Personal Development Books

Our Personal Development section offers a world of insight and self-discovery. From transforming one’s mindset to building habits and routines for success, these books help unlock our potential. Whether you’re seeking guidance on productivity, emotional intelligence or mindfulness, find invaluable resources here.

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The Event Marketing Handbook : Beyond Logistics and Planning - Thryft
Allison Saget, Peter Vessenes  | Kaplan Publishing

The Event Marketing Handbook : Beyond Logistics and Planning

Regular price RM21.00 MYR RM15.00 MYR 29% off

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Goodreads rating: 3.58

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87% off est. retail
The Event Marketing Handbook is an A-to-Z guide to help marketers drive results through integrated marketing activities, packed with case studies, planning templates, and sample time frames. This book offers an end-to-end process, from planning through measurement, and highlights the importance of a great BLT (Brand recognition, Lead generation, and Thought leadership) in achieving business objectives and sales goals. It also provides cautionary advice to avoid pitfalls and problems, and valuable tricks of the trade from industry insiders. Recommended for marketers who want to think strategically, remember the fundamentals, plan carefully and achieve results.
Peter Drucker
Robert Heller | Dk Publishing

Peter Drucker

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Goodreads rating: 3.64

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Imagine being mentored by the father of modern management. This book distills Peter Drucker's revolutionary ideas into actionable masterclasses. Whether you're a budding entrepreneur or a seasoned executive, Drucker's wisdom could be the compass you need to navigate the ever-changing business landscape. It's a compact guide with a powerful punch.
Trend Trading for a Living
Alan S. Farley, Thomas K. Carr  | Mcgraw-hill

Trend Trading for a Living

RM73.00 MYR

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Goodreads rating: 3.63

RM73.00 MYR

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"Trend Trading for a Living" could be a gem for aspiring traders eager to gain a practical understanding of the stock market dynamics. If you're looking to shape a career in trading, Dr. Stoxx's comprehensive guidance can serve as a reliable roadmap, outlining not just strategies but the mindset required for success. The book's progression from basics to professional techniques offers a clear trajectory for anyone determined to turn market trends into a sustainable livelihood.
Truth About Managing People
Harold Robbins

Truth About Managing People

RM37.00 MYR

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Goodreads rating: 3.82

RM37.00 MYR

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If you're looking to refine your management style with strategies that actually work, "The Truth About Managing People" could be your go-to resource. It's not about trendy practices; it's about proven methods backed by research. For anyone in a managerial role seeking to improve their team's performance and their own leadership skills, Robbins' experience and focus on real-world effectiveness could make this book invaluable to your professional development.
Career Management - Thryft
Carolyn Boyes | Harpercollins

Career Management

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Goodreads rating: 3.74

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Başarılı bir iş hayatı ve mükemmel iş iletişimi becerilerini kazanmak için artık bir yardımcınız daha var. NTV Yayınları'nın yeni serisi İş Hayatının Sırları size bu konuda destek verecek. Başarılı bir sunum ve ideal bir kariyer planı için gereken her şey serinin ilk iki kitabı Sunum Sırları ve Kariyer Yönetimi Sırları'nda.İş Hayatının Sırları - Uzmanlar Anlatıyor! Kariyer Yönetimi Sırlarıİş dünyasına ait tüm sırlar uzmanlar tarafından sizlere aktarılıyor! Kariyerinizde sizi başarıya götürecek hedefleri nasıl belirlersiniz?İdeal bir iş seçimi için ne yapmanız gerekir?Kariyer değişikliğinde sizi başarıya götürecek bir plan için nelere ihtiyaç duyarsınız?Mükemmel iş görüşmesi için ne yapmalısınız?İster kendi işinizi yapıyor olun, ister çalıştığınız şirkette fark edilmek isteyin. Kariyerinizi mükemmel şekilde yönetmeyi öğreneceğiniz Kariyer Yönetimi Sırları ile kesin ve hemen sonuç alın.
The Leadership Contract: The Fine Print to Becoming an Accountable Leader - Thryft
Vince Molinaro | Wiley

