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Understanding Social Media: How to Create a Plan for Your Business That Works

by Damian Ryan
RM63.00 MYR
Compare to estimated retail price: RM151.00 MYR  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Understanding Social Media: How to Create a Plan for Your Business That Works
Understanding Social Media: How to Create a Plan for Your Business That Works

Strategic guide for social media business growth.

If you're looking to expand your brand or business on platforms where your customers spend their time, "Understanding Social Media" might just be the roadmap you need. Damian Ryan breaks down the complex world of social media into tangible strategies that you can start applying today. It's particularly useful if you're diving into the social terrain for the first time or aiming to refine your existing online presence.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Understanding Social Media: How to Create a Plan for Your Business That Works

by Damian Ryan
RM63.00 MYR
Compare to estimated retail price: RM151.00 MYR  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

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This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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ISBN: 9780749473563
Authors: Damian Ryan
Publisher: Kogan Page
Date of Publication: 2015-04-28
Format: Paperback
Related Collections: Business
Related Topics: Technology, Management, Communication
Goodreads rating: 4.14
(rated by 37 readers)

Description

Understanding Social Media is the essential guide to social media for students and professionals alike. Drawing on the experience, advice and tips from dozens of digital marketers and social media superstars, it is an extensive crowd-sourced guide to social media platforms. Illustrated throughout with case studies from both successful and failed campaigns, Understanding Social Media democratizes knowledge of social media and promotes best practice, answering questions such as 'How do you create a compelling social media campaign?', 'How do you build and engage with an audience?' and 'Where is the line between online PR and social media drawn?' It is the most comprehensive and practical reference guide to social media available.
 

Strategic guide for social media business growth.

If you're looking to expand your brand or business on platforms where your customers spend their time, "Understanding Social Media" might just be the roadmap you need. Damian Ryan breaks down the complex world of social media into tangible strategies that you can start applying today. It's particularly useful if you're diving into the social terrain for the first time or aiming to refine your existing online presence.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.