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Sociology Books

Explore the depths of human society and social behaviour in our extensive Sociology section. From theories and structures, to issues of globalisation and inequality, our selection offers insightful reads for both casual learners and seasoned sociologists. Delve into pivotal works that examine the narratives shaping our societies today.

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We-Think
Charles Leadbeater | Profile Books

We-Think

RM62.00 MYR

Goodreads rating: 3.65

RM62.00 MYR

If you're fascinated by how collective intelligence is transforming our world, "We-Think" will feel like a map to the new frontier. Leadbeater deftly illustrates how platforms like Wikipedia and YouTube signify a shift from passive consumption to active, creative participation. It's thought-provoking and illuminates how this collective mindset is changing everything from work to politics.
The Know-It-Alls: The Rise of Silicon Valley as a Political Powerhouse and Social Wrecking Ball
Noam Cohen | The New Press

The Know-It-Alls: The Rise of Silicon Valley as a Political Powerhouse and Social Wrecking Ball

RM70.00 MYR RM51.00 MYR 27% off

Goodreads rating: 3.54

RM70.00 MYR RM51.00 MYR 27% off

56% off est. retail
This book dives deep into how Silicon Valley's tech titans have redefined not just the market, but society's very fabric. If words like 'innovation' and 'disruption' pique your interest, but you're also keen to understand the ripple effects on politics and community, then this might just be the read that broadens your perspective on the digital age's architects. It's an eye-opener about the untold consequences of a tech-ridden future.
System Error: Where Big Tech Went Wrong and How We Can Reboot—Three Stanford Professors on Technology Ethics, Privacy, and Democracy
Rob Reich, Mehran Sahami, Jeremy M Weinstein  | Harper Paperbacks

System Error: Where Big Tech Went Wrong and How We Can Reboot—Three Stanford Professors on Technology Ethics, Privacy, and Democracy

RM37.00 MYR

Goodreads rating: 3.83

RM37.00 MYR

If the digital landscape ever feels overwhelming and you're concerned about how technology shapes our society, "System Error" might be the eye-opener you're looking for. Written by insiders with a wealth of experience, the book doesn't just diagnose the problems with Big Tech—it actually offers pathways to reclaim control. Dive into this if you're ready for a thoughtful analysis that doesn't shy away from proposing how we might right the ship.
The Cluetrain Manifesto: The End of Business as Usual (Financial Times Series)
David Weinberger, Doc Searls, Christopher Locke  | Pitman Pub Ltd

The Cluetrain Manifesto: The End of Business as Usual (Financial Times Series)

RM37.00 MYR

Goodreads rating: 3.82

RM37.00 MYR

If you feel like the business world is moving at a breakneck pace, "The Cluetrain Manifesto" might just put words to your intuition. It's a deep dive into how the Internet has fundamentally shifted the way companies and customers interact. This book will resonate with you if you're interested in understanding the dynamics of the modern marketplace and the importance of genuine communication in the digital age.
Succeeding With Agile: Software Development Using Scrum
Mike Cohn | Pearson India

Succeeding With Agile: Software Development Using Scrum

RM44.00 MYR

Goodreads rating: 4.01

RM44.00 MYR

This is the kind of Agile book people reach for when theory stops being enough and the messy reality of teams, resistance, and scaling kicks in. Mike Cohn makes Scrum feel usable, not idealized, with advice that speaks directly to working professionals. If you want a handbook that helps you actually navigate adoption instead of just admire the framework, this is a very solid read.
Drift Into Failure
Sidney Dekker | Routledge

Drift Into Failure

RM44.00 MYR

Goodreads rating: 4.01

RM44.00 MYR

80% off est. retail
If you've ever wondered about the intricate dance between success and failure in our intertwined society, "Drift into Failure" is a must-read. Sidney Dekker doesn't just dissect catastrophic events to find a single breaking point; he dives into the murky waters of complexity theory to reveal how a series of seemingly benign choices can build up to monumental disasters. This book might just change how you view the world's most baffling breakdowns, making it ideal for anyone who enjoys a deeper understanding of how our modern systems operate—and sometimes, fail.
Rise of the Robots : Technology and the Threat of a Jobless Future - Thryft
Martin Ford | Basic Books

