Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Quick and Nimble
Adam Bryant | St. Martin's Griffin

Quick and Nimble

RM41.00 MYR

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Goodreads rating: 3.76

RM41.00 MYR

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53% off est. retail
If you're in a leadership role or aiming to rejuvenate your company's culture, "Quick and Nimble" could be a treasure trove for you. Imagine having access to candid advice from over two hundred seasoned CEOs without having to leave your office. This book does just that, distilling their experiences into actionable strategies that can help your organization become more agile and innovative. It's like getting a series of exclusive masterclasses in corporate culture and innovation.
Can Finance Save the World?: Regaining Power over Money to Serve the Common Good - Thryft

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86% off est. retail
If you're intrigued by the potential of finance to positively impact worldwide issues, then Bertrand Badré's insights are for you. Drawing from his experience at the World Bank Group, Badré offers a visionary take on how to repurpose financial tools for societal good. You'll finish the book feeling empowered about the role money can play in tackling climate change, poverty, and infrastructure challenges.
The First Mile: A Launch Manual for Getting Great Ideas Into the Market

RM62.00 MYR

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If you're nurturing a spark of innovation and looking for guidance on how to bring it to fruition, "The First Mile" is the companion you need. Scott Anthony doesn't just understand the common pitfalls that await you; he provides actionable insights and strategic tools to help you navigate the treacherous journey from idea to impactful product. The mix of anecdotes from his experience and practical advice makes this book not only inspiring but also incredibly useful for anyone poised to make their mark with a fresh innovation.
Traders, Guns & Money : Knowns and unknowns in the dazzling world of derivatives - Thryft

RM67.00 MYR

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If the world of high-stakes finance intrigues you, "Traders, Guns & Money" offers a raw look into the complexities and moral quandaries of the derivatives market. Satyajit Das's personal narrative and expert analysis make it as educational as it is entertaining. This book might just change the way you view the financial sector, through stories that reveal both the brilliance and the recklessness of traders playing with enormous sums of other people's money.
Innovating for People - Handbook of Human-Centered Design Methods
Just Arrived

RM34.00 MYR

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If you're curious about how thoughtful design can truly benefit the people using products or services, "Innovating For People" will be a revelation. It's not just a book; it's a practical toolkit that walks you through the process of human-centered design. With clear instructions and a focus on developing key skills, it's like having a personal coach for creating solutions that resonate on a human level.
An Epic Swindle: 44 Months With a Pair of Cowboys
Brian Reade | Quercus Publishing

An Epic Swindle: 44 Months With a Pair of Cowboys

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Goodreads rating: 3.98

Regular price RM41.00 MYR RM22.00 MYR 46% off

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63% off est. retail
If you're into football, especially the history and tumultuous times faced by clubs, "An Epic Swindle" is a read you shouldn't miss. Brian Reade takes you on a journey through Liverpool FC's darkest times, where tradition and passion are overshadowed by greed and conflict. More than just a story about a football club, it's a deep dive into the world of sports business and the fans' power. It's a tale that resonates beyond sports, a cautionary tale of modern greed that will keep you hooked until the last page.
Why Should Anyone Be Led by You? What It Takes to Be an Authentic Leader

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If you want to lead, not just manage, this book will resonate with you. Goffee and Jones cut through the cookie-cutter leadership rhetoric to focus on authentic leadership that taps into personal strengths to truly motivate and connect with people. It's not about ticking boxes; it's about cultivating a genuine style that can flex with circumstances without losing its core. And if you ever felt leadership advice was becoming too formulaic, here's your breath of fresh air.
Conquering the Chaos : Win in India, Win Everywhere - Thryft

RM26.00 MYR

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79% off est. retail
"Conquering the Chaos" offers valuable insights, advice, and guidance for business leaders seeking to succeed in India's complex market. Ravi Venkatesan draws on his extensive experience and interviews with senior executives to provide strategies to overcome hurdles such as corruption and policy uncertainties. This book is an essential read for those seeking to thrive in emerging markets like India and globally.
What Matters Now: How to Win in a World of Relentless Change, Ferocious Competition, and Unstoppable Innovation

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80% off est. retail
Immerse yourself in Gary Hamel's vibrant roadmap to organizational success amidst a turbulent business landscape. "What Matters Now" is beyond conventional—it challenges you to dismantle old capitalism paradigms in favor of creativity and adaptability. Ideal for forward-thinkers looking to lead with vigour and reinvent the workplace, it's a catalyst for transformation in an age of continuous, and often daunting, innovation.
Information Architecture for the Web and Beyond

