Sociology Books
Explore the depths of human society and social behaviour in our extensive Sociology section. From theories and structures, to issues of globalisation and inequality, our selection offers insightful reads for both casual learners and seasoned sociologists. Delve into pivotal works that examine the narratives shaping our societies today.
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Meatball Sundae: Is Your Marketing Out of Sync?
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International Marketing
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The Halal Frontier: Muslim Consumers in a Globalized Market - Contemporary Anthropology of Religion
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The Rise of the Chinese Consumer : Theory and Evidence
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Working Knowledge: How Organizations Manage What They Know
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G-Forces : The 35 Global Forces Restructuring Our Future
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The Future of Global Retail - Learning from China's Retail Revolution
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The Shift : The Future of Work is Already Here
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Tomorrow's World : A Look at the Demographic and Socio-economic Structure of the World in 2032
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The Observational Research Handbook
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Growing Up Digital - The Rise Of The Net Generation
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Net, Blogs And Rock 'N' Roll - How Digital Discovery Works And What It Means For Consumers, Creators And Culture
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Reporting Disaster on Deadline : A Handbook for Students and Professionals
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Dynamic Governance: Embedding Culture, Capabilities and Change in Singapore
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Authenticity: Brands, Fakes, Spin and the Lust for Real Life
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Retail Marketing Management
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Smart Mobs : The Next Social Revolution
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Age of Discovery : Navigating the Risks and Rewards of Our New Renaissance
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Everything and Less - The Novel in the Age of Amazon
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Fifty Things That Made the Modern Economy
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Weapons of Math Destruction: How Big Data Increases Inequality and Threatens Democracy
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The World is Flat : The Globalized World in the Twenty-first Century
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The World is Flat : The Globalized World in the Twenty-first Century
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Digital Ape
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The Lexus and the Olive Tree
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Living Digital 2040: Future Of Work, Education And Healthcare
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The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
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Meatball Sundae - How New Marketing Is Transforming The Business World (And How To Thrive In It)
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Powershift : Knowledge, Wealth and Violence at the Edge of the 21st Century
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Grown Up Digital: How the Net Generation is Changing Your World
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SELECTED AS A 2008 BEST BUSINESS BOOK OF THE YEAR BY THE ECONOMISTThe Net Generation Has Arrived.
Are you ready for it?
Chances are you know a person between the ages of 11 and 30. You've seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen, and doing who-knows-what on Facebook or MySpace. They're the first generation to have literally grown up digital--and they're part of a global cultural phenomenon that's here to stay.
The bottom line is this: If you understand the Net Generation, you will understand the future.
If you're a Baby Boomer or Gen-Xer: This is your field guide.
A fascinating inside look at the Net Generation, Grown Up Digital is inspired by a $4 million private research study. New York Times bestselling author Don Tapscott has surveyed more than 11,000 young people. Instead of a bunch of spoiled "screenagers" with short attention spans and zero social skills, he discovered a remarkably bright community which has developed revolutionary new ways of thinking, interacting, working, and socializing.
Grown Up Digital reveals:
How the brain of the Net Generation processes information Seven ways to attract and engage young talent in the workforceSeven guidelines for educators to tap the Net Gen potentialParenting 2.0: There's no place like the new home Citizen Net: How young people and the Internet are transforming democracy
Today's young people are using technology in ways you could never imagine. Instead of passively watching television, the "Net Geners" are actively participating in the distribution of entertainment and information. For the first time in history, youth are the authorities on something really important. And they're changing every aspect of our society-from the workplace to the marketplace, from the classroom to the living room, from the voting booth to the Oval Office.
The Digital Age is here. The Net Generation has arrived. Meet the future.
Author: Don Tapscott
Format: Hardback
Number of Pages: 384
Publisher: McGraw-Hill Education - Europe
Publication Date: 16 Dec 2009
Postmodern Management and Organization Theory
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The Gordian Knot : Political Gridlock on the Information Highway
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The Relational Economy : Geographies of Knowing and Learning
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Seeking A Better Urban Future
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Metacapitalism : The E-business Revolution and the Design of 21st Century Companies and Markets
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Understanding Social Dynamics
At Thryft, our Sociology section serves as a gateway to understanding complex social structures and behaviours. We offer a wide range of titles covering key sociological theories, modern societal challenges, by influential thinkers. Sociology engages with real world issues, functioning as a lens to view personal and collective social identities. Whether you’re pursuing personal growth or specific academic interests, our collection has something for everyone. Connect with these enlightening works today.
Absolutely! Find at Thryft a variety of titles that tackle current social challenges. Explore works related to environmental sociology, or the impact of digital media on society, among other relevant, contemporary social issues.
Yes, our collection includes works by local thinkers, delving into Singapore’s unique social landscape. These provide valuable perspectives on ethnicity, social policies, and urbanisation.
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