Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Marketing Concepts and Strategies
William M. Pride, O.C. Ferrell  | Houghton Mifflin Co.

Marketing Concepts and Strategies

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Goodreads rating: 3.28

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If you're diving into marketing, this book would be like having a seasoned mentor in the field. It's thorough, providing a solid understanding of marketing concepts and strategies that have stood the test of time. Plus, for those who appreciate the evolution of marketing theories, it offers an insightful historical perspective that can be valuable for understanding our current digital age.
Fortune Digest
Clark Scott | Oxmoor House

Fortune Digest

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Goodreads rating: 0.0

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If you're looking to soak up knowledge from top business minds but have limited time, "Fortune Digest" is like a sampler platter for your entrepreneurial spirit. It distills the essence of must-read business classics, allowing you to grasp key principles and strategies without investing hours into each tome. Perfect for the busy go-getter eager to learn from the best.
Womenomics: Work Less, Achieve More, Live Better

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"Womenomics" comes as a beacon of hope for those navigating the often choppy waters of career advancement while seeking balance in personal life. The book doesn't just argue the case for the invaluable role of women in the workplace; it serves as a pragmatic guide for shaping a fulfilling career without falling prey to burnout. If you find yourself craving both professional success and personal well-being, this read might just chart the course for your professional odyssey.
Inside Network Marketing - An Expert's View Into The Hidden Truths And Exploited Myths Of America's Most Misunderstood Industry - Thryft

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Curiosity about network marketing might have led you here, and Leonard W. Clements offers a backstage pass. He unpacks the intricacies of MLM compensation plans and shatters common misconceptions. This book isn't about sugarcoating the industry; it's an assurance that if you're seeking to sift myths from truths and strategic know-how from sales talk, you're on the right page. Clements' experience could be the compass you need in the MLM labyrinth.
The Learning Edge - How Smart Managers and Smart Companies Stay Ahead
Lu Stanton León, Calhoun W. Wick  | Mcgraw-hill

The Learning Edge - How Smart Managers and Smart Companies Stay Ahead

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Goodreads rating: 3.0

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As a smart manager or an entrepreneur looking to cement your company's future, "The Learning Edge" is your playbook. It's like having a business mentor in book form, offering insights into transforming your company into a dynamic learning organization—the kind Fortune magazine hints will dominate the new age. This is where theory meets practice, a guide for those ready to steer their team towards continuous improvement and innovation.
Economics - Thryft

Economics

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If the world of economics seems daunting to you, this book might just be what you need to break down complex economic concepts into digestible bits. Richard G. Lipsey's approach in 'Economics' gears towards making sense of current global economic challenges, and gives insights into the tools economists use to navigate such issues. With its focus on contemporary problems like health care, income distribution, and unemployment, you'll be gaining a current and applicable understanding of economics.
Information Systems Management in Practice - Thryft

Information Systems Management in Practice

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"Information Systems Management In Practice provides practical insights into the management of information technology. The 7th edition is updated with new topics like digital convergence, messaging, and instant messaging, as well as a revised discussion on wireless technology. The book also includes case examples to help readers understand how to apply the theory in real-world situations. This book is perfect for executives and students interested in the practical management of IT."
Teachers Wanted: Attracting and Retaining Good Teachers
Daniel Heller | Ascd

Teachers Wanted: Attracting and Retaining Good Teachers

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Goodreads rating: 2.0

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If you're involved in educational leadership or human resources at a school, "Teachers Wanted" could be an essential guide to help you tackle one of your biggest challenges: keeping great teachers. Daniel A. Heller lays out practical strategies, emphasizing partnerships and mentoring, which could help your institution become more successful in retaining effective teaching staff.
Juggernaut: The German Way of Business: Why It Is Transforming Europe—and the World
Philip Glouchevitch | Simon & Schuster

Juggernaut: The German Way of Business: Why It Is Transforming Europe—and the World

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If you're fascinated by the dynamics of global business or if you're curious about what makes Germany's economy tick, "Juggernaut" is an enlightening read. Philip Glouchevitch dives into Germany's business culture, combining historical context with an examination of its robust apprenticeship system and small to mid-sized enterprises. His insights could offer you a nuanced understanding of how Germany has shaped, and continues to shape, the economic landscape of Europe and beyond.
Beyond Maximarketing : The New Power of Caring and Daring - Thryft
Stan Rapp, Thomas L. Collins  | Mcgraw-hill