RM41.00 MYR

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If you're immersed in the digital design world, diving into this book is like finding your north star. It breaks down the key concepts of Information Architecture, which serves as the backbone for creating intuitive, user-friendly platforms. Whether you're a UX designer or a product manager, it offers timeless strategies to structure and present data across varied devices—a savvy compass for the ever-expanding digital universe.
Code Halos: How the Digital Lives of People, Things, and Organizations Are Changing the Rules of Business

RM60.00 MYR

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If you're intrigued by how companies like Apple and Netflix have harnessed the digital world to outpace their rivals, "Code Halos" is a thought-provoking read. The authors not only dissect the success of industry leaders who've effectively managed the data ecosystem but also offer a blueprint for leveraging this digital aura. It's an enlightening guide for professionals eager to adapt and thrive in the evolving digital economy.
Beat Accelerating Customer Expectations With Trend-Driven Innovation

RM48.00 MYR

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64% off est. retail
If you're a forward-thinker in business, always trying to stay ahead of the curve, "Beat Accelerating Customer Expectations With Trend-Driven Innovation" could be a game-changer for you. It flips traditional customer analysis on its head, encouraging you to look at how trailblazing companies shape consumer expectations. This isn't just about predicting the next big thing; it's a guide to becoming the business that creates it. It's dense with real-world applications and may transform how you approach innovation and marketing in your own ventures.
Li Ka Shing
Kanyin | Kanyin Publications

Li Ka Shing

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Goodreads rating: 3.61

Regular price RM45.00 MYR RM30.00 MYR 33% off

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If you're drawn to success stories brimming with practical wisdom, this book on Li Ka Shing is a must-read. It's not just the rags-to-riches tale that'll draw you in, but the strategies and ethos that made him Asia's business titan could potentially shape your own approach to success. Think of it as a blend of inspiration and a masterclass in entrepreneurship.
The Rules of Work: A Definitive Code for Personal Success
Just Arrived

RM41.00 MYR

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If you're looking to climb the career ladder with a bit of finesse, "The Rules of Work" might just be your handbook. Richard Templar provides insights into the unarticulated norms of the professional world that could give you the edge. It's ideal for navigating office politics and personal branding with a practical, no-nonsense approach.
If you're feeling bogged down by a lackluster work environment or you're a leader striving for a vibrant corporate culture, then "Love Work" might just be the wake-up call you need. Chuck Runyon and Dave Mortensen share a relatable, blue-collar success story that demolishes the idea that fun and work can't coexist. Taking lessons from their transformative journey with Anytime Fitness, this book is not just a roadmap for business success; it's an invitation to reinvent the daily grind into something genuinely fulfilling.
Product Design for the Web: Principles of Designing & Releasing Web Products

RM108.00 MYR

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If you're aiming to build the next big online sensation or just want to refine your digital craft to keep users coming back, this book is your treasure map. Randy Hunt packs it with insights into creating resonant online experiences, blending business savvy with design. It's a modern toolkit for the aspiring web product designer, taking you beyond the basics and into the realm of impactful digital creation.
Competing on Analytics - The New Science of Winning - Thryft

RM53.00 MYR

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You have more information at hand about your business environment than ever before. But are you using it to “out-think” your rivals? If not, you may be missing out on a potent competitive tool.In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing enterprises are now building their competitive strategies around data-driven insights that in turn generate impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling.Exemplars of analytics are using new tools to identify their most profitable customers and offer them the right price, to accelerate product innovation, to optimize supply chains, and to identify the true drivers of financial performance. A wealth of examples—from organizations as diverse as Amazon, Barclay’s, Capital One, Harrah’s, Procter & Gamble, Wachovia, and the Boston Red Sox—illuminate how to leverage the power of analytics.
If you're interested in the intersections of politics, economics, and power in Southeast Asia, this could be an enlightening read. It delves into the intricate control that Malaysia's political elite has over the corporate sector, offering a rigorous examination of the country's business-government ties. Understanding these connections is crucial for anyone looking to grasp the complexities of Malaysian economic life or the broader implications of state-driven capitalism.
Dilbert and the Way of the Weasel - Thryft
Scott Adams | Boxtree

