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Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Financial and Actuarial Mathematics - Thryft
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Wai-Sum Chan, Yiu Kuen Tse  | Mcgraw-hill Education (asia)

Financial and Actuarial Mathematics

RM29.46 MYR from RM12.67 MYR Save up to 57%

Goodreads rating: 4.0

RM29.46 MYR from RM12.67 MYR Save up to 57%

Out of stock

This is an introductory textbook covering the mathematics of interest rates, life contingencies and loss models. It can be adopted as (1) the main text of a one-semester first course in the mathematics of interest rates and actuarial mathematics, using selected chapters and sections, (2) as the main text of a one-semester first course in the mathematics of interest rates and investments, using all chapters in Part I, or (3) as a supplementary text of a one-semester first course in actuarial mathematics, using all chapters in Part II.
Swim with the Sharks without Being Eaten Alive - Thryft
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Harvey MacKay | William Morrow & Company, Inc.

Swim with the Sharks without Being Eaten Alive

from RM31.49 MYR

Goodreads rating: 3.93

from RM31.49 MYR

Out of stock

This book offers practical tips and techniques on how to succeed in the cut-throat world of business. It shows readers how to successfully sell, manage, motivate, negotiate, and gather information that would make them stand out from the competition. Mackay's book is not just about business; it’s about being successful in whatever one does. Readers will not only learn the tactics and strategies they need to become successful, they will also find inspiration in the author's own story of how he turned a failing envelope company into a multimillion-dollar corporation.
The Economics of Money, Banking and Financial Markets, Global Edition - Thryft
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Na | Pearson Education Limited

The Economics of Money, Banking and Financial Markets, Global Edition

from RM23.65 MYR

Goodreads rating: 4.0

from RM23.65 MYR

Out of stock

Economics of Money Banking and Financial Markets
The Online Advertising Playbook : Proven Strategies and Tested Tactics from the Advertising Research Foundation - Thryft
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Taddy Hall, Joe Plummer, Robert Barocci  | Wiley

The Online Advertising Playbook : Proven Strategies and Tested Tactics from the Advertising Research Foundation

RM9.93 MYR RM7.43 MYR Save up to 52%

Goodreads rating: 3.1

RM9.93 MYR RM7.43 MYR Save up to 52%

Out of stock

Praise for The Online Advertising Playbook "Finally, someone has documented all we know about online advertising and how to do it right. As much as this confirms that online advertising really works, we know that marketers don't always get it right. The ARF's The Online Advertising Playbook provides critical insight on what sticks and what doesn't in online advertising and marketing."―Greg Stuart, CEO and President, Interactive Advertising Bureau and coauthor of What Sticks " The Online Advertising Playbook 's principles, case studies, and strategic insights equip marketers with the best knowledge available. It will help your online advertising achieve the full range of marketing objectives, from lead generation and customer acquisition to driving trial and loyalty."―Tim Kopp, Vice President, Global Interactive Marketing, The Coca-Cola Company "To grow interactive marketing from here we need to institutionalize our wisdom and experience about what works. This book explains, in a disciplined way, what marketers have learned from a decade of massive change."―Ted McConnell, Interactive Innovation Director, Procter & Gamble " The Online Advertising Playbook is a milestone in the maturation of interactive advertising, but also an invaluable go-to guide for managers trying to make smart decisions with their advertising budgets."―Van Riley, Vice President of Research, AOL "The best marketing communication is spawned from what I call 'informed intuition.' After reading The Online Advertising Playbook , I am far better informed on how to optimize the online channel in our advertising and promotional programs. It's a perfect blend of case studies and research-backed learning."―Rod DeVar, Manager, Advertising and Promotion, United States Postal Service "Savvy marketers should take advantage of The Online Advertising Playbook 's findings and principles to get real results."―Chris Theodoros, Director of Industry Relations, Google "A work of wisdom and rigor in the digital space that is as relevant for the newbie as it is for the digerati."―Mike Donahue, Executive Vice President, American Association of Advertising Agencies "This is a must-read for any marketing executive involved in online advertising. It's high time that a book looks at online advertising in the context of an integrative promotional strategy, one meant to set objectives, establish creative strategies, and measure results. The book nicely ties the various components of online advertising to relevant case studies, and the emphasis on measurement and results is refreshing. Not only is it relevant for marketing executives, it would also be a good basic text for any Internet advertising course and a good adjunct to any Internet marketing course."―Henry Assael, Professor of Marketing, Stern School of Business, New York University
Positioning - The Battle For Your Mind - Thryft
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Al Ries, Jack Trout  | Mcgraw-hill Companies

Positioning - The Battle For Your Mind

from RM14.43 MYR

Goodreads rating: 4.03

from RM14.43 MYR

Out of stock

Positioning, a concept developed by the authors, has changed the way people advertise. The reason? It's the first concept to deal with the problems of communicating in an overcommunicated society. With this approach, a company creates a 'position' in the prospect's mind, one that reflects the company's own strengths and weaknesses as well as those of its competitors. Witty and fast-paced, this book spells out how to position a leader so that it gets into the mind and stays there, position a follower in a way that finds a 'hole' not occupied by the leader, and avoid the pitfalls of letting a second product ride on the coattails of an established one. Revised to reflect significant developments in the five years since its original publication, Positioning reveals the fascinating case histories and anecdotes behind the campaigns of many stunning successes and failures in the world of advertising.
Supergrowth Companies : Entrepreneurs in Action - Thryft
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John Harrison | Butterworth-heinemann

