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Moonshot! : Game-Changing Strategies to Build Billion-Dollar Businesses

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Revolutionize Your Business Strategy with Moonshot!

Moonshot! is a must-read for aspiring entrepreneurs who want to build billion-dollar businesses in this age of technology. John Sculley, former CEO of PepsiCo and Apple, provides a practical guide to creating transformative businesses with smart data and customer-centered models. Through this book, readers will learn to stay ahead of the competition and seize opportunities before they become obvious.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Moonshot! : Game-Changing Strategies to Build Billion-Dollar Businesses

Regular price Save up to 31%
Unit price
per
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ISBN: 9780795343261
Authors: John Sculley
Publisher: RosettaBooks
Date of Publication: 2014-10-13
Format: Hardcover
Related Collections: Business
Related Topics: Leadership
Goodreads rating: 3.73
(rated by 191 readers)

Description

The future belongs to those who see the possibilities before they become obvious This is the most exciting time ever to be part of the business world.Throughout history, there are some events that stand out as so groundbreaking that they completely change life as we know it. The Apollo moon landing of 1969 was one of those events the invention of the Apple personal computer was another. The time is ripe for a new breed of innovative entrepreneurs to build businesses across industries that will bring in billions of dollars while changing people s lives for the better. In this book, John Sculley will show you how to do it.Former CEO of both PepsiCo and Apple, John Sculley lays out a roadmap for building a truly transformative business. Beginning with a can t-fail concept and inspired by smart data, Moonshot! reveals the core concepts for a twenty-first century business. Producer-in-Control models are a thing of the past, but the Customer-in-Control future is bright for those that know how to use it. With technology at your back, now might be the best time in history to start a business but the future belongs to those who see the possibilities before they become obvious. "Moonshot!" will teach you to have the upper hand in any business."
 

Revolutionize Your Business Strategy with Moonshot!

Moonshot! is a must-read for aspiring entrepreneurs who want to build billion-dollar businesses in this age of technology. John Sculley, former CEO of PepsiCo and Apple, provides a practical guide to creating transformative businesses with smart data and customer-centered models. Through this book, readers will learn to stay ahead of the competition and seize opportunities before they become obvious.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.