Dilbert and the Way of the Weasel

RM25.00 MYR

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Goodreads rating: 3.89

RM25.00 MYR

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Back after a four-year hiatus, New York Times best-selling author Scott Adams presents an outrageous look at work, home, and everyday life in his new book, Dilbert and the Way of the Weasel. Building on Dilbert’s theory that “All people are idiots,” Adams now says, “All people are idiots. And they are also weasels.” Just ask anyone who worked at Enron.In this book, Adams takes a look into the Weasel Zone, the giant grey area between good moral behaviour and outright felonious activities. In the Weasel Zone, where most people reside, everything is misleading, but not exactly a lie. Building on his popular comic strip, Adams looks into work, home, and everyday life and exposes the way of the weasel for everyone to see. With appearances from all the regular comic strip characters, Adams and Dilbert are at the top of their game—master satirists who expose the truth while making us laugh our heads off.
Going Public: My Adventures Inside the SEC and How to Prevent the Next Devastating Crisis
Norm Champ | Mcgraw Hill

Going Public: My Adventures Inside the SEC and How to Prevent the Next Devastating Crisis

Regular price RM153.00 MYR RM60.00 MYR 61% off

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Goodreads rating: 2.95

Regular price RM153.00 MYR RM60.00 MYR 61% off

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63% off est. retail
If the financial sector intrigues you, "Going Public" by Norm Champ pulls back the curtain on the Securities and Exchange Commission during turbulent times. Champ's unique perspective as both an industry insider and a reform-minded SEC Director offers rare insights. His hands-on experience with policy, economics, and the inner mechanics of financial regulation makes this book an essential read for anyone invested in the future of our financial systems and their stability.
The Leader in You
Stuart R. Levine | Simon & Schuster

The Leader in You

RM45.00 MYR

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Goodreads rating: 4.1

RM45.00 MYR

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If you're navigating today's complex professional landscape, "The Leader in You" could be your compass. Adapting timeless Dale Carnegie principles to the challenges of the '90s and beyond, it's a read that feels both classic and prescient. It addresses real-world concerns like downsizing and fierce competition, offering strategies to boost your own and your team's confidence and motivation. This book could be the career ally you didn't know you needed.
Smart Trust: Creating Prosperity, Energy, and Joy in a Low-Trust World

RM52.00 MYR

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If the idea of fostering genuine trust in your personal and professional life resonates with you, "Smart Trust" could be a compelling read. The authors, building on Covey's legacy, delve into the practicality of trust as a fundamental element for prosperity and joy. They provide actionable insights, grounded in real-world examples, on how to strike a balance between being cautious and being trusting—something that's incredibly relevant in today's often skeptical society.
Meeting Wise: Making the Most of Collaborative Time for Educators

RM41.00 MYR

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70% off est. retail
If you're feeling swamped by unproductive meetings and looking for ways to revitalize collaboration within your educational team, "Meeting Wise" might be the key. As someone deeply involved in curricular improvements or school leadership, you'd appreciate the authors' expertise in turning time-consuming meetings into engines of school improvement. They don't just diagnose the problem; they offer a hands-on checklist that could transform the way adult learning happens in your environment, ultimately impacting student achievement.
Experiences: The 7th Era of Marketing

RM56.00 MYR

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If you're looking to stay ahead in today's dynamic business landscape, Robert Rose and Carla Johnson's "Experiences: The 7th Era of Marketing" could be a goldmine of insights for you. The authors take you through a journey that transcends traditional marketing techniques, urging you to adopt content creation as a pivotal part of your strategy. It's about evolving with the times, and this book acts as a compelling roadmap for marketers aiming to thrive in an increasingly content-driven ecosystem.
The 21st Century Public Manager - Thryft
Zeger Van Der Wal | Bloomsbury Academic

The 21st Century Public Manager

Regular price RM93.00 MYR RM26.00 MYR 72% off

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Goodreads rating: 4.31

Regular price RM93.00 MYR RM26.00 MYR 72% off

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87% off est. retail
If you're steering through the nebulous terrain of public administration in our fast-changing world, this book is your compass. It doesn't just prepare you for the shifting sands of bureaucratic challenges; it equips you with the skills and mindset to thrive amidst them. Whether you're a veteran or new to the public domain, let this be your guide in molding a career that's both adaptable and impactful.
Work Happy: What Great Bosses Know
Jill Geisler | Center Street