Beyond Maximarketing : The New Power of Caring and Daring

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Goodreads rating: 4.33

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This book can be a good read for anyone interested in the future of successful companies. It offers a new management philosophy called "a passion for caring and daring" which emphasizes building a strong relationship with customers. The book describes how successful companies can differentiate themselves by having a passionate commitment towards their customers. If you want to learn about the importance of building customer loyalty and how companies can achieve it, this book is a must-read.
Leadership, Capacity Building and School Improvement: Concepts, Themes and Impact
Clive A.J. Dimmock | Routledge

Leadership, Capacity Building and School Improvement: Concepts, Themes and Impact

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If you're passionately involved in education and constantly seeking ways to foster improvement in your institution, this book will resonate with you. Clive Dimmock delves into what makes effective leadership in the educational sphere, offering frameworks that are both authoritative and critically reviewed. It's a deep dive into transforming schools through leadership that not only manages but inspires and builds capacity.
Negotiation: Readings, Exercises, Cases

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If you aspire to sharpen your negotiation skills for better outcomes in management or any collaborative scenario, this book serves as a treasure trove of insights. It offers a hands-on approach with exercises and cases that will arm you with both foundational theories and practical tools, bolstering your confidence and efficiency in high-stakes interactions. The broad applicability of these skills makes it a fit not just for HR professionals but anyone looking to navigate the complex art of negotiation effectively.
Making It Big in Software: Get the Job, Work the Org, Become Great
Sam S. Lightstone | Prentice Hall

Making It Big in Software: Get the Job, Work the Org, Become Great

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Goodreads rating: 3.63

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As you're navigating the tech industry, "Making It Big In Software" could be a beacon. It doesn't just cover how to get your foot in the door, but also how to climb the ladder once you're inside. This book is for anyone who feels like they could use some insider knowledge, real-world tactics, and candid advice to fast-track their growth in the ever-evolving software field.
Marketing Channels: A Management View - Thryft

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If delving into the intricacies of marketing channels and decision-making fascinates you, "Marketing Channels: A Management View" might just be your next great read. Bert Rosenbloom's expertise delivers an insightful blend of theory and practical application, all while addressing the swift technological and cultural shifts in the industry. This book equips you with a managerial perspective that's vital for navigating today's complex marketing landscapes.
Living Smart Home Econ S2 Tb E/N(A) - Thryft

Living Smart Home Econ S2 Tb E/N(A)

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This book is an essential guide to managing a comfortable yet sustainable household. With easy-to-follow tips and practical advice, Living Smart Home Econ equips readers with the knowledge and skills to make informed decisions about their home and lifestyle. Its most distinctive feature is its emphasis on balancing economic efficiency with environmental responsibility, making it an ideal read for anyone who wants to live smart and live well.
Corporate Identity: Making Business Strategy Visible Through Design
OLINS WALLY | Thames Hudson

Corporate Identity: Making Business Strategy Visible Through Design

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Goodreads rating: 4.0

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If you're interested in the intersection of business and design, Wally Olins' "Corporate Identity" offers an insightful look at how strategic design shapes a company's public image. It's a classic read that delivers a deep understanding of branding's role in business strategy, making it especially relevant for entrepreneurs and marketers who want to elevate their brand in a competitive market.
Monopoly Rules: How to Find, Capture, and Control the Most Lucrative Markets in Any Business
Milind M. Lele | Crown Business

Monopoly Rules: How to Find, Capture, and Control the Most Lucrative Markets in Any Business

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Goodreads rating: 4.13

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If the business battlefield feels daunting to you, "Monopoly Rules" could be your tactical guide. Milind Lele provides insight into dominating your market space, making it yours alone to profit from significantly. Think Starbucks and their command over coffee aficionados—that's the kind of monopoly appeal Lele discusses. It's a strategic wakeup call, especially useful when the usual business mantras feel worn and ineffective. This book might just be the key to shifting your mindset from the crowded competition to creating your own blue ocean where you're the unmatched player.
Options, Plain & Simple: Successful Investment Strategies Without Rocket Science
Lenny. Jordan | Financal Times Management

Options, Plain & Simple: Successful Investment Strategies Without Rocket Science

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Goodreads rating: 3.38

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Whether you're a budding investor or a seasoned one looking to demystify the world of options trading, "Options, Plain & Simple" by Lenny Jordan could be your go-to resource. Imagine having complex concepts broken down with engaging stories and practical examples; this book is like a friend who knows the ins and outs of the market, offering advice in layman's terms. It's an educational journey that doesn't forget you're also looking to make smart investment choices.
The Age of Turbulence
Alan Greenspan | Penguin

