Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Consumer Behavior: Buying, Having, and Being - Thryft
Michael R. Solomon | Pearson College Div

Consumer Behavior: Buying, Having, and Being

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Goodreads rating: 3.87

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In stock: Very Good

If you've ever wondered why we buy what we buy, "Consumer Behavior" sheds light on the mysteries of shopping habits. Michael R. Solomon's engaging text will take you on a journey through the very heart of marketing, revealing how our decisions are influenced by a variety of factors. This book is perfect for anyone curious about the intersection of psychology and commerce or students looking to dive into marketing principles.
Java (TM) 2 Platform, Enterprise Edition : Platform and Component Specifications - Thryft
Vlada Matena, Bill Shannon, Mark Hapner  | Pearson Education

Java (TM) 2 Platform, Enterprise Edition : Platform and Component Specifications

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Goodreads rating: 3.0

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The Java 2 Platform, Enterprise Edition (J2EE) defines a new standard in enterprise solutions through a simplified, component-based development model. By extending the "write-once, run-anywhere(TM)" benefits of the Java programming language to enterprise servers, J2EE adds the scalability, robustness, and security required for today's vital e-commerce and enterprise solutions. The Java 2 Platform, Enterprise Platform and Components Specifications defines the architecture for developing applications with J2EE. This volume Java 2 Platform, Enterprise Edition Specification, version 1.2 This specification defines the initial release of the J2EE platform. It discusses application architecture using Java Servlets, JavaServer Pages(TM), Enterprise JavaBeans, and other technologies. It specifies application access to services such as JDBC(TM), Java Transaction API, JavaMail(TM), CORBA connectivity, and others. It also discusses J2EE policies regarding application deployment and security. Enterprise JavaBeans Specification, version 1.1 Enterprise JavaBeans technology provides the standard middle-tier components in the J2EE model. This technology provides simplified support for transaction management and remote object access, and it frees enterprise developers to focus on the business logic of their applications. Version 1.1 of the specification includes a number of enhancements, including mandatory entity beans and XML deployment descriptors. Java Servlet Specification, version 2.2 Java Servlets technology defines a standard for developing server-side behaviors in web applications based on the Java programming language. As part of the J2EE specifications, servlets technology supports development of dynamic web content for e-commerce and other enterprise applications. JavaServer Pages Specification, version 1.2 The JavaServer Pages (JSP) technology simplifies the development and deployment of interactive web applications. Using an extensible markup language based on HTML and the Java programming language, JSP defines a server-side mechanism to allow content experts greater freedom in creating and displaying dynamic web content. Developed with the input of a wide range of industry experts, these specifications define a new standard for resolving many complex issues related to developing, deploying, and managing multi-tier enterprise applications.
High Performance Through Process Excellence - From Strategy to Operations
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If process optimization intrigues you, Mathias Kirchmer's book is a treasure trove. It stitches together strategy and operations through Business Process Management (BPM), showing how vibrant organizations leverage these methods. Imagine gaining insights from various case studies that not only inspire but also provide a pragmatic blueprint for excellence. This read could be the catalyst for transforming your organization's processes into high-performance engines.
Project 2002 - Thryft

Project 2002

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If you're juggling tasks and deadlines, 'Project 2002' could be your lifesaver. John Carroll teaches you to utilize Project 2002 to its fullest potential, making project management a breeze. With its emphasis on new interactive features and seamless software integration, this guide will help professionals and students streamline their workflow efficiently.
Materials and Processes in Manufacturing - Thryft
E. Paul DeGarmo | Prentice Hall (higher Education Division, Pearson Education)

Materials and Processes in Manufacturing

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Goodreads rating: 4.28

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"Materials and Processes in Manufacturing" is a great read for anyone interested in learning the basics of manufacturing processes and engineering materials. The book provides a comprehensive overview of manufacturing concepts, covering topics such as material properties, modifying engineering materials, and producing quality products. This book is highly recommended for students or professionals who want to increase their knowledge in the field of manufacturing.
Enterprise Resource Planning - Thryft
Bret Wagner, Ellen F. Monk  | Cengage Learning

