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Results for "Seth Godin"

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The Dip: A Little Book That Teaches You When to Quit
Seth Godin | Portfolio

The Dip: A Little Book That Teaches You When to Quit

RM44.00 MYR

Goodreads rating: 3.78

RM44.00 MYR

40% off est. retail
"The Dip" might be the wake-up call you didn't know you needed. Seth Godin challenges the narrative that quitters never win, showing that strategic quitting can be a powerful decision-making tool. Whether you're feeling stuck professionally or personally, this book offers insight on recognizing when to persevere and when to let go, enhancing your chances for success.
Linchpin: Are You Indispensable?
Seth Godin | Portfolio

Linchpin: Are You Indispensable?

RM37.00 MYR RM22.00 MYR 41% off

Goodreads rating: 3.83

RM37.00 MYR RM22.00 MYR 41% off

72% off est. retail
"Linchpin" isn't just a book, it's a call to action for anyone feeling stuck in their work life. Seth Godin doesn't just provide insight; he challenges you to rethink your value and how you can stand out. If you've ever sensed that you have more to offer but aren't sure how to harness it, this book might be the nudge you need to transform into the vital force in your workplace Godin knows you can be.
Purple Cow: Transform Your Business by Being Remarkable
Seth Godin | Portfolio

Purple Cow: Transform Your Business by Being Remarkable

RM44.00 MYR RM15.00 MYR 66% off

Goodreads rating: 3.78

RM44.00 MYR RM15.00 MYR 66% off

86% off est. retail
If the idea of standing out in a crowded marketplace excites you, 'Purple Cow' is a must-read. Seth Godin's refreshing take on marketing strategies will guide you through the necessity of innovation and distinctiveness. It's for anyone eager to leave behind the safety of the ordinary and embrace the potential of being noteworthy in their field.
Free Prize Inside: The Next Big Marketing Idea
Seth Godin | Portfolio Hardcover

Free Prize Inside: The Next Big Marketing Idea

RM44.00 MYR

Goodreads rating: 3.85

RM44.00 MYR

50% off est. retail
If you’re seeking that spark to set your offerings apart in today’s saturated market, "Free Prize Inside" can be the catalyst. Seth Godin doesn’t just theorize; he gives you a blueprint for creating remarkable products that resonate with today’s discerning customers. The book is especially invaluable if you want to innovate within your organization without breaking the bank. It's about leveraging creativity rather than a hefty marketing budget—a game-changer for anyone looking to leave a mark in their field.
Meatball Sundae - How New Marketing Is Transforming The Business World (And How To Thrive In It) - Thryft
Seth Godin | Piatkus Books

Meatball Sundae - How New Marketing Is Transforming The Business World (And How To Thrive In It)

RM29.00 MYR RM18.00 MYR 38% off

Goodreads rating: 3.72

RM29.00 MYR RM18.00 MYR 38% off

A meatball sundae is the unfortunate result of mixing two good ideas. The meatballs are the foundation, the things we need (and sometimes want). These are the commodities that so many businesses are built on. The sundae toppings (hot fudge and the like) are the New Marketing, the social networks, Google, blogs and fancy stuff that make people all excited. The challenge most organizations they try to mix them. They attempt to slap new marketing onto old and end up with nothing but a failed website. This book explores the 14 trends that are changing our world and how organizations can either embrace them or be punished by them.
The Bootstrapper's Bible: How to Start and Build a Business With a Great Idea and (Almost) No Money
Seth Godin | Upstart Pub Co

The Bootstrapper's Bible: How to Start and Build a Business With a Great Idea and (Almost) No Money

RM62.00 MYR RM40.00 MYR 35% off

Goodreads rating: 3.96

RM62.00 MYR RM40.00 MYR 35% off

65% off est. retail
If you've got a brilliant business idea simmering in your mind but your wallet is echoing empty halls, Seth Godin's "The Bootstrapper's Bible" might just be your guide to turning that idea into reality. Godin is a master at distilling complex business concepts into actionable advice, especially for those with more creativity than capital. You'll find his 'magic rules' and 'commandments' aren't just inspiring—they're practical stepping stones to bootstrap your way to success without a financial safety net.
Purple Cow: Transform Your Business by Being Remarkable
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Seth Godin | Portfolio

Purple Cow: Transform Your Business by Being Remarkable

RM33.00 MYR

Goodreads rating: 3.78

RM33.00 MYR

56% off est. retail
If you're feeling stuck in a rut with your business approaches, "Purple Cow" could be the spark you're looking for. It's not your average business book – it's a call to action to innovate and create something so compelling that customers can't ignore you. Seth Godin will challenge your thinking and give you the push to become remarkable in your industry.
Meatball Sundae: Is Your Marketing Out of Sync?
Seth Godin | Portfolio

Meatball Sundae: Is Your Marketing Out of Sync?

