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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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The Perfect Cover Letter - Thryft
Richard H. Beatty | Wiley

The Perfect Cover Letter

from RM14.50 MYR Save up to 38%

Goodreads rating: 3.12

from RM14.50 MYR Save up to 38%

In stock: Well Read

Recommendation: This book provides a step-by-step guide on crafting a highly effective cover letter, with various examples to guide you through the process. It also includes tips on follow-up letters and thank you letters, along with guidelines on the proper formatting. This practical how-to manual is an essential read for anyone looking to create a well-crafted cover letter that will land them their desired job interview.
How to Write a Marketing Plan - Creating Success
New
John Westwood | Kogan Page Ltd

How to Write a Marketing Plan - Creating Success

from RM33.09 MYR

Goodreads rating: 3.34

from RM33.09 MYR

In stock: Well Read

If you're feeling overwhelmed about creating a marketing plan for your new venture or just want to refine your approach to marketing, this book is a handy tool. It translates complex marketing strategy into a series of actionable steps, and the included exercises effectively turn theory into practical skills. It's like having a mentor to guide you through crafting a plan tailored for your business's success.
Writing Television Sitcoms - Thryft
Evan S. Smith | Perigee Trade

Writing Television Sitcoms

RM21.93 MYR from RM14.50 MYR Save up to 51%

Goodreads rating: 3.46

RM21.93 MYR from RM14.50 MYR Save up to 51%

In stock: Well Read

If you aspire to be a comedy screenwriter, this book serves as a comprehensive guide that teaches you how to write a funny script and pitch your show idea with examples from new and classic shows. It also provides insights from top writer-producers and explains how new-media developments can help you break into the business, making it an excellent starting point for beginners.
The Basics: Proofreading : A Programmed Approach - Thryft
Dona Orr, H. Frances Daniels, Carol Henson  | Cengage Learning

The Basics: Proofreading : A Programmed Approach

RM70.26 MYR from RM29.37 MYR Save up to 58%

Goodreads rating: 0.0

RM70.26 MYR from RM29.37 MYR Save up to 58%

In stock: Well Read

This book is an excellent resource for anyone looking to improve their proofreading skills. With a programmed approach and clear-cut examples, readers can reinforce their learning. The use of current technology and workplace readiness skills makes this book relevant and useful for professionals. Additionally, the addition of humor makes it an enjoyable read despite its technical nature.
A Student's Guide to Methodology - Thryft
Peter Clough, Cathy Nutbrown  | Sage Publications Ltd

A Student's Guide to Methodology

RM66.55 MYR from RM29.37 MYR Save up to 56%

Goodreads rating: 3.93

RM66.55 MYR from RM29.37 MYR Save up to 56%

In stock: Well Read

This book is an indispensable tool for anyone undertaking research for the purpose of writing their dissertation. It provides clear and straightforward information on the process and functions of methodology, from framing research questions to drawing conclusions. The authors differentiate between methodology and methods, clarify their relationship, and provide guidance on using the internet as a research tool and resource. Additionally, the book has updated readings and suggestions on how to improve academic writing, and further guidance on ethical issues.
Think Write Grow : How to Become a Thought Leader and Build Your Business by Creating Exceptional Articles, Blogs, Speeches, Books and More - Thryft
Grant Butler | Wiley

Think Write Grow : How to Become a Thought Leader and Build Your Business by Creating Exceptional Articles, Blogs, Speeches, Books and More

RM59.11 MYR from RM29.37 MYR Save up to 50%

Goodreads rating: 3.48

RM59.11 MYR from RM29.37 MYR Save up to 50%

In stock: Well Read

If you're looking to make a real impact in your field, "Think Write Grow" could become your manual for success. The principles that Grant Butler shares are distilled from the strategies of prominent figures and are designed to help you convert your knowledge into influence. If crafting meaningful content that propels both you and your business forward is your goal, this book promises to guide you through accomplishing just that. With its practical approach, you're likely to find yourself returning to its insights again and again as you build your thought leadership platform.
The Cover Letter Book - Your Definitive Guide To Writing The Perfect Cover Letter - Thryft
James Innes | Ft Pr