The Age of Turbulence

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Goodreads rating: 3.65

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If you're intrigued by economics or global finance, Alan Greenspan's "The Age of Turbulence" offers a front-row seat to the workings of the world economy through pivotal historical moments. As a former Federal Reserve Chairman, Greenspan's perspective isn't just educational; it's steeped in his first-hand experiences. It's a must-read for anyone wanting to understand the economic forces that shape our lives.
Independent Feature Film Production - Thryft
Gregory Goodell | St. Martin's Griffin

Independent Feature Film Production

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Goodreads rating: 3.76

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This book can be a good read for aspiring filmmakers who want to learn about the independent film industry. It provides a step-by-step guide on how to develop an independent film, from legal and financial structures, to pre and post production, and distribution strategies. The most distinctive feature of the book is its comprehensive coverage of the entire filmmaking process, making it a valuable resource for anyone looking to produce their own independent film.
Creating Strategic Leverage: Matching Company Strengths with Market Opportunities
Milind M. Lele | Wiley

Creating Strategic Leverage: Matching Company Strengths with Market Opportunities

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Goodreads rating: 4.18

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This book could be a good read for business owners who are looking to gain a competitive edge in their industry. With its focus on analyzing industry structure and determining a company's position within it, this book offers clear solutions for developing and communicating a successful strategy. The case studies from industry giants such as AT&T and Federal Express provide practical examples of how to apply these concepts in real-world settings.
Long Dict International Trade (Eng/Chin) - Thryft

Long Dict International Trade (Eng/Chin)

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If you're delving into the world of international trade, this dictionary could be your silent partner. With its English-Chinese presentation, it eases communication barriers and serves as a reliable resource for understanding complex trade jargon. A trusted companion for students, professionals, and bi-lingual business endeavors.
International Marketing - Thryft
Lloyd C. Russow Vern Terpstra | Dryden Press

International Marketing

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Goodreads rating: 4.0

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International Marketing is a comprehensive guide for anyone looking to understand the intricacies of global business. The expertise of its authors, Michael R. Czinkota and Ilkka Ronkainen, is evident in the wealth of information provided, making it a must-read for students and professionals in the field. The book stands out for its emphasis on export promotion and development, and its focus on practical strategies for global business success.
Fast Second - How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets

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You might think innovation is the key to business success, but "Fast Second" reveals a different perspective that's equally compelling. This book explains how entering a market just in time and scaling it up can be a safer and more profitable strategy. It's perfect if you're interested in strategic planning or if you want to understand how companies like Amazon became titans not by inventing new markets, but by dominating them early on.
Human Value of the Enterprise : Valuing People as Assets - Monitoring, Measuring, Managing - Thryft

Human Value of the Enterprise : Valuing People as Assets - Monitoring, Measuring, Managing

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Goodreads rating: 3.8

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If you are looking to learn how to move beyond traditional accounting and recognize the true value that human assets bring to an organization, then "Human Value of the Enterprise" is the book for you. Andrew May provides practical examples of how to incorporate value-based thinking into HR processes, learning and knowledge management, and mergers and acquisitions. This book is a must-read for anyone looking to understand the importance of valuing people as assets to a business.
Future Shock
Alvin Toffler | Bantam

Future Shock

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Goodreads rating: 3.81

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"Future Shock" feels like a time capsule from 1970 that still resonates today. It delves deep into how rapidly advancing technologies and societal shifts might leave us disoriented. If you're curious about how past generations envisioned the future—a future we're living in—it's a fascinating and thought-provoking read. It urges us to think critically about adaptability and resilience in the face of unrelenting change.
Wiley GAAP - Interpretation And Application Of Generally Accepted Accounting Principles 2009 - Thryft

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This book is a must-have for anyone in the accounting field. It provides comprehensive coverage of all U.S. GAAP principles, making it the go-to resource for understanding and implementing financial reporting standards. With easy-to-understand explanations and practical examples, it helps readers navigate the complexities of GAAP and stay up-to-date with the latest developments. Whether you're a preparer, auditor, or user of financial statements, Wiley GAAP 2009 is an essential tool that you can rely on to ensure accurate and compliant financial reporting.
Becoming American Express: 150 Years of Reinvention and Customer Service - Thryft
Reed Massengill | American Express Company