RM58.00 MYR RM15.00 MYR 74% off

Goodreads rating: 3.72

RM58.00 MYR RM15.00 MYR 74% off

87% off est. retail
"Meatball Sundae" is a must-read for those who are looking to market a traditional and perhaps boring brand in the digital age. Seth Godin provides a guide to navigating the new marketing trends, such as the importance of storytelling and shorter attention spans. He also provides examples of companies, both old and new, who have adapted brilliantly to these changes. The book's most unique feature is its analogy of a meatball sundae, which perfectly captures the pitfalls of implementing shiny new marketing tactics for brands that are not inherently interesting. Overall, "Meatball Sundae" is a valuable resource for anyone looking to revolutionize their marketing strategies.
The Art of Work: A Proven Path to Discovering What You Were Meant to Do
Jeff Goins | Harpercollins Leadership

The Art of Work: A Proven Path to Discovering What You Were Meant to Do

RM33.00 MYR

Goodreads rating: 3.9

RM33.00 MYR

50% off est. retail
"The Art of Work" by Jeff Goins is a great read for anyone feeling lost or unfulfilled in their career. The book is filled with inspiring stories and actionable advice on how to discover your life's work and pursue it with passion and purpose. One of its most unique features is how it emphasizes the importance of connecting your interests with the needs of the world to find a larger purpose. If you're looking for a roadmap to a more fulfilling career, this book is for you.
1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line - Thryft
Seth Godin, Donna Greiner, Theodore B. Kinni  | Crown Business

1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line

RM40.00 MYR RM15.00 MYR 63% off

Goodreads rating: 4.36

RM40.00 MYR RM15.00 MYR 63% off

84% off est. retail
Feeling like your business could use a customer loyalty boost? "1001 Ways to Keep Customers Coming Back" offers a treasure trove of tips straight from successful giants like Nordstrom and Southwest Airlines. It's practical, entertaining, and insightful for any business owner seeking to weave customer loyalty into the fabric of their company. The authors, Greiner and Kinni, have done the heavy lifting—giving you the playbook for lifelong customer relationships.
Innovation: How Innovators Think, Act and Change Our World
Kim Chandler McDonald | Kogan Page

Innovation: How Innovators Think, Act and Change Our World

RM18.00 MYR

Goodreads rating: 3.18

RM18.00 MYR

87% off est. retail
If you're keen to delve into the minds that shape our world through breakthroughs and fresh ideas, "!Nnovation" could be just the inspiration you need. This book doesn't just unpack the concept of innovation; it connects you with the people who live it. Imagine gaining personal insights from the likes of Vint Cerf and Seth Godin, distilled into a comprehensive guide that's bound to light a spark in anyone looking to leave their own mark in any field.
The Home Office From Hell Cure
Jeffrey A. Landers, George H. Ross  | Entrepreneur Press

The Home Office From Hell Cure

RM69.00 MYR

Goodreads rating: 4.6

RM69.00 MYR

If you’ve been grappling with the challenges of managing a home office, this book might feel like a life raft. It's a deep dive into turning a struggling home-based business into a flourishing enterprise. The practical advice could be the very tools you need to refocus and revitalize your business endeavors from the comfort of your home.
Small Is the New Big and 183 Other Riffs, Rants, and Remarkable Business Ideas
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Seth Godin | Penguin

Small Is the New Big and 183 Other Riffs, Rants, and Remarkable Business Ideas

RM33.00 MYR

Goodreads rating: 3.82

RM33.00 MYR

If you're looking to shake up your professional perspective, 'Small Is the New Big' could be your catalyst. Seth Godin, a master at distilling transformative business concepts into digestible pieces, will challenge and inspire you. Imagine a mosaic of ideas that can spark innovation in your career or business—this book could be that very spark.
All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works - And Why Authenticity Is the Best Marketing of All
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Seth Godin | Penguin Publishing Group

All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works - And Why Authenticity Is the Best Marketing of All

RM33.00 MYR

Goodreads rating: 3.88

RM33.00 MYR

56% off est. retail
If marketing mystifies you, Seth Godin's insights will feel like a fog lifting. His book uncovers the truth behind the smokescreens of advertising, using compelling stories that marketers weave and how we, the audience, play a part in their success or failure. It's about the intrinsic power of storytelling in business and life, making it a thought-provoking read especially if you're curious about why we buy into certain brands and ideas. It's a narrative about narratives, really, and whether you're in business or simply a consumer, it promises a deeper understanding of the stories you encounter every day.
Poke the Box: When Was the Last Time You Did Something for the First Time? - Thryft
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Seth Godin | Portfolio

Poke the Box: When Was the Last Time You Did Something for the First Time?

