The IABC Handbook of Organizational Communication: A Guide to Internal Communication, Public Relations, Marketing, and Leadership

by Gillis
Regular price RM19.00 MYR
Unit price
per
Compare to estimated retail price: RM491.00 MYR  

Essential guide to strategic corporate communication practices.

As you're looking to sharpen your communication skills within the business context, "The IABC Handbook of Organizational Communication" could be particularly insightful. This handbook goes beyond simple tactical advice, delving into the strategic whys of effective communication. Edited by Tamara Gillis and backed by notable experts, it's an up-to-date, comprehensive guide that addresses contemporary challenges and trends, making it a valuable desktop resource not just for communication professionals, but also for executives aiming to engage with stakeholders more effectively.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

The IABC Handbook of Organizational Communication: A Guide to Internal Communication, Public Relations, Marketing, and Leadership

by Gillis
Regular price RM19.00 MYR
Unit price
per
Compare to estimated retail price: RM491.00 MYR  
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ISBN: 9780470894064
Authors: Gillis
Publisher: Jossey-Bass
Date of Publication: 2011-04-11
Format: Hardcover
Related Collections: Business
Related Topics: Communication, Leadership, Management
Goodreads rating: 3.7
(rated by 10 readers)
 

Essential guide to strategic corporate communication practices.

As you're looking to sharpen your communication skills within the business context, "The IABC Handbook of Organizational Communication" could be particularly insightful. This handbook goes beyond simple tactical advice, delving into the strategic whys of effective communication. Edited by Tamara Gillis and backed by notable experts, it's an up-to-date, comprehensive guide that addresses contemporary challenges and trends, making it a valuable desktop resource not just for communication professionals, but also for executives aiming to engage with stakeholders more effectively.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.