Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Chart Trading: An Approach for Investors and Traders
Daryl Guppy | Wrightbooks

Chart Trading: An Approach for Investors and Traders

In one line

Navigating markets with visual trading strategies.

Goodreads 3.77

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In one line

Navigating markets with visual trading strategies.

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If you're looking to enhance your investment or trading toolkit, "Chart Trading" might be just what you need. Daryl Guppy's insights can transform how you view and analyze market trends, potentially giving you an edge in making informed decisions. His visual approach demystifies the complexities of chart trading, making it accessible whether you're a seasoned trader or just starting out.

Capitalist China: Strategies for a Revolutionized Economy
Jonathan R. Woetzel | Wiley

Capitalist China: Strategies for a Revolutionized Economy

In one line

Insider guide to China's economic transformation.

Goodreads 3.0

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In one line

Insider guide to China's economic transformation.

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If you're navigating the intricacies of the Chinese market or simply looking to better understand the economic powerhouse that China has become, Jonathan Woetzel provides valuable insights. Drawing from his extensive experience, the sector-by-sector analysis and CEO interviews offer real-world knowledge that could be key to your professional playbook. Consider this book a strategic asset for your economic and business-focused endeavors.

Marketing Planning and Strategy - Thryft
Subhash C. Jain | South-western College Pub

Marketing Planning and Strategy

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Cheap ? : The Real Cost of Living in a Low Price Low Wage World - Thryft
David Bosshart | Kogan Page

Cheap ? : The Real Cost of Living in a Low Price Low Wage World

In one line

Uncovering the dark side of cheap goods

Goodreads 3.17

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In one line

Uncovering the dark side of cheap goods

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Cheap? is a must-read for anyone who wants to understand the true cost of living in a low price, low wage world. Bosshart's powerful account delves into the paradoxes of businesses that thrive on cheap goods, and the impact it has on our economies and societies. This book will leave you questioning our obsession with consumerism and the consequences that follow.

Doing Business in Europe - Thryft
Gabriele Suder | Sage Publications Ltd

Doing Business in Europe

In one line

Key insights to navigate European business environment

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In one line

Key insights to navigate European business environment

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"Doing Business in Europe is a comprehensive guide that offers valuable insights for students and practitioners who want to learn about the complexities and opportunities present in the region's business landscape. The book covers important topics such as lobbying, SMEs, and globalization and provides real-life case studies to make the learning process more engaging. With an easy-to-read format, this book is a great resource for anyone looking to do business in Europe and beyond."

Understanding Silicon Valley: The Anatomy of an Entrepreneurial Region
Martin Kenney | Stanford Univ Pr

Understanding Silicon Valley: The Anatomy of an Entrepreneurial Region

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Dissecting Silicon Valley's entrepreneurial success story.

Goodreads 3.84

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In one line

Dissecting Silicon Valley's entrepreneurial success story.

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If you're fascinated by innovation hubs and wonder how they tick, this is your must-read. It takes you through Silicon Valley's history, exploring the symbiosis of technology, investment, and academia that's spurred countless startups into global giants. It sheds light on the intricate web of social and business norms that give rise to an entrepreneurial mecca, making a complex ecosystem understandable and intriguing. Whether you're an entrepreneur, an investor, or someone who's simply interested in the mechanics of success, Kenney's insights offer valuable lessons.

Macroeconomic Theory: A Dynamic General Equilibrium Approach
Michael Wickens | Princeton University Press

Macroeconomic Theory: A Dynamic General Equilibrium Approach

In one line

Comprehensive, cutting-edge macroeconomic equilibrium analysis.

Goodreads 3.81

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In one line

Comprehensive, cutting-edge macroeconomic equilibrium analysis.

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If you're looking to deepen your understanding of how the economy operates as a whole or if you're an economist needing a refresher on latest trends, "Macroeconomic Theory" by Michael Wickens is just the ticket. It bridges macroeconomics with finance, tackling topics such as business cycles and monetary policy in a way that's rigorous yet accessible. Ideal for grad students or professionals, this book will broaden your perspective on economic and financial interconnections.