The Leadership Contract: The Fine Print to Becoming an Accountable Leader

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Goodreads rating: 3.73

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This book is a wake-up call for leaders who are tired of mediocre leadership and want to make a real impact. Through a practical framework and compelling examples, Vince Molinaro challenges you to step up and commit to being an accountable leader. Whether you're an experienced leader or aspiring to be one, this book will provide you with the mindset and practices needed to take your leadership to the next level. No more excuses, it's time to make a leadership contract and drive high performance in yourself and your organization.
Managing the Dream: Reflections on Leadership and Change - Thryft
Warren Bennis | Basic Books

Managing the Dream: Reflections on Leadership and Change

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Goodreads rating: 3.55

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87% off est. retail
If you're aiming to hone your leadership skills or are fascinated by the intricacies of organizational change, Warren Bennis's essays compiled in "Managing the Dream" could be an invaluable resource. Bennis's experience melds theory with practice, offering a deep dive into the challenges and victories that leaders face today. It's like having a mentor guiding you through the evolving terrain of leadership—thought-provoking and timeless.
Beyond Maximarketing : The New Power of Caring and Daring - Thryft
Stan Rapp, Thomas L. Collins  | Mcgraw-hill

Beyond Maximarketing : The New Power of Caring and Daring

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Goodreads rating: 4.33

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This book can be a good read for anyone interested in the future of successful companies. It offers a new management philosophy called "a passion for caring and daring" which emphasizes building a strong relationship with customers. The book describes how successful companies can differentiate themselves by having a passionate commitment towards their customers. If you want to learn about the importance of building customer loyalty and how companies can achieve it, this book is a must-read.
How Organizations Work : Taking a Holistic Approach to Enterprise Health - Thryft
Alan P. Brache | Wiley

How Organizations Work : Taking a Holistic Approach to Enterprise Health

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Goodreads rating: 3.36

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How Organizations Work offers a comprehensive and new "Enterprise Model"-which takes into account all variables that influence performance. Alan Brache provides a clear and integrated solution for performance improvement that can help any executive to identify the root cause of problems in their organization. This book offers a 360-degree picture of how organizational dynamics can be harnessed to effect permanent improvements in performance. Reading this book can help you revolutionize your organization and become an effective executive.
The New CIO Leader - Setting The Agenda And Delivering Results - Thryft
Marianne Broadbent, Ellen Kitzis  | Harvard Business Review Press

The New CIO Leader - Setting The Agenda And Delivering Results

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Goodreads rating: 3.76

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93% off est. retail
This book is a must-read for ambitious CIOs who want to change the perception of their role within organizations. It provides a blueprint on how to bridge the gap between IT and the rest of the organization, transforming IT from a cost sink into a strategic advantage. With practical strategies and insights, this book empowers CIOs to take on a larger, more strategic role and make a significant impact in their organizations. Through the guidance of experienced authors, Marianne Broadbent and Ellen Kitzis, CIOs will learn how to set the agenda and deliver measurable results, positioning themselves as valuable strategic leaders.
Operations Management - Thryft
Terry Hill | Palgrave Macmillan

Operations Management

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Goodreads rating: 4.11

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This book provides a comprehensive overview of operations management, covering topics such as service delivery, people management, operations strategy, and supply chain issues. With over 100 mini-cases and long case studies, readers can expect to gain critical analysis skills and real-world examples of how operations can deliver competitive advantage. The book also comes with a range of companion materials, making it a valuable resource for both lecturers and students.
Small Business Management Fundamentals - Thryft
Dan Steinhoff | Mcgraw-hill Companies