Rise of the Robots : Technology and the Threat of a Jobless Future

RM40.00 MYR RM26.00 MYR 35% off

Goodreads rating: 3.97

RM40.00 MYR RM26.00 MYR 35% off

68% off est. retail
"Rise of the Robots" provides a thought-provoking and well-reasoned argument on how rapid technological advancements could lead to mass unemployment. The book is recommended for individuals who are interested in understanding how artificial intelligence could fundamentally change the labor market and our economy, and want to be equipped with knowledge and ideas for potential solutions to ensure future prosperity."
The Enduring Advisory Firm: How to Serve Your Clients More Effectively and Operate More Efficiently
Mark C. Tibergien, Kimberly G. Dellarocca  | Wiley

The Enduring Advisory Firm: How to Serve Your Clients More Effectively and Operate More Efficiently

RM44.00 MYR

Goodreads rating: 3.74

RM44.00 MYR

This is a smart pick for financial advisors who want to stay relevant without losing the human side of the business. It blends industry insight, practical case studies, and forward-looking ideas about technology, client expectations, and growth. Readers who enjoy actionable business books will likely appreciate how grounded it feels, especially in showing how advisory firms can evolve with confidence.
Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
Brian Solis | Wiley

Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web

RM40.00 MYR

Goodreads rating: 3.85

RM40.00 MYR

79% off est. retail
If you're looking to elevate your brand's presence on social media, "Engage" is an indispensable resource that could really resonate with you. Brian Solis delves deep into the practicalities of connecting with customers in the digital age, offering you hands-on strategies backed by examples that could transform the way you approach social media marketing. And with the focus on measurable results, you'll know exactly how to track your successes and optimize for the future.
Irresistible : The Rise of Addictive Technology and the Business of Keeping Us Hooked - Thryft
Adam Alter | Penguin Publishing Group

Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked

RM40.00 MYR RM26.00 MYR 35% off

Goodreads rating: 3.85

RM40.00 MYR RM26.00 MYR 35% off

Recommendation: - If you're searching for an eye-opening analysis of the addictive power of technology and its impact on our lives, Irresistible is a must-read. With compelling examples and rigorous research, Adam Alter delves into the seductive allure of our screens, shedding light on the tricks used by companies to keep us hooked. Unlike other books on technology, Irresistible offers practical solutions for regaining control over our digital habits, making it an invaluable guide for anyone who wants to break free from the grip of technology addiction.
Persuasion Profiling: How the Internet Knows What Makes You Tick
Maurits Kaptein | Business Contact; 6 Edition

Persuasion Profiling: How the Internet Knows What Makes You Tick

RM70.00 MYR RM55.00 MYR 21% off

Goodreads rating: 3.92

RM70.00 MYR RM55.00 MYR 21% off

If you're intrigued by the algorithms that seem to predict your every desire on the internet, "Persuasion Profiling" is an eye-opener. It unveils the increasingly sophisticated tactics used to influence online behavior. For anyone concerned about privacy or interested in the digital marketing world, this book breaks down how personalization online shapes decisions and preferences, prompting some serious thought about the web's intimate role in our lives.
Press Start: Using Gamification to Power-Up Your Marketing
Albert van der Meer, Daniel Griffin  | Bloomsbury Business

Press Start: Using Gamification to Power-Up Your Marketing

RM73.00 MYR RM62.00 MYR 15% off

Goodreads rating: 3.89

RM73.00 MYR RM62.00 MYR 15% off

If you find the intersection of gaming and marketing fascinating, "Press Start" could be a game-changer for you. It's like having a manual that demystifies how game design can make marketing strategies more compelling. Picture turning your customers' interaction with your brand into an addictive and rewarding game—that's what this book might help you achieve.
Dynamic Governance: Embedding Culture, Capabilities and Change in Singapore
Geraldine Chen, Michael E. Porter, Boon Siong Neo  | World Scientific Publishing Company

Dynamic Governance: Embedding Culture, Capabilities and Change in Singapore

RM110.00 MYR

Goodreads rating: 4.08

RM110.00 MYR

88% off est. retail
If you're intrigued by the principles and practices that underpin successful governments, "Dynamic Governance" offers thoughtful insights into Singapore's ability to adapt and thrive amidst global challenges. It's not just a political textbook; it's an inspiration for organizations and leaders aiming to infuse their structures with agility and responsiveness. This book might just change your perspective on governance and organizational transformation.
Abelard to Apple: The Fate of American Colleges and Universities
Richard A. Demillo | Mit Press