Wisdom of the CEO - 29 Global Leaders Tackle Today's Most Pressing Business Challenges
Colin Price, G. William Dauphinais, Grady Means | Wiley

Wisdom of the CEO - 29 Global Leaders Tackle Today's Most Pressing Business Challenges

In one line

Visionary CEOs reveal keys to twenty-first-century business.

Goodreads 3.21

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In one line

Visionary CEOs reveal keys to twenty-first-century business.

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If you're intrigued by the minds steering major corporations, "Wisdom of the CEO" offers a gold mine of insights. You'll be privy to the strategic thinking of 29 global leaders as they navigate pressing issues like e-commerce and disruptive tech. This isn't just business theory; it's a collection of blueprints from those at the helm of industry giants, perfect for anyone looking to understand or replicate their success.

Pocket Asia - Thryft
John Andrews | Profile Books In Association With Economist

Pocket Asia

In one line

Expertly curated insight into diverse Asian economies.

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In one line

Expertly curated insight into diverse Asian economies.

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Pocket Asia provides a comprehensive understanding of the economic landscape of Asia. Not only is it written by a senior journalist from The Economist, but it also offers valuable insights and analysis on various issues and challenges faced by different Asian countries. Recommended for anyone seeking to gain a deeper understanding of the region's diverse economies.

Turning the Tables: A Machiavellian Strategy for Dealing with Japan - Thryft
Dan Burstein | Simon & Schuster

Turning the Tables: A Machiavellian Strategy for Dealing with Japan

In one line

Revive economic relations between the US and Japan.

Goodreads 2.5

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In one line

Revive economic relations between the US and Japan.

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Turning the Tables offers a unique insight into the interdependent economic relationship between the US and Japan. Burstein challenges the "get tough" attitudes of his contemporaries and suggests embracing Japan as a partner in rebuilding the US economy. His proposal for a Trans-Pacific economic community not only illuminates a road toward long-term solutions to conflicts in US-Japan relations but also offers a blueprint for stimulating new economic growth, raising productivity, and creating jobs.

The Money Culture - Thryft
Michael Lewis | Hodder & Stoughton

The Money Culture

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Financial markets' treachery and deception exposed

Goodreads 3.48

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In one line

Financial markets' treachery and deception exposed

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The Money Culture offers an insightful and unflinching look into the world of finance and the larger-than-life characters who shape it. Through Lewis's sharp reporting, readers will gain a deeper understanding of the ups and downs of money markets and the forces that drive them. This book is perfect for anyone interested in the inner workings of Wall Street and the larger culture of finance.

Why Companies Fail: The 10 Big Reasons Businesses Crumble, and How to Keep Yours Strong and Solid
Mark Ingebretsen | Crown

Why Companies Fail: The 10 Big Reasons Businesses Crumble, and How to Keep Yours Strong and Solid

In one line

Business survival guide, exposing corporate demise secrets.

Goodreads 3.56

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Business survival guide, exposing corporate demise secrets.

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It sounds like you're invested in ensuring that your business thrives. "Why Companies Fail" is that insightful mentor guiding you to recognize pitfalls that even giants like Kmart couldn't avoid. The practical advice distilled from those lessons can help you steer clear of similar fates, potentially saving your business from becoming a cautionary tale. It's like having a business guardian angel on your shelf.

Monetary Policy, Central Banking and Economic Performance in the Caribbean
Ron Smith, Derick Boyd | University Press Of The West Indies

Monetary Policy, Central Banking and Economic Performance in the Caribbean

In one line

Caribbean monetary policy's impact on economic performance.

Goodreads 0.0

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In one line

Caribbean monetary policy's impact on economic performance.

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Delving into this book, you'll embark on a comprehensive journey through the Caribbean's diverse monetary landscapes. Its meticulous research and analysis can provide you with a deeper understanding of how different monetary policies have shaped the economic fortunes of these nations. Whether you're a student of economics, a policy maker, or just keen on the interplay between finance and regional development, this is an enlightening read that can offer a wealth of knowledge on the Caribbean's unique financial institutions and their evolution.