Supergrowth Companies : Entrepreneurs in Action

from RM46.56 MYR

Goodreads rating: 3.0

from RM46.56 MYR

Out of stock

Supergrowth Companies is a great read for entrepreneurs and managers who are looking for analytical insights to drive their businesses forward. The book provides a comprehensive examination of over 200 businesses, including The Body Shop and Amstrad, giving the reader access to the growth strategies, leadership styles, and organizational expansion tactics used by successful companies. With its combination of interviews and case studies, Supergrowth Companies offers practical advice for anyone committed to growing their business.
Future Babble : Why Expert Predictions Fail and Why We Believe them Anyway - Thryft
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Dan Gardner | Virgin Publishing

Future Babble : Why Expert Predictions Fail and Why We Believe them Anyway

from RM31.69 MYR

Goodreads rating: 3.79

from RM31.69 MYR

Out of stock

In 2008, as the price of oil surged above $140 a barrel, experts said it would soon hit $200; a few months later it plunged to $30. In 1967, they said the USSR would be the world's fastest-growing economy by 2000, the USSR no longer existed. In 1908, it was pronounced that there would be no more wars in Europe; we all know how that turned out. Face it, experts are about as accurate as dart-throwing monkeys. And yet every day we ask them to predict the future--everything from the weather to the likelihood of a terrorist attack. Future Babble is the first book to examine this phenomenon, showing why our brains yearn for certainty about the future, why we are attracted to those who predict it confidently, and why it's so easy for us to ignore the trail of outrageously wrong forecasts. In this fast-paced, example-packed, sometimes darkly hilarious book, Dan Gardner shows how seminal research by professor Philip Tetlock proved that the more famous a pundit is, the more likely they are to be right about as often as a stopped watch. Gardner also draws on current research in cognitive psychology, political science, and behavioral economics to discover something quite The future is always uncertain, but the end is not always near.
The Do's and Taboos of Hosting International Visitors - Thryft
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Roger E. Axtell | Wiley

The Do's and Taboos of Hosting International Visitors

RM31.28 MYR from RM21.89 MYR Save up to 30%

Goodreads rating: 3.08

RM31.28 MYR from RM21.89 MYR Save up to 30%

Out of stock

Avoid business blunders with Do s and Taboos of Hosting International Visitors "Roger Axtell is an international Emily Post." The New Yorker America hosts some 41 million international visitors who spend $50 billion dollars each year while mixing trade and tourism. Do s and Taboos of Hosting International Visitors offers hosts an indispensable guide to everything from entertaining and business protocol to the role of interpreters and corporate gift giving. You ll * List of tips by country on specific aspects of hosting and other valuable resources and references* Guidance for doing business with special groups, such as the British and Japanese* What foreign guests find peculiar about American dining, social drinking, and office protocolWith the information in Do s and Taboos of Hosting International Visitors, you ll make your clients and colleagues visits more pleasant and avoid social mistakes that could ruin a deal. Instead, you ll gain a competitive edge by laying an important cornerstone of a good business relationship. "Knowing the appropriate protocol, customs, and etiquette when hosting business guests from overseas can often be more significant than the business discussion itself. This book provides all that and more." William A. Guenther, Manager, The Council House, Official Guest Facility of S.C. Johnson Wax Company
Management Control Systems : Performance Measurement, Evaluation and Incentives - Thryft
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Kenneth A. Merchant, Wim A. Van der Stede  | Pearson College Div

Management Control Systems : Performance Measurement, Evaluation and Incentives

from RM103.79 MYR

Goodreads rating: 3.55

from RM103.79 MYR

Out of stock

With its unique range of international case studies, real-life examples and comprehensive coverage of the latest management control-related tools and techniques, this second edition of Management Control Systems is the ideal guide to this complex and multidimensional subject.
World of Risk : Next Generation Strategy for a Volatile Era - Thryft
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Mark Haynes Daniell | Wiley

World of Risk : Next Generation Strategy for a Volatile Era

from RM44.56 MYR

Goodreads rating: 2.33

from RM44.56 MYR

Out of stock

World of Risk by Mark Daniell is a must-read for global leaders, politicians, business people and anyone concerned with the future of our world. Daniell presents an architecture of practical solutions to deal with the complex, interconnected risks of our modern world. He offers a new state-of-the-art model of global strategy and leadership, emphasizing the importance of individual commitment and collective global responsibility in combating the risks posed by economic crises, disease, crime, and environmental challenges. Highly recommended for those looking to stay ahead of future trends.
Rome ,Inc.: The Rise and Fall of the First Multinational Corporation - Thryft
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Stanley Bing | W. W. Norton

