Creative Nonfiction

Dive into the world of Creative Nonfiction at Thryft. Our collection features compelling narratives blending factual reporting with artistic storytelling. From gripping memoirs to engaging essays, explore various perspectives on our dynamic world.

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Magazine Editors Talk to Writers - Thryft
Judy Mandell | Wiley

Magazine Editors Talk to Writers

Regular price RM37.00 MYR RM15.00 MYR 59% off

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Goodreads rating: 5.0

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85% off est. retail
Top editors share inside information on how magazine publishing really works Based on incisive interviews with editors from such leading publications as Esquire, Parade, Field & Stream, American Baby, and Ladies' Home Journal, this indispensable book gives you all the information you need to write successfully for magazines. Invaluable advice and tips from editors representing the whole spectrum of magazine publishing will help you break into the category of your choice. Here's the inside scoop
Seven Power Strategies for Building Customer Loyalty
Paul R. Timm | Amacom Books

Seven Power Strategies for Building Customer Loyalty

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Goodreads rating: 3.0

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Staying afloat in today's market means keeping your customers coming back for more, and this book could be your anchor. Paul R. Timm offers insight into creating A-Plus value that can turn casual customers into loyal advocates. It's ideal for business owners and entrepreneurs eager to elevate their customer service and retention levels.
Producing a First-class Newsletter - Thryft

Producing a First-class Newsletter

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Goodreads rating: 2.5

Regular price RM26.00 MYR RM15.00 MYR 42% off

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This book can be useful for anyone who wants to improve the quality of their newsletters, whether for personal or professional purposes. Barbara Fanson’s book offers practical tips for planning, budgeting, designing, and typesetting newsletters. It covers both traditional typesetting and desktop publishing. Readers can expect to learn important skills on editorial content, style, layout, and design, enabling them to produce newsletters that inform and engage their audience. One of the book’s most distinctive features is its emphasis on creating a first-class newsletter while staying within budget.
PR 2.0 : New Media, New Tools, New Audiences - Thryft
Deirdre Breakenridge | Ft Pr

PR 2.0 : New Media, New Tools, New Audiences

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Goodreads rating: 3.43

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This book could be a great read for marketing and PR professionals who are interested in understanding and utilizing new media tools and social networking concepts. It offers practical guidance and real-world examples of how to effectively apply new media strategies to achieve results in public relations work. The book features an extraordinary array of new PR best practices, including setting up online newsrooms, using visual and social media in releases, and leveraging new online research and analytics tools. It also includes interviews with leading PR 2.0 practitioners, making it a valuable resource for anyone looking to master the newest tools and stay ahead in the ever-evolving world of public relations.
Blow the Doors Off Business as Usual! Seven Choices for Curing the "Dead People Working" Syndrome

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84% off est. retail
Feeling stuck in your job? "Blow the Doors Off Business as Usual!" might just be the jolt you need. The Freibergs serve up practical advice with a touch of inspiration, perfect for anyone looking to rekindle their passion for their work and become truly indispensable in their role. A must-read for transforming the daily grind into meaningful engagement.
Communicating in Professional Contexts - Thryft
H.L. Goodall Jr. | Cengage Learning

Communicating in Professional Contexts

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Goodreads rating: 4.0

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This book would be great for anyone looking to improve their communication skills in a professional setting. The CCCD model provides a structured approach to building presentation competencies while the use of technology helps to integrate modern communication methods. The theoretical foundation provides a deeper understanding of organizational communication that can be applied in various workplaces. Users would appreciate the engaging narrative style that makes learning enjoyable.
Writing Treatments That Sell - How To Create And Market Your Story Ideas To The Motion Picture And TV Industry - Thryft

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78% off est. retail
"Writing Treatments That Sell" is a must-read for anyone trying to break into the film or television industry. This book offers a comprehensive guide on how to create an effective treatment for various types of productions. It includes valuable information on copyrighting original ideas and acquiring rights to stories. The book is the perfect resource for beginners and seasoned writers alike, offering a clear road map to navigate the complex landscape of Hollywood's film and television markets.
Foundations of Marketing - Thryft