Abelard to Apple: The Fate of American Colleges and Universities

RM44.00 MYR RM37.00 MYR 16% off

Goodreads rating: 3.38

RM44.00 MYR RM37.00 MYR 16% off

74% off est. retail
If you're involved in or concerned about higher education, "Abelard to Apple" is quite the eye-opener. DeMillo provides an informed critique and a bold vision for universities teetering on the brink of irrelevance. His roadmap for change is not just a wake-up call, it's an invitation to reimagine education in a world where knowledge is a click away. Whether you're an educator, student, or policy-maker, this can be your guide towards meaningful transformation in the educational landscape.
Twitter Power: How to Dominate Your Market One Tweet at a Time
Joel Comm, Anthony Robbins, Ken Burge  | Wiley

Twitter Power: How to Dominate Your Market One Tweet at a Time

RM37.00 MYR

Goodreads rating: 3.66

RM37.00 MYR

If you're aiming to stay ahead in your market, "Twitter Power" is a strategic read. Joel Comm's insights could turn your tweets into a valuable asset for brand building and customer engagement. Incorporating real-world success stories, it provides actionable steps to harness the potential of Twitter to create an impactful, responsive online presence.
Working in Public: The Making and Maintenance of Open Source Software
Nadia Eghbal | Stripe Press

Working in Public: The Making and Maintenance of Open Source Software

RM44.00 MYR

Goodreads rating: 3.92

RM44.00 MYR

If you're fascinated by the intersection of technology, collaboration, and community, "Working in Public" is a treasure trove. Nadia Eghbal deftly explores how open source development isn't just coding; it's a social phenomenon with deep implications for how we connect and create in the digital age. This book might change the way you view the online platforms and software you use every day.
Dataclysm: Who We Are (When We Think No One's Looking)
Christian Rudder | Crown Publishers

Dataclysm: Who We Are (When We Think No One's Looking)

RM29.00 MYR

Goodreads rating: 3.73

RM29.00 MYR

77% off est. retail
"Dataclysm" is a real eye-opener for anyone curious about the intersection between technology and human psychology. Christian Rudder takes you on a fascinating journey through the vast trails of data we leave online, cleverly decoding what our digital footprints say about us. Not only is it witty and brimming with vivid examples, but it also tackles profound questions about privacy in the information age. If you're at all intrigued by the power of Big Data to reveal deep insights into our collective behavior, this book is a must-read. It's the kind of read that changes how you view every like, tweet, and click.
Wonderland: How Play Made the Modern World
Steven Johnson | Macmillan

Wonderland: How Play Made the Modern World

RM40.00 MYR RM33.00 MYR 18% off

Goodreads rating: 3.84

RM40.00 MYR RM33.00 MYR 18% off

If you're fascinated by how seemingly trivial pursuits can revolutionize societies, "Wonderland" is a treasure chest for you. Steven Johnson masterfully bridges the gap between pastime pleasures and pivotal innovations, illustrating how our leisure activities catalyze profound technological advancements. Prepare for an entertaining journey through history, where joy is the unexpected hero of progress.
Rise Of The Robots - Technology And The Threat Of A Jobless Future - Thryft
Martin Ford | Basic Books

Rise Of The Robots - Technology And The Threat Of A Jobless Future

RM29.00 MYR RM18.00 MYR 38% off

Goodreads rating: 3.97

RM29.00 MYR RM18.00 MYR 38% off

This book is a wake-up call to the potential consequences of advancing technology and artificial intelligence. It explores how automation and robotics will reshape our workforce and the impact it will have on jobs and economic inequality. By delving into the challenges and possible solutions, Rise of the Robots prepares readers to understand and navigate the rapidly changing job market. It's a must-read for anyone interested in the future of work and its implications on society.
The Zero Marginal Cost Society: The Internet of Things, the Collaborative Commons, and the Eclipse of Capitalism
Jeremy Rifkin | St. Martin's Press

The Zero Marginal Cost Society: The Internet of Things, the Collaborative Commons, and the Eclipse of Capitalism

