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Economics

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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The Future Is Faster Than You Think: How Converging Technologies Are Transforming Business, Industries, and Our Lives
Peter H. Diamandis, Steven Kotler  | Simon Schuster

The Future Is Faster Than You Think: How Converging Technologies Are Transforming Business, Industries, and Our Lives

from RM44.04 MYR

Goodreads rating: 4.15

from RM44.04 MYR

In stock: Like New

If you're fascinated by the rapid evolution of technology and its profound impact on society, "The Future Is Faster Than You Think" is an enthralling guide. Diamandis and Kotler's expertise provides a thought-provoking exploration of how technological leaps will alter our daily lives and societal fabric. This book is like having insider access to a roadmap for the next technological revolution, making it a must-read for anyone curious about the next decade's innovations.
Wonderland - Thryft
Steven Johnson | Riverhead Books

Wonderland

RM32.94 MYR from RM21.83 MYR Save up to 37%

Goodreads rating: 3.85

RM32.94 MYR from RM21.83 MYR Save up to 37%

In stock: Like New

If you've ever been curious about how our pursuit of entertainment has sparked some of the most innovative creations in history, "Wonderland" is a thrilling exploration of just that. Steven Johnson takes you on a journey where every page offers a blend of historical anecdotes, rich illustrations, and thought-provoking insights into how the whimsical and pleasurable aspects of culture have influenced the serious business of invention. It's an enlightening read that might change the way you look at your everyday amusements.
Fast Food Nation: The Dark Side of the All-American Meal - Thryft
Eric Schlosser | Harper Perennial

Fast Food Nation: The Dark Side of the All-American Meal

RM32.94 MYR from RM18.13 MYR Save up to 45%

Goodreads rating: 3.75

RM32.94 MYR from RM18.13 MYR Save up to 45%

In stock: Very Good, Well Read

"Fast Food Nation" is more than just an eye-opener; it's a deep dive into a cultural phenomenon that shapes how millions live. If you've ever enjoyed the convenience of a quick meal but sensed an underlying issue with the industry, Eric Schlosser's rigorous investigation and engaging storytelling will confirm your suspicions and then some. It's the kind of book that doesn't just inform you; it transforms the way you view every bite.
The World Is Flat: The Globalized World in the Twenty-First Century - Thryft
Thomas L. Friedman | Penguin Uk

The World Is Flat: The Globalized World in the Twenty-First Century

RM32.94 MYR from RM18.13 MYR Save up to 51%

Goodreads rating: 3.69

RM32.94 MYR from RM18.13 MYR Save up to 51%

In stock: Well Read

Picture the world as a level playing field where technology connects you to opportunities but also pits you against a global workforce. "The World is Flat" offers that perspective. It's perfect for you if you're curious about how rapid technological advances are shaping our society and economy, and what it means for you as an individual to navigate this interconnected world. Thomas Friedman weaves a compelling narrative that not only explores these dramatic shifts but also serves as a guide to understanding and adapting to them.
Head in the Cloud: Why Knowing Things Still Matters When Facts Are So Easy to Look Up
William Poundstone | Little, Brown Spark

Head in the Cloud: Why Knowing Things Still Matters When Facts Are So Easy to Look Up

from RM40.34 MYR

Goodreads rating: 3.42

from RM40.34 MYR

In stock: Well Read

You've probably noticed how easy it is to Google facts nowadays, which makes Poundstone's "Head in the Cloud" a timely intervention. This book isn't just another rant about our collective ignorance; it's a fascinating look into the real benefits of knowing stuff in an era when our phones seem to know everything. If you're curious about why your brain is more reliable than your smartphone or how both your bank account and your political savvy might improve with a little old-fashioned knowledge, this book might just change the way you think about learning.
Six Billion Shoppers: The Companies Winning the Global E-Commerce Boom
Porter Erisman | Macmillan

Six Billion Shoppers: The Companies Winning the Global E-Commerce Boom

from RM40.34 MYR

Goodreads rating: 4.11

from RM40.34 MYR

In stock: Well Read

If you're intrigued by how the digital marketplace is transforming lives globally, especially in places where traditional retail has skipped a beat, "Six Billion Shoppers" is a must-read. Porter Erisman offers a firsthand glimpse into the bustling world of e-commerce in areas you might not have considered before. It's a compelling narrative that blends together economics, technology, and human ingenuity, showing you how today's global e-commerce shift could spell out lucrative opportunities for entrepreneurs and established brands alike.
Trust Me, I'm Lying: Confessions of a Media Manipulator
New
Ryan Holiday | Portfolio

