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How Google Works

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Inside scoop on Google's innovative management approach.

This book could be a good read for anyone interested in gaining insight into one of the world's most successful and innovative companies. It offers an insider's perspective on Google's business history, corporate strategy, and management philosophy. With practical lessons and anecdotes, it highlights the importance of creating a culture where innovation and creativity can flourish. Whether you're a business professional or simply curious about how Google operates, this book provides valuable knowledge and inspiration for success in the ever-changing technological landscape.

  • Goodreads Choice Award Nominee for Business Books (2014)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
New

How Google Works

Regular price RM33.14 MYR
Unit price
per
ISBN: 9781455558582
Authors: Eric Schmidt
Publisher: Grand Central Pub
Date of Publication: 2014-09-23
Format: Paperback
Related Collections: Business, Biographies & Memoirs
Goodreads rating: 4.05
(rated by 28499 readers)

Description

Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after you know it all that counts'. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption. The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creatives'. The management maxims ('Consensus requires dissension', 'Exile knaves but fight for divas', 'Think 10X, not 10%') are illustrated with previously unreported anecdotes from Google's corporate history. 'Back in 2010, Eric and I created an internal class for Google managers,' says Rosenberg. 'The class slides all read 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers
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Inside scoop on Google's innovative management approach.

This book could be a good read for anyone interested in gaining insight into one of the world's most successful and innovative companies. It offers an insider's perspective on Google's business history, corporate strategy, and management philosophy. With practical lessons and anecdotes, it highlights the importance of creating a culture where innovation and creativity can flourish. Whether you're a business professional or simply curious about how Google operates, this book provides valuable knowledge and inspiration for success in the ever-changing technological landscape.

  • Goodreads Choice Award Nominee for Business Books (2014)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.