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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign - Thryft
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David Peck | Wiley

Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign

from RM30.66 MYR

Goodreads rating: 3.75

from RM30.66 MYR

69% off est. retail

Out of stock

This book provides a comprehensive guide to help you ask the right questions before diving into a social media marketing campaign. With expert insights and practical advice, author David Peck equips you with the knowledge you need to avoid common pitfalls and engage your customers effectively. Whether you're a small business owner or a job seeker, this book will teach you how to harness the power of social media to drive success for your brand or organization. By addressing the essential questions, you'll be able to create and implement a strategic marketing campaign that will keep your customers coming back for more.
The Gordian Knot : Political Gridlock on the Information Highway - Thryft
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Richard Jay Solomon, Lee W. McKnight, W. Russell Neuman  | Mit Pr

The Gordian Knot : Political Gridlock on the Information Highway

from RM46.52 MYR

Goodreads rating: 5.0

from RM46.52 MYR

75% off est. retail

Out of stock

The Gordian Knot provides a detailed historical account of the national debate surrounding the development of a national information infrastructure. The authors outline the issues with the political process surrounding the policy-making and provide a policy proposal for a reformed regulatory structure that builds and protects meaningful competition. This book is perfect for those interested in the history of telecommunications, radio, and television broadcasting and the policy-making surrounding these industries.
Discover Your Inner Economist: Use Incentives to Fall in Love, Survive Your Next Meeting, and Motivate Your Dentist - Thryft
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Tyler Cowen | Plume

Discover Your Inner Economist: Use Incentives to Fall in Love, Survive Your Next Meeting, and Motivate Your Dentist

RM33.03 MYR from RM21.89 MYR 37% off

Goodreads rating: 3.41

RM33.03 MYR from RM21.89 MYR 37% off

66% off est. retail

Out of stock

If you're intrigued by the idea that the principles of economics can actually influence and improve your daily decisions, Tyler Cowen's book is for you. It's a smart read that applies complex economic concepts to everyday life in a way that's both accessible and entertaining. Whether it's choosing a meal or handling a tedious meeting, you'll learn how to use incentives to better your life and interactions with others. Turn the dry world of economic theory into practical strategies for your personal growth and betterment.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.