Small Business Management Fundamentals

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Goodreads rating: 4.0

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This book is a great read for anyone interested in starting or managing a small business. It covers all the fundamental concepts of small business management and provides practical tips for success based on real-world experience. The "Developing A Business Plan" exercise is especially valuable for anyone looking to turn their business idea into a reality. The addition of new chapters on ethics and social responsibility, the development of the business plan, and operations management make this an up-to-date and comprehensive guide for small business owners. Readers would appreciate the practical exercises and real-world vignettes that add depth and context to the concepts discussed.
The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns - Thryft
Kim Dushinski | Cyberage Books

The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns

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Goodreads rating: 3.71

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This book is a must-read for anyone looking to understand the intricacies of mobile marketing. With step-by-step guidelines and tips based on real-world experiences, it offers invaluable insights into the world of mobile advertising. Whether you're a small business or a large corporation, this book will equip you with the knowledge and tools to effectively engage with your audience and build stronger consumer relationships. Don't miss out on the opportunity to put your message in the palms of your customers' hands!
Fast Second - How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets

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87% off est. retail
You might think innovation is the key to business success, but "Fast Second" reveals a different perspective that's equally compelling. This book explains how entering a market just in time and scaling it up can be a safer and more profitable strategy. It's perfect if you're interested in strategic planning or if you want to understand how companies like Amazon became titans not by inventing new markets, but by dominating them early on.
Marketing Management : An Asian Perspective - Thryft
Chin Tiong Tan, Swee Hoon Ang, Philip Kotler  | Pearson

Marketing Management : An Asian Perspective

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Goodreads rating: 3.85

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This book could be a good read for business students who are interested in learning about marketing in Asia. It provides a comprehensive understanding of the different marketing strategies and practices in the Asian region. The book covers various topics such as market analysis, customer behavior, branding, and marketing mix decisions from a regional perspective. It also includes case studies and examples from real-life situations. Overall, this book is useful for those who want to expand their knowledge and skills in marketing in the context of Asia.
Employee Training and Development - Thryft
Raymond A. Noe | Mcgraw-hill Education

Employee Training and Development

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Goodreads rating: 3.68

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If you are looking to enhance your company’s performance through effective employee training, this book is tailor-made for you. Raymond A. Noe presents a detailed exploration of the latest strategies in training and development, making it an invaluable resource for HR professionals and managers committed to employee growth.
Leadership Presence: Dramatic Techniques to Reach Out, Motivate, and Inspire

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Leadership Presence isn't just a book; it's an experience. It harnesses the transformative power of theater to help you amplify your ability to lead with confidence and empathy. Whether you're aiming to inspire your team or improve your own executive presence, the practical insights here could refine your communication, helping you leave a lasting impact. It's a treasure trove of wisdom for anyone looking to wield genuine influence and engage more deeply in all facets of life.
Innovation and Entrepreneurship: Practice and Principles
Butterworth-Heinemann Ltd | Butterworth-heinemann Ltd

Innovation and Entrepreneurship: Practice and Principles

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Goodreads rating: 4.07

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If you're contemplating diving into the entrepreneurial world, Drucker's book could be your guide. It's a classic staple for anyone looking to understand the real-world practices and principles of successful business innovation. Drucker's insights into identifying opportunities and risks, not to mention his strategies for overcoming challenges, make it a go-to for aspiring and seasoned entrepreneurs alike.
Conceptual Blockbusting - A Guide To Better Ideas, Fourth Edition - Thryft
James L. Adams | Basic Books

Conceptual Blockbusting - A Guide To Better Ideas, Fourth Edition

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Goodreads rating: 3.78

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This book could be a good read for someone looking to unlock their creativity and break free from the constraints of conventional thinking. James Adams's unique approach, incorporating psychology, engineering, art, and philosophy, helps to identify and overcome the various blocks that hinder the full potential of our minds. With interactive exercises and contemporary examples, Conceptual Blockbusting guides readers on a journey to embrace alternative ways of thinking and discover the joy of creativity.
The Corporate Warriors
Douglas K. Ramsey | Houghton Mifflin