Rome ,Inc.: The Rise and Fall of the First Multinational Corporation

from RM38.28 MYR

Goodreads rating: 3.35

from RM38.28 MYR

Out of stock

Recommendation: Rome, Inc. provides a fascinating and eye-opening look into the world's first multinational corporation and how its success ultimately led to its downfall. Author Stanley Bing writes with humor and wit, making this book an entertaining read for anyone interested in history, business, or economics.
Exploring Corporate Strategy : Text & Cases - Thryft
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Gerry Johnson, Kevan Scholes, Richard Whittington  | Pearson College Div

Exploring Corporate Strategy : Text & Cases

from RM70.54 MYR

Goodreads rating: 3.94

from RM70.54 MYR

Out of stock

Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers. Available in two versions (Text and Text & Cases), Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.
Macroeconomics : International Edition - Thryft
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Ben S. Bernanke, Dean Croushore, Andrew B. Abel  | Addison-wesley

Macroeconomics : International Edition

from RM42.43 MYR

Goodreads rating: 3.76

from RM42.43 MYR

Out of stock

Abel, Bernanke, and Croushore present macroeconomic theory in a way that prepares readers to analyze real macroeconomic data used by policy makers and researchers. With a balanced treatment of both classical and Keynesian economics, the comprehensive coverage makes it easy for instructors to align chapters to fit their own syllabi.
Inside Knowledge : Streetwise in Asia - Thryft
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Michael Backman | Palgrave Macmillan

Inside Knowledge : Streetwise in Asia

RM22.06 MYR from RM9.49 MYR Save up to 57%

Goodreads rating: 4.29

RM22.06 MYR from RM9.49 MYR Save up to 57%

Out of stock

Bestselling author Michael Backman here draws upon a wealth of new examples, case studies and anecdotes to provide crucial insights into Asian business themes. This will provide a valuable guide for anybody whose business takes them into Asia and will enable readers to get to grips with Asian business and understand how Asia really works.
The Six Sigma Way - Thryft
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PANDE | Mcgraw Hill Education (india) Private Limited

The Six Sigma Way

RM14.43 MYR from RM10.10 MYR Save up to 30%

Goodreads rating: 3.0

RM14.43 MYR from RM10.10 MYR Save up to 30%

Out of stock

The Six Sigma Way provides a detailed roadmap for implementing effective quality management, as demonstrated by major industry players such as GE and Motorola. The book is highly informative and offers practical approaches for achieving productivity improvements, cost reduction, and more - making it an ideal read for anyone looking to achieve similar results in their own organization.
Oil Titans : National Oil Companies in the Middle East - Thryft
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Valerie Marcel | Brookings Institution Press

Oil Titans : National Oil Companies in the Middle East

from RM31.08 MYR

Goodreads rating: 3.77

from RM31.08 MYR

Out of stock

Ninety percent of the world's oil reserves are entrusted to state-owned companies. Originally created as political instruments, these so-called national oil companies (NOCs) face new demands amid today's dwindling oil reserves and simmering social pressures. Increasingly, state-owned oil firms—particularly in the Middle East—are having to balance the political demands of their governments with the need to be commercially competitive. In this ground-breaking new volume, Valerie Marcel draws on unprecedented access to the politicians, engineers; and businessmen directing five Middle Eastern state oil companies to shed light on one of the most secretive segments of the international oil industry. The author tells the stories of Saudi Aramco, Kuwait Petroleum Corp., the National Iranian Oil Co., Sonatrach of Algeria, and the Abu Dhabi National Oil Co.—oil titans which together produce one quarter of the world's oil and hold half of the world's known oil and gas reserves. Dr. Marcel explains the complex bond between each state and its oil company, tracing the relationship's evolution from the politically charged days of foreign concessions to today's world of profit-driven decisionmaking. Drawn from over 120 interviews with company executives, middle managers, and oil-ministry officials, the author identifies a number of surprising new trends in these companies' strategy, and she paints a picture of their nascent sense of corporate identity. The book provides rare, up-to-date insight into how state-owned companies are striking a balance between their national mission and their commercial needs. The book also provides an insider's guide to these companies' unique culture. Executives and researchers in the region—both inside and outside the oil industry—will find it a valuable tool for understanding business in the Middle East.
Business Analysis And Valuation - Text And Cases - Thryft
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Erik Peek, Paul Healy, Krishna G. Palepu  | Cengage Learning

Business Analysis And Valuation - Text And Cases

from RM14.43 MYR

Goodreads rating: 3.95

from RM14.43 MYR

Out of stock

This book is a must-read for business students who want to learn how to analyze financial statements to evaluate a company's performance and potential. Its step-by-step methodology and real-world cases make it an engaging and practical read, while its focus on business analysis before financial analysis ensures a strategic approach. It's a comprehensive resource that will help students develop valuable practical skills to use in their future careers.
Enough - Why The World's Poorest Starve In An Age Of Plenty - Thryft
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Roger Thurow, Scott Kilman  | Publicaffairs