Becoming American Express: 150 Years of Reinvention and Customer Service

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Goodreads rating: 3.73

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If you're intrigued by the intricacies of corporate evolution, "Becoming American Express" offers an enlightening journey. With engaging stories of the personalities behind the prestigious brand and a visual feast provided by historical photographs and advertisements, this book is a testament to innovative customer service and business adaptation over 150 compelling years. It's an ideal read for those interested in the melding of history, business, and the art of transformation.
How the Web Was Won: Microsoft from Windows to the Web - The Inside Story of How Bill Gates and His Band of Internet Idealists Transformed a Software Empire

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"How The Web Was Won" is a must-read for anyone interested in the history of technology, especially for those who want to understand the rise of Microsoft and its impact on the PC industry. Andrews' researched portrayal of characters and business strategies offers a dramatic account of Microsoft's transition from a software empire to an internet giant, and its ensuing anti-monopoly charges. One of the unique features of this book is its focus on the personalities of the people behind Microsoft's success.
Keeping Score - Using The Right Metrics To Drive World-Class Performance - Thryft
Mark Graham Brown | Quality Resources

Keeping Score - Using The Right Metrics To Drive World-Class Performance

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Goodreads rating: 3.52

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This book is a must-read for anyone who wants to improve their organization's performance. By teaching you how to identify the right metrics and measure them effectively, "Keeping Score" provides a practical framework for achieving success. With its emphasis on customer satisfaction, product quality, and employee engagement, this book will guide you in creating a measurement system that truly reflects your organization's goals. Through its step-by-step approach and insightful examples, "Keeping Score" equips you with the tools necessary to drive continuous improvement and achieve world-class performance.
Breaking News: How the Wheels Came Off at Reuters
Brian Mooney | Capstone

Breaking News: How the Wheels Came Off at Reuters

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Goodreads rating: 3.71

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If you're intrigued by the media industry's inner workings or have a keen interest in journalism, "Breaking News" is a compelling read. It takes you behind the scenes of a major news organisation's decline, offering exclusive insights thanks to the authors' first-hand experience and interviews. It's not just for journalists; anyone fascinated by business downfall stories will find this book revealing and thought-provoking.
Six Sigma for Managers: 24 Lessons to Understand and Apply Six Sigma Principles in Any Organization

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If you’re looking to cut through the complexity and get to the heart of efficient business management, this book might just be your compass. Greg Brue distills Six Sigma into 24 digestible lessons, sparing you the headache of slogging through dense statistics. It's perfect for a manager eager to enhance processes without getting bogged down in the theoretical quagmire.
Movie Marketing: Opening the Picture and Giving It Legs
Tiiu Lukk | Silman-james Press

Movie Marketing: Opening the Picture and Giving It Legs

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Goodreads rating: 3.42

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If you're intrigued by the inner workings of film promotion or considering a dive into the industry yourself, this read is invaluable. The book pulls back the curtain on the marketing magic behind both blockbusters and indie favorites. It's a treasure trove of case studies that will arm you with knowledge from real-world campaigns and give you a nuanced understanding of what it takes to make a film shine in the marketplace.
Electronic Marketing and the Internet - Thryft
Stewart & Westberg Kate Adam | Prentice Hall

Electronic Marketing and the Internet

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Goodreads rating: 0.0

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This book could be a good read for you if you want to navigate the world of electronic marketing and understand its significance for marketers. With its practical approach and interactive format, it allows you to dive into the subject and engage with the material. By addressing common questions and providing hands-on activities, it ensures that you grasp the concepts and apply them in real-life situations. Master the digital landscape and stay ahead in the ever-evolving marketing industry with this comprehensive guide.
How "You" are Like Shampoo for Job Seekers : The Proven Personal Branding System to Help You Succeed in Any Interview and Secure the Job of Your Dreams - Thryft

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- This book is a valuable resource for job seekers who want to learn how to brand themselves to potential employers. The step-by-step system presented in the book helps readers define and communicate their unique personal brand, making them stand out during job interviews. The five everyday activities highlighted in the book are practical and easy-to-follow, allowing readers to take control of their personal brand and increase their chances of landing their dream job. Highly recommended for anyone in the job market.
Production Management Systems
John Harhen, James Shivnan, Browne  | Addison-wesley

Production Management Systems

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Goodreads rating: 0.0

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If you're fascinated by the evolution of production and operations management, this book offers a compelling dive into the methodologies that shaped industries of the past. It presents a comprehensive view of production management systems that were groundbreaking for its time, and understanding these can provide a foundational perspective for anyone studying business efficiency or industrial engineering.
Selling in a Crisis: 55 Ways to Stay Motivated and Increase Sales in Volatile Times
Jeb Blount | Wiley