Trust Me, I'm Lying: Confessions of a Media Manipulator

from RM32.94 MYR

Goodreads rating: 3.86

from RM32.94 MYR

In stock: Well Read

If you're curious about the intertwined dynamics of media and marketing, "Trust Me, I'm Lying" will be an eye-opener. Ryan Holiday doesn't just critique the system; he admits to being part of it, providing a rare insider perspective. This book could reshape your understanding of the news you consume daily, peeling back layers to reveal the often unsettling reality of information dissemination in the digital age.
Shaping the Future of the Fourth Industrial Revolution: A Guide to Building a Better World
Nicholas Davis, Klaus Schwab, Satya Nadella  | Crown Currency

Shaping the Future of the Fourth Industrial Revolution: A Guide to Building a Better World

from RM40.34 MYR

Goodreads rating: 3.55

from RM40.34 MYR

In stock: Well Read

Recommendation: This book is a must-read for those who are curious about how technology is shaping our future and want to make a positive impact. Schwab provides practical guidance on how individuals, businesses, and institutions can navigate the challenges of the Fourth Industrial Revolution. With insights from experts in various fields, this book equips readers with the tools to create an ethical, inclusive, and sustainable future. Get ready to be inspired to take action and leave the world better for generations to come.
Connectography: Mapping the Future of Global Civilization
Parag Khanna | Random House

Connectography: Mapping the Future of Global Civilization

from RM37.21 MYR

Goodreads rating: 3.82

from RM37.21 MYR

In stock: Very Good

If you're intrigued by the way globalization and connectivity are reshaping the geopolitical landscape, "Connectography" might well be your kind of read. Parag Khanna unpacks a complex subject with authority and engaging storytelling, painting a convincing picture of a world where infrastructure bonds are mightier than territorial claims. It's an optimistic, forward-thinking take that chimes especially with those interested in how economics, technology, and policy converge to define our global society.
The New Digital Age : Reshaping the Future of People, Nations and Business - Thryft
Eric Schmidt | John Murray Publishers

The New Digital Age : Reshaping the Future of People, Nations and Business

RM32.94 MYR from RM21.83 MYR Save up to 37%

Goodreads rating: 3.33

RM32.94 MYR from RM21.83 MYR Save up to 37%

In stock: Very Good

The New Digital Age is more than just speculative fiction; it's a roadmap informed by insiders with an impressive track record. Schmidt and Cohen provide a thoughtful analysis that blends their technology expertise with socioeconomic and political insights. If you're intrigued by the implications of the digital revolution on the global stage, this collaboration offers a compelling exploration of tomorrow's opportunities and challenges in an ever-connected world.
The Cluetrain Manifesto : 10th Anniversary Edition - Thryft
Rick Levine | Basic Books

The Cluetrain Manifesto : 10th Anniversary Edition

RM32.94 MYR from RM14.43 MYR Save up to 56%

Goodreads rating: 3.83

RM32.94 MYR from RM14.43 MYR Save up to 56%

In stock: Well Read

The Cluetrain Manifesto is a must-read for aspiring entrepreneurs and business leaders. The book emphasizes the importance of treating customers as human beings rather than faceless entities. The 10th-anniversary edition also includes new commentaries from industry experts, making it a valuable read for anyone interested in the ever-changing world of business.
Race Against the Machine : How the Digital Revolution is Accelerating Innovation, Driving Productivity, and Irreversibly Transforming Employment and the Economy - Thryft
Erik Brynjolfsson, Andrew McAfee  | Digital Frontier Press

Race Against the Machine : How the Digital Revolution is Accelerating Innovation, Driving Productivity, and Irreversibly Transforming Employment and the Economy

RM32.94 MYR from RM21.83 MYR Save up to 37%

Goodreads rating: 3.91

RM32.94 MYR from RM21.83 MYR Save up to 37%

In stock: Very Good

If you're curious about the intersection of technology and economics, "Race Against the Machine" will offer you a compelling perspective. It’s especially relevant in our rapidly changing job market, where digital advancements are reshaping the landscape. Brynjolfsson and McAfee craft an urgent narrative that captures how innovation fuels both progress and inequality, making it a thought-provoking read for anyone interested in the future of work.
Options Made Easy: Your Guide to Profitable Trading
Guy Cohen | Ft Pr