Designing Effective Organizations: How to Create Structured Networks - Thryft
Michael Goold, Andrew Campbell | Wiley

Designing Effective Organizations: How to Create Structured Networks

In one line

Strategic frameworks for optimal organizational design.

Goodreads 3.5

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Goodreads rating: 3.5

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In one line

Strategic frameworks for optimal organizational design.

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If you're facing the challenges of aligning your company's structure with its strategic goals, this book is a must-read. Goold and Campbell delve into organizational design with a level of thoroughness that promises to replace vague decision-making with precise, actionable frameworks. Rooted in research and brimming with real-world applications, it stands as a guiding star for managers and leaders dedicated to crafting an efficient, effective organization that thrives on clarity and well-defined processes.

Business Process Reengineering in Asia : A Practical Approach - Thryft
Albert Tan | Prentice Hall

Business Process Reengineering in Asia : A Practical Approach

In one line

Streamline business for efficient & effective results.

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In one line

Streamline business for efficient & effective results.

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This book is a must-read for business owners and managers in Asia who are looking to improve their business processes and operations. Albert Tan offers practical insights and tips on how to reengineer your business processes to achieve efficient and effective results. The book provides a step-by-step guide that is easy to follow, with real-life examples and case studies to help readers understand and apply the concepts.

Everything We Know Is Wrong: The Trend Spotters Handbook
Magnus Lindkvist | Marshall Cavendish International (asia) Pte L

Everything We Know Is Wrong: The Trend Spotters Handbook

In one line

Challenging mainstream beliefs with future trends.

Goodreads 3.62

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In one line

Challenging mainstream beliefs with future trends.

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If you've ever felt skeptical about common wisdom or popular opinions, "Everything We Know Is Wrong" might resonate with you. Magnus Lindkvist isn't just speculating; he provides a grounded tour through evolving trends that question what we take for granted. It's a book that's as provocative as it is enlightening, suitable for anyone intrigued by what tomorrow might look like and how today's "truths" might not hold up.

Money Metaverse: How Crypto Is Reinventing Finance & Property and Unlocking Value Via Tokenization
Paul Schulte and William Dogger | Independently Published

Money Metaverse: How Crypto Is Reinventing Finance & Property and Unlocking Value Via Tokenization

In one line

Big-idea guide to crypto’s property revolution

Goodreads 5.0

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In one line

Big-idea guide to crypto’s property revolution

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This is a good pick if you want the why behind crypto, not just the hype. It connects AI, blockchain, NFTs, and tokenization into a bigger picture about how money, ownership, and trust could change. Readers who enjoy future-facing finance books will likely appreciate how ambitious it feels, especially when it imagines digital property as something real, ownable, and economically transformative.

Global Financial Regulation: The Essential Guide
Howard Davies, David Green | Polity

Global Financial Regulation: The Essential Guide

In one line

Navigating complexities of international financial regulation.

Goodreads 3.0

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In one line

Navigating complexities of international financial regulation.

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If the intricate web of global financial regulation seems daunting, "Global Financial Regulation: The Essential Guide" could be your compass. Howard Davies and David Green demystify the labyrinthine systems that influence markets and financial stability worldwide. Stripping away the mysteries of international oversight makes it a critical read for aspiring financial professionals, policymakers, or anyone who seeks a clearer understanding of the forces shaping today's economic landscape.

Marketing Management - Text and Cases - Thryft
Douglas J. Dalrymple | John Wiley And Sons Ltd

Marketing Management - Text and Cases

In one line

Marketing strategy made easy in real-life scenarios.

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In one line

Marketing strategy made easy in real-life scenarios.

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"If you're an MBA or undergraduate student, this book could be a great fit for your marketing courses. With its comprehensive coverage of marketing management, and numerous case studies, this book is an excellent tool to help you apply what you learn to real-life scenarios. You'll gain a deeper understanding of marketing research, consumer products, foreign companies doing business in the USA, and competitive analyses and product positioning. Additionally, the book has three new chapters on direct marketing, sales promotion, and distribution management, which add even more value to an already comprehensive textbook."

