Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Dynamic Governance: Embedding Culture, Capabilities and Change in Singapore
Just Arrived

RM42.00 MYR

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96% off est. retail
If you're intrigued by the principles and practices that underpin successful governments, "Dynamic Governance" offers thoughtful insights into Singapore's ability to adapt and thrive amidst global challenges. It's not just a political textbook; it's an inspiration for organizations and leaders aiming to infuse their structures with agility and responsiveness. This book might just change your perspective on governance and organizational transformation.
Creating Lasting Value: How to Lead, Manage, and Market Your Stakeholder Value
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RM81.00 MYR

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58% off est. retail
If you're involved in business and want to ensure your company's longevity, this book will resonate with you. It sheds light on how a more inclusive approach to considering stakeholders can lead to better business outcomes. It's not just about profits—this book presents a philosophy of management that could change the way you think about leadership and organizational success.
Asia's Star Brands
Paul Temporal | Wiley

Asia's Star Brands

RM31.00 MYR

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Goodreads rating: 5.0

RM31.00 MYR

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83% off est. retail
"Asia's Star Brands is a comprehensive guide for anyone interested in understanding the emergence of Asian brands. With its practical brand biographies, it offers readers a deep insight into how branding has contributed to the success of Asian companies. This book is particularly useful for those looking to do business in Asia or interested in keeping up with the global economy. The case studies provide valuable lessons for practitioners and scholars alike. Overall, a great read for anyone interested in the future of branding and business."
No Ordinary Disruption: The Four Global Forces Breaking All the Trends

RM22.00 MYR

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84% off est. retail
If you're fascinated by the ever-evolving global economy, "No Ordinary Disruption" could be a treasure trove for you. The authors, all directors at the McKinsey Global Institute, offer a deep dive into the seismic changes shaping our world. They don't just give you facts; they equip you with a new lens to view the ripples in our global markets, making it an indispensable read for forward-thinking leaders and curious minds keen on understanding the future of business and economics.
Humans Need Not Apply: A Guide to Wealth and Work in the Age of Artificial Intelligence
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RM48.00 MYR

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47% off est. retail
If you're fascinated by the future of automation, "Humans Need Not Apply" will resonate with you. Kaplan gives you an insider's perspective on AI's rapid development and its implications for society. It's a future-forward read that not only delves into the tech that will shape our lives but also grapples thoughtfully with the economic and social shifts we'll face. Consider it essential reading to prepare for a world where artificial intelligence is ubiquitous.
Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs

RM33.00 MYR

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55% off est. retail
If you’re intrigued by the intersection of altruism and economics, "Building Social Business" could resonate with you. Muhammad Yunus, a trailblazer in microcredit, introduces an inspiring economic model that marries profit with purpose. Imagine a world where businesses thrive while addressing social issues; this book could be your guide to understanding and maybe even participating in such innovative ventures.
The Agility Advantage: How to Identify and Act on Opportunities in a Fast-Changing World

RM56.00 MYR

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57% off est. retail
"The Agility Advantage" could be a game-changer for you if you're looking to stay ahead in today's volatile business climate. Amanda Setili doesn't just identify the need for speed; she breaks down the art of agility into practical strategies. By learning from the top players like Google and Amazon, Setili guides you to become more nimble in spotting and seizing opportunities. This book arms you with the tools to adapt, survive, and succeed where others might falter.
Antisocial Media: How Facebook Disconnects Us and Undermines Democracy

RM41.00 MYR

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If you're feeling uneasy about how much time you spend scrolling through Facebook, "Antisocial Media" may just validate your suspicions. Siva Vaidhyanathan doesn't just critique; he delves into the societal repercussions of our favorite digital hangout. With all the talk about data privacy and fake news, this read feels like a critical piece of the puzzle, helping us understand the larger picture and the platform's impact on our real-life communities and politics.
The World Is Flat: The Globalized World in the Twenty-First Century
Thomas L. Friedman | Penguin Books