Options Made Easy: Your Guide to Profitable Trading

from RM158.76 MYR

Goodreads rating: 3.76

from RM158.76 MYR

In stock: Well Read

If you've been intrigued by the idea of trading but felt intimidated by the complexity, "Options Made Easy" is a great starting point. Guy Cohen has a knack for breaking down the intricacies of stock and option trading into digestible, easily understood pieces. It's practical, so you won't just be reading theories; you'll actually get a grasp on strategies that you can put into action. It's a bridge from wondering to doing in the trading world.
Principles of Marketing - Thryft
Philip Kotler, Gary M. Armstrong  | Pearson Education (us)

Principles of Marketing

RM29.23 MYR from RM14.43 MYR Save up to 56%

Goodreads rating: 4.09

RM29.23 MYR from RM14.43 MYR Save up to 56%

In stock: Well Read

Principles of Marketing by Philip Kotler is a great read for business students and marketing professionals. The book provides an in-depth look at various core topics of marketing, including global marketing, ethical issues and social responsibility. The case studies found inside help to make the concepts presented in the book more understandable and applicable to real-world situations.
Readings in International Enterprise - Thryft
John M.L. Drew | Cengage Learning Emea

Readings in International Enterprise

RM29.23 MYR from RM14.43 MYR Save up to 56%

Goodreads rating: 0.0

RM29.23 MYR from RM14.43 MYR Save up to 56%

In stock: Very Good

"Readings in International Enterprise" is an essential read for anyone wanting to gain in-depth knowledge about international business. Featuring key articles from both sides of the Atlantic, the book covers everything from developing global strategies to human resource management, communication, marketing, production, finance and business ethics. The book is perfect for undergraduate and postgraduate students interested in the world of international business. Its comprehensive nature offers a clear understanding of the topics covered, making it an essential tool for students to further their academic and professional careers.
Basic Marketing : A Global Managerial Approach - Thryft
E. Jerome McCarthy | Mcgraw-hill Education (ise Editions)

Basic Marketing : A Global Managerial Approach

RM47.74 MYR from RM18.13 MYR Save up to 62%

Goodreads rating: 0.0

RM47.74 MYR from RM18.13 MYR Save up to 62%

In stock: Well Read

Basic Marketing: A Global Managerial Approach provides a comprehensive understanding of marketing principles for both domestic and international markets. The 4P framework of product, price, place, and promotion is explained in great detail, making it easier for readers to apply marketing concepts to their own businesses. This book is perfect for anyone who is interested in mastering the principles of marketing and applying them to their business strategies.
Electronic Commerce: A Managerial Perspective - Thryft
Efraim Turban, David King, Jae Kyu Lee

Electronic Commerce: A Managerial Perspective

RM36.64 MYR from RM29.23 MYR Save up to 20%

Goodreads rating: 3.88

RM36.64 MYR from RM29.23 MYR Save up to 20%

In stock: Well Read

If you're aiming to understand the ins and outs of electronic commerce from a managerial standpoint, this book is a goldmine. It's not just about the technology; it gives you an interdisciplinary glimpse, meshing together crucial aspects like marketing and finance with real-world corporate examples, making the complex world of EC both accessible and actionable. Plus, its emphasis on application rather than just theory could provide practical insights directly applicable to workplace challenges.
Electronic Marketing and the Internet - Thryft
Stewart & Westberg Kate Adam | Prentice Hall

Electronic Marketing and the Internet

RM36.64 MYR from RM18.13 MYR Save up to 55%

Goodreads rating: 0.0

RM36.64 MYR from RM18.13 MYR Save up to 55%

In stock: Well Read

This book could be a good read for you if you want to navigate the world of electronic marketing and understand its significance for marketers. With its practical approach and interactive format, it allows you to dive into the subject and engage with the material. By addressing common questions and providing hands-on activities, it ensures that you grasp the concepts and apply them in real-life situations. Master the digital landscape and stay ahead in the ever-evolving marketing industry with this comprehensive guide.
Services Marketing : International Edition - Thryft
Jochen Wirtz, Christopher Lovelock  | Pearson