Enterprise Resource Planning

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Goodreads rating: 3.39

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This book is a must-read for anyone interested in understanding enterprise resource planning software. It provides comprehensive guidance on how ERP software can streamline operations and maximize productivity. The real-world examples and sidebar cases make it easy to understand the latest trends and updates in ERP software. This book is perfect for business owners, managers, and students seeking to master enterprise software and improve their organizational efficiency.
Operational Research: Problems, Techniques and Exercises

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If you're fascinated by optimizing complex systems, this vintage gem is for you. It's like a time capsule that offers a foundational understanding of Operational Research with hands-on practice, allowing you to grapple with problems just like the pioneers of the field. Plus, digging into methods of the past gives an appreciation for today's advances.
Laptops Simplified - Thryft
Kate Shoup | Visual

Laptops Simplified

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Goodreads rating: 4.0

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This book is great for visual learners as it offers large illustrations and concise guides on using laptops. It focuses on showing rather than telling how to use laptops, making it an ideal read for beginners or those who want to simplify their laptop usage.
The Mathematics of Games of Strategy: Theory and Applications

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If you're intrigued by how strategic decisions are crafted when you don't have all the pieces of the puzzle, this book is for you. Melvin Dresher, a skilled mathematician, breaks down complex theories with clarity, making them accessible to readers interested in the practical applications of game theory to various fields like business and economics. Reading this could change the way you approach decision making under uncertainty.
Movie Marketing: Opening the Picture and Giving It Legs
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Tiiu Lukk | Silman-james Press

Movie Marketing: Opening the Picture and Giving It Legs

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Goodreads rating: 3.42

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In stock: Very Good

If you're intrigued by the inner workings of film promotion or considering a dive into the industry yourself, this read is invaluable. The book pulls back the curtain on the marketing magic behind both blockbusters and indie favorites. It's a treasure trove of case studies that will arm you with knowledge from real-world campaigns and give you a nuanced understanding of what it takes to make a film shine in the marketplace.
Body of Knowledge - Thryft
Association for Project Management | Association For Project Management

Body of Knowledge

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Goodreads rating: 3.54

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Body of Knowledge is an essential guide to project management that covers everything from planning to implementation. It provides a comprehensive overview of project management principles and techniques, making it an ideal resource for project managers and anyone involved in project management. The book is easy to follow and provides practical advice that can be applied to any project, making it a must-read for anyone looking to improve their project management skills.
Relentless Growth - How Silicon Valley Innovation Strategies Can Work In Your Business
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If you're looking to inject some of that renowned Silicon Valley momentum into your business, "Relentless Growth" might just be the catalyst you need. Christopher Meyer unpacks the innovation strategies that have propelled tech giants to the forefront, offering actionable insights and practical frameworks. Imagine revolutionizing your approach to growth while keeping that crucial innovative spark—this book promises to guide you through that transformative journey.
Managing Information Technology Projects - Thryft

Managing Information Technology Projects

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Goodreads rating: 3.5

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This book provides a comprehensive guide to managing IT projects, covering all areas from planning to execution. It offers practical advice, tools, and techniques for IT professionals to successfully deliver projects on time and within budget. Users have praised the book for its clear and concise language, making it easy to understand even for those who are new to project management in an IT context.
The Outsourcing Dilemma - The Search For Competitiveness - Thryft
j-brian-heywood | Financial Times/ Prentice Hall

The Outsourcing Dilemma - The Search For Competitiveness

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Goodreads rating: 3.33

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Recommendation: This book is a must-read for anyone grappling with the outsourcing dilemma. It not only provides a thorough exploration of the arguments for and against outsourcing, but also offers practical insights on how to navigate the complexities of outsourcing projects. Whether you are a business owner considering outsourcing, a project manager overseeing an outsourced project, or simply interested in understanding the impact of outsourcing on competitiveness, this book is a valuable resource that will help you make informed decisions and avoid common pitfalls.
Pay-Per-Click Search Engine Marketing : An Hour A Day - Thryft
y David Szetela and Joseph Kerschbaum | Wiley