The Cover Letter Book - Your Definitive Guide To Writing The Perfect Cover Letter

RM21.93 MYR from RM14.50 MYR Save up to 51%

Goodreads rating: 3.68

RM21.93 MYR from RM14.50 MYR Save up to 51%

In stock: Very Good

If you're struggling to create a cover letter that grabs attention and gets you noticed, "The Cover Letter Book" is your ultimate guide. This bestselling book, written by James Innes, provides you with a step-by-step process to craft the perfect cover letter. With its practical tips and expert advice, this book will help you stand out from the competition and land your dream job. Don't miss out on this invaluable resource that will boost your chances of securing your desired role.
Public Relations Techniques - Thryft
Frank Jefkins | Rbhp Trade Group

Public Relations Techniques

RM51.68 MYR from RM21.93 MYR Save up to 59%

Goodreads rating: 4.17

RM51.68 MYR from RM21.93 MYR Save up to 59%

In stock: Well Read

This book is a must-read for anyone interested in learning the ins and outs of public relations. It provides a comprehensive overview of the industry, including practical techniques for managing communications in both commercial and non-commercial organizations. Jefkins' expertise is evident throughout the book, making it an invaluable resource for PR professionals and students alike.
The Business of Writing The Victoria College Lectures - Thryft

The Business of Writing The Victoria College Lectures

RM29.37 MYR from RM14.50 MYR Save up to 56%

RM29.37 MYR from RM14.50 MYR Save up to 56%

In stock: Very Good

Sorry! Book description for this title is not available.
Persuasive Business Proposals - Writing To Win More Customers, Clients, And Contracts - Thryft
Tom Sant | Amacom Books

Persuasive Business Proposals - Writing To Win More Customers, Clients, And Contracts

RM21.93 MYR from RM14.50 MYR Save up to 51%

Goodreads rating: 3.79

RM21.93 MYR from RM14.50 MYR Save up to 51%

In stock: Like New

This book is a must-read for anyone who wants to improve their skills in writing winning business proposals. With clear instructions and before-and-after samples, it takes you through a step-by-step process that will help you craft compelling and persuasive messages. Learn how to attract prospects' attention, speak to their needs, and ultimately win more customers and contracts. Say goodbye to confusing and unpersuasive proposals and hello to success in the world of business.
The Chicago Manual of Style - Thryft
University of Chicago Press | The University Of Chicago Press

The Chicago Manual of Style

RM107.44 MYR from RM81.42 MYR Save up to 25%

Goodreads rating: 4.3

RM107.44 MYR from RM81.42 MYR Save up to 25%

In stock: Very Good

If precision in writing is what you're after, "The Chicago Manual of Style" is akin to a trusty compass for navigation through the complexities of editorial conventions. It's not just a book; it's a comprehensive tool that has stood the test of time, helping countless writers ensure their prose is polished and professional. Whether you're a budding author, an academic, or someone who cares about the nitty-gritty of punctuation and formatting, this manual is a must-have reference you'll return to time and again.
Chambers Desktop Guides: Writing for the Web - Thryft
Susannah Ross, Chambers  | Chambers Harrap Pub Ltd

Chambers Desktop Guides: Writing for the Web

RM18.22 MYR from RM14.50 MYR Save up to 45%

Goodreads rating: 3.57

RM18.22 MYR from RM14.50 MYR Save up to 45%

In stock: Well Read

This book is a must-read for anyone looking to improve their web content writing, offering practical advice on language and content organization. The book is full of helpful tips and illustrations, providing clear explanations and examples that make it easy to apply the concepts to your own writing. Overall, readers will find this book to be an invaluable resource for creating user-friendly web content that both engages and informs visitors.
Magazine Editors Talk to Writers - Thryft
Judy Mandell | Wiley