RM51.00 MYR

Goodreads rating: 3.92

RM51.00 MYR

68% off est. retail
If you like books that make you rethink how the world works, this is a fascinating one. Rifkin takes economics, technology, and sustainability and ties them into a bold vision of a future where access matters more than ownership. It feels especially rewarding for readers curious about the sharing economy, digital networks, and where capitalism might be heading next.
No Ordinary Disruption: The Four Global Forces Breaking All the Trends
James Manyika, Jonathan Woetzel, Richard Dobbs  | Publicaffairs

No Ordinary Disruption: The Four Global Forces Breaking All the Trends

RM29.00 MYR RM22.00 MYR 24% off

Goodreads rating: 3.66

RM29.00 MYR RM22.00 MYR 24% off

84% off est. retail
If you're fascinated by the ever-evolving global economy, "No Ordinary Disruption" could be a treasure trove for you. The authors, all directors at the McKinsey Global Institute, offer a deep dive into the seismic changes shaping our world. They don't just give you facts; they equip you with a new lens to view the ripples in our global markets, making it an indispensable read for forward-thinking leaders and curious minds keen on understanding the future of business and economics.
Postcapitalism: A Guide to Our Future
Paul Mason | Penguin Books Ltd

Postcapitalism: A Guide to Our Future

RM37.00 MYR

Goodreads rating: 3.75

RM37.00 MYR

54% off est. retail
If you're intrigued by the ever-evolving landscape of our economic systems and wonder what comes next after capitalism, "Postcapitalism" might be the compass you need. Paul Mason delves into how information technology is catalyzing profound changes in how we understand work and value, suggesting an upcoming seismic shift. It's a thought-provoking read if you're into economics, societal structures, and envisioning a sustainable, equitable future.
Metadata - The MIT Press Essential Knowledge Series
Jeffrey Pomerantz | The Mit Press

Metadata - The MIT Press Essential Knowledge Series

RM37.00 MYR RM26.00 MYR 30% off

Goodreads rating: 3.78

RM37.00 MYR RM26.00 MYR 30% off

If you're intrigued by the skeletons of modern digital frameworks, "Metadata" is worth your attention. It lays bare the unseen yet critical structures that scaffold our information interactions, particularly as privacy concerns rise with agencies like the NSA in the spotlight. Jeffrey Pomerantz crafts an accessible gateway into understanding the complex yet vital world of metadata, making you appreciate the invisible labor that shapes our daily digital experience.
Convergence Culture: Where Old and New Media Collide
Henry Jenkins | Nyu Press

Convergence Culture: Where Old and New Media Collide

RM44.00 MYR

Goodreads rating: 3.86

RM44.00 MYR

79% off est. retail
0's transformative effects on media and culture. 2. If you've ever been fascinated by how digital platforms shape the stories we tell and the products we consume, "Convergence Culture" is a thought-provoking dive. Henry Jenkins' exploration of our rapidly evolving media landscape is as enlightening as it is relevant, even years after its publication. His insights into the melding of traditional and new media might just change the way you engage with the content and the world around you.
Total Global Strategy
George S. Yip | Pearson/education

Total Global Strategy

RM44.00 MYR

Goodreads rating: 3.5

RM44.00 MYR

84% off est. retail
This is a strong pick if you want business strategy that feels practical rather than abstract. It makes the messy challenge of globalization much clearer, especially for understanding how multinational companies balance local needs with global scale. Readers often like it because it blends academic credibility with real-world examples, so it feels useful for both study and actual strategic thinking.
Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth
Hunter Hastings, Jeff Saperstein  | Wharton School Pub

Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth

RM117.00 MYR RM70.00 MYR 40% off

Goodreads rating: 3.88

RM117.00 MYR RM70.00 MYR 40% off

If you're looking for growth that's not just a fluke, this book aligns perfect strategy with real-world insights. It's like getting an insider's tour of how top brands make marketing a science, driving profitability and brand growth methodically. Consider it your not-so-secret weapon in creating a marketing culture that doesn't just aim high but scores high, consistently.
A University for the 21st Century
James J. Duderstadt | University Of Michigan Press

A University for the 21st Century

RM51.00 MYR

Goodreads rating: 3.9

RM51.00 MYR

80% off est. retail
This is a strong pick if you’re curious about how universities adapt when technology, society, and economics all shift at once. Duderstadt writes with the authority of someone who has led a major institution, so the book feels grounded rather than abstract. It’s the kind of read that makes you think seriously about who should shape higher education next, and why that matters now.
Aerotropolis: The Way We'll Live Next
Greg Lindsay, John D. Kasarda  | Farrar, Straus And Giroux

