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Sale

Storyselling for Financial Advisors : How Top Producers Sell

by Scott West, Mitch Anthony
Save up to 38%
Storyselling for Financial Advisors : How Top Producers Sell - Thryft
Storyselling for Financial Advisors : How Top Producers Sell - Thryft

Harnessing storytelling to elevate financial advising.

If you're seeking a fresh approach to connect more profoundly with clients and boost your financial advising game, this book is like discovering a secret cipher. It will equip you with the engaging art of storytelling, drawing from the magic of narratives used by masterminds like Warren Buffet. It isn't just a read; it's an innovative tool that can transform the dry complexities of financial products into relatable, persuasive stories that resonate with the gut instincts of varied audiences, including women and the affluent. Trust is the currency here, and this book teaches you to mint it wisely.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Storyselling for Financial Advisors : How Top Producers Sell

by Scott West, Mitch Anthony
Save up to 38%
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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ISBN: 9780793136643
Authors: Scott West, Mitch Anthony
Publisher: Kaplan Test Prep
Date of Publication: 2000-01-12
Format: Hardcover
Related Collections: Self Help, Business, Personal Development
Related Topics: Self Help, Finance, Business, Personal Development
Goodreads rating: 3.94
(rated by 279 readers)

Description

Learn what makes a client trust you to be their financial advisor.  Put the power of story telling into selling financial products. The authors explain the process of making these intuitive connections, then translate their findings into understandable and practical strategies that any financial professional can use. They present actual stories, including many by Warren Buffet, one of the greatest ""storysellers"" of all time. These actual stories can help financial pros tap into the ""gut reaction"" of different types of clients. the book also includes special topics on communicating to women, the 50+ market, and the affluent.
 

Harnessing storytelling to elevate financial advising.

If you're seeking a fresh approach to connect more profoundly with clients and boost your financial advising game, this book is like discovering a secret cipher. It will equip you with the engaging art of storytelling, drawing from the magic of narratives used by masterminds like Warren Buffet. It isn't just a read; it's an innovative tool that can transform the dry complexities of financial products into relatable, persuasive stories that resonate with the gut instincts of varied audiences, including women and the affluent. Trust is the currency here, and this book teaches you to mint it wisely.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.