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Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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McDonald's Behind the Arches
John F. Love | Bantam Books

McDonald's Behind the Arches

RM33.00 MYR RM22.00 MYR 33% off

Goodreads rating: 4.13

RM33.00 MYR RM22.00 MYR 33% off

77% off est. retail
You're intrigued by the might of McDonald's, not just as a food outlet, but as a beacon of entrepreneurship and innovation. John F. Love's "Behind the Arches" isn't just a tale of a successful business; it's an invite to understand the resilience and adaptability required to stay on top in a constantly shifting global market. Reading this, you'll gain insights into how McDonald’s has grown against economic tides, evolving with societal changes and ethical practices. It's a book for dreamers, doers, and thinkers alike.
Click.ology: What Works in Online Shopping and How Your Business Can Use Consumer Psychology to Succeed
Graham Jones | Nicholas Brealey

Click.ology: What Works in Online Shopping and How Your Business Can Use Consumer Psychology to Succeed

RM19.00 MYR RM15.00 MYR 21% off

Goodreads rating: 3.8

RM19.00 MYR RM15.00 MYR 21% off

85% off est. retail
If you're looking to decode the digital marketplace, "Click.ology" could be your digital Rosetta Stone. Graham Jones delves into the human psychology behind online shopping, offering practical insights that could revolutionize your e-commerce strategy. Understanding the nuances of why consumers click 'buy' or abandon their cart can be the edge your business needs in the ever-evolving online economy.
Marketing Management : An Asian Perspective - Thryft
Chin Tiong Tan, Swee Hoon Ang, Philip Kotler  | Pearson

Marketing Management : An Asian Perspective

RM45.00 MYR

Goodreads rating: 3.85

RM45.00 MYR

88% off est. retail
This book could be a good read for business students who are interested in learning about marketing in Asia. It provides a comprehensive understanding of the different marketing strategies and practices in the Asian region. The book covers various topics such as market analysis, customer behavior, branding, and marketing mix decisions from a regional perspective. It also includes case studies and examples from real-life situations. Overall, this book is useful for those who want to expand their knowledge and skills in marketing in the context of Asia.
Marketing Management - Thryft
Kevin Lane Keller, Ang Swee Hoon, Philip Kotler  | Pearson Education

Marketing Management

RM26.00 MYR RM22.00 MYR 15% off

Goodreads rating: 3.85

RM26.00 MYR RM22.00 MYR 15% off

87% off est. retail
This book is a great choice for students studying marketing management who want to learn about successful marketing strategies through application-oriented case studies. It showcases both Asian and international brands and companies which makes it easy for students to relate to the analyses of these case studies and vignettes. The book puts an emphasis on emerging market trends, ensuring that students stay relevant in today's fast-changing marketing environment.
The Only Investment Guide You'll Ever Need
Andrew Tobias | Harvest Books

The Only Investment Guide You'll Ever Need

RM148.00 MYR

Goodreads rating: 3.9

RM148.00 MYR

If you feel overwhelmed by the complex jargon of investing, this book could be your financial ally. Andrew P. Tobias has a knack for breaking down intimidating concepts into bite-sized, understandable pieces. It's like having a wise, witty friend guiding you through the maze of investing, ensuring you feel confident and equipped to make those all-important financial decisions for your future.
Capitalist China: Strategies for a Revolutionized Economy
Jonathan R. Woetzel | Wiley

Capitalist China: Strategies for a Revolutionized Economy

RM93.00 MYR RM56.00 MYR 40% off

Goodreads rating: 3.0

RM93.00 MYR RM56.00 MYR 40% off

80% off est. retail
If you're navigating the intricacies of the Chinese market or simply looking to better understand the economic powerhouse that China has become, Jonathan Woetzel provides valuable insights. Drawing from his extensive experience, the sector-by-sector analysis and CEO interviews offer real-world knowledge that could be key to your professional playbook. Consider this book a strategic asset for your economic and business-focused endeavors.
Achieving Planned Innovation : A Proven Strategy for Creating Successful New Products and Services - Thryft
Frank R. Bacon | Free Press

