet users, the largest in the world, and growing. Fortunes have been made, but more importantly, society and business are being transformed along the unique lines of Chinese Internet development. This will substantially affect the business and political character of the fastest growing economic power in the world. Red Wired takes a fascinating inside look at how China has adopted the Internet at rapid pace. Through unique access to the key players in China's Internet revolution, the authors offer a new perspective on the growth of this superpower and the role that technology has played. Moreover, they offer business lessons from Internet companies which succeeded in this most complex and unique of markets.
Inside Knowledge : Streetwise in Asia - Thryft
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Michael Backman | Palgrave Macmillan

Inside Knowledge : Streetwise in Asia

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Bestselling author Michael Backman here draws upon a wealth of new examples, case studies and anecdotes to provide crucial insights into Asian business themes. This will provide a valuable guide for anybody whose business takes them into Asia and will enable readers to get to grips with Asian business and understand how Asia really works.
Mr. China - Thryft
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Tim Clissold | Constable & Robinson

Mr. China

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Goodreads rating: 3.95

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In the early 1990s, China finally opened for business, and Wall Street wanted to get in on the act. When the investment bankers arrived from New York with their Harvard MBAs, pinstripes and tassled loafers, ready to negotiate with the Old Cadres, the stage was set for a collision between Wall Street's billions and the world's oldest culture. This is the true story of a tough Wall Street banker who had reached the top and found that it wasn't enough. Looking for glory, he came to China to surf the next new investment wave and teamed up with an ex-Red Guard and an Englishman living in Beijing. Together, they raised over $400 million and bought up factories all over China. They thought the contracts were watertight. But then they began learning the hard way that China doesn't play by anyone else's rules. Left sitting in their boardrooms while their Chinese partners marched off in their own different directions, they watched their millions begin sliding towards the abyss. Faced with no option but to fight, they embarked on a series of desperate battles to regain control of their businesses. Their struggle reveals the human face of this vast and complex country that knows it must modernise but throughout history has always kept the advantage when dealing with outsiders. Clissold tells his at times surreal story with amusement and affection, and the result is exhilarating, an eye-opening account of the arcane world of traditional Chinese business and an instructive insight into the limitations of Wall Street and western business-school training. He opens a window of understanding between East and West in a truly exciting human-interest story that is a mix of adventure, farce and high finance.
Beyond the Myth : Indian Business Communities in Singapore - Thryft
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This book is a macro-study of Indian business communities in Singapore through different phases of their growth since colonial times. It goes beyond the conventional labour-history approach to study Indian immigrants to Southeast Asia, both in terms of themselves and their connections with the peoples' movements. It looks at how Indian business communities negotiated with others in the environments in which they found themselves and adapted to them in novel ways. It especially brings into focus the patterns and integration of the Indian networks in the large-scale transnational flows of capital, one of the least-studied aspects of the diaspora history in this part of the world.
How Brands Grow : What Marketers Don't Know - Thryft
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Byron Sharp | Oxford University Press

How Brands Grow : What Marketers Don't Know

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Goodreads rating: 4.16

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How Brands Grow is a must-read for anyone in the marketing industry. It challenges common marketing practices and provides evidence-based answers to questions that marketers ask every day. It is unique in that it presents tried and tested laws in a practical and easy-to-understand format. Users will appreciate gaining a deeper understanding of how advertising, promotions, and loyalty programs actually work, and will be able to apply this knowledge to grow their own brands effectively.
India Inside : The Emerging Innovation Challenge to the West - Thryft
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Phanish Puranam, Nirmalya Kumar  | Harvard Business Review Press

India Inside : The Emerging Innovation Challenge to the West

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Thanks to its ability to innovate, the developed world will always have a distinct advantage over the developing world, right? Not according to leading management experts Nirmalya Kumar and Phanish Puranam. In India Inside , the authors draw on their research to show how India is already turning this assumption on its head—often in ways invisible to consumers in the developed world.Through their research and extensive interviews with India-based executives from such companies as AstraZeneca, GE, Infosys, Intel, and Wipro, the authors unveil the dramatic rise in invisible innovation occurring in India—from B2B products and R&D outsourcing to process and management innovation. The book also illuminates Indian companies’ growing ability to innovate consumer products that are compact, low-cost, efficient, and robust in the face of harsh environmental conditions. The authors’ analysis makes clear that for certain kinds of innovation, the long-held monopoly of the developed world is over.India Inside provides a wake-up call for executives and policy makers in the developed world and a clear-eyed view of both the challenges and opportunities facing multinationals seeking new sources of innovation in the future.
Trump: The Best Real Estate Advice I Ever Received: 100 Top Experts Share Their Strategies
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Considering the fluctuations in today's real estate market, this book could be a golden nugget for you. It’s not just Trump’s perspective; it’s a collection of wisdom from a century of experts. You'll get a chance to peek into the strategies that successful real estate moguls have used, which could be invaluable whether you're an up-and-comer or a seasoned investor.
The Competitive Strategy : Techniques for Analyzing Industries and Competitors - Thryft
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Power Moves: Master the Art of Competition is a must-read for anyone looking to gain a competitive edge in the business world. In this electrifying book, author Michael Porter introduces his groundbreaking techniques for analyzing industries and competitors. With his three generic strategies - lowest cost, differentiation, and focus - Porter provides a clear framework for strategic positioning. Through insightful analysis, he shows how competitive advantage can be achieved and linked directly to profitability. Whether you're a manager, consultant, student, or scholar, this book will revolutionize your understanding of competition and give you the tools to succeed.
All about Doing Business in Singapore PART-I : A Complete Entrepreneur's Guide to Singapore Compliance - Thryft
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Millennial Entrepreneurs’ Guide on doing business in Singapore is the quintessential guide to learning and following the compliance and business guidelines in the Singapore business market. It is written for budding entrepreneurs, startups, small and medium businesses owners and professional practitioners to keep as quick reference, no matter their current location.It provides step-by-step instructions to meet all the requirements, immerse yourself in the Singapore business culture, and prepare for success.Discover why businesses large and small flock this region and learn what it takes to become part of this economic superpower. Learn the benefits of living and/or working in Singapore and how it can help you build your own business empire in this diverse, growing, business-friendly locale.If you’re ready to explore this lucrative market, now is the time to buy this guide and begin a new adventure!CA A Loganathan ACA, CISA, CFE, FIPA(Aus), FAIA(UK)
Crossing the Chasm : Marketing and Selling Technology Products to Mainstream Customers - Thryft
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Crossing the Chasm is a must-read for entrepreneurs, marketers and product managers looking to take their high-tech products to mainstream customers. With an updated coverage of the Internet, the book provides practical insights and a revolutionary new model to help bridge the gap between early adopters and mainstream customers. Users have found the book’s unique framework and actionable advice to be invaluable in building successful products and businesses.
Small Businesses in Singapore : Case Studies in Entrepreneurship & Strategic Management - Thryft
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Lai Y. Poh, Chan Siew Leong  | Marshall Cavendish Intl