The World Is Flat: The Globalized World in the Twenty-First Century

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Goodreads rating: 3.69

Regular price RM33.00 MYR RM31.00 MYR 6% off

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52% off est. retail
If you're intrigued by how technology bridges distances and creates a competitive global marketplace, "The World is Flat" is for you. Thomas L. Friedman takes you on a journey, explaining the complexities of globalization in a relatable way. It's like having a savvy guide walk you through the economic and social shifts that are shaping our interconnected world. With insights that can help you understand current events and what they mean for the future, this book feels like a necessary manual for anyone living in the 21st century.
Fast Food Nation : What The All-American Meal is Doing to the World - Thryft

RM14.00 MYR

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DO YOU REALLY KNOW WHAT YOU'RE EATING WHEN YOU TUCK INTO THAT JUICY BURGER?Britain eats more fast food than any other country in Europe. It looks good, tastes good, and it's cheap. But the real cost never appears on the menu.Eric Schlosser's explosive bestseller, by turns funny and terrifying, tells the story of our love affair with fast food. He visits the lab that re-creates the smell of strawberries; examines the safety records of abattoirs; reveals why the fries taste so good and what really lurks between the sesame buns--and shows how fast food is transforming not only our diets but our world.(back cover)
Dying for a Paycheck: How Modern Management Harms Employee Health and Company Performance—and What We Can Do About It

RM26.00 MYR

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83% off est. retail
If you've ever felt strained by your job, "Dying for a Paycheck" could shed light on why your workplace might be detrimental to your health and well-being. Jeffrey Pfeffer eloquently argues that numerous corporate practices, assumed to drive success, are instead impairing employee health and ultimately a company's performance. It's a must-read for anyone looking to understand the impacts of modern work culture and to find meaningful solutions that promote a healthier work-life balance.
Why England Lose & Other Curious Football Phenomena Explained

RM37.00 MYR

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If you've ever wondered about the patterns behind football's most baffling trends and outcomes, "Why England Lose" could offer you some compelling insights. The authors apply rigorous economic and statistical analysis to dissect, not just England’s underperformance, but a range of footballing mysteries. It's perfect for anyone with a love for the sport and a curiosity for the "why" behind the "what."
Fast Strategy: How Strategic Agility Will Help You Stay Ahead of the Game

RM37.00 MYR

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If you're navigating the rapid waters of today's business environment, "Fast Strategy" could be your lifeline. It's not just about acknowledging change; it's about harnessing it to stay ahead. The authors, grounded in both academia and real-world experience, don't just theorize, they provide a practical roadmap. Their insights come from real companies that either soared or stumbled, offering you a chance to learn from the frontlines of business innovation. A must-read if you want to keep your company agile and at the forefront.
Fast Food Nation : The Dark Side of the All-American Meal - Thryft

RM31.00 MYR

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Fast food has hastened the malling of our landscape, widened the chasm between rich and poor, fueled an epidemic of obesity, and propelled American cultural imperialism abroad. That's a lengthy list of charges, but here Eric Schlosser makes them stick with an artful mix of first-rate reportage, wry wit, and careful reasoning.Schlosser's myth-shattering survey stretches from California's subdivisions where the business was born to the industrial corridor along the New Jersey Turnpike where many fast food's flavors are concocted. Along the way, he unearths a trove of fascinating, unsettling truths -- from the unholy alliance between fast food and Hollywood to the seismic changes the industry has wrought in food production, popular culture, and even real estate. (back cover)
New Power: How Power Works in Our Hyperconnected World - And How to Make It Work for You

RM59.00 MYR

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If you're curious about navigating today's interconnected landscape, "New Power" might be the nudge you need. Heimans and Timms deliver a compelling read that unpacks the shifting nature of power in the digital age. It's a guidebook for understanding and leveraging the potential of networks and movements, crucial for anyone looking to make an impact.
Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth
Khosla and sawhney | Penguin Books

Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth

Regular price RM33.00 MYR RM30.00 MYR 9% off

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Goodreads rating: 3.83

Regular price RM33.00 MYR RM30.00 MYR 9% off

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76% off est. retail
This book is recommended for managers and business owners looking to achieve sustained growth with lower costs. The authors provide a seven-step program to help businesses make fewer but bigger bets, target resources against priorities, simplify operations and unleash the potential of their people. The book challenges conventional wisdom about growth and proves that going Fewer, Bigger, Bolder can transform businesses of any size. The real-life examples of how Sanjay Khosla oversaw revenue growth from $5 billion to $16 billion in six years across sixty countries and how Mohanbir Sawhney advised a portfolio of businesses from Fortune 500 giants to technology start-ups make this a must-read for every business leader.
The Post-American World: Release 2.0
Fareed Zakaria | W. W. Norton & Company

The Post-American World: Release 2.0

RM31.00 MYR

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Goodreads rating: 3.86

RM31.00 MYR

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64% off est. retail
If you're intrigued by global politics and shifting power dynamics, Fareed Zakaria's "The Post-American World" is a must-read. Zakaria offers a thought-provoking analysis that isn't fixated on America's decline but is instead an exploration of the rise of other nations on the world stage. His clear, insightful prose examines an evolving global landscape, providing a fascinating lens to view our current and future international relations.
Digital State: How the Internet is Changing Everything
Simon Pont | Kogan Page

Digital State: How the Internet is Changing Everything

Regular price RM41.00 MYR RM15.00 MYR 63% off

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Goodreads rating: 3.74

Regular price RM41.00 MYR RM15.00 MYR 63% off

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If you're curious about the tectonic shifts in the digital landscape, "Digital State" might just enlighten you. As our lives and economies become increasingly digitized, understanding the mechanics and effects of this transformation is crucial. Simon Pont, alongside a team of specialists, dives into the profound influence of the Internet on both consumer behavior and business strategy, making it an essential read if you're looking to stay ahead in the digital game.
Free: How Today's Smartest Businesses Profit by Giving Something for Nothing

RM48.00 MYR

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55% off est. retail
If you're curious about the power of 'free' in modern economics and want to understand how businesses leverage this to drive profit and innovation, "Free" offers insightful examples and analyses. It's particularly eye-catching if you're an entrepreneur or business enthusiast looking to explore unconventional models for success. This book could change the way you perceive the value exchange in the digital economy.
The Attention Merchants: From the Daily Newspaper to Social Media, How Our Time and Attention Is Harvested and Sold

RM48.00 MYR

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If you've ever felt like your attention is being bought and sold without your consent, "The Attention Merchants" will resonate with you. Tim Wu masterfully reveals the evolution of advertising and how it shapes our behaviors and society. It's a thought-provoking read that offers a deeper understanding of the often invisible forces vying for our most precious resource: our attention.
Fast Food Nation: What the All-American Meal Is Doing to the World
Eric Schlosser | Allen Lane The Penguin Press

Fast Food Nation: What the All-American Meal Is Doing to the World

Regular price RM22.00 MYR RM15.00 MYR 32% off

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Goodreads rating: 3.75

Regular price RM22.00 MYR RM15.00 MYR 32% off

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If you've ever wondered about the real cost of convenience—health-wise and ethically—'Fast Food Nation' is an eye-opener. Schlosser's deep dive into fast food's underbelly will make you think twice about your next meal choice. It's investigative journalism that's as addictive as the fries he scrutinizes, delivering a well-researched narrative that could reform your eating habits and awareness.
The Triple Package: What Really Determines Success

RM37.00 MYR

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If you're intrigued by the cultural ingredients that may give rise to success, "The Triple Package" offers a compelling look under the hood of achievement. Amy Chua and Jed Rubenfeld, both acclaimed authors, examine why certain groups thrive, often against the odds. This book stirs conversation and introspection, regardless of your own background, by unraveling the complexities of ambition, resilience, and the double-edged sword they can become.
New Consumer Marketing
Susan Baker | Wiley