Services Marketing : International Edition

RM69.94 MYR from RM29.23 MYR Save up to 64%

Goodreads rating: 4.18

RM69.94 MYR from RM29.23 MYR Save up to 64%

In stock: Well Read

This book could serve as a comprehensive guide for MBA students pursuing a career in the service industry. With a focus on real-life examples, case studies, and conceptual frameworks, it offers a blend of theory and practice that could equip students with the necessary tools to effectively market services and gain a competitive edge in the industry. Students could expect to gain insights into eight influential thinkers' perspectives, experience in fifteen classroom-tested cases, and updated material on current service management challenges.
Marketing Research Essentials - Thryft
Carl D. McDaniel, Roger H. Gates  | Wiley

Marketing Research Essentials

RM55.14 MYR from RM36.64 MYR Save up to 37%

Goodreads rating: 3.57

RM55.14 MYR from RM36.64 MYR Save up to 37%

In stock: Like New, Very Good

If you're looking to break into the marketing field or simply want to sharpen your market research skills, this book is a real asset. It hones in on practical applications and delivers current examples that bring complex concepts down to earth. Plus, the authors' firsthand industry experience translates into insights that can directly inform your business decisions. Reading this, you'll move beyond theory to grasp the full spectrum of market research practice.
Reporting in Aust Ref 2e - Thryft
Sally A White | Macmillan Australia

Reporting in Aust Ref 2e

RM40.34 MYR from RM18.13 MYR Save up to 55%

Goodreads rating: 3.0

RM40.34 MYR from RM18.13 MYR Save up to 55%

In stock: Well Read

Measuring Marketing: 103 Key Metrics Every Marketer Needs - Thryft
John A. Davis | Wiley

Measuring Marketing: 103 Key Metrics Every Marketer Needs

RM32.94 MYR from RM18.13 MYR Save up to 46%

Goodreads rating: 3.4

RM32.94 MYR from RM18.13 MYR Save up to 46%

In stock: Well Read

If you're knee-deep in marketing and feel the pressure to prove the value of your campaigns, "Measuring Marketing" is your ally. John A. Davis lays out a clear roadmap of 103 metrics that will help you translate marketing efforts into definitive financial terms. This book could change how you approach your marketing strategy and give you the tools to communicate your results effectively to stakeholders.
The Dynamics Of Mass Communication - Media In The Digital Age With Media World And PowerWeb - Thryft
Joseph R. Dominick | Mcgraw-hill Humanities/social Sciences/languages

The Dynamics Of Mass Communication - Media In The Digital Age With Media World And PowerWeb

RM21.83 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 3.76

RM21.83 MYR from RM14.43 MYR Save up to 51%

In stock: Well Read

The Dynamics of Mass Communication offers a comprehensive and engaging look into the world of media and communication. With a focus on ethics and critical cultural perspectives, this book provides an in-depth understanding of the history, organization, ownership, and economics of the media. The addition of a section on the impact of the digital age in each media chapter makes this text an essential read for anyone interested in staying up-to-date with modern communication.
Principles of Service Marketing and Management: International Edition - Thryft

Principles of Service Marketing and Management: International Edition

RM84.74 MYR from RM47.74 MYR Save up to 47%

RM84.74 MYR from RM47.74 MYR Save up to 47%

In stock: Well Read

If you're looking into sharpening your understanding of service-oriented businesses, this book is for you. It dives deep into the nuances of marketing and managing services, going beyond basic marketing principles. It’s an essential read for students or professionals seeking a rigorous, academically grounded perspective on how to effectively market various service categories.
Internet Commerce - Thryft

Internet Commerce

RM32.94 MYR from RM18.13 MYR Save up to 46%

RM32.94 MYR from RM18.13 MYR Save up to 46%

In stock: Very Good

If you're intrigued by the digital evolution of business, "Internet Commerce" is your must-read. It not only dives into the changing workplace dynamics due to the online marketplace but also brings you tangible case studies to relate to. Plus, it's not just theoretical—it tackles practical issues like market research, security, and ethics to give you a comprehensive understanding of the Internet's impact on business.
What Chinese Want: Culture, Communism, and China's Modern Consumer
New
Tom Doctoroff | St. Martin's Griffin

