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Creative Nonfiction

Dive into the world of Creative Nonfiction at Thryft. Our collection features compelling narratives blending factual reporting with artistic storytelling. From gripping memoirs to engaging essays, explore various perspectives on our dynamic world.
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The New Rules of Marketing and PR : How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly - Thryft
David Meerman Scott | John Wiley

The New Rules of Marketing and PR : How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly

RM33.13 MYR from RM14.52 MYR Save up to 61%

Goodreads rating: 3.84

RM33.13 MYR from RM14.52 MYR Save up to 61%

In stock: Very Good

Recommendation: The New Rules of Marketing and PR is a must-read for business owners and marketers who want to stay ahead of the curve. The book provides valuable insights into the latest trends in marketing and PR using social media platforms. With new case studies and examples, the author provides a step-by-step action plan for engaging with customers and increasing sales. This book is ideal for anyone looking to improve their marketing strategies and reach their target audience more effectively.
Decode and Conquer: Answers to Product Management Interviews
Lewis C. Lin | Impact Interview

Decode and Conquer: Answers to Product Management Interviews

from RM36.85 MYR

Goodreads rating: 4.08

from RM36.85 MYR

In stock: Very Good

If you're eyeing a product management role, "Decode and Conquer" could be your playbook. Think of it as a companion that decodes the interview process, offering you a leg up against the competition. It shines with frameworks and insider insights that could transform nervous guesswork into strategic responses. After all, landing that dream job is all about understanding the rules of the game.
The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly - Thryft
David Meerman Scott | Wiley

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

RM33.13 MYR from RM14.52 MYR Save up to 56%

Goodreads rating: 3.85

RM33.13 MYR from RM14.52 MYR Save up to 56%

In stock: Very Good

If you're wondering how to elevate your company's online presence, this book is a treasure trove of modern strategies. David Meerman Scott provides a forward-thinking approach, embracing the latest in social media and digital communication. Businesses, nonprofits, and marketing professionals can find value in his practical advice for reaching buyers more directly and cost-effectively. It's a playbook for the digital age, where traditional marketing tactics are transformed into innovative, buyer-focused strategies.
The New Rules of Marketing & PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly - Thryft
David Meerman Scott | Wiley

The New Rules of Marketing & PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

RM29.41 MYR from RM14.52 MYR Save up to 56%

Goodreads rating: 3.84

RM29.41 MYR from RM14.52 MYR Save up to 56%

In stock: Well Read

Recommended for marketers wanting to stay current. Provides step-by-step actions for harnessing the internet to connect with customers. Includes a new chapter on mobile marketing and fresh case studies.
Ogilvy on Advertising in the Digital Age
New
Miles Young | Goodman

Ogilvy on Advertising in the Digital Age

from RM33.13 MYR

Goodreads rating: 3.6

from RM33.13 MYR

In stock: Like New

This book is your modern compass in the ever-evolving landscape of digital advertising. It fuses the timeless strategies of David Ogilvy with cutting-edge insights for today's dynamic market. It's a must-read if you're aspiring to master brand storytelling in a digital world where attention is the prime currency.
Street Coder
Sedat Kapanoglu | Manning

Street Coder

from RM88.97 MYR

Goodreads rating: 3.94

from RM88.97 MYR

In stock: Well Read

If you're at the start of your coding journey, but traditional guides bore you to tears, Street Coder is your ally. It coaches you through prioritizing your programming tasks and encourages thinking outside the box, all while keeping a devilish grin on your face with its sharp wit. It's not just a manual; it's a mentor with attitude.
The New Influencers: A Marketer's Guide to the New Social Media
Geoffrey A. Moore, Paul Gillin  | Linden Publishing

The New Influencers: A Marketer's Guide to the New Social Media

from RM40.58 MYR

Goodreads rating: 3.77

from RM40.58 MYR

In stock: Well Read

If you're looking to navigate the shifting tides of marketing in the digital age, "The New Influencers" could streamline your journey. Paul Gillin unpacks the disruptive power of social media and blogs, offering tangible strategies to engage with key online personalities effectively. Whether you run a small business or helm marketing at a large firm, this book could be the compass you need to leverage the influence economy to your brand's advantage.
Valuable Content Marketing: How to make quality content the key to your business success - Thryft
Sonja Jefferson, Sharon Tanton  | Kogan Page