Pay-Per-Click Search Engine Marketing : An Hour A Day

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In stock: Very Good

Recommendation: This book is perfect for those looking to drive website traffic through Google AdWords and Bing Ads. It's written in a step-by-step guide format and helps readers understand how to create successful advertising campaigns from scratch. The book's main standout feature is its hour-a-day approach, which can help beginners and experts alike become masters of PPC advertising. Users can expect to find useful tips and insider knowledge to improve their online advertising strategies.
Win With Advanced Business Analytics - Creating Business Value From Your Data - Thryft
Jesse Harriott, Jean-Paul Isson  | Wiley

Win With Advanced Business Analytics - Creating Business Value From Your Data

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Goodreads rating: 3.75

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This book could be a good read for someone who wants to understand how to leverage data analytics to gain a competitive edge in their business. With clear explanations and real-life case studies from different industries, the book helps you see the value of analytics and provides a comprehensive framework for implementing business analytics strategies. By reading this book, you will learn how to utilize various types of data intelligence, such as web analytics, customer feedback, and industry intelligence, to make informed decisions and outpace the competition.
Creativity, Inc: Building an Inventive Organization - Thryft
Richard A. Harriman, Jeff Mauzy  | Harvard Business Review Press

Creativity, Inc: Building an Inventive Organization

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Goodreads rating: 3.6

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If you're interested in how constant creativity can fuel a company's growth, "Creativity, Inc." would be a perfect read for you. With concrete examples like Steelcase and others, it's an approachable text for understanding how to embed systemic innovation in company culture. It’s especially recommended if you’re looking to inspire your team or company to think creatively and maintain competitive relevance in a rapidly changing market.
Multimedia Gateway to the Next Millennium - Thryft
Joyce Schwarz, Robert Aston  | Morgan Kaufmann Pub

Multimedia Gateway to the Next Millennium

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Goodreads rating: 5.0

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If you're intrigued by the early stages of multimedia evolution, this book could be a nostalgic dive into how experts once envisioned our current digital era. While some predictions might now seem outdated, it provides a fascinating time capsule that could give you perspective on just how far we've come and perhaps where we still might be headed, as mapped out by those who were there at the dawn of this revolution.
IPhone Millionaire: How To Create And Sell Cutting-Edge Video - Thryft
Michael Rosenblum | Mcgraw Hill

IPhone Millionaire: How To Create And Sell Cutting-Edge Video

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Goodreads rating: 3.72

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If you're looking to turn your video-making hobby into a career, "iPhone Millionaire" might just be your roadmap to success. Michael Rosenblum offers practical insights on how to leverage the power of your smartphone to create compelling content that could potentially rake in revenue. It's especially engaging for creative minds ready to explore the fusion of technology and entrepreneurship.
Quality Of Service In IP Networks - Foundations For A Multi-Service Internet - Thryft

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Recommendation: If you are a technical professional seeking to implement Quality of Service in IP networks for real-time applications such as voice over IP, this book is the perfect guide. With its detailed explanation of DiffServ and IntServ models, along with the use of MPLS for VPNs, it serves as an authoritative guide for network architects, engineers, and designers. You'll gain an in-depth understanding of emerging technologies to deliver Quality of Service and how to incorporate them into your network to meet your specific needs. This book will help you master the technical detail and architecture surrounding QoS delivery in IP networks, making it a must-read for anyone in this space.
Commodity Trader's Almanac 2008 - Thryft
Jeffrey A. Hirsch | Wiley

Commodity Trader's Almanac 2008

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Goodreads rating: 4.0

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The Commodity Trader's Almanac could be a good read for someone interested in understanding the commodities market and making informed trading decisions. This book provides valuable insights and data in an easy-to-access calendar format. With monthly almanac pages and historical statistics, it helps identify market tendencies and potential opportunities throughout the year. Whether you're trading or hedging, this almanac will help you stay informed and make better decisions in the commodities market.
Value Investing in Growth Companies : How to Spot High Growth Businesses and Generate 40% to 400% Investment Returns - Thryft
Rusmin Ang, Victor Chng  | Wiley