Small Businesses in Singapore : Case Studies in Entrepreneurship & Strategic Management

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Recommendation: This book offers valuable insights into how entrepreneurs in Singapore navigate the challenging business landscape, highlighting their strategies for success as well as lessons learned from their failures. It is a must-read for aspiring entrepreneurs and business owners looking to gain practical knowledge and inspiration from real-life stories.
Warren Buffett Speaks : Wit and Wisdom from the World's Greatest Investor - Thryft
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Recommended for aspiring investors seeking expert advice. This book is a compilation of quotes and insights from Warren Buffet, a highly respected investor. His practical tips on investment, business, and life would be beneficial to anyone seeking to succeed in these areas.
The Reputation Economy : How to Optimise Your Digital Footprint in a World Where Your Reputation Is Your Most Valuable Asset - Thryft
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正版授权 卖家 : Boolee加微信[soweinc]每天分享好书,邀你加入国际微信群学习交流.微信好友低至5优惠 .书名:信誉经济:大数据时代的个人信息价值与商业变革简介:Linkedin创始人、《大数据时代》作者领衔推荐; 改变商业未来的洞察之作;为什么数字信誉正在成为企业与个人的核心竞争力?一场争夺个人信息价值的商业变革已经到来!作者:【美】迈克尔·费蒂克(Michael Fertik) 【美】戴维·C·汤普森(David C. Thompson)著,王臻 译出版社:中信出版社出版时间:2016年05月装订方式:精装分类:经济|经济学理论|其他经济学理论
Intelligent Business Alliances : How to Profit Using Today's Most Important Strategic Tool - Thryft
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"Intelligent Business Alliances" is a must-read for business executives who seek to hone their alliance management skills. The book offers practical advice on every stage of the alliance process, from selecting the right partner to managing the alliance for the long haul. The book's Mindshift approach is a unique and effective tool for analyzing the personalities and value systems of both parties, enabling managers to forecast potential problems and avoid future conflicts. Overall, "Intelligent Business Alliances" is highly recommended to those seeking to establish and manage successful strategic alliances.
Jugaad Innovation - Thryft
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Navi Radjou, Simone Ahuja, Jaideep Prabhu  | Random House

Jugaad Innovation

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Goodreads rating: 3.6

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Jugaad is a word often heard in general conversation in India. Whether to find ingenious solutions to problems or turn adversity into opportunity—Indians swear by it. In this seminal book, Navi Radjou, Jaideep Prabhu, and Simone Ahuja challenge the very way a traditional organization thinks and acts. Leading companies such as Facebook, Future Group, GE, Google, PepsiCo, Philips, Renault-Nissan, Siemens, Suzlon, Tata Group, and YES BANK, among others, are already practising jugaad to generate original ideas and pioneer growth. In the midst of rising global competition and swelling R&D budgets, Jugaad Innovation presents ways to innovate, be flexible, and do more with less. Peppered with examples of innovative entrepreneurs in emerging markets such as Africa, India, China, and Brazil, Jugaad Innovation illuminates paths to engender breakthrough growth in a complex and resource-scarce world.
Sam Walton, Made In America - My Story - Thryft
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John Huey Sam Walton, John Huey  | Bantam Books

Sam Walton, Made In America - My Story

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Goodreads rating: 4.13

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As Sam Walton himself said, this is "...a story about entrepreneurship, and risk, and hard work, and knowing where you want to go and being willing to do what it takes to get there. And it's a story about believing in your idea even when maybe some other folks don't, and about sticking to your guns." It's the story of how Walton parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late twentieth century, he never lost the common touch. Here Walton tells his extraordinary story in his own inimitable words. Genuinely modest, but always sure of his ambitions and achievements, Walton shares his thinking in a candid, straight-from-the-shoulder style."Here is an extraordinary success story about a man whose empire was built not with smoke and mirrors, but with good old-fashioned elbow grease."

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.