Enough - Why The World's Poorest Starve In An Age Of Plenty

from RM31.05 MYR

Goodreads rating: 4.09

from RM31.05 MYR

Out of stock

For more than thirty years, humankind has known how to grow enough food to end chronic hunger worldwide. Yet in Africa, more than 9 million people every year die of hunger, malnutrition, and related diseases every year -- most of them children. In this powerful investigative narrative, Wall Street Journal reporters Kilman & Thurow show exactly how, in the past few decades, Western policies conspired to keep Africa hungry and unable to feed itself. Enough is essential reading on a humanitarian issue of utmost urgency.
Global Business Today with CD and OLC premium card - Thryft
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Charles W.L. Hill | Mcgraw Hill Higher Education

Global Business Today with CD and OLC premium card

from RM18.85 MYR

Goodreads rating: 3.47

from RM18.85 MYR

Out of stock

This book would be a good read for business students or professionals looking for concise and insightful analysis of the key global issues affecting businesses. The author's use of real-world examples makes the book very relatable and the concise chapters keep the reader engaged without overwhelming them with too much information. Overall, this book is an excellent resource for anyone looking to better understand the global business context.
The Toyota Way - Thryft
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Jeffrey K. Liker | Tata Mcgraw-hill

The Toyota Way

RM14.43 MYR from RM10.10 MYR Save up to 30%

Goodreads rating: 4.07

RM14.43 MYR from RM10.10 MYR Save up to 30%

Out of stock

The Toyota Way is a must-read for anyone looking to improve their organization's efficiency and quality control. It provides practical insights into Toyota's unique management philosophy and principles, which have consistently delivered superior results. With this book, you will learn how to create a culture of continuous improvement and transform your business into a lean, learning enterprise. Readers will appreciate the detailed examples of how these principles create a culture of continuous improvement and learning.
The Global City : New York, London, Tokyo - Thryft
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Saskia Sassen | Princeton University Press

The Global City : New York, London, Tokyo

from RM53.04 MYR

Goodreads rating: 3.75

from RM53.04 MYR

Out of stock

Recommendation: - This book is a captivating exploration of how three major cities, New York, London, and Tokyo, transformed into global powerhouses. Through a unique theoretical framework, Sassen delves into the formation of cross-border dynamics and strategic transnational networks that shaped these cities' growth. With updated data and a discussion of globalization trends, this revised edition offers valuable insights into the forces shaping our interconnected world. Whether you are interested in urban development, economics, or globalization, this book is a must-read for understanding the impact of global cities.
Museum-Community Partnerships : The Role of ASEAN Museums in the 21st Century - Thryft
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Heidi Tan | Asian Civilisations Museum

Museum-Community Partnerships : The Role of ASEAN Museums in the 21st Century

from RM24.80 MYR

Goodreads rating: 0.0

from RM24.80 MYR

Out of stock

This volume addresses how Southeast Asian museums strategize and manage community-museum partnerships in an increasingly globalized world. It comprises case studies from both public and private museums in the ASEAN region. The essays are based on papers given at a symposium at the Asian Civilisations Museum, Singapore, in 2009.
The Antitrust Paradox : A Policy at War with Itself - Thryft
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Out Of Print | Basic Books

The Antitrust Paradox : A Policy at War with Itself

from RM6.39 MYR

Goodreads rating: 3.75

from RM6.39 MYR

Out of stock

Argues that recent antitrust suits have produced governmental protection for inefficient small businesses and undermines, rather than protects the consumer's interests
China Shakes the World : A Titan's Rise and Troubled Future -- And the Challenge for America - Thryft
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James Kynge | Houghton Mifflin Harcourt

China Shakes the World : A Titan's Rise and Troubled Future -- And the Challenge for America

from RM39.26 MYR

Goodreads rating: 3.79

from RM39.26 MYR

Out of stock

China Shakes the World provides a ground-level look at how China's rise affects global trade and politics. It challenges common myths and reveals China's systemic weaknesses, such as environmental crises and a corrupt banking system. By providing dramatic stories of workers and visionaries at the heart of China's rise, Kynge helps readers understand the complexity of this global phenomenon and its consequences for the 21st century. This book is recommended for readers interested in understanding China's economic and geopolitical impact on the world.
Zoom : The Global Race to Fuel the Car of the Future - Thryft
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Iain Carson, Vijay V. Vaitheeswaran  | Twelve - 12

Zoom : The Global Race to Fuel the Car of the Future

from RM21.32 MYR

Goodreads rating: 3.4

from RM21.32 MYR

Out of stock

Recommendation: "Zoom" is a must-read for anyone interested in the future of cars and transportation. The book provides a comprehensive overview of the history of the oil and car industries while also focusing on the race to create more environmentally friendly modes of transportation. With a multitude of perspectives from key players in the energy and car sectors, the book is able to effectively convey the importance of transitioning to cleaner energy sources. Overall, "Zoom" is a great read for anyone passionate about sustainability and global progress.
The Analysis and Use of Financial Statements 3e (WSE) - Thryft
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Gerald I. White, Ashwinpaul C. Sondhi, Dov Fried  | Wiley