Valuable Content Marketing: How to make quality content the key to your business success

RM103.86 MYR from RM55.47 MYR Save up to 49%

Goodreads rating: 3.9

RM103.86 MYR from RM55.47 MYR Save up to 49%

In stock: Well Read

If you're looking to give your business a serious edge in the digital marketplace, "Valuable Content Marketing" could be your playbook. It breaks down the art and science of content marketing into actionable strategies that can help elevate your brand and drive customer engagement. It's a field-tested guide that can turn your content efforts into tangible business success.
Sign Gallery International - Thryft
Signs of the Times Magazine | St Media Group International Inc.

Sign Gallery International

RM21.96 MYR from RM14.52 MYR Save up to 43%

Goodreads rating: 0.0

RM21.96 MYR from RM14.52 MYR Save up to 43%

In stock: Very Good

This book showcases over 400 color photos of award-winning signs from a prestigious design competition, and includes a diverse range of sign types. It's a great resource for anyone in the sign-making industry or those who appreciate design and creativity. The bilingual captions also make it an accessible read for Spanish and Portuguese speakers.
What to Say and How to Say It - Thryft
David Belson | Castle Books

What to Say and How to Say It

RM32.32 MYR from RM21.96 MYR Save up to 36%

Goodreads rating: 4.25

RM32.32 MYR from RM21.96 MYR Save up to 36%

In stock: Well Read

If you're feeling a bit overwhelmed by the prospect of speaking or writing for an audience, "What to Say and How to Say It" could be a lifeline. It's not just about crafting your message—it's about the confidence to deliver it. Imagine the satisfaction of seeing your audience nod in agreement, or the pride of penning something that resonates deeply. This book could be the stepping stone to that feeling.
The Consultant's Handbook: A Practical Guide to Delivering High-Value and Differentiated Services in a Competitive Marketplace
Samir Parikh | Wiley

The Consultant's Handbook: A Practical Guide to Delivering High-Value and Differentiated Services in a Competitive Marketplace

from RM70.36 MYR

Goodreads rating: 3.58

from RM70.36 MYR

In stock: Like New

"The Consultant's Handbook" is like a pocket mentor for those delving into the consulting world. Reading it feels like having a seasoned consultant guide you through the maze of professional consulting. It equips you with not just strategies but the confidence to apply them. Think of it as an investment in your career that will pay dividends each time you face a client or tackle a complex project.
Selling for Dummies
Tom Hopkins | For Dummies

Selling for Dummies

from RM122.47 MYR

Goodreads rating: 3.57

from RM122.47 MYR

In stock: Well Read

"Selling for Dummies" isn't just a manual; it's a communication toolkit. It's ideal for anyone who wishes to influence, persuade, or simply engage better with others. Whether you're aiming to climb the career ladder or enhance personal relationships, this book breaks down the process into manageable chunks, revealing the art of negotiation and the power of listening. It's like having a mentor guide you through the nuances of human interaction, which is invaluable in any walk of life.
Writing for the Mass Media : International Edition - Thryft
James Glen Stovall | Pearson Educacion

Writing for the Mass Media : International Edition

RM77.80 MYR from RM33.13 MYR Save up to 58%

Goodreads rating: 3.61

RM77.80 MYR from RM33.13 MYR Save up to 58%

In stock: Well Read

"Writing for the Mass Media" is a must-read for anyone aspiring to be a media professional. With precise examples, clear writing, and simple organization, this book facilitates the learning of media writing. The book's focus on a converged style of media writing, and its exercises to develop skills, make it a valuable resource for both beginners and professionals.
The Relationship Edge in Business: Connecting with Customers and Colleagues When It Counts - Thryft
Wally Wood, Jerry Acuff  | Wiley

The Relationship Edge in Business: Connecting with Customers and Colleagues When It Counts

RM33.13 MYR from RM21.96 MYR Save up to 40%

Goodreads rating: 3.54

RM33.13 MYR from RM21.96 MYR Save up to 40%

In stock: Well Read

If networking feels like a chore, this book might change your perspective. "The Relationship Edge in Business" doesn't just talk tactics; it emphasizes the genuine human connections that form the backbone of any successful relationship, professional or otherwise. Reading it feels like getting advice from a mentor who truly understands that business is all about people. It could be the nudge you need to take your interpersonal savvy from good to great.
Visual Teams : Graphic Tools for Commitment, Innovation, and High Performance - Thryft
David Sibbet | Wiley