Achieving Planned Innovation : A Proven Strategy for Creating Successful New Products and Services

RM37.00 MYR RM19.00 MYR 49% off

Goodreads rating: 1.75

RM37.00 MYR RM19.00 MYR 49% off

87% off est. retail
This book could be a good read for business owners or entrepreneurs who want to achieve success in new-product innovation. Using the market-tested five-element paradigm of Planned Innovation, the authors provide practical steps to evaluate the potential of any new product or service. The book emphasizes the importance of having a lasting market orientation, selecting criteria that reflect strategic objectives and tactical goals, and assessing the positive and negative influences of external trends on business opportunities. Through scientific reasoning and proper staffing, the book demonstrates how to minimize cost, time, and risk in bringing successful new products to market.
Guide to Successful Business Partnerships, The - Thryft
Ian Brooks | Nahanni Publishing

Guide to Successful Business Partnerships, The

RM41.00 MYR RM15.00 MYR 63% off

Goodreads rating: 0.0

RM41.00 MYR RM15.00 MYR 63% off

If you're considering a joint venture or are about to enter into a business partnership, this book could be an invaluable guide for you. Ian Brooks offers insights into forming, maintaining, and even exiting partnerships successfully. It's like having a mentor walk you through the potential pitfalls and triumphs of collaborative business arrangements.
You Only Make A Profit When You Sell - Investing On The Australian Sharemarket With The Emphasis On Selling - Thryft
Charles Beelaerts | Wrightbooks

You Only Make A Profit When You Sell - Investing On The Australian Sharemarket With The Emphasis On Selling

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 4.0

RM33.00 MYR RM15.00 MYR 55% off

If you're interested in securing actual returns rather than just watching numbers fluctuate on a screen, this book is a valuable resource. It guides you through the psychological mazes and strategic nuances that define successful selling in the stock market. It doesn't just preach buying low and selling high; it equips you to recognize when it's truly the right time to let go of your shares for real-world profit. Now, that's insight you don't want to miss, especially in the unpredictable terrains of the Australian sharemarket.
New Ideas from Dead CEOs: Lasting Lessons from the Corner Office
Todd G. Buchholz | Harper Business

New Ideas from Dead CEOs: Lasting Lessons from the Corner Office

RM26.00 MYR RM15.00 MYR 42% off

Goodreads rating: 3.8

RM26.00 MYR RM15.00 MYR 42% off

If business strategy and leadership intrigue you, "New Ideas from Dead CEOs" offers a treasure trove of insights from some of the most iconic leaders in history. Through Buchholz's dynamic storytelling, you won't just read about these titans of industry; you'll understand how their tenacity and vision continue to influence modern business practices. It's a must-read for aspiring innovators and anyone interested in the giants upon whose shoulders today's entrepreneurs stand.
A Practitioner's Guide to Digital Platform Business
David K Ding, Jack J Hong, Chiraphol N Chiyachantana  | Wspc

A Practitioner's Guide to Digital Platform Business

RM104.00 MYR RM78.00 MYR 25% off

Goodreads rating: 0.0

RM104.00 MYR RM78.00 MYR 25% off

If you're seeking to understand the intricacies of launching and managing a digital platform-based business, this could be a gold mine for you. It's packed with case studies that make the lessons tangible and relevant across different industries. Plus, the up-to-date discussion on pandemic impacts offers timely insights for navigating current challenges.
The Alchemy of Growth: Practical Insights for Building the Enduring Enterprise
David White, Steve Coley, Mehrdad Baghai  | Basic Books

The Alchemy of Growth: Practical Insights for Building the Enduring Enterprise

RM33.00 MYR RM30.00 MYR 9% off

Goodreads rating: 3.87

RM33.00 MYR RM30.00 MYR 9% off

If you're seeking ways to invigorate your business with long-term, profitable expansion, "The Alchemy of Growth" might just be the catalyst you're looking for. Its unique approach to managing multiple business horizons simultaneously provides a robust framework to not just grow, but to thrive in an ever-changing landscape. Ideal for forward-thinking managers, this book will become your guide to strategic decision-making and investing in your company's future.
Direct Marketing: Strategy, Planning, Execution
Edward L. Nash | Mcgraw Hill