Foundations of Marketing

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Goodreads rating: 3.7

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"Foundations of Marketing" is an essential read for those seeking an easy-to-understand introduction to marketing. With its focus on real-world examples, students will learn how marketing can add value to customers and organizations. The dedicated chapter on digital marketing is particularly useful for navigating the ever-changing landscape of social media. The book also features case studies on successful companies in the service sector, as well as effective viral campaigns used by charitable organizations. Overall, "Foundations of Marketing" provides a comprehensive framework for understanding the key concepts and strategies involved in modern marketing.
The Healthy Company: Eight Strategies to Develop People, Productivity, and Profits - The New Manager's Guide to Corporate Health

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If you’re stepping into management, "The Healthy Company" could be your next best read. Bob Rosen shares practical advice that bridges the gap between employee satisfaction and profit growth. It's not just theory; the book is packed with real-world cases that illustrate how a healthy corporate culture can indeed drive a company's success. This could be the guide that helps you understand and implement strategies that benefit both the people and the balance sheet.
The Marketing Gurus: Lessons from the Best Marketing Books of All Time

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If you're looking to dip your toes into the vast sea of marketing knowledge without getting overwhelmed, "The Marketing Gurus" is like a compass guiding you through. It provides time-efficient learning from the titans of the trade. Imagine having a personal guide distilling the essence of marketing mastery into actionable nuggets that can help you elevate your strategy and understanding of the market today.
New Products Management - Thryft
C. Merle Crawford | Mcgraw Hill Higher Education

New Products Management

Regular price RM22.00 MYR RM15.00 MYR 32% off

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Goodreads rating: 3.51

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95% off est. retail
New Products Management by Crawford and DiBenedetto is an essential read for new product managers looking to improve their skills. The book provides a balanced view from both a managerial and marketing perspective, offering new examples and research to keep the content current. Readers can expect to gain a deep understanding of new product development strategies and techniques that can be applied in real-world scenarios.
Tapworthy: Designing Great iPhone Apps
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Josh Clark | O'reilly Media

Tapworthy: Designing Great iPhone Apps

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Goodreads rating: 4.0

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If you're serious about elevating your iPhone app above the crowded marketplace, "Tapworthy" is your playbook for standout design. Josh Clark doesn't just theorize; he offers a visually rich, example-laden journey that can transform your sketches into engaging, user-friendly applications. Ideal for designers eager to leave their mark, this book is equally accessible to programmers and managers looking to understand the nuances of great app design.
Managing Humans: Biting and Humorous Tales of a Software Engineering Manager
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Michael Lopp | Apress

Managing Humans: Biting and Humorous Tales of a Software Engineering Manager

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Goodreads rating: 3.93

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If you're looking to understand the dynamics of tech teams beyond just the code, "Managing Humans" is a treasure trove. Michael Lopp uses wit and experience from his storied career to tackle the human side of tech. It’s not just a manual; it’s a collection of stories that will help you navigate the quirks and complexities of managing creative, brilliant, and often eccentric engineers.
The New Influencers: A Marketer's Guide to the New Social Media
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Geoffrey A. Moore, Paul Gillin  | Linden Publishing

The New Influencers: A Marketer's Guide to the New Social Media

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Goodreads rating: 3.77

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If you're looking to navigate the shifting tides of marketing in the digital age, "The New Influencers" could streamline your journey. Paul Gillin unpacks the disruptive power of social media and blogs, offering tangible strategies to engage with key online personalities effectively. Whether you run a small business or helm marketing at a large firm, this book could be the compass you need to leverage the influence economy to your brand's advantage.
Wayfinding Leadership - Ground-Breaking Wisdom for Developing Leaders
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RM34.00 MYR

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77% off est. retail
If you're looking for a fresh perspective on leadership, "Wayfinding Leadership" could be a compass for your managerial journey. The book bridges ancient navigational principles with modern-day leadership challenges. Its unique approach intertwines storytelling with practical applications, making for an engaging read that's both enlightening and action-oriented. As you traverse its pages, you might find yourself charting a new course towards effective, inspired leadership.
Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation
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79% off est. retail
Thinking about shaking things up in your organization or just looking for a way to harness creativity? 'Change by Design' isn't just a playbook for designers; it's a deep dive for anyone who wants to implement the magic of design thinking into their strategies. Imagine blending the creative with the pragmatic in a way that can revolutionize not just products, but the way you approach problems and opportunities in business and beyond. This could be your guide to rethinking everything from your morning routine to your business's next big project.
Perfect Phrases for Business Letters
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Ken O'Quinn | Mcgraw Hill

