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Big in Asia: 30 Strategies for Business Success

by Michael Backman, C. Butler
RM37.00 MYR
Compare to estimated retail price: RM250.00 MYR  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Big in Asia: 30 Strategies for Business Success
Big in Asia: 30 Strategies for Business Success

Strategies for navigating Asia's complex business terrain.

If you're eyeing Asia for business expansion or trying to understand the nuances of its market, 'Big in Asia' can be your playbook. Michael Backman and Charlotte Butler have distilled complex dynamics into actionable strategies that could help you sidestep pitfalls and capitalize on opportunities in this vibrant economic landscape. It's insightful for entrepreneurs and executives alike who aim to not just enter but thrive in the Asian markets.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Big in Asia: 30 Strategies for Business Success

by Michael Backman, C. Butler
RM37.00 MYR
Compare to estimated retail price: RM250.00 MYR  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Condition guide

Book Condition Guide

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This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

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*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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ISBN: 9780230000278
Authors: Michael Backman, C. Butler
Publisher: Palgrave Macmillan
Date of Publication: 2002-10-10
Format: Paperback
Related Collections: Business, Economics, Politics
Related Topics: Management, Government, Entrepreneurship, Political Science, Society, Finance
Goodreads rating: 3.73
(rated by 11 readers)

Description

Companies operating in post-crisis Asia find themselves confronted by obstacles that hinder development and progress. Written by two leading analysts, this book identifies the transformation of the competitive landscape in Asia. By focusing on the main difficulties faced by companies, it provides a series of strategies for business success and shows how to avoid failure in Asia. This is an essential guide for companies who wish to make it big in Asia.
 

Strategies for navigating Asia's complex business terrain.

If you're eyeing Asia for business expansion or trying to understand the nuances of its market, 'Big in Asia' can be your playbook. Michael Backman and Charlotte Butler have distilled complex dynamics into actionable strategies that could help you sidestep pitfalls and capitalize on opportunities in this vibrant economic landscape. It's insightful for entrepreneurs and executives alike who aim to not just enter but thrive in the Asian markets.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.