Global Paradox : The Bigger the World Economy, the More Powerful Its Smallest Players - Thryft
John Naisbitt | University Of Nebraska At Omaha, College Of Continuing Studies

Global Paradox : The Bigger the World Economy, the More Powerful Its Smallest Players

In one line

Small is Powerful - a guide to new change.

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In one line

Small is Powerful - a guide to new change.

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This book provides insights on how the global economy is changing, and highlights the growing power of small entities in this system. It shows how small and medium-sized businesses are becoming more dominant, and how this can ultimately lead to a positive future. The author provides numerous examples and forecasts, making this book essential for understanding the new patterns that are emerging in the global economy.

Management Masterclass: A Practical Guide to the New Realities of Business
Neil Glass | Unkno

Management Masterclass: A Practical Guide to the New Realities of Business

In one line

Transformative management strategies for modern business.

Goodreads 4.0

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In one line

Transformative management strategies for modern business.

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If you're looking to refresh your management style and adapt to contemporary business landscapes, "Management Masterclass" might just be your next great read. Neil M. Glass offers insights that encourage you to ditch the old-school, rigid command-and-control approach in favor of flexibility and innovation. This book will inspire you to nurture a more dynamic workplace, where networking and learning take center stage.

The New Silk Road: How a Rising Arab World Is Turning Away from the West and Rediscovering China
Ben Simpfendorfer, B . | Palgrave Macmillan

The New Silk Road: How a Rising Arab World Is Turning Away from the West and Rediscovering China

In one line

Exploring evolving Arab-Chinese relations and impacts.

Goodreads 3.8

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In one line

Exploring evolving Arab-Chinese relations and impacts.

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"The New Silk Road" offers you a cogent examination of contemporary geopolitical shifts, emphasizing the growing ties between the Arab world and China. This book could provide you with a nuanced perspective on changing global dynamics, especially if you're interested in understanding how international relationships affect economic and political landscapes.

Manufacturing 2000
William L. Duncan | Amacom Books

Manufacturing 2000

In one line

Futuristic insights into 21st-century manufacturing trends.

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In one line

Futuristic insights into 21st-century manufacturing trends.

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If you're fascinated by industrial innovation and want to see how someone from 1994 envisioned the future of manufacturing, "Manufacturing 2000" might be an intriguing read. It's like a time capsule that shows us what predictions were made and allows us to compare them with the actual progress and shifts in the sector. You'll get a perspective on how far we've come and maybe reflect on where we still need to go.

New Product Success Stories : Lessons from Leading Innovators - Thryft
Robert J. Thomas | Wiley

New Product Success Stories : Lessons from Leading Innovators

In one line

Secrets to new product success in 24 stories.

Goodreads 4.0

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In one line

Secrets to new product success in 24 stories.

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"New Product Success Stories" provides a rare opportunity to learn the secrets behind new product development. Each of the 24 stories follows a similar format, providing a brief history of the product idea, a company profile, a blow-by-blow account of the development process, and an explanation of the product's success. It is a must-read for business people, practitioners, and students involved in new product development who seek insights and inspiration from successful innovators.

Bill Griffeth Interviews the Mutual Fund Masters: A Revealing Look Into the Minds & Strategies of Wall Street's Best & Brightest
Bill Griffeth | Probus Publishing

Bill Griffeth Interviews the Mutual Fund Masters: A Revealing Look Into the Minds & Strategies of Wall Street's Best & Brightest

In one line

Insights into Wall Street's elite fund managers.

Goodreads 4.0

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Goodreads rating: 4.0

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In one line

Insights into Wall Street's elite fund managers.

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Imagine sitting down with the sharpest financial minds, picking their brains about investment strategies and what makes them tick. That's exactly what you get with Bill Griffeth's book. It demystifies the complex world of mutual funds through candid conversations, offering a goldmine for anyone keen on understanding and leveraging the expertise of the top fund managers.

Film Finance Handbook 2007-2008 : How to Fund Your Film - Thryft
Nicol Wistreich, Adam P. Davies, Nic Wistreich | Netribution

Film Finance Handbook 2007-2008 : How to Fund Your Film

In one line

Fund your film efficiently with this handbook.