Perfect Phrases for Business Letters

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Goodreads rating: 3.61

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If crafting a compelling business letter feels daunting, or if you've ever found yourself struggling to find the right words to convey your message professionally, "Perfect Phrases for Business Letters" could be your go-to guide. Imagine feeling confident as you draft proposals, motivate your team, or engage with customers, thanks to this book's treasure trove of diplomatic and precise phrases tailored to meet your business needs.
Howard's Gift
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Eric Sinoway | St. Martins Press-3pl

Howard's Gift

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Goodreads rating: 4.0

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"Howard's Gift" is more than a mentee's tribute; it's a treasure of insights. This book offers a collection of relatable anecdotes and profound advice from Howard Stevenson, the renowned Harvard Business School professor. Whether you're at a career crossroads or simply seeking wisdom on life's journey, it's like having a personal mentor guide you through the pivotal decisions and encourage you to seize your potential.
Mavericks at Work: Why the Most Original Minds in Business Win
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William C. Taylor, Polly G. LaBarre  | Harper

Mavericks at Work: Why the Most Original Minds in Business Win

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Goodreads rating: 3.76

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If you're looking to shake things up in your professional life, "Mavericks at Work" could be the spark of inspiration you need. Taylor and LaBarre take you on a whirlwind tour of unconventional wisdom, celebrating the thinkers who dare to zig where others zag. It's not just about success; it's about redefining it on your own terms.
Eureka! The Entrepreneurial Inventor's Guide to Developing, Protecting, and Profiting from Your Ideas
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80% off est. retail
If you're tinkering with an invention and dreaming of turning it into a lucrative product, "Eureka!" could be your roadmap. Robert J. Gold lays out a clear path for developing, protecting, and profiting from your ideas, blending insight with practical advice. Ideal for the inventive spirit poised to enter the entrepreneurial arena.
10 Secrets I Learned from The Apprentice
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Beth Gottfried, Anthony Parinello  | Chamberlain Bros.

10 Secrets I Learned from The Apprentice

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Goodreads rating: 3.67

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If you're intrigued by the cutthroat dynamics of reality shows like The Apprentice and wonder if there's a practical application for such strategies in real-world business, this book might resonate with you. Reflecting on the behaviors and tactics of contestants and Trump, it offers insights into aggressive, confident approaches to climbing the corporate ladder. The lessons framed here could give your career playbook an edgy, competitive twist.
Design
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Tom Peters | Dk

Design

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Goodreads rating: 3.95

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If you're someone always on the lookout for engaging, bite-sized insights that can spark your creativity and elevate your understanding of design, this might just be your next page-turner. Reflecting on Tom Peter's passionate take on the subject could be the kind of fuel you need for your next big idea or project.
Competitive Branding: Winning in the Market Place With Value-Added Brands
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Torsten H. Nilson | Wiley

Competitive Branding: Winning in the Market Place With Value-Added Brands

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Goodreads rating: 4.0

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If you're aiming to make your mark in the market, "Competitive Branding" could be your guidebook. Torsten H. Nilson offers not just in-depth analysis and methodologies but also practical advice on brand building that has stood the test of time. It's for professionals hungry for strategic insight on branding in a competitive landscape. This isn't just theory; it's actionable wisdom that covers everything from concept to execution. Whether you're a marketer, an entrepreneur, or a branding specialist, you'll find its examples inspiring and its advice sound.
The Brandgym - A Practical Workout for Boosting Brand and Business - Thryft
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David Taylor | Wiley

The Brandgym - A Practical Workout for Boosting Brand and Business

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Goodreads rating: 4.14

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If you're feeling pumped to flex your business's branding muscles, "The Brandgym" could be your go-to. David Taylor doesn't just touch on the surface of branding; he dives into actionable strategies that could shape your brand into something memorable and robust. It's a workout plan for your company's identity that's bound to spark creativity and grow with you.
Money-Making Mom: How Every Woman Can Earn More and Make a Difference - Thryft
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Crystal Paine | Thomas Nelson

