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Reinventing the Product: How to Transform Your Business and Create Value in the Digital Age
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Transforming businesses through digital innovation.
If you're fascinated by how digital technology can breathe new life into traditional products, "Reinventing the Product" is a must-read. Eric Schaeffer and David Sovie provide a compelling roadmap for harnessing AI and other digital tools to not just improve, but completely reinvent products for the digital age. Their insights from leading industry figures make it an invaluable source for those ready to drive innovation in their business.
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale
Reinventing the Product: How to Transform Your Business and Create Value in the Digital Age
Regular price
RM49.00 MYR
Now RM42.00 MYR
Save 14%
- Unit price
- / per
Save 14%
Save 16%
Save 19%
Save 21%
ISBN: 9780749484644
Publisher: Kogan Page
Date of Publication: 2019-03-26
Format: Hardcover
Goodreads rating: 3.73
(rated by 51 readers)
Description
Create the personalized and compelling experiences that today's customers expect by harnessing AI and digital technologies to create smart connected products, with this cutting-edge guide from senior leaders at Accenture. Digital technology is both friend and foe: highly disruptive, yet it cannot be ignored. As traditional products transform into smart connected products faster than ever before, companies that fail to make use of it now put themselves in the firing line for disintermediation or even eradication. However, digital technology is also the biggest opportunity for product-making businesses to create the next generation of goods in the marketplace. In Reinventing the Product, Eric Schaeffer and David Sovie, both Senior Managing Directors at Accenture, show how this reinvention is made possible, to deliver truly intelligent, and often even autonomous, products. Reinventing the Product makes the case for companies to rethink their product strategy, innovation and engineering processes, including: - How to harness the opportunities of AI and digital technologies, such as IoT sensors, blockchain, advanced analytics, cloud and edge computing - Practical advice on transforming their entire culture to build the future of successful 'living products' - Features case studies from global organizations such as Faurecia, Signify, Symmons and Haier and interviews with thought leaders from top companies including Amazon, ABB, Tesla, Samsung and Google. This book provides the only advice any product-making company
Condition guide
Book Condition Guide
Books in Like New Condition
This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Very Good Condition
This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Good Condition
We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Well Read Condition
This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
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Transforming businesses through digital innovation.
If you're fascinated by how digital technology can breathe new life into traditional products, "Reinventing the Product" is a must-read. Eric Schaeffer and David Sovie provide a compelling roadmap for harnessing AI and other digital tools to not just improve, but completely reinvent products for the digital age. Their insights from leading industry figures make it an invaluable source for those ready to drive innovation in their business.
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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