New Consumer Marketing

RM93.00 MYR

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Goodreads rating: 4.0

RM93.00 MYR

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If you're looking to understand how marketing has evolved to meet the needs of a more demanding, informed, and time-pressed consumer, "New Consumer Marketing" could be your go-to guide. Susan Baker not only dissects the complexities of today's market environment but also offers actionable concepts that address the essence of value creation and delivery. Remember, it’s about adapting to a modern landscape while recognizing the enduring individuality of consumers. This book stands out for marrying theory with practical, research-backed strategies, making it a valuable resource for professionals seeking to refine their marketing approach in a rapidly changing world.
Winning Arguments: What Works and Doesn't Work in Politics, the Bedroom, the Courtroom, and the Classroom

RM56.00 MYR

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If you've ever found yourself stumbling in a debate or simply want to refine your persuasive skills, "Winning Arguments" could be an illuminating read for you. Stanley Fish, with his sharp wit and academic insight, turns the art of argument into both a strategic manual and an entertaining exploration. Whether you're looking to navigate domestic disagreements or political discourse, this book offers techniques that could make you the most persuasive person in the room.
To Save Everything, Click Here: Technology, Solutionism, and the Urge to Fix Problems That Don't Exist

RM33.00 MYR

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51% off est. retail
If you're intrigued by the digital age's impact on society, Evgeny Morozov's perspective is enlightening. This book challenges the assumption that technology is the panacea for all societal issues. It's great for sparking deep thought about how we interact with technology and its role in our lives. You might find it's a conversation starter about the implications of our increasingly tech-reliant world.
Fool's Gold
Gillian Tett | Little, Brown

Fool's Gold

RM15.00 MYR

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Goodreads rating: 3.89

RM15.00 MYR

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Given your interest in economics and corporate culture, "Fool's Gold" would be a compelling read. It dives into the alluring yet volatile world of credit derivatives, and the narrative reads like a thriller. If you're keen on understanding the seeds of the 2008 financial crisis and enjoying a story of loyalty, ambition, and unintended consequences, this book is a must-read.
The Know-It-Alls: The Rise of Silicon Valley as a Political Powerhouse and Social Wrecking Ball
Noam Cohen | The New Press

The Know-It-Alls: The Rise of Silicon Valley as a Political Powerhouse and Social Wrecking Ball

Regular price RM70.00 MYR RM52.00 MYR 26% off

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Goodreads rating: 3.54

Regular price RM70.00 MYR RM52.00 MYR 26% off

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This book dives deep into how Silicon Valley's tech titans have redefined not just the market, but society's very fabric. If words like 'innovation' and 'disruption' pique your interest, but you're also keen to understand the ripple effects on politics and community, then this might just be the read that broadens your perspective on the digital age's architects. It's an eye-opener about the untold consequences of a tech-ridden future.
Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business

RM41.00 MYR

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If you’re intrigued by the collective power of the internet and its impact on innovation, "Crowdsourcing" could offer compelling insights. Jeff Howe unpacks the concept that's shaping the modern economy, exploring how gathering ideas from a diverse mass can drive progress in business and beyond. You might find it inspiring to see how the crowd is not only wise but can be the driving force behind successful ventures.
Wikinomics: How Mass Collaboration Changes Everything

RM41.00 MYR

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65% off est. retail
If you're fascinated by the power of collective intelligence and the era of open-source innovation, "Wikinomics" is your window into the future of business and economics. Don Tapscott expertly guides you through real-world examples of mass collaboration reshaping industries. This isn’t just for tech enthusiasts; it's a blueprint for anyone interested in adapting to a rapidly changing digital landscape.
The End of Poverty : How We Can Make it Happen in Our Lifetime - Thryft

