The Design of Everyday Things

Regular price
Unit price
per
Compare to estimated retail price: RM73.00 MYR  

User-friendly design for frustration-free life.

This book is a must-read for anyone interested in design, usability and consumer behavior. With clear and concise examples, Norman explains how good design principles can make everyday products easier to use and less frustrating. His focus on the user and their needs is a refreshing approach that will benefit anyone interested in designing and developing products.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

The Design of Everyday Things

Regular price
Unit price
per
Compare to estimated retail price: RM73.00 MYR  
Condition guide

Save 10% On This Item as a Thryft Club Member

Join Thryft Club for S$30/year and enjoy 10% off everything, plus S$10 off your first order. Join now →

ISBN: 9780465050659
Authors: Donald A. Norman
Publisher: Basic Books
Date of Publication: 2013-11-05
Format: Paperback
Related Collections: Science, Art, Business
Related Topics: Psychology, Art Design, Design, Technology
Goodreads rating: 4.16
(rated by 42178 readers)

Description

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.
 

User-friendly design for frustration-free life.

This book is a must-read for anyone interested in design, usability and consumer behavior. With clear and concise examples, Norman explains how good design principles can make everyday products easier to use and less frustrating. His focus on the user and their needs is a refreshing approach that will benefit anyone interested in designing and developing products.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.