Value Investing in Growth Companies : How to Spot High Growth Businesses and Generate 40% to 400% Investment Returns

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Goodreads rating: 3.86

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In stock: Very Good, Well Read

Diving into this book could be incredibly rewarding if you're keen on tapping into the burgeoning Asian markets. The authors have crafted a unique "jigsaw puzzle" model which adeptly combines value investing principles with the pursuit of high-growth opportunities. This approach demystifies the process and provides actionable insights for investing in companies poised to potentially yield anywhere from 40% to 400% returns. It's a strategy that could align well with ambitious, growth-focused portfolios.
The Big Picture: The New Logic of Money and Power in Hollywood - Thryft
Edward Jay Epstein | Random House

The Big Picture: The New Logic of Money and Power in Hollywood

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Goodreads rating: 3.79

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This book uncovers the behind-the-scenes workings of Hollywood, showing how the major studios rake in massive profits not just from movie tickets, but also from various other industries related to their films. From video games to theme park rides, Hollywood's money-making strategies are brilliantly unraveled. With intriguing insider stories and profiles of influential visionaries, The Big Picture offers an eye-opening journey into the hidden economics of the entertainment industry. If you're curious about the complex and fascinating world of Hollywood's evolution, this book is a must-read.
Exploring Marketing Research - Thryft

Exploring Marketing Research

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If you're intrigued by how technology revolutionizes data gathering and customer insights, "Exploring Marketing Research" delves into the intersections of IT and marketing in a way that's both accessible and comprehensive. Given the internet's monumental role in shaping today's marketing strategies, you'll find this read provides a deeper understanding of the evolving landscape and prepares you for the market's digital future. It's especially beneficial if you're advancing your career in marketing or spearheading initiatives that hinge on market research.
Case Studies in Information and Computer Ethics - Thryft
Richard A. Spinello | Prentice Hall

Case Studies in Information and Computer Ethics

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Goodreads rating: 3.2

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This book is a perfect read for anyone interested in understanding the ethical challenges that arise in the world of information and computers. Through its engaging case studies and action-oriented approach, it not only educates readers about these issues but also challenges them to develop their own ethical action plans. Whether you are a novice or an experienced professional in the field, this book offers a balanced and comprehensive overview of information and computer ethics, making it an essential resource for those interested in this subject.
Real Business Of IT - How CIOs Create And Communicate Value - Thryft

Real Business Of IT - How CIOs Create And Communicate Value

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This book is a game-changer for CIOs and IT leaders. It delves into the untapped potential of IT to generate value for the organization in three distinct ways: efficiency, performance, and personal leadership. Through powerful examples and practical advice, the authors guide readers on how to shift the conversation from IT as a cost center to IT as a strategic powerhouse. Get ready to transform your mindset and communicate the true business value of IT.
Learning Intelligence: Innovative and Digital Transformative Learning Strategies - Cultural and Social Engineering Perspectives

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If you're navigating the intricate maze of modern education, either as an academic leader or in corporate management, this book could become your new compass. It's not just that it offers frameworks; it delves deep into transforming the very culture of learning—which is paramount in fostering future global leaders. It's a visionary's guide to making an impact on students and the educational structure as we know it.
Innovation Management and New Product Development - Thryft
Paul Trott | Pearson

Innovation Management and New Product Development

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Goodreads rating: 3.77

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As you're diving into the complexities of innovation and product development, this book stands as a comprehensive guide that connects academic theories with the real-world challenges of managing innovation. With its clear and accessible style, it brings to light the multifaceted nature of innovation management, aligning it with technology and knowledge management, and weaving them into the fabric of new product development. If staying ahead of the curve and understanding the intricacies of how companies innovate excites you, this book is designed to equip you with the insights necessary to navigate and lead in a world where innovation is key to success.
Logolounge 2: 2,000 International Identities by Leading Designers - Thryft
Catharine M. Fishel, Bill Gardner  | Rockport Publishers