RM33.00 MYR RM22.00 MYR 33% off

Goodreads rating: 3.77

RM33.00 MYR RM22.00 MYR 33% off

"Poke the Box" could be that gentle nudge or bold push you need to step out of your comfort zone. It's a concise power-pack of motivation, especially if you've been circling ideas but haven't taken that first leap. Seth Godin has a way of stripping down the unnecessary and giving you that "why not" mindset that can kickstart personal or professional projects. It's short, so every word works hard to get you moving.
The Practice Shipping Creative Work
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Seth Godin | Penguin Business

The Practice Shipping Creative Work

RM33.00 MYR

Goodreads rating: 3.96

RM33.00 MYR

If you've ever felt stalled in your creative endeavors, "The Practice" is like a gentle yet firm push towards the realization of your projects. Seth Godin dismantles the myths around creative work and focuses on the value of persistence and routine. It can serve as a warm guide to help you navigate the ebbs and flows of the creative process, ultimately steering you toward producing work that resonates with both you and your audience.
All Marketers are Liars : The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All - Thryft
Sold out
Seth Godin | Penguin Publishing Group

All Marketers are Liars : The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

RM25.00 MYR

Goodreads rating: 3.88

RM25.00 MYR

Seth Godin’s three essential questions for every marketer: “What’s your story?” “Will the people who need to hear this story believe it?” “Is it true?”  All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that’s virtually the same car. We believe that $125 sneakers make our feet feel better—and look cooler—than a $25 brand. And believing it makes it true.   As Seth Godin showed in this controversial book, great marketers don’t talk about features or even benefits. Instead, they tell a story—a story we want to believe, whether it’s factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories.   Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod.   But beware: If your stories are inauthentic, you cross the line from fib to fraud. Marketers fail when they are selfish and scurrilous, when they abuse the tools of their trade and make the world worse. That’s a lesson learned the hard way by telemarketers, cigarette companies, and sleazy politicians.   But for the rest of us, it’s time to embrace the power of the story. As Godin writes, “Stories make it easier to understand the world. Stories are the only way we know to spread an idea. Marketers didn’t invent storytelling. They just perfected it.”
Free Prize Inside : How to Make a Purple Cow - Thryft
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Seth Godin | Portfolio

Free Prize Inside : How to Make a Purple Cow

RM28.00 MYR

Goodreads rating: 3.85

RM28.00 MYR

64% off est. retail
Free Prize Inside could be a good read for anyone who aims to stand out in their career or business. This book offers practical ideas on how to make your product or service remarkable and virtually sell itself. The unique feature of this book is that it teaches how to think of a bonus that will make your customers feel excited. Seth Godin provides examples of free prizes, including turning buying plastic bowls into a social event or turning a serious product into something fun with Flintstones vitamins. If you want to create free prizes quickly, cheaply, and reliably, this book is for you.
Linchpin: Are You Indispensable?
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Seth Godin | Portfolio

Linchpin: Are You Indispensable?

RM40.00 MYR RM33.00 MYR 18% off

Goodreads rating: 3.83

RM40.00 MYR RM33.00 MYR 18% off

75% off est. retail
If you've ever felt like just another cog in the machine, "Linchpin" could be the book to change your perspective on work and creativity. Godin offers a compelling argument for why—and how—to stand out in your field by being indispensable. It resonates with anyone looking to inject passion and artistry into their career, assuring you that your unique contributions matter. It’s a read that could redefine not just your job, but your entire professional ethos.
Linchpin: Are You Indispensable? - Thryft
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Seth Godin | Penguin Group (usa) Inc.

Linchpin: Are You Indispensable?

RM33.00 MYR RM22.00 MYR 33% off

Goodreads rating: 3.83

RM33.00 MYR RM22.00 MYR 33% off

For anyone feeling stuck in their professional life, "Linchpin" is a compelling read that may just ignite that spark to make you stand out. Seth Godin has a knack for shaking up the status quo, and here he challenges us to become indispensable – the kind of person who makes a significant impact in their work and is too valuable to replace. If you're ready to transform how you see your contributions to your workplace, give this book a chance.
Permission Marketing
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Seth Godin | Pocket Books

