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The Innovator's Field Guide - Market Tested Methods And Frameworks To Help You Meet Your Innovation Challenges

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Practical market-tested methods to drive innovation success

This book is a must-read for anyone who wants to drive innovation within their organization. It goes beyond theory and provides practical, step-by-step guidance on how to overcome the challenges of innovation. The authors, pioneers in the field, offer concrete solutions and techniques that have been proven to work in real-world scenarios. Whether you're a leader or a practitioner, this book provides invaluable strategies and tools to help you transform your organization and drive sustainable success.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

The Innovator's Field Guide - Market Tested Methods And Frameworks To Help You Meet Your Innovation Challenges

Regular price Save up to 55%
Unit price
per
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ISBN: 9781118644300

Description

A step-by-step guide to successfully transforming any organization It is
well recognized that succeeding at innovation is fundamental in today's
hyper-competitive global marketplace. It is the only way to outperform
current and emerging competitors sustainably. But what we call “innovation”
is messy and difficult and too often lacks the rigor and discipline of
other management processes. The Innovator's Field Guide: Market Tested
Methods and Frameworks to Help You Meet Your Innovation Challenges changes
that. It is a practical guide that moves beyond the “why” to the “how” of
making innovation happen, for leaders and practitioners inside
organizations of all sizes. Written by two pioneers in the field of
embedding innovation in organization, The Innovator's Field Guide focuses
on the most pressing innovation problems and specific challenges innovation
leaders will face and offers concrete solutions, tools, and methods to
overcome them. Each chapter describes a specific innovation challenge and
details proven ways to address that challenge Includes practical ideas,
techniques, and leading practices Describes common obstacles and offers
practical solutions Any leader or professional who needs concrete
solutions—right now—to the critical challenges of innovation will find
invaluable aid in the practical, easy-to-understand, and market-tested
approaches of The Innovator's Field Guide.


Authors: Peter Skarzynski, David Crosswhite
Publisher: John Wiley & Sons
Publication Date: 2014
 

Practical market-tested methods to drive innovation success

This book is a must-read for anyone who wants to drive innovation within their organization. It goes beyond theory and provides practical, step-by-step guidance on how to overcome the challenges of innovation. The authors, pioneers in the field, offer concrete solutions and techniques that have been proven to work in real-world scenarios. Whether you're a leader or a practitioner, this book provides invaluable strategies and tools to help you transform your organization and drive sustainable success.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.