Aerotropolis: The Way We'll Live Next

RM66.00 MYR RM44.00 MYR 33% off

Goodreads rating: 3.53

RM66.00 MYR RM44.00 MYR 33% off

52% off est. retail
If you're intrigued by the intersection of urban planning and the evolution of global commerce, "Aerotropolis" is a must-read. It provides a fascinating glimpse into how our cities and lifestyles are adapting to the demands of global connectivity. The vision of a world where the airport is the heart of urban development is as thought-provoking as it is relevant, especially for those curious about the economic and environmental implications of our rapidly globalizing society.
Platform Revolution: How Networked Markets Are Transforming the Economy—and How to Make Them Work for You
Sangeet Paul Choudary, Marshall W. Van Alstyne, Geoffrey G. Parker  | W. W. Norton & Company

Platform Revolution: How Networked Markets Are Transforming the Economy—and How to Make Them Work for You

RM44.00 MYR

Goodreads rating: 4.04

RM44.00 MYR

Thinking of launching a start-up or shaking up your industry? "Platform Revolution" could be your playbook. It dives deep into the logic of why companies like Airbnb and Uber have rewritten the rules of success. If you want insights on harnessing network effects and building a thriving, platform-based business amidst today's digital whirlwind, this book offers that knowledge. Whether you're an entrepreneur or a seasoned business professional, it will help you understand and navigate the new platform economy.
The Future of Almost Everything: The Global Changes That Will Affect Every Business and All Our Lives
Patrick Dixon | Ips - Profile Books

The Future of Almost Everything: The Global Changes That Will Affect Every Business and All Our Lives

RM37.00 MYR

Goodreads rating: 3.78

RM37.00 MYR

If you're someone who's intrigued by what lies ahead, "The Future of Almost Everything" could be a real eye-opener. Patrick Dixon offers a panoramic view of the seismic shifts that could transform our lives and businesses. This book could especially resonate with you if you're keen on understanding future market trends, technological advancements, and societal evolutions that could dictate new ways we live, work, and interact.
Research Methods for Media and Communication
Lecturer Niranjala Weerakkody | Oup Australia And New Zealand

Research Methods for Media and Communication

RM44.00 MYR

Goodreads rating: 2.0

RM44.00 MYR

Imagine you're looking to get a handle on the often intricate world of media and communication research. This book guides you through both qualitative and quantitative methods with an approachable touch, making it ideal whether you're a student or a professional seeking to deepen your understanding of research in media-related fields. It's like having an expert by your side, demystifying the concepts you need to know.
Humans Need Not Apply: A Guide to Wealth and Work in the Age of Artificial Intelligence
Jerry Kaplan | Yale University Press

Humans Need Not Apply: A Guide to Wealth and Work in the Age of Artificial Intelligence

RM48.00 MYR RM40.00 MYR 17% off

Goodreads rating: 3.67

RM48.00 MYR RM40.00 MYR 17% off

56% off est. retail
If you're fascinated by the future of automation, "Humans Need Not Apply" will resonate with you. Kaplan gives you an insider's perspective on AI's rapid development and its implications for society. It's a future-forward read that not only delves into the tech that will shape our lives but also grapples thoughtfully with the economic and social shifts we'll face. Consider it essential reading to prepare for a world where artificial intelligence is ubiquitous.
A Game Design Vocabulary: Exploring the Foundational Principles Behind Good Game Design
Naomi Clark, Anna Anthropy  | Addison-wesley Professional

A Game Design Vocabulary: Exploring the Foundational Principles Behind Good Game Design

RM37.00 MYR RM29.00 MYR 22% off

Goodreads rating: 3.93

RM37.00 MYR RM29.00 MYR 22% off

80% off est. retail
If you've ever felt stuck in a rut playing games that seem all too familiar or you're a budding game designer looking to hone your craft, "A Game Design Vocabulary" by Anna Anthropy could be a game-changer for you. This book promises a deep dive into the language of game design, helping you craft experiences that resonate on every level. It's a roadmap for innovation in a field hungry for fresh perspectives. Think of this as your lexicon for breaking free from the clichés that might be holding back the transformative potential of games.
Strategic Retail Management: Text and International Cases
Dirk Morschett, Hanna Schramm-Klein, Joachim Zentes  | Gabler Verlag