Direct Marketing: Strategy, Planning, Execution

RM45.00 MYR

Goodreads rating: 3.48

RM45.00 MYR

88% off est. retail
If you're delving into direct marketing strategies, Nash's book could be an invaluable tool. It's been updated to embrace the digital frontier, integrating online marketing while also retaining rich insights about telemarketing and traditional media. Turn the pages and you might just find your marketing efforts shifting into a higher, more effective gear.
The Rise and Fall of Strategic Planning: Reconceiving Roles for Planning, Plans, Planners
Henry Mintzberg | Free Press

The Rise and Fall of Strategic Planning: Reconceiving Roles for Planning, Plans, Planners

RM71.00 MYR RM22.00 MYR 69% off

Goodreads rating: 3.83

RM71.00 MYR RM22.00 MYR 69% off

87% off est. retail
If you're puzzled by how strategic planning often misses the mark in practice, Mintzberg's critique is a refreshing deep dive. His book shifts the narrative from the rigid frameworks we're used to, revealing the unpredictable nature of strategy and the value of adaptability. It's a compelling read for anyone in management who's looking to foster a more dynamic approach to strategy within their organization.
Sustainability in Coffee Production: Creating Shared Value Chains in Colombia - Thryft
Andrea Biswas-Tortajada | Taylor And Francis

Sustainability in Coffee Production: Creating Shared Value Chains in Colombia

RM152.00 MYR RM33.00 MYR 78% off

Goodreads rating: 0.0

RM152.00 MYR RM33.00 MYR 78% off

If you're fascinated by the impact of sustainable efforts on global markets, and specifically love coffee, this might just stir your interest. The book delves into how ethical practices can transform an entire industry, securing better outcomes for local farmers and the environment, all while ensuring that your morning cup of joe is a responsible one. It's an enlightening examination of the journey coffee takes from the Colombian hills to your kitchen, made all the more enjoyable knowing it's done right.
The Marketing Plan: A Practitioner's Guide
John Westwood | Kogan Page

The Marketing Plan: A Practitioner's Guide

RM37.00 MYR

Goodreads rating: 3.0

RM37.00 MYR

If you're looking to boost your company's performance, John Westwood's "The Marketing Plan" is like a compass guiding you through the challenging terrain of marketing strategy. Since it simplifies the process into clear steps, you'll find it an indispensable resource whether you're a seasoned marketer or new to the game. This book could be the key to unlocking your business's potential.
The Roaring 2000s: Building the Wealth and Lifestyle You Desire in the Greatest Boom in History
Harry S. Dent Jr. | Simon & Schuster

The Roaring 2000s: Building the Wealth and Lifestyle You Desire in the Greatest Boom in History

RM67.00 MYR RM33.00 MYR 51% off

Goodreads rating: 3.3

RM67.00 MYR RM33.00 MYR 51% off

72% off est. retail
If the future of work and lifestyle transformations intrigues you, Harry S. Dent Jr.'s predictions in 'The Roaring 2000s' could offer a captivating lens. It's a journey through trends and opportunities that seemed ripe at the cusp of the new millennium. While history didn't exactly follow Dent's roadmap, this book remains a thought-provoking glimpse into the optimism and forecasting around the year 2000. It's an engaging read for those curious about past predictions and the thought processes behind them, even as they reflect on the economic realities of our current era.
Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond - Thryft
Ronni T. Marshak, Patricia B. Seybold  | Crown Business

Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond

RM52.00 MYR RM19.00 MYR 63% off

Goodreads rating: 3.54

RM52.00 MYR RM19.00 MYR 63% off

87% off est. retail
If you're intrigued by how top-tier companies have ingeniously harnessed the power of the internet to elevate their customer service and boost their profits, then Patricia Seybold's 'Customers.com' holds the key. It's a treasure trove of real-world examples, from Amazon to Hertz, illustrating the art of customer-centric online strategy. Whether you're a budding entrepreneur or a seasoned executive, this book could become your roadmap to mastering e-commerce and staying competitive in the digital age.
The Responsible Company: What We've Learned From Patagonia's First 40 Years
Just Arrived
Vincent Stanley, Yvon Chouinard  | Patagonia

