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Well-Designed: How to Use Empathy to Create Products People Love

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Empathy-driven innovation for resonant, successful products.

Imagine developing products that genuinely resonate with consumers. "Well-Designed" is your guide to understanding how empathy isn't just a buzzword, but a tangible tool in creating things people love. Jon Kolko will walk you through a design process that champions real consumer needs over feature overload. It's not just about aesthetics; it's about connection – exactly what Nest achieved with their thermostat. This book is for you if you're looking to stand out in today's fast-paced and often superficial market by creating meaningful, beloved products.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
New

Well-Designed: How to Use Empathy to Create Products People Love

Regular price RM70.37 MYR
Unit price
per
Compare to estimated retail price: RM146.76 MYR  
ISBN: 9781625274793
Authors: Jon Kolko
Date of Publication: 2014-11-11
Format: Hardcover
Related Collections: Business, Art, Personal Development
Goodreads rating: 3.9
(rated by 491 readers)
Condition guide
 

Empathy-driven innovation for resonant, successful products.

Imagine developing products that genuinely resonate with consumers. "Well-Designed" is your guide to understanding how empathy isn't just a buzzword, but a tangible tool in creating things people love. Jon Kolko will walk you through a design process that champions real consumer needs over feature overload. It's not just about aesthetics; it's about connection – exactly what Nest achieved with their thermostat. This book is for you if you're looking to stand out in today's fast-paced and often superficial market by creating meaningful, beloved products.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.