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What You Do Is Who You Are: How to Create Your Business Culture

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Sharp culture-building lessons from unlikely history

This is a smart pick if you like business books that feel practical without being dry. Horowitz makes culture feel real by showing how everyday decisions, not wall slogans, shape a company’s identity. The historical examples are surprising and memorable, so the ideas tend to stick long after you finish reading.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Just Arrived

What You Do Is Who You Are: How to Create Your Business Culture

Regular price RM44.00 MYR
Unit price
per
Compare to estimated retail price: RM127.00 MYR  
Condition guide

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ISBN: 9780062871336
Publisher: Harper Business
Date of Publication: 2019-10-29
Format: Hardcover
Related Collections: Personal Development, History, Business
Goodreads rating: 4.0
(rated by 8141 readers)

Description

Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author, blends lessons from history with practical guidance to help executives build cultures that endure. He argues that culture is how a company makes decisions—the set of assumptions employees use to resolve everyday problems. If culture is not purposeful, it becomes an accident. The book spotlights four models of leadership and culture-building—the Toussaint Louverture who led a successful slave revolt; the Samurai, who shaped Japan’s culture; Genghis Khan, who built a vast empire; and Shaka Senghor, who transformed prison culture. Horowitz connects these leadership examples to modern case studies, including Reed Hastings at Netflix and Travis Kalanick at Uber, as well as Don Thompson, the first African American CEO of McDonald’s, and Maggie Wilderotter, the CEO who led Frontier Communications. He offers practical guidance to help any company understand its strategy and craft its culture. What You Do Is Who You Are is a journey through culture from ancient to modern, addressing questions like: who are we, how will people talk about us when we’re not around, how we treat customers, and whether we can be trusted. Who you are is not the values you list on the wall or what you say in a meeting; it’s what you do. This book aims to help you become the kind of leader others want to follow.
 

Sharp culture-building lessons from unlikely history

This is a smart pick if you like business books that feel practical without being dry. Horowitz makes culture feel real by showing how everyday decisions, not wall slogans, shape a company’s identity. The historical examples are surprising and memorable, so the ideas tend to stick long after you finish reading.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.