Selling in a Crisis: 55 Ways to Stay Motivated and Increase Sales in Volatile Times

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Goodreads rating: 3.55

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If the unpredictability of the market has left you feeling on edge and your sales numbers are suffering, Jeb Blount's "Selling in a Crisis" could be the book you need to turn the tide. It isn't just a pep talk; the book offers 55 pragmatic strategies tailored to help you maintain motivation and bolster your sales approach even when times are tough. Dive in for real-world guidance that can keep you buoyant in a sea of uncertainty.
Managing Meetings - DK Essential Managers
Robert; Hindle Heller | Dorling Kindersley

Managing Meetings - DK Essential Managers

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Goodreads rating: 3.68

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If you find yourself dreading meetings or unsure about how to manage the flow of discussion, "Managing Meetings" could really change the game for you. It’s packed with actionable advice that can help you turn meetings from time-wasters into productive, decisive sessions. Perfect for anyone looking to enhance their leadership and organizational skills.
Non-Manipulative Selling - Thryft
Anthony J. Alessandra | Prentice Hall Press

Non-Manipulative Selling

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Goodreads rating: 3.74

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Recommendation: Non-Manipulative Selling provides practical techniques for achieving sales success with an emphasis on building long-term relationships with customers. It emphasizes the importance of honesty and integrity in the sales process while still achieving sales goals. This book is great for anyone looking to improve their sales tactics while still maintaining ethical standards.
The New Marketing Manifesto : The 12 Rules for Building Successful Brands in the 21st Century - Thryft
John Grant | Texere

The New Marketing Manifesto : The 12 Rules for Building Successful Brands in the 21st Century

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Goodreads rating: 3.91

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The New Marketing Manifesto provides a fresh approach to marketing methods that are designed to build successful brands in today's social world. By incorporating new marketing techniques and strategies, this book provides readers with the tools needed to navigate a rapidly changing marketplace. Users who have read this book before may have appreciated its ability to provide a relevant and contemporary perspective on marketing.
Executive′s Guide to Web Services (SOA, Service-Oriented Architecture) - Thryft
Eric A. Marks, Mark J. Werrell  | Wiley

Executive′s Guide to Web Services (SOA, Service-Oriented Architecture)

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Goodreads rating: 2.5

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This book is a great read for executives who want to improve cost-savings and competitiveness within their organizations using web services. It provides an overview of developing standards, current vendor positions, and industry examples of web services solutions and benefits. Users will appreciate how the book simplifies the concept of web services for ease of understanding.
Opportunity: How to Win in Business & Create a Life You Love
Eben Pagan | Hay House Business

Opportunity: How to Win in Business & Create a Life You Love

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Goodreads rating: 3.98

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Whether you're looking to enhance your career, improve your personal relationships, or boost your health, "Opportunity" illuminates the path to recognizing and seizing the chances that come your way. Eben Pagan's blend of entrepreneurial wisdom encourages a proactive approach to building a life that aligns with your ambitions and values. It's perfect for those ready to take control of their success across various aspects of life.
Java (TM) 2 Platform, Enterprise Edition : Platform and Component Specifications - Thryft

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The Java 2 Platform, Enterprise Edition (J2EE) defines a new standard in enterprise solutions through a simplified, component-based development model. By extending the "write-once, run-anywhere(TM)" benefits of the Java programming language to enterprise servers, J2EE adds the scalability, robustness, and security required for today's vital e-commerce and enterprise solutions. The Java 2 Platform, Enterprise Platform and Components Specifications defines the architecture for developing applications with J2EE. This volume Java 2 Platform, Enterprise Edition Specification, version 1.2 This specification defines the initial release of the J2EE platform. It discusses application architecture using Java Servlets, JavaServer Pages(TM), Enterprise JavaBeans, and other technologies. It specifies application access to services such as JDBC(TM), Java Transaction API, JavaMail(TM), CORBA connectivity, and others. It also discusses J2EE policies regarding application deployment and security. Enterprise JavaBeans Specification, version 1.1 Enterprise JavaBeans technology provides the standard middle-tier components in the J2EE model. This technology provides simplified support for transaction management and remote object access, and it frees enterprise developers to focus on the business logic of their applications. Version 1.1 of the specification includes a number of enhancements, including mandatory entity beans and XML deployment descriptors. Java Servlet Specification, version 2.2 Java Servlets technology defines a standard for developing server-side behaviors in web applications based on the Java programming language. As part of the J2EE specifications, servlets technology supports development of dynamic web content for e-commerce and other enterprise applications. JavaServer Pages Specification, version 1.2 The JavaServer Pages (JSP) technology simplifies the development and deployment of interactive web applications. Using an extensible markup language based on HTML and the Java programming language, JSP defines a server-side mechanism to allow content experts greater freedom in creating and displaying dynamic web content. Developed with the input of a wide range of industry experts, these specifications define a new standard for resolving many complex issues related to developing, deploying, and managing multi-tier enterprise applications.
Cultivating Communities of Practice: A Guide to Managing Knowledge