The Responsible Company: What We've Learned From Patagonia's First 40 Years

RM45.00 MYR

Goodreads rating: 4.06

RM45.00 MYR

This is a grounded, unusually candid look at how a beloved brand tried to do business without looking away from its impact. It’s especially good if you like big ideas backed by real mistakes, real trade-offs, and practical next steps. You come away feeling that responsible business isn’t just idealism here—it’s something messy, doable, and worth building toward.
Always Change a Winning Team: Why Reinvention and Change Are Prerequisites for Business Success
Peter Robertson | Marshall Cavendish Business

Always Change a Winning Team: Why Reinvention and Change Are Prerequisites for Business Success

RM22.00 MYR

Goodreads rating: 3.5

RM22.00 MYR

77% off est. retail
As you enjoy the rewards of a thriving business, "Always Change a Winning Team" serves as a reminder that the real danger lies in resting on your laurels. Peter Robertson deftly explores the paradox of success, urging a proactive approach to business strategy that eschews complacency for constant innovation. If you're looking to sustain and grow your enterprise in a rapidly evolving marketplace, this book might just be the wake-up call you need.
Igniting Innovation: The Tata Way
Ravi Arora | Harper Business

Igniting Innovation: The Tata Way

RM56.00 MYR RM33.00 MYR 41% off

Goodreads rating: 3.2

RM56.00 MYR RM33.00 MYR 41% off

67% off est. retail
Are you fascinated by how big corporations stay on the cutting edge? "Igniting Innovation: The Tata Way" could be your window into the world of corporate innovation. With proven strategies woven into the fabric of a global giant, this book might just spark your own creativity and offer insights into fostering a culture of innovation in any organization. It's a glimpse into a program that has become a benchmark for business innovation.
Interpreting China's Economy
Gregory C. Chow | Wspc

Interpreting China's Economy

RM67.00 MYR RM41.00 MYR 39% off

Goodreads rating: 2.91

RM67.00 MYR RM41.00 MYR 39% off

72% off est. retail
If you're captivated by the global economic landscape and China's rapid ascent within it, "Interpreting China's Economy" by Gregory C. Chow could widen your perspective. It's not just a sterile set of statistics; Chow brings the story of China's economic surge to life, illuminating the role of entrepreneurship and drawing interesting parallels with America. This analysis could give you a nuanced understanding of the economic forces shaping our world.
Innovation and Entrepreneurship: Practice and Principles
Butterworth-Heinemann Ltd | Butterworth-heinemann Ltd

Innovation and Entrepreneurship: Practice and Principles

RM19.00 MYR RM15.00 MYR 21% off

Goodreads rating: 4.07

RM19.00 MYR RM15.00 MYR 21% off

If you're contemplating diving into the entrepreneurial world, Drucker's book could be your guide. It's a classic staple for anyone looking to understand the real-world practices and principles of successful business innovation. Drucker's insights into identifying opportunities and risks, not to mention his strategies for overcoming challenges, make it a go-to for aspiring and seasoned entrepreneurs alike.
Paradigms : The Business of Discovering the Future - Thryft
Joel A. Barker | Harperbusiness

Paradigms : The Business of Discovering the Future

RM30.00 MYR RM15.00 MYR 50% off

Goodreads rating: 3.98

RM30.00 MYR RM15.00 MYR 50% off

81% off est. retail
This book could be a good read for anyone interested in staying ahead of the game in their business or profession. Joel Barker explains how to identify paradigm shifts, adapt to change, and make the most out of new trends. With concrete examples and predictions for the future, this book will help you navigate uncertainty and improve your results. It's a practical guide to spotting future trends and maximizing your success.
Principles of Service Marketing and Management: International Edition - Thryft