Visual Teams : Graphic Tools for Commitment, Innovation, and High Performance

RM33.13 MYR from RM14.52 MYR Save up to 61%

Goodreads rating: 3.87

RM33.13 MYR from RM14.52 MYR Save up to 61%

In stock: Well Read

This book could be a good read for someone involved in team building and development. By using visual tools and methods, the book provides a unique approach to help teams reach high performance in today's work environment. It explores the principles and practices of creative design teams and introduces the Drexler/Sibbet Team Performance Model, offering a comprehensive framework, best practices, and unique visual tools for becoming an innovative, high-performance team. So, if you want to improve your team's communication, collaboration, and effectiveness, this book will guide you through the power of visualization.
Managing Humans: Biting and Humorous Tales of a Software Engineering Manager
New
Michael Lopp | Apress

Managing Humans: Biting and Humorous Tales of a Software Engineering Manager

from RM51.74 MYR

Goodreads rating: 3.93

from RM51.74 MYR

In stock: Very Good

If you're looking to understand the dynamics of tech teams beyond just the code, "Managing Humans" is a treasure trove. Michael Lopp uses wit and experience from his storied career to tackle the human side of tech. It’s not just a manual; it’s a collection of stories that will help you navigate the quirks and complexities of managing creative, brilliant, and often eccentric engineers.
Niche: Why the Market No Longer Favours the Mainstream
James Harkin | Abacus Software

Niche: Why the Market No Longer Favours the Mainstream

from RM129.92 MYR

Goodreads rating: 3.36

from RM129.92 MYR

In stock: Well Read

Are you feeling lost amid market giants and their offerings? 'Niche' might just guide you to illuminate your path forward. James Harkin captivates with cases showing that specificity beats ubiquity, detailing how brewing passion in a compact domain could lead to expansive success. It's a must-read if you're contemplating carving out your own unique space in the business ecosystem.
The Medium Is The Message - And 50 Other Ridiculous Advertising Rules - Thryft

The Medium Is The Message - And 50 Other Ridiculous Advertising Rules

RM33.13 MYR from RM18.24 MYR Save up to 46%

RM33.13 MYR from RM18.24 MYR Save up to 46%

In stock: Very Good

If you're fascinated by the bold universe of advertising, this book is a quirky treasure trove that distills the industry's beliefs and maxims into bite-sized wit. It's a perfect blend of humor and insight, offering a jaunt through ad land's peculiar landscape that'll leave you both entertained and wiser about the rules that drive this creative world.
The Elements of Business Writing: A Guide to Writing Clear, Concise Letters, Memos, Reports, Proposals, and Other Business Documents
Robert W. Bly, Gary Blake  | Longman

The Elements of Business Writing: A Guide to Writing Clear, Concise Letters, Memos, Reports, Proposals, and Other Business Documents

from RM33.13 MYR

Goodreads rating: 3.72

from RM33.13 MYR

In stock: Very Good

If the cluttered paperwork is your nemesis and professional communication your battlefield, consider this your secret weapon. "The Elements of Business Writing" by Gary Blake can be that trusty sidekick, transforming your writing into a model of clarity and conciseness. Less a chore, more a charm, it'll equip you for the office trenches, one well-crafted memo at a time.
The E-Code: 33 Internet Superstars Reveal 43 Ways to Make Money Online Almost Instantly-- Using Only E-Mail
Joe Vitale, Jo Han Mok  | John Wiley & Sons Inc

The E-Code: 33 Internet Superstars Reveal 43 Ways to Make Money Online Almost Instantly-- Using Only E-Mail

from RM33.13 MYR

Goodreads rating: 3.43

from RM33.13 MYR

In stock: Well Read

You're diving into the digital market, hunting for strategies to monetize your online presence, and "The E-Code" is like the treasure map you've been seeking. The combined wisdom packed in this book comes from those who've walked the path and struck gold. It's not about overnight wealth; it's about actionable, concrete steps to turn your e-mails into a revenue-generating machine—perfect for anyone ready to take their digital hustle to the next level.
1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line - Thryft
Seth Godin, Donna Greiner, Theodore B. Kinni  | Crown Business

