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Dictionary of Business Terms
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Practical Marketing : An Asian Perspective
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Is Anybody Out There?: The New Blueprint for Marketing Communications in the 21st Century
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The World In 2020 - Power, Culture And Prosperity
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Money Talks: The 2500 Greatest Business
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Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond
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Strategic Marketing
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International Marketing Strategy: Analysis, Development and Implementation
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Contemporary Issues in Marketing and Consumer Behaviour
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Essentials of Services Marketing
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Business Journey to the East
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Consumer Behavior: Buying, Having, and Being
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Conversations With Economists: New Classical Economists and Opponents Speak Out on the Current Controversy in Macroeconomics
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Global Literacies: Lessons on Business Leadership and National Cultures
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The Economics of Attention: Style and Substance in the Age of Information
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Chinese Etiquette & Ethics in Business
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The Big Picture: The New Logic of Money and Power in Hollywood
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Network Advantage: How to Unlock Value From Your Alliances and Partnerships
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Marketing Research (Int'l Ed)
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The Fast Forward MBA In Business
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The Publisher: Henry Luce and His American Century
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Long Dict International Trade (Eng/Chin)
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The Father of Spin : Edward L. Bernays and the Birth of Public Relations
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Essential Economics for Cambridge IGCSERG Student Book
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Intercultural Business Communication
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The Wantmakers : The World of Advertising: How They Make You Buy
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Consumer Behavior : International Edition
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The Curve: Turning Followers Into Superfans
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Renaissance Singapore? Economy, Culture, and Politics
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No Ordinary Disruption: The Four Global Forces Breaking All the Trends
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Multimedia Gateway to the Next Millennium
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Mobile Media and Applications, From Concept to Cash : Successful Service Creation and Launch
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Doing Business Internationally: The Guide To Cross-Cultural Success
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The Complexity of Cooperation: Agent-Based Models of Competition and Collaboration - Princeton Studies in Complexity
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Six Pixels of Separation: Everyone Is Connected - Connect Your Business to Everyone
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A Short Guide to Contract Risk
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Pre-Commerce : How Companies and Customers are Transforming Business Together
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What's In A Name? - Advertising And The Concept Of Brands
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More Sex Is Safer Sex: The Unconventional Wisdom of Economics
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Consumer Behavior: Buying, Having, and Being
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Global Marketing Strategy
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Marketing Strategy and Competitive Positioning
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The Education Of Millionaires - It's Not What You Think And It's Not Too Late
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Never Split the Difference : Negotiating as if Your Life Depended on It
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All Marketers are Liars : The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All
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The Culture Map : Breaking Through the Invisible Boundaries of Global Business
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The Trusted Advisor
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Unlock the World of Economics
At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.
We're proud to offer a diverse selection ranging from introductory texts to advanced treatises. Explore topics like microeconomics, macroeconomics, and behavioural economics here.
Certainly! Check our collection for works by contemporary economists, perfect for understanding the latest in economic thought.
Many of our economics books provide insight into global issues. For broader social contexts, explore our Politics or Sociology collections.