Principles of Service Marketing and Management: International Edition

RM85.00 MYR RM15.00 MYR 82% off

RM85.00 MYR RM15.00 MYR 82% off

If you're looking into sharpening your understanding of service-oriented businesses, this book is for you. It dives deep into the nuances of marketing and managing services, going beyond basic marketing principles. It’s an essential read for students or professionals seeking a rigorous, academically grounded perspective on how to effectively market various service categories.
Madurese Seafarers: Prahus, Timber and Illegality on the Margins of the Indonesian State
Kurt Stenross

Madurese Seafarers: Prahus, Timber and Illegality on the Margins of the Indonesian State

RM74.00 MYR RM48.00 MYR 35% off

Goodreads rating: 3.0

RM74.00 MYR RM48.00 MYR 35% off

If you’re drawn to tales of tenacity and the spirit of adventure, "Madurese Seafarers" will resonate with you. Stepping into the world of the Madurese, you'll navigate through their compelling journey of survival and entrepreneurship against the backdrop of state regulations. It’s a deep dive into how culture, ecology, and a penchant for risk can carve success in the most unlikely places. Your appreciation for maritime history and the intricacies of economic struggles on the fringes of society will be thoroughly enriched.
Turning the Tables: A Machiavellian Strategy for Dealing with Japan - Thryft
Dan Burstein | Simon & Schuster

Turning the Tables: A Machiavellian Strategy for Dealing with Japan

RM45.00 MYR RM15.00 MYR 67% off

Goodreads rating: 2.5

RM45.00 MYR RM15.00 MYR 67% off

86% off est. retail
Turning the Tables offers a unique insight into the interdependent economic relationship between the US and Japan. Burstein challenges the "get tough" attitudes of his contemporaries and suggests embracing Japan as a partner in rebuilding the US economy. His proposal for a Trans-Pacific economic community not only illuminates a road toward long-term solutions to conflicts in US-Japan relations but also offers a blueprint for stimulating new economic growth, raising productivity, and creating jobs.
The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
John Battelle | Portfolio Hardcover

The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

RM56.00 MYR RM37.00 MYR 34% off

Goodreads rating: 3.84

RM56.00 MYR RM37.00 MYR 34% off

72% off est. retail
If you're fascinated by the giant strides in the digital world, particularly how search engines have become integral to our daily lives, "The Search" is for you. John Battelle offers a rare glimpse into Google's ascent and its profound influence on business and culture. It's an eye-opening read for anyone curious about the backdrop of the technology we so often take for granted.
How to Create an Income for Life - Thryft
Margaret Lomas | Wrightbooks

How to Create an Income for Life

RM33.00 MYR RM19.00 MYR 42% off

Goodreads rating: 3.65

RM33.00 MYR RM19.00 MYR 42% off

87% off est. retail
If you're looking at firming up your finances with an eye on the future, Margaret Lomas' insights could be invaluable. This isn't about overnight riches; it's a guide with practical steps to create a steady, reliable income stream for life. If you're eager to set a solid foundation for your financial well-being, this book seems like a tool that can help make complex strategies understandable and attainable.
The Keystone Advantage: What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability
Roy Levien, Marco Iansiti  | Harvard Business Review Press

The Keystone Advantage: What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability

RM41.00 MYR

Goodreads rating: 3.97

RM41.00 MYR

If you've felt businesses operate in isolation, "The Keystone Advantage" might just expand your horizon. Iansiti and Levien enlighten readers on the symbiotic relationship between companies within business networks, using nature's own cooperative systems as a model. It's an insightful perspective that could redefine how you see business sustainability and success, making it an essential read for forward-thinking professionals and strategists.
Niche: Why the Market No Longer Favours the Mainstream
James Harkin | Abacus Software

Niche: Why the Market No Longer Favours the Mainstream

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.36

RM37.00 MYR RM15.00 MYR 59% off

75% off est. retail
Are you feeling lost amid market giants and their offerings? 'Niche' might just guide you to illuminate your path forward. James Harkin captivates with cases showing that specificity beats ubiquity, detailing how brewing passion in a compact domain could lead to expansive success. It's a must-read if you're contemplating carving out your own unique space in the business ecosystem.
Management Masterclass: A Practical Guide to the New Realities of Business
Neil Glass | Unkno