1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line

RM33.13 MYR from RM18.24 MYR Save up to 51%

Goodreads rating: 4.36

RM33.13 MYR from RM18.24 MYR Save up to 51%

In stock: Very Good

Feeling like your business could use a customer loyalty boost? "1001 Ways to Keep Customers Coming Back" offers a treasure trove of tips straight from successful giants like Nordstrom and Southwest Airlines. It's practical, entertaining, and insightful for any business owner seeking to weave customer loyalty into the fabric of their company. The authors, Greiner and Kinni, have done the heavy lifting—giving you the playbook for lifelong customer relationships.
Wordcraft: The Art of Turning Little Words Into Big Business
Alex Frankel | Crown

Wordcraft: The Art of Turning Little Words Into Big Business

from RM18.24 MYR

Goodreads rating: 3.4

from RM18.24 MYR

In stock: Very Good

If you've ever wondered how brands embed themselves into our culture, "Wordcraft" is an eye-opener. Alex Frankel dives into the alchemy of naming in the marketplace, blending anecdotes with insider knowledge. It's a must-read if you're intrigued by how mere words can shape massive successes in business.
Up the Agency: The Funny Business Of Advertising - Thryft
Peter Mayle | St. Martin's Griffin

Up the Agency: The Funny Business Of Advertising

RM29.41 MYR from RM14.52 MYR Save up to 56%

Goodreads rating: 3.56

RM29.41 MYR from RM14.52 MYR Save up to 56%

In stock: Very Good

This book is a must-read for anyone curious about the inner workings of the advertising industry. With sharp wit and a keen eye for detail, Peter Mayle takes readers on a rollercoaster ride through the ups and downs of a creative career in this glamorous yet cutthroat world. From the frenzy and desperation of putting together a new campaign to the fickleness of the product-buying public, Mayle's honest and humorous insights will keep you entertained from start to finish. A hilarious and eye-opening read for both insiders and outsiders alike.
Interviewing: A Guide for Journalists and Writers
New
Gail Sedorkin, Judy McGregor  | Allen & Unwin

Interviewing: A Guide for Journalists and Writers

from RM85.25 MYR

Goodreads rating: 3.43

from RM85.25 MYR

In stock: Like New

If you're looking to sharpen your journalistic skills, particularly in interviewing, this book is like having a mentor guide you through the process. Whether you struggle with preparation or adapting on the fly, Sedorkin and McGregor offer practical, step-by-step strategies that make the most of both "soft" and "hard" interview scenarios. It's essential for elevating your ability to capture compelling stories.
Behind The Scenes In Advertising - Bull, More Bull - Thryft
Jeremy J.D. Bullmore | World Advertising Research Cen

Behind The Scenes In Advertising - Bull, More Bull

RM21.96 MYR from RM14.52 MYR Save up to 51%

Goodreads rating: 4.07

RM21.96 MYR from RM14.52 MYR Save up to 51%

In stock: Very Good

This book is a must-read for anyone curious about the mysterious world of advertising. Jeremy Bullmore, a seasoned insider, pulls back the curtain to reveal the reality behind the glossy ads and persuasive campaigns. With wit and insight, Bullmore exposes the tricks, tactics, and sometimes questionable ethics of the industry. His intimate knowledge and sharp observations make this book an eye-opening and enlightening read that will forever change the way you view advertisements.
Foundations of Marketing - Thryft

Foundations of Marketing

RM85.25 MYR from RM36.85 MYR Save up to 57%

Goodreads rating: 3.7

RM85.25 MYR from RM36.85 MYR Save up to 57%

In stock: Very Good

"Foundations of Marketing" is an essential read for those seeking an easy-to-understand introduction to marketing. With its focus on real-world examples, students will learn how marketing can add value to customers and organizations. The dedicated chapter on digital marketing is particularly useful for navigating the ever-changing landscape of social media. The book also features case studies on successful companies in the service sector, as well as effective viral campaigns used by charitable organizations. Overall, "Foundations of Marketing" provides a comprehensive framework for understanding the key concepts and strategies involved in modern marketing.
Dos Logos - Thryft
Nicolas Bourquin, Robert Klanten  | Die Gestalten Verlag