The Analysis and Use of Financial Statements 3e (WSE)

from RM14.49 MYR Save up to 51%

Goodreads rating: 3.77

from RM14.49 MYR Save up to 51%

Out of stock

This Senior/Graduate/Executive MBA level text integrates accounting, economic theory, and empirical research to provide a framework for financial statement analysis in a user-oriented context. Co-written by academics and practitioners, this is the only text that teaches students to first understand how financial statements are generated. Principles of analysis are then illustrated through the extensive use of actual corporate financial statements.
Singapore: The Encyclopaedia - Thryft
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Tommy Koh, Timothy Auger  | Didier Millet

Singapore: The Encyclopaedia

RM26.99 MYR from RM16.22 MYR Save up to 40%

Goodreads rating: 4.33

RM26.99 MYR from RM16.22 MYR Save up to 40%

Out of stock

Singapore: The Encyclopedia contains over 2,500 alphabetically arranged entries on a vast range of topics – practically everything the general reader might want to know about Singapore, four decades after the achievement of full independence. Readers will discover a depth and diversity that may surprise many who thought they know Singapore well, as well as a rich history that goes back many centuries.Here is a vast array of information on the Singapore’s history, geography, economy, law, politics, arts, culture, entertainment, architecture, food and natural history. Singapore’s political system is described, as well as its legal, educational and healthcare systems. Companies, clubs and associations, housing estates, festivals and customs – they all have a place in the book.The encyclopedia captures the shared memories and shared stories that have shaped the national identity. They include political events such as such as Separation and Confrontation, as well as emotionally charged disasters such as the Bukit Ho Swee Fire and the Nicoll Highway collapse.Individuals profiled include artists, musicians, entrepreneurs, members of the armed forces, priests, pastors, ulema, civil servants, entertainers, ambassadors, judges, sportsmen, and even murders.Overseen by a distinguished editorial advisory board under the Chairmanship of Professor Tommy Koh, this encyclopedia is the most wide-ranging and informative general reference book ever published.
The Peter Principle - Thryft
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Laurence J. Peter, Raymond Hull  | Souvenir Press Ltd

The Peter Principle

from RM18.85 MYR

Goodreads rating: 3.78

from RM18.85 MYR

Out of stock

Recommendation: - The Peter Principle is the perfect read for anyone who has ever experienced the frustration of workplace politics and questionable promotions. With its witty humor and insightful observations, this book sheds light on the all-too-common phenomenon of incompetence rising to the top. Whether you're a seasoned professional or just starting your career, this book will make you laugh, nod in agreement, and maybe even rethink your own approach to success. Don't miss out on this hilarious and eye-opening journey into the quirks of organizational dynamics.
The Big Flatline - Oil And The No-Growth Economy - Thryft
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Jeff Rubin | St. Martin's Press

The Big Flatline - Oil And The No-Growth Economy

from RM14.43 MYR

Goodreads rating: 3.96

from RM14.43 MYR

Out of stock

The Big Flatline argues that the end of growth is inevitable due to the end of cheap fuel and resources, and instead of trying to renew prosperity, it reveals how our day-to-day lives will be drastically changed. This book is a good read for those who want to understand how the end of cheap oil signals the end of growth, and how people can live contented lives in places with slow or no growth.
Successful Customer Care in a Week: Teach Yourself - Thryft
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Di McLanachan | Mcgraw-hill Education

Successful Customer Care in a Week: Teach Yourself

from RM4.12 MYR

Goodreads rating: 3.71

from RM4.12 MYR

Out of stock

Written by John Wellemin, a leading expert on customer care as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order to keep your customers happy and coming back. The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.
Investing for Dummies - UK - Thryft
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Tony Levene | For Dummies

Investing for Dummies - UK

from RM36.45 MYR

Goodreads rating: 3.73

from RM36.45 MYR

Out of stock

The easy way to demystify the intimidating world of investing in the UK marketThink investing is only for the super-rich? Think again! Packed with tons of expert advice," Investing For Dummies UK 4th edition" shows you step-by-step how to make sound, sensible investment choices--whatever your budget. All the major investment categories are covered for the smart beginner, while more advanced and alternative investments are presented for the more adventurous and experienced. Wherever you fall on the investing spectrum, there's something for you!This new UKeditionof "Investing For Dummies "has been updated with the latest financial information, including all the new trends and developments that have affected the world of investment, with an emphasis on the new pensions legislations and changes to Individual Savings Accounts. Whether you're interested in assessing your financial means, gauging risks and returns or increasing your personal wealth, with the help of this friendly guide, you no longer need to work in finance to make sense of the facts and figures behind your investments! Offers tips on how to minimize the risk of investment gambles Covers the FCA's more stringent risk analysis for investors using advisers Contains new sections on pensions, ISAs, the DIY/self-directed investor, and ultra-low interest rates Includes new online templates to help simplify the investing process If you want to go it alone in the investment arena, but need the support of a straightforward, reassuring guide to help you make the best decisions--and get the highest returns from your investments--this is the book for you.
The Reflective Practitioner : How Professionals Think In Action - Thryft
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Donald A. Schön | Basic Books

