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The Beermat Entrepreneur : Turn Your Good Idea into A Great Business

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From beermat to business: Practical guide to entrepreneurship.

The Beermat Entrepreneur is an excellent read for aspiring entrepreneurs who have a great idea but do not know where to start. With a step-by-step approach and no jargon, Mike Southon provides practical advice for turning your idea into a profitable company. The book's unique feature is its emphasis on starting with a simple idea jotted down on a beermat and growing it into a major company. This book comes highly recommended for anyone looking to take the first steps towards starting a business.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

The Beermat Entrepreneur : Turn Your Good Idea into A Great Business

Regular price Save up to 40%
Unit price
per
Compare to estimated retail price: RM78.00 MYR  
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ISBN: 9780273659297
Publisher: Ft Pr
Date of Publication: 2002-01-01
Format: Paperback
Related Collections: Business
Related Topics: Entrepreneurship
Goodreads rating: 3.55
(rated by 152 readers)

Description

"I recommend this to "any "aspiring entrepreneur." "Charles Dunstone, Founder, Carphone Warehouse" So, you're sitting in the pub with friends or colleagues and you have a brilliant idea. This time it's really brilliant. It's the foundation of a potentially very large and successful business. Do you just go home and leave the scrawled-on beermat in the pub? Or is this it - time to really make it happen? Problem is, you've no idea where to start. Who do you need to talk to? How do you find the cash to back the idea? How many people do you need to work with to the idea off the ground? And how on earth do you find them? Mike Southon has been there, and in "The Beermat Entrepreneur "he tells you exactly how to convert those jotted notes into a big and successful business. Step-by-step, with no jargon, no complex theory and no visits to arrogant pinstriped venture capitalists who aren't really interested in just 'an idea.' "The Beermat Entrepreneur "is a practical guide to starting and building a business. You begin with a bright idea, sketched out on a beer mat in the pub one evening. You end with a major company employing hundreds of people and a bank balance to match.Available in book form or in audio book (CD or cassette), featuring the authors recorded live in front of an audience of businesspeople. "!you can only benefit from reading this book. You'll gain valuable advice and knowledge from people who have seen it, done it and bought the T-shirt." The Evening Standard
 

From beermat to business: Practical guide to entrepreneurship.

The Beermat Entrepreneur is an excellent read for aspiring entrepreneurs who have a great idea but do not know where to start. With a step-by-step approach and no jargon, Mike Southon provides practical advice for turning your idea into a profitable company. The book's unique feature is its emphasis on starting with a simple idea jotted down on a beermat and growing it into a major company. This book comes highly recommended for anyone looking to take the first steps towards starting a business.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.