Logolounge 2: 2,000 International Identities by Leading Designers

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Goodreads rating: 4.13

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In stock: Very Good, Well Read

LogoLounge 2 (mini) could be a good read for designers or anyone interested in logo design. This book is a compilation of 2,000 logos from top designers around the world. Its unique feature is that it focuses solely on showcasing the logos without lengthy case histories, making it a fast-paced and visually appealing handbook for logo inspiration. Whether you're looking for new ideas or simply appreciate the art of design, LogoLounge 2 (mini) is sure to spark your creativity.
Growing Up Digital - The Rise Of The Net Generation - Thryft
Don Tapscott | Mcgraw-hill

Growing Up Digital - The Rise Of The Net Generation

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Goodreads rating: 3.65

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In stock: Very Good

This book is a must-read for anyone who wants to gain insight into the Net Generation, born and raised in an environment deeply intertwined with the internet. The author brings to light how this generation will shape the political, economic, and cultural agenda for the future, making it a crucial read for educators, business leaders, and anyone who wants to stay ahead of the curve.
One Show Interactive: No. 22 - Thryft
The One Club | Rotovision

One Show Interactive: No. 22

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Goodreads rating: 0.0

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If you're looking to be inspired by the creative trends in the digital advertising world, One Show Interactive offers you a goldmine of excellence. It's not just about showcasing the winners; it's about diving into their strategies, structures, and designs through insightful commentary. The included CD-ROM is your interactive gateway to these innovative campaigns, making it a tactile learning experience for anyone passionate about the evolution of advertising and design.
The Object Advantage - Business Process Reengineering With Object Technology - Thryft
I. Jacobson, Maria Ericsson, Agneta Jacobson  | Addison-wesley

The Object Advantage - Business Process Reengineering With Object Technology

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Goodreads rating: 3.75

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The Object Advantage is a must-read for managers and business owners who want to re-engineer their processes with object technology. This book provides practical steps to success by offering a blueprint for re-designing a business according to Business Process Reengineering (BPR) principles. It describes all the details of a business by viewing customers as users and business processes as cases of how they use the business. This book will be invaluable for re-engineering teams, employees within a re-engineered company who wish to understand their new environment, and systems analysts and designers expanding their applications of object technology into business modeling and re-engineering.
Changing Focus: Kodak and the Battle to Save a Great American Company
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If you're intrigued by the tangled history of iconic brands and how they navigate the stormy seas of change, "Changing Focus" by Alecia Swasy offers a rich, insider look at Kodak. It serves as a case study for anyone interested in corporate reinvention, leadership challenges, and the perils faced by giants in the rapidly evolving technology landscape. Plus, getting a glimpse into CEO George Fisher's enormous task of revitalization feels both personal and universal in the realm of business.
OLE for Dummies - Thryft
Wallace Wang | John Wiley & Sons Inc

OLE for Dummies

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This book is a great resource for those interested in learning the basics of OLE programming. The step-by-step guide simplifies the process and helps beginners understand complex concepts with ease. The book's unique selling point is its emphasis on simplicity and accessibility, making it a must-read for anyone learning OLE programming. Readers will appreciate the clear and concise explanations and practical examples provided throughout the book.
The Musicians Guide to Home Recording - Thryft
Larry Wichman, Peter McIan  | Music Sales America

The Musicians Guide to Home Recording

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Goodreads rating: 3.8

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The Musicians Guide to Home Recording is a must-read for any musician looking to record their own music from home. This book offers expert advice on how to create great sounding demos, as well as tips on how to use different types of recording equipment. The book's most unique feature is its comprehensive buyer's guide which helps users navigate the vast selection of recording equipment available. With hints from studio musicians, this book is an excellent resource for anyone looking to improve their home recording skills.
iPhone and iPad Apps Marketing : Secrets to Selling Your iPhone and iPad Apps - Thryft
Jeffrey Hughes | Que Pub