The Reflective Practitioner : How Professionals Think In Action

from RM25.10 MYR

Goodreads rating: 3.97

from RM25.10 MYR

Out of stock

"The Reflective Practitioner" would be a great read for professionals in various fields who want to better understand their problem-solving processes and improve their creativity in their work. Schoen's book provides insights into how experienced professionals use improvisation and reflection-in-action to tackle challenges. The book encourages readers to question the formulas from their graduate school education and rely more on the practical expertise they have gained from their work. Schoen's perspective is thought-provoking and relevant to anyone seeking to enhance their problem-solving skills.
How I Caused the Credit Crunch - Thryft
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Tetsuya Ishikawa | Icon Books

How I Caused the Credit Crunch

RM21.93 MYR from RM14.49 MYR Save up to 51%

Goodreads rating: 3.18

RM21.93 MYR from RM14.49 MYR Save up to 51%

Out of stock

Looking for something eye-opening to read? "How I Caused the Credit Crunch" offers a rare insider's perspective on the financial turmoil that shook the world. Ishikawa invites you into the high-stakes arena of international finance with a personal touch - it's like sitting down with someone who's seen it all. The complex financial concepts come to life through his narrative, making sense of the machinery that led to the collapse. Engaging for finance newbies and aficionados alike, it serves both as a cautionary tale and a fascinating memoir.
Madison & Vine: Why the Entertainment and Advertising Industries Must Converge to Survive - Thryft
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cott Donaton | Mcgraw-hill

Madison & Vine: Why the Entertainment and Advertising Industries Must Converge to Survive

from RM32.74 MYR

Goodreads rating: 3.53

from RM32.74 MYR

Out of stock

The inside scoop on innovations and relationships that are revolutionizing the industry . . From the sharp decline in CD sales to the fragmentation of network TV audiences, the business models of the entertainment and advertising industries are showing severe cracks. Advertising Age editor Scott Donaton explains why these industries must converge to survive, overcoming hurdles and creating business models that attract today's consumer. . . PRAISE FOR MADISON And VINE . . "A superb analysis of the intersection of Madison and Vine. This convergence is the future financial model of the entertainment and advertising industries."--Mark Burnett, Creator/Executive Producer of The Apprentice and Survivor . . "Scott Donaton [has] written the definitive book about the mutual benefit that happens when filmmakers and marketers collaborate."--Harvey Weinstein, President, Miramax Films Corp. . . "Scott Donaton does more than lay out a road map of the future. A word to those who want some action in this crazily converging technocentric read this book or be left behind."--Stanley Bing, bestselling author of What Would Machiavelli Do and Fortune magazine columnist . . "Unique and insightful, Scott provides an insider's look into the evolving business models of entertainment and advertising."--Donny Deutsch, Chairman and CEO, Deutsch Inc. .
Global Marketing - Thryft
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Warren J. Keegan Mark Green | January 1, 1791

Global Marketing

from RM76.15 MYR

Goodreads rating: 4.5

from RM76.15 MYR

Out of stock

Visualizing Project Management : Models and Frameworks for Mastering Complex Systems - Thryft
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Hal Mooz, Kevin Forsberg  | Wiley

Visualizing Project Management : Models and Frameworks for Mastering Complex Systems

RM43.21 MYR from RM18.58 MYR Save up to 57%

Goodreads rating: 3.69

RM43.21 MYR from RM18.58 MYR Save up to 57%

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THE PROJECT MANAGEMENT CLASSIC-REVISED AND EXPANDED Now Includes Downloadable Forms and Worksheets Projects are becoming the heart of business. This comprehensive revision of the bestselling guide to project management explains the processes, practices, and management techniques you need to implement a successful project culture within your team and enterprise. Visualizing Project Management simplifies the challenge of managing complex projects with powerful, visual models that have been adopted by more than 100 leading government and private organizations. In this new Third Edition, the authors-leading thinkers and practitioners in the field-keep you on the cutting edge with a sophisticated approach that integrates project management, systems engineering, and process improvement. This advanced content can help take your career and your organization well beyond the fundamentals. New, downloadable forms, templates, and worksheets make it easy to implement powerful project techniques and tools. Includes references to the Project Management Institute Body of Knowledge and the INCOSE Handbook to help you "I recommend this book to all those who aspire to project management [and] those who must supervise it."―Norman R. Augustine, former chairman and CEO Lockheed Martin Corporation "The importance of this excellent book, able to encompass these two key disciplines [systems engineering and project management], cannot be overemphasized."―Heinz Stoewer, President, INCOSE
Dynamic Hedging : Managing Vanilla and Exotic Options - Thryft
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Nassim Nicholas Taleb | Wiley

Dynamic Hedging : Managing Vanilla and Exotic Options

from RM80.58 MYR

Goodreads rating: 4.04

from RM80.58 MYR

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Dynamic Hedging is a must-read for anyone looking to manage portfolios containing any nonlinear security. Written by an experienced trader with theoretical training, Nassim Taleb provides real-world methodology for managing risks, covering both on-model and off-model derivatives risks. The book contains helpful tools, anecdotes, and important definitions that distill years of market lore. It is an indispensable and definitive reference for market makers, academics, finance students, risk managers, and regulators.
Making the Modern World - Materials and Dematerialization - Thryft
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Vaclav Smil | Wiley