Permission Marketing

RM33.00 MYR

Goodreads rating: 3.92

RM33.00 MYR

31% off est. retail
If you find yourself frustrated by traditional ads popping up and interrupting your daily life, "Permission Marketing" could resonate with you. Seth Godin introduces a respectful and effective marketing strategy that aligns with the modern consumer's desire for control and relevance. It might just change the way you see the relationship between businesses and their customers, possibly inspiring ideas on how to market your own products or services.
We Are All Weird : The Rise of Tribes and the End of Normal - Thryft
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Seth Godin | Penguin Random House Uk

We Are All Weird : The Rise of Tribes and the End of Normal

RM21.00 MYR

Goodreads rating: 3.55

RM21.00 MYR

Recommendation: This book is a must-read for those looking to understand why individuality should be celebrated and how companies can benefit from marketing to specific tribes. Seth Godin's unique perspective and insights provide valuable lessons that will leave readers feeling empowered and enlightened.
The Song of Significance
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Seth Godin | Penguin Business

The Song of Significance

RM44.00 MYR

Goodreads rating: 3.84

RM44.00 MYR

If you've been feeling the strain of modern workplace challenges, Seth Godin's "The Song of Significance" could be a breath of fresh air for you. Godin provides an earnest critique of contemporary work environments and offers tangible advice for leaders looking to foster significance over surveillance. This book might just change the way you view your role in the workplace, whether you're an employee seeking meaning or a manager wanting to inspire genuine engagement.
Purple Cow: Transform Your Business by Being Remarkable
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Seth Godin | Penguin

Purple Cow: Transform Your Business by Being Remarkable

RM33.00 MYR RM26.00 MYR 21% off

Goodreads rating: 3.78

RM33.00 MYR RM26.00 MYR 21% off

Considering diving into "Purple Cow" could be a real game-changer for you if you're looking to differentiate your business in a saturated market. Seth Godin doesn't just challenge old marketing doctrines; he pushes you to rethink how you approach your product or service. It's a succinct, thought-provoking read that might just inspire you to create your own Purple Cow.
This Is Marketing: You Can't Be Seen Until You Learn to See : You Can't Be Seen Until You Learn to See - Thryft
Sold out

This Is Marketing: You Can't Be Seen Until You Learn to See : You Can't Be Seen Until You Learn to See

RM40.00 MYR

RM40.00 MYR

#1 Wall Street Journal Bestseller Instant New York Times Bestseller A game-changing approach to marketing, sales, and advertising. Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip. Now, for the first time, Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads and spammy email funnels. No matter what your product or service, this book will help you reframe how it's presented to the world, in order to meaningfully connect with people who want it. Seth employs his signature blend of insight, observation, and memorable examples to teach you: * How to build trust and permission with your target market.
* The art of positioning--deciding not only who it's for, but who it's not for.
* Why the best way to achieve your goals is to help others become who they want to be.
* Why the old approaches to advertising and branding no longer work.
* The surprising role of tension in any decision to buy (or not).
* How marketing is at its core about the stories we tell ourselves about our social status. You can do work that matters for people who care. This book shows you the way.


Author: Seth Godin
Format: Hardback
Number of Pages: 288
Publisher: Penguin Putnam Inc
Publication Date: 13 Nov 2018
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
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Seth Godin | Portfolio

All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World

RM37.00 MYR

Goodreads rating: 3.88

RM37.00 MYR

If you're intrigued by the intersection of psychology and business, "All Marketers Are Liars" is an eye-opening read. Seth Godin dives into the art of storytelling as a marketing strategy, emphasizing that authenticity makes a brand memorable. It's not just about the story told, but how it aligns with the customers' beliefs and desires, convincing them to choose one product over another. As a marketer or entrepreneur, this book could transform the way you approach your message and branding.
Tribes We Need You to Lead Us
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Seth Godin | Portfolio

Tribes We Need You to Lead Us

RM33.00 MYR RM31.00 MYR 6% off

Goodreads rating: 3.81

RM33.00 MYR RM31.00 MYR 6% off

67% off est. retail
"Tribes" by Seth Godin could be the nudge you need if you're looking to ignite your leadership spark. It's not just a book; it's a conversation starter that distills the essence of community-building in the digital age. Godin's insights are both pragmatic and inspiring, offering a fresh take on leadership that transcends conventional hierarchies. For anyone eager to harness the collective power of their "tribe," this book offers the roadmap to meaningful and impactful leadership.
The Dip: The Extraordinary Benefits of Knowing When to Quit (And When to Stick)
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Seth Godin | Piatkus

The Dip: The Extraordinary Benefits of Knowing When to Quit (And When to Stick)