Magazine Editors Talk to Writers

RM36.80 MYR from RM18.22 MYR Save up to 55%

Goodreads rating: 5.0

RM36.80 MYR from RM18.22 MYR Save up to 55%

In stock: Well Read

Top editors share inside information on how magazine publishing really works Based on incisive interviews with editors from such leading publications as Esquire, Parade, Field & Stream, American Baby, and Ladies' Home Journal, this indispensable book gives you all the information you need to write successfully for magazines. Invaluable advice and tips from editors representing the whole spectrum of magazine publishing will help you break into the category of your choice. Here's the inside scoop
Ogilvy on Advertising
New
David Ogilvy | Prion Books Ltd

Ogilvy on Advertising

from RM40.52 MYR

Goodreads rating: 4.15

from RM40.52 MYR

In stock: Very Good

If you're intrigued by the power of a well-crafted message or the legacy that legendary campaigns leave, "Ogilvy on Advertising" could be a fascinating read. David Ogilvy's insights are as relevant today as they were in the golden age of print and TV advertising. Think of this book as a mentorship in print form, guiding you through the dos and don'ts of the ad world with a voice of experience that's rare and invaluable.
Elements of Style, The - Thryft
Sold out
William Strunk Jr., E.B. White, Roger Angell  | Longman

Elements of Style, The

from RM14.43 MYR

Goodreads rating: 4.18

from RM14.43 MYR

Out of stock

You know the authors' names. You recognize the title. You've probably used this book yourself. This is The Elements of Style, the classic style manual, now in a fourth edition.The revisions to the new edition are purposely kept minimal in order to retain the book's unique tone, wit, and charm. A new Glossary of the grammatical terms used in the book provides a convenient reference for readers. The discussion of pronoun use is revised to reflect the contemporary concern with sexist language. In addition, there are numerous slight revisions in the book itself which implement this advice. A new Foreword by Roger Angell reminds readers that the advice of Strunk & White is as valuable today as when it was first offered.This book has conveyed the principles of English style to millions of readers. Use the fourth edition of “the little book” to make a big impact with writing.FeaturesHow to cut deadwood out of your sentences.How enliven your prose with the active voice.How to put statements in the positive form.New to this EditionA new Glossary of grammatical terms.A new Foreword by Roger Angell.The classic principles of English style.
Art Thinking: How to Carve Out Creative Space in a World of Schedules, Budgets, and Bosses
Sold out
Amy Whitaker | Harper Business

Art Thinking: How to Carve Out Creative Space in a World of Schedules, Budgets, and Bosses

from RM37.99 MYR

Goodreads rating: 3.63

from RM37.99 MYR

Out of stock

"Art Thinking" could be just what you need if you've been feeling trapped between your need for creative expression and the rigid demands of your work life. Amy Whitaker shows you how to blend the freedom of artistic thinking with the practicality of business to carve out a space for innovation and big ideas. It's a refreshing take on problem-solving that encourages bending rules without breaking them, which could make your daily grind a bit more inspiring and a lot more impactful.
TED Talks Storytelling : 23 Storytelling Techniques from the Best TED Talks - Thryft
Sold out
Akash Karia | Createspace Independent Publishing Platform

TED Talks Storytelling : 23 Storytelling Techniques from the Best TED Talks

from RM18.35 MYR

Goodreads rating: 3.73

from RM18.35 MYR

Out of stock

Recommendation: Hey there! If you want to take your presentations to the next level, "TED Talks Storytelling: 23 Storytelling Techniques from the Best TED Talks" is a must-read for you. This book reveals the secret behind delivering a great TED talk - storytelling. By studying over 200 TED talks, the author discovered that stories were the common thread among all the captivating talks. Packed with case studies and practical tips, this short but powerful guide will teach you how to inject life into your presentations and keep your audience mesmerized. Get ready to leave a lasting impression and connect with your listeners on a whole new level!
Show Your Work! : 10 Ways to Share Your Creativity and Get Discovered - Thryft
Sold out
Austin Kleon | Workman Publishing Company

Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered

from RM30.72 MYR

Goodreads rating: 4.12

from RM30.72 MYR

Out of stock

Recommendation: This book is perfect for creative individuals who want to gain recognition for their work. Austin Kleon provides insightful advice and practical tips on how to share your creative journey with others effectively, emphasizing the importance of generosity and collaboration. Filled with inspiring stories and examples, this book will motivate you to embrace the communal nature of creativity, ultimately helping you succeed in the digital age.
Meatball Sundae - How New Marketing Is Transforming The Business World (And How To Thrive In It) - Thryft
Sold out
Seth Godin | Piatkus Books