The Corporate Warriors

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Goodreads rating: 3.73

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75% off est. retail
If you're intrigued by the fusion of business acumen with military strategy, "The Corporate Warriors" might just be your next engaging read. It offers a fascinating glimpse into how companies deploy tactics usually reserved for the battlefield to conquer markets and outmaneuver competitors. As you delve into the historical examples, you might find inspiration on how to apply these strategies to your own professional challenges.
The Grand Strategist - The Revolutionary New Management System

RM37.00 MYR

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87% off est. retail
If you're feeling bogged down by complex management theories that seem out of touch with the real-world hustle, "The Grand Strategist" could be a breath of fresh air. Mike Davidson distills the chaos into four straightforward questions that can guide anyone toward clearer, more effective leadership. Think of it as a compass that might help you navigate the rapidly changing landscapes of modern business with confidence. Plus, who wouldn't want to get more done and actually enjoy the process?
Leadership 2030: The Six Megatrends You Need to Understand to Lead Your Company Into the Future

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This book is an essential read for anyone looking to understand the six megatrends likely to shape the future of commerce. Drawing on original research and illuminating case-studies, Vielmetter and his team offer actionable insights into the skills, capabilities, and attitudes of tomorrow's leaders. Most distinctive is its focus on Asia's growing dominance, demographic shifts, and converging technologies, all of which have been largely overlooked in discussions of future trends.
Marketing Management - Thryft
Kevin Lane Keller, Ang Swee Hoon, Philip Kotler  | Pearson Education

Marketing Management

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Goodreads rating: 3.85

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This book is a great choice for students studying marketing management who want to learn about successful marketing strategies through application-oriented case studies. It showcases both Asian and international brands and companies which makes it easy for students to relate to the analyses of these case studies and vignettes. The book puts an emphasis on emerging market trends, ensuring that students stay relevant in today's fast-changing marketing environment.
Marketing Channels: A Management View - Thryft

RM231.00 MYR

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88% off est. retail
If delving into the intricacies of marketing channels and decision-making fascinates you, "Marketing Channels: A Management View" might just be your next great read. Bert Rosenbloom's expertise delivers an insightful blend of theory and practical application, all while addressing the swift technological and cultural shifts in the industry. This book equips you with a managerial perspective that's vital for navigating today's complex marketing landscapes.
The #1 Sales Teams: Superior Techniques for Maximum Performance - Thryft
Stephan Schiffman | Adams Media

The #1 Sales Teams: Superior Techniques for Maximum Performance

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Goodreads rating: 4.0

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This book is a must-read for sales team managers who are looking to unlock the full potential of their team. Packed with proven strategies and techniques, it offers practical advice on coaching, managing, and driving sales performance. From creating effective coaching plans to achieving tangible results in the field, this book will empower managers to optimize their team's performance and reach new heights of success. Get ready to unleash the true potential of your sales team!
Investments and Portfolio Management - Thryft
Alan J. Marcus, Zvi Bodie, Alex Kane  | Mcgraw-hill Europe

Investments and Portfolio Management

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Goodreads rating: 3.9

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This book could be just the resource you're looking for if you're delving into graduate-level investment studies or are an MBA student. Bodie, Kane, and Marcus have created a thorough blend of theory and real-world application, which doesn't skimp on the details. It lays a clear groundwork for understanding asset allocation and dives deep into derivatives, all while making the content accessible through a clear writing style and useful online tools.
Q&As for the PMBOK Guide
Frank T. Anbari | Project Management Institute

Q&As for the PMBOK Guide

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Goodreads rating: 3.88

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If you're undertaking a project management certification or wanting to brush up on PMBOK standards, this guide serves as an exceptional resource. It breaks down complex principles into a series of structured question and answer formats, making the dense material much more digestible. Perfect for self-study or as a companion to the PMBOK Guide itself.
Management - Thryft
Richard L. Daft | Harcourt College Pub