Goodreads 3.6

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In one line

Fund your film efficiently with this handbook.

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The Film Finance Handbook is a must-read for filmmakers and producers who are looking for ways to fund their films. More than 1,000 funding awards are featured, and the incentives and tax breaks of 50 countries are explained in detail. The book is full of original case studies and interviews with notable film personnel. This comprehensive guide provides helpful ideas, valuable contacts, and decades of experience to help readers successfully fund their next film.

Mastering the Digital Marketplace: Practical Strategies for Competitiveness in the New Economy
Douglas F. Aldrich | John Wiley & Sons Inc

Mastering the Digital Marketplace: Practical Strategies for Competitiveness in the New Economy

In one line

Navigating success in the digital economy.

Goodreads 3.25

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In one line

Navigating success in the digital economy.

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If you keep hearing how essential it is to adapt to the digital landscape but don't know where to begin, "Mastering the Digital Marketplace" could be your roadmap. Douglas Aldrich taps into his extensive knowledge to guide business leaders through the transformative steps necessary to thrive in an increasingly digital-centric world. The practical strategies provided could be particularly enlightening if you're looking to integrate cutting-edge technology into your business or simply want to understand the shifting dynamics between corporations, markets, and time value in the digital age.

Adding Value to Marketing - Thryft
David P. Doyle | Kogan Page

Adding Value to Marketing

In one line

Maximizing Marketing Success in a Changing World.

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In one line

Maximizing Marketing Success in a Changing World.

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"Adding Value to Marketing" by David Doyle could be a good read for Marketing Managers, Executives, and Financial Controllers who are struggling to balance a tight marketing budget and achieve success. This book provides valuable insights on how to reduce costs and add value by recognizing the changing dynamics of the global marketplace, transforming the marketing department from a revenue to a profit center structure, and using techniques such as Activity Based Costing to budget for campaigns more effectively. Doyle also redefines the 4 Ps of business- Product, Price, Place, and Promotion- to examine whether they still make sense in terms of the customer profile, which could help readers create more segmented, targeted, and cost-effective marketing policies.

Core Concepts of Accounting Information Systems - Thryft
Stephen A. Moscove, Nancy A. Bagranoff | Wiley

Core Concepts of Accounting Information Systems

In one line

Essential guide to accounting systems for decision-making.

Goodreads 3.19

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In one line

Essential guide to accounting systems for decision-making.

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This book would be a great read for students or professionals looking to gain a solid understanding of accounting information systems. With its emphasis on actual case studies and examples, it provides practical insights into how companies make use of AIS in their daily operations. The increased focus on controls also makes it a valuable resource to learn about the importance of internal controls in the rapidly evolving technological landscape. Overall, this book is an essential guide for anyone seeking to make effective decisions using accounting systems.

Marketing Strategy: A Decision-Focused Approach - Thryft
Jr. Walker Orville C. | Mcgraw-hill Higher Education

Marketing Strategy: A Decision-Focused Approach

In one line

Marketing insights with a strategic decision-making core.

Goodreads 3.69

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87% off est. retail
In one line

Marketing insights with a strategic decision-making core.

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If you're delving into the realm of marketing strategy, this book distills complex theories into digestible insights. It's not just theory-based; it emphasizes on the strategic decision-making process and considers the cross-functional nature of marketing. This text could guide you in integrating analytical tools with the foundational 4P's (Product, Price, Place, Promotion) to craft a cohesive competitive strategy. Plus, it's up-to-date with current trends, making it relevant for today's dynamic market.

Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them
Howard R. Moskowitz | Pearson P T R

Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them

In one line

Innovation meets insight; customer-creation synergy unraveled.

Goodreads 3.26

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In one line

Innovation meets insight; customer-creation synergy unraveled.

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If you've ever wondered how products capture the zeitgeist before it's even defined, "Selling Blue Elephants" provides a captivating insight. It explores a groundbreaking method for product development that will intrigue anyone with a keen interest in marketing or anyone who's fascinated by how consumer needs are anticipated and met, sometimes even before consumers themselves are aware of them.