Management Masterclass: A Practical Guide to the New Realities of Business

RM33.00 MYR RM22.00 MYR 33% off

Goodreads rating: 4.0

RM33.00 MYR RM22.00 MYR 33% off

If you're looking to refresh your management style and adapt to contemporary business landscapes, "Management Masterclass" might just be your next great read. Neil M. Glass offers insights that encourage you to ditch the old-school, rigid command-and-control approach in favor of flexibility and innovation. This book will inspire you to nurture a more dynamic workplace, where networking and learning take center stage.
Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them
Howard R. Moskowitz | Pearson P T R

Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them

RM41.00 MYR RM22.00 MYR 46% off

Goodreads rating: 3.26

RM41.00 MYR RM22.00 MYR 46% off

87% off est. retail
If you've ever wondered how products capture the zeitgeist before it's even defined, "Selling Blue Elephants" provides a captivating insight. It explores a groundbreaking method for product development that will intrigue anyone with a keen interest in marketing or anyone who's fascinated by how consumer needs are anticipated and met, sometimes even before consumers themselves are aware of them.
Mid-Course Correction : Toward a Sustainable Enterprise: the Interface Model - Thryft
Ray C. Anderson | Chelsea Green Pub Co

Mid-Course Correction : Toward a Sustainable Enterprise: the Interface Model

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.86

RM37.00 MYR RM15.00 MYR 59% off

85% off est. retail
"Mid-Course Correction" is a must-read for anyone interested in the intersection of business and environmental sustainability. Ray Anderson's personal story and his company's journey towards becoming a sustainable enterprise provides valuable insights and inspiration for business people, environmentalists, and educators alike. The book's unique and memorable feature is its emphasis on the personal values and passion that drive businesses towards sustainability.
Anatomy of a Business Plan: A Step-by-Step Guide to Building a Business and Securing Your Company's Future
Linda Pinson | Kaplan Publishing

Anatomy of a Business Plan: A Step-by-Step Guide to Building a Business and Securing Your Company's Future

RM33.00 MYR RM22.00 MYR 33% off

Goodreads rating: 3.72

RM33.00 MYR RM22.00 MYR 33% off

As you contemplate turning your business idea into a reality, "Anatomy of a Business Plan" could be an invaluable resource. Its systematic approach can offer you clear guidance, with its step-by-step instructions easing you through the often-overwhelming process of crafting a comprehensive business plan. With up-to-date information and ready-to-use templates, it's like having a business advisor at your fingertips, especially tailored for new and growing businesses.
Globalizing Strategy - Thryft

Globalizing Strategy

RM52.00 MYR RM15.00 MYR 71% off

Goodreads rating: 3.5

RM52.00 MYR RM15.00 MYR 71% off

88% off est. retail
Globalizing Strategy is an essential read for managers who are interested in learning how to develop a successful global strategy. The book provides a comprehensive approach to globalization, and it is based on research conducted with senior executives of multinational firms. It offers an array of practical insights into designing global products and services, global marketing, making global moves, building global organizations, etc. The real-world examples and case studies from American, European, and Japanese companies make it an invaluable resource.
Beyond the Zulu Principle: Extraordinary Profits from Growth Shares
Jim Slater | Orion Pub Co

Beyond the Zulu Principle: Extraordinary Profits from Growth Shares

RM152.00 MYR RM108.00 MYR 29% off

Goodreads rating: 4.13

RM152.00 MYR RM108.00 MYR 29% off

If you're keen on amplifying your investment portfolio, "Beyond the Zulu Principle" might pique your interest. Jim Slater provides a clear methodology for picking growth shares, a strategy that departs from the traditional value investing. It's a book that could help transform your approach to stock market investing, potentially leading to higher-than-average profits if you're looking to go beyond conventional investment wisdom.
Small Business Management Fundamentals - Thryft
Dan Steinhoff | Mcgraw-hill Companies