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If you're seeking to transform the knowledge landscape of your organization, this book will resonate with you. You'll discover practical ways to tap into the collective wisdom within your team, creating communities that not only share expertise but also foster innovation. It's perfect for leaders and managers looking to harness the full potential of their workforce in a methodical and impactful way.
Why Companies Fail: The 10 Big Reasons Businesses Crumble, and How to Keep Yours Strong and Solid
Mark Ingebretsen | Crown

Why Companies Fail: The 10 Big Reasons Businesses Crumble, and How to Keep Yours Strong and Solid

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Goodreads rating: 3.56

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78% off est. retail
It sounds like you're invested in ensuring that your business thrives. "Why Companies Fail" is that insightful mentor guiding you to recognize pitfalls that even giants like Kmart couldn't avoid. The practical advice distilled from those lessons can help you steer clear of similar fates, potentially saving your business from becoming a cautionary tale. It's like having a business guardian angel on your shelf.
The Monday Connection : On Being an Authentic Christian in a Weekday World - Thryft
William E. Diehl | Harperone

The Monday Connection : On Being an Authentic Christian in a Weekday World

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Goodreads rating: 4.0

Regular price RM23.00 MYR RM15.00 MYR 35% off

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80% off est. retail
The Monday Connection could be a good read for Christians who struggle with maintaining their faith in a secular work environment. Diehl offers relatable stories and practical strategies for readers to make a positive impact in their workplace and live out their faith authentically. The book's most unique feature is its specificity to the challenges of balancing work and faith, making it a valuable resource for anyone seeking to integrate their beliefs into their daily life.
Management Contradictionary
Robert Spillane, Rodney Marks, Benjamin Marks  | Michelle Anderson Publishing Pty Ltd

Management Contradictionary

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Goodreads rating: 4.0

Regular price RM49.00 MYR RM30.00 MYR 39% off

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63% off est. retail
If you've ever been trapped in a meeting wondering if the buzzwords being thrown around actually mean anything, the "Management Contradictionary" could be a breath of fresh air for you. It's not just a book, but a humorous escape that dissects and lampoons the often-ridiculous corporate speak we encounter daily. Perfect for anyone needing a laugh at the expense of business pomposity.
The Career Makers : America's Top 100 Executive Recruiters - Thryft
John R. Sibbald | Ballinger Pub Co

The Career Makers : America's Top 100 Executive Recruiters

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Regular price RM26.00 MYR RM15.00 MYR 42% off

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This book would be a great read for ambitious professionals looking to advance their career. With insider insights and a comprehensive list of America's top executive recruiters, it offers valuable information and guidance on how to connect with the right people to propel your career forward. Whether you're considering a career switch, seeking a promotion, or aiming for a higher-level position, this book will help you navigate the world of executive recruitment and increase your chances of landing your dream job.
Exploring Marketing Research - Thryft

Exploring Marketing Research

Regular price RM145.00 MYR RM49.00 MYR 66% off

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Regular price RM145.00 MYR RM49.00 MYR 66% off

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88% off est. retail
If you're intrigued by how technology revolutionizes data gathering and customer insights, "Exploring Marketing Research" delves into the intersections of IT and marketing in a way that's both accessible and comprehensive. Given the internet's monumental role in shaping today's marketing strategies, you'll find this read provides a deeper understanding of the evolving landscape and prepares you for the market's digital future. It's especially beneficial if you're advancing your career in marketing or spearheading initiatives that hinge on market research.
Collins Gem Business Dictionary
B McKenna | Collins

Collins Gem Business Dictionary

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If you're dabbling in business or just starting your journey, the 'Collins Gem Business Dictionary' is like a trusty companion. It's small enough to fit in your pocket, but don't let its size fool you – it's packed with essential terms and definitions that can demystify complex business jargon, acting as your quick reference guide whenever you need it.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.