What Chinese Want: Culture, Communism, and China's Modern Consumer

from RM47.74 MYR

Goodreads rating: 3.61

from RM47.74 MYR

In stock: Well Read

If you've ever found yourself intrigued by how rapidly China is expanding on the global stage, "What Chinese Want" can help demystify that growth for you. Tom Doctoroff uses his extensive experience to delve into the psyche of the modern Chinese consumer. Whether you're in business or just culturally curious, this book feels like a key to understanding a nation that is both an economic powerhouse and a bundle of contradictions. It strikes a balance between the cultural nuances and economic motivations that drive the Chinese market, making it a compelling read for anyone with stakes in the future of international relations or commerce.
Consumer Behavior & Marketing Strategy, 9th Edition - Thryft
Peter Olsen | Mcgraw Hill Higher Education

Consumer Behavior & Marketing Strategy, 9th Edition

RM29.23 MYR from RM18.13 MYR Save up to 45%

Goodreads rating: 3.91

RM29.23 MYR from RM18.13 MYR Save up to 45%

In stock: Very Good

If you're looking to understand the 'why' behind consumer choices and leverage that knowledge for effective marketing, this book is a gold mine. It dissects consumer behavior with a clear model, offering a structured approach that you can apply to your marketing strategies. Whether you're a student, a marketing professional, or simply interested in the psychological underpinnings of shopping habits, you'll find this text valuable for its depth and applicability.
Tomorrow People : Future Consumers and How to Read Them - Thryft

Tomorrow People : Future Consumers and How to Read Them

RM55.14 MYR from RM25.53 MYR Save up to 57%

Goodreads rating: 3.36

RM55.14 MYR from RM25.53 MYR Save up to 57%

In stock: Very Good

The Tomorrow People is a must-read for anyone interested in understanding consumer behavior and anticipating future trends. Raymond's insight into emerging lifestyles and cultural changes will help readers map, predict, and respond to market trends before competitors, and create new products, services and brands that deliver future profits. This book teaches you how to read people rather than reports and shift your business to a more customer-centric approach.
China's Super Consumers - What 1 Billion Customers Want and How to Sell It to Them
New
Michael Zakkour, Savio Chan  | Wiley

China's Super Consumers - What 1 Billion Customers Want and How to Sell It to Them

from RM32.94 MYR

Goodreads rating: 3.69

from RM32.94 MYR

In stock: Very Good

If you're intrigued by the shift in global markets and curious about the rise of consumer culture in China, "China's Super Consumers" is a valuable read. With firsthand accounts and expert analysis from Savio Chan and Michael Zakkour, this book offers a window into the minds of Chinese shoppers. It captures the dynamic nature of China's market transformation and provides practical advice for businesses looking to engage with this vast and evolving consumer base. Whether you're an entrepreneur, a marketer, or simply interested in economic trends, this book will bring you up to speed on how to approach and understand the world's largest marketplace.
Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage - Thryft
Lawrence Friedman, Neil Rackham, Richard Ruff  | Mcgraw-hill

Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage

RM32.13 MYR from RM21.83 MYR Save up to 36%

Goodreads rating: 3.72

RM32.13 MYR from RM21.83 MYR Save up to 36%

In stock: Well Read

As business landscapes evolve, mastering partnerships becomes crucial for staying competitive. "Getting Partnering Right" offers valuable insight into cultivating durable business relationships that foster growth. It's a solid read if you're looking to understand how strong collaborations can be a powerhouse for market leadership and long-term success.
Bulls in the China Shop and Other Sino-American Business Encounters
New
Randall E. Stross | Pantheon

Bulls in the China Shop and Other Sino-American Business Encounters

from RM32.94 MYR

Goodreads rating: 4.25

from RM32.94 MYR

In stock: Very Good

Bulls in the China Shop would be a great read for anyone interested in business and international relations. The book offers an engaging account of cultural and political blunders made by American businesses venturing into China over the past two decades. If you are curious about the challenges posed by introducing capitalism into China's socialist society, or if you are simply interested in trade between the two nations, this book is for you.
Growth Is Dead - Now What? : Law Firms On The Brink - Thryft
Peter J. Kalis Esq., Bruce Macewen  | Createspace Independent Publishing Platform