Dos Logos

RM62.91 MYR from RM25.69 MYR Save up to 60%

Goodreads rating: 3.96

RM62.91 MYR from RM25.69 MYR Save up to 60%

In stock: Like New

Dos Logos could be a rich resource for designers seeking inspiration from contemporary logo designs. With extensive examples across global industries and a well-structured search system, this book can help users identify new visual languages and styles. It also goes beyond traditional mediums by showcasing logos on building facades, clothing, and illuminated advertising, making it a valuable resource for those seeking to push the boundaries of logo design.
Strategic Writing : Multimedia Writing for Public Relations, Advertising, and More - Thryft
Charles Marsh, David W. Guth, Bonnie Poovey Short  | Routledge

Strategic Writing : Multimedia Writing for Public Relations, Advertising, and More

RM77.80 MYR from RM33.13 MYR Save up to 58%

Goodreads rating: 3.62

RM77.80 MYR from RM33.13 MYR Save up to 58%

In stock: Very Good

Strategic Writing provides a comprehensive guide to various types of written communication, making it ideal for students and professionals looking to improve their skills. The "recipe" approach and numerous examples are especially helpful, and the spiral binding makes it easy to use. This book is highly recommended for anyone looking to improve their writing abilities and achieve success in PR, advertising, or business communication.
100 Great Business Ideas From Leading Companies Around the World - Thryft
Jeremy Kourdi | Marshall Cavendish Corp

100 Great Business Ideas From Leading Companies Around the World

RM33.13 MYR from RM18.24 MYR Save up to 46%

Goodreads rating: 3.38

RM33.13 MYR from RM18.24 MYR Save up to 46%

In stock: Well Read

Diving into '100 Great Business Ideas' is like having a mentor who distills years of corporate success into actionable strategies. The book's strength lies in Jeremy Kourdi’s ability to articulate complex concepts from business giants into digestible, implementable tips. It’s ideal for aspiring entrepreneurs and established professionals seeking to inject innovative thinking into their ventures.
Advertising and Promotion: An Integrated Marketing Communications Perspective - Thryft
Michael A. Belch, George E. Belch  | Mcgraw-hill Education (ise Edi

Advertising and Promotion: An Integrated Marketing Communications Perspective

RM21.96 MYR from RM14.52 MYR Save up to 43%

Goodreads rating: 3.82

RM21.96 MYR from RM14.52 MYR Save up to 43%

In stock: Well Read

Belch/Belch 8th edition continues its advertising focus with an emphasis on IMC. It includes comprehensive coverage of agency issues and creative work related to the IMC mix. The authors emphasize the importance of utilizing various tools such as advertising, public relations, direct marketing, interactive/Internet marketing, sales promotion, and personal selling to communicate with consumers effectively. The book reflects the shift towards implementing an integrated marketing communications strategy and highlights the significance of using all available promotional tools to convey a unified message to consumers. The integrated marketing communications perspective discussed in the text is crucial for understanding modern business practices.
Storytelling on Steroids : 10 stories that hijacked the pop culture conversation - Thryft
John Weich | Laurence King Publishing

Storytelling on Steroids : 10 stories that hijacked the pop culture conversation

RM36.85 MYR from RM18.24 MYR Save up to 55%

Goodreads rating: 3.7

RM36.85 MYR from RM18.24 MYR Save up to 55%

In stock: Very Good

"Storytelling on Steroids" is a must-read for anyone interested in the evolution of pop culture through stories. Weich explores how stories can connect and engage on a massive scale, using examples like Batman and TED Talks to illustrate his points. He also notes how social media has elevated the importance of storytelling, making it more personal than ever. This book is perfect for marketers, creatives, and anyone curious about how stories impact our culture.
The Art of Shopping - How We Shop and Why We Buy
New
Kevin Duncan | Lid Publishing

The Art of Shopping - How We Shop and Why We Buy

from RM33.13 MYR

Goodreads rating: 2.93

from RM33.13 MYR

In stock: Well Read

If the psychology behind your shopping cart intrigues you, 'The Art Of Shopping' is a must-read. Siemon Scamell-Katz delves deep into the minds of consumers, blending 20 years of research with real-world examples that make the concepts he describes vivid and relatable. It's a book that reveals the often-unseen forces shaping our purchases and will leave you with a fresh perspective every time you enter a store or click 'add to cart.'
Seven Years of Highly Defective People: Scott Adams' Guided Tour of the Evolution of Dilbert
New
Scott Adams | Andrews Mcmeel Publishing