RM31.00 MYR

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Jeffrey Sachs draws on his remarkable 25 years' experience to offer a thrilling and inspiring vision of the keys to economic success in the world today. Marrying vivid storytelling with acute analysis, he sets the stage by drawing a conceptual map of the world economy and explains why, over the past 200 years, wealth and poverty have diverged and evolved across the planet, and why the poorest nations have been so markedly unable to escape the trap of poverty. Sachs tells the remarkable stories of his own work in Bolivia, Poland, Russia, India, China and Africa to bring readers with him to an understanding of the different problems countries face. In the end, readers will be left not with an understanding of how daunting the world's problems are, but how solvable they are and why making the effort is both our moral duty and in our own interests.
An award-winning senior editor at Fast Company evaluates the ways in which the world's largest retail company and employer affects everyday life on a global level, in an account that reveals the radical ways in which the company impacts American economics, the workforce, and the environment. 50,000 first printing.
The Victory Lab: The Secret Science of Winning Campaigns

RM37.00 MYR

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61% off est. retail
If you're fascinated by the intersection of politics and data, "The Victory Lab" could be a treasure trove for you. This book peels back the curtain on the modern tactics campaign strategists harness to sway voters and win elections. It's like gaining VIP access to the control rooms of political campaigns, understanding how decisions are influenced by numbers and predictive modeling. Whether you're a political enthusiast or curious about the power of data analytics, the insights here make for an engaging and thought-provoking read.
The Rise of the Creative Class and How It's Transforming Work, Leisure, Community and Everyday Life

RM41.00 MYR

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If you've noticed changes in your workplace, social circles, or even the pace of your city, "The Rise of the Creative Class" offers a perspective that might resonate with you. Richard Florida's exploration into how creativity has become a pivotal economic force can help you understand why these changes are happening. It's a must-read if you're curious about the evolving landscape of work and lifestyle—and how you fit into this new creative paradigm.
If you're intrigued by the undercurrents that drive societal shifts, "The Pirate's Dilemma" offers an insightful perspective. It's a deep dive into the rebellious fringes that shape mainstream culture and commerce. The book could be a great pick for you if you're fascinated by the interplay between subversion and progress, and how today's rebels are crafting tomorrow's norms.
The Economist: Megachange : The world in 2050 - Thryft
John Andrews, Daniel Franklin  | Profile Books

The Economist: Megachange : The world in 2050

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Goodreads rating: 3.61

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This book, "The Economist: Megachange: The world in 2050," is a must-read for those who are curious about what lies ahead. With expert contributors from The Economist, it provides a comprehensive outlook on the major trends that will shape our world in the next four decades. From population shifts to technological advancements, this book explores the significant changes that will occur and the impact they will have. Packed with compelling facts and figures, it offers a deep insight into the future of our planet. Whether you're an economist, futurist, or simply interested in understanding the world to come, this book is an essential resource. Get ready to have your mind expanded and be prepared for the megachanges that await us all.
Revolutionary Wealth - Thryft
Alvin Toffler, Heidi Toffler  | Knopf

Revolutionary Wealth

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Goodreads rating: 3.88

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Starting with the publication of their seminal bestseller, Future Shock , Alvin and Heidi Toffler have given millions of readers new ways to think about personal life in today’s high-speed world with its constantly changing, seemingly random impacts on our businesses, governments, families and daily lives. Now, writing with the same rare grasp and clarity that made their earlier books classics, the Tofflers turn their attention to the revolution in wealth now sweeping the planet. And once again, they provide a penetrating, coherent way to make sense of the seemingly senseless.Revolutionary Wealth is about how tomorrow’s wealth will be created, and who will get it and how. But twenty-first-century wealth, according to the Tofflers, is not just about money, and cannot be understood in terms of industrial-age economics. Thus they write here about everything from education and child rearing to Hollywood and China, from everyday truth and misconceptions to what they call our “third job”—the unnoticed work we do without pay for some of the biggest corporations in our country.They show the hidden connections between extreme sports, chocolate chip cookies, Linux software and the “surplus complexity” in our lives as society wobbles back and forth between depressing decadence and a hopeful post-decadence.In their earlier work, the Tofflers coined the word “prosumer” for people who consume what they themselves produce. In Revolutionary Wealth they expand the concept to reveal how many of our activities—whether parenting or volunteering, blogging, painting our house, improving our diet, organizing a neighborhood council or even “mashing” music—pump “free lunch” from the “hidden” non-money economy into the money economy that economists track. Prosuming, they forecast, is about to explode and compel radical changes in the way we measure, make and manipulate wealth.Blazing with fresh ideas, Revolutionary Wealth provides readers with powerful new tools for thinking about—and preparing for—their future.
Conquering the Chaos : Win in India, Win Everywhere - Thryft