Money-Making Mom: How Every Woman Can Earn More and Make a Difference

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Goodreads rating: 3.96

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Imagine stepping into a life where financial stress is a distant memory, where every dollar you earn fuels not just your bank balance but also your passions and the causes you believe in. "Money-Making Mom" by Crystal Paine isn't just a stepping stone towards financial liberation; it's a catalyst for personal triumph and making a meaningful impact. This read is for you if you're looking to blend purpose with your pursuit of financial independence.
Big Magic: Creative Living Beyond Fear - Thryft
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Elizabeth Gilbert | Bloomsbury

Big Magic: Creative Living Beyond Fear

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Goodreads rating: 3.96

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60% off est. retail
Elizabeth Gilbert, the bestselling author of Eat Pray Love, delves into the mysterious nature of inspiration and creativity in this insightful book. She encourages readers to embrace curiosity, let go of needless suffering, and pursue their passions fearlessly. Whether you are an aspiring writer, artist, or simply seeking more mindfulness in your life, Big Magic offers a world of wonder and joy. Sorry! Book description for this title is not available.
The Innovator's Extinction: How best intentions and natural selection will drive your company into the grave - Thryft
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87% off est. retail
The battlefield of innovation within the corporate world is fraught with peril, resembling a biological struggle for survival. "The Innovator's Extinction" is more than a manual; it's a survival kit for the corporate disruptor. If you feel like your fresh ideas are constantly being smothered, this book not only empathizes but offers the weaponry—in insights and strategies—to ensure that the cycle of corporate resistance doesn't render your innovations extinct. It's trench warfare wisdom for the bold intrapreneur, told through the scars of experience.
Successful Consulting - Thryft
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Anna Hipkiss | Teach Yourself

Successful Consulting

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Goodreads rating: 3.73

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If you're treading the waters of consulting or eyeing the plunge, "Successful Consulting" offers a solid lifebuoy of wisdom. Rather than dry theory, it delivers practical footsteps to actually fill the shoes of a consultant with confidence. From turning the key in reports and presentations to the art of client relationships, imagine it as your seasoned mentor in paperback, ensuring you're not only heard but also remembered in the consulting arena.
Leadership and the Art of Struggle					How Great Leaders Grow Through Challenge and Adversity - Thryft
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86% off est. retail
If you've ever felt the pressure of leading through tough times, this book could be a lighthouse for you. It doesn't sugarcoat the reality of leadership struggles. Instead, it provides a meaningful roadmap for enduring and growing from the challenges you face, making it an essential resource for any leader dedicated to their personal and professional growth.
Better and Faster: The Proven Path to Unstoppable Ideas - Thryft
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Jeremy Gutsche | Currency

Better and Faster: The Proven Path to Unstoppable Ideas

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Goodreads rating: 3.99

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If you're feeling stuck or you're a serial strategist searching for that edge in unpredictability, "Better and Faster" might just be your new playbook. Gutsche isn't just presenting ideas; he's offering a lens to see the world differently. This book holds the potential to shift your mindset, by breaking down mental barriers and speeding up your capacity to identify opportunities. It's for the innovator in you that's itching for a method to the madness of success.
Think Better: An Innovator's Guide To Productive Thinking - Thryft
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Tim Hurson | Mcgraw-hill

Think Better: An Innovator's Guide To Productive Thinking

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Goodreads rating: 3.86

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"Think Better" isn't just a read; it's an investment in your cognitive toolkit. Tim Hurson lays out a practical, structured method to enhance your problem-solving prowess, blending creative with critical thinking. It's especially potent if you're feeling stuck in a creative rut or navigating complex business challenges. By embracing Hurson's Productive Thinking model, you can transform obstacles into opportunities, ensuring each idea matures into actionable strategies. This could be the brainpower boost you've been searching for.
Professional Children's Portrait Photography: Techniques and Images from Master Photographers - Thryft
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Lou Jacobs Jr. | Amherst Media

Professional Children's Portrait Photography: Techniques and Images from Master Photographers