Making the Modern World - Materials and Dematerialization

from RM14.43 MYR

Goodreads rating: 3.75

from RM14.43 MYR

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"Making the Modern World" provides insightful analysis of the impact of material consumption on the world today, and offers potential solutions to mitigate its effects. The book explores the evolution of material usage, its extraction and production processes, and the energy costs associated with it. It also highlights potential pathways to dematerialization, recognizing the constraints that make this difficult. This book is perfect for readers interested in resource economics, environmental studies, energy analysis, mineral geology, industrial organization, manufacturing, and material science.
The Theory of the Growth of the Firm - Thryft
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Edith T. Penrose | Oxford University Press

The Theory of the Growth of the Firm

from RM60.68 MYR

Goodreads rating: 4.07

from RM60.68 MYR

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Why do some firms perform better than others? What enables a firm to grow and take advantage of its opportunities?Currently much discussion of these questions pivots around the ideas of competencies and capabilities, and the concept of the learning organization or knowledge-creating company. The Theory of the Growth of the Firm is a rich and pioneering work that addresses these questions and laid thefoundation for this approach often referred to as the "resource based view of the firm." Edith Penrose analyzes managerial activities and decisions, organizational routines, and knowledge creation within the company and argues that they are critical to the ability of a firm to grow.
Eat the Rich - Thryft
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P.J. O'Rourke | Pan Macmillan Australia

Eat the Rich

from RM24.56 MYR

Goodreads rating: 3.85

from RM24.56 MYR

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"Eat the Rich" provides a hilarious and insightful look into how capitalism shapes different societies. The author's witty commentary and experiences in both prosperous and struggling nations make this book an entertaining but thought-provoking read. Readers who enjoy humor and want to understand how global capitalism impacts different cultures will appreciate this book.
Liar's Poker : From the author of the Big Short - Thryft
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Michael Lewis | Hodder And Stoughton

Liar's Poker : From the author of the Big Short

from RM23.55 MYR

Goodreads rating: 4.15

from RM23.55 MYR

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This book is the perfect read for anyone who wants an insider's perspective on the wild, adrenaline-filled world of Wall Street. Michael Lewis takes you on a rollercoaster ride through his own rise from an art history major to a bond salesman and gives you an up-close and personal look at the outrageous behavior of the traders who were presiding over enormous changes in the world economy. With a sharp wit and an uncanny ability to capture the absurdity of it all, Lewis delivers a gripping and entertaining account that will keep you hooked from start to finish. Get ready to be both shocked and amused by the shrewdness and recklessness of these financial titans as they play a dangerous game of liar's poker with millions of dollars at stake.
The European Union: A Very Short Introduction - Thryft
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John Pinder, Simon Usherwood  | Oxford University Press

The European Union: A Very Short Introduction

from RM17.67 MYR

Goodreads rating: 3.34

from RM17.67 MYR

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This book is a great way to gain a comprehensive understanding of the European Union, from its inception to current times. It covers the Union's history, functioning and institutions, as well as its role beyond Europe. The updated edition covers the Lisbon treaty, the EU fiscal crisis, and the future of the Union. If you are interested in politics and international affairs, this book is a must-read.
An Introduction to Management Science : Quantitative Approaches to Decision Making - Thryft
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David R. Anderson | South Western College

An Introduction to Management Science : Quantitative Approaches to Decision Making

RM69.46 MYR from RM48.62 MYR Save up to 30%

Goodreads rating: 3.63

RM69.46 MYR from RM48.62 MYR Save up to 30%

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"An Introduction to Management Science" is a great read for business students and professionals. It provides a comprehensive overview of quantitative approaches to decision-making, with a focus on real-world applications and software usage. The book's extensive use of examples, practice problems, and software tools such as LINGO 10 and Management Scientist ensures that readers develop a strong understanding of the material and how to apply it. Overall, this book is highly recommended for anyone looking to enhance their decision-making skills and stay ahead in the modern business world.
Value Investing : From Graham to Buffett and Beyond - Thryft
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Paul D. Sonkin, Bruce C. Greenwald, Judd Kahn  | Wiley

Value Investing : From Graham to Buffett and Beyond

from RM36.72 MYR

Goodreads rating: 4.22

from RM36.72 MYR

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From the "guru to Wall Street's gurus" comes the fundamental techniques of value investing and their applicationsBruce Greenwald is one of the leading authorities on value investing. Some of the savviest people on Wall Street have taken his Columbia Business School executive education course on the subject. Now this dynamic and popular teacher, with some colleagues, reveals the fundamental principles of value investing, the one investment technique that has proven itself consistently over time. After covering general techniques of value investing, the book proceeds to illustrate their applications through profiles of Warren Buffett, Michael Price, Mario Gabellio, and other successful value investors. A number of case studies highlight the techniques in practice.Bruce C. N. Greenwald (New York, NY) is the Robert Heilbrunn Professor of Finance and Asset Management at Columbia University. Judd Kahn, PhD (New York, NY), is a member of Morningside Value Investors. Paul D. Sonkin (New York, NY) is the investment manager of the Hummingbird Value Fund. Michael van Biema (New York, NY) is an Assistant Professor at the Graduate School of Business, Columbia University.
Asian Eclipse : Exposing the Dark Side of Business in Asia - Thryft
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Michael Backman | Wiley