The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers
George S. Day | Free Press

The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers

In one line

Strategies for cultivating profitable customer relationships.

Goodreads 3.5

Condition: Well Read

Regular price RM34.00 MYR RM19.00 MYR 44% off

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Goodreads rating: 3.5

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86% off est. retail
In one line

Strategies for cultivating profitable customer relationships.

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This book could be a gem if you're looking to dive deep into customer-centric business strategies. George S. Day has distilled a decade of research and real-world examples into insights that can transform your approach to marketing. If you aim to understand the intricacies of market orientation and customer value, and plan to apply these principles to attract and retain valuable customers, this read will be right up your alley. Your takeaways could be the competitive edge your business needs.

Managing Outside Pressure - Strategies for Preventing Corporate Disasters - Thryft
Ulrich Steger, Matthias Winter | Wiley

Managing Outside Pressure - Strategies for Preventing Corporate Disasters

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Managing Outside Pressure: Strategies for Prevention

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Managing Outside Pressure: Strategies for Prevention

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This book is a must-read for corporate leaders as it provides a comprehensive guide to manage external pressures that can lead to reputational damage and corporate crises. The authors provide excellent advice on how to predict and manage external pressures that can be potential public sparks or triggers. This book arms managers with a smart detector and offers win-win solutions to keep external pressures safely away.

Basic Marketing Research Using Microsoft Excel Data Analysis
Ronald F. Bush, Alvin C. Burns | Pearson Education

Basic Marketing Research Using Microsoft Excel Data Analysis

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Excel-driven, concise market research fundamentals.

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Excel-driven, concise market research fundamentals.

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If you're looking to grasp the essentials of market research with a hands-on approach, this book could be just what you need. It integrates practical exercises with Excel to give you not only a theoretical understanding of market research principles but also the technical skills to apply them. This blend of theory and practice could be a valuable asset for your future marketing endeavors.

Essentials of Services Marketing - Thryft
Jochen Wirtz, Patricia Chew, Christopher Lovelock | Pearson Education

Essentials of Services Marketing

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Streamlined global guide to services marketing.

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Streamlined global guide to services marketing.

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Essentials of Services Marketing is a must-read for anyone looking to explore the world of services marketing, offering a visually engaging learning experience alongside clear and concise language. With an emphasis on global perspectives, this book provides valuable insights and expertise on the topic. Highly recommended for undergraduate services marketing courses.

Unique Value: The Secret of All Great Business Strategies
Andrea Dunham, Mark Stevens | Macmillan Pub Co

Unique Value: The Secret of All Great Business Strategies

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Dissecting corporate success through insightful strategies.

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Dissecting corporate success through insightful strategies.

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If you've ever wondered why some businesses skyrocket while others plummet, "Unique Value: The Secret of All Great Business Strategies" offers a deep dive into the inner workings of successful companies. Andrea Dunham doesn't just describe what works; she lays out a practical blueprint for executives seeking to navigate their companies toward success, with engaging analyses supported by tables and graphs to drive her points home. This book is your thinking cap for strategic planning.

Gustavo Cisneros, The Pioneer - Thryft
Carlos Fuentes, Edith Grossman, Pablo Bachelet | Planeta Publishing

Gustavo Cisneros, The Pioneer

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Navigating risk and innovation in Latin business.

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Navigating risk and innovation in Latin business.

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If you're intrigued by the minds behind major business transformations, "Gustavo Cisneros, The Pioneer" could offer you a compelling insight. Pablo Bachelet's work isn't just a biography; it's a journey through the risks and innovations that shaped modern Latin American business. You'll get a front-row seat to the strategic decisions and bold moves, including the remarkable story of trumping Pepsi with Coke, which altered corporate landscapes. It's a masterclass in entrepreneurship, painted through the life of a man whose vision extended beyond borders to capture the burgeoning U.S. Hispanic market. This book might just change the way you think about business, media, and leadership.

Strategic Marketing Management: Planning and Control, 2003-2004
Helen Meek, Richard Meek | A Butterworth-heinemann Title

Strategic Marketing Management: Planning and Control, 2003-2004

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Essential guide for strategic marketing mastery.

