Shoe Dog: A Memoir by the Creator of Nike

by Na
Regular price RM44.39 MYR
Unit price
per

Inspirational journey of Nike's creation and growth.

If you're intrigued by big brand origins or entrepreneurship, "Shoe Dog" is a must-read. Phil Knight shares a raw and genuine account of building Nike from the ground up. It's the personal side of a global success story, complete with trials, tribulations, and triumphs that can inspire and inform anyone dreaming of starting their own venture.

  • Goodreads Choice Award Nominee for Memoir & Autobiography (2016)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Shoe Dog: A Memoir by the Creator of Nike

by Na
Regular price RM44.39 MYR
Unit price
per
ISBN: 9781471146725
Authors: Na
Publisher: Simon & Schuster
Date of Publication: 2018-01-01
Format: Paperback
Related Collections: Sports, Biographies & Memoirs, Business
Goodreads rating: 4.47
(rated by 291100 readers)

Description

In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike’s annual sales top $30 billion. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At 24, after backpacking around the world, he decided to take the unconventional path, to start his own business—a business that would be dynamic, different. Knight details the many risks and daunting setbacks that stood between him and his dream—along with his early triumphs. Above all, he recalls
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Similar Reads

Inspirational journey of Nike's creation and growth.

If you're intrigued by big brand origins or entrepreneurship, "Shoe Dog" is a must-read. Phil Knight shares a raw and genuine account of building Nike from the ground up. It's the personal side of a global success story, complete with trials, tribulations, and triumphs that can inspire and inform anyone dreaming of starting their own venture.

  • Goodreads Choice Award Nominee for Memoir & Autobiography (2016)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.