Small Business Management Fundamentals

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 4.0

RM22.00 MYR RM15.00 MYR 32% off

83% off est. retail
This book is a great read for anyone interested in starting or managing a small business. It covers all the fundamental concepts of small business management and provides practical tips for success based on real-world experience. The "Developing A Business Plan" exercise is especially valuable for anyone looking to turn their business idea into a reality. The addition of new chapters on ethics and social responsibility, the development of the business plan, and operations management make this an up-to-date and comprehensive guide for small business owners. Readers would appreciate the practical exercises and real-world vignettes that add depth and context to the concepts discussed.
Fortune Digest
Clark Scott | Oxmoor House

Fortune Digest

RM33.00 MYR RM15.00 MYR 55% off

Goodreads rating: 0.0

RM33.00 MYR RM15.00 MYR 55% off

88% off est. retail
If you're looking to soak up knowledge from top business minds but have limited time, "Fortune Digest" is like a sampler platter for your entrepreneurial spirit. It distills the essence of must-read business classics, allowing you to grasp key principles and strategies without investing hours into each tome. Perfect for the busy go-getter eager to learn from the best.
The Responsibility Revolution: How the Next Generation of Businesses Will Win
Bill Breen, Peter Senge, Jeffrey Hollender  | Jossey-bass

The Responsibility Revolution: How the Next Generation of Businesses Will Win

RM45.00 MYR

Goodreads rating: 3.65

RM45.00 MYR

If you're an entrepreneur or a business leader poised to make a difference, "The Responsibility Revolution" is a must-read. Hollender is not just theorizing; he's providing a practical roadmap towards a business philosophy that aligns with today's ethical consumer expectations. This book could be your guide to not only adapting your business to sustainable practices but making it thrive by doing so. It might just redefine your view on success and corporate responsibility in the modern marketplace.
Property Ladder: How to Make £££s From Property
Sarah Beeny | Cassell Illustrated

Property Ladder: How to Make £££s From Property

RM37.00 MYR RM26.00 MYR 30% off

Goodreads rating: 3.75

RM37.00 MYR RM26.00 MYR 30% off

Looking to dive into property investment or development? "Property Ladder" could be your essential guide. With insights from experts Sarah Beeny and Philippa Ransford, you'll learn not only how to make informed decisions whether you're buying to rent or sell, but also how to troubleshoot and fix issues as they arise—a holistic approach for both beginners and seasoned investors.
Forbes Greatest Business Stories of All Time
Daniel Gross, Forbes  | Wiley

Forbes Greatest Business Stories of All Time

RM82.00 MYR RM48.00 MYR 41% off

Goodreads rating: 3.88

RM82.00 MYR RM48.00 MYR 41% off

76% off est. retail
If you're fascinated by the mix of ambition and ingenious strategies that mark historical business successes, "Forbes Greatest Business Stories of All Time" could be a gem in your collection. The book takes you on a journey through the lives of trailblazing entrepreneurs, all while providing insights into the societies they operated in. It’s a sweeping narrative that merges wisdom with the so-called secret recipes for success in the business world.
Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond - Thryft
Patricia B.; Marshak Ronni Seybold | Random House Business Books

Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond

RM30.00 MYR RM15.00 MYR 50% off

Goodreads rating: 3.54

RM30.00 MYR RM15.00 MYR 50% off

This book is great for business owners who are looking to expand their business and improve their profits using digital marketing strategies. The book offers step-by-step guidance on how to develop an effective online business strategy and features real-life examples of successful companies using the internet to boost their sales and customer engagement. The author's wealth of experience in internet marketing makes this book highly recommended for anyone looking to take their business to the next level.
The Global Me: New Cosmopolitans and the Competitive Edge - Picking Globalism's Winners and Losers
G. Pascal Zachary | Publicaffairs

The Global Me: New Cosmopolitans and the Competitive Edge - Picking Globalism's Winners and Losers