RM26.00 MYR

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79% off est. retail
"Conquering the Chaos" offers valuable insights, advice, and guidance for business leaders seeking to succeed in India's complex market. Ravi Venkatesan draws on his extensive experience and interviews with senior executives to provide strategies to overcome hurdles such as corruption and policy uncertainties. This book is an essential read for those seeking to thrive in emerging markets like India and globally.
Now I Know Who My Comrades Are: Voices from the Internet Underground - Thryft
Emily Parker | Sarah Crichton Books

Now I Know Who My Comrades Are: Voices from the Internet Underground

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Goodreads rating: 3.93

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If you're intrigued by the intersection of technology and political activism, "Now I Know Who My Comrades Are" offers compelling narratives of courage against censorship. The book reveals the power of the Internet to connect and mobilize, demonstrating that even under oppressive governments, people can find solidarity and a louder voice. It's an inspiring read that casts light on the modern struggle for freedom of expression and the role of social media in shaping political landscapes.
The $10 Trillion Prize: Captivating the Newly Affluent in China and India

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If you're fascinated by global economics and business strategy, diving into "10 Trillion Prize" will feel like striking gold. It's more than a book—it's an insightful expedition into the burgeoning wallets of China and India's middle class. It'll equip you with understanding and strategies to harness unprecedented consumer potential. Perfect for entrepreneurs and executives eyeing global expansion, this book encapsulates the essence of two economic powerhouses of tomorrow.
Ecosystem Edge: Sustaining Competitiveness in the Face of Disruption

RM96.00 MYR

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If you're feeling the heat of industry disruption, "Ecosystem Edge" might just be your guide to staying cool under pressure. De Meyer and Williamson don't just diagnose the problems; they show you, through rich examples from Alibaba to Amazon, how to foster a network that's as robust as it is innovative. This isn't about solo survival tactics—it’s about orchestrating a symphony of partners to ensure your business not only survives but thrives.
Buying In: The Secret Dialogue Between What We Buy and Who We Are

RM78.00 MYR

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If you're intrigued by the subtle ways our purchases reflect and shape our identity, "Buying In" is a must-read. Rob Walker takes you on a thought-provoking journey that challenges conventional wisdom about consumer behavior. It's an insightful exploration that will change the way you think about every product in your life.
Richistan: A Journey Through the American Wealth Boom and the Lives of the New Rich

RM67.00 MYR

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If you're curious about how sudden wealth changes perspectives and impacts society, "Richistan" is a window into that world. Robert Frank doesn't just list facts; he takes you on a journey through the lives of these newfound millionaires, offering a glimpse into the blend of opulence, philanthropy, and the unique subculture they inhabit. It's an enlightening read that might change how you view money and success.
If you're interested in the intersections of politics, economics, and power in Southeast Asia, this could be an enlightening read. It delves into the intricate control that Malaysia's political elite has over the corporate sector, offering a rigorous examination of the country's business-government ties. Understanding these connections is crucial for anyone looking to grasp the complexities of Malaysian economic life or the broader implications of state-driven capitalism.
Dirty Rotten Ceos: How Business Leaders Are Fleecing America

