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Ingenious: Women's ideas reshaping a biased world.

If you've ever questioned why some obvious innovations seemed delayed or have been curious about the untapped potential of women's ideas, "Mother of Invention" will take you on an eye-opening journey. Katrine Marçal tackles the silent biases in our economy with fierce perspective, shedding light on how the world can benefit from including and prioritizing women's inventions and insights. This book promises to be a thrilling read for anyone interested in innovation, equality, and rewriting history.

  • Andrew Carnegie Medal Nominee for Nonfiction (2022)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Mother of Invention

Regular price Save up to 49%
Unit price
per
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ISBN: 9780008430788
Authors: Katrine Marçal
Publisher: HarperCollins GB
Date of Publication: 2021-07-07
Format: Paperback
Related Collections: Business, History, Feminism, Economics, Politics, Science
Related Topics: History, Feminism, Gender, Politics, Innovation
Goodreads rating: 3.9
(rated by 1913 readers)

Description

‘I am absurdly excited for this book’ Caroline Criado PerezWhy did it take us 5,000 years to attach wheels to a suitcase?How did bras take us to the moon? And what would the world be like if we listened to women? Bestselling author Katrine Marçal reveals the shocking ways our deeply ingrained ideas about gender continue to hold us back. Every day, extraordinary inventions and innovative ideas are side-lined in a world that remains subservient to menBut it doesn’t have to be this way. From the beginning of time, women have been pivotal to our society, offering ingenious solutions to some of our most vexing problems. More recently, it is women who have transformed the way we shop online, revolutionised the lives of disabled people and put the climate crisis at the top of the agenda.Despite these successes, we still fail to find and fund the game-changing ideas that could alter the future of our planet, giving just 3% of venture capital to female founders. Instead, ingrained ideas about men and women continue to shape our economic decisions; favouring men and leading us to the same tired set of solutions.For too long we have underestimated the consequences of sexism in our economy, and the way it holds all of us – women and men – back. Katrine Marcal’s blistering critique sets the record straight and shows how, in a time of crisis, the ingenuity and intelligence of women is that very thing that can save us.
 

Ingenious: Women's ideas reshaping a biased world.

If you've ever questioned why some obvious innovations seemed delayed or have been curious about the untapped potential of women's ideas, "Mother of Invention" will take you on an eye-opening journey. Katrine Marçal tackles the silent biases in our economy with fierce perspective, shedding light on how the world can benefit from including and prioritizing women's inventions and insights. This book promises to be a thrilling read for anyone interested in innovation, equality, and rewriting history.

  • Andrew Carnegie Medal Nominee for Nonfiction (2022)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.