Work Happy: What Great Bosses Know

RM56.00 MYR

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Goodreads rating: 4.0

RM56.00 MYR

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If you've found yourself thrust into a leadership role and feel out of your depth, "Work Happy" could be a lifesaver. Jill Geisler translates her own journey from a novice to a lauded management consultant into actionable advice. This book is perfect if you're looking to bridge gaps in your managerial skill set and foster an invigorating work environment. The real employee anecdotes, combined with quizzes and self-assessments, make it a practical guide to elevating your leadership style and team's morale.
How to Prepare Now for What's Next: A Guide to Thriving in an Age of Disruption
Michael McQueen | Wiley

How to Prepare Now for What's Next: A Guide to Thriving in an Age of Disruption

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Goodreads rating: 4.15

Regular price RM56.00 MYR RM26.00 MYR 54% off

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71% off est. retail
If you're feeling the ground shifting under your business, McQueen's book could serve as your anchor. It's like having a futuristic crystal ball that not only forecasts disruption but also hands you the tools to dodge it. Think of it as building an adaptable business fortress, with you being the architect armed with insight and strategy. This read is particularly essential now because lining up your defenses early can make all the difference – and McQueen’s guide is a comprehensive blueprint to doing just that.
The 21 Irrefutable Laws of Leadership Workbook

RM30.00 MYR

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If you're on the path to becoming a better leader, John C. Maxwell's workbook could be a valuable companion. It consolidates decades of experience into clear, actionable laws that span various influential sectors. This isn't just theory; it's a chance to engage with practical exercises that reflect real-world challenges and triumphs in leadership.
Rule of 24: The Future of B2B Client Engagement
Robert D. Riefstahl, Daniel J. Conway  | Peach Elephant Press

Rule of 24: The Future of B2B Client Engagement

Regular price RM71.00 MYR RM56.00 MYR 21% off

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Goodreads rating: 3.85

Regular price RM71.00 MYR RM56.00 MYR 21% off

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57% off est. retail
If you’re in B2B sales and feeling the ground shift beneath you, 'Rule of 24' could be the stabilizer you need. This book is a treasure map for navigating the turbulent waters of modern software sales. It arms you with strategies to not just cope with, but conquer the challenges of today's educated and demanding customers. Read it to future-proof your sales approach and stay ahead of the curve.
Tough Choices: A Memoir
Fiorina Carly | Nicholas Brealey Publishing

Tough Choices: A Memoir

RM60.00 MYR

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Goodreads rating: 3.69

RM60.00 MYR

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"Tough Choices" isn't just a corporate tell-all; it's a personal ticket into Carly Fiorina's life at the helm of HP and beyond. As you absorb her story, you might find a reflection of your own ambitions or the challenges you face in professional environments. Fiorina's narrative is more than an account of boardroom battles; it’s a source of inspiration, especially if you're navigating leadership roles or breaking glass ceilings.
Agglomerate
Callum Laing, Jeremy Harbour  | Rethink Press Limited

Agglomerate

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Goodreads rating: 3.97

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If you're a small business owner feeling overshadowed by giant corporations, "AGGLOMERATE" could be the strategic companion you need. It provides real-world insights into how smaller companies can band together for growth without losing their autonomy. The book offers a fresh perspective on collaboration and scaling, which might just be the ingredient your business has been missing.
Public Relations Writing and Media Techniques : International Edition - Thryft
Wilcox | Pearson International

Public Relations Writing and Media Techniques : International Edition

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Goodreads rating: 3.57

Regular price RM67.00 MYR RM22.00 MYR 67% off

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This book is a valuable resource for anyone in the field of public relations. With real-world examples and step-by-step procedures, readers can learn how to reach various audiences through traditional and social media. The book emphasizes the importance of writing, producing, and distributing effective PR materials.
Driving Change - The UPS Approach to Business
Mike Brewster, Frederick Dalzell  | Hyperion

Driving Change - The UPS Approach to Business

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Goodreads rating: 3.58

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If you're intrigued by the inner workings of a world-renowned logistics giant, "Driving Change" could offer you insider perspectives. Not only does it dissect UPS's strategies for remarkable customer service, but it also candidly shares the company's missteps and lessons learned, giving you a comprehensive look at corporate evolution and resilience. It’s a blueprint for professionals eager to distill actionable insights from proven successes.
Leadership
Rudolph W. Giuliani | Little, Brown Book Group