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Essential guide for strategic marketing mastery.

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If you're delving into the world of strategic marketing and aiming to conquer its complexities, this coursebook could be your ally. The unique integration of an electronic version with annotations and tutorials makes it more than just a textbook—it's a dynamic learning tool tailored to support your course success and exam preparation. This resource doesn't just inform; it actively engages with you to deepen your understanding.

Audit Sampling : An Introduction to Statistical Sampling in Auditing - Thryft
D. R. Carmichael, O. Ray Whittington, Dan M. Guy | John Wiley & Sons

Audit Sampling : An Introduction to Statistical Sampling in Auditing

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Statistically Optimize Auditing: Unlocking Control Testing Techniques

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Statistically Optimize Auditing: Unlocking Control Testing Techniques

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This book is a comprehensive guide to audit sampling, providing a bridge between basic auditing principles and advanced statistical techniques. It explores the latest technology and methods for testing controls, discusses setting materiality and tolerable misstatement, and explains changes in practice regarding the use of nonstatistical sampling. With new examples and cases, this book is perfect for entry-level auditing students as well as experienced auditors looking to enhance their skills in the field.

India Land of a Billion Entrepreneurs - Thryft
Upendra Kachru | Pearson Education

India Land of a Billion Entrepreneurs

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Insight into India's entrepreneurial spirit and potential.

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Insight into India's entrepreneurial spirit and potential.

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If you're curious about the economic landscape in India and the incredible potential for growth through entrepreneurship, "India Land of a Billion Entrepreneurs" offers a stimulating read. It delves into the characteristics and challenges of becoming a successful entrepreneur within the Indian market. This book acts as a lens through which you can see how individual ambition fuels a nation's economy.

Technical Analysis: Power Tools For The Active Investors
Gerald Appel | Ft Pr

Technical Analysis: Power Tools For The Active Investors

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Step-by-step technical analysis for investors.

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Step-by-step technical analysis for investors.

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If you're looking to sharpen your investing edge, Gerald Appel's guide is the toolkit you need. Drawing on his experience and innovation, especially the MACD techniques he invented, this book offers clear, actionable steps for investors of all levels. It's like having a seasoned expert break down complex market analysis into digestible strategies for real market scenarios. Whether you're trading short-term or planning long-term, Appel's approach can help demystify the charts and patterns, steering you towards smarter investment decisions.

The Entertainment Economy: How Mega-Media Forces Are Transforming Our Lives
Michael J. Wolf | Crown Business

The Entertainment Economy: How Mega-Media Forces Are Transforming Our Lives

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Media's impact on the world economy

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Media's impact on the world economy

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"The Entertainment Economy" is a great read for those interested in understanding the various ways in which the entertainment industry influences the world economy. The author, Michael J. Wolf, provides insightful analyses on how principles and strategies used in the modern entertainment business are transforming the global culture. The book is well-researched, with Wolf drawing on his broad experience in media consultancy to deliver a well-written and comprehensive analysis."

Risk-Based Performance Management: Integrating Strategy and Risk Management
James Creelman, Andrew Smart | Palgrave Macmillan

Risk-Based Performance Management: Integrating Strategy and Risk Management

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Bridging strategy with risk for informed decisions.

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Bridging strategy with risk for informed decisions.

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If you're involved in shaping organizational strategies, this book could transform your approach. It marries the often siloed functions of strategy and risk management into a coherent framework, enabling better-informed decision-making. By navigating its practical guidance, you'll better understand how to align risk appetite with strategic goals for more sustainable outcomes.

Achieving Planned Innovation : A Proven Strategy for Creating Successful New Products and Services - Thryft
Frank R. Bacon | Free Press

Achieving Planned Innovation : A Proven Strategy for Creating Successful New Products and Services

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Planned Innovation: A system for successful new products.

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Planned Innovation: A system for successful new products.