Seven Years of Highly Defective People: Scott Adams' Guided Tour of the Evolution of Dilbert

from RM33.13 MYR

Goodreads rating: 4.14

from RM33.13 MYR

In stock: Well Read

If Dilbert has been part of your daily comic strip diet, "Seven Years of Highly Defective People" is like sitting down with Scott Adams and flipping through a family album. With Adams providing a narrative to Dilbert's world, you'll get a glimpse into the quirky inception of your favorite characters and how they’ve amusingly marched alongside the reality of the corporate world for a better part of a decade. It’s nostalgia with a laugh track.
Sharkonomics: How to Attack and Defend Your Business in Today’s Disruptive Digital Waters - Thryft
Stefan Engeseth | Marshall Cavendish International (asia)

Sharkonomics: How to Attack and Defend Your Business in Today’s Disruptive Digital Waters

RM33.13 MYR from RM18.24 MYR Save up to 45%

Goodreads rating: 0.0

RM33.13 MYR from RM18.24 MYR Save up to 45%

In stock: Well Read

"Sharkonomics" dives into the fierce world of business competition with a predatory twist. If you're someone who's fascinated by nature’s raw competitiveness and wants to apply these principles to your business strategies, this book's shark-inspired insights can empower you to make bold moves and outmaneuver the competition. It's perfect for helping you think differently about market dominance and business growth.
Tapworthy: Designing Great iPhone Apps
New
Josh Clark | O'reilly Media

Tapworthy: Designing Great iPhone Apps

from RM51.74 MYR

Goodreads rating: 4.0

from RM51.74 MYR

In stock: Like New

If you're serious about elevating your iPhone app above the crowded marketplace, "Tapworthy" is your playbook for standout design. Josh Clark doesn't just theorize; he offers a visually rich, example-laden journey that can transform your sketches into engaging, user-friendly applications. Ideal for designers eager to leave their mark, this book is equally accessible to programmers and managers looking to understand the nuances of great app design.
Presenting to Win: The Art of Telling Your Story
Jerry Weissman | Ft Pr

Presenting to Win: The Art of Telling Your Story

from RM33.13 MYR

Goodreads rating: 3.93

from RM33.13 MYR

In stock: Like New

If you've ever felt that your presentations lack luster or fail to resonate with your audience, Jerry Weissman's "Presenting to Win" could revolutionize how you communicate. Whether you're pitching to potential investors, lecturing in an educational setting, or leading corporate meetings, Weissman's strategies are designed to capture attention from the start and deliver your message with impact. It's not just about ditching the slides; it's about crafting a narrative that's entirely audience-centric. This book could give you that crucial edge in making your point stick.
Hot Text: Web Writing That Works
New
Lisa Price, Jonathan Price  | New Riders

Hot Text: Web Writing That Works

from RM96.41 MYR

Goodreads rating: 3.67

from RM96.41 MYR

In stock: Well Read

If you're looking to elevate your online writing skills, "Hot Text: Web Writing that Works" is a treasure trove of practical tips and examples. The approachable style of this book makes it digestible and immediately applicable for anyone who aims to produce compelling web content. Whether you're crafting marketing materials, writing articles, or curating a magnetic web presence, this book will undoubtedly refine your digital voice and strategy.
Perfect Phrases for Business Letters
Ken O'Quinn | Mcgraw Hill

Perfect Phrases for Business Letters

from RM33.13 MYR

Goodreads rating: 3.61

from RM33.13 MYR

In stock: Very Good

If crafting a compelling business letter feels daunting, or if you've ever found yourself struggling to find the right words to convey your message professionally, "Perfect Phrases for Business Letters" could be your go-to guide. Imagine feeling confident as you draft proposals, motivate your team, or engage with customers, thanks to this book's treasure trove of diplomatic and precise phrases tailored to meet your business needs.
Principles and Practice of Marketing - Thryft
David Jobber | Mcgraw-hill Inc., Us

