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Marketing With Cd-Rom and Powerweb

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Comprehensive marketing strategies with cutting-edge multimedia.

If you're navigating the ever-evolving marketing landscape, this book seems tailored for you. Its approach combines robust academic insights with practical applications, enhanced by multimedia supplements for a deeper understanding. Whether you prefer a traditional text or interactive online learning, it caters to both needs, making it a versatile choice for modern marketing education.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Marketing With Cd-Rom and Powerweb

Regular price RM33.13 MYR Now RM14.52 MYR Save 56%
Unit price
per
ISBN: 9780071116091
Publisher: McGraw-Hill
Date of Publication: 2005-01-01
Format: Paperback
Related Collections: Personal Development, Business
Goodreads rating: 3.19
(rated by 194 readers)

Description

"Marketing, 8e" by Kerin, Hartley, Berkowitz, and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty - from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch fully integrated multimedia program. This edition is available in both print version and interactive /online version via PowerText, an integrated learning experience that combines the traditional content of a textbook with the media-rich environment of the Internet and both versions are supported by a dramatically expanded and improved multimedia teaching package.
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Similar Reads

Comprehensive marketing strategies with cutting-edge multimedia.

If you're navigating the ever-evolving marketing landscape, this book seems tailored for you. Its approach combines robust academic insights with practical applications, enhanced by multimedia supplements for a deeper understanding. Whether you prefer a traditional text or interactive online learning, it caters to both needs, making it a versatile choice for modern marketing education.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.