Growth Is Dead - Now What? : Law Firms On The Brink

RM32.94 MYR from RM21.83 MYR Save up to 37%

Goodreads rating: 4.08

RM32.94 MYR from RM21.83 MYR Save up to 37%

In stock: Very Good

If you work in or around the legal sector, Bruce MacEwen's "Growth Is Dead" could revolutionize your understanding of today's market challenges. It's more than an analysis of post-2008 financial woes; it's a collection of insights urging law firm leaders to rethink their business models. The book's direct impact on industry leaders recommends it as vital reading for understanding and navigating the evolving legal landscape.
Extreme Trust - Turning Proactive Honesty And Flawless Execution Into Long-Term Profits, Revised Edition - Thryft
Martha Rogers, Don Peppers  | Portfolio

Extreme Trust - Turning Proactive Honesty And Flawless Execution Into Long-Term Profits, Revised Edition

RM21.83 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 4.05

RM21.83 MYR from RM14.43 MYR Save up to 51%

In stock: Very Good

Recommendation: - This book is a must-read for business owners and executives looking to establish and maintain trust in today's hyper-connected world. With practical insights and real-life examples, the authors guide you on how to navigate the challenges of transparency and build extreme trust with your customers and stakeholders. By prioritizing proactive honesty and flawless execution, you'll pave the way for long-term profits and a solid brand reputation.
The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers
George S. Day | Free Press

The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers

from RM32.94 MYR

Goodreads rating: 3.5

from RM32.94 MYR

In stock: Well Read

This book could be a gem if you're looking to dive deep into customer-centric business strategies. George S. Day has distilled a decade of research and real-world examples into insights that can transform your approach to marketing. If you aim to understand the intricacies of market orientation and customer value, and plan to apply these principles to attract and retain valuable customers, this read will be right up your alley. Your takeaways could be the competitive edge your business needs.
The Internet Challenge to Television - Thryft
Bruce M. Owen | Harvard University Press

The Internet Challenge to Television

RM22.04 MYR from RM14.43 MYR Save up to 48%

Goodreads rating: 4.33

RM22.04 MYR from RM14.43 MYR Save up to 48%

In stock: Like New

After a half-century of glacial creep, television technology has begun to change at the same dizzying pace as computer software. What this will mean--for television, for computers, and for the popular culture where these video media reign supreme--is the subject of this timely book. A noted communications economist, Bruce Owen supplies the essential a grasp of the economic history of the television industry and of the effects of technology and government regulation on its organization. He also explores recent developments associated with the growth of the Internet. With this history as a basis, his book allows readers to peer into the future--at the likely effects of television and the Internet on each other, for instance, and at the possibility of a convergence of the TV set, computer, and telephone. The digital world that Owen shows us is one in which communication titans jockey to survive what Joseph Schumpeter called the "gales of creative destruction." While the rest of us simply struggle to follow the new moves, believing that technology will settle the outcome, Owen warns us that this is a game in which Washington regulators and media hyperbole figure as broadly as innovation and investment. His book explains the game as one involving interactions among all the players, including consumers and advertisers, each with a particular goal. And he discusses the economic principles that govern this game and that can serve as powerful predictive tools.
Investments - Thryft
William F. Sharpe | Prentice Hall College Div

Investments

RM147.65 MYR from RM69.94 MYR Save up to 53%

Goodreads rating: 3.9

RM147.65 MYR from RM69.94 MYR Save up to 53%

In stock: Well Read

If you're looking to deepen your understanding of investment concepts and practice more informed decision-making in the markets, "Investments" by Sharpe, Alexander, and Bailey is a treasure trove of information. As it delves into various financial instruments and market theories, this book can help you refine your strategies and analytical skills. Whether you're a student of finance or an aspiring investor, this text's detailed explanations of complex topics can be a solid addition to your financial literacy arsenal.
Electronic Commerce And Business Communications - Thryft
Rukesh Kaura, Michael Chesher  | Springer

Electronic Commerce And Business Communications

RM21.83 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 4.0

RM21.83 MYR from RM14.43 MYR Save up to 51%

In stock: Very Good

Dive into the world of electronic commerce and learn how businesses can leverage new technologies and management practices to stay competitive in today's marketplace. Through insightful case studies and a focus on the role of standards, this book provides a comprehensive view of the state of electronic commerce over the internet. Discover how you can revolutionize your business with digital communication.
Niche: Why the Market No Longer Favours the Mainstream
James Harkin | Abacus Software