Strategic Retail Management: Text and International Cases

RM51.00 MYR

Goodreads rating: 3.7

RM51.00 MYR

This feels especially useful if you want retail theory to make sense in practice, because it keeps grounding big ideas in recognizable companies like IKEA, Tesco, and Best Buy. Rather than reading like a dry academic text, it gives you a broad, up-to-date view of how retailers actually think about strategy, channels, and competition. A good pick for students or professionals who want international perspective with concrete business examples.
Free: How Today's Smartest Businesses Profit by Giving Something for Nothing
Chris Anderson | Grand Central Publishing

Free: How Today's Smartest Businesses Profit by Giving Something for Nothing

RM51.00 MYR RM29.00 MYR 43% off

Goodreads rating: 3.87

RM51.00 MYR RM29.00 MYR 43% off

72% off est. retail
If you're curious about the power of 'free' in modern economics and want to understand how businesses leverage this to drive profit and innovation, "Free" offers insightful examples and analyses. It's particularly eye-catching if you're an entrepreneur or business enthusiast looking to explore unconventional models for success. This book could change the way you perceive the value exchange in the digital economy.
The World Is Flat: The Globalized World in the Twenty-First Century
Thomas L. Friedman | Penguin Books

The World Is Flat: The Globalized World in the Twenty-First Century

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 3.69

RM33.00 MYR RM15.00 MYR 55% off

77% off est. retail
If you're intrigued by how technology bridges distances and creates a competitive global marketplace, "The World is Flat" is for you. Thomas L. Friedman takes you on a journey, explaining the complexities of globalization in a relatable way. It's like having a savvy guide walk you through the economic and social shifts that are shaping our interconnected world. With insights that can help you understand current events and what they mean for the future, this book feels like a necessary manual for anyone living in the 21st century.
Reset: My Fight for Inclusion and Lasting Change
Ellen Pao | Random House

Reset: My Fight for Inclusion and Lasting Change

RM59.00 MYR RM40.00 MYR 32% off

Goodreads rating: 4.12

RM59.00 MYR RM40.00 MYR 32% off

If you're intrigued by the inner workings of Silicon Valley and the ongoing conversation around workplace diversity, Ellen Pao's "Reset" could be an enlightening read for you. It's a candid account of her personal battle against gender discrimination and her broader fight for inclusion. This book might inspire you, especially if you're interested in social justice or the tech industry's culture.
Antisocial Media: How Facebook Disconnects Us and Undermines Democracy
Siva Vaidhyanathan | Oxford University Press

Antisocial Media: How Facebook Disconnects Us and Undermines Democracy

RM44.00 MYR RM29.00 MYR 34% off

Goodreads rating: 3.86

RM44.00 MYR RM29.00 MYR 34% off

If you're feeling uneasy about how much time you spend scrolling through Facebook, "Antisocial Media" may just validate your suspicions. Siva Vaidhyanathan doesn't just critique; he delves into the societal repercussions of our favorite digital hangout. With all the talk about data privacy and fake news, this read feels like a critical piece of the puzzle, helping us understand the larger picture and the platform's impact on our real-life communities and politics.
Digital State: How the Internet is Changing Everything
Simon Pont | Kogan Page

Digital State: How the Internet is Changing Everything

RM40.00 MYR RM15.00 MYR 63% off

Goodreads rating: 3.74

RM40.00 MYR RM15.00 MYR 63% off

85% off est. retail
If you're curious about the tectonic shifts in the digital landscape, "Digital State" might just enlighten you. As our lives and economies become increasingly digitized, understanding the mechanics and effects of this transformation is crucial. Simon Pont, alongside a team of specialists, dives into the profound influence of the Internet on both consumer behavior and business strategy, making it an essential read if you're looking to stay ahead in the digital game.
Grown Up Digital: How the Net Generation is Changing Your World - Thryft
Don Tapscott | Mcgraw Hill

Grown Up Digital: How the Net Generation is Changing Your World

RM59.00 MYR RM18.00 MYR 69% off

Goodreads rating: 3.8

RM59.00 MYR RM18.00 MYR 69% off

SELECTED AS A 2008 BEST BUSINESS BOOK OF THE YEAR BY THE ECONOMISTThe Net Generation Has Arrived.
Are you ready for it?