iPhone and iPad Apps Marketing : Secrets to Selling Your iPhone and iPad Apps

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Goodreads rating: 3.12

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In stock: Very Good

This book is perfect for anyone who has developed an iOS app and is struggling to get it noticed in the crowded App Store. Jeffrey Hughes provides a comprehensive guide on how to market your app effectively, from identifying your target audience to using social media to generate positive word-of-mouth. The book also includes practical tips on timing your launch and pricing your app for maximum revenue. With clear examples and step-by-step instructions, this book is a must-read for any app developer looking to succeed in the competitive app marketplace.
Marketing Management - Thryft
Kevin Lane Keller, Ang Swee Hoon, Philip Kotler  | Pearson Education

Marketing Management

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Goodreads rating: 3.85

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This book is a great choice for students studying marketing management who want to learn about successful marketing strategies through application-oriented case studies. It showcases both Asian and international brands and companies which makes it easy for students to relate to the analyses of these case studies and vignettes. The book puts an emphasis on emerging market trends, ensuring that students stay relevant in today's fast-changing marketing environment.
Illustrated Dictionary of Cargo Handling - Thryft
Peter R. Brodie | Informa Pub

Illustrated Dictionary of Cargo Handling

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Goodreads rating: 4.33

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If you're intrigued by the intricacies of maritime transport and keen to understand the physical aspects of cargo handling, this book will be your comprehensive visual guide. Beyond supplying shore-based personnel with a deeper insight into their industry, it's a tool that could greatly enhance the knowledge of anyone interested in the movement of goods across the seas. Its detailed illustrations and terminology will bridge the gap between theory and the tangible world of shipping.
Business Statistics : International Edition - Thryft
Phillip C. Fry, Patrick W. Shannon, David F. Groebner  | Pearson

Business Statistics : International Edition

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Goodreads rating: 3.22

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This book is a must-read for anyone looking to master the concepts of business statistics. With a step-by-step approach and engaging real-world examples, it breaks down complex ideas into easily understandable terms. Whether you're a beginner or already have some mathematical background, this book will help you develop a solid foundation in business statistics. Get ready to unlock the power of data analysis and make informed business decisions like never before.
Close to the Machine: Technophilia and Its Discontents - Thryft
Ellen Ullman | City Lights Publishers

Close to the Machine: Technophilia and Its Discontents

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Goodreads rating: 3.83

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In stock: Very Good

This book could be a good read for anyone fascinated by the early days of the digital revolution and wants an insider's perspective. Ellen Ullman delves deep into the world of software engineering, revealing both the excitement and challenges of being at the forefront of technological advancements. Through her intimate and honest storytelling, she showcases the complexities of human life and the struggle to encapsulate it in efficient code. Close to the Machine is a captivating reflection on the profound impact of technology on society and the individuals who shape it.
Hr Analysis Handbook
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Laurie Bassi | Mcbassi & Company

Hr Analysis Handbook

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Goodreads rating: 4.5

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In stock: Well Read

If you're looking to dive deeply into HR analytics, this book is a gold mine. It doesn't just scratch the surface but gives you a comprehensive understanding of how to measure and analyze human capital. This can be transformative for HR professionals who want to make data-driven decisions and build more effective strategies within their organizations.
Sewage and Industrial Effluent Treatment : A Practical Guide - Thryft
John Arundel | Blackwell Science Inc

Sewage and Industrial Effluent Treatment : A Practical Guide

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This book would be a good read for plant engineers, managers, designers, and consultants looking for practical solutions to treat a wide range of industrial and domestic wastewaters. The book emphasizes the importance of making the best of present treatment facilities, minimizing waste, maximizing savings, and recycling. The case histories provided in the book serve as good examples for readers to identify their own requirements.
Active Server Pages for dummies - Thryft
Bill Hatfield | For Dummies