RM37.00 MYR

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If you're looking to bolster your understanding of corporate greed and malpractice, "Dirty Rotten CEOs" sheds light on the darker side of American business leadership. It's an eye-opening read that could change the way you view the corporate world, making it particularly relevant for those interested in ethics, corporate responsibility, and the need for reform in business practices.
Is Anybody Out There?: The New Blueprint for Marketing Communications in the 21st Century
Jim Aitchison, Mark Austin  | Wiley

Is Anybody Out There?: The New Blueprint for Marketing Communications in the 21st Century

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Goodreads rating: 3.25

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Considering the myriad of media channels and brand-building tools available today, "Is Anybody Out There?" could be the beacon you need. It dissects modern marketing communication strategies, helping you understand and manage the new marketing paradigm. Whether you're looking to enhance your local, regional, or global reach, this book arms you with insights to gain a competitive advantage in the rapidly evolving marketing landscape.
My Eco-World, Made in China
Michael Loong | Partridgesingapore

My Eco-World, Made in China

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Goodreads rating: 0.0

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Imagine a future where innovation meets sustainability—that’s the journey Michael Loong takes you on in "My Eco-World, Made in China." It's a thought-provoking exploration of China's ambitious plan to tackle its environmental and social challenges. Taking cues from history and projecting into a future of eco-cities, this book is sure to fascinate not only those interested in environmentalism and urban planning but also those curious about China's global role and its strategies for a greener tomorrow.
What's Next: Exploring the New Terrain for Business

RM33.00 MYR

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"What's Next" offers a smorgasbord of visionary perspectives, ideal for anyone intrigued by the forces molding our business future. Think of it as conversing with fifty great minds over coffee, getting a multi-angled snapshot of what's to come. Whether you're an entrepreneur, a student of trends, or someone poised to pivot with the times, this compilation of interviews will provide you with a well-rounded guide to navigating the uncertainties ahead.
Doing Business in Europe - Thryft
Gabriele Suder | Sage Publications Ltd

Doing Business in Europe

Regular price RM111.00 MYR RM44.00 MYR 60% off

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Goodreads rating: 2.43

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"Doing Business in Europe is a comprehensive guide that offers valuable insights for students and practitioners who want to learn about the complexities and opportunities present in the region's business landscape. The book covers important topics such as lobbying, SMEs, and globalization and provides real-life case studies to make the learning process more engaging. With an easy-to-read format, this book is a great resource for anyone looking to do business in Europe and beyond."
Strategic Marketing Planning and Control - Thryft
John Ensor, Ruth Ashford, Graeme Drummond  | Taylor & Francis

Strategic Marketing Planning and Control

Regular price RM285.00 MYR RM74.00 MYR 74% off

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Goodreads rating: 3.57

Regular price RM285.00 MYR RM74.00 MYR 74% off

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If you're aiming to boost your marketing expertise in an efficient way, "Strategic Marketing Planning and Control" is a solid pick. The authors, Drummond, Ensor, and Ashford, don't bog you down with overly technical language. Instead, they give you practical tools and techniques that are directly applicable to making savvy marketing decisions. This book might just become your go-to resource for cutting through the noise in the marketing world.
Doing Business Internationally: The Guide To Cross-Cultural Success - Thryft
Thomas Walker, Danielle Medina Walker  | Mcgraw Hill

Doing Business Internationally: The Guide To Cross-Cultural Success

Regular price RM41.00 MYR RM22.00 MYR 46% off

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Goodreads rating: 3.64

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As our world becomes increasingly interconnected, understanding the nuances of cross-cultural interactions is key. "Doing Business Internationally" is more than a guide; it's a deep dive into the complexities of multicultural negotiations and management. Whether you’re an entrepreneur, a business student, or a seasoned executive, this book will equip you with the insights and tools to thrive in a global marketplace, including the celebrated Cultural Orientations Inventory for personal development.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.