Niche: Why the Market No Longer Favours the Mainstream

from RM129.15 MYR

Goodreads rating: 3.36

from RM129.15 MYR

In stock: Well Read

Are you feeling lost amid market giants and their offerings? 'Niche' might just guide you to illuminate your path forward. James Harkin captivates with cases showing that specificity beats ubiquity, detailing how brewing passion in a compact domain could lead to expansive success. It's a must-read if you're contemplating carving out your own unique space in the business ecosystem.
How Audiences Decide : A Cognitive Approach to Business Communication - Thryft
Richard O. Young | Routledge

How Audiences Decide : A Cognitive Approach to Business Communication

RM103.25 MYR from RM40.34 MYR Save up to 61%

Goodreads rating: 3.86

RM103.25 MYR from RM40.34 MYR Save up to 61%

In stock: Very Good

Recommendation: If you are interested in understanding the cognitive processes that inform business communication, then "How Audiences Decide" is a must-read for you. Richard Young presents a meticulously researched and comprehensive analysis of his chosen topic. This book is an excellent resource for MBA students, professors, and anyone interested in improving their communication skills.
The Science of High-Performance Supplier Management - A Systematic Approach to Improving Procurement Costs, Quality, and Relationships
New
Randy A. Moore | Amacom Books

The Science of High-Performance Supplier Management - A Systematic Approach to Improving Procurement Costs, Quality, and Relationships

from RM32.94 MYR

Goodreads rating: 4.0

from RM32.94 MYR

In stock: Like New

If you're grappling with the complexities of procurement and seeking a structured way to enhance efficiency and relationships with suppliers, this book is a solid investment. It breaks down the intricate process into manageable parts and guides you through streamizing operations, which leads to tangible improvements in costs and performance—a must-read for professionals aiming to refine their procurement strategy.
Planet India: How the Fastest Growing Democracy Is Transforming America and the World - Thryft
Mira Kamdar | Scribner

Planet India: How the Fastest Growing Democracy Is Transforming America and the World

RM32.94 MYR from RM14.43 MYR Save up to 56%

Goodreads rating: 3.29

RM32.94 MYR from RM14.43 MYR Save up to 56%

In stock: Well Read

If you're intrigued by international relations and global economies, "Planet India" offers an insightful glance into how a burgeoning democracy can reshape global dynamics. Mira Kamdar presents a convincing narrative about India's rapid advances in technology and its democratic spirit, which might just change the way you perceive global power shifts. As the country navigates environmental and political challenges, this book will broaden your understanding of the delicate interplays shaping our world.
A Bull in China : Investing Profitably in the World's Greatest Market - Thryft
Jim Rogers | Wiley

A Bull in China : Investing Profitably in the World's Greatest Market

RM32.94 MYR from RM14.43 MYR Save up to 56%

Goodreads rating: 3.5

RM32.94 MYR from RM14.43 MYR Save up to 56%

In stock: Well Read

This book is the ultimate guide for anyone looking to invest wisely in the Chinese market. Jim Rogers, a successful investor and finance professor, shares invaluable insights and predictions about China's future dominance. With his expertise, he not only reveals profitable investment strategies but also highlights how China's growth will impact companies, markets, and economies worldwide. If you're ready to unlock the potential of China's market, this book is your indispensable companion.
Understanding the Business Environment: Inside and Outside the Organisation - Thryft
Claire Capon | Financial Times

Understanding the Business Environment: Inside and Outside the Organisation

RM32.94 MYR from RM18.13 MYR Save up to 45%

Goodreads rating: 3.58

RM32.94 MYR from RM18.13 MYR Save up to 45%

In stock: Like New, Very Good

If you're diving into the world of business studies, Capon's book could be your ideal starting block. It frames the complexities of organizational environments in a way that's accessible yet thorough, perfect for grounding your understanding in both theory and practice. Whether you're a student or an emerging professional, you'll find it packed with insights that will help you navigate the intricacies of the business world.
The Want Makers
New
Eric Clark | Penguin Books