Leadership

RM48.00 MYR

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Goodreads rating: 3.69

RM48.00 MYR

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If you're fascinated by the intersection of politics and crisis management, Giuliani's "Leadership" could offer valuable insights. This book delves into the experiences of New York's former mayor, focusing on his leadership style and decisions during tumultuous times. You might find it particularly intriguing if you're looking to understand leadership under pressure.
Creating The Project Office - A Manager's Guide To Leading Organizational Change - Thryft

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95% off est. retail
This book is a great read for managers who are looking to improve the efficiency and productivity of their organization by shifting from a function-based to a project-based workplace. The authors provide actionable insights and advice for creating a project office that can successfully lead organizational change. This unique feature of the book sets it apart from other project management literature and makes it a valuable asset for business leaders seeking a competitive advantage.
Managerial Accounting - Thryft
Ray H.; Noreen Garrison | Richard D Irwin

Managerial Accounting

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Goodreads rating: 3.59

Regular price RM30.00 MYR RM15.00 MYR 50% off

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This book would be a great read for anyone studying or working in the field of managerial accounting. With its comprehensive coverage, relevant examples, and clear explanations, it serves as a reliable guide for understanding complex concepts. The book's unique feature lies in its author-written supplements and end-of-chapter material, providing valuable support for both students and instructors. Dive into this book to gain a solid foundation in managerial accounting principles and apply them to real-world scenarios.
Making a Life, Making a Living®: Reclaiming Your Purpose and Passion in Business and in Life - Thryft

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87% off est. retail
If the hustle and sometimes sterile ambition of the corporate world is starting to wear you down, Mark Albion's book could serve as a roadmap to aligning your professional aspirations with your personal values. You'll find solace in the blend of practical career advice with a more profound quest for spiritual balance. It could be that missing piece for harmonizing your life's work with your inner self.
Sun Tzu for Execution: How to Use the Art of War to Get Results

RM37.00 MYR

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55% off est. retail
If you're looking to sharpen your tactical approach in business and transform strategic concepts into actionable steps, "Sun Tzu for Execution" is a must-read. Steven W Michaelson has distilled Sun Tzu's ancient wisdom into a modern-day guidebook for achieving results. Whether you're coordinating a team project or aiming to boost your company's performance, the book's blend of historical insights and contemporary examples could be a game-changer in your professional playbook.
The Cultural Intelligence Difference: Master the One Skill You Can't Do Without in Today's Global Economy

RM45.00 MYR

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With our world shrinking into a global village, understanding how to interact in diverse environments is more important than ever. "The Cultural Intelligence Difference" is perfect for learning to bridge this gap. Whether you're leading a multicultural team or expanding your business internationally, this book can be your go-to guide for cultivating the cultural awareness and intelligence you need to succeed. The author, David Livermore, takes you through practical strategies and real-world examples to turn cultural sensitivity into a powerful business tool.
Exploring Corporate Strategy
Kevan Scholes, Gerry Johnson  | Prentice Hall

Exploring Corporate Strategy

RM41.00 MYR

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Goodreads rating: 3.94

RM41.00 MYR

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If you're eager to understand the complexities behind successful business strategies, this book is a valuable read. It breaks down the intricacies of corporate planning, offering insights that could be instrumental in making informed decisions for your own business or career. The authors' expertise in strategic management could illuminate your path to professional advancement.
How Not to Get Promoted: Fix the Self-Sabotaging Behaviors Holding You Back

RM45.00 MYR

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49% off est. retail
It seems like you're going above and beyond, but still, that promotion remains elusive. "How Not to Get Promoted" might just be the eye-opener you need. Emily Kumler delves into the common pitfalls and blind spots that can hinder one's career progression with relatable interviews and anecdotes. This book isn't just about hard work; it's about smart work and navigating workplace politics effectively. If you're ready to transform your approach and get ahead, this read is a step towards cracking that promotion code.
The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience

RM37.00 MYR

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72% off est. retail
This book is a must-read for anyone looking to improve their presentation skills. With the guidance of Carmine Gallo, a communications expert, you will learn the secrets behind Steve Jobs's legendary presentations. The book breaks down Jobs's techniques into 18 easily digestible "scenes," offering practical examples and proven strategies for creating engaging and compelling presentations. Whether you're a novice or an experienced speaker, this book will help you captivate your audience and leave a lasting impression. Get ready to wow your audience the Steve Jobs way!
The Leader of the Future: New Visions, Strategies, and Practices for the Next Era