Management

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Goodreads rating: 3.78

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Management is a timeless classic that offers a comprehensive understanding of managerial thought and its application in today's modern workplace. With diverse examples, exercises, and applications in every chapter, readers can easily engage with the material. The book's most distinctive feature is its seamless integration of the latest workplace trends with traditional management concepts, ensuring that readers can learn how to lead and thrive in any organization. We highly recommend this book to anyone looking to unlock their management potential and enhance their managerial skills.
Fish! Omnibus
Stephen Lundin And Carr Hagerm | Hodder Paperbacks

Fish! Omnibus

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Goodreads rating: 3.89

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If you're grappling with job satisfaction or team motivation, "Fish! Omnibus" might just be the catch you need. It's not just about fish; it's about finding joy and purpose in the daily grind, revitalizing your team, and fostering an infectious energy that can transform any workplace situation. Expect to reel in some practical wisdom that could change the way you work and lead.
Beating the Deal Killers: Overcoming Murphy's Law (And Other Selling Nightmares)
Stephen Giglio | Mcgraw Hill

Beating the Deal Killers: Overcoming Murphy's Law (And Other Selling Nightmares)

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Goodreads rating: 3.22

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If you're in sales, you've met Murphy's Law more than once: What can go wrong, will go wrong, usually at the least opportune moment. "Beating the Deal Killers" offers not just commiseration but also practical advice to help you tackle those moments. Think of it as a survival guide for sales professionals, helping you turn potential disasters into triumphs with its blend of anecdotes, strategies, and real-world wisdom.
The Culture of Collaboration - Maximizing Time, Talent and Tools to Create Value in the Global Economy

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Interested in why collaboration trumps solo genius? Evan Rosen's "The Culture of Collaboration" is an enlightening exploration of cooperative success in diverse industries—from cinema to aerospace. It demonstrates how fostering a collective working environment isn't just inspirational; it's a strategic move yielding unmatched value and advantage in today's global economy. This book might just transform your understanding of productivity and innovation.
Mavericks at Work: Why the Most Original Minds in Business Win
William C. Taylor, Polly G. LaBarre  | Harper

Mavericks at Work: Why the Most Original Minds in Business Win

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Goodreads rating: 3.76

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If you're looking to shake things up in your professional life, "Mavericks at Work" could be the spark of inspiration you need. Taylor and LaBarre take you on a whirlwind tour of unconventional wisdom, celebrating the thinkers who dare to zig where others zag. It's not just about success; it's about redefining it on your own terms.
The Disney Way: Harnessing the Management Secrets of Disney in Your Company

RM55.00 MYR

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If you’re aspiring to bring a touch of Disney's magic into your business practices, "The Disney Way" is an essential read. It's not just about enchanting tales or animated characters; it's a deep dive into a corporate culture that has fostered innovation and unparalleled customer satisfaction. By exploring the four core principles that define Disney's approach, you stand to gain insights that could transform your organization's strategy and operational philosophy.
Inside Organizations - 21 Ideas For Managers - Thryft

Inside Organizations - 21 Ideas For Managers

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Goodreads rating: 3.65

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"Inside Organizations - 21 Ideas For Managers" by Charles Handy is a must-read for individuals looking to improve their management skills. The book presents 21 unique ideas backed by anecdotes, commentary, and questions that challenge the reader to apply these ideas to their specific situation. This book can be particularly helpful for managers in any industry who wish to improve their organization skills and become better leaders.
The Leader of the Future: New Visions, Strategies, and Practices for the Next Era

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The Leader of the Future can be an inspirational guide if you're looking to stay ahead in your leadership game. It's packed with ideas and strategies from some of the most renowned thinkers in management. Imagine updating your leadership toolkit to align with upcoming trends and setting a proactive approach that keeps you one step ahead in your professional journey.
Leadership for Learning: How to Help Teachers Succeed