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This book could be a good read for business owners or entrepreneurs who want to achieve success in new-product innovation. Using the market-tested five-element paradigm of Planned Innovation, the authors provide practical steps to evaluate the potential of any new product or service. The book emphasizes the importance of having a lasting market orientation, selecting criteria that reflect strategic objectives and tactical goals, and assessing the positive and negative influences of external trends on business opportunities. Through scientific reasoning and proper staffing, the book demonstrates how to minimize cost, time, and risk in bringing successful new products to market.

Asia Rising:Why America Will Prosper as Asia's Economies Boom - Thryft
Jim Rohwer | Simon & Schuster

Asia Rising:Why America Will Prosper as Asia's Economies Boom

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Foresight on Asia's impact on global prosperity.

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Foresight on Asia's impact on global prosperity.

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If you're someone deeply interested in economic trends and how shifting global powers affect the future, "Asia Rising" offers a thoughtful analysis. Considering it from today's perspective, it might fascinate you to track the predictions made back in 1995 against the actual economic landscape that has unfolded over the years. Plus, understanding these insights could be crucial if you're involved in global trade or are curious about East and South East Asia's booming markets.

Market Unbound : Unleashing Global Capitalism - Thryft
Lowell L. Bryan, Diana Farrell | Wiley

Market Unbound : Unleashing Global Capitalism

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Navigating global market transformation for the future.

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Navigating global market transformation for the future.

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Market Unbound is a vital read for anyone interested in the future of the world economy, particularly for investors, corporations and financial organizations. This book provides readers with a detailed outline of the path leading to an open, global market and its impact on different sectors of business and finance. The book is based on extensive research, including relevant case studies and examples, and uncovers how a government’s ability to control its financial system is being threatened by globalized capital markets.

Asia Rising
Jim Rohwer | Unknown

Asia Rising

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Asia's economic boom reshaping global dynamics.

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Asia's economic boom reshaping global dynamics.

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"Asia Rising" by Jim Rohwer might just change how you view the global economy's future. Bringing insights from his time as an Economist correspondent, Rohwer paints an optimistic picture of a thriving Asian middle class. If you're interested in how this shift could mean opportunities not just in Asia, but also for American industries, this book offers well-reasoned forecasts that could reframe your business expectations for the 21st century.

Emerging Growth Pole - The Asia-Pacific Economy - Thryft
Dilip K. Das | Prentice Hall

Emerging Growth Pole - The Asia-Pacific Economy

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Explore and comprehend the Asia-Pacific economic revolution.

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Explore and comprehend the Asia-Pacific economic revolution.

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If you're interested in understanding the rapid rise of the Asia-Pacific region in the global economy, "Emerging Growth Pole - The Asia-Pacific Economy" is a must-read. The book discusses the region's emergence as a significant trading area with intra-regional trade, foreign direct investment, and interdependence between Japan, China, Taiwan, Korea, and Thailand. It also analyses the role of APEC and ASEAN in the region. The book is recommended for anyone who wants to stay up-to-date with the Asia-Pacific economies and their impact on the world economy in the 21st century.

Shopping Center Development and Investment: Real Estate for Professional Practitioners
Mary Alice Hines | Wiley

Shopping Center Development and Investment: Real Estate for Professional Practitioners

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Navigating shopping center investment intricacies.

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Navigating shopping center investment intricacies.

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If you're fascinated by the cogs of the real estate machine, particularly shopping centers, this book could serve as your compass. It's a wealth of knowledge that meticulously uncovers the multiple layers of development and investment, ranging from financing to management. It's like having a seasoned guide by your side, explaining how to navigate the ever-evolving terrain of retail spaces and consumer hubs.

Business Strategy in Asia: A Casebook
Nitin Pangarkar, Kulwant Singh, Loizos Heracleous | Cengage Learning

Business Strategy in Asia: A Casebook

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Asian business strategies dissected via real case studies.

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Asian business strategies dissected via real case studies.

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If you're looking to understand how business is done on the other side of the world, this book is a treasure trove. It takes you beyond theory, straight into the real-world trenches of Asian corporate strategy. Case studies replace abstract models with flesh-and-blood decisions and challenges, offering a window into the diversities and complexities of Asian markets. This read is perfect for someone who appreciates the application of knowledge in practical, regional contexts.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.

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