RM37.00 MYR RM29.00 MYR 22% off

Goodreads rating: 3.79

RM37.00 MYR RM29.00 MYR 22% off

"The Dip" isn't just insightful, it's a game-changer for anyone feeling stuck or uncertain about their current pursuits. Seth Godin flips the script on quitting, transforming it from a taboo into an essential strategy. Dive in to understand when to push through challenges and when walking away is actually the path to true success. It's a concise read that's packed with liberating concepts which could shift your mindset on perseverance and help prioritize your goals.
Manage Your Day-to-Day : Build Your Routine, Find Your Focus, and Sharpen Your Creative Mind - Thryft
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Jocelyn K. Glei | Amazone

Manage Your Day-to-Day : Build Your Routine, Find Your Focus, and Sharpen Your Creative Mind

RM19.00 MYR

Goodreads rating: 3.93

RM19.00 MYR

Bạn có từng bị phân tâm, quá tải hay choáng ngợp trước khối lượng công việc? Bạn từng hùng hục làm việc nhưng tới cuối ngày khi chuẩn bị rời khỏi văn phòng, bạn chợt nhận ra phần quan trọng nhất trong danh sách việc cần làm vẫn chưa hoàn thành. Thế giới đã thay đổi. Cách chúng ta làm việc cũng phải thay đổi. Với sự khôn ngoan có được từ 20 bộ óc sáng tạo hàng đầu, từ Dan Ariely đến Seth Godin, từ Mark McGuinness đến Tiffany Shlain, Đừng Để Nước Đến Chân Mới Nhảy mang đến cho bạn những ý kiến sâu sắc và giá trị của việc tối ưu hóa nhịp điệu hàng ngày. Bạn sẽ thấy rằng thói quen làm việc của mình đã bị phó mặc thích nghi với môi trường xung quanh hơn là đáp ứng sở thích của chính bạn. Hãy sử dụng cuốn sách kỹ năng thú vị này như một cơ hội để đánh giá mọi thứ. Hãy dừng lại giữa dòng công việc không ngừng nghỉ để đánh giá cách bạn thực hiện nó. Chỉ bằng cách có trách nhiệm về thói quen hằng ngày của mình bạn mới có thể thực sự tác động tới những gì quan trọng nhất đối với mình.Đừng Để Nước Đến Chân Mới Nhảy chỉ ra bốn kỹ năng cốt lõi để tiến đến thành công:Xây dựng thói quen hàng ngày vững chắcThuần hóa các công cụTìm kiếm sự tập trung trong thế giới nhiều phân tánMài sắc tư duy sáng tạo.
Spark : How Creativity Works - Thryft
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Julie Burstein, Kurt Andersen  | Harper

Spark : How Creativity Works

RM37.00 MYR

Goodreads rating: 3.1

RM37.00 MYR

“This is a book about joy, drive and art, work that we’re all capable of if we’ll only commit.” —Seth Godin, author of Linchpin Public Radio International’s Julie Burstein, creator of the award-winning program Studio 360 , along with its host Kurt Andersen, offers a rare, fascinating glimpse into some of the 21st century's greatest creative minds—from Yo-Yo Ma and Robert Plant to Mira Nair and Chuck Close, to David Milch and Joyce Carol Oates, to Rosanne Cash and beyond. Fans of Malcolm Gladwell’s Outliers , Daniel Pink’s A Whole New Mind , Rosamund Zander’s The Art of Possibility , and Lynda Barry’s What It Is will be enthralled and electrified by this unique look at the creative process of the world’s most talented and prolific artists.
Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It - Thryft
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Dorie Clark | Penguin Uk

Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It

RM33.00 MYR RM26.00 MYR 21% off

Goodreads rating: 3.93

RM33.00 MYR RM26.00 MYR 21% off

Feeling unnoticed in your professional field despite all your hard work? "Stand Out" by Dorie Clark provides actionable insights on how to elevate your unique ideas and create a following that recognizes your expertise. It's more than just a career guide; it's about making your mark on the world while ensuring you're valued in the workplace. If you're ready to shift from background to spotlight, this book might just be your roadmap to success.
Do Cool Sh*t: Quit Your Day Job, Start Your Own Business, and Live Happily Ever After
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Miki Agrawal | Business

Do Cool Sh*t: Quit Your Day Job, Start Your Own Business, and Live Happily Ever After

RM33.00 MYR

Goodreads rating: 3.42

RM33.00 MYR

39% off est. retail
If you've ever fancied making your passions your paycheck, 'Do Cool Sh*t' could be the trail map you're looking for. Miki Agrawal doesn't just share her success story; she's giving you a personal blueprint for turning ambition into action, with a no-nonsense, boots-on-the-ground guide that's as practical as it is motivating. It's the kind of read that can transform "What if?" into "What's next?"