Principles and Practice of Marketing

RM32.32 MYR from RM21.96 MYR Save up to 36%

Goodreads rating: 4.08

RM32.32 MYR from RM21.96 MYR Save up to 36%

In stock: Very Good

If you're keen on grasping the dynamics of current marketing trends, this book by Jobber and Ellis-Chadwick could be your go-to resource. It doesn't just cover the core principles but also connects you with the digital aspects of marketing like mobile and email strategies, which are crucial in today's digital-driven world. Plus, its focus on ethics adds depth, aligning with modern expectations of corporate responsibility.
The Big Book of Business Games: Icebreakers, Creativity Exercises, and Meeting Energizers
Edward Scannell, John W. Newstrom  | Mcgraw Hill

The Big Book of Business Games: Icebreakers, Creativity Exercises, and Meeting Energizers

from RM62.91 MYR

Goodreads rating: 3.52

from RM62.91 MYR

In stock: Very Good

If you often find yourself spearheading meetings or presentations, this book is your secret weapon for combating the dull, glazed-over looks of attendees. Imagine transforming the energy of your meetings with quick, effective games that ignite creativity and enthusiasm. This book not only gives you the tools to make that happen, but also ensures you're the host that everyone looks forward to listening to. The versatile activities inside are sure to refresh any group setting.
Big Idea - Thryft
Shaoqiang Wang | Page One Publishing

Big Idea

RM33.13 MYR from RM21.96 MYR Save up to 37%

Goodreads rating: 0.0

RM33.13 MYR from RM21.96 MYR Save up to 37%

In stock: Very Good

If you find yourself intrigued by the ingenuity that powers successful advertising campaigns, "Big Idea" might just be your next favorite page-turner. It's a celebration of the most inventive ads that have shaped the industry—inspiring for both seasoned practitioners and those who are just captivated by the brilliance that advertising can achieve. This book will give you a tour of excellence, a look inside the minds that create campaigns worthy of international awards.
Perfect Phrases for the Perfect Interview
Carole Martin | Mcgraw Hill

Perfect Phrases for the Perfect Interview

from RM33.13 MYR

Goodreads rating: 3.43

from RM33.13 MYR

In stock: Very Good

Nailing an interview can be stressful, but 'Perfect Phrases for the Perfect Interview' could be your covert ally. Carole Martin has packed the pages with responses that help you articulate your competencies and experiences convincingly. As a career consultant, she knows what impresses hiring managers, offering you a practical toolkit to sound not just prepared, but standout. If you've struggled with phrasing in past interviews or just want to ensure your communication skills leave a lasting, positive impression, diving into this book might just be the key to unlocking your next career move.
I Have a Strategy (No You Don't): The Illustrated Guide to Strategy
Howell J. Malham Jr. | Jossey-bass

I Have a Strategy (No You Don't): The Illustrated Guide to Strategy

from RM36.85 MYR

Goodreads rating: 3.33

from RM36.85 MYR

In stock: Well Read

If you've ever found yourself nodding along in a meeting without quite grasping the elusive concept of 'strategy,' this book is a godsend. Howell J. Malham Jr. takes what can be a dry topic and injects humor and simplicity with colorful characters and clear illustrations. It's the sort of book that simultaneously enlightens and entertains, ensuring you'll never be out of your depth in those strategy discussions again.
Conversational Power - The Key To Success With People - Thryft

Conversational Power - The Key To Success With People

RM29.41 MYR from RM14.52 MYR Save up to 56%

RM29.41 MYR from RM14.52 MYR Save up to 56%

In stock: Well Read

This book could be a good read for you if you want to enhance your communication skills and gain an advantage in various situations. By harnessing the power of the spoken word, the author provides easy-to-learn techniques that can help you control the minds, emotions, and behavior of others. Whether it's in your personal life, business interactions, or social situations, Conversational Power empowers you to come out ahead and achieve success through effective communication.
Good Luck Have Fun - The Rise Of ESports - Thryft
Roland Li | Skyhorse