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Goodreads rating: 3.69

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If you have a passion for photographing the genuine, lively spirit of children, this book is a treasure trove. You'll dive into the minds of 15 professional photographers who share their secrets on capturing the essence of youth. It's not just about the snapshots – it's a whole spectrum of connecting with the young subjects, selecting attire, and handling the challenging moments, all the while paving the path to a successful photography business.
TED Talks Storytelling : 23 Storytelling Techniques from the Best TED Talks - Thryft
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60% off est. retail
Recommendation: Hey there! If you want to take your presentations to the next level, "TED Talks Storytelling: 23 Storytelling Techniques from the Best TED Talks" is a must-read for you. This book reveals the secret behind delivering a great TED talk - storytelling. By studying over 200 TED talks, the author discovered that stories were the common thread among all the captivating talks. Packed with case studies and practical tips, this short but powerful guide will teach you how to inject life into your presentations and keep your audience mesmerized. Get ready to leave a lasting impression and connect with your listeners on a whole new level!
Conceptual Blockbusting - A Guide To Better Ideas, Fourth Edition - Thryft
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James L. Adams | Basic Books

Conceptual Blockbusting - A Guide To Better Ideas, Fourth Edition

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Goodreads rating: 3.78

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This book could be a good read for someone looking to unlock their creativity and break free from the constraints of conventional thinking. James Adams's unique approach, incorporating psychology, engineering, art, and philosophy, helps to identify and overcome the various blocks that hinder the full potential of our minds. With interactive exercises and contemporary examples, Conceptual Blockbusting guides readers on a journey to embrace alternative ways of thinking and discover the joy of creativity.
This book is a must-read for managers looking to transform their workplace into an innovative and efficient environment. By introducing the concept of idea-generating clubs, the author empowers employees to take ownership of problem-solving. With step-by-step guidance, managers can tap into the collective genius of their team, foster collaboration, and boost morale. In a world where doing more with less is a necessity, this book offers practical strategies to drive innovation and ensure survival in tough times.
Digital Marketing - Strategy, Implementation And Practice - Thryft
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Recommendation: This book is a must-read for anyone looking to optimize their digital marketing strategies. Packed with real-life case studies and expert interviews, it provides practical guidance to help you navigate the ever-evolving world of digital media. From understanding user behavior to leveraging social media platforms, this book will empower you to take your marketing efforts to the next level and amplify your brand online. Don't miss out on this invaluable resource!
Innovate the Pixar Way: Business Lessons from the World's Most Creative Corporate Playground - Thryft
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This book could be a good read for individuals interested in learning about innovation and creativity in the business world. The book provides practical tips on how to create an innovative workspace, focusing on the importance of quality and maintaining a childlike sense of wonder in the workplace. The book provides real-life examples of other leading organizations, such as Google and Nike, who have also utilized innovative strategies in their businesses. Overall, this book can inspire readers to unleash their creativity and think outside the box in their work environments.
Business Communication : Process and Product - Thryft
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Business Communication: Process and Product is a must-read for anyone looking to improve their communication skills in a professional environment. Guffey's unique 3-x-3 process offers a practical and strategic approach to solving communication problems and creating successful communication products. With over 3,000 student-oriented pages, excellent document models, and unparalleled support, this book is a valuable resource for any student or instructor seeking to improve their business communication skills.
New Influencers : A Marketer's Guide to the New Social Media - Thryft
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RM38.00 MYR

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Recommendation: "New Influencers" is a game-changer, providing insights into the world of social media marketing. Paul Gillin identifies the new influencers and their motivations and offers practical strategies that cater to both large and small organizations. If you're seeking to leverage the power of social media and gain a competitive advantage for your business, then this book is a must-read.
Managing the Design Factory - Thryft
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Donald G. Reinertsen | Free Press

Managing the Design Factory

RM45.00 MYR

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Goodreads rating: 4.19

RM45.00 MYR

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69% off est. retail
This book could be a good read for product developers and managers who want to develop a quantitative approach for decision making. Reinertsen challenges readers to think critically about their product development process and offers practical tools to improve it. The book emphasizes the importance of hitting the "sweet spot" of quality, cost, and time in product development and provides concrete examples from different industries to illustrate these concepts. Overall, Managing the Design Factory is a valuable resource for those looking to optimize their product development process.
The Power of Creative Intelligence : 10 Ways to Tap into Your Creative Genius - Thryft
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Tony Buzan | Thorsons