RM31.00 MYR

Goodreads rating: 3.83

RM31.00 MYR

76% off est. retail
If you're intrigued by the interplay of culture, identity, and economics on a global scale, "The Global Me" is for you. G. Pascal Zachary's insights will expand your understanding of why embracing diversity isn't just socially responsible but also a key driver of success in modern economies. With compelling stories and real-world examples, this book isn't just an intellectual exercise; it's a vibrant exploration of how 'mongrel' identities shape our world.
Real Money Real Estate - Winning the Real Estate Game - Thryft
Bradley J Sugars | Action International Pty Ltd

Real Money Real Estate - Winning the Real Estate Game

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 0.0

RM37.00 MYR RM15.00 MYR 59% off

Diving into "Real Money Real Estate" feels like getting direct mentoring from a seasoned pro. Bradley J Sugars breaks down complex industry jargon and makes the high-stakes game of property investment much more approachable. If making smart and profitable real estate choices means something to you, consider this your hidden playbook.
The Value of Innovation: Knowing, Proving, and Showing the Value of Innovation and Creativity
Patricia Pulliam Phillips, Jack J. Phillips  | Wiley-scrivener

The Value of Innovation: Knowing, Proving, and Showing the Value of Innovation and Creativity

RM163.00 MYR

Goodreads rating: 0.0

RM163.00 MYR

If you're struggling to demonstrate the tangible benefits of your team's creative endeavors, "The Value of Innovation" could be the lifeline you've been seeking. Consider it a roadmap for justifying your projects to those who hold the purse strings – because in today's data-driven business environment, being able to show measurable ROI is just as crucial as the ideas themselves. This book offers a methodical approach to prove the worth of your innovation, a must-have for any results-oriented innovator.
The Play Zone : Unlock Your Creative Genius and Connect with Consumers - Thryft
Lewis Pinault | Harperbus

The Play Zone

RM59.00 MYR

Goodreads rating: 2.88

RM59.00 MYR

If you're fascinated by the intersection of technology, play, and consumer engagement, "The Play Zone" could really capture your imagination. Lewis Pinault takes his extensive experience in the consulting world and translates it into actionable insights for connecting with consumers in innovative ways. It's a blend of storytelling and strategy that could change how you approach customer experience in your own work.
International Marketing Strategy: Analysis, Development and Implementation - Thryft

International Marketing Strategy: Analysis, Development and Implementation

RM56.00 MYR RM26.00 MYR 54% off

RM56.00 MYR RM26.00 MYR 54% off

88% off est. retail
This book is a must-read for students and professionals looking to dive into the world of international marketing. With its comprehensive coverage of context, techniques, and strategies, it provides a well-balanced mix of theory and real-world implementation. The inclusion of global case studies from diverse regions offers an international perspective, while the user-friendly approach makes it accessible to all. Prepare to unravel the mysteries of international marketing and unlock the secrets to success abroad.
Social Impact Investing: New Agenda in Fighting Poverty
Kim Tan, Brian Griffiths  | Transformational Business Network

Social Impact Investing: New Agenda in Fighting Poverty

RM26.00 MYR RM19.00 MYR 27% off

Goodreads rating: 0.0

RM26.00 MYR RM19.00 MYR 27% off

60% off est. retail
If you're passionate about blending social good with financial strategy, "Social Impact Investing - New Agenda In Fighting Poverty" might resonate with you. The authors, Tan and Griffiths, offer a compelling look into how pursuing profit and purpose together can fuel the fight against global poverty. This book could offer you fresh perspectives on how to leverage capital for impactful change, inspiring both your intellect and conscience.
Managing the Dragon - How I'm Building a Billion-Dollar Business in China
Jack Perkowski | Crown Business

Managing the Dragon - How I'm Building a Billion-Dollar Business in China

RM41.00 MYR RM19.00 MYR 54% off

Goodreads rating: 3.74

RM41.00 MYR RM19.00 MYR 54% off

86% off est. retail
If you're intrigued by the East-West commercial nexus and the unique challenges of the Chinese market, "Managing The Dragon" is a tailor-made guide for you. Jack Perkowski's first-hand account weaves practical wisdom with the excitement of untapped potential. It's a playbook imparting valuable insights for entrepreneurs and business enthusiasts looking to understand and conquer this economic giant.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.