Asian Eclipse : Exposing the Dark Side of Business in Asia

from RM33.95 MYR

Goodreads rating: 3.89

from RM33.95 MYR

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"Asian Eclipse" provides a comprehensive and eye-opening analysis of the corporate and business practices in Asia. It exposes the dark side of the Asian business world, revealing well-researched insights on the business interests, machinations, and relationships in the region. With its engaging anecdotes and accessible language, this book is a must-read for anyone interested in understanding the intricacies of the Asian corporate world.
Rich Brother, Rich Sister - Thryft
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Robert T. Kiyosaki | Vanguard Press

Rich Brother, Rich Sister

from RM14.43 MYR

Goodreads rating: 3.42

from RM14.43 MYR

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This book is a powerful and inspiring account of two siblings, Robert and Emi, who each embark on their own paths towards wealth and spiritual fulfillment. Through their individual experiences, they teach us the importance of taking action, overcoming obstacles, and finding our own truth and purpose in life. Whether you're seeking financial success, spiritual enlightenment, or simply inspiration on your own life's journey, "Rich Brother, Rich Sister" will reaffirm your belief in the power of purpose and the ability to achieve greatness.
Cloning Silicon Valley : the next generation high tech hotspots - Thryft
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David Rosenberg | Ft Pr

Cloning Silicon Valley : the next generation high tech hotspots

RM39.33 MYR RM3.72 MYR Save up to 94%

Goodreads rating: 4.44

RM39.33 MYR RM3.72 MYR Save up to 94%

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Explores the creation of successful concentrations of high-tech industry. Author describes the approaches to building a technology industry, and details the opinions and evaluations of entrepreneurs, venture capitalists, government officials and academics who have experienced the phenomenon in their home countries and in California.
Financial Statement Analysis and Security Valuation - Thryft
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Stephen H. Penman | Mcgraw Hill Higher Education

Financial Statement Analysis and Security Valuation

from RM54.66 MYR

Goodreads rating: 4.18

from RM54.66 MYR

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This book describes valuation as an exercise in financial statement analysis. Students learn to view a firm through its financial statements and to carry out the appropriate financial statement analysis to value the firm's debt and equity. The book takes an activist approach to investing, showing how the analyst challenges the current market price of a share by analyzing the fundamentals. With a careful assessment of accounting quality, accounting comes to life as it is integrated with the modern theory of finance to develop practical analysis and valuation tools for active investing.
Mergers, Acquisitions and Alternative Corporate Strategies - Thryft
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Unknown | Lyle Stuart

Mergers, Acquisitions and Alternative Corporate Strategies

RM15.98 MYR from RM9.59 MYR Save up to 40%

Goodreads rating: 0.0

RM15.98 MYR from RM9.59 MYR Save up to 40%

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Book by Bank, Hill Samuel, Hill Samuel Bank
Retail Marketing Management : Principles and Practice - Thryft
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Peter J McGoldrick, Helen Goworek  | Pearson Education

Retail Marketing Management : Principles and Practice

RM25.10 MYR from RM10.78 MYR Save up to 57%

Goodreads rating: 4.0

RM25.10 MYR from RM10.78 MYR Save up to 57%

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‘ Retail Marketing Management covers all the essential theories needed to understand the complicated business of from understanding the consumer and purchasing of the product through to store layout and communications. The writing style is easy to follow, and the text is supported by diagrams and case studies which enhance understanding and learning. I would recommend this book to anyone who wants to learn more about the retail business.’ Nicole Dunlop, Course Director, London College of Fashion, UK   Retail Marketing offers a contemporary approach that combines retail marketing theory, current retail management practice and international examples. It begins by looking at the nature of retailing as an activity and then introduces retail marketing, followed by a discussion of consumer behaviour, the retail marketing mix, and other important issues such as location strategies, branding and ethics. The authors and expert contributors take an integrated approach to explaining the process of internationalisation, and the inclusion of international examples reinforces this approach.     The book is ideal for undergraduate and postgraduate students taking courses in retailing, as well as those studying for marketing and business degrees where retail marketing is a core module.  The blend of retail theory, practice and live examples will also be of interest to practitioners in retailing and related industries.      Key features   About the authors Helen Goworek lectures in the School of Management at the University of Leicester, where she teaches postgraduate modules in marketing, including ‘B2B Marketing and Supply Chain Management’. She is the author of two previous books about the fashion business, in addition to journal articles focusing on fashion buying and sustainability.   Dr Peter McGoldrick has held four professorial posts in retailing, and is currently at the University of Manchester, UK.  He has published several books and over 150 research papers and articles, which have appeared in the Journal of Retailing and  Harvard Business Review, among others. Best Paper awards include those at the World Marketing Congress and the 2014 Academy of Marketing Science.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.