Active Server Pages for dummies

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Goodreads rating: 3.13

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In stock: Very Good

Ready to create interactive Web pages? Then welcome to Active Server Pages For Dummies, 2nd Edition . In this guide, you'll see exactly what ASP is all about and how it works. You may be a Web site or intranet developer for a company, or the owner of a personal or small business Web site, or a programmer who wants to get in on all the hot new technologies. In any case, you're always looking for ways to make your job easier and your Web site cooler. You probably But don't worry. To get the most out of this book, you don't have to be a programmer or an HTML guru. Active Server Pages makes activating your Web site easy. In Active Server Pages For Dummies , you'll discover Active Server Pages is easy. You've heard that said before, only to be overwhelmed with enough confusing gibberish to choke a camel. But with this guide, you can believe it.
New Product Success Stories : Lessons from Leading Innovators - Thryft
Robert J. Thomas | Wiley

New Product Success Stories : Lessons from Leading Innovators

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"New Product Success Stories" provides a rare opportunity to learn the secrets behind new product development. Each of the 24 stories follows a similar format, providing a brief history of the product idea, a company profile, a blow-by-blow account of the development process, and an explanation of the product's success. It is a must-read for business people, practitioners, and students involved in new product development who seek insights and inspiration from successful innovators.
Essentials of Services Marketing - Thryft
Jochen Wirtz, Patricia Chew, Christopher Lovelock  | Pearson Education

Essentials of Services Marketing

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Goodreads rating: 3.93

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In stock: Well Read

Essentials of Services Marketing is a must-read for anyone looking to explore the world of services marketing, offering a visually engaging learning experience alongside clear and concise language. With an emphasis on global perspectives, this book provides valuable insights and expertise on the topic. Highly recommended for undergraduate services marketing courses.
Kraynak: Brill Web Design_p - Thryft
Joe Kraynak | Prentice Hall

Kraynak: Brill Web Design_p

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If you're looking to dip your toes into website creation or want to refine your existing skills, 'Brilliant Web Design' is an outstanding guide. Joe Kraynak walks you through the essentials of crafting visually appealing and user-friendly websites, with a keen focus on maintenance and security. This read could be the mentor you need in the digital landscape.
Inside Out: Microsoft-In Our Own Words - Thryft
Microsoft Corporation | Warner Business Books

Inside Out: Microsoft-In Our Own Words

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Goodreads rating: 3.71

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In stock: Well Read

If you're fascinated by tech giants and pioneering minds like those of Bill Gates and Steve Ballmer, "Inside Out: Microsoft-In Our Own Words" could offer you an authentic peek behind Microsoft's curtain. Imagine walking through a gallery of stories and snapshots that encapsulate its cultural and managerial ethos, all while exploring the battles and alliances that have shaped the tech world. This book promises such a tour for anyone intrigued by industry-shaping corporate sagas.
Marketing Management: A Strategic Approach With a Global Orientation - Thryft
Harper W. Boyd Jr., Orville C. Walker Jr.  | Chicago

Marketing Management: A Strategic Approach With a Global Orientation

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Goodreads rating: 2.75

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In stock: Very Good

This text in marketing management includes expanded coverage of global examples and the uses of technology including the Internet, secondary data sources and marketing services. An international case can be found at the end of the book and used with or without the free GAMAR3 software.
e-Shock the New Rules : The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers - Thryft
Michael de Kare-Silver | Palgrave Macmillan

e-Shock the New Rules : The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers

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e-Shock the New Rules could be a good read for business owners and entrepreneurs who want to keep up with the rapidly changing world of e-commerce. The book provides valuable insights and strategies on how to succeed in the online retail market. The unique feature of the book is its updated information on the current trends and the new rules of e-commerce, making it a must-read for anyone looking to establish a successful online business.
Facebook Marketing					Designing Your Next Marketing Campaign - Thryft
Justin Levy | Que Pub

Facebook Marketing Designing Your Next Marketing Campaign

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Goodreads rating: 3.25

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Despite the confusion with the title, this book offers a fresh take on the beloved Three Little Pigs story, intertwining the classic with droll humor and a subtle message about social harmony and resourcefulness. You might find its approach to rebuilding and cooperation particularly heartwarming, and the unexpected guest adds a touch of redemptive storytelling that could resonate with readers looking for more depth in a children's tale.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.