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The Leader of the Future can be an inspirational guide if you're looking to stay ahead in your leadership game. It's packed with ideas and strategies from some of the most renowned thinkers in management. Imagine updating your leadership toolkit to align with upcoming trends and setting a proactive approach that keeps you one step ahead in your professional journey.
Developing the Leaders Around You
John C. Maxwell | Thomas Nelson Inc

Developing the Leaders Around You

RM41.00 MYR

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Goodreads rating: 4.21

RM41.00 MYR

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If you're looking to not only improve your leadership skills but also foster leadership in others, this is the book for you. John C. Maxwell is a renowned leadership expert, and in this read, he lays out practical ways to help those around you rise to their potential. It's a must-have if you see the value in empowering your team and building a robust leadership culture in your workplace.
Re-Imagine!
Tom Peters | Dorling Kindersley Plc P/b

Re-Imagine!

Regular price RM34.00 MYR RM30.00 MYR 12% off

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Goodreads rating: 4.12

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If you're feeling stuck or uninspired in your professional life, Tom Peters' "Re-Imagine!" could be the jolt of energy you need. It's not just a book; it's an invigorating call to action for entrepreneurs and established business enthusiasts alike, replete with a design that makes its innovative ideas pop off the page. Reading it could well be the catalyst for the transformation you're seeking in your career or business ventures.
Creating Effective Boards : Meeting the Challenges of Continuity and Competition - Thryft

Creating Effective Boards : Meeting the Challenges of Continuity and Competition

Regular price RM60.00 MYR RM22.00 MYR 63% off

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Goodreads rating: 4.57

Regular price RM60.00 MYR RM22.00 MYR 63% off

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87% off est. retail
"Creating Effective Boards" is a valuable resource for business owners and executives who want to improve their board's effectiveness. The book offers practical advice on how to build a strong board of directors and provides real-life examples of successful private firms. What sets this book apart is its focus on the unique challenges faced by small to midsize businesses, such as succession planning and long-range planning. If you're looking to take your company to the next level, this book is a must-read.
Excel 2019 Bible
Michael Alexander, Richard Kusleika  | Wiley

Excel 2019 Bible

RM41.00 MYR

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Goodreads rating: 4.3

RM41.00 MYR

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83% off est. retail
If Excel is a tool that often leaves you scratched in the head, Excel 2019 Bible could just be your salvation. It's the kind of book that takes you from a nodding acquaintance with Excel to a deep, meaningful relationship – whether you're managing budgets at home or manipulating data in your professional life, this in-depth guide could make the process almost... dare I say, enjoyable. It's a good read for anyone hoping to master Excel's capabilities or wanting to get a handle on the latest features of the 2019 version.
The Why of Work: How Great Leaders Build Abundant Organizations That Win - Thryft

Regular price RM97.00 MYR RM30.00 MYR 69% off

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82% off est. retail
This book is recommended for those who want to learn how to create meaning and value in their own workplace. It provides step-by-step guidelines on how to build an organization that is purpose-driven and enhances commitment from both employees and customers. The book includes useful tools such as targeted checklists and questionnaires to help individuals turn aspirations into action and create a vision that resonates for years to come.
The 80 Minute MBA
Richard V. Reeves, John Knell  | Headline Business Plus

The 80 Minute MBA

RM48.00 MYR

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Goodreads rating: 3.37

RM48.00 MYR

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If you're skeptical about traditional business schools or just don't have the time to attend one, 'The 80 Minute MBA' could be a refreshing alternative. The authors, Richard Reeves and John Knell, strive to arm you with essential business knowledge in the time it would take to watch a movie. This might especially appeal to you if you're a quick learner eager for no-nonsense, practical insights that challenge conventional thinking.
Advertising Principles & Practices: Global Edition - Thryft
Sandra E. Moriarty, Nancy D. Mitchell, William D. Wells  | Not Avail

Advertising Principles & Practices: Global Edition

Regular price RM74.00 MYR RM22.00 MYR 70% off

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Goodreads rating: 3.61

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This book could be a good fit for aspiring advertisers or marketing students. It offers a comprehensive overview of the industry and also focuses on the shift to digital and consumer-focused advertising. Users have praised the clear language and practical advice given in the book.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.