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The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business

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Navigate strategy in a fast-changing business ecosystem.

If you're feeling stuck in the quickly shifting sands of modern business, this book could be a godsend. Rita Gunther McGrath dismantles the old school of thought that clings to the idea of a sustainable competitive advantage and offers a dynamic blueprint for success that's more in tune with how the world operates today. Her insights could be just what's needed to reinvigorate your business strategy.

  • Financial Times Business Book of the Year Nominee for Longlist (2013)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
New

The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business

Regular price RM32.95 MYR
Unit price
per
ISBN: 9781422172810
Date of Publication: 2013-06-04
Format: Hardcover
Related Collections: Personal Development, Business, Economics
Goodreads rating: 3.76
(rated by 493 readers)

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Navigate strategy in a fast-changing business ecosystem.

If you're feeling stuck in the quickly shifting sands of modern business, this book could be a godsend. Rita Gunther McGrath dismantles the old school of thought that clings to the idea of a sustainable competitive advantage and offers a dynamic blueprint for success that's more in tune with how the world operates today. Her insights could be just what's needed to reinvigorate your business strategy.

  • Financial Times Business Book of the Year Nominee for Longlist (2013)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.