Chances are you know a person between the ages of 11 and 30. You've seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen, and doing who-knows-what on Facebook or MySpace. They're the first generation to have literally grown up digital--and they're part of a global cultural phenomenon that's here to stay.

The bottom line is this: If you understand the Net Generation, you will understand the future.

If you're a Baby Boomer or Gen-Xer: This is your field guide.

A fascinating inside look at the Net Generation, Grown Up Digital is inspired by a $4 million private research study. New York Times bestselling author Don Tapscott has surveyed more than 11,000 young people. Instead of a bunch of spoiled "screenagers" with short attention spans and zero social skills, he discovered a remarkably bright community which has developed revolutionary new ways of thinking, interacting, working, and socializing.

Grown Up Digital reveals:



How the brain of the Net Generation processes information Seven ways to attract and engage young talent in the workforceSeven guidelines for educators to tap the Net Gen potentialParenting 2.0: There's no place like the new home Citizen Net: How young people and the Internet are transforming democracy
Today's young people are using technology in ways you could never imagine. Instead of passively watching television, the "Net Geners" are actively participating in the distribution of entertainment and information. For the first time in history, youth are the authorities on something really important. And they're changing every aspect of our society-from the workplace to the marketplace, from the classroom to the living room, from the voting booth to the Oval Office.

The Digital Age is here. The Net Generation has arrived. Meet the future.


Author: Don Tapscott
Format: Hardback
Number of Pages: 384
Publisher: McGraw-Hill Education - Europe
Publication Date: 16 Dec 2009
The Victory Lab: The Secret Science of Winning Campaigns
Sasha Issenberg | Crown

The Victory Lab: The Secret Science of Winning Campaigns

RM37.00 MYR

Goodreads rating: 3.78

RM37.00 MYR

60% off est. retail
If you're fascinated by the intersection of politics and data, "The Victory Lab" could be a treasure trove for you. This book peels back the curtain on the modern tactics campaign strategists harness to sway voters and win elections. It's like gaining VIP access to the control rooms of political campaigns, understanding how decisions are influenced by numbers and predictive modeling. Whether you're a political enthusiast or curious about the power of data analytics, the insights here make for an engaging and thought-provoking read.
Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business
Jeff Howe | Crown Business

Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business

RM44.00 MYR RM29.00 MYR 34% off

Goodreads rating: 3.84

RM44.00 MYR RM29.00 MYR 34% off

If you’re intrigued by the collective power of the internet and its impact on innovation, "Crowdsourcing" could offer compelling insights. Jeff Howe unpacks the concept that's shaping the modern economy, exploring how gathering ideas from a diverse mass can drive progress in business and beyond. You might find it inspiring to see how the crowd is not only wise but can be the driving force behind successful ventures.
Meatball Sundae - How New Marketing Is Transforming The Business World (And How To Thrive In It) - Thryft
Seth Godin | Piatkus Books

Meatball Sundae - How New Marketing Is Transforming The Business World (And How To Thrive In It)

RM29.00 MYR RM18.00 MYR 38% off

Goodreads rating: 3.72

RM29.00 MYR RM18.00 MYR 38% off

A meatball sundae is the unfortunate result of mixing two good ideas. The meatballs are the foundation, the things we need (and sometimes want). These are the commodities that so many businesses are built on. The sundae toppings (hot fudge and the like) are the New Marketing, the social networks, Google, blogs and fancy stuff that make people all excited. The challenge most organizations they try to mix them. They attempt to slap new marketing onto old and end up with nothing but a failed website. This book explores the 14 trends that are changing our world and how organizations can either embrace them or be punished by them.
Wikinomics: How Mass Collaboration Changes Everything
Don Tapscott, Anthony D. Williams  | Atlantic Books

Wikinomics: How Mass Collaboration Changes Everything

RM40.00 MYR

Goodreads rating: 3.73

RM40.00 MYR

65% off est. retail
If you're fascinated by the power of collective intelligence and the era of open-source innovation, "Wikinomics" is your window into the future of business and economics. Don Tapscott expertly guides you through real-world examples of mass collaboration reshaping industries. This isn’t just for tech enthusiasts; it's a blueprint for anyone interested in adapting to a rapidly changing digital landscape.
Age of Context: Mobile, Sensors, Data and the Future of Privacy
Shel Israel, Robert Scoble  | Createspace Independent Publishing Platform