The Want Makers

from RM32.94 MYR

Goodreads rating: 3.67

from RM32.94 MYR

In stock: Very Good

"The Want Makers" is a thought-provoking dive into the advertising world that surrounds us. If you've ever felt curious about the invisible forces that nudge our decisions every day, Eric Clark's well-researched exploration will provide you not just with historical insights, but with a critical lens to view modern consumer culture. It's a revealing read for anyone interested in the psychological levers behind our spending habits and societal trends.
Crafting & Implementing Strategy Text and Readings - Thryft
Arthur A. Thompson Jr. | Irwin Professional Publishing

Crafting & Implementing Strategy Text and Readings

RM32.94 MYR from RM21.83 MYR Save up to 34%

Goodreads rating: 3.64

RM32.94 MYR from RM21.83 MYR Save up to 34%

In stock: Well Read

If you're delving into the nuances of strategic management or you’re a business student preparing for the corporate world, this book might suit your needs. It's packed with real-world examples, providing not just the theory but also the practice of strategy crafting and implementation, which can add depth to your understanding. Plus, it's designed to challenge and refine your strategic thinking skills.
International Management: Culture, Strategy, and Behavior - Thryft
Fred Luthans | Mcgraw Hill Higher Education

International Management: Culture, Strategy, and Behavior

RM58.84 MYR from RM25.53 MYR Save up to 61%

Goodreads rating: 3.77

RM58.84 MYR from RM25.53 MYR Save up to 61%

In stock: Well Read

This book provides a comprehensive guide to international management, including the impact of culture, strategy and behavior on business. It offers practical advice to those entering the field, or aiming to improve their knowledge, with real-world case studies and engaging content. Users could potentially find this to be a valuable tool in their education or professional careers.
Game-Changer: Game Theory and the Art of Transforming Strategic Situations
New
David McAdams | W. W. Norton & Company

Game-Changer: Game Theory and the Art of Transforming Strategic Situations

from RM32.94 MYR

Goodreads rating: 3.73

from RM32.94 MYR

In stock: Very Good

If you're looking to sharpen your strategic thinking, "Game-Changer" is a must-read. David McAdams distills complex game theory into accessible strategies that can transform your approach to life's challenges. Whether you're a professional or simply love strategic problem-solving, this book offers tools to turn situations in your favor seamlessly.
Managing Outside Pressure - Strategies for Preventing Corporate Disasters - Thryft
Ulrich Steger, Matthias Winter  | Wiley

Managing Outside Pressure - Strategies for Preventing Corporate Disasters

RM103.25 MYR from RM40.34 MYR Save up to 61%

Goodreads rating: 0.0

RM103.25 MYR from RM40.34 MYR Save up to 61%

In stock: Well Read

This book is a must-read for corporate leaders as it provides a comprehensive guide to manage external pressures that can lead to reputational damage and corporate crises. The authors provide excellent advice on how to predict and manage external pressures that can be potential public sparks or triggers. This book arms managers with a smart detector and offers win-win solutions to keep external pressures safely away.
The New Marketing Paradigm: Integrated Marketing Communications - Thryft
Robert F. Lauterborn, Don E. Schultz  | Mcgraw-hill

The New Marketing Paradigm: Integrated Marketing Communications

RM21.83 MYR from RM14.43 MYR Save up to 51%

Goodreads rating: 3.67

RM21.83 MYR from RM14.43 MYR Save up to 51%

In stock: Well Read

Recommendation: The New Marketing Paradigm is a highly recommended read for marketers looking to take their customer engagement to the next level. It offers insights on why traditional mass marketing no longer works and how integrated communications programs can better respond to the needs of individual customers. Don Schultz shares his extensive knowledge on how to shift marketing strategies towards customer-focused approaches, making this book a must-read for modern marketers.
Wall Street Potholes Insights from Top Money Managers on Avoiding Dangerous Products - Thryft
Simon A. Lack | Wiley

Wall Street Potholes Insights from Top Money Managers on Avoiding Dangerous Products

RM62.54 MYR from RM29.23 MYR Save up to 53%

Goodreads rating: 3.37

RM62.54 MYR from RM29.23 MYR Save up to 53%

In stock: Very Good

"Wall Street Potholes" is essential for anyone looking to take control of their investments. Simon Lack and his team equip you with the insider knowledge to dodge the pitfalls of money management. By revealing the profit-driven motives behind many financial products and advising how to sidestep advisors' self-interests, this book empowers you with the clarity and confidence needed to make astute decisions with your money.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.