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If you're in a role where nurturing and enhancing the abilities of educators is your mission, "Leadership for Learning" could be your handbook. Carl D. Glickman puts his experience into pages, offering a trove of strategies, real-life scenarios, and resources to sharpen your leadership skills. It's not just about overseeing; it's about empowering teachers and fostering an environment where students and educators alike can thrive.
High Touch Selling - Thryft
John Savage, CLU | Longman Trade/caroline House

High Touch Selling

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Goodreads rating: 4.71

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Don't Sweat the Small Stuff at Work: Simple Ways to Minimize Stress and Conflict While Bringing Out the Best in Yourself and Others

RM33.00 MYR

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48% off est. retail
If work has been feeling overwhelming, give 'Don't Sweat the Small Stuff at Work' a read. Richard Carlson offers practical advice for staying calm and productive amidst office chaos. His techniques for handling deadlines, travel, and even the worst days can turn your work experience around, making each day more enjoyable and less stressful.
The Road to CEO
Sharon Voros | Adams Media Corp

The Road to CEO

RM33.00 MYR

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Goodreads rating: 3.94

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If climbing the corporate ladder is your ambition, 'The Road to CEO' might just be the companion you need. Sharon Voros opens the door to the often opaque world of executive advancement, offering insights that go beyond the typical resume-building advice. It's a playbook for developing leadership presence, filled with candid anecdotes and profiles that could help you stand out to recruiters and set the stage for your executive journey.
Reengineering Handbook : Step-by-step Guide to Business Transformation - Thryft
Mark M. Klein, Raymond L. Manganelli  | Amacom Books

Reengineering Handbook : Step-by-step Guide to Business Transformation

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Goodreads rating: 3.5

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The Reengineering Handbook is an essential guide for managers and leaders looking to transform their businesses. The book provides practical steps for successful reengineering, including how to obtain employee buy-in, select the best reengineering methodology, and use the "rapid reengineering" action plan. Target the areas with the most opportunity for process redesign and stay on track until completion. With the help of this book, users will be able to turn their vision of a perfectly functioning organization into a reality.
ITIL V3 Service Strategy - Thryft
David Cannon | The Stationery Office

ITIL V3 Service Strategy

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Goodreads rating: 3.42

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ITIL V3 Service Strategy is the perfect read for IT executives and business leaders who want to streamline and improve their IT services in order to achieve their business goals. The book provides a detailed guide on how to develop and implement an effective service strategy that aligns with the needs of the business and delivers results. The unique feature of this book is its focus on achieving business success through IT services, making it a valuable resource for anyone looking to improve their organization's IT capabilities.
The Tom Peters Seminar: Crazy Times Call for Crazy Organizations
Tom Peters | Macmillan

The Tom Peters Seminar: Crazy Times Call for Crazy Organizations

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Goodreads rating: 3.82

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If you feel like the conventional business rules are outdated and can't keep up with the current pace of change, Tom Peters' seminar-in-a-book format will be a fresh take for you. It's not just informative—it's a hands-on simulation that challenges you to make crucial company decisions in a crisis. As someone looking to stay ahead of the curve and eager to embrace radical ideas, you'll find his "beyonds" invaluable for stirring innovation and reinvention in your career or business.
Break From The Pack - How To Compete In A Copycat Environment - Thryft

Break From The Pack - How To Compete In A Copycat Environment

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Goodreads rating: 3.69

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"Break From The Pack" by Oren Harari is a must-read for business leaders looking to gain a competitive edge in the current market environment. The book is unique in its approach, as it focuses on how to differentiate your organization from the competition, rather than just trying to compete with them. Harari provides practical strategies for dominating markets by creating compelling products and mobilizing stakeholders around a higher cause. The book also offers valuable insights on innovation and leadership, making it a great resource for anyone looking to take their business to the next level.
Consumer Behavior - Thryft
Leon G. Schiffman, Leslie Lazar Kanuk  | Pearson Higher Education