Age of Context: Mobile, Sensors, Data and the Future of Privacy

RM44.00 MYR RM29.00 MYR 34% off

Goodreads rating: 3.62

RM44.00 MYR RM29.00 MYR 34% off

67% off est. retail
If you're into staying ahead of the curve on technology and its societal implications, "Age of Context" is something you won't want to miss. Scoble and Israel navigate the complex intersection of mobile, data, sensors, and location technology with an engaging foresight that speaks to both enthusiasts and skeptics. And if you're worried about privacy, they tackle that head-on, offering a nuanced perspective on the tradeoffs between convenience and personal secrecy.
To Save Everything, Click Here: Technology, Solutionism, and the Urge to Fix Problems That Don't Exist
Evgeny Morozov | Penguin Books Ltd

To Save Everything, Click Here: Technology, Solutionism, and the Urge to Fix Problems That Don't Exist

RM33.00 MYR

Goodreads rating: 3.67

RM33.00 MYR

50% off est. retail
If you're intrigued by the digital age's impact on society, Evgeny Morozov's perspective is enlightening. This book challenges the assumption that technology is the panacea for all societal issues. It's great for sparking deep thought about how we interact with technology and its role in our lives. You might find it's a conversation starter about the implications of our increasingly tech-reliant world.
Now I Know Who My Comrades Are: Voices from the Internet Underground - Thryft
Emily Parker | Sarah Crichton Books

Now I Know Who My Comrades Are: Voices from the Internet Underground

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.93

RM37.00 MYR RM15.00 MYR 59% off

81% off est. retail
If you're intrigued by the intersection of technology and political activism, "Now I Know Who My Comrades Are" offers compelling narratives of courage against censorship. The book reveals the power of the Internet to connect and mobilize, demonstrating that even under oppressive governments, people can find solidarity and a louder voice. It's an inspiring read that casts light on the modern struggle for freedom of expression and the role of social media in shaping political landscapes.
I Live in the Future & Here's How It Works: Why Your World, Work, and Brain Are Being Creatively Disrupted
Nick Bilton | Crown Business

I Live in the Future & Here's How It Works: Why Your World, Work, and Brain Are Being Creatively Disrupted

RM40.00 MYR RM18.00 MYR 55% off

Goodreads rating: 3.44

RM40.00 MYR RM18.00 MYR 55% off

If you're fascinated by the intersection of technology and everyday life, Nick Bilton's insights will resonate with you. He navigates the complex ways our world is morphing due to the digital revolution, offering a compelling view that feels like a roadmap to navigating modernity with more awareness.
The Pirate's Dilemma: How Hackers, Punk Capitalists, Graffiti Millionaires and Other Youth Movements Are Remixing Our Culture and Changing Our World
Matt Mason | Viking Adult

The Pirate's Dilemma: How Hackers, Punk Capitalists, Graffiti Millionaires and Other Youth Movements Are Remixing Our Culture and Changing Our World

RM33.00 MYR

Goodreads rating: 3.71

RM33.00 MYR

If you're intrigued by the undercurrents that drive societal shifts, "The Pirate's Dilemma" offers an insightful perspective. It's a deep dive into the rebellious fringes that shape mainstream culture and commerce. The book could be a great pick for you if you're fascinated by the interplay between subversion and progress, and how today's rebels are crafting tomorrow's norms.
Authenticity: Brands, Fakes, Spin and the Lust for Real Life - Thryft

Authenticity: Brands, Fakes, Spin and the Lust for Real Life

RM33.00 MYR RM15.00 MYR 55% off

RM33.00 MYR RM15.00 MYR 55% off

77% off est. retail
If you're feeling overwhelmed by the constant barrage of tailored ads, filtered selfies, and sensational news, "Authenticity" might just resonate with you. David Boyle takes you on a journey through our culture's obsession with realness, unraveling the threads that lead us to yearn for authenticity. It's an eye-opening read that could change the way you consume and value the world around you.

Understanding Social Dynamics

At Thryft, our Sociology section serves as a gateway to understanding complex social structures and behaviours. We offer a wide range of titles covering key sociological theories, modern societal challenges, by influential thinkers. Sociology engages with real world issues, functioning as a lens to view personal and collective social identities. Whether you’re pursuing personal growth or specific academic interests, our collection has something for everyone. Connect with these enlightening works today.