The Power of Creative Intelligence : 10 Ways to Tap into Your Creative Genius

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Goodreads rating: 3.76

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This book is perfect for individuals who feel like they lack creativity or need to improve their creative thinking skills. Tony Buzan provides practical tools and exercises to help readers tap into their potential and come up with innovative ideas. One unique aspect of this book is the use of Mind Map techniques and learning from geniuses like Da Vinci and The Beatles. Reading this book will not only help readers become more creative, but also provide a sense of energy and enthusiasm.
Growth Hacker Marketing : A Primer on the Future of PR, Marketing and Advertising - Thryft
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Ryan Holiday | Portfolio Books

Growth Hacker Marketing : A Primer on the Future of PR, Marketing and Advertising

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Goodreads rating: 3.77

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Growth Hacker Marketing could be a good read for entrepreneurs who are starting their businesses with a limited marketing budget. Ryan Holiday teaches how to leverage the power of Growth Hacking to promote a brand via social media and other online channels. The book features real-life examples from successful start-ups and provides essential insights to create a strategy around creating sensational success.
Film Production Management - Thryft
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Bastian Clevé | Focal Press

Film Production Management

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Goodreads rating: 4.02

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Film Production Management provides a practical and comprehensive guide to producing a screenplay, including budgeting, scheduling, location scouting, and more. It offers valuable tips for low-budget productions and includes sample forms and charts for daily use in production offices. With over 80 films under his belt, Cleve's expertise makes the book an indispensable resource for anyone aspiring to work in Hollywood's production departments.
Fashion Inside Out : Daniel V's Guide to How Style Happens from Inspiration to Runway and Beyond - Thryft
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"Fashion Inside Out" offers a rare behind-the-scenes glimpse into the fashion industry's inner workings. It features insight from the author and other prominent industry professionals on where fashion ideas come from and the design process. The book is ideal for anyone interested in fashion who longs for a deep understanding of its inner workings.
The Craft of Writing Articles - Thryft
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Gordon Wells | Allison & Busby

The Craft of Writing Articles

RM14.00 MYR

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Goodreads rating: 4.0

RM14.00 MYR

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The Craft of Writing Articles by Gordon Wells is a must-read for writers who want to learn the ins and outs of crafting compelling articles. Wells draws from his vast experience as an author of over forty non-fiction books to provide practical guidance on finding topics, researching, and structuring your work. This book serves as an excellent guide for writers looking to hone their craft and produce high-quality work that will be well-received by readers.
Content Machine : Use Content Marketing to Build a 7-figure Business With Zero Advertising - Thryft
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RM20.00 MYR

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This book is an excellent resource for entrepreneurs and marketers who want to expand their business using content marketing without relying on expensive advertising. The author shares his own experience of building a successful business using content marketing and offers practical guidance on creating and scaling your own content marketing efforts. The book also includes useful frameworks and downloads to help readers with every aspect of content marketing, making it an invaluable resource for any business owner or marketing professional.
This Business Of Broadcasting - A Practical Guide To Jobs & Job Opportunities In The Broadcasting Industry - Thryft
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This book is an essential guide for anyone seeking a career in broadcasting. It provides a comprehensive overview of the industry and its job functions and salaries, as well as offering expert advice on education, resumes, interviews, and internships. Users can expect to gain insights from interviews with industry veterans and fast-track newcomers to develop their own successful paths.
Visual Teams : Graphic Tools for Commitment, Innovation, and High Performance - Thryft
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David Sibbet | Wiley

Visual Teams : Graphic Tools for Commitment, Innovation, and High Performance

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Goodreads rating: 3.87

Regular price RM41.00 MYR RM15.00 MYR 63% off

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87% off est. retail
This book could be a good read for someone involved in team building and development. By using visual tools and methods, the book provides a unique approach to help teams reach high performance in today's work environment. It explores the principles and practices of creative design teams and introduces the Drexler/Sibbet Team Performance Model, offering a comprehensive framework, best practices, and unique visual tools for becoming an innovative, high-performance team. So, if you want to improve your team's communication, collaboration, and effectiveness, this book will guide you through the power of visualization.

Explore Creative Nonfiction

At Thryft, our Creative Nonfiction collection invites readers to explore the boundary between fact and storytelling. Whether you're delving into an illuminating memoir or an insightful essay, these works offer unmatched perspectives. Discover narratives that not only inform but also captivate with their artistic expression.