Consumer Behavior

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Goodreads rating: 4.0

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Consumer Behavior is a must-read for marketers and business owners looking to understand the intricacies of consumers' buying habits. The book delves deep into the psychology of consumers, explaining why and how they make purchasing decisions. Through real-life examples and case studies, the authors provide valuable insights and strategies for businesses to effectively target and engage their audience.
Deming and Goldratt : The Theory of Constraints and the System of Profound Knowledge - Thryft

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82% off est. retail
If you’re always on the lookout for ways to shake up the status quo of management in your organization, diving into this book may be your next best move. It intertwines two influential management philosophies into a 10-step process, aiming to equip you with tools for effective decision-making and continuous improvement. Ideal for the strategic thinker, it offers a path to refine your managerial abilities and foster a culture of progress within your team or company.
Crisis Leadership: How to Lead in Times of Crisis, Threat and Uncertainty

RM44.00 MYR

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If you're feeling the weight of uncertainty in your leadership role, "Crisis Leadership" could be a beacon of clarity for you. It dissects the daunting stages of a crisis and offers practical advice. The authors, Tim Johnson and Timothy Byron Johnson, draw from real-world scenarios to deliver strategies that could help you steady the ship in choppy waters, ensuring you and your team come out thriving on the other side.
The Twenty-Two Biggest Mistakes and How to Correct Them - Thryft
James K. Van Fleet | Prentice Hall Press

The Twenty-Two Biggest Mistakes and How to Correct Them

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Goodreads rating: 3.69

Regular price RM33.00 MYR RM15.00 MYR 55% off

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72% off est. retail
As you climb the management ladder, stumbling blocks are inevitable. "The Twenty-Two Biggest Mistakes" could be your guide to navigating these challenges. With practical advice stemming from years of leadership experience, this book is like having a seasoned mentor at your side. It’s a great read for proactive learners and leaders keen on refining their managerial skills to inspire confidence in their teams.
Doing Business Internationally: The Guide To Cross-Cultural Success - Thryft
Thomas Walker, Danielle Medina Walker  | Mcgraw Hill

Doing Business Internationally: The Guide To Cross-Cultural Success

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Goodreads rating: 3.64

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88% off est. retail
As our world becomes increasingly interconnected, understanding the nuances of cross-cultural interactions is key. "Doing Business Internationally" is more than a guide; it's a deep dive into the complexities of multicultural negotiations and management. Whether you’re an entrepreneur, a business student, or a seasoned executive, this book will equip you with the insights and tools to thrive in a global marketplace, including the celebrated Cultural Orientations Inventory for personal development.
How to Make Big Money In Your Own Small Business: Unexpected Rules Every Small Business Owner Needs to Know - Thryft

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82% off est. retail
If you've been flirting with the idea of starting a venture and fancy a no-nonsense guide, Jeffrey Fox's book could be just what you need. It distills the essentials of running various small businesses into bite-sized wisdom. The straightforward chapters cut through the fluff and get down to the business of making money—an approach likely appreciated by those with entrepreneurial spirit.
Consumer Behavior : United States Edition - Thryft
Leon G. Schiffman | Pearson Education

Consumer Behavior : United States Edition

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Goodreads rating: 4.0

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97% off est. retail
"Consumer Behavior" by Leon Schiffman would be a good read for undergraduate or first year MBA students who are interested in learning about how to analyze consumer behaviors in order to develop more effective marketing strategies. The book utilizes a market segmentation approach that has been widely recognized as the standard for consumer behavior studies. Readers can expect to gain insights about the different types of consumers and their preferences, which can help them develop targeted marketing campaigns and effectively measure their impact.

Why Invest in Personal Development?

Personal development is after all an ongoing journey, and necessary for all of us! Here at Thryft, our collection spans relevant topics such as mindfulness, productivity and emotional intelligence. Learn from thought leaders, who can offer perspectives that empower you to achieve personal growth and fulfilment. Help yourself to our collection if you desire to improve yourself, one book at a time.