Good Luck Have Fun - The Rise Of ESports

RM21.96 MYR from RM14.52 MYR Save up to 51%

Goodreads rating: 3.55

RM21.96 MYR from RM14.52 MYR Save up to 51%

In stock: Well Read

This book is the ultimate insider's guide into the world of esports, where passion meets determination in the global phenomenon of competitive video gaming. Experience the rise of industry giants like Evil Geniuses and League of Legends, while exploring the dark side that lurks behind the success stories. Join the players, companies, and games that have revolutionized the world of sports and competition, challenging everything we thought we knew. Dive into this captivating journey and discover why esports is more than just a game—it's a way of life.
Brand Warfare 10 Rules for Building the Killer Brand : Lessons for New and Old Economy Players - Thryft
David F. D'Alessandro, Michele Owens  | Mcgraw-hill

Brand Warfare 10 Rules for Building the Killer Brand : Lessons for New and Old Economy Players

RM33.13 MYR from RM18.24 MYR Save up to 46%

Goodreads rating: 3.41

RM33.13 MYR from RM18.24 MYR Save up to 46%

In stock: Very Good

If you're interested in why some brands become household names while others fade into obscurity, "Brand Warfare" is a must-read. It's packed with insights from real-world examples and gives you actionable strategies to make your brand stand out. D'Alessandro's battle-tested rules could transform how you approach marketing and brand identity.
The Art of Engagement: Bridging the Gap Between People and Possibilities - Thryft
Rich Berens, Jim Haudan  | Mcgraw Hill

The Art of Engagement: Bridging the Gap Between People and Possibilities

RM21.96 MYR from RM14.52 MYR Save up to 51%

Goodreads rating: 4.1

RM21.96 MYR from RM14.52 MYR Save up to 51%

In stock: Well Read

Recommendation: This book is a must-read for anyone who wants to bridge the gap between strategies and execution in their organization. With real-world case studies and practical tools, Jim Haudan provides a roadmap to engage employees at every level and achieve strategic goals. The unique feature of this book lies in its highly visual "learning maps" and illustrations, making it easy for readers to understand and apply the concepts. Whether you're a CEO, manager, or team leader, "The Art of Engagement" will empower you to communicate effectively, motivate your workforce, and drive the success of your company.
Producing for TV and New Media : A Real-World Approach for Producers - Thryft
Dustin Morrow, Kacey Morrow, Cathrine Kellison  | Routledge

Producing for TV and New Media : A Real-World Approach for Producers

RM21.96 MYR from RM14.52 MYR Save up to 78%

Goodreads rating: 3.57

RM21.96 MYR from RM14.52 MYR Save up to 78%

In stock: Like New, Very Good

This book is perfect for individuals who aspire to become a TV or new media producer. It offers practical insight into the industry by including interviews with professionals and providing new sample production forms and contracts. The "Focus on New Media" sections highlight emerging media making it an up-to-date source of information. The book also includes updated web link resources and a companion website with sample forms and contracts.
Selling The Wheel: Choosing The Best Way To Sell For You Your Company Your Customers - Thryft
Howard Stevens, Jeff Cox  | Touchstone

Selling The Wheel: Choosing The Best Way To Sell For You Your Company Your Customers

RM33.13 MYR from RM14.52 MYR Save up to 56%

Goodreads rating: 4.19

RM33.13 MYR from RM14.52 MYR Save up to 56%

In stock: Well Read

This book could be a good read for you if you're searching for the most effective sales approach that suits your personality and your customers' needs. Through an engaging story, Selling the Wheel introduces four distinct selling styles, helping you understand which approach aligns best with your strengths and how to adapt to changing markets. Packed with practical insights, this book will empower you to navigate the ever-evolving landscape of sales and achieve success in your endeavors.
Men's Style: The Thinking Man's Guide to Dress - Thryft
Russell Smith | Thomas Dunne Books

Men's Style: The Thinking Man's Guide to Dress

RM64.84 MYR from RM44.30 MYR Save up to 33%

Goodreads rating: 3.64

RM64.84 MYR from RM44.30 MYR Save up to 33%

In stock: Very Good

If you appreciate the subtleties of a well-tailored suit and the crispness of a perfectly folded pocket square, Russell Smith's guide is for you. It's an insightful take on not just what to wear but how to wear it, allowing you to express your personal style with confidence. Elevate your wardrobe and your presence with this smart, accessible read.

Explore Creative Nonfiction

At Thryft, our Creative Nonfiction collection invites readers to explore the boundary between fact and storytelling. Whether you're delving into an illuminating memoir or an insightful essay, these works offer unmatched perspectives. Discover narratives that not only inform but also captivate with their artistic expression.