Meatball Sundae - How New Marketing Is Transforming The Business World (And How To Thrive In It)

from RM18.86 MYR

Goodreads rating: 3.72

from RM18.86 MYR

Out of stock

A meatball sundae is the unfortunate result of mixing two good ideas. The meatballs are the foundation, the things we need (and sometimes want). These are the commodities that so many businesses are built on. The sundae toppings (hot fudge and the like) are the New Marketing, the social networks, Google, blogs and fancy stuff that make people all excited. The challenge most organizations they try to mix them. They attempt to slap new marketing onto old and end up with nothing but a failed website. This book explores the 14 trends that are changing our world and how organizations can either embrace them or be punished by them.
The Bullet Journal Method : Track the Past, Order the Present, Design the Future - Thryft
Sold out
Ryder Carroll | Portfolio

The Bullet Journal Method : Track the Past, Order the Present, Design the Future

RM51.68 MYR from RM44.24 MYR Save up to 22%

Goodreads rating: 4.05

RM51.68 MYR from RM44.24 MYR Save up to 22%

Out of stock

The Bullet Journal Method is an essential read for those who struggle with organizing their busy life and need practical tools to make their time productive. The book offers an easy-to-follow guide in 3 simple steps that help you track your past, tackle your to-do lists in a mindful and systematic way, and design a future full of meaningful goals that you can achieve by breaking them down into small, actionable steps. If you're looking for a comprehensive and practical approach to managing your time, this book is definitely worth a read!
The Storyteller's Secret : How TED Speakers and Inspirational Leaders Turn Their Passion into Performance - Thryft
Sold out
Carmine Gallo | Pan Macillan

The Storyteller's Secret : How TED Speakers and Inspirational Leaders Turn Their Passion into Performance

from RM35.69 MYR

Goodreads rating: 3.87

from RM35.69 MYR

Out of stock

How did an American immigrant without a college education go from Venice Beach t-shirt vendor to television's most successful producer? How did a timid pastor's son surmount a paralysing fear of public speaking to sell out Yankee Stadium, twice? How did the city of Tokyo create a PowerPoint stunning enough to win them the chance to host the Olympics? They told brilliant stories. Whether your goal is to sell, educate, fundraise or entertain, your story is your most valuable asset: 'a strategic tool with irresistible power', according to the New York Times. A well-told story hits you like a punch to the gut; it triggers the light-bulb moment, the 'aha' that illuminates the path to innovation. Radical transformation can occur in an instant, with a single sentence; The Storyteller's Secret teaches you how to craft your most powerful delivery ever. In his hugely attended Talk Like TED events, bestselling author and communications guru Carmine Gallo found, again and again, that audiences wanted to discover the keys to telling a powerful story. The Storyteller's Secret unlocks the answer in fifty lessons from visionary leaders - each of whom cites storytelling as a crucial ingredient in success. A good story can spark action and passion; it can revolutionise the way people think and spur them to chase their dreams. Isn't it time you shared yours?
The Art of Creative Thinking - Thryft
Sold out
Rod Judkins | Sceptre

The Art of Creative Thinking

from RM30.72 MYR

Goodreads rating: 4.04

from RM30.72 MYR

Out of stock

THE ART OF CREATIVE THINKING reveals how we can transform our businesses, our society and ourselves through a deeper understanding of human creativity. Rod Judkins, a lecturer in creativity at the world-famous St Martin's College of Art, will examine the behaviour of successful creative thinkers and explain how all of us can learn from them to improve our lives. Judkins will draw on an extraordinary range of reference points, from the Dada Manifesto to Andy Warhol's studio, via Steve Jobs, Nobel Prize winning economists and many others, and distil a lifetime's expertise into 90 succinct chapters. Along the way he shares the story of most successful class in educational history (in which every single student won a Nobel prize); shows why graphic nudity during public speaking can be both a curse and surprisingly persuasive; and reveals why, in the twenty-first century, it's technically illegal to be as good as good as Michelangelo.
Big Magic: Creative Living Beyond Fear - Thryft
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Elizabeth Gilbert | Bloomsbury

Big Magic: Creative Living Beyond Fear

from RM33.09 MYR

Goodreads rating: 3.96

from RM33.09 MYR

Out of stock

Elizabeth Gilbert, the bestselling author of Eat Pray Love, delves into the mysterious nature of inspiration and creativity in this insightful book. She encourages readers to embrace curiosity, let go of needless suffering, and pursue their passions fearlessly. Whether you are an aspiring writer, artist, or simply seeking more mindfulness in your life, Big Magic offers a world of wonder and joy. Sorry! Book description for this title is not available.
Persuasive Proposals And Presentations - 24 Lessons For Writing Winners - Thryft
Sold out
Heather Pierce | Mcgraw-hill

Persuasive Proposals And Presentations - 24 Lessons For Writing Winners

from RM25.11 MYR

Goodreads rating: 3.4

from RM25.11 MYR

Out of stock

This book is ideal for anyone who wants to polish their writing and presentation skills. With practical advice and examples of common mistakes, it teaches readers how to effectively develop and communicate a winning strategy. Empowering readers to make compelling presentations and proposals, this book is bound to boost your confidence and help improve your communication skills.
How to Write a Marketing Plan - Thryft
Sold out
John Westwood | Kogan Page Ltd

How to Write a Marketing Plan

from RM15.07 MYR

Goodreads rating: 3.34

from RM15.07 MYR

Out of stock

This book is a must-read for anyone looking to develop a comprehensive marketing plan. With its practical step-by-step approach, it takes the daunting task of writing a plan and simplifies it into manageable steps. This workbook is packed with exercises to help you apply the concepts and produce sections of your own marketing plan. Whether you're an individual looking to improve your marketing knowledge or part of a group planning exercise, this book will provide you with the tools and strategies to achieve your marketing objectives.
The Craft of Writing Articles - Thryft
Sold out
Gordon Wells | Allison & Busby

The Craft of Writing Articles

from RM13.01 MYR

Goodreads rating: 4.0

from RM13.01 MYR

Out of stock

The Craft of Writing Articles by Gordon Wells is a must-read for writers who want to learn the ins and outs of crafting compelling articles. Wells draws from his vast experience as an author of over forty non-fiction books to provide practical guidance on finding topics, researching, and structuring your work. This book serves as an excellent guide for writers looking to hone their craft and produce high-quality work that will be well-received by readers.
Public Relations Writing Worktext : A Practical Guide for the Profession - Thryft
Sold out
Joseph M. Zappala | Routledge

Public Relations Writing Worktext : A Practical Guide for the Profession

from RM113.83 MYR

Goodreads rating: 4.17

from RM113.83 MYR

Out of stock

Public Relations Writing Worktext is an outstanding textbook that prepares readers for professional public relations writing. The book's practical approach provides readers with fundamental knowledge of writing and a brief overview of public relations. This textbook helps professionals with writing formats and skills like advocacy writing, newsletters, crisis planning, and online communication. Further, it offers lots of examples and exercises for improving writing skills. This worktext is highly recommended for those seeking a career in public relations and for PR professionals looking to develop their writing abilities.
Writing Skills for Public Relations : Style and Technique for Mainstream and Social Media - Thryft
Sold out
John Foster | Kogan Page

Writing Skills for Public Relations : Style and Technique for Mainstream and Social Media

RM53.94 MYR from RM37.78 MYR Save up to 30%

Goodreads rating: 4.0

RM53.94 MYR from RM37.78 MYR Save up to 30%

Out of stock

This book is perfect for PR practitioners who want to improve their writing skills, especially in the realm of traditional and social media. It offers practical tips on how to write effectively and avoid common mistakes, such as using jargon and cliches. The book also covers important legal considerations and provides guidance on editing and producing good text design and layout. Overall, it is a valuable resource for anyone who wants to communicate more effectively in the public relations field.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.