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The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

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Unveiling Google's colossal impact on modern culture.

If you're fascinated by the digital age's transformation, "The Search" is a compelling read. It unveils the dramatic changes in business and society, led by Google and the rise of online search. As you delve into this book, you'll gain a deeper understanding of how searching shapes our everyday lives and has altered the very fabric of our culture. It's a narrative that's especially relevant if you're intrigued by the intersection of technology, business, and daily existence.

  • Financial Times Business Book of the Year Nominee for Shortlist (2005)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
New

The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

Regular price RM44.30 MYR
Unit price
per
ISBN: 9781857883626
Authors: John Battelle
Publisher: Portfolio Trade
Date of Publication: 2006-10-03
Format: Paperback
Related Collections: History, Business, Economics
Goodreads rating: 3.84
(rated by 5203 readers)

Description

This updated edition in paperback of the bestselling and critically acclaimed book on the rise of Google and the search industry contains a major new Afterword from John Battelle. The rise of Google is one of the most amazing stories of our time. Google's enormous impact straddles the worlds of technology, marketing, finance, media, culture, dating, job hunting, and just about every other sphere of human interest. And no one is better qualified to explain this entire phenomenon than John Battelle, the acclaimed Silicon Valley journalist who co-founded Wired and founded The Industry Standard. Much more than just a business book, this explains how the search industry is changing the way we live in profound and unpredictable ways.
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Similar Reads

Unveiling Google's colossal impact on modern culture.

If you're fascinated by the digital age's transformation, "The Search" is a compelling read. It unveils the dramatic changes in business and society, led by Google and the rise of online search. As you delve into this book, you'll gain a deeper understanding of how searching shapes our everyday lives and has altered the very fabric of our culture. It's a narrative that's especially relevant if you're intrigued by the intersection of technology, business, and daily existence.

  • Financial